![]()

#### Moneysupermarket Group PLC

#### Annual Report and Accounts 2023

### money

#### Helping

#### households

# save

Moneysupermarket Group PLC Annual Report and Accounts 2023

![]()

Our purpose:

Moneysupermarket Group is a tech-led

savings platform, driven by a clear purpose

of helping households save money

Read more on pages 4 and 5

We have helped households across the UK

saveanestimated £2.7bn on their bills. I’m proud

toleadacompany helping more people with

moreways to save.

Peter Duffy

Chief Executive Oficer

2.7

bn£

![]()

Strategic report

2   Highlights

4  At a Glance

6  Investment Case

8  Chair’s Statement

12   Chief Executive Oficer’s Review

18  Our Strategy

24  Our Market and Trends

28  Business Model

30  Stakeholder Engagement

41 Sustainability

53  Task Force on Climate-Related Financial

Disclosures (‘TCFD’)

57  Non-Financial and Sustainability Information

59  Financial Review

65  Risk Management

69   Principal Risks andUncertainties

71   Viability  Statement

Governance

73   Chair’s Introduction toGovernance

76  Board of Directors

78   Corporate Governance Statement

91   Employee Champion Report

93   Nomination Committee Report

97  Audit Committee Report

103   Risk and Sustainability CommitteeReport

106   Remuneration Committee Report

124  Directors’ Report

129   Statement of Directors’ Responsibilities

in Respect oftheAnnualReport and the

FinancialStatements

Financial statements

130  Independent Auditor’s Report

138   Consolidated  Statement

ofComprehensiveIncome

139   Consolidated Statement of FinancialPosition

140   Consolidated Statement of ChangesinEquity

142   Consolidated Statement of Cash Flows

143   Changes in Liabilities fromFinancingActivities

144   Notes to the Consolidated FinancialStatements

171  Company Balance Sheet

172   Company Statement ofChangesinEquity

173   Notes to the Company FinancialStatements

176 Glossary

177  Shareholder Information

#### The Group is now much more

#### than the MoneySuperMarket

#### comparison site.

Peter Duffy

Chief Executive Oficer

Moneysupermarket Group PLC Annual Report and Accounts 20231

Financial statementsGovernanceStrategic report

![]()

#### Highlights

#### 2023 overview

#### Headline performance

#### Revenue (£m)

£432m

#### Proit before tax (£m)

£92m

#### EBITDA

1

(£m)

£132m

432

387.6

316.7

344.9

388.4

92

85.2

70.2

87.8

116.0

132

115.5

100.5

107.8

141.5

2023

2022

2021

2020

2019

#### Basic earnings

#### per share (p)

13.5p

#### Adjusted basic earnings

#### pershare

1

(p)

16.0p

#### Total dividend

#### pershare (p)

12.1p

13.5

12.7

9.8

12.9

17.7

16.0

14.4

11.9

13.1

18.2

12.1

11.7

11.7

11.7

11.7

#### Financial highlights

•  Record revenue at £432m, despite no

material revenue from energy switching

•  11% revenue growth led by exceptional

trading in Insurance, supported by eficient

acquisition and retain and grow strategy

•  EBITDA

¹

up 14%, ahead of revenue

growth, to £132m with margins

expanded to 31% demonstrating

continued robust cost management

•  Adjusted basic EPS up 12%

•  Operating cashlow before tax

increased7%, following the increase

intax rates operating cashlow after

taxes are down2%

•  Full-year dividend up 3% to 12.1p,

£65million distribution to shareholders

2023

2022

2021

2020

2019

2023

2022

2021

2020

2019

2023

2022

2021

2020

2019

2023

2022

2021

2020

2019

2023

2022

2021

2020

2019

1   Use of alternative performance measures (‘APMs’) is detailed in the Financial Review on page 63 and APMs are deined in the Glossary on page 176.

Insurance Money Home Services Travel Cashback

Our product lines:

Moneysupermarket Group PLC Annual Report and Accounts 20232

Financial statementsGovernanceStrategic report

![]()

#### Strategic KPIs

#### Revenue by product line\*

#### Strategic highlights

•  Helped households save an estimated

record £2.7bn

•  Data transformation complete, proprietary

Dialogue data platform powering 76% of

MSM user enquiries on core product lines

•  Common technology platform

supportingability to scale whilst

simplifying our operations

•  Expanded offering with membership-

based customer propositions: MSM

SuperSaveClub, MSE App and Quidco

•  Incremental provider propositions

launched and grown: B2B, Tenancy and

“Market Boost” data services

•  Ranked irst in the Technology sector on

the FTSE Women Leaders Review report;

ranked ifth in The Inclusive Top 50 UK

Employers list

#### Estimated Group

#### customersavings

£2.7bn

#### Group marketing

#### margin

58%

#### MSM and MSE

#### netpromoter score

70

2.7

1.8

58

57

70

72

2023

2022

#### MSM and Quidco

#### active users

14.2m

#### MSM and Quidco

#### revenueperactive user

£17.82

#### MSM cross

#### productenquiry

24%

14.2

13.0

17.82

16.24

24

23

2023

2022

2023

2022

2023

2022

2023

2022

2023

2022

Please see page 62 for deinitions of Strategic KPIs.

220

172

2023

2022

#### Insurance

£220m

21

16

2023

2022

#### Travel

£21m

60

60

2023

2022

#### Cashback

£60m

100

103

2023

2022

#### Money

£100m

39

40

2023

2022

#### Home Services

£39m

\*   Group revenue of £432m is presented net of inter-vertical eliminations of £7.5m (2022: £2.8m). The comparative revenue for the year ended 31 December 2022 has been restated to align with the change in presentation of inter-vertical eliminations, as disclosed on page 152.

Moneysupermarket Group PLC Annual Report and Accounts 20233

Financial statementsGovernanceStrategic report

![]()

#### At a Glance

Our inancial products comparison

siteMoneySuperMarket is the most

recommended price comparison website

and makes it easy to ind great deals.

Customers can use it to save money on

household bills and inancial products,

from car, pet, travel and home insurance

tocredit cards, loans, savings, pensions,

mortgages, bank accounts, car hire,

broadband and TV packages. When

acustomer visits our site they answer

asetofquestions and then, in seconds,

they can ind the best deal from a range

ofhundreds of leading brands.

MoneySuperMarket launcheda

rewardsand loyalty programme in 2023,

the SuperSaveClub. On joining the club

(bybuying a qualifying product), customers

earn 12 months unlimited free days out

withthousands of destinations nationwide,

as well as cash rewards every time they

saveon more household bills.

MoneySuperMarket is so committed

tohelping households save money that

weguarantee not to be beaten on price,

with the SuperSave Price Promise.

MoneySavingExpert is the UK’s

biggest and most trusted consumer

inance websites, packed full of money

saving tips and tools and information

tohelppeople take control of their

inances. Over 9 million people receive

theMoneySavingExpert Tip emaileach

week. MoneySavingExpert speaks

upfor consumers, and our national

campaigns help households across

theUK.

At Moneysupermarket Group our job is to help households

save money. We were founded 30 years ago to make it easy

for people to compare prices across hundreds ofproviders

for all their household bills. As our Group has expanded,

we’ve added more ways to save.

Moneysupermarket Group unites powerful, trusted consumer brands, and we attract

our customers by marketing, advertising and publishing, as well as via external brands

to whom we offer comparison services. Our technology platform is scalable and

abarrier to competition.

Moneysupermarket Group PLC Annual Report and Accounts 20234

Financial statementsGovernanceStrategic report

![]()

Quidco is one of the top

cashback sites in the UK. Quidco

customers earn free cashback

from over 5,000 online retailers

including household brand names

in travel, fashion, DIY and health

and beauty. Quidco now has

comparison services powered

byGroup technology, helping

customers save on their car, home

and other insurance needs.

Our travel comparison sites

TravelSuperMarket and Icelolly help

people save on their holidays. We ilter

through a huge range of travel deals from

the UK’s leading travel companies and ind

customers the deal that suits them. We

compare prices on a broad range of holiday

options including thousands of individual

package holidays, hotels, low-cost and

charter airlines and car hire providers.

We’re a highly effective andlexible way for

providers to ind and convert customers,

and we show their products to millions

across the UK.

Moneysupermarket Group PLC Annual Report and Accounts 20235

Financial statementsGovernanceStrategic report

![]()

#### Investment Case

#### Why invest in

#### Moneysupermarket Group?

#### We are a tech business with a

#### purpose: helping households

save money. We have leading

#### consumer inance brands

#### powered by our proprietary

#### tech-led savings platform.

When combined with our data-rich

environment, we offer more ways to save

forproviders and consumers. The business

model is highly proitable, cash generative

and asset-light, with opportunities for

growth across the breadth of our markets.

1:

#### Clear social

#### purpose

Our purpose is to help households save

money. All our brands support users to

make signiicant savings on their household

bills and purchases. MoneySavingExpert

isa consumer champion that provides

personal inance tips and tools to millions

of readers across the UK every year.

2:

#### Scalable tech

#### platform

We have a scalable tech-led savings

platform serving customers and providers.

Our Group comprises a price comparison

site, cashback and a consumer inance

content-ledbrand.

We have two sides to our business

andmatch consumers to providers in

aneficient way for both sides. Customers

can come to a single site, answer a simple

question set and let us do the work of

providing them with a wide choice of deals

to compare and switch to. For providers,

itis a cost-eficient and lexible way to

access millions of customers.

Our comparison platform is scalable to

support not just MoneySuperMarket, but

also hosts Quidco Compare and leading

third-party brands. Our B2B proposition

extends both our reach and market share,

leveraging our technology investment and

increasing our customer base as we scale

to power comparison technology for

theindustry.

3:

#### Power of our data

Our data creates linksbetween the wealth

of data that customers provide, which we

use to help get them the best deals.

We are improving the customers

experience of comparison through our

proprietary “Dialogue” platform, designed

to shorten and simplify the information

requested from the user across different

products. Dialogue helps make journeys

assimple as possible for customers.

Not only this, but our data iscentralised,

enabling customer-facing innovation andthe

launch of our membership modelsacross

MoneySuperMarket (the SuperSaveClub),

MoneySavingExpert (the MoneySavingExpert

App) and Quidco, which has a growing active

member base.

Consolidating our data has given us

asingle source of rich, real-time data

andimproved our eficiency. Thisdata

isavailable operationally to drive growth

and increase marketing eficiency.

Our site trafic and irst party data position

us favourably to provide services to our

providers including tenancy and data

services such as Market Boost.

5

#### Our

fundamentals:

Moneysupermarket Group PLC Annual Report and Accounts 20236

Financial statementsGovernanceStrategic report

![]()

4:

Leading and

#### trustedbrands

We have a Group net promoter score

of70,acustomer loyalty and satisfaction

measurement indicating the likelihood

ofcustomers to recommend our brand

services to others.

MoneySupermarket is a trusted “go-to”

brand for price comparison and the most

recommended price comparison website.

MoneySavingExpert is the top specialist

news brand in the UK and ranked one of

the top 10biggest of all news brands

1

. MSE

provides unique money saving guides, tips,

tools and techniques. We give users access

to their credit scores and provide information

on topics such as mortgage affordability,

the different types of lending and

householdbudgeting.

TheMoneySavingExpert App is rated one

ofthe top ten news apps in the UK

1

, and

millions of people receive Martin Lewis’

weekly tip email.

Quidco is one of the UK’s leading cashback

sites that guarantees the highest level of

cashback for any UK cashback site.

5:

#### Strength in breadth

Moneysupermarket has an unmatched

breadth of products and services from

insurance, money, home services, travel

comparison and cashback; we have strength

in our breadth. This breadth means we have

more ways to help households save more

money and provide an attractive marketplace

for providers to acquire new customers

inacost-effectiveway.

We have launched membership-based

customer propositions which puts us

onapath to shift from mainly transactional

based interactions towards something

moreakin to a membership model.

We are expanding our provider data

services including tenancy, which enables

providers to promote their brands in

designated advertising spots on our sites.

We have launched ‘Market Boost’ which uses

our data platform to launch an innovative

data insight product to partners.

We have a growing B2B business, which

allows leading brands in our industry

toutilise our Group platform to provide

switching services to third party brands,

extending our reach.

#### The result

#### Highly proitable

#### growth

A track record of proitable growth and

highEBITDA margins across the Group.

#### EBITDA¹ growth (%)

15

2023

2022

14

#### EBITDA¹ margin (%)

30

2023

2022

31

1   Use of alternative performance measures (‘APMs’)

isdetailed in the Financial Review on page 63 and APMs

aredeined in the Glossary on page 176.

#### Strong operating

#### cash low with

#### eficient capital

#### allocation

Our inancial model is highly proitable,

strongly cash generative and capital light.

In2023 we delivered £102.2m operating cash

low (2022: £104.4m) FY23 dividend

distribution of£65.0m (2022: £62.8m).

#### Operating cash low (£m)

104.4

2023

2022

102.2

#### Growth from core

#### and newmarkets

We operate in markets with headroom for

growth. We have the opportunity to gain

market share through eficient acquisition,

improved retention and cross-sell, and by

expanding our offer into adjacent markets.

#### Organic revenue growth (%)

8\*

2023

2022

11

\*   Inorganic revenue growth in 2022 was 22% including

theacquisition of Quidco.

Moneysupermarket Group PLC Annual Report and Accounts 20237

Financial statementsGovernanceStrategic report

Source:

1   Press  Gazette.

![]()

#### Chair’s Statement

#### A tech-led savings platform

#### with a purpose

I am proud to report that we have saved

households an estimated £2.7bn in 2023

(2022: £1.8bn). We had strong demand for

switching, notably in insurance, which helped

our performance. More importantly, all the

hard work and investment of the past few

years began to pay off: Our tech platform

anddata management capabilities are

bothenabling our brands to lourish and

oureditorial content remains of the

highestquality.

With interest rates at a 15-year high and

inlation increasing the cost of living, UK

consumers have been looking for ways

tocombat rising bills and save money. This

hascreated a supportive environment for

consumers looking to get the best deals,

including in insurance products, where

providers have adjusted pricing to relect

therising cost of claims. This has contributed

tohigher numbers of insurance switches

asconsumers seek out the best deal.

Despite the energy switching market

remaining all but closed, our breadth of

products has meant we’ve delivered strong

growth this year, with revenue up 11%.

MoneySavingExpert remains an authority on

consumer inance and a people’s champion,

campaigning to protect the most vulnerable

and helping users make informed decisions

around their household bills, supported by

tips and tools within the new MSE App.

#### Our culture

Our Group strategy is fuelled by the

energyand enthusiasm of our colleagues

andsupported by our agile learning culture.

We encourage all our people to actively

consider the impact we have individually

andas a company on our stakeholders and

the environment. We are focused on supporting

our employees’ welfare, including mental

wellbeing; we support those in our communities,

including through our charity partner CALM,

and have donated over £136k to help with

campaigns against living miserably. We are

conscious of our environmental impact and

are on track to reach Operational Net Zero by

2030, offsetting 100% of our carbon footprint.

2023 was an important year for

#### Moneysupermarket, helping millions

#### ofhouseholds save money on their bills

#### and starting to build a membership

#### ofsupersavers.

Robin Freestone

Chair

Moneysupermarket Group PLC Annual Report and Accounts 20238

Financial statementsGovernanceStrategic report

![]()

1  Use of alternative performance measures (‘APMs’) is detailed in the Financial Review on page 63 and APMs are deined in the Glossary on page 176.

#### 2023 performance

The Group continues to help households

savemoney, delivering £2.7bn estimated

savings in 2023 (2022: £1.8bn). Group revenue

increased 11% from£387.6m to a record

£432.1m, EBITDA¹ increased by 14% from

£115.5m to £131.9m and proit before tax

increased by 8% to £92.1m. We generated

good cash low, with operating cash low of

£102.2m (2022:£104.4m), and following an

increase in the dividend of 3% to 12.1p, with

£65 million (2022: £62.8 million) distribution

to shareholders.

Read more about our business performance in the

CEOReview on pages 12 to 17

#### Innovating our business

Following the successful overhaul of our tech

platform and centralised data capabilities,

2023 has marked an exciting milestone

forthecompany and we’ve launched new

user propositions which are changing the

consumer experience. The introduction

ofMoneySuperMarket’s SuperSaveClub,

following the launch of the MoneySavingExpert

App last year, are two examples of user

propositions akin to a membership model,

alongside Quidco where we have also

beengrowing the number of active

Quidcomembers.

These user experiences have been enabled

bythe work undertaken on re-platforming

and centralising our data capabilities.

•  The SuperSaveClub was trialled in May

andformally launched in September.

Theloyalty and rewards scheme means

that when customers save money on

theirhousehold bills, they can also earn

meaningful rewards, the more they save,

the more they earn.

•  The MoneySavingExpert App has

expanded its membership since launch

in2022, with over 1 million downloads and

rated 4.9 stars on the App store. We have

enabled more tools for our members, with

our signature “Bill Buster” now live.

•  Our Quidco membership has grown

wellduring the year as a result of our new

customer acquisition strategy; a more

personalised approach to CRM, and

investment in TV advertising.

Further detail on how innovation supports our strategy

canbe found in the CEO’s Review on pages 12 to 17 and

OurStrategy on pages 18 to 23

#### Our people

I want to thank the hard work from our

colleagues and the leadership of the Executive

Team who have supported each other, as well

as our users and providers, while again

generating value for our shareholders.

#### Board oversight

One of my priorities as Chair is to ensure

thatthe voice of our stakeholders is heard

and represented in Board discussions. Board

members ensure that they are regularly

spending time talking directly to employees

to help identify areas where the Company

could be even more effective. Rakesh Sharma

is our Employee Champion. Sarah Warby is our

new Consumer Champion. I fervently believe

that it is not possible to run a successful

business without closely monitoring and

understanding the sentiment of our customers

and our people. Both provide regular feedback

to inform the Board on matters concerning

ourstakeholders.

#### Revenue (£m)

£432m

Up 11%

2022: £388m

#### EBITDA¹ (£m)

£132m

Up 14%

2022: £116m

#### Proit before tax (£m)

£92m

Up 8%

2022: £85m

#### Total dividend per share

12.1p

Up 3%

Moneysupermarket Group PLC Annual Report and Accounts 20239

Financial statementsGovernanceStrategic report

![]()

#### Chair’s Statement continued

#### Board oversight continued

The Board receives regular updates

fromtheExecutive Team on our operations,

employees, customers, providers, investors

and communities, as well as the risks and

opportunities we face as a business.

We have regularly considered and monitored

the real and potential risks and impacts of

macroeconomic disruption to our end

markets along with mitigating actions.

We have carefully considered the impact

ofchanges to our competitive environment

and consumer demand, including the impact

of changes to the economic environment and

end market dynamics. We have considered

changes in our environment including regulatory

changes and data security scenarios. We have

considered risks to the Company’s, inancial

position and liquidity and do not consider

there to be a threat to the Group’s long-term

inancial resilience.

Further information on our stakeholder engagement can

be found on pages 30 to 39

#### The Board composition

Our Board collectively possesses a broad

range of experience, skills and knowledge

from various backgrounds which supports

thestrategic and operational direction of

theGroup.

Succession planning has continued to be an

area of focus for the Board in 2023. As part of

this process, the Nomination Committee has

reviewed the composition and tenure of the

Board. For further information on our Board

changes please see page 70.

Mary Beth Christie, a former Chief Product

Oficer and Chief Operating Oficer, was

appointed during the year and brings to the

Board over 25 years’ experience in digital

product, tech, data and operations across

several sectors.

I am proud that our Board currently

consistsof a majority of female members,

which exceeds that recommended by

theHampton-Alexander Review.

Throughout my tenure at the Group as both

NEDsince 2015 and as Chair since 2019, the

Company’s purpose of saving households

money has remained an unwavering

commitment. More recently, I have seen the

Company navigate a signiicant overhaul in the

structure of our data and technology to enable

customer facing innovation in a way that

wouldn’t have been possible before. I feel excited

about the future of the Moneysupermarket

Group and believe that the combination of

effective execution by the current leadership

team and innovative customer facing member

models on the tech and data foundations

already laid give the Company the best

opportunity of continued enduringsuccess.

In accordance with the UK Corporate

Governance Code, I will be stepping down

in2024, nine years after my irst appointment

to the Board.

Read more in the Governance Report on page 94

#### Capital allocation

Our strong and reliable level of cash

generation, robust balance sheet and future

prospects has meant the Board has resumed

dividend growth in line with our dividend

policy, and has recommended an increase to

the inal dividend of 8.9p per share (2022:8.6p).

We remain conident of the future prospects

of the Group and recognise the importance

placed on the dividend by our shareholders.

Ifapproved by shareholders at the forthcoming

Annual General Meeting, the inal dividend

will bring the total dividend for the year to

12.1p (2022: 11.7p) per ordinary share. The inal

dividend will be paid on 10May 2024 to all

shareholders on the register on 2 April 2024.

The Group’s Capital Allocation Policy remains

the same: we will continue to invest for organic

growth followed by paying the ordinary dividend.

When we have signiicant surplus capital and

there are no material short-term organic or

acquisitive growth opportunities available,

wewill again consider returning these surplus

funds to shareholders through a “special

distribution”, in accordance with our Capital

Allocation Policy.

#### Looking ahead

As we move into 2024, the tech platform and

data foundations we have laid will enable us

to continue to transform the user experience.

Innovative new member models will support

UK households as we grow our business and

deliver on our purpose of helping households

save money.

Robin Freestone

Chair

16 February 2024

I am proud of the business that

Moneysupermarket has become; I believe

thecombination of effective execution and

thenew customer facing member models

provides a platform for enduring success.

Moneysupermarket Group PLC Annual Report and Accounts 202310

Financial statementsGovernanceStrategic report

![]()

people have signedup to

#### receive the MSE weekly

email which hasdeals and

#### money-saving advice

Discover more at moneysavingexpert.com

## 9.1 million

Moneysupermarket Group PLC Annual Report and Accounts 202311

Financial statementsGovernanceStrategic report

![]()

Our strong strategic execution has continued,

having built the platform and centralised our

data capabilities, we are now using this platform

to innovate and build new exciting propositions.

Our trading performance shows the strength

in our breadth of our differentiated business

and diversiied Group.

We have centralised our data and made

itavailable to colleagues across the Group

inreal time and have adopted best-in-class

marketing technology. We have introduced

innovations to help people save more money

and to support our providers more effectively.

We see signiicant opportunity ahead for

ourGroup.

The Group platform supports strong brands.

MoneySuperMarket’s latest advertising

campaign underscores its purpose to help

people save money and is resonating strongly

with consumers. MoneySavingExpert remains

themost trusted consumer inance site,

packed with tips, tools and information to

help people take control of their inances.

Quidco is one of the top cashback sites

intheUK.

Our strategy is to leverage the platform

wehave built to drive eficient acquisition,

retention and growth, and expand our

proposition while using our centralised

dataand re-platformed tech stack to

launchinnovative new membership-based

propositions and expand our services

forproviders.

Read more about Our Strategy on pages 18 to 23

#### Revenue per active user (‘MSM’)

£17.82

#### Our trading performance

#### showsthe strength in our breadth

#### ofourdifferentiated business

#### anddiversiied Group.

Peter Duffy

Chief Executive Oficer

#### Chief Executive Oicer’s Review

#### Leveraging our platform

#### to transform the user

#### experience

Moneysupermarket Group PLC Annual Report and Accounts 202312

Financial statementsGovernanceStrategic report

![]()

#### Insurance

#### Money

#### Home Services

#### Travel

#### Cashback

Households are able to save

money on a number of different

insurance products including:

car,travel, life, home and pet.

Growth was underpinned by

strong switching in car insurance

and home insurance, and we won

market share in both products.

Car and home premium prices

paid increased substantially as

providers passed on rising costs

of claims. Premium prices paid

incar insurance were up 35% to

end of November, which showed

signs of stabilising at the end of

the year. Home premium inlation

accelerated in the year, up 34% in

the same period. The combination

of high levels of premium price

inlation and the cost-of-living

squeeze resulted in high levels

ofsearch trafic with consumers

seeking a better deal.

Our eficient acquisition strategy

has supported improved levels

ofconversion alongside our

increasingly differentiated

customer propositions including

our price promise and journey

optimisation alongside growth

ofour B2B offering.

Users are able to compare

awiderange of credit cards,

loans,savings, current accounts

and mortgage products. The sites

provide users with access to their

credit scores andinformation

ontopics such as mortgage

affordability, the different types of

lending and householdbudgeting.

Interest rates affected Money

inborrowing making loans and

mortgages more expensive, and

inbanking, where savings and

deposit products offered more

attractive interest rates.

In borrowing, although search trafic

remained strong throughout the

year, conversion has remained lower

than levels seen in 2022 which

relects the higher costs of lending

with the Bank of England holding

base rates at 5.25% at the end of

the year, a 15 year high, following

arun of 14 consecutive increases.

Within our banking product lines,

current accounts performed strongly

as customers looked to lock in high

savings rates and promotional

switching incentives. 2023 was our

best ever year for current account

switching, with attractive deals

available across a range of providers.

Customers are able to save money

on a broad range of products

including broadband, energy,

landline and mobilephones.

Revenue from mobile switching

was up double digits, driven

bystrong offers and new

handsetlaunches.

Visitor levels to our site for

broadband switching were steady,

but conversion dropped,

relecting the subdued and

competitive market.

The energy switching market

remained subdued through the

year. 1st July was the irst time that

Ofgem’s Energy Price Cap (‘EPC’)

had fallen below the government’s

Energy Price Guarantee (‘EPG’)

since its inception in October 2022.

However, the gap between the

EPC and EPG remained slim

throughout the second half of the

year. MSM hosted a small number

of limited size switching deals

which were immaterial.

TravelSupermarket and icelolly.

com help people to save money

on their holiday.

TravelSupermarket merged

withicelolly.com in 2021. Both

brands offer holiday comparison

and deals and allow customers to

compare millions of holidays from

the UK’s leading travel companies

and access attractive deals.

We delivered strong growth in

Travel with revenue up 33%, with

particularly strong growth in the irst

half. There was continued strong

demand for packageholidays.

During the year, we invested

inanew TV advert for

TravelSupermarket, the irst

inseven years. We also invested

in upgrading the tech platform.

Quidco is one of the UK’s leading

cashback services and helps

users earn cashback on their

online spending with thousands

of brands.

Revenue in Cashback was lat

at£59.8m despite continuing

headwinds in online retail, with

rising costs of living impacting

discretionary spending. We

delivered strong growth in

Insurance products on Quidco

following the launch of Quidco

Compare on the MSM Group

techplatform. Car, home and

petinsurance were launched on

theMSM Group tech platform

in2023.

During the year we made

continued progress, investing

inour eficient acquisition tools

by inalising the migration onto

the Group CRM platform and in

anew TV and radio advertising

campaign which supported

member growth momentum.

#### Revenue

£220m

(2022: £172m)

#### Revenue

£100m

(2022: £103m)

#### Revenue

£39m

(2022: £40m)

#### Revenue

£21m

(2022: £16m)

#### Revenue

£60m

(2022: £60m)

#### FY23 Revenue: £432m\*

#### Revenue by segment

Source:

1   eBenchmarkers.

\*  Group revenue of £432m is presented net of inter-vertical eliminations of £7.5m (2022: £2.8m).

Moneysupermarket Group PLC Annual Report and Accounts 202313

Financial statementsGovernanceStrategic report

![]()

#### Chief Executive Oicer’s Review continued

#### Strong business performance

The Group generated record revenue and

strong proit growth while maintaining gross

margin, as expected. EBITDA¹ and proit before

tax grew 14% and 8% respectively. The strong

trading performance has primarily been

drivenby Insurance. Car and home insurance

premiums have increased signiicantly because

of the rising cost of claims. The inancial

performance and value creation are testament

tothe delivery of our clear strategy and the

investments made in recent years.

Our performance wasn’t just because

ofastrong insurance market; the results

ofour strategy have helped us outperform

the market. With the platform built, we now

have the foundations in place to unlock the

two sides of our business – to launch and

expanded membership-based customer

propositions that are changing the user

experience, alongside adding new services

todeepen our partnerships with providers.

During the year we launched our new

MoneySuperMarket SuperSaveClub and

expanded our other membership-based

customer propositions, the MoneySavingExpert

App, and Quidco.

We are differentiated by our strength in

breadth, with a large range of products for

our customers to save on their bills. During

the year, we expanded the services we offer to

our providers and partners including Tenancy,

advertising spots for providers to promote

their products; our new “Market Boost” data

service for providers; and B2B, where we

hostswitching services, including for

third-party brands.

Read more about our future focus on pages 21 to 23

We also continued to focus on our operational

eficiency, closing two regional ofices and

delivered eficiency gains from simplifying

our technology estate.

#### Our platform

As a leading tech company, our single,

common platform powers our ability to help

users save money. Over the few years we

have transformed the tech stack from siloed

connections in each product area to one

platform across our leading brands. An

example of the value this brings to the Group

is Quidco Compare for car insurance and

home insurance. The power of the platform

has enabled us to bring the capabilities of

MoneySuperMarket to our Quidco members.

Data is critical to deepen our relationship with

our customers. Our consolidated data view

across the broad range of products that we

offer enables us to improve the user experience.

Real-time and centralised data enables our

user experience to be more personalised,

target our marketing more effectively and

deliver more value for our providers.

Read more about our tech platform and consolidated

dataview on pages 21 to 23

The Group is now so much more than

the original MoneySuperMarket price

comparison business. We are a tech-based

savings platform that not only supports our

own strong brands, MoneySuperMarket,

MoneySavingExpert and Quidco, but also

those of third-party businesses.

1   Use of alternative performance measures (‘APMs’) is detailed in the Financial Review on page 63 and APMs are deined

intheGlossary on page 176.

Moneysupermarket Group PLC Annual Report and Accounts 202314

Financial statementsGovernanceStrategic report

![]()

We are a leading tech company, with

strong brands, leading marketing tools

and a culture that supports innovation.

We are transforming the user experience

and building out membership models

for super savers.

Peter Duffy

Chief Executive Oficer

Moneysupermarket Group PLC Annual Report and Accounts 202315

Financial statementsGovernanceStrategic report

![]()

#### Chief Executive Oicer’s Review continued

#### Our brands

We enjoy leading positions in growing markets

where there is signiicant room to grow. Our

brands are irmly trusted by customers.

Our price comparison brand, MoneySuperMarket

(‘MSM’), had over 10million active users in

2023. We continued tosupport our brand by

building on the MoneySuperSeven marketing

campaign withthe launch of a new and

well-received advert which is focused

clearlyaround “savingmoney”.

MoneySavingExpert (‘MSE’), our content-led

brand, is greatly trusted and provides valuable

tips and tools to millions of users. We’ve seen

strong uptake with over 1.1 million downloads

of the MSE App and over 9 million people

receive Martin Lewis’s weekly tip email. “Bill

Buster” helps users of the MSE App navigate

the best ways to save money on their

household bills.

Quidco is one of the largest cashback

brandsin the UK which we acquired in 2021.

During the year we migrated Quidco onto

ourGroupCRM platform. We have started to

use AI technology alongside our Group CRM

platform to improve the ability to personalise

and target our CRM communications, early

results show an uplift in purchases made.

Weinvested in new TV and radio advertising

which alongside our new CRM capabilities,

supported member growth momentum. During

the year we launched Quidco Compare for

home, car and pet insurance; we now have

seven compare products powered by the

MSM Group technology platform.

Ice Travel Group (‘ITG’), combines

TravelSupermarket (‘TSM’) and icelolly.com.

TSM is now using the icelolly.com proprietary

bidding technology that allows providers

tobid for more prominent placings on the

website. Thanks to this improved offer and

the combined reach of the two brands,

ITGenjoyed strong growth during the year.

TravelSupermarket launched TV advertising

forthe irst time in seven years.

We are committed to embracing and

promoting diversity, inclusion and equal

opportunities. The Group was ranked irst

inthe Technology sector on the FTSE Women

Leaders Review report and ranked ifth in the

Inclusive Top 50 UK Employers List. 27% of

allhires in the year describe themselves as

coming from ethnic minority backgrounds.

#### Culture

Our people drive our business and our

success. Our strong Company culture is

thefoundation to our strategy. Our culture

ofinclusion, innovation and delivery at pace

ispart of the core of what we do. We promote

an environment where all of our employees

can grow and develop. We have a culture of

inclusion where all perspectives are valued

and champion diversity. Our culture promotes

an agile, entrepreneurial, fast-paced learning

organisation to deliver greater innovation for

our users. We remain deeply committed to

investing in our employees’ health and wellbeing

and have a supportive community including

“Thrive”, one of our voluntary, employee-led,

self-managed Employee Resource Groups

(‘ERGs’) that connect those who share common

challenges, interests and experiences, focused

on mental health and wellbeing.

For information on these and on people and culture more

widely, please see pages 46 to 50

#### Q – What are you most

#### proud of in 2023?

Moneysupermarket is a leading tech

company with a social purpose. I am proud

that we were able to save households an

estimated £2.7bn during a year when the

rising cost of living has affected households

up and down the country.

#### Q – What has thedata and technology

#### transformation since

#### you’ve joined enabled

#### you to do?

In the few years, we have transformed

thetech stack, creating an eficient platform

to leverage our now centralised, rich and

real-time data across the Group. What does

this mean? Our data, scalable platform and

marketing infrastructure has been essential

for unlocking the rest of our strategy. It means

we have started to unlock our potential – we

can now use our irst party data from across

our product lines to understand and better

serve the customer.

#### Q – How would you

#### describe the progress

towards a member-

#### based model?

I am excited to leverage the tech and data

foundation we have built. The platform has

enabled us to launch and expand member

models for super savers – MoneySuperMarket’s

SuperSaveClub, MoneySavingExpert’s App

with new tools and tips, and Quidco where

active membership has grown in the year

aswe better get to know our members. We

are beginning to roll out more product lines

tothe SuperSaveClub, add and expand

tools on the MoneySavingExpert app, and

personalise our member engagement to

enhance and grow Quidco membership.

Allof us at Moneysupermarket are ready

togo after the opportunity.

&

QA

#### with Peter Duffy

Moneysupermarket Group PLC Annual Report and Accounts 202316

Financial statementsGovernanceStrategic report

![]()

#### Social impact

As well as helping households save money, we

aim to make a positive difference to our people,

the wider community and the environment.

At the start of the year, our colleagues voted

to support CALM – Campaign Against Living

Miserably – as our charity partner. We stand

together with CALM, united against suicide,

and have donated over £136k to support the

CALM helpline answer over 17,000 calls in

2023 as well as reaching millions through

their campaigns and online resources.

For our employees, we ran the ‘Big MONY

Workshop’ giving colleagues, 24 hours to

demonstrate living our purpose under the

banner “helping YOU save money” with

seminars and focus groups on personal

inancial wellbeing.

We remain committed to minimising our

environmental impact and have a target of

being Operational Net Zero by 2030 (a 90%

reduction in Scope 1 and Scope 2 emissions)

and we are ‘Carbon Neutral’, offsetting 100%

of our carbon emissions.

Read more about our sustainability strategy

on pages 41 to 52

#### Outlook

In the irst few weeks of 2024, we have had

similar trends to those seen at the end ofQ4

2023 continue. We don’t expect any increase

in energy switching revenue in 2024. We expect

the comparatives in Insurance will become

tougher, particularly as we move intothe second

half. However, our trading performance and

momentum in our strategic execution, gives the

Board conidence that Group EBITDA will be

within the current market consensus range.

Peter Duffy

Chief Executive Oficer

16 February 2024

#### People and culture

#### Our agile tech culture

Our annual hackathon is open to everyone

across the Group – whether they have

anidea to transform the way we work,

away to disrupt our market, or a passion for

using problem-solving skills and working

with new people. The hackathon is an

opportunity for colleagues to experiment

and come up with ideas that will improve

experiences for our people, customers,

orusers, with the very best being turned

into a reality.

“I saw the hackathon invitation come

through and I thought, “I’m an apprentice

what can I offer?” and was apprehensive

about getting involved. But, I put my name

forward and from start to inish it was

really exciting.

“I got to work with people I hadn’t before,

and we were able to come together to

actually deliver something that went into

production. Watching the presentations

from other teams on the day was incredible;

the creativity and knowledge was

astounding to see.

“I remember a speaker at a Women in

Tech event saying when she’s feeling

“imposter syndrome” it’s really just your

growth phase, and I will always

rememberthat.”

Although I don’t like the term “imposter

syndrome” I did, and do, experience the feeling

of not being good enough sometimes, but the

idea of being more courageous and taking an

opportunity when I see it – I will carry that with

me now because of this experience.

Marie Collinge

Tech Apprentice

Moneysupermarket Group PLC Annual Report and Accounts 202317

Financial statementsGovernanceStrategic report

![]()

#### 1: Eficient acquisition

•  Best-in-class digital eficiency

•  Effective marketing

•  Seamless, shorter journeys

#### 2: Retain and grow

•  Engaged relationships – helpful

prompts and reminders

•  Targeted, relevant cross-sell

#### 3: Expand our offer

•  Further channels

•  Wider audiences

•  More products on more brands

Over the last three years, we have

developed our advanced data capabilities

and our common scalable tech platform.

Our data transformation is now complete.

The real-time dataset we now have means

we can better serve our users with new ways

to help them save and combine this with

ourproprietary Dialogue platform to create

a shared user proile to simplify and speed

up user journeys.

We continue to “platformise” our tech estate

– building features once and deploying

them across all our brands. This delivers

cost eficiencies, making our technology

estate simpler to manage and reducing

maintenance cost.

#### Our Strategy

#### Helping households

#### save money

Underpinned by

#### Advanced data capabilities • Common technology • Scalable platforms

#### Helping households save money

Moneysupermarket Group PLC Annual Report and Accounts 202318

Financial statementsGovernanceStrategic report

![]()

We will continue to grow our Group further with new propositions,

new distribution routes and new channels. In 2023 we have made

signiicant progress with our B2B capabilities and expanded our

offer for providers as we begin to unlock the two-sided marketplace.

Our transformed tech and data platform allows us to extend the

services we offer our providers. The mortgage proposition remains

an attractive opportunity for the Group. Having gained control of

our mortgages joint venture partner Podium in December 2022, we

have continued to develop and digitalise the mortgage comparison

services we provide to our customers. During the year we agreed

apartnership with Rightmove to support the digitalisation of their

new mortgage offering.

The Group is working to become a one-stop-shop for B2B partners,

as we extend across the breadth of our offerings, we are able to power

brands from an afiliate link, all the way to a fully white-labelled solution.

This is a signiicant transition from being a traditional price

comparison brand, towards a fully ledged tech savings platform

that has its own compelling brands, but also powers the broader

industry with comparison type services.

Read more on how we’re growing the best provider propositions onpage 23

“Eficient acquisition” improves the effectiveness of how we reach

and convert our customers to optimise our spend.

Our eficient acquisition platforms, for Pay Per Click (‘PPC’), Search

Engine Optimisation (‘SEO’) and Customer Relationship Management

(‘CRM’) are implemented and in use, attracting customers in

acost-effective way.

Our PPC bidding platform continues to improve the eficiency of

our paid search advertising. Using our advanced data capabilities,

we have made better use of our irst party data and machine learning

capabilities to optimise the amount we bid for each individual search

term. We can now bid across a broader range of platforms, reaching

a wider audience, and increasing our impressions. We have used

AIto help develop our bidding strategies, increasing our eficiency.

This has resulted in reduced cost per click.

SEO delivers substantial volumes of free search trafic to our

sitesand remains a dynamic area. During the year we have updated

more content and more pages using our market leading tool and AI

to drive eficiency. We have now reduced the process for refreshing

content on a page by more than 75%, freeing up our experts to

create original content and promote our relevance.

Brand marketing remains an important driver of trafic across the

Group. In September we launched our SuperSaveClub marketing

campaign, building on the original MoneySuperSeven marketing

campaign irst launched in 2022. The campaign has resonated better

with consumers than any other campaign we have done before,

supporting in an uplift in direct to site trafic in the year. We invested

in above-the-line marketing for TravelSupermarket for the irst time

in over seven years, to put TravelSupermarket at the top of people’s

minds when they are looking for deals on holidays, car hire, travel

insurance, lights and hotels. During the year we also invested in

above-the-line marketing for Quidco which supported an increase

in member registrations.

Money Saving Expert continues to offer content and tools to guide

and support consumers get in control of their inances and enjoys

great trust. MSE was again named the most recommended brand

by YouGov and the MSE App has now had over 1.1 million downloads.

#### Eficient acquisition Retain and grow Expand our offer

“Retain and grow” encourages customers to come back to us year

after year and cross-sell the wealth of products we offer across

theGroup.

We want to retain users and help them switch more of their

household bills which will ultimately increase customer lifetime

value. To drive higher retention, we focus on timely reminders and

asimpler experience for returning users and during the year we

launched and expanded membership-based customer propositions

including MSM SuperSaveClub, MSE App and Quidco.

Cross-sell continues to be a signiicant opportunity. We have

awiderange of products and services across insurance, money, home

services, travel and cashback and the data transformation we have

delivered means we can start to better address the opportunity of

helping more people save more with us across our range of products.

In 2023, 24% of our MSM active users enquired in more than one

ofour core product lines. This is up from 23% the year before. Our

improved data capabilities mean we are now tracking cross enquiry

in even more product lines. On average, active users enquired in

1.3of our product lines.

This year we migrated Quidco onto Group CRM platform allowing

us to deliver personalised and targeted messages to users across

our app, web and via email. Through use of AI and machine learning,

we can now dynamically target customers based on their individual

interactions with our platform allowing us to communicate with our

users in a highly personalised manner. We have also introduced

sophisticated automation which has streamlined our ability to set

up campaigns more eficiently. Improvements in our CRM tool and

effective targeting have resulted in an uplift in purchases made.

We are focusing on developing and growing our “membership-based

customer propositions” to drive customer loyalty and continue to

build on our ‘retain and grow’ strategy. We are expanding our “best

provider propositions” to grow the strength and breadth of our offering.

Both strategies set up to ultimately help households across the

country save more money with us.

Moneysupermarket Group PLC Annual Report and Accounts 202319

Financial statementsGovernanceStrategic report

![]()

#### What we have done in 2023

•  Enhanced our PPC bidding capabilities, using advanced

data capabilities to make better use of our irst party data

and machine learning capabilities to optimise amount bid

for each individual search term

•  Used our market-leading SEO tool to increase our agility

and speed and update more content and more pages in

the year including use of AI to increase our eficiency for

manual intensive maintenance and updates

•  Launched above-the-line advertising for SuperSaveClub,

Quidco and TravelSupermarket

#### Our future

•  Ongoing focus on the use of proprietary data to optimise

the effectiveness of PPC

•  Build on AI capabilities to improve SEO eficiency

•  Continue to build on the success of the

MoneySuperSeven creative with new campaigns

#### What we have done in 2023

•  The data transformation is complete. Quidco transitioned

to our Group platform in 2023

•  Group CRM platform rolled out on Quidco

•  Increased utilisation of “Dialogue” platform for shorter,

quicker userjourneys

•  Launched our cash reward and loyalty MSM programme,

the SuperSaveClub

•  Expanded our MSE app with “Bill Buster” helping

usersnavigate the best ways to save money on their

household bills

#### Our future

•  Increase product lines on “Dialogue” and continue

tooptimise returning user enquiries using shared

userproile

•  Optimise shared learnings across Group-wide CRM

platform including greater use of AI

•  Expand our product offering on the MSM SuperSaveClub

to give members more opportunities to save with us

#### What we have done in 2023

•  Launched new compare journeys on Quidco powered

bythe MSM Group platform, now seven products live

•  Expanded tenancy advertising capabilities to new

product lines

#### Our future

•  Continue to grow tenancy and provider services

•  Continue to expand and grow our B2B propositions

Link to principal risks:

1

2

3

6

7

Link to brands:

Link to KPIs:

1

2

3

4

Link to principal risks:

1

3

4

5

6

7

Link to brands:

Link to KPIs:

1

2

4

5

6

Link to principal risks:

1

2

3

4

5

6

7

Link to brands:

Link to KPIs:

1

2

4

5

Our brands   MoneySuperMarket   MoneySavingExpert   Quidco   TravelSupermarket   Icelolly.com   Decision Tech

#### Our Strategy continued

#### Eficient acquisition Retain and grow Expand our offer

Moneysupermarket Group PLC Annual Report and Accounts 202320

Financial statementsGovernanceStrategic report

![]()

Our leading marketing tools, centralised data

and single tech platform mean we can now

acquire trafic to our sitemore effectively, talk

to our users more effectively, and, because of

this, have anopportunity to retain and grow

these customers more effectively too.

We are focusing on developing and growing our

“membership-based customer propositions” to drive

customer loyalty and continue to build on our “retain

andgrow”strategy. We are expanding our “best provider

propositions” to grow the strength and breadth of our

offering.Both strategies set up to ultimately help

householdsacross the country save more money

with us.

To see our evolved focus in action please see pages 22 and 23

L

o

y

a

l

e

n

g

a

g

e

d

m

e

m

b

e

r

s

L

e

a

d

i

n

g d

a

t

a

a

n

d

t

e

c

h

B

e

s

t

p

r

o

v

i

d

e

r

p

r

o

p

o

s

i

t

i

o

n

#### What’s next?

Moneysupermarket Group PLC Annual Report and Accounts 202321

Financial statementsGovernanceStrategic report

![]()

#### SuperSaveClub

The SuperSaveClub is aligned to our mission

of helping households save money, and

rewards customers every time they save

money on their household bills, all with the

conidence that our price promise provides.

When customers buy an eligible product

through MoneySuperMarket they can join

SuperSaveClub and get access to 12 months

of unlimited free days out at thousands

ofleading attractions nationwide available

through the MoneySuperMarket app. Then,

asa member of the SuperSaveClub, every

time they purchase an eligible product, they

earn a reward: £15 cash for every car, home

insurance or broadband purchase, £10 for

purchasing pet insurance, and £5 for signing

up to Credit Monitor, purchasing an annual

travel policy or a mobile phone deal.

Rewardsare available via a member’s

MoneySuperMarket account and can

bewithdrawn at any time, as a pre-paid

MasterCard, or vouchers at leading retailers.

The SuperSaveClub is set up to encourage

users to come directly to us and incentivises

cross-buy and re-buy rates through rewards

and ease of use.

Following the initial trial in May, we formally

launched the SuperSaveClub in September

and added further products to give members

even more opportunities to do more and save

more with us. We now have nearly 200,000

members. Early results since launch show that

SuperSaveClub members have a stronger

engagement, are more likely to come to us

directly, and buy more products with us

thannon-members.

#### Our Strategy continued

#### Money Saving

#### ExpertApp

During the year we have also expanded

ourMoneySavingExpert App which has

gained traction and now has over 1.1 million

downloads and over 420,000 monthly

activeusers. We have launched a host

ofnewfeatures to enhance the user

experienceincluding:

•  MSE Chat GPT, allowing users to

interrogateMoney Saving Expert

contentvia AI technology.

•  “Bill Buster”, our tool to help keep track of

users bills and service providers including

alerts when costs change or deal ends and

then showing users how to save and get

onto the best value products.

By linking MSE’s helpful and trusted content

with a suite of more personalised tools, we

support users to gain greater control of their

inances and potentially save more money.

We will continue to expand the range of tools

available to help users keep informed and

save more money.

#### Loyal, engaged members

#### Our member models

Moneysupermarket Group PLC Annual Report and Accounts 202322

Financial statementsGovernanceStrategic report

![]()

#### Quidco

Quidco enjoys frequent engagement with

ourmembers with thousands of merchants

offering attractive offers and rewards. We

now power seven Quidco Compare products

on the Group tech stack, with car, home

andpet insurance launched in ’23.

We moved Quidco onto the Group marketing

platform in the middle of 2023 and returned

to TV advertising supporting membership

growth momentum.

#### Tenancy

Tenancy is advertising whereby providers

promote their brands or products in designated

spots on our sites clearly listed as ‘sponsored’.

Tenancy is now live in all our key verticals

following an initial trial to expand this offering

beyond home services with pet insurance in

2022. Revenue from tenancy is up by double

digit percentage.

#### Market Boost

During the year we launched our ‘Market

Boost’ proposition on loans, comprising

insights to enable partners to grow their

business while helping households save

money. Market Boost includes aggregated

customer and market data insights which

canhelp providers use data to offer our

userseven better deals.

B2B

Our B2B proposition allows us to utilise our

Group platform to provide switching services,

including to third-party brands, extending our

reach and market share. We launched a B2B

car insurance journey in early 2023 and have

already won seven new car insurance partners

including Car Gurus and Caura. During the year

we agreed a partnership with Rightmove to

support their broadband comparison services

through their tenant portal and helping to

identify broadband speeds and offers on

theirwider property listings. Revenue from

B2B is up more than two thirds on last year.

#### Best provider

#### propositions

Moneysupermarket Group PLC Annual Report and Accounts 202323

Financial statementsGovernanceStrategic report

![]()

#### Our Market and Trends

Our brands

MoneySuperMarket

MoneySavingExpert

Quidco

TravelSupermarket

Icelolly.com

Decision Tech

Strategic priorities

Eficient acquisition

Retain and grow

Expand our offer

#### Trends

#### in our

#### chosen

#### markets

#### Price comparison (overall market)

Link to strategy:

#### Regulatory focus

Brands affected:

Trend

Greater focus from

governmental and

regulatorybodies on

empowering customers.

Impact

Regulation will become an

increasingly important feature

of the price comparison sector.

Opportunities

Regulation empowering customers to save money is fully

aligned with our purpose of helping households save money.

#### Comparison beyond price

Brands affected:

Trend

Providing greater and better

information to users beyond

just price.

Impact

Simultaneous comparison

across multiple factors can be

challenging to present clearly

to the user.

Opportunities

Today, price comparison focuses heavily on price.

Thecheapest policy is not always the right one though,

andprice comparison sites can improve the additional

information they provide to help users assess value. We

have incorporated independent quality scores to our results

like Defaqto in insurance products. This allows customers

toinclude in theirdecisions factors including, but not

limitedto, price.

#### Artiicial intelligence

Brands affected:

Trend

Artiicial intelligence

technology has advanced

substantially and it is

startingto offer new

improvedcapabilities.

Impact

Artiicial intelligence

capabilities could reshape

parts of the price comparison

value chain and experience.

Opportunities

Artiicial intelligence has the potential to automate and

makemore eficient activities like software development

and digital marketing. We are already using AI to increase

the scale of our digital marketing efforts and making

software engineering more eficient.

#### Economic downturn

Brands affected:

Trend

Rising inlation and interest

rates have put the UK and

other major economies at

riskof entering a recession.

Impact

Households could cut back

on spending.

Opportunities

Our purpose to save households money becomes even

more relevant in a tough economic environment. Our broad

range of comparison services could see increased demand.

#### Artiicial intelligence will

create opportunities to

#### respond to new demands

from customers and

#### increase eficiency.

Moneysupermarket Group PLC Annual Report and Accounts 202324

Financial statementsGovernanceStrategic report

![]()

#### Insurance

Link to strategy:

#### FCA pricing regulations

Brands affected:

Trend

In January 2022 the FCA

introduced regulations to stop

“price walking” by insurers

incar and home insurance.

This was part of a package of

measures expected to ensure

that insurance products offer

fair value to consumers.

Impact

New business pricing became

less attractive compared to

renewal pricing.

Opportunities

In 2022 the regulation led to higher customer

retentionlevels and lower market switching volumes.

Fromthe second half of 2022 and throughout 2023,

wesawimproving trends and the return of a strong

competitivemarket. Since the regulation was introduced,

insurers have innovated and we have launched a record

96new brands and products on our site, as we help

consumers navigate a broader range of choice

andcomplexity.

#### Insurance premiums

Brands affected:

Trend

In 2023 car and home

premium inlation increased

substantially as providers

passed on rising costs

ofclaims.

Impact

Premium inlation

generallystimulates

moreenquiry volumes.

Opportunities

An inlationary environment should drive higher enquiries

across the market. By making our journeys as smooth

andeficient as possible, we can capitalise on this

increaseddemand.

#### Travel insurance

Brands affected:

Trend

The overall demand for travel

and therefore the demand

fortravel insurance have

beenresilient to pressure;

however, the risk of an

economic downturn could

putmorepressure on

consumerspending.

Impact

A recession could result

inareduction in demand

fordiscretionary services

liketravel.

Opportunities

In dificult economic times our broad provider panel means

we are well placed to help travellers save money inding the

most suitable policy.

#### Helped millions save in an

#### environment of increasing

#### insurance premiums.

Our brands

MoneySuperMarket

MoneySavingExpert

Quidco

TravelSupermarket

Icelolly.com

Decision Tech

Strategic priorities

Eficient acquisition

Retain and grow

Expand our offer

Moneysupermarket Group PLC Annual Report and Accounts 202325

Financial statementsGovernanceStrategic report

![]()

#### Our Market and Trends continued

#### Money

Link to strategy:

#### Interest rate rises

Brands affected:

Trend

Interest rates in major

economies are elevated after

years of historical lows.

Impact

Higher interest rates make

credit more costly.

Opportunities

Rising interest rates make credit cards and loans more

expensive which could soften demand. In addition, we may

see heightened demand for balance transfer or zero-interest

credit cards as debt becomes more costly.

#### Home services

Link to strategy:

#### Energy wholesale pricing

Brands affected:

Trend

As was the case from late

2021, energy wholesale prices

remained high and volatile in

2023, relecting both demand

and supply issues.

These conditions, meant

theenergy switching market

remained subdued through

the year.

Impact

MSM hosted a small number

of limited size switching deals

which were immaterial.

Opportunities

We continue to work with partners to offer deals to

customers when they become available. MSE editorial

isuniquely positioned to guide consumers and continues

toprovide support to consumers on energy.

#### MoneySavingExpert is

#### akey source of trusted

#### advice with rising interest

#### rates and uncertainty

#### surrounding energy prices.

Our brands

MoneySuperMarket

MoneySavingExpert

Quidco

TravelSupermarket

Icelolly.com

Decision Tech

Strategic priorities

Eficient acquisition

Retain and grow

Expand our offer

Moneysupermarket Group PLC Annual Report and Accounts 202326

Financial statementsGovernanceStrategic report

![]()

#### Cashback

Link to strategy:

Online spending demand

Brands affected:

Trend

The secular growth of

onlinepurchasing continues.

However, the reopening of the

high street and the weaker

consumer spending outlook

could moderate these trends.

Impact

A recession could result in

areduction in demand for

discretionary purchases.

Opportunities

Cashback presents a way for consumers to save money

oneveryday purchases amid the rising cost of living. The

greater penetration of online retail brings the potential for

wider, more frequent engagement with cashback sites

suchasQuidco.

#### Travel

Link to strategy:

#### Package holiday growth

Brands affected:

Trend

Economic uncertainty

couldweaken travel demand.

However, consumers are

expected to prioritise their

main holiday which tends

tobe booked as a package

holiday more frequently.

Impact

As the largest discretionary

spend area for many

households, demand for

travelmay soften under

macroeconomic pressures.

However, packaged holidays

can offer a way to control

costs on the main holiday

ofthe year.

Opportunities

Ice Travel Group continues to focus on building leading

comparison services to help consumers ind the best deal

for their holiday which is especially more relevant during

tough economic times.

Our brands

MoneySuperMarket

MoneySavingExpert

Quidco

TravelSupermarket

Icelolly.com

Decision Tech

Strategic priorities

Eficient acquisition

Retain and grow

Expand our offer

#### Diversiied revenue

#### streams and leading

#### positions across a

#### broad set of markets

#### create unique

opportunities for

#### theGroup.

Peter Duffy

Chief Executive Oficer

Moneysupermarket Group PLC Annual Report and Accounts 202327

Financial statementsGovernanceStrategic report

![]()

#### Business Model

#### Underpinned by our responsible approach

Read more on pages 41 to 52

•  Minimising our environmental impact

•  Our social responsibility

•  Robust governance and ethics

#### Our key strengths

#### andresources

#### Technology

Our offer is underpinned by our scalable

andlexible technology solutions that are

increasingly able to support multiple in-house

and external brands from a common platform.

#### Data

Our strong analytical capabilities

andupgraded infrastructure allow us

topersonalise the customer experience,

generate real-time performance information,

and provide relevant, useful data to providers.

#### Relationships

Our strong relationships with our providers

allow us to offer exclusive and market

leadingdeals.

Read more about how we engage with our providers

onpages 35 and 36

#### People

Our talented people ensure we provide

customers with the best experience.

Read more about how we support our employees

onpages31 to 33

#### Leading brands

We operate well-known brands which

aretrusted by our customers.

Read about our brands on pages 4 and 5

#### Marketing platforms

We have leading marketing platforms

integrated with our centralised data.

Read more about the effectiveness of our marketing

onpages 24 to 27

#### Our value cycle

We provide products and services to help users make meaningful savings across their

household finances. At the same time we help providers to acquire new customers in

an eicient and cost eective way.

1.

Our brand strength and marketing

attract users and providers to our

well-established platform

2.

Eficient switching journeys help

userseasily switch and save

3.

Providers pay us when products

arepurchased

4.

We remind users when it is time to

re-switch; we use data to prioritise and

market further switching opportunities

5.

We generate insights from users and

providers to optimise our propositions

and identify growth opportunities

6.

We expand into new markets

andadditional services

Our purpose: Helping households save money

Moneysupermarket Group PLC Annual Report and Accounts 202328

Financial statementsGovernanceStrategic report

![]()

#### Underpinned by our responsible approach

Read more on pages 41 to 52

#### Transition to a tech-led savings

#### platformandmember model

#### How we share value with our stakeholders

#### Our customers

Savings through readily accessible,

personalised information

In 2023 our customers are

estimatedtohave saved

£2.7bn

(2022: £1.8bn)

#### Our providers

Cost-effective customer acquisition via

accessto millions of informed customers

Number of providers and merchants

5,500+

(2022: 5,000+)

#### Our people

An inclusive place to work where

employeesfeel that they belong

Employee diversity and inclusion score

76%

(2022: 77%)

#### Our communities

Positive impact through work experience,

charitable donations and volunteering

Donated to charitable causes in 2023

£0.2m

(2022: £0.2m)

#### Our shareholders

Full-year dividend up 3%.

Cash return to shareholders in 2023

£63.4m

(2022: 62.8m)

1  SEM: search engine marketing.

2  SEO: search engine optimisation.

3  CRM: customer relationship management.

#### Risk management framework

The Group operates in a complex

businessenvironment and there are risks

tothe delivery of our strategic goals and

thesustainability of our business model.

Wehave identiied the principal risks through

our risk management framework and we

haveconsidered them as part of our viability

assessment. Our risk management framework

also provides the tools to manage and

continually review our risks. It seeks to drive

accountability across the Group and create

the insight required for the Board to monitor

our risks. Our risk management framework

also allows management and the Board

toadapt the strategy to ensure that we are

nottaking unnecessary risks and that the

underlying risks in the strategy are being

appropriately mitigated.

C

o

m

p

e

ll

i

n

g

,

d

i



e

r

e

n

t

i

a

t

e

d

b

r

a

n

d

s

B

r

a

n

d

-

a

g

n

o

s

t

i

c

M

S

M

G

p

l

a

t

f

o

r

m

H

o

m

e

S

e

r

v

i

c

e

s

I

n

s

u

r

a

n

c

e

c

o

m

p

a

r

i

s

o

n

T

e

n

a

n

c

y

,

a

d

v

e

r

t

i

s

i

n

g

a

n

d

a

n

a

l

y

t

i

c

s

S

E

M

1

,

S

E

O

2

,

C

R

M

3

s

e

r

v

i

c

e

s

c

o

m

p

a

r

i

s

o

n

s

e

r

v

i

c

e

s

s

e

r

v

i

c

e

s

a

n

d

c

a

s

h

b

a

c

k

s

o

l

u

t

i

o

n

s

D

a

t

a

i

n

f

r

a

s

t

r

u

c

t

u

r

e

D

i

g

i

t

a

l

m

a

r

k

e

t

i

n

g

M

o

n

e

y

c

o

m

p

a

r

i

s

o

n

+ Our B2B Partners

Moneysupermarket Group PLC Annual Report and Accounts 202329

Financial statementsGovernanceStrategic report

![]()

#### Stakeholder Engagement Section 172 of the Companies Act 2006

#### Customers

Why it is

important

toengage

Our success is dependent upon our ability to understand and respond to the needs of our customers. This allows us

toattract and retain them via the provision of relevant products and services where they can make meaningful savings,

differentiating us from our competitors.

Customers’

keyinterests

•  An unbiased review of offers on the market

•  Competitiveness and value

•  Compliance with data protection regulation

•  Access to a wide range of products and services

•  Ease of use and convenience with online features

whichenable easy comparison

•  Accurate and up-to-date information

How we engage

•  During 2023, we undertook three comprehensive

research studies to deep dive into consumer needs,

attitudes and experiences to better understand our

brand positioning, a diagnosis into the end-to-end

customer experience and statistical drivers of customer

satisfaction. We regularly carry out research which

informs new product development and enhancements

in our customer experience.

•  In our FAQs on the MSE website we provided a number

of different contact details for users to contact us.

•  We have a dedicated complaints email address

forMSM and Quidco customers to contact. We also

have a decided customer data email address for all

GDPR requests.

•  We monitored closely our customer KPIs, customer

satisfaction scores and review sites closely.

•  We have a dedicated “Contact Us” page on

MoneySuperMarket, giving customers the opportunity to

self-serve answers or to submit their query to be answered

by an agent. A Help Centre provides articles and guides on

common FAQs.

•  Quidco undertakes regular testing and research and we

have a dedicated customer service team which interacts

with customers via a chat facility and social media channels.

•  We launched MSE ChatGPT, an AI-powered chatbot which

answers users’ questions about saving money, using the

content on MSE as the primary source of information.

•  In accordance with Consumer Duty requirements, we have

assessed and deined how we assess customer outcomes

throughout the Group, creating KPIs and metrics for measuring

these outcomes and building a range of processes to

strengthen and ensure good customer outcomes

aredelivered.

How the

Boardengages

Indirect engagement:

•  The Board oversaw and approved the implementation

of a new suite of metrics enabling the Board to track

management’s performance against discharging its

Consumer Duty obligations, ensuring our activities

and strategy are aligned with these principles.

•  The Board appointed Sarah Warby as the Group’s

FCAConsumer Duty Champion in January 2023,

advocating for the Group’s customers to ensure

theyare considered in our decision making.

•  The irst annual customer insight deep dive was

presentedby the Chief Marketing Oficer to the Board

inNovember2023, providing an eficient understanding

ofcustomer needs and perception of and experience with

ourbrands, which strengthened our understanding of

thecustomerexperience.

•  The Board received monthly updates on the key insights

gained from quantitative and qualitative customer research

used to inform our strategy, constructively challenging

management on the contents as appropriate.

#### Engaging regularly with

#### our stakeholders ensures

#### that we operate in a

#### balanced and responsible

way, both in the short and

#### longer term.

We are committed to maintaining effective and positive

relationships with all our stakeholders, as we understand

that this is essential to ensuring the success and sustainability

of our business. The Group works with a signiicant number

and variety of stakeholders and considers those key to

our business to be those individuals or groups who have

a signiicant interest in, or are affected by, our activities.

The table outlines how the Directors have performed

theirduties in relation to section 172 of the Companies

Act2006 in having regard to a range of stakeholder

feedback and, considering this within decision making,

aswell as balancing the need to maintain a reputation

forhigh standards of business conduct and to act fairly

between the members of the Company.

Who are the

#### Group’s key

#### stakeholders?

Moneysupermarket Group PLC Annual Report and Accounts 202330

Financial statementsGovernanceStrategic report

![]()

Signiicant

feedback

•  For Moneysupermarket.com, alongside “best prices/

deals”, “usefulness” was a key driver of customer

satisfaction, which included the ability to compare

features, quickly inding relevant information and

lexibility to modify.

•  Customer feedback driven from research studies

onthe drivers for satisfaction, brand equity and an

in-depth analysis of our contact centre transcripts

identiied opportunities to make the post-purchase

experience more helpful.

•  MSE customers fed back interest in a single sign-on

acrossthe MSE app and MSE Credit Club.

•  Feedback from our Quidco members emphasised

theimportance of relevance when receiving offers.

Outcomes

•  We continually iterate and improve the Contact Us

pageon MoneySuperMarket to ensure we are providing

customers with the support they need, which promotes

eficiency through one-contact resolution.

•  SuperSaveClub launched for MoneySuperMarket.com

customers, enabling access to a range of exclusive

post-purchase rewards, including a free days out

annual pass, rewards for every further qualifying

purchase, refer a friend rewards and discounts and

offers from a range of brands.

•  We have delivered signiicant improvements to the user

experience. We have rolled out single sign on across

the MSE app and MSE Credit Club, enabling users to

access both with the same login credentials. We plan

toextend this out to other registered parts of the site

such as Cheap Energy Club and the MSE Forum.

•  Quidco is focusing on personalising its proposition to

ensure offers presented to members are both relevant

andtimely to each individual.

•  Our Consumer Duty metrics will be delivered to the Board

on a monthly basis and a report on the effectiveness of our

compliance with Consumer Duty requirements will be

produced on an annual basis.

•  Following our irst annual customer insight deep dive,

weare working towards enhancing the format of our

results grid, making product comparison easier and

clearer for the customer.

#### Employees

Why it is

important

toengage

A highly skilled and motivated workforce is essential to the success of the Group. We work to create a diverse and

inclusive workplace, fostering an environment where employees can reach their full potential. Engaging with our

employees is key to retaining and developing the best talent.

Employees’

keyinterests

•  Company purpose and reputation

•  Reward

•  Career opportunities

•  Employee engagement

•  Training and development

•  Wellbeing

•  Health and safety

•  Diversity, Equity, Inclusion and Belonging

#### SuperSave Club

#### hasprovided our

#### customerswith a range

#### of exclusive rewards.

Moneysupermarket Group PLC Annual Report and Accounts 202331

Financial statementsGovernanceStrategic report

![]()

#### Stakeholder Engagement Section 172 of the Companies Act 2006 continued

#### Employees continued

How we engage

•  Our CEO used a variety of face-to-face, virtual and

hybrid methods to stay connected with employees

across our locations.

•  We continued to explore a range of virtual, in-person

and hybrid communication methods for our employee

engagement to ensure that all employee voices

wereheard.

•  We continued to run a fortnightly all-employee “loor

brief” to update colleagues on business developments

and provide an opportunity to ask our Executive Team

questions and have incorporated a live feedback

survey tool, making it easier for employees to provide

real-time feedback.

•  We have seven active Employee Resource Groups

(‘ERGs’), including ERGs for mental health and inclusion

of under-represented groups, which we engage with to

help ensure our people can thrive. Each of our ERGs

have executive sponsors with our designated NED

Employee Champion.

•  We conducted an employee engagement survey,

twopulse surveys and a “state of inclusion” survey,

theresults of which are reported to the Board.

•  We ran The Big MONY Workshop in June, an initiative which

gave colleagues 24 hours to live our purpose under the

banner “helping YOU save money”. Seminars and focus

groups on personal inancial wellbeing were run by

providers and MSE colleagues.

•  We undertake exit interviews when our employees leave

togain feedback which can be escalated to relevant senior

leaders, as appropriate.

•  As part of the Board’s commitment to the Race at Work

Charter, material or cumulative grievance or disciplinary

issues are raised to the Board via the whistleblowing report.

•  We have an independent whistleblowing helpline to allow

allstaff to raise concerns through conidential channels.

•  Following external announcements, internal Group-wide

updates were held to gain an understanding of the reaction

of employees to the trading updates, and respond to any

queries or concerns. This year we held an internal event,

combining our Q3 inancial results with a celebration of our

30-year anniversary, incorporating business performance

with highlights of the past three decades.

How the

Boardengages

Direct engagement:

•  Our Non-Executive Directors held informal sessions

with employees to understand what it feels like to

work at Moneysupermarket Group. The Board held

meetings in July and September, offering employees

the opportunity to feed back key topics which

included career development and training.

•  We have a designated NED Employee Champion,

Rakesh Sharma, who has Board responsibility for

championing the interests of employees by bringing

their views to the Boardroom.

•  Our Executive Team and key talented members of

senior management presented updates to the Board on

their respective areas, to provide feedback and to invite

the Board to provide challenge.

•  Following the introduction of our Transgender

andGenderNon-Conforming Guidelines, the Board

undertook a teach-in session with an external inclusivity

partner to discuss such issues in application within

theGroup.

Indirect engagement:

•  The Board received updates from the NED Employee

Champion on employee engagement.

•  The Board conducted a thorough review of executive and

senior management succession planning, constructively

challenging management on plans for key talent across the

Group, with a focus on aligning short-term and long-term

interests between all stakeholder groups and the

Company’s values and culture.

•  The Board received the results of the employee

engagement and pulse surveys.

•  The Board received reports relating to our independent

whistleblowing helpline which allows all staff to raise

concerns conidentially.

•  As part of its regular functional updates, the Board received

regular updates on our diversity and inclusion progress.

24

#### hours

#### We ran the Big MONY Workshop in

#### June2023, which gave our colleagues

#### 24 hours to attend seminars and focus

#### groups aimed at improving their

inancial wellbeing. In total our

#### colleagues saved over£20,000.

Moneysupermarket Group PLC Annual Report and Accounts 202332

Financial statementsGovernanceStrategic report

![]()

Signiicant

feedback

•  Overall colleague engagement through our

engagement surveys remained high; 79% of

ouremployees took part in our November 2023

engagement survey which covered a range of topics

such as leadership, communication, “My manager”

and commitment.

•  Our inclusion survey revealed good inclusion and

belonging scores across all categories, relecting

wider survey trends. Despite an increase in overall

representation of colleagues from ethnic minority

groups in 2023, an area of focus was our representation

of black and African colleagues. Disabled employees,

including those with invisible disabilities, scored c.10%

lower on their sentiment towards trust and inclusion

in comparison to non-disabled employees. Notably,

33% of respondents did not understand the meaning

of intersectionality.

•   Following a series of colleague and manager focus groups

on the effectiveness of our hybrid working approach and

feedback received in our engagement survey, 82% of

colleagues ind our hybrid model effective for getting

things done.

Outcomes

•  We answered employee questions or concerns

raisedduring our regular “loor brief” sessions and

anyagreed actions were followed up by the Executive

Team. Posters were placed across ofices and we

updated our employee intranet to enhance awareness

of our Whistleblowing Policy.

•  In response to our inclusion survey, online and

in-person learning initiatives are being introduced,

focusing on intersectionality, mental health disabilities

and expanding our work on Black Allyship. Our impactful

inclusive hiring initiatives will continue, with added

mandatory eLearning modules on inclusive

leadership and respect in the workplace.

•   Based on feedback received regarding our hybrid

working model, we will be revising ofice guidelines,

maintaining a two-day hybrid model, enhance tracking

of in-ofice days and implementing “anchor days”

whereby all members of teams attend the

oficetogether.

•  The Big MONY Workshop saved employees over

£20,000 and we saw a rise in employees choosing

voluntary beneits such as a personal money coach

and signing up to charitable giving via payroll.

•  We were voted number ive on this year’s Inclusive

Top50UK Employers List, recognising organisations

whoare brave and innovative, and see diversity and

inclusion as a smart way to grow their business.

•  We launched LinkedIn Learning, a dynamic learning

platform with 15,000+ pieces of content, courses,

interactive learning and personalised recommendations,

supporting skills and offering tailored training relevant

toall areas of the business.

•  We introduced our Transgender and Gender

Non-Conforming Guidelines.

We launched LinkedIn Learning,

#### adynamic learning platform

with15,000+ pieces of

#### content, courses, interactive

#### learning and personalised

#### recommendations.

Lisa Townsend

Chief People Oficer

Moneysupermarket Group PLC Annual Report and Accounts 202333

Financial statementsGovernanceStrategic report

![]()

#### Stakeholder Engagement Section 172 of the Companies Act 2006 continued

#### Shareholders

Why it is

important

toengage

Access to capital is crucial to the long-term performance of our business and the Board aims to understand the views

ofshareholders and to always act in their best interests. We ensure that we provide fair, balanced and understandable

information to shareholders and investment analysts, working to ensure they have a strong understanding of our

purpose, strategy, performance, culture, values and ambitions.

Shareholders’

keyinterests

•  Financial performance, economic impact and

marketcompetition

•  Governance and transparency

•  Strategy and strategic purpose

•  Operational performance

•  Company leadership and culture

•  Dividend and total shareholder return

•  Sustainability

How we engage

•  We aim to have an ongoing, constructive dialogue

with our shareholders through results presentations,

question and answer sessions and investor calls and

meetings with the CEO, CFO and Investor Relations

team throughout the year.

•  We held an informal dinner for our analysts to meet our

Executive Team and gain a greater understanding of our

strategy and different areas of our business operations.

•  Our corporate website has a detailed investor section.

•  We have held and attended hybrid and in-person

shareholder meetings and investor conferences to provide

a greater level of engagement. We hold twice yearly virtual

results presentations.

•  Our investor engagement is supported by our corporate

brokers. During the year we ran an RFP process and appointed

Morgan Stanley to work alongside Barclays to support our

ongoing engagement with the investment community.

How the

Boardengages

Direct engagement:

•  The Board attended our AGM to offer shareholders the

opportunity to engage and raise questions about the

Group’s performance, governance and strategy.

Indirect engagement:

•  Feedback is gathered from shareholders and potential

investors at results roadshows and investor

conferences and tabled to the Board.

•  The Board received updates from the Group’s Investor

Relations team during speciic consultation exercises

and on publication of trading results and updates.

•  Investor associations’ voting recommendations and

commentary on our general meeting resolutions and

Annual Report and Accounts are brought to the Board’s

attention ahead of our Annual General Meeting.

•  The Board received monthly updates on shareholder

movements, market expectations and feedback from

trading results and updates.

•  Analyst reports are provided to the Board.

Signiicant

feedback

•  Following engagement with shareholders on the proposed Remuneration Policy, we received feedback in relation to

the Restricted Share Plan underpins. As a result, the Remuneration Policy was approved by 87.25% and the Restricted

Share Plan by 89.44% at the AGM on 4 May 2023.

Outcomes

•  All resolutions at the 2023 AGM were approved. We

updated the format of our Annual Report and Accounts,

streamlining information to present a clearer, more

concise representation of the Company’s strategy,

business model and value proposition.

•  The Board considered the interests of all shareholders

when making decisions which may affect them and

aims to treat all shareholders fairly.

•  In order to enhance our shareholder engagement, we will

be upgrading the corporate website in 2024 to improve how

we communicate to existing and potential shareholders.

Management also intends to hold investor meetings in the

US during 2024 to broaden our investor engagement.

•  The Board remains conident of the future prospects of

theGroup and recognised the importance placed on the

dividend by our shareholders – £63.4m was paid in

dividends during 2023.

#### We consulted with

#### shareholders on both

#### our Remuneration Policy

#### andRestricted Share Plan

#### during 2023.

Moneysupermarket Group PLC Annual Report and Accounts 202334

Financial statementsGovernanceStrategic report

![]()

#### Suppliers and providers

Why it is

important

toengage

Our third parties, such as the providers who offer products through our channels and the suppliers who provide goods

and services to us, are critical to our performance. We engage with our third parties to build trusting relationships from

which we can mutually beneit and to ensure that they are performing to our standards and conducting business to our

expectations. Expanding our data and insight offer to partners is an important opportunity for us, allowing us to build

anew revenue stream while also enabling partners to enhance their product range to better meet the needs of

ourcustomers.

Suppliers’ and

Providers’

keyinterests

•  Cost eficiency and value

•  Long-term relationships

•  Responsible business, trust and ethics

•  Eficient customer acquisitions

•  Value creation

•  Data insight and related products

How we engage

•  Our Commercial team provides a crucial link with our

providers, actively managing the provider relationships

to ensure best value outcomes.

•  We continue to work collaboratively with our top two

tiers of provider to agree joint business plans, increasing

engagement and with a positive impact on our trading.

•  We undertook provider satisfaction surveys to gain

feedback on our account management eficacy,

onboarding processes and data provision to identify

any areas for improvement and to inform our strategic

choices for 2024.

•  Partners have been heavily involved in the

development of our new data proposition, Market

Boost, through interviews and feedback sessions

tomake sure the proposition provides them with

valuable data, in a way that meets their needs.

•  We engaged our suppliers in a variety of ways including

tender processes and more informal meetings and dialogue.

These interactions cover a broad range of topics such as cost

eficiencies and ways of working. We conducted revenue

audits on selected providers and third-party audits on

asample of our suppliers.

•  Quidco has a constant review process with its commercial

partners aligned to each individual campaign as well as

structured quarterly reviews with key partners.

•  We continued to use our governance, risk and compliance

tool as the onboarding gateway for any new suppliers who

wish to work with the Group.

•  As part of our Science Based Targets initiative (‘SBTi’)

submission we directly engaged our top 20 suppliers to

understand their levels of maturity and gathered their

emissions data to support this submission.

•  We worked collaboratively with our partners to ensure

compliance with the new Consumer Duty Regulations.

How the

Boardengages

Direct engagement:

•  The Board oversaw changes to the current

procurement processes across the Group including

anupdated, enhanced and properly embedded

supplier and third-party onboarding process, the

creation of a new purchasing standard and the

roll-out of training to employees with responsibility

formaking or approving purchases.

Indirect engagement:

•  The Board received supplier oversight updates to

understand the level of supplier engagement and any

arising risks in the Group’s supply chain or supplier

management activities.

•  Key supplier and provider updates are brought to the

Boardthrough our regular functional agenda items and

inthe annual strategy sessions.

#### We undertook provider

satisfaction surveys to

#### gainfeedback on our

#### account management

onboarding processes and

#### data provision to identify

#### areasof improvement.

Moneysupermarket Group PLC Annual Report and Accounts 202335

Financial statementsGovernanceStrategic report

![]()

#### Stakeholder Engagement Section 172 of the Companies Act 2006 continued

#### Suppliers and providers continued

Signiicant

feedback

•  We reviewed feedback from our providers that

theywould welcome continued strengthening of

ourrelationship and data propositions.

•  There has been a signiicant improvement in our

process for onboarding suppliers and we continue

towork internally to enhance our governance, risk

andcompliance tool.

•  Through interviews and feedback sessions, our partners

were heavily involved in the development ofour new data

proposition, Market Boost, ensuring the proposition provided

them with valuable data inaway which meets theirneeds.

Outcomes

•  We are implementing a supplier relationship

management tool across our Commercial team

toimprove the effectiveness of our team and

tobuildon the high approval rating of our

relationshipmanagement.

•  We have invested in a range of training to

supportourprovider-facing team to continue

tostrengthenrelationships.

•  We have increased investment in data solutions

tobolster our current offering and to aid informed

decisioning by our providers and the Partner

Relationship team.

•  We have continued to work on strong engagement

with our partners across Money, speciically across

Borrowing, where cost of funds have been challenging

due to macroeconomics. Banking has continued

tothrive with strong customer offerings.

•  We launched a new data proposition, Market Boost, to

several partners in our Money vertical, who now beneit

from rich data to tailor their customer acquisition and

pricing strategies.

•  During 2023 the Procurement team commercially reviewed

the majority of our top 20 supplier contracts with support

from the respective executive owner, ensuring we elicit

best value for money. This practice will continue in 2024

where we expect to inalise this review.

•  The throughput of new product onboarding for General

Insurance products has been at an unprecedented level

following investments in the aggregation technology

platform and process improvements to onboarding. This

has delivered positive outcomes to the Group’s pricing

strategy and associated improvements to conversion rates.

#### Communities and environment

Why it is

important

toengage

We are committed to building positive relationships with the communities in which we operate. We support local

communities and groups and consider the environmental and social impacts of our operations. We seek to ensure

thatwe provide a positive contribution to the communities in which we operate and to the environment.

Environmental engagement is equally vital as it addresses the pressing global challenges of climate change and

resource depletion. We consider that adopting sustainable practices not only mitigates our environmental impact

butalso positions our company as socially responsible. We want to ensure that our operations create the least

environmental impact on our communities as possible, because we believe that is the right thing to do.

Communities’

keyinterests

•  Local operational impact

•  Health and safety performance

•  Climate-related risk, commitments, performance

andreporting

•  Long-term partnership and strategic alignment

For further information, please refer to our Sustainability Report on page 46

#### We have increased

#### investment in data

#### solutions to bolster our

current offering and to

#### aid informed decisioning

#### by our providers.

Moneysupermarket Group PLC Annual Report and Accounts 202336

Financial statementsGovernanceStrategic report

![]()

How we engage

•  We provide support to 13 charities local to our ofices

through donations and community support initiatives

(see pages 46 to 49 for more details).

•  We ran our irst Tech Apprentice Scheme with

AdaCollege (the National College for Digital Skills).

•  We partnered with InnovateHer, focusing on

preparing girls and non-binary for the tech industry.

We have also oficially partnered with The Phoenix

Academy, supporting a careers event and hosting

awelcome assembly, introducing them to MSMG

andInnovateHer.

•  We ran an event for We Are Black Journos with our MSE

colleagues, including Martin Lewis and, as a result, hired

ourirst MSE intern.

•  We supported the launch of the DEI Change Makers

programme, a programme designed to help build skills

forcreating diversity, equity and inclusion.

•  Our Sustainability Steering Committee meets regularly to

discuss key sustainability matters such as TCFD, collaboration

with our ERG Green Team, Scope 3 supplier reporting and

effective communication of the Sustainability Framework

toemployees across theGroup.

How the

Boardengages

Direct engagement:

•  The Board received regular updates on the Group’s

sustainability and ESG activities.

•  The Board undertook a review of our climate-related

risks and opportunities in the short, medium and

longterm together with any potential opportunities

forthe Group.

•  The Board approved our SBTi targets, reinforcing

theCompany’s commitment to sustainable and

science-driven business practices.

•  The Board approved the methodology for capturing

supplier Scope 3 emissions.

Indirect engagement:

•  The Board received an annual update on the Social pillar of

our Sustainability Framework from the Chief People Oficer,

detailing activities undertaken and planned for our charities

and community initiatives.

•  Throughout the year the Board received training and

updates on the Sustainability Framework, enhancing

awareness and understanding of crucial environmental,

social and governance (‘ESG’) principles.

Signiicant

feedback

•  Employees were invited to vote on a selection

ofcarbon offsetting projects.

•  We received feedback from employees on a CALM survey

where staff expressed the impact of the partnership on

them and put forward suggestions for 2024, which included

new fundraising ideas as well as requests for additional

sessions from CALM to help educate on the way in which

wecan support others.

Outcomes

•  Our greenhouse gas emission reduction targets

havereceived oficial approval from the SBTi, who

have classiied the Group’s Scope 1 and 2 targets as

ambitious, conirming their alignment with a 1.5°C

trajectory, positioning us well ahead of our peers in

sustainability efforts. Approval of our commitment

toreduce Scope 3 emissions by 58.8% by 2033

froma 2019 base year has also been received.

•  To encourage our colleagues to help in their community,

a charity, or an initiative that supports the Group’s

purpose of helping households save money, we

provide paid time off to volunteer.

•  We have continued to monitor our greenhouse gas

emissions as a result of our carbon reduction strategy.

•  We have donated over £136,000 to CALM via fundraising

initiatives, including a trek across Cambodia. This equates

to 17,000 potentially life saving calls to CALM’s helpline.

•  We hired our irst four female apprentices under the Tech

Apprentice Scheme and hired our irst multi-ethnic MSE

intern following the We Are Black Journos event.

#### We have donated

over£136,000 to

#### CALM via fundraising

#### initiatives, including a

#### trek acrossCambodia.

#### This equates to 17,000

#### potentially life saving calls

#### toCALM’shelpline.

Marianna Maniatakis

Group Charity Partnership Lead

Moneysupermarket Group PLC Annual Report and Accounts 202337

Financial statementsGovernanceStrategic report

![]()

#### Stakeholder Engagement Section 172 of the Companies Act 2006 continued

#### Regulators/Government

Why it is

important

toengage

Open communications and dialogue help to create understanding of our business, strategy and culture, and ensure

regulatory and legislative compliance.

Regulators’ key

interests

•  Openness and co-operative interactions

•  Proactive compliance with new regulations andlegislation

•  Fair value and good customer outcomes for consumers

•  Governance, culture and sustainability

How we engage

•  We provide the FCA with quarterly, half-yearly and annual

reporting that includes information on sales, complaints

and regulatory capital. This reporting is one of the FCA’s

supervisory tools.

•  We maintain regular and ongoing dialogue with key

regulatory bodies, including the FCA and Ofgem and,

where appropriate, the ICO, CMA, ASA and Ofcom.

•  We have monitored and responded to new and

emerging regulatory developments, including FCA

Consumer Duty, corporate governance reform and

theenergy market.

•  The MSE Campaigns team engaged with the

Government and regulators on various campaigns on

behalf of consumers, directly inluencing Government

policy on energy and mortgage support as well as

regulation around mobile roaming, online advertising

and energy tariff data.

How the

Boardengages

Indirect engagement:

•  Following the FRC’s consultation on corporate

governance reform, the Board oversaw and approved

management’s progress made on methodology and

approach to “no regrets” work, enhancing the Group’s

keyin-scope material controls.

•  The Board oversaw the Group’s implementation of

Consumer Duty requirements, reviewing our current

strategy against the Consumer Duty principles and

approving a new set of metrics which will be used to

ensure our activities and strategy are aligned with

theseprinciples.

Signiicant

feedback

•  The FCA published its views of key risks and priorities

for2023–25 for each of the key markets in which the

Group operates.

•  MSE was continuously engaged with civil servants in

theGovernment’s energy department, regarding the

delivery of £400 winter energy bills support scheme

(‘EBSS’) vouchers. Civil servants reported that MSE

provided critical feedback on behalf of consumers,

which meant the scheme was monitored and gaps

insupport were closed.

Outcomes

•  We updated our Group pillars and the outcomes we

expect for our customers, and we published our irst

Consumer Duty scorecard in July 2023. The scorecard

willbe published monthly (some metrics are reported

quarterly or on an ad hoc basis e.g. testing of

customerunderstanding).

•  MSE led a campaign supported by 100+ organisations,

who persuaded the Government to retain the energy

price guarantee at a typical £2,500 a year, keeping

millions more from slipping into fuel poverty.

•  A deadline to top up state pensions through voluntary

national insurance contributions was extended to

April2025, after MSE raised concerns about overloaded

DWP and HMRC helplines. This came with commitments

to digitalise part of the process, making it easier to

make contributions.

•  Following MSE’s campaign to stop online scam

advertising, the Online Safety Act was passed, putting

duties on social media and search engines to prevent

and remove fraud on their platforms.

#### MSE led a campaign

#### supported by 100+

#### organisations who persuaded

#### the Governmentto retain

#### the energy price guarantee

at a typical £2,500 a year,

#### keeping millions more from

#### slipping into fuel poverty.

Katie Watts

Campaigns Lead, MSE

Moneysupermarket Group PLC Annual Report and Accounts 202338

Financial statementsGovernanceStrategic report

![]()

#### Long-term decision making

The Board delegates day-to-day management and decision making to its senior management,

maintaining oversight of the Company’s performance. The Board reserves authority for key

decisions, such as determining the Group’s strategic direction, overseeing M&A activity and

entering into material contracts beyond set thresholds.

In 2023 the Board:

•  received presentations on speciic business areas and, through ongoing discussion with members

of senior management, determined strategic priorities and the development of robust supporting

operating plans;

•  agreed the Group’s principal risks, considered emerging risks and received regular risk management

and internal control reviews throughout the year, including speciic consideration of risks associated

with regulatory changes as well as shifts in the energy and insurance markets; and

•  set annual budgets, allocated capital and monitored business performance against targets,

allowing the Board to conirm the going concern statement and the Group’s longer-term viability.

#### Reputation for high standards of business conduct

The Board oversees the cultivation of a corporate culture, fostering integrity and transparency

throughout the Group. It has established a comprehensive corporate governance framework,

approving policies and procedures that champion corporate responsibility and ethical conduct.

In 2023 the Board:

•  received regular reports from the Chief Risk Oficer designed to strengthen governance

andcompliance, as well as identify and manage both existing and emerging risks effectively;

•  received regular governance updates and training on key areas of law and regulation;

•  approved the implementation of a new suite of metrics discharging its Consumer Duty

obligations and ensuring our activities and strategy are aligned with these principles;

•  appointed Sarah Warby as the Group’s FCA Consumer Duty Champion, advocating for

theGroup’s customers to ensure they are considered in our decision making; and

•  received the irst annual customer insight report from the Chief Marketing Oficer.

#### Principal decisions

Submission of science-based targets

•  In accordance with our commitment to sustainable best practices, the Board agreed an initiative

to submit our proposed targets to the Science Based Targets initiative (‘SBTi’). The submission

of science-based targets (SBTs) is viewed as integral to the long-term success of the Group as it

aligns with our vision for a sustainable future, mitigates climate risks and positions us as a

responsible corporatecitizen.

•  The SBTi required the data-gathering process and submission of our SBTs be received no later

than3November 2023, after which a review of the submission and validation of methodology

against science-based criteria would take place. Detailed feedback would then be presented to

the Group within 30 days and we would be committed to communicating these targets

externally within sixmonths of the SBTi’s acceptance of oursubmission.

•  This SBTi timeline was reported to the Board in May 2023, which acknowledged that the independent

accreditation of the Group’s environmental targets by SBTi should assist the Group in mitigating

the risk of “greenwashing” claims and agreed to review and agree the targets in September

2023, ahead of submission to the SBTi in November 2023.

•  Recognising the urgent need for climate action, and with the support and collaboration of an

external environmental partner, the Group embarked on a comprehensive review of its environmental

footprint, including an assessment of greenhouse gas emissions across our operations. We also

directly engaged our top 20 suppliers to understand their levels of maturity, gathering their

emissions data to support thissubmission.

•  Ahead of target, a report to the Board took place in July 2023, seeking approval of the Group’s

near-term SBTs (targets over the next ive to ten years), which were ready for submission. The

Board undertook a review of the targets and high level information speciically relating to the

initiatives we were seeking to implement, to ensure our near-term SBTs were achievable. The

Board also reviewed and approved our SBTi communication plans to the Group.

•  Following an overview of which carbon reduction initiatives were within management’s control

and those for which management were reliant upon third parties, the Board requested a

sustainability teach-in session, which took place in September2023.

•  Our Group General Counsel and Company Secretary updated employees on the Group’s Sustainability

Framework during a loor brief session in September 2023, detailing the Environmental pillar of

our Sustainability Framework, how we aimed to minimise our environmental impact and various

environmental initiatives. Included within this update was an update on our progress with our

SBTi submission.

•  In December 2023, SBTi requested further evidence be produced in support of our original

submission. The advice of our external ESG partner was sought and additional evidence submitted

to the SBTi. We received oficial validation of our science-based targets (SBTs) on 10January 2024

and were commended by the SBTi for our ambitious 1.5°C-aligned target, currently the most

ambitious designation available through the SBTi process.

•  Our governance framework, including our Risk and Sustainability Committee, played a pivotal

role in guiding these decisions, ensuring representation from diverse perspectives within the

Board. Regular reporting on our environmental performance and progress towards these targets

will be provided to stakeholders during 2024 and beyond, reinforcing our commitment totransparency

.

Moneysupermarket Group PLC Annual Report and Accounts 202339

Financial statementsGovernanceStrategic report

![]()

#### We received

#### oficialvalidationof our

#### science-based targets(SBTs)

#### on 10 January 2024 and were

commended by the SBTi for

#### our ambitious 1.5°C-aligned

#### target, currently the most

#### ambitious designation

available through the

#### SBTiprocess.

Moneysupermarket Group PLC Annual Report and Accounts 202340

Financial statementsGovernanceStrategic report

![]()

#### Sustainability

#### Introduction

As a company committed to sustainability, we

embrace the responsibility to lead byexample

in fostering a greener, more environmentally

conscious future. This commitment is becoming

part of our company culture, as we recognise

the pivotal role sustainable practices play in

fostering a greener, more environmentally

responsible future. This includes making

advancements in our environmental targets,

and we are thrilled to announce that our

company has received commendation from

the Science Based Targets initiative (SBTi) for

our ambitious environmental commitments.

The SBTi’s Target Validation Team has rigorously

assessed and classiied our scope 1 and 2

target ambition, afirming its alignment with

a1.5°C trajectory.

This recognition underscores our dedication

to combating climate change and marks a

signiicant milestone in our journey toward

asustainable future. We are proud to be at

theforefront of climate action, driving positive

change through our robust and impactful

environmental targets.

In this section of our Annual Report, we

present a comprehensive report on our

sustainability initiatives, aiming to provide

atransparent and detailed account of our

progress in fostering environmental, social

and economic responsibility.

We recognise the signiicance of

sustainability in today’s global landscape and

are committed to openly sharing our efforts

and achievements.

By adopting a transparent approach, we aim

to not only showcase the positive strides we

have made but also to acknowledge areas

where improvement is needed. This report

serves to demonstrate our approach to

responsible business practices and highlights

our ongoing commitment to making a

meaningful impact on the wellbeing of

ourplanet and its communities.

#### Empowering savings

#### and sustainability

#### Investing in a sustainable future is not

#### just a choice; it’s our commitment

#### tobuilding a legacy of resilience

#### andresponsibility.

Shazadi Stinton

Group General Counsel and Company Secretary

Moneysupermarket Group PLC Annual Report and Accounts 202341

Financial statementsGovernanceStrategic report

![]()

Sustainability in action:

ourcommitment to

#### sustainablepractices

In today’s dynamic economic landscape,

where every pound counts, our purpose

ofempowering households to save money

ismore relevant than ever. That’s why,

whenwedesigned our Group Sustainability

Framework, our purpose sits at the top of

ourframework, serving as the fundamental

cornerstone of everything we do. This initial

component establishes the guiding principles

and values that underpin our Group

SustainabilityFramework.

In 2022, underneath our purpose, we

constructed a comprehensive Sustainability

Framework that rests on three pivotal pillars:

environmental stewardship, social responsibility

and governance excellence.

Within the Environmental pillar, our focus

isonminimising our ecological footprint by

adopting practices that will help to reduce

resource consumption, emissions and waste

generation. This not only aligns with global

sustainability goals butalso underscores our

dedication to environmental conservation.

Simultaneously, the Social pillar emphasises

our responsibility to the wellbeing of both the

communities weoperate in and our

employees. We are dedicated to fostering

apositive impact through community

engagement initiatives, diversity and

inclusion efforts, and ensuring fair and

ethical treatment of our workforce.

Finally,the Governance pillar underscores

our commitment to robust governance

structures and ethical practices, ensuring

transparency, accountability and integrity

across all levels of the organisation.

By integrating these three pillars, we aspire to

not only meet current sustainability standards

but also contribute to the long-term resilience

of our business and the wellbeing of the

planet. Set out on this page is our Sustainability

Framework, and an update against each

ofour three pillars.

In 2023, our organisation took a signiicant

step towards global corporate responsibility

and sustainable business practices by

becoming a signatory of the United Nations

Global Compact. Embracing the principles

ofthe Compact, we committed to aligning our

operations and strategies with ten universally

accepted principles in the areas of human

rights, labour, environment and anti-corruption.

This decision not only relects our commitment

to upholding fundamental values but also

positions us as a responsible business

actively contributing to the achievement

ofthe Sustainable Development Goals. As a

signatory, we look forward to collaborating

with like-minded entities, sharing best practices

and collectively working towards

asustainable future for all.

Our Sustainability Framework:

#### Environmental,Social and Governance pillars

#### MSMG Sustainability Framework

#### Sustainability continued

#### Our purpose

#### Helping households save money

E

Environmental:

#### Minimising our

#### environmental

#### impact

S

Social:

#### Our social

responsibility to

#### our communities

#### and employees

G

Governance:

#### Robust

#### governance

#### andethics

1.   Net  zero

2.   Reporting

ourprogress

(TaskForceon

Climate-Related

Financial Disclosures,

Carbon Disclosure

Project,and Annual

Report and Accounts)

3.   Our  environmental

initiatives

1.   Beneiting  our

communities

2.   Looking  after

ouremployees

3.   Being a fair and

socially inclusive

employer

1.   Living our purpose

andvalues

2.   Good  business

ethics

3.   Sustainable

governance

For further information,

seepages 43 to 45

For further information,

seepages 46 to 50

For further information,

seepages 51 to 52

Moneysupermarket Group PLC Annual Report and Accounts 202342

Financial statementsGovernanceStrategic report

![]()

#### Environment

#### Our overall ambition

#### under the Environmental

#### pillar of our Sustainability

#### Framework is to reduce

#### our environmental

impact. In order to

#### dothis, we have three

#### priority areas to help

deliver our ambitions,

#### and under each we

#### agreed three focus

areasas follows:

#### Net zero

In the pursuit of a sustainable future, the

Net Zero pillar is rooted in our commitment

to mitigate climate change and minimise

our carbon footprint. It represents our

strategic approach towards achieving a

state where our organisation’s greenhouse

gas emissions are entirely balanced by

offsetting methods or removal. Our

company is working together in a

collective effort to create a resilient,

low-carbon future.

#### Governance

#### andreporting

#### ourprogress

At the core of our environmental

sustainability framework lies the

Governance and Reporting our Progress

priority, a foundational element designed

to ensure transparency, accountability,

andcontinuous improvement in our

environmental initiatives. This sets out

ourcommitment to robust governance

structures that guide the implementation

of sustainable practices across our Group.

We aim to not only track and communicate

our progress but also engage stakeholders

in the journey toward a more sustainable

future. Grounded in principles of responsible

stewardship, the Governance and Reporting

our Progress pillar underscores our dedication

to fostering a culture of environmental

consciousness and driving positive

changewithin ourorganisation.

#### Our environmental

#### initiatives

This Priority has a distinct difference

fromthe rest of our Environmental

Pillar,asit focuses on the impact that

incremental actions can have on our

collective ecological footprint. Aligned

withour purpose and anchored in our

belief that every effort, no matter how

small, contributes to a more sustainable

future, this pillar celebrates the diversity

ofinitiatives that individuals, teams, and

departments can undertake. From energy

conservation practices to waste reduction

efforts, this pillar recognises and encourages

the cultivation of a sustainability mindset at

the grassroots level. By fostering a culture

of environmental responsibility on a micro

scale, we aspire to collectively drive

positive change.

Moneysupermarket Group PLC Annual Report and Accounts 202343

Financial statementsGovernanceStrategic report

![]()

#### 1) Net zero

a. Emission

This year we have offset 100% of our carbon

emissions. This signiies our commitment to

neutralising our carbon footprint by investing

in veriied projects aimed at reducing or

capturing an equivalent amount of carbon

emissions produced by our operations.

Through strategic support of initiatives

suchas renewable energy projects and

reforestation, we actively contribute to

environmental sustainability. This formal

commitment underscores our dedication

toresponsible business practices and aligns

with our mission to be a sustainable and

environmentally conscious business.

We have been working hard to ensure that we

capture all of our emissions. That is why over

2023, we have gathered more data against

our Scope 3 emissions. That has meant that

we have included our employee commuting

and we have taken steps to include our supplier

Scope 3 emissions as well. This has meant

that our measure of overall emissions has

increased signiicantly. However, we believe

this is the right step in us understanding our

total emissions (direct and indirect) across

ourGroup.

We are delighted to announce that our

company has received oficial approval from

the Science Based Targets initiative (SBTi) for

our ambitious targets. Following a rigorous

evaluation by the SBTi’s Target Validation

Team, our targets have now received approval.

Moneysupermarket.com Group PLC commits

toreduce absolute scope 1 and 2 GHG

emissions 91% by 2030 from a 2019 base

year. Moneysupermarket.com Group PLC

alsocommits to increase annual sourcing

ofrenewable electricity from 14% in 2019

to100% by 2030. Moneysupermarket.com

Group PLC further commits to reduce scope

3 emissions by 58.8% by 2033 from a 2019

base year. The SBTi commended our

ambitious 1.5°C - aligned target, currently

themost ambitious designation available

through the SBTi process.

This recognition underscores our

commitment to addressing climate change

and positions us as a leader in sustainability.

We are proud to have our targets oficially

validated by SBTi, highlighting our dedication

to driving positive environmental impact

within our industry.

b. Transition and targets

Operational Net Zero by 2030 and

NetZero by 2050

We have set ambitious environmental targets

to spearhead our commitment to environmental

sustainability. We are diligently working towards

achieving Operational Net Zero by the year

2030, emphasising a comprehensive approach

to minimising our carbon footprint across all

operational facets. By committing to being

Operational Net Zero by 2030 we intend to

ensure we reduce our Scope 1 and Scope 2

emissions to Net Zero by 2030 (90% reduction

of baselineemissions).

Building on this momentum, we are further

dedicated to attaining total Net Zero emissions

by 2050, aligning with global efforts to combat

climate change. We believe our forward-looking

strategy not only underscores our environmental

responsibility but also positions us as a leader

in adopting long-term sustainable practices.

Our commitment to these targets relects a

proactive stance in mitigating climate impact

and contributes to a more sustainable and

resilient future.

This year, we have also applied for approval of

our SBTs by the Science Based Target initiative

SBTi. Science-based targets provide a framework

that ensures a company’s emissions reduction

goals are in line with the latest climate science,

contributing to the global effort to limit

#### Sustainability continued

#### Environment continued

#### Case study

We’ve been making a concerted effort

toreduce our environmental impact and

carbon emissions. This year, building

onthe work we’ve done already, we’ve

focused on making our events work for

good, choosing providers and venues

thatalign with our social and

sustainabilitygoals.

For our summer party we saw an

opportunity in using not only local but

also sustainable providers. From making

sure the venue we selected used paper

straws and cans over plastic bottles –

wemade sustainable and responsible

options/choices wherever possible.

Weeven chose a provider using

biodegradable glitter!

It was also important to us to partner with

suppliers who have a social purpose too.

Some of these we’ve worked with before,

like social enterprise Change Please who

help people experiencing homelessness

by training them to become baristas. Their

iced lattes are excellent! Also the Luminary

Bakery – who provide opportunities to

women experiencing social and

economic disadvantages.

For me it’s a no-brainer to partner

withthese organisations, but what

wassoamazing was the response from

colleagues when we shared more about

them. There’s such an appetite internally,

not just for cake and coffee, but for us to

help make adifference to communities

beyond Moneysupermarket Group. We

were evenable to give both organisations

an additional charitable donation after our

community lead heard about what they

stood for.

Sara Sharp

Senior Internal

CommunicationsManager

Moneysupermarket Group PLC Annual Report and Accounts 202344

Financial statementsGovernanceStrategic report

![]()

globalwarming to well below 2°C above

pre-industrial levels. By committing to SBTs,

we believe we are demonstrating our

dedication to addressing climate change in a

meaningful and measurable way, which should

enhance our environmental stewardship and

help in building trust with our stakeholders,

investors and customers. Overall, embracing

science-based targets isnot just a

commitment to environmental responsibility

but also a strategic decision that should help

to position us as a leader in the transition to a

low carbon and sustainable future. We

received oficial validation of our SBTs on 10

January 2024 and were commended by the

SBTi for our ambitious 1.5°C-aligned target,

currently the most ambitious designation

available through the SBTi process.

2) Governance and

#### reportingprogress

a.  Our Risk and Sustainability Committee,

the Carbon Disclosure Project and

TaskForce on Climate-Related

Financial Disclosures

Last year we updated our Risk Committee

tobecome the Risk and Sustainability

Committee. This Committee plays a pivotal

role in assessing, managing, and mitigating

risks associated with environmental, socialand

governance (‘ESG’) factors. The Committee

collaborates to identify potential threats and

opportunities related to our operations and

our broader impact on society and the

environment. By integrating risk management

and sustainability efforts, the Committee

ensures a holistic and forward-thinking

strategy that aligns with ethical practices

andlong-term resilience.

We participate in the Carbon Disclosure Project

(‘CDP’) to demonstrate our commitment to

transparency and sustainability. By engaging

with the CDP, we voluntarily disclose our

carbon emissions data and climate-related

strategies, allowing investors, stakeholders,

and the public to assess our environmental

impact and efforts to mitigate climate change.

Through the disclosure process, we gather

valuable insights into our environmental

impact and identify areas for improvement,

and it continues to help us to set ambitious

targets for carbon reduction.

We have produced our Task Force on

Climate-Related Financial Disclosures (‘TCFD’)

which are set out on pages 53 to 56. The

framework covers areas such as governance,

strategy, risk management, and metrics and

targets, enabling investors, lenders and other

stakeholders to assess the potential impact

ofclimate-related factors on our

inancialperformance.

#### 3) Our environmental initiatives

The Green Team Employee Representative

Group is comprised of passionate individuals

committed to environmental stewardship.

This team plays a pivotal role in promoting

eco-friendly practices and fostering a culture

of sustainability across various departments.

From organising educational workshops

onenergy conservation to spearheading

recycling initiatives, the Green Team actively

engages employees in environmentally

responsible practices. By encouraging a

mindful approach to resource consumption

and waste reduction, this employee-led

groupnot only contributes to the Company’s

ecological footprint but also enhances

employee awareness and participation

inbuilding a greener, more sustainable

workplace. The Green Team embodies the

Company’s commitment to corporate social

responsibility and serves as a catalyst for

positive environmental change within the

organisational culture. Further information

about what the Green Team has been up

tocan be found on page 52.

#### Case study

In 2022 the Group’s carbon footprint

camein at just over 2,600 tCO

2

e (including

our supplier Scope 3 emissions which

wecaptured for the irst time). Through

partnership with Ecologi, the resulting

impact of our activities have been

mitigated through investment in three

carbon offsetting projects, each of which

are veriied by the Verra Carbon Standard

to provide assurance of their quality.

#### Water Boreholes, Eritrea

By investing inthe Zoba Debub

Community Boreholes Project, we are

supporting the provision oflong-term

access to safe and clean drinking water.

This is achieved through investing in the

supply of boreholes and hand pumps,

enriching the lives of this largely rural

district. Additionally, this project avoids

deforestation and carbon emissions by

eliminating the need for stone ires, which

are traditionally used bylocal people in

Zoba Debub to purify water for drinking,

cleaning and washing.

#### Sao Paulo, Brazil

The Fazenda Sâo Paulo Agroforestry

Project aims to plant more than 286

hectares of degraded grassland with

eucalyptus trees. These trees are relatively

fast growing and can sequester large

amounts of carbon within a shorter time

period than most other species.

Theproject, located in the Municipality

ofCampo Grande, aims to shift land

useaway from traditional forms of low

productivity cattle ranching, towards a

more sustainable form of afforestation.

This promotes the natural restoration

ofthe savannah ecosystem, whilst also

addressing some vital sustainable

development goals relating to climate

action, economic growth, education

andwellbeing.

#### Protection of the Matavén

The Matavén REDD+ Project protects

1,150,212 hectares of tropical forest in the

Indigenous Reservation of the Matavén

Forest. The project delivers an alternative

source of income to deforestation, which is

often carried out by small-scale farms

within the region. It further supports the

economy by employing the local

population as rangers and helps the

development of sustainable livelihoods

which work with the forest, rather than

depleting it. Almost 16,000 Indigenous

people live locally, beneitting from

co-projects alongside the protection of the

forest: including providing education,

healthcare centres, dental services,

sanitation and food security.

Moneysupermarket Group PLC Annual Report and Accounts 202345

Financial statementsGovernanceStrategic report

![]()

#### Sustainability continued

#### Social

Due to the nature of

#### ourbusinesses, we have

always been mindful of

#### our social responsibility

to our communities and

employees. We believe

#### our purpose and values

are supported and

espoused through the

support we deliver to

our communities and

to the inclusive and

#### openenvironment that

we strive to createfor

#### our employees.

Priority 1:

#### Beneiting ourcommunities

We actively champion partner charities

aswell as supporting the communities

inwhich we operate. Through our

partnerships with CALM and the MSE

Charity, we strive to broaden and deepen

our impact and create a legacy, targeting

our support to those most in need. We

provide further examples of our work in

thecommunity on pages 47 to 48.

Priority 2:

#### Looking after

#### ouremployees

We are a responsible employer and

recognise that our success is dependent

upon the talent and diverse skill sets of

ouremployees. We are a real Living Wage

and real Living Hours employer. We are

committed to investing in our employees’

wellbeing and creating an environment in

which all our colleagues can thrive. Focus

areas for 2023 included supporting the

inancial itness of our employees through

The Big MONY Workshop, living our

purpose of helping households

savemoney.

Priority 3:

Being a fair and

#### socially inclusive

#### employer

We are passionate about being a fair and

socially inclusive employer and creating

anenvironment where everyone who

works for us can be themselves. We have

forward-thinking targets under our diversity

goals and report on our gender pay gap

and voluntarily report on our ethnicity

paygap.

Moneysupermarket Group PLC Annual Report and Accounts 202346

Financial statementsGovernanceStrategic report

![]()

Our work to beneit our communities shifted

focus this year as we began our partnership

with Campaign Against Living Miserably,

known as CALM, a suicide prevention charity.

Through this work we strive to broaden and

deepen our impact and create a legacy,

targeting our support to those most in need.

Colleague engagement with CALM has been

phenomenal, with fundraising events from gig

nights to golf competitions and weightlifting

challenges, culminating in 38 employees

taking part in a charity trek in Cambodia on

behalf of the charity. Across 2023 we donated

just short of £137,000 of our two-year £150,000

target and due to the level of engagement we

will be extending the partnership and upping

the fundraising target into 2025.

In addition, .Community, set up to support

small scale grass roots local charities, has

donated to 34 causes this year totalling

£22,585 in donations.

The Group has made diverse donations to

community groups, pre-schools, playgroups

and charities such as those supporting autism,

stillbirth and neonatal death (Sands). Our

contributions extend to healthcare initiatives

like the Royal Liverpool’s Knifesavers programme

and neurodiversity resources for schools.

Through the community fund, we empower

Group members to make a positive impact

onsurrounding communities, continuously

seeking new ways to providesupport.

We are proud that our purpose-driven culture

has continued to thrive this year, and that,

guided by our responsibility to our employees

and communities, we have delivered across

awide range of impactful initiatives.

CALM charity trek

At the end of 2022, CALM won

theemployee vote to become

Moneysupermarket Group’s new charity

partner. Together, we’re working to tackle

one of the biggest risk factors for suicide

– worrying about money.

We’ll combine our expertise in saving

money and CALM’s experience in running

life-saving services to make sure people

get help when they need it.

Throughout 2023 colleagues have

beenfundraising for the cause, but no

single fundraising effort has been more

successful than our ive-day trek through

the Cambodian jungle.

“On a few of the days it was like a walk

through the “I’m a Celebrity” jungle with

spiders the size of your hand. We were

walking 18–22 kilometres each day and

one day it got to 42 degrees, but the

hardest part was the humidity – you were

just sweating all the time, and nothing

would dry in the 97–100% humidity!

“The sentiment that was going through

the group when we were walking was

“thisis hot, but I am having such a great

time seeing and experiencing the culture

and knowing what we’re doing is making

an impact”. At the end of the day, they are

all lifesavers, supporting a cause that’s

there to help people who have reached

crisispoint.

“There was a lot of time for relection

onthe trip, including some people who

have personal experience of bereavement

through suicide. When we got to the

Angkor Wat temple, we took a moment

ofrelection for those people we may have

lost and what CALM stands for. I did see

alot more emotion than I’d expected with

a lot of people brought to tears – maybe

ithit home as to what they’d achieved.

“This was the biggest international

fundraising event I’ve run in terms of

participation from colleagues. I can’t

express how grateful I am to be able to

organise and take part in these incredible

challenges each year.

“It’s taken a lot of hard work and

understanding and I’m so thankful to

Moneysupermarket Group for supporting

me. Knowing you’re making a difference

for a charity and helping colleagues to do

something totally out of their comfort

zone, all on top of my day job, is

veryfulilling.”

Liam Power

Lead Product Manager

Moneysupermarket Group PLC Annual Report and Accounts 202347

Financial statementsGovernanceStrategic report

![]()

#### Sustainability continued

#### Social continued

MoneySavingExpert continued to donate

funds to the MSE Charity, donating £100,000.

Rather than engaging in speciic projects

itself, the charity offers grants of up to £7,500

to support non-proit organisations, such as a

social enterprise or a registered charity, with

speciic money education projects. Help is

given to a range of organisations, from small

grassroots groups to more mainstream charities.

The MSE Charity has two themed grant-giving

rounds a year and four themes that rotate

through a two-year cycle. Its themes include

building and developing resilience, life-changing

transitions and living with long-term challenges.

Full details of the recipients can be found

atwww.msecharity.com.

This year our Women in Tech Employee

Resource Group partnered with InnovateHer.

InnovateHer focus on getting girls ready for

the tech industry and the tech industry ready

for girls! They aim to amplify the number of

women in tech. We’ve also oficially partnered

with The Phoenix Academy in White City London.

So far, we’ve supported them in their careers

event, and we’ve held a welcome assembly

tointroduce them to MSMG and InnovateHer.

Our MSE colleagues lent their support by

creating video content supporting life skills

such as why credit scores are important and

how to open a bank account, and practical

skills that can support them now and when

they enter adulthood.

As a Group we were also proud to sponsorthe

DEI Changemaker Programme for individual

changemakers or organisations thatdon’t

have dedicated DEIB budgets or resources.

This black female entrepreneur-led initiative

grew from relationships built at Black Business

Week 2022 and saw 50 participants attend

the launch at our Dean Street Ofice in

November, where an expert panel discussed

intersectionality, social mobility and the role

of employers in making societal change.

Finally, we partnered with We Are Black

Journos in our search for an intern for MSE,

hosting an event at our ofices. Over 20people

attended the event and Martin Lewis inspired

the attendees with his insights andadvice.

#### Tech Apprentice

#### Scheme

Our irst ever Tech Apprentice

Scheme resulted in four female hires,

two in Manchester and two in London,

including two candidates who are

from ethnic minority groups. Ada

College supported our hiring with a

diverse list of candidates being invited

to assessment days; we also looked at

social mobility data in the selection.

Our apprentices are new to the tech

industry and only had previous

experience with coding bootcamps.

Moneysupermarket Group PLC Annual Report and Accounts 202348

Financial statementsGovernanceStrategic report

![]()

#### D&I partnerships

We’re proud to have an award-winning

diverse and inclusive culture that we

promote and cultivate in all aspects of

what we do. We deliver this through our

inclusion strategy pillars of allyship, hiring

and development. For new employees,

this starts with our world-class recruiting

team who ensure our job adverts use

inclusive language and proactively

encourage reasonable adjustments

bothat interview stage and within role.

We are committed to introducing more

early careers talent opportunities, and

have partnered with “We Are Black

Journos” to support our recent search

fora MoneySavingExpert (‘MSE’) intern.

We Are Black Journos provides a space

where established and aspiring black

journalists can have healthy discussion,

share insights and ind belonging,

andwith their advocacy, we recently

welcomed Olumide Adefolaju to

theMSEteam.

“Since joining, I’ve been shadowing

seniormeetings with leadership and

Martin Lewis: creating content, strategy

and reports in the social media team;

authoring and co-authoring stories

withthe news team; and have had the

opportunity to visit the production of

Martin’s ITV show, The Martin Lewis

Money Show Live.

“In November I was able to contribute

toMoneySavingExpert’s news team’s

coverage of the Chancellor’s Autumn

Statement, which was such a thrilling

dayin the ofice, it really encapsulated

a“traditional” newsroom environment

andplaying a role in that was rewarding.

Working alongside the news reporters and

editors has allowed me to gain experience

and support them in reaching their

objectives. It’s been great so far and

another personal highlight was designing

and then creating MSE’s most interacted

with Instagram post of 2023.

“We Are Black Journos was pivotal

indirecting me towards this role. I am

pleased an organisation such as this exists

and is partnering with MSE. I am chuffed

to be the inaugural intern and hope to

have many successors!”

Olumide Adefolaju

Journalism andMediaIntern

UK Black Business Week Launch event.

Martin Lewis and members of the MSE Senior Leadership team hosting a We Are Black Journos session at our Dean Street ofices.

Moneysupermarket Group PLC Annual Report and Accounts 202349

Financial statementsGovernanceStrategic report

![]()

#### Sustainability continued

#### Social continued

Our ERGs (Employee Resource Groups)

remain active. In partnership with #represent

we launched our Transgender and Gender

Non-Conforming Guidelines in July. The

Executive Team took part in a candid training

discussion to help support the launch of

these guidelines into the Group.

In August, Moneysupermarket Group and

CALM proudly joined forces to celebrate love,

unity and diversity in the Manchester Pride

parade 2023, themed “Queerly Beloved”. The

vibrant displays and heartfelt enthusiasm of

all involved underscored our commitment to

championing inclusion and mental wellbeing

for everyone.

There have been a range of Employee

Wellness Initiatives across the Group, from

lujabs to mental health irst aid training and

availability of healthy snacks and vitamin

shots. Additionally, our People team ran The

“Big MONY Workshop” in June. This initiative

gave colleagues 24 hours to live our purpose

under the banner “helping YOU save money”.

Seminars and focus groups on personal inancial

wellbeing were run by providers and MSE with

colleagues sharing stories about how they

had saved across the period, whether that

was by using our tools, consolidating

pensions or simply getting around to

cancelling unneeded subscriptions.

As a responsible employer we recognise

thatour success is dependent upon the talent

and diverse skill sets of our colleagues. Weare

committed to investing in our colleagues’

wellbeing and creating an environment

whereeveryone can thrive.

Our investment in our “Grow and Develop”

value has progressed with the launch of

LinkedIn Learning and our new Ezra coaching

partnership, as well as continued delivery

ofour bitesize learning portfolio both face

toface and virtually, as well as our

mentoringprogramme.

We are passionate about being a fair and

socially inclusive employer. We want our

colleagues to not only live our purpose but

have conidence in us as a responsible and

fair employer.

Our DEIB metrics are reported monthly with

average gender distribution in 2023 sitting at

44% Female, 56% Male. We were recognised

in the 2023 FTSE Women Leaders Review as

#1 for women on boards in the technology

sector and commended for being in the

FTSE250 top ten best performers overall

forfour years in a row. We were also proud

tobe ranked ifth in the Inclusive Top 50

UKEmployers List in 2023.

Our combined Board and Executive

Committee is 43% (7 of 16) female as of

December 2023. And 12.5% (2 of 16) of our

combined Board and Executive Committee

are from ethnic minority groups.

We continue to monitor and report on our

gender and ethnicity pay gaps which were

published in October and have a multi-year

strategy to continue to address challenges.

Action plans centre around development,

hiring and allyship.

Finally, we are proud to have received

accreditation as a real Living Hours employer,

alongside our Living Wage accreditation.

We are making good progress against

oursocial ambitions as set out under our

Sustainability Framework. We recognise that

the social impact of the Group is intrinsically

linked to external perceptions of our business,

including those held by equity and debt

investors, our customers, providers

andcolleagues.

Based on the progress outlined, investors

canbe conident that the Group will retain a

positive reputation and is making meaningful

social contributions in the interest of all

itsstakeholders.

Male  56%

Female  44%

Gender distribution

Moneysupermarket Group PLC Annual Report and Accounts 202350

Financial statementsGovernanceStrategic report

![]()

#### Governance

#### Robust governance

#### and business ethics

#### The Group has a strong

#### governance culture in

place, as detailed below,

#### that underpins our

#### governance ambition

#### and helps to protect

#### ourtrusted brands.

Priority 1:

#### Living our purpose

#### andvalues

We hold a distinct purpose that our

employees comprehend and embrace.

Our Code of Conduct is applicable to all

employees, outlining our dedication to:

(1)conduct ourselves ethically; (2) adhere

to pertinent laws and regulations; and

(3)consistently choose the right course

ofaction. Our Code of Conduct further

afirms our commitment to respecting and

upholding globally acknowledged human

rights principles, as articulated in the

International Labour Organisation’s

Declaration on Fundamental Principles

andRights at Work (‘ILO Convention’) and

the United Nations’ Universal Declaration

ofHuman Rights. As we enter 2024, we

willpersist in enhancing the effective

communication of our Code of Conduct

and values, acknowledging employees

who actively engage with and embody

ourpurpose andvalues.

Priority 2:

#### Good business ethics

Exemplary business ethics are

evidencedthrough the implementation

ofcomprehensive policies and procedures

within the Group, coupled with our diligent

efforts to monitor employee awareness

and adherence to these guidelines. Key

policies that reinforce our Code of Conduct

include our Anti-Slavery and Human

Traficking Policy, distinct versions for both

suppliers and employees, our Anti-Bribery

and Corruption Policy, our Competition

Law Policy and our Whistleblowing Policy.

In 2023, we conducted a thorough

reviewof all Group Policies to ensure

theircontinued relevance and applicability.

Thisinitiative aimed to guarantee that

employees have a clear understanding of

how these policies are to be implemented

while working within the Group.

Priority 3:

#### Sustainable

#### governance

We have incepted good sustainable

governance practices in the business,

asdescribed in our Task Force on

Climate-Related Financial Disclosures

onpages 53 to 56. With an increased

emphasis on the Group’s Sustainability

Framework, we are actively working

towards fostering a cultural transformation

throughout the organisation. Our goal

istoensure that sustainability becomes

moredeeply integrated into our overall

operations andbehaviours.

Moneysupermarket Group PLC Annual Report and Accounts 202351

Financial statementsGovernanceStrategic report

![]()

#### Greenhouse gas (‘GHG’) emissions

This section includes our mandatory reporting of GHG emissions and global energy use pursuant

to the Companies Act 2006 (‘Strategic Report and Directors’ Report’) Regulations 2013 and the

Streamlined Energy and Carbon Reporting (‘SECR’) under the Companies (Directors’ Report) and

Limited Liability Partnerships (Energy and Carbon Report) Regulations 2018.

The methodology used to calculate our emissions is based on the GHG Protocol Corporate

Standard. Emissions reported correspond with our inancial year. Set out in the paragraphs

below is our total annual carbon intensity in tCO

2

e per £m revenue.

In addition to this, we also disclose speciically against Scope 1, Scope 2 and Scope 3 as

required under SECR. Emission factors are from UK Government GHG conversion factors

forcompany reporting.

In line with our previous reporting, our carbon reduction plans will continue to be based

on2019, the year our baseline GHG assessment was carried out.

We report annually on our carbon intensity in tCO

2

e per £m revenue and are proud to report a 18%

year-on-year reduction, and a reduction of 71% compared to our baseline emissions year, 2019.

In addition, we report on our kWh per square foot of loor area, as this is considered to be

thebest indicator of carbon eficiency across the estate. The Group has made a number of

changes to its estate, due to the closure of Shefield and Belfast ofices in 2023. As a result, our

kWh per square foot of loor area has decreased by 18% since 2022. When compared to our

baseline year of 2019, this is a 40% reduction.

We also measure the metric of intensity ratio of kgCO

2

e per employee. The employee carbon

intensity ratio includes emissions resulting from all Scopes, whereas the loor area carbon intensity

ratio only includes Scope 1 and 2 emissions relating directly to building activity. Our carbon

intensity ratio has increased by 1% since 2022 and reduced by 72% since 2019. This is due to a

consistent reduction in emissions despite annually steady employee numbers.

#### Streamlined Energy and CarbonReport

Set out below is our Scope 1, Scope 2 and Scope 3 emissions as required under SECR. Please

note we have restated our 2022 SECR energy use, greenhouse gas emissions and intensity

ratios to include restated emissions relating to Purchased Goods and Services, and emissions

relating to Podium Limited which was acquired at the end of 2022.

SECR energy use report:

kWh

Energy from: 2023

2022 (restated to

includeupdated emissions)

2022 (as reported in

2022 Annual Report)

Scope 1: heating fuels 451,073 431,719 431,719

Scope 2: purchased electricity 610,018 614,814 605,232

Scope 3: employee mileage 81,199 41,703 41,702

Total energy 1,142,290 1,088,236 1,078,653

#### SECR greenhouse gas (‘GHG’) emissions in tonnes of CO

2

e:

Tonnes of CO

2

e

Emissions from: 2023

2022 (restated to

includeupdated emissions)

2022 (as reported in

2022Annual Report)

Scope 1 (direct) 91.42 78.8 79

Scope 2 (indirect) 9.8 11.3 9

Scope 3 (indirect) 19.55 16.94 13

Total gross emissions  120.77 107.04 101

100% carbon removal 120.77 107.04 101

Total net emissions 120.77 107.04 101

SECR intensity ratios:

Emissions from: 2023

2022 (restated to

include updated emissions)

2022 (as reported in

2022 Annual Report)

Floor area: kWh/sq ft/year 8.61 10.48 10.38

Employees: tCO

2

e/employee/year 0.21 0.15 0.14

Revenue: tCO

2

e/£m/year 0.28 0.28 0.26

#### Our amazing Green Team

#### Employee Representative Group

What our Green Team ERG did over2023:

•  Our colleague champion shared how they

save energy and money in winter months

•  Electric blankets for colleagues so they

don’t need to heat up the whole house

whilst working from home

•  Vegan food tasting in all ofices to increase

awareness of beneits to environment

•  Clothes swap and talk on Second Hand

September by our amazing MSE colleagues

•  Competition/community for colleagues

totalk about how they are sustainable

•  A battery recycling drive was held where

colleagues could bring their old batteries

into the ofice

#### Sustainability continued

#### Governance continued

Moneysupermarket Group PLC Annual Report and Accounts 202352

Financial statementsGovernanceStrategic report

![]()

#### Task Force on Climate-Related Financial Disclosures (‘TCFD’)

We acknowledge the distinct challenge of

mitigating the impact of climate change and

recognise the prevailing scientiic consensus

that the window to address it is rapidly closing.

Our commitment lies in assisting households

to save money while being mindful of the

climate challenge we face.

Future climate change can be a source of

physical risk, encompassing acute impacts

from weather events and chronic effects

resulting from long-term climate shifts such

as higher temperatures, extended heatwaves

and drought. Additionally, transition risks arise

from changes in consumer behaviour,

technology and regulation.

Our oversight of climate risk has expanded

intandem with our increasing dedication

toambitious climate goals. Embracing a

climate-focused mindset, we’ve enhanced

governance through the transformation of the

Risk Committee into the Risk and Sustainability

Committee in 2022. Operating a low carbon

intensity business, we minimise direct physical

risks, although we remain aware of potential

transitional risks over the long term.

We consider this TCFD section of the Annual

Report to be consistent with the four pillars

ofGovernance, Strategy, Risk Management

and Targets and Metrics, together with the

11supporting recommended disclosures from

the recommendations of the TCFD (taking

into account Section C of the TCFD Annex

entitled “Guidance for All Sectors”), and have

structured the report in line with these pillars

and recommended disclosures.

#### Board statement on its commitment

#### to becoming operational net zero

The Board of Moneysupermarket.com

GroupPLC acknowledges the substantial

risks associated with climate change and the

imperative role we must undertake to alleviate

its impacts on both the broader world and

our own business. We are committed to

diminishing our environmental footprint

byactively reducing carbon emissions,

minimising waste production, and engaging

in responsible sourcing practices.

This TCFD section, complemented by

ourcomprehensive Annual Report and

Accounts, articulates our approach to

overseeing and governing climate-related

risks and opportunities. It elucidates how

we identify and address these climate-

related factors, detailing their inluence on

our strategic and inancial planning. This

TCFD section of the Annual report outlines

the metrics and targets we have established

for the coming years, providing insights into

our progress in achieving theseobjectives.

Under the Environmental pillar of our

Sustainability Framework, our aim is to

continue to reduce our impact on the

environment and we have three priority

areas to help deliver our ambition:

•  to achieve net zero by 2050 and beyond,

and operational net zero by 2030

through robust plans;

•  to report our progress to our

stakeholders; and to seek and implement

new environmental initiatives in our

business to reduce our impact on

theenvironment.

Our comprehensive net zero plan

strategically addresses the most material

aspects of our business, emphasising three

key areas: the emissions we generate, the

waste we produce, and the sustainability of

our supply chain. As a testament to our

commitment to environmental

responsibility, we proudly operate as a

Carbon Neutral business. This approach

underscores our dedication to

environmental stewardship and aligns with

our goal of contributing to a sustainable

and carbon-neutral future.

Together with this, we have also submitted

to the Science Based Targets initiative

(‘SBTi’) our science-based emissions

reduction targets across all scopes, in line

with 1.5°C emissions circumstances and

the criteria and recommendations of the

SBTi. We have received approval of these

on 10 January 2024 and will share our plans

more widely with our stakeholders in

duecourse.

We take pride in the progress we’ve

achieved so far, but we acknowledge

thatour journey towards sustainability is

anongoing commitment. Looking ahead

to2024, we have plans to enhance our

environmental initiatives. This includes

obtaining our science-based emissions

reduction targets that align with the latest

scientiic guidelines. We are actively

collaborating with our supply chain

partners to comprehensively understand

their emissions footprint and strategise

oneffective measures to reduce these

emissions, ensuring alignment with our

overarching targets. Moreover, we are

dedicated to further ingraining climate

change awareness and sustainability

asintegral components of our

Companyculture.

We will continue to evolve and enhance our

reporting against the framework provided

by the TCFD, and we welcome feedback

onour approach.

Moneysupermarket Group PLC Annual Report and Accounts 202353

Financial statementsGovernanceStrategic report

![]()

#### Task Force on Climate-Related Financial Disclosures (`TCFD’) continued

1. Governance

Board oversight of climate-related risks

and opportunities

The Board takes overall accountability for the

oversight of the Group’s risks and opportunities,

which includes climate change. The Board

receives regular updates from management as

well as the Risk and Sustainability Committee

on environmental and climate-related matters

and considers the risks and opportunities

arising from climate-related change at least

three times ayear.

The Board considered and approved our

science-based emissions reduction targets

for submission to the SBTi and were in support

of our submission to the Carbon Disclosure

Project. The Board also considered and

conirmed the methodological approach

theGroup should take in terms of capturing

our supplier Scope 3 carbon emissions

measurements. This year, the Board considered

climate risks and opportunities across the

Group, and discussed whether there had

been any increase from climate risk to the

business. The outcome of these discussions

is set out in section 2 of this TCFD section

ofthe Annual Report.

Reporting to the Executive Risk and

Sustainability Committee is our Sustainability

Steering Committee, chaired by the Group

General Counsel and Company Secretary

andcomposed of Executives and senior

management who have responsibility for

delivery of the Sustainability Framework

across the Group. This Committee oversees

communications, Board engagement and the

education of colleagues across the Group.

The governance diagram on the following

page illustrates how our sustainability

governance is structured.

Assurance of climate-related

measurement and reporting

We continue to operate the internal processes

we introduced in 2022, to include the peer

review of data submitted to our external

partner which helps us to produce our carbon

footprint to ensure its accuracy, traceability

and completeness. Internal processes have

also been updated to ensure that it is made

clear where data has been estimated (and the

basis for such estimations and assumptions)

and where it is based upon actual igures.

Wehave for the irst time included within

thisTCFD section the emission data from

oursuppliers in our Scope 3 reporting.

Management’s role in assessing

andmanaging climate-related risks

andopportunities

The Group General Counsel and Company

Secretary holds a pivotal role in steering

ourclimate change agenda, ensuring

thecommunication of our environmental

ambitions and commitments throughout

theorganisation. This includes spearheading

initiatives to embed sustainability and ESG

practices into our practices to consider

waysto reduce waste, reduce our carbon

footprint or increase awareness of the risks

and opportunities of climate change on

thebusiness.

Simultaneously, the Chief Risk Oficer is

tasked with overseeing our comprehensive

risk management framework and approach.

This responsibility extends to the evaluation

and management of climate-related risks,

underscoring our commitment to addressing

environmental challenges within our risk

management strategy. Together, these key

roles contribute to a uniied and strategic

approach to sustainability, ensuring that our

organisational practices align with our

climatechange goals.

Identiication of climate-related matters is

acollaborative effort involving both internal

andexternal channels. Internally, updates

from the Employee Representative Group,

known as the “Green Team”, provide insights

into initiatives. Additionally, internal plans

andregular reporting on the Group’s

emissions and targets contribute to

theidentiication process.

Group Green Team

MSMG PLC Board

Oversight of Company strategy and ensuring the long-term success of MSMG

Environment

Minimising our impact

ontheenvironment

GC & CoSec

Social

Our social purpose

Chief People Oficer

Governance

Robust governance andethics

GC & CoSec

Sustainability Steering Committee

Group GC responsible for delivery of the Sustainability Framework across the Group, with functional representatives

Executive Risk and Sustainability Committee

Meetings to discuss how the Group is managing its risks as well as how internal and external sustainability targets are achieved

Risk and Sustainability Board Committee

Provides guidance and direction to the Group’s sustainability strategy and framework

Advises the Board on Group Risk Framework and risk appetite

#### Sustainability Governance Overview

Moneysupermarket Group PLC Annual Report and Accounts 202354

Financial statementsGovernanceStrategic report

![]()

Externally, a consultant specialising in GHG

reporting assists the Company, while industry

updates ensure awareness of broader trends.

Both the General Counsel and the Chief

RiskOficer actively participate in Risk and

Sustainability Committee meetings, reporting

on sustainability and risk matters throughout

the year. The insights garnered from these

meetings are therefore shared with the Board,

providing a comprehensive overview of the

Company’s stance on sustainability and

riskmanagement.

The operational management of our climate-

related risks and opportunities continues to

be embedded within our business strategy

and operations, as detailed in section 2 below.

The Green Team, led by our dedicated

employees, is a proactive and passionate

group committed to collaboratively devising

and implementing local initiatives focused

onenergy saving, carbon emission reduction,

and waste reduction.

2. Strategy

Climate-related risks and opportunities

identiied over the short, medium and

long term

The processes used to identify the material

climate-related risks and opportunities

include several scenario analyses (below) and

detailed risk assessments, in consultation with

relevant stakeholders across our business.

Risks are classiied, assessed and managed in

accordance with our Group risk management

framework described on pages 67.

Inconsidering this risk assessment, we

deined the following timescales:

•  short term (up to three years) relecting

theperiod over which we prepare inancial

projections which are used to manage

performance and expectations;

•  medium term (period to 2030) relecting

the period over which we committed to

achieve operational net zero; and

•  long term (period beyond 2030) relecting

theperiod over which longer-term climate,

consumer and structural trends will takeplace.

When considering climate-related risks, we

have considered the following categories:

•  Physical risks – risks from the direct impacts

of climate-related and environmental hazards

with human and natural systems, such as

droughts, loods and storms. These impose

direct costs on the business, and indirect

costs by disruption of supply chains. These

can either be acute or chronic.

•  Transition risks – those that arise from

transitioning to a lower carbon economy

which entail extensive policy, legal, technology

and market changes to address mitigation

and adaptation requirements related to

climate change.

Physical risks – As a UK-based, digital

business with low levels of physical assets,

the Group has limited exposure to potential

direct physical climate-related risks. Not all

physical risks are relevant to the Group and

therefore our analysis has focused on the risk

of increased damage from loods in the UK

(potentially impacting our ofices), the risk of

loss of productivity in employees and the risk

of increased one-off operational events. Our

analysis shows that the physical risks to the

Group under each scenario over the short,

medium and long terms are not likely to have

a material inancial impact on the Group.

Transition risks – We consider that there is

the potential for transition risk to impact the

Group over the medium to long term. We

have considered four categories of transition

risk in our assessments:

•  Risks from developments in climate policy,

legislation and regulation – the Group

hascommitted to net zero by 2050 which

means that it is already exposed to high

levels of policy, legislation and compliance

risks envisaged under the scenarios. Currently

these costs are not projected to result in

additional costs to the Group over the

medium to long term.

•  Risks from new, lower carbon technologies

that substitute for existing products and

services – this should not signiicantly impact

the Group as we are not producing products

and services which could be beaten by lower

carbon intensive products and services.

•  Risks from changing consumer behaviour

and investor sentiment – we anticipate

thatsuch risks may arise in response to

consumer behaviour changes within our

Insurance and Travel sectors, in particular

changes in insurance requirements, car

ownership and international travel.

•  Reputational risks – These risks arise from

changing consumer perceptions of the

Group or the industry it operates, as a UK

low carbon intensity business, our analysis

indicates this should not have a signiicant

impact under each scenario.

Impact of climate-related risks and

opportunities on our Group, strategy

and inancial planning

To understand the impact on the Group,

welook through the lens of both the physical

impacts and potential socioeconomic

developments. Under each of our scenario

analyses, we anticipate that our providers

would likely seek to evolve their products,

e.g.insurance policies and energy tariffs,

inresponse to climate-related risks and

opportunities. We expect consumers would

still seek to engage with switching sites and

seek to compare products across additional

criteria, rather than purely in relation to price.

As a Group we are well placed to deliver the

tools consumers would need to understand

which products provide good value.

Having undertaken our risk and opportunities

assessment, we do not anticipate any speciic

opportunities for the business in the short term.

As green products become more available

(and potentially more desirable, particularly

ifregulatory change leads to an increase

indemand in certain products) over the

medium term, we will act to identify these

toour users and provide guidance as to the

pro’s and con’s of such products. We have also

considered whether to help users of other

Group sites better understand their carbon

footprint, for example as it relates to car

mileage or travel, and have also considered

speciic commercial initiatives relating to

carbon change. At this point, we do not expect

that climate-related matters will have a material

impact on areas of inancial planning over

theshort term. We will continue to assess

consumer demand for such products to

prioritise such initiatives in the future.

Our “Expand Our Offer” strategy to broaden

the Group’s offering should provide additional

diversiication, enabling us to take advantage

of emerging climate-related opportunities

and reduce the impact of climate-related

changes from any area of the Group.

Resilience of our Group strategy,

takinginto consideration different

climate-related scenarios (including

a2°C orlower scenario)

In 2023, we have continued to build and

enhance our resilience assessment. Our climate

scenarios were based on the Network for

Greening the Financial System (NGFS) for

ourrisk assessments. These scenarios were

developed by NGFS with an expert group of

climate scientists and economists and provide

acommon and up-to-date reference point for

understanding how climate change, climate

Moneysupermarket Group PLC Annual Report and Accounts 202355

Financial statementsGovernanceStrategic report

![]()

#### Task Force on Climate-Related Financial Disclosures (`TCFD’) continued

2. Strategy continued

Resilience of our Group strategy,

takinginto consideration different

climate-related scenarios (including

a2°C orlower scenario) continued

policy and technology could evolve in the

future. There are six scenarios grouped into

three representative categories: Orderly (where

climate policies are introduced early and

become more stringent over time), Disorderly

(where implementation of policies are delayed

or divergent) and Hot House World (where

some policies are introduced but global efforts

are insuficient to halt signiicant global

warming), comprising:

1.   Orderly: net zero 2050 – global warming

islimited to 1.5°C through stringent climate

policies and innovation;

2.   Orderly: below 2°C – climate policies are

stringent in building and transport sectors,

but less so in other sectors;

3.

Disorderly: divergent net zero – climate policies

are not co-ordinated giving a 67% change

of limiting global warming to below 2°C;

4.  Disorderly: delayed transition – emissions

do not decrease until 2030 with strong

policies implemented thereafter;

5.   Hot House World: Nationally Determined

Contributions (‘NDCs’) – relects all pledged

policies, even if not yet implemented; and

6.  Hot House World: current policies -

assumes only currently implemented

policies are preserved.

Based on our current analysis, under all

scenarios described above, we expect the

Group strategy to be resilient to any physical

risks which may materialise. We expect

thepotential impact of transition risks to

behigher (which are greatest under the

disorderly scenarios); however, our analysis

indicates our Group business model and

strategy will be suficiently resilient to not be

materially impacted by transition risks and

lexible enough to allow the Group to

capitalise on climate-related opportunities.

3. Risk management

Our processes for identifying and

assessing climate-related risks and

integrating climate-related risks within

our overall risk management framework

Our approach to the identiication and

assessment of climate-related risks its into

our already established risk management

framework. These risks are identiied, classiied

and assessed alongside the other risks which

the Group faces. See pages 65 to 70 on risk

management in the Group. Climate change

risks and, where applicable, opportunities are

reported to the Executive Team and the Board

(see section 1 on Governance above for detail).

Climate-related risks have been assessed in

accordance with our Group Risk Framework

and we have continued to consider climate

change as an emerging risk to our business,

rather than a principal risk.

We monitor existing and emerging regulatory

requirements related to climate change

tounderstand the potential impact and

opportunities for our business and stakeholders,

recognising that climate change regulations

could require us to make changes to our

processes or operations, but also that

changes in climate change regulations

couldpresent opportunities if they result

inanincrease in the demand for energy

eficiencyproducts or services.

Processes for identifying, assessing and

managing climate-related risks into the

Group’s risk management framework

Our approach to assessing and managing

theclimate-related risks is consistent with our

approach to other risks which the Group faces

and is described as part of our Group risk

management framework on pages 67. At this

point, we consider the potential impact of

climate change includes strengthening our

operational resilience to climate-related risks

by reducing our emissions across ouractivities.

4. Metrics and targets

Group metrics to assess climate-related

risks and opportunities in line with our

strategy and risk management processes

We are committed to our plan for operational

net zero emissions by 2030 and net zero by

2050 and have made a pledge to limit our

Company’s carbon footprint in line with

keeping global warming to below 1.5ºC.

We report on a range of GHG emissions and

intensity metrics to understand our impacts

and performance. Full details of our Scope 1,

2 and 3 GHG emissions and our intensity ratio

metrics can be found on page52.

Due to the limited risks and opportunities we

do not use metrics other than GHG emissions to

measure and manage risks and opportunities.

We continue to keep this under review and

will continue to update our position in our

future TCFD reports.

Group targets to manage climate-

related risks and opportunities and

performance against targets

As a Group we are keen to ensure we are

doing all we can to have a positive impact on

the environment. We will continue with our

plans to become operational net zero by

2030. This means for Scope 1 and 2, and to

be aligned with the SBTi (1.50C pathway),

there will be a 90% reduction in our Scope 1

and 2emissions.

In terms of our longer-term plans, to become

net zero by 2050, to ensure that we remain

aligned with the 1.5C decarbonisation

pathway, and that our targets are suficiently

ambitious, we undertook a review of our

Scope 3 net zero targets in 2022. Our

long-term targets are more ambitious again:

our plans are to reduce emissions across

Scope 1, 2 and 3 by 90% by 2050 and

therefore net zero by 2050.

We are actively working to reduce our

emissions wherever possible. We no longer

occupy energy-intensive data centres and our

London, Manchester and Ewloe ofices now

operate on 100% renewable electricity tariffs

and we will continue to work on several

initiatives to further reduce our emissions;

seepage 45 for details.

We submitted our SBTs for Scopes 1, 2 and 3

emissions in December 2023 and obtained

accreditation from the Science Based Target

initiative on 10 January 2024. The methodology

used to model our emissions aligns with the

accepted international standard for GHG

value chain modelling – the Greenhouse Gas

Protocol. Our chosen baseline year is 1 January

to 31 December 2019, relecting our current

activities and representing the most recent

year with complete and veriiable data. To

achieve these targets, engaging with our

third-party suppliers is crucial, and we will

focus on collecting supplier information and

reporting on our progress in reducing our

Scope 3 emissions over the next year. As the

sustainability landscape evolves, we will reine

our disclosures to provide meaningful

information for our stakeholders.

GHG emissions and the related risks

Our GHG emissions are reported on page 52

of this Annual Report. Together with reporting

our GHG emissions for Scope 1 and Scope 2,

we have also chosen to publicly disclose

ourScope 3 GHG emissions. We include

adescription of the methodologies used

tocalculate or estimate the metrics. For the

emissions that we have not yet been able to

eliminate, we mitigate 100% of these emissions

through investing in veriied carbon offset

projects; see page 45 for details.

Moneysupermarket Group PLC Annual Report and Accounts 202356

Financial statementsGovernanceStrategic report

![]()

#### Non-Financial and Sustainability Information

#### We comply with the non-inancial reporting requirements contained

#### in sections 414CA and 414CB of the Companies Act 2006.

The below table outlines our position on non-inancial matters and provides signposts to where these issues are addressed in the report.

Reporting

requirement

Policies and standards which

govern our approach

Additional information

and risk management

Stakeholders

Section 172 Statement

pages 30 to39

Board activities

pages 81 to 83

Sustainability disclosures

pages 41 to 52

Employee Champion Report

pages 91 and 92

Corporate Governance Statement

pages 73 to 90

Audit Committee Report

pages 97 to 102

Environmental

Environmental Policy

Sustainability Framework

Sustainability disclosure

pages 41 to 52

Employees

Code of Conduct

Equal Opportunities

&DiversityPolicy

Flexible Working – “Work

YourWay”Policy

Whistleblowing Policy

andFramework

Health and Safety Policy Statement

Sustainability disclosure

pages 41 to 52

Employee Champion Report

pages 91 and 92

Human rights

Anti-Slavery & Human

TrafickingPolicy

Code of Conduct

Corporate Governance Statement

pages 73 to 90

Social matters

Anti-Slavery & Human

TrafickingPolicy

Volunteering Guide (Time-Off Policy)

Sustainability disclosures

pages 41 to 52

Directors’ Report

pages 124 to 128

Reporting

requirement

Policies and standards which

govern our approach

Additional information

and risk management

Anti-corruption

andbribery

Anti-Bribery & Corruption Policy

andProcedure

Competition Law Policy

Conlicts of Interest Policy

andProcedure

Hospitality & Gifts Policy

andProcedure

Fraud Investigation Policy

Share Dealing Policy and Code

How to Buy Guidelines

Directors’ Report

pages 124 to 128

Principal risks

andimpact

on thebusiness

Risk Management Framework

Risk Appetite Framework Statement

Conduct Risk Policy

Compliance Risk Group Policy

Operational Risk Policy

Data Risk Group Policy

Strategic Risk Group Policy

Risk management

pages 65 to 70

Principal risks

pages 69 and 70

Business model

pages 28 and 29

Risk Committee Report

pages 103 to 105

Description of

businessmodel

Business model

pages 28 and 29

Sections 414CA

and414CB of the

Companies Act 2006

Task Force on Climate-Related

Financial Disclosures, Sustainability

Disclosures pages 53 to 56

Moneysupermarket Group PLC Annual Report and Accounts 202357

Financial statementsGovernanceStrategic report

![]()

#### People

At Moneysupermarket Group, we understand

that our behaviour, our operations and how

we treat our employees all have an impact on

the environment and society. We recognise

the importance of health and safety and the

positive beneits to the Group. The Group has a

Health and Safety Policy which is communicated

to all employees through a health and safety

handbook, which is regularly reviewed and

updated. Behaving ethically is an essential

part of working for our Group, fundamental

tohow we do business and vitally important

to the reputation and success of our Group.

Our Code of Conduct applies to all employees

and sets out our commitment to:

•  behave ethically;

•  comply with relevant laws and regulations;

and

•  do the right thing.

#### Human rights

Our Code of Conduct also conirms that we

respect and uphold internationally proclaimed

human rights principles as speciied in the

International Labour Organization’s Declaration

on Fundamental Principles and Rights at Work

(‘ILO Convention’) and the United Nations’

Universal Declaration of Human Rights. In

addition, we have an Anti-Slavery and Human

Traficking Policy for suppliers and a separate

one for employees. Training is provided to

allemployees on issues of modern slavery

inconjunction with the Code of Conduct

e-learning module. We have a zero-tolerance

approach to modern slavery, and are

committed to acting ethically and with

integrity in all our business dealings and

relationships, and to implementing and

enforcing effective systems and controls

toensure modern slavery is not taking

placeanywhere in ourown business or in

anyofoursupply chains. We publish our

ModernSlaveryAct Transparency Statement

annuallyandthis, together with previous

statements,canbe viewed on our website

at https://corporate.moneysupermarket.com.

#### Anti-corruption and anti-bribery

We also have Anti-Bribery and Anti-Corruption

and Competition Law Policies that incorporate

the Group’s key principles and standards,

governing business conduct towards our

keystakeholder groups.

We believe we should treat all of these groups

with honesty and integrity. Our Anti-Bribery

Policy is supported by clear guidelines and

processes for giving and accepting gifts and

hospitality from third parties.

#### Whistleblowing

Our Whistleblowing Policy is supported by an

external, conidential reporting hotline which

enables employees of the Group to raise

concerns in conidence. Any reported issues

will be reported to the Audit Committee and,

where appropriate, remedial actions taken.

#### Tax Policy

Our Group is guided by our purpose to help

households save money. We believe that our

business makes a valuable contribution to UK

society and we are proud that MSM and Quidco

have helped 14.2m active users, as deined

onpage 62, to save an estimated £2.7bn

ontheir household bills in 2024 by inding

abetter deal on their insurance, energy

andbanking products.

Alongside this, we want to make our

contributions to the communities that our

customers live in by paying the right amount

of tax, at the right time. In 2023, we paid

£28.6m in corporation tax (see page 142) and

over £57.8m in other taxes (including VATand

employer’s National Insurance). We are

committed to acting with integrity and

transparency in all tax matters. We will not

support proposals to reduce our tax cost

through implementing artiicial structures,

butwe will seek to structure commercial

transactions in an eficient and legitimate

way.A copy of our tax strategy is available at

https://corporate.moneysupermarket.com.

#### Dividend Policy

In determining the level of dividend in any

year in accordance with the policy, the Board

also considers a number of other factors that

inluence the proposed dividend through its

annual and strategic planning processes and

the scenario planning described below in our

viability review section, which includes: the

level of available distributable reserves in the

Parent Company; future cash commitments

and investment needs to sustain the long-term

growth prospects of the business; potential

strategic opportunities; a prudent buffer;

andthe level of dividend cover.

Moneysupermarket.com Group PLC, the

Parent Company of the Group, is a non-trading

investment holding company, which derives

its distributable reserves from dividends paid

by subsidiary companies. The Board reviews

the level of distributable reserves in the

ParentCompany biannually, to align with

theproposed interim and inal dividend

payments. The distributable reserves of the

Parent Company approximate to the balance

on the proit and loss account reserve, which

at 31December2023 amounted to £109.8m

(2022: £117.5m) (as disclosed in the Company

balance sheet on page 172). The total external

dividends relating to the year ended31

December 2023 amount to £63.4m(2022:

£62.8m).

The Group is well positioned to continue

tofund its dividend, which is suitably

coveredby cash generated by the business.

The distributable reserves are suficient to

paydividends for a number of years as, when

required, the Parent Company can receive

dividends from its subsidiaries to increase its

distributable reserves. Details on the Group’s

continuing viability and going concern can

befound on pages 63 and 64.

The ability of the Board to maintain

afuturedividend policy will be inluenced

byanumber of the principal risks identiied

on pages 69 to 70 that could adversely

impact the performance of the Group.

The Strategic Report on pages 2 to 72 was

approved by the Board of Directors and

signed on its behalf by:

Peter Duffy

Chief Executive Oficer

16 February 2024

#### Non-Financial and Sustainability Information continued

Moneysupermarket Group PLC Annual Report and Accounts 202358

Financial statementsGovernanceStrategic report

![]()

#### Financial Review

We’ve had a record year,

hittingrevenue of over £430m,

which is growth of 11%. We have

performed well across the Group,

#### but in particular, in car and home

#### insurance, where we have won

#### share in a growing market.

EBITDA grew 14%, relecting gross margins

maintained, alongside continued robust cost

management. As such, Adjusted basic EPS

isup 12%.

Operating cashlows were £102m with

techinvestment broadly lat at £10.5m and

dividend up 3%, having returned to dividend

growth at the half year.

Discover more online at corporate.moneysupermarket.com

#### Record revenue

#### andcontinued strong

#### strategic progress

#### It’s been a record year, with

revenue atan all time high and

#### expanded EBITDA margins, all

#### despite no material revenue

#### fromEnergyswitching.

Niall McBride

Chief Financial Oficer

1   Use of alternative performance measures (‘APMs’) is detailed in the Financial Review on page 63 and APMs are deined

intheGlossary on page 176.

Moneysupermarket Group PLC Annual Report and Accounts 202359

Financial statementsGovernanceStrategic report

![]()

#### Financial Review continued

#### Financial review

Group revenue increased 11% to £432.1m (2022: £387.6m), with proit after tax increasing 4%

to£72.3m (2022: £69.3m). When reviewing performance, the Board reviews several adjusted

measures, including EBITDA which increased 14% to £131.9m (2022: £115.5m) and adjusted

basicEPS which increased 12% to 16.0p (2022: 14.4p), as shown in the table below.

#### Extract from the Consolidated Statement of Comprehensive Income

for the year ended 31 December

2023

£m

2022

£m

Growth

%

Revenue 432.1 387.6 11

Cost of sales (139.7) (125.1) 12

Gross proit 292.4 262.5 11

Operating costs  (195.1) (173.5) 12

Operating proit 97.3 89.0 9

Amortisation and depreciation 34.6 26.5 31

EBITDA

1

131.9 115.5 14

Proit after tax 72.3 69.3 4

Earnings per share:

– basic (p) 13.5 12.7 6

– diluted (p) 13.5 12.7 6

Adjusted earnings per share

2

:

– basic (p) 16.0 14.4 12

– diluted (p) 16.0 14.3 12

1  In the current and prior year there were no adjusting items within EBITDA.

2  A reconciliation to adjusted EPS is included within note 9.

#### Revenue

for the year ended 31 December

2023

£m

2022

£m

Growth

%

Insurance 220.0 172.0 28

Money 100.2 103.3 (3)

Home Services 39.0 39.8 (2)

Travel

3

20.6 15.5 33

Cashback

3

59.8 59.8 0

Inter-vertical eliminations (7.5) (2.8) 166

Total 432.1 387.6 11

3   The comparative revenue for the period ended 31 December 2022 has been restated to align with the change in presentation

ofinter-vertical eliminations. The inter-vertical eliminations revenue line relects transactions where revenue in Cashback and

Travel has also been recorded as cost of sales in other verticals.

Revenue grew 11% to £432.1m. Strong trading was led by Insurance and supported by eficient

acquisition and retain and grow strategy.

Insurance

Revenue in Insurance grew 28% to £220.0m, with growth in all core products. Growth was

underpinned by strong switching in car insurance and home insurance ,and we won market

share in both products.

Car and home premium prices paid increased substantially as providers passed on rising

costsof claims. Premium prices paid in car insurance were up 35% to end of November, which

showed signs of stabilising at the end of the year. Home premium inlation accelerated in the

year, up 34% in the same period. The combination of high levels of premium price inlation and

the cost-of-living squeeze resulted in high levels of search trafic with consumers seeking

abetter deal.

Since the introduction of the FCA’s General Insurance Pricing Practices (GIPP) regulation,

insurers have innovated and we have launched a record 96 new brands and products on

oursite since the introduction of GIPP at the start of 2022, as we help consumers navigate

abroader range of choice and complexity.

Our eficient acquisition strategy has supported improved levels of conversion alongside

ourincreasingly differentiated customer propositions including our price promise and journey

optimisation alongside growth of our B2B offering.

Following a strong year of growth for travel insurance in 2022, momentum continued into

theirst half of 2023 and stabilised in the second half with a move away from ‘silver’ tier policies

as consumers more frequently chose either a more basic ‘bronze’ level of cover or enhanced

‘gold’coverage.

Moneysupermarket Group PLC Annual Report and Accounts 202360

Financial statementsGovernanceStrategic report

![]()

Money

Revenue in Money was £100.2m, down 3% on 2022 which was an exceptionally strong year.

Money was still up 33% compared to 2021.

Interest rates affected Money in borrowing because loans and mortgages became more

expensive, and in banking, where savings and deposit products offered more attractive

interestrates.

In borrowing, although search trafic remained strong throughout the year, conversion has

remained lower than levels seen in 2022 which relects the higher costs of lending with the

Bank of England holding base rates at 5.25% at the end of the year, a 15 year high, following

arun of 14 consecutive increases.

Within our banking product lines, current accounts performed strongly as customers looked

tolock in high savings rates and promotional switching incentives. 2023 was our best ever year

for current account switching, with attractive deals available across a range of providers.

Home Services

Home Services revenue was £39.0m, down 2%, as a result of softer broadband switching

inacompetitive market.

Revenue from mobile switching was up double digits, driven by strong offers and new

handsetlaunches.

Visitor levels to our site for broadband switching were steady, but conversion dropped, relecting

the subdued and competitive market.

The energy switching market remained subdued through the year. 1st July was the irst time that

Ofgem’s Energy Price Cap (‘EPC’) had fallen below the government’s Energy Price Guarantee (‘EPG’)

since its inception in October 2022. However, the gap between the EPC and EPG remained slim

throughout the second half of the year. MSM hosted a small number of limited size switching

deals which were immaterial.

Travel

We delivered strong growth in Travel with revenue up 33%, with particularly strong growth

intheirst half. There was continued strong demand for package holidays.

During the year, we invested in a new TV advert for TravelSupermarket, the irst in seven years.

We also invested in upgrading the tech platform.

Cashback

Revenue in Cashback was lat at £59.8m despite continuing headwinds in online retail, with

risingcosts of living impacting discretionary spending. We delivered strong growth in Insurance

products on Quidco following the launch of Quidco Compare on the MSM Group tech platform.

Car, home and pet insurance were launched on the MSM Group tech platform in 2023.

During the year we made continued progress, investing in our eficient acquisition tools by

inalising the migration onto the Group CRM platform and in a new TV and radio advertising

campaign which supported member growth momentum.

#### Gross proit

Gross proit was up 11% to £292.4m, while gross margin was maintained at 67.7% (2022: 67.7%).

The margin relects the strong performance in Insurance, particularly in car insurance, as well

asPPC eficiency, and was offset by increased marketing spend in Cashback and Travel.

#### Operating costs

for the year ended 31 December

2023

£m

2022

£m

Growth

%

Distribution expenses 41.8 40.1 4

Administrative expenses 153.3 133.4 15

Operating costs 195.1 173.5 12

Within administration expenses

Amortisation of technology related intangible assets 9.3 10.4 (11)

Amortisation of acquisition related intangible assets 21.1 11.3 87

Depreciation 4.2 4.8 (12)

Amortisation and depreciation 34.6 26.5 31

Distribution expenses increased by 4% with a decision to support new TV and radio

advertisements for Quidco and TravelSupermarket on top of planned continued investment

inMSM’s MoneySuperSeven campaign including the launch of the SuperSaveClub.

Administrative expenses increased by 15%. This included a £9.8m uplift in amortisation of

acquired intangibles following a reassessment of their useful economic lives. This is a change

to the phasing of amortisation costs and in effect brings forward charges from future periods.

Excluding depreciation and amortisation, underlying administrative expenses increased by 11%.

Setting aside the £1.7m increase in distribution expenses relecting the investment in our

brands, operating expenses before non-cash items (depreciation, amortisation and share

based payments) increased by 8%. Included within the increase in administrative expenses

was the full year effect of the consolidation of Podium, which we acquired in December 2022.

On a like-for-like basis (adjusting for Podium and excluding non-cash items), the increase in

operating costs is 6%. This relects underlying cost management, including closing regional

ofices, and delivery of eficiency gains from simplifying the technology estate.

Moneysupermarket Group PLC Annual Report and Accounts 202361

Financial statementsGovernanceStrategic report

![]()

#### Financial Review continued

#### Adjusting items

4

for the year ended 31 December

2023

£m

2022

£m

Growth

%

Amortisation of acquisition related intangible assets 21.1 11.3 87

Adjusting items included in operating proit 21.1 11.3 87

4   Amortisation of acquisition related intangible assets is not included in EBITDA and therefore is only an adjusting item

intheadjusted EPS calculation.

Amortisation of acquisition related intangible assets relates to technology, brands and member

relationships arising on the acquisitions of Decision Tech, CYTI, Quidco and Podium, as well as

the combination of TravelSupermarket and icelolly.com, in prior years.

The charge has increased this year following a reduction in the amortisation period of the

brands and member relationships assets from ten to ive years. This relects a change in the

period of economic beneit that is expected to be generated by these assets, which becomes

more diluted as they are integrated into the Group. As this is a change in accounting estimate,

the catch up of amortisation has been recognised in the current year without the requirement

for any prior period restatement.

#### Key performance indicators

The Board reviews key performance indicators (‘KPIs’) to assess the performance of the

businessagainst the Group’s strategy. We measure six key strategic KPIs: estimated customer

savings, net promoter score, active users, revenue per active user, marketing margin and

cross-channelenquiry.

31 December

2023

31 December

2022

Estimated Group customer savings  £2.7bn £1.8bn

Group marketing margin

5

58% 57%

MSM and MSE net promoter score 70 72

MSM & Quidco active users

6

14.2m 13.0m

MSM & Quidco revenue per active user £17.82 £16.24

MSM cross-channel enquiry 24% 23%

5   Marketing spend for the year is £181.5m (2022: £165.2m).

6   We have extended our deinition of active users to relect the development of the business by including Quidco and 3 additional

MSM channels where enquiry data is available. Comparatives for active users and revenue per active user in the above table have

been restated to relect this change.

KPI deinitions relect the parts of the Group most relevant for assessing its performance and

where data is available: NPS includes our two biggest consumer brands. Active users is most

relevant for MSM and Quidco where user accounts are identiied as a key part of the transactional

journey. Cross-channel enquiry relates only to MSM as this metric is aligned to our aim of

offering more products to users as part of our retain and grow strategy.

Estimated Group

customer savings

This is calculated by multiplying sales volume by the market average

price per product based on external data compared to the cheapest

deal in the results table for core channels. Savings for non-core

channels are estimated by applying the savings for core channels

proportionally to non-core revenue. The cashback earned by Quidco

members is included in this KPI.

Group marketing

margin

The inverse relationship between Group revenue and total marketing

spend represented as a percentage. Total marketing spend is the

direct cost of sales plus distribution expenses.

MSM & MSE net

promoter score

The 12 monthly rolling average NPS (1 Jan 2023–31 Dec 2023 inclusive)

measured by YouGov Brand Index service Recommend Score

weighted by revenue for MSM and MSE to create a combined NPS.

MSM & Quidco

activeusers

The number of unique MSM accounts running enquiries on MSM

(carinsurance, home insurance, life insurance, travel insurance, pet

insurance, van insurance, credit cards, loans and energy channels)

inthe last 12-month period, plus the number of unique Quidco

members making a purchase in the last 12-month period.

MSM & Quidco

revenue per

activeuser

4

The revenue for MSM channels (car insurance, home insurance,

lifeinsurance, travel insurance, pet insurance, van insurance, credit

cards, loans and energy channels) plus Quidco revenue net of member

commission divided by the number of MSM and Quidco active users

for the last 12 months.

MSM cross-channel

enquiry

The proportion of MSM active users that enquire in more than

onechannel (car insurance, home insurance, life insurance, travel

insurance, pet insurance, van insurance, credit cards, loans and

energy) within a 12 month period.

We estimate that the Group saved customers £2.7bn in 2023. The increase from 2022 was driven

by growth in car insurance switching volumes and savings per sale for car insurance customers.

NPS fell slightly to 70 but still demonstrates that trust and satisfaction in both brands remains high.

MSE scored extremely well and MSM inished the year ahead of other price comparison sites.

MSM and Quidco active users rose by 1.2m to 14.2m, driven by strong car performance, partly

offset by a decline in energy enquiries as the switching market remained subdued.

Revenue per active user grew by £1.58p to £17.82p with fewer energy enquiries (which had

negligible conversion because of a lack of switchable tariffs) and into other higher average

revenue per user channels.

Marketing margin increased by 1%pt to 58% relecting improved eficiency of our acquisition

approach, as we optimise our PPC, SEO and brand marketing.

During the year MSM cross-channel enquiry rate improved by 1%pt to 24% with more users

enquiring in additional channels in combination with car insurance.

Moneysupermarket Group PLC Annual Report and Accounts 202362

Financial statementsGovernanceStrategic report

![]()

#### Alternative performance

#### measures

We use a number of alternative (non-Generally

Accepted Accounting Practice (‘non-GAAP’))

inancial measures which are not deined

within IFRS. The Board reviews EBITDA and

adjusted EPS alongside GAAP measures

whenreviewing the performance ofthe

Group. Executive management bonus

targetsinclude an EBITDA measure and

theLong-Term Incentive Plans include

anadjusted basic EPS measure.

The adjustments are separately disclosed

andare usually items that are non-underlying

to trading activities and that are signiicant in

size. Alternative performance measures used

within these statements are accompanied

with a reference to the relevant GAAP measure

and the adjustments made. These measures

should be considered alongside the

IFRSmeasures.

#### Dividends

The Board has recommended a inal dividend

of 8.9 pence per share (2022: 8.61 pence),

making the proposed full year dividend

12.1pence per share (2022: 11.71 pence).

TheBoard will continue to keep under review

thescope for resumed dividend growth and

thereafter, when we have signiicant surplus

capital and there are no material short-term

organic or acquisitive growth opportunities

available, we will again consider returning

surplus funds to shareholders through a

“special distribution”, in accordance with

ourcapital allocation policy.

The inal dividend will be paid on 10 May 2024

toshareholders on the register on 2April2024,

subject to approval by shareholders at

theAnnual General Meeting to be held

on2May2024.

#### Tax

The effective tax rate of 21.5% (2022: 18.7%)

isbelow the UK standard rate of 25.0%

(2022:19.0%). This is primarily due to the

change in tax rate in April 2023, which has

resulted in a blended rate for the year of 23.5%.

The effective tax rate is lower than this blended

rate due to an adjustment in respect of the prior

period which has reduced the tax charge.

#### Earnings per share

Basic reported earnings per share increased

by 6% to 13.5p (2022: 12.7p). Growth was not

as high as the growth in EBITDA primarily due

to the additional £9.8m amortisation charge

from acquired intangibles and higher

inancecosts.

Adjusted basic earnings per share increased

by 12% to 16.0p per share (2022: 14.4p), which

is driven by the EBITDA growth.

Adjusted earnings per share is based on proit

before tax after adding back the adjusting

items detailed above. A tax rate of 23.5%

(2022: 19.0%) is applied to calculate adjusted

proit after tax. The tax rate this year relects

the change in standard rate from 19.0% to

25.0% in April 2023. Adjusted basic earnings

per share increased by 12% to 16.0p per share

(2022: 14.4p), which is driven by the

EBITDAgrowth.

#### Capital expenditure

Capital expenditure was £11.0m (2022: £11.4m),

including technology investment of £10.5m

(2022: £10.6m). In 2024, technology capex is

expected to continue to be modest at between

£11m and £13m as we continue to invest in

work to support delivery of strategic initiatives.

The amortisation charge for technology assets

has decreased slightly from £10.4m to £9.3m

due to older assets becoming fully written

down during the year.

#### Cash low and balance sheet

Operating cashlows decreased to £102.2m

(2022: £104.4m) due to an increase in tax

payments arising from an increase in the

rateof corporation tax and part of the Group

transitioning to quarterly instalment payments.

Operating cashlows before tax payments

increased from £122.4m to £130.8m. The

working capital outlow of £4.1m was mainly

driven by higher receivables, partially offset by

an increase in payables, both of which relect

the uplift in trade year on year.

The Group’s net debt position at year end

was£19.8m (2022: £39.0m restated

7

). Net

debt is cash and cash equivalents of £16.6m

(2022: £16.6m) less borrowings of £34.5m

(2022: £44.0m), loan notes payable to

Podium’s non-controlling interest of £1.9m

(2022: £1.8m) and £nil (2022: £9.8m) deferred

consideration from the Quidco acquisition

which was settled during the year. Net debt

to EBITDA fell to 0.2x from 0.3x in 2022.

Cash outlows on investing activities of

£20.9m include £11.0m of cash capital

expenditure and £10.0m of deferred

consideration in respect of Quidco.

7   Net debt for the year ended 31 December 2022 has been

restated to include £1.8m of loan notes payable to Podium’s

non-controlling interest.

#### Going concern

The Directors have prepared the inancial

statements on a going concern basis for the

following reasons.

As at 31 December 2023, the Group’s external

debt comprised an amortising loan (with a

balance outstanding of £30m, repayable by

October 2024) and a revolving credit facility

(‘RCF’), (of which £4.5m of the £125m

available was drawn down).

In June 2023, the RCF was increased from

£90m to £125m and its term was extended

from three to four years, with the option of a

further year. This means that the current RCF

is due for renewal in June 2027 unless it is

extended to June 2028. Since the year end

the balance of £4.5m has been fully repaid

and no further amounts have been drawn

down. The operations of the business have

been impacted by macroeconomic uncertainty

caused by high inlation and rising interest

rates, as well as the continued impact of high

wholesale prices on the energy switching

market. However, the Group remains proitable,

cash generative and compliant with the

covenants of the bank loan and RCF.

The Directors have prepared cash low

forecasts for the Group, including its cash

position, for a period of at least 12 months

from the date of approval of the inancial

statements. The Directors note the Group’s

net current liability position and have also

considered the effect of potential cost-of-living

trading headwinds and recession and

competition such as new entrants upon the

Group’s business, inancial position, and

liquidity in severe, but plausible, downside

scenarios. The scenarios modelled take into

account the potential downside trading impacts

from recession, sustained cost-of-living

increases, competitive pressures and any

one-off cash impacts on top of a base

scenario derived from the Group’s latest

forecasts. The severe, but plausible, downside

scenarios modelled, under a detailed exercise

at a channel level, included minimal recovery

of energy over the period of the cash low

forecasts and in the most severe scenarios

relected some of the possible cost

mitigations that could be taken.

Moneysupermarket Group PLC Annual Report and Accounts 202363

Financial statementsGovernanceStrategic report

![]()

#### Going concern continued

The possible mitigating circumstances

andactions in the event of such scenarios

occurring that were considered by the Directors

included cost mitigations such as a reduction

in the ordinary dividend payment, a reduction

in operating expenses or the slowdown of

capital expenditure. A reverse stress test has

also been performed, which assumes the

maximum available drawdown of borrowings,

whilst maintaining covenant compliance.

The scenarios modelled and the reverse

stress test showed that the Group and the

Parent Company will be able to operate at

adequate levels of liquidity for at least the

next 12 months from the date of signing the

inancial statements. The Directors, therefore,

consider that the Group and Parent Company

have adequate resources to continue in

operational existence for at least 12 months

from the date of approval of the inancial

statements and have prepared them on

agoing concern basis.

#### Consideration of climate change

In preparing the inancial statements,

theDirectors have considered the impact

ofclimate change and there has been no

material impact identiied in the reporting

period on the inancial reporting judgements

and estimates. The Directors considered

therisks with respect to going concern and

viability, as well as the cashlow forecasts

used in the impairment assessment, and

noted no material risks. Whilst there is

nomaterial inancial impact to the Group

expected from climate change within the

reporting and forecast period of the Group,

the Directors will assess these risks regularly

against the judgements and estimates used

inpreparation of the inancial statements.

Niall McBride

Chief Financial Oficer

16 February 2024

#### Financial Review continued

Moneysupermarket Group PLC Annual Report and Accounts 202364

Financial statementsGovernanceStrategic report

![]()

#### Risk ManagementRisk Management

#### Risk management

#### delivering good outcomes

#### for consumers

Governance & policies

•  Risk framework

•  Risk appetite

•  Risk policies

•  Three lines of defence

Risk

management

process

Risk

reporting

Assess residual risk

and risk appetite

Risk

mitigation

Identify

risks

Risk culture

•  Values & behaviours

•  Training & awareness

•  Embedding in decisions

•  Continuous improvement

Risk register

Risk

categorisation

Monitoring and

riskacceptance

Assess

inherent risk

We continue to identify and

#### manage our risks while using

#### data and insights to deliver good

#### outcomes for consumers.

Matt Whittle

Chief Risk Oficer

Moneysupermarket Group PLC Annual Report and Accounts 202365

Financial statementsGovernanceStrategic report

![]()

#### Risk Management continued

#### Risk management approach

Effective risk management is vital to enabling

the Group to achieve its strategic objectives,

securing the business for the long term and

ensuring good outcomes for consumers.

TheGroup’s risk management framework,

alongside its system of internal control, gives

the Board assurance that risks are being

appropriately identiied, assessed and

managed, in line with its risk appetite.

#### Governance and oversight

A governance and oversight structure is in

place, with clearly deined lines of responsibility,

accountability and delegation of authority.

The Board is ultimately responsible for the

overall effectiveness of risk management

across the business, supported by the Risk

and Sustainability Committee. The Board

delegates to Executive management the

day-to-day responsibility for ensuring that the

Group manages risk effectively. The Risk and

Sustainability Committee oversees Executive

management on behalf of the Board.

The Risk and Sustainability Committee’s

agenda retains lexibility in order to discuss

the mitigation of emerging risks as they are

identiied. Horizon scanning is undertaken by

the Legal and Risk and Compliance teams

inorder to keep abreast of potential

emergingrisks.

The Board has carried out a robust assessment

of the emerging and principal risks facing the

Group, including those that would threaten its

business model, future performance, solvency

or liquidity. Our principal risks and uncertainties

are outlined on pages 69 and 70 along with a

description of how they are being managed.

The Board performs an annual assessment of

the risk management framework and system of

internal control, covering inancial, operational

and compliance controls including the:

•  assessment of the risk management

framework for identifying and monitoring

risks, with consideration of the integration

of strategic and business planning processes.

This is supported by independent reporting

on risk management and internal controls by

the Internal Audit function or independent

third parties, including the external auditor;

•  assessment of the extent, frequency and

quality of risk management and internal

control reporting;

•  review of the resolution of issues arising from

internal control failings or weaknesses; and

•  review of the effectiveness of the inancial

reporting processes.

Role Responsibilities

Board •  Approval of Group Risk Framework, risk appetite and principal risks.

•  Carry out an assessment (at least annually) of principal risks and

effectiveness of risk management and internal control policies,

and report to shareholders on such matters.

•  Assessment of the effectiveness of Group Risk Framework

andrisk appetite and system of internal control.

Risk and Sustainability

Committee

•  Advise the Board on Group Risk Framework and risk appetite.

Review and oversight of key risk themes and metrics.

•  Oversight of Executive management in management of risks.

•  Review of emerging risks and regulatory change.

Management

(First Line of Defence)

•  Ensure risk management is an integral part of implementing

thebusiness strategy.

•  Operate the business within set risk appetite and risk metrics.

•  Responsibility for managing risks and implementing

effectivecontrols.

•  Implement appropriate processes to identify and evaluate risks.

Risk & Compliance

(Second Line of Defence)

•  Implementation of Group Risk Framework and risk appetite and

assess internal control effectiveness and management actions.

•  Develop and implement risk management policies and tools,

andlead communication and training.

•  Monitor progress of the key risk themes.

•  Co-ordinate appropriate and timely delivery of risk management

information to Executive management and the Risk and

Sustainability Committee.

•  Advise and challenge management on risk management and

internal control processes.

Internal Audit

(Third Line of Defence)

•  Monitor effectiveness of risk management processes.

•  Perform tests of internal controls effectiveness.

•  Identify and agree corrective actions with management.

•  Liaise with Risk & Compliance function, including in relation to

mapping of assurance activities to the Group’s signiicant risks.

•  Report to the Audit Committee.

Moneysupermarket Group PLC Annual Report and Accounts 202366

Financial statementsGovernanceStrategic report

![]()

#### Risk management framework

During 2023, we have monitored the risks

associated with the Group’s current and future

strategic priorities, overseen the Group’s

management of risks associated withstrategic

initiatives and strengthened theembedding

ofcyber, inancial crime, operational resilience

and data protection processes and controls.

We have also continued to evolve the Group’s

risk management framework to relect regulatory

change such as FCA Consumer Duty and FCA

Appointed Representative Regime.

#### Risk appetite

“Risk appetite” deines the level and type

ofrisk the Group is able and willing to accept

inorder to achieve its strategic objectives. The

Group’s risk appetite inluences the Group’s

culture and operating decisions and is relected

in the way risk is managed. The Group Risk

Appetite Statement is reviewed at least

annually, in line with the strategic direction

ofthe Group, recent experience and the

regulatory environment, and is subject

toBoard approval.

There are certain risk areas where we have

avery low or no appetite. In such areas, we

take actions to avoid or eliminate this risk as

far as possible. In other areas, such as strategy,

we recognise the importance of managed

risk-taking in order to achieve business

objectives and goals.

#### Risk identiication

#### andassessment

The Group adopts formal risk identiication

and management processes which are

designed to ensure that risks are properly

identiied and evaluated, in line with risk

appetite. The identiication of signiicant risks

is informed using a bottom-up and top-down

approach with each business area identifying

new risks as well as reassessing those already

being monitored. To aid in the identiication of

risks and development of associated mitigating

actions, risks are categorised into strategic,

inancial, operational, regulatory, conduct and

data risks. Our regular and ongoing risk oversight

includes risk and control assessments across

all areas of the business, in order to understand

the strength and performance of the controls

in place, and potential gaps and weaknesses.

#### Management reporting

Reporting enables management to have

clearvisibility of the most relevant risks; to

identify areas of concern and/or priority; to

have access to detailed information to enable

root cause analysis and identiication of

underlying trends; and to identify, escalate

and potentially mitigate the impact of new

operational risk concerns in a timely manner.

Should risk exposures be identiied as

beingoutside the Group’s risk appetite,

thisisescalated and reported to the Risk

andSustainability Committee, alongside

clearaction plans to bring the risk within

tolerance, with appropriate timescales. The

type and extent of any mitigating actions will

be determined by the level and nature of

therisk and the Group’s risk appetite.

#### Future developments

We will continue to ensure that risk

management is part of everyday business

decision making and is understood by all

ofthe Group. We will continue to develop

ourmanagement information in light of our

strategic initiatives and ensure that specialist

risk knowledge is readily available to each of

our brands to enable them to take and be fully

accountable for risk-based decisions, whilst

providing an effective level of risk and

compliance oversight for the Group.

We will continue to enhance our risk

management framework in speciic areas of

focus, including cyber risks and operational

resilience, and consumer behaviours, as well

as enabling the identiication and mitigation

ofemerging risks.

The Group recognises that regulation, in

particular the activities of the FCA, the ICO,

Ofgem, Ofcom and the CMA will continue to

be a feature of both the price comparison

market and the consumer markets in which

we operate. In 2024, we will embed changes

necessary to comply with corporate governance

reform, Ofcom’s proposed regulation under

the Online Safety Act 2023, data protection

reform, the FCA Credit Information Market

Study and developments in regulation of

energy markets. We will also continue to

assess and respond to the impact of energy

and insurance regulation in both the short

and long term.

The management of operational risks

willcontinue to be a priority for our risk

management framework in 2024, in particular,

ongoing embedding of enhanced controls in

respect of cyber and internal controls over

inancial reporting.

#### Embedded risk

#### management

#### helps drive better

#### decisionmaking.

Matt Whittle

Chief Risk Oficer

Moneysupermarket Group PLC Annual Report and Accounts 202367

Financial statementsGovernanceStrategic report

![]()

#### Our principal risks

#### (as at 31 December 2023)

Outlined here are the Group’s most signiicant risks that

may affect our future. We assess the probability of the risk

materialising and the impact of the risk on a residual basis

(taking into account the beneit of mitigating controls).

Likelihood

Impact

2

7

1

5

4

6

3

Strategic priorities

Eficient acquisition

Retain and grow

Expand our offer

1

Competitive environment and consumer demands

2

Brand strength and reputation

3

4

5

6

7

Data processing and protection

Data security and cyber

Relevance to partners

Economic conditions

Regulation

#### Risk overview

Principal risk heat map – relecting residual risk ratings

#### Risk Management continued

Moneysupermarket Group PLC Annual Report and Accounts 202368

Financial statementsGovernanceStrategic report

![]()

#### Principal Risks and Uncertainties

The table below summarises the Board’s view of the material strategic, inancial and operational/conduct risks to the Group and how the Group seeks to mitigate them.

1

#### Competitive environment and consumer demands

Strategic risk

Link to strategy:

Description

The Group operates in a dynamic and highly competitive

marketplace with new competitors entering the market.

Wemust continually innovate to keep ahead of competitors

and changing consumer demands.

Mitigating activities

Continuous innovation of new services and ongoing evolution

ofexisting propositions.

Regular engagement with consumers to understand changes

inhowthey use our services.

Investment in our technology platforms to improve customer

experience and make comparing products easier.

Developments in 2023

The Group continues to create new journeys and experiences for MSM

users and launch new customer propositions such as SuperSaveClub

offering rewards for loyal customers.

Ensuring enquiries for returning customers are fast and simpler by utilising

dialogue technology.

Developed a revised onboarding experience for new Quidco members,

helping them get started and saving money.

2

#### Brand strength and reputation

Strategic risk

Link to strategy:

Description

The Group must maintain consumer awareness

ofandengagement with its key brands.

Mitigating activities

Investment in marketing across a range of media to maintain the Group’s

brands in consumers’ minds.

Our strong relationships with our providers allow us to offer exclusive

and market-leading deals.

Developments in 2023

Continued to build on the success of the MoneySuperSeven with a new

campaign and maintained investment in brand marketing.

Ensured MoneySavingExpert continued to guide customers through the

instability in the energy market and cost-of-living crisis with appropriate

content and campaigns.

Developed new Quidco marketing campaigns in order to build brand strength.

3

#### Data processing and protection

Operational/conduct risk

Link to strategy:

Description

The Group must appropriately process and control the data

our customers share.

As a leading website operator, the Group may experience

operational issues which result in incorrect or incomplete

databeing transferred to or from partners.

Mitigating activities

Understanding and assessment of the data we collect from our customers

and how we use it.

Specialist data protection knowledge within our Risk and Compliance,

Technology and Legal teams. Annual data protection training for

allemployees.

Controls and monitoring of internal processes. Regular ongoing quality

assurance procedures.

Developments in 2023

The Group extended its modernisation of the Quidco data estate to

simplify, and strengthen, internal processes. Tobetter share data and

insight within the Group, self-serve access to data was deployed.

Strategic priorities   Eficient acquisition   Retain and grow   Expand our offer

Moneysupermarket Group PLC Annual Report and Accounts 202369

Financial statementsGovernanceStrategic report

![]()

4

#### Data security and cyber risk

Operational/conduct risk

Link to strategy:

Description

The Group must protect itself from security breaches

orsuccessful cyber attacks which could impact our ability

tooperate our websites and services.

Mitigating activities

Rigorous monitoring and testing of the Group’s systems and infrastructure.

Enhancing controls to our data and systems through the implementation

ofourInformation Security Management System (‘ISMS’).

Developments in 2023

The Cyber Programme has implemented services, tooling

andcapabilities (including the use of IRAM2) improving our

cybermaturity.

5

#### Relevance to partners

Strategic risk

Link to strategy:

Description

The Group relies on its partners to access competitive

products and technological integration to provide a seamless

customer experience.

Mitigating activities

Working closely with partners to ensure high-quality and appropriate

productsand to maximise the opportunities for partners to acquire customers

ina cost-effective manner.

Developments in 2023

The Group continues to build tenancy capabilities within new

channels and improve data sharing capabilities with partners.

6

Economic conditions

Strategic risk

Link to strategy:

Description

Weaknesses in the UK economy including the cost-of-living

crisis and unprecedented energy market conditions have led

to more challenging conditions in one or more markets in

which we operate.

Mitigating activities

Maintaining a diversiied business across a range of products.

Regular monitoring of market conditions and environment.

Focusing on maintaining control of our cost base.

The continued diversity of the Group across a portfolio of brands and channels

offers the Group protection from cyclical economic changes.

Developments in 2023

The Group’s strategy is founded on expectations of developments

inmacroeconomic conditions. Expectations are reviewed and

updated as part of the quarterly forecasting processes. The Group

has ensured it has lexibility in resources to give strategic focus and

resource prioritisation toward products which have the greatest

opportunities arising from market conditions.

7

#### Regulation

Strategic risk

Link to strategy:

Description

The Group must understand and respond to the effects of

regulatory intervention in the markets in which we operate.

The Group must comply with existing and new regulatory

requirements which directly apply to its activities.

Mitigating activities

We maintain regular and ongoing dialogue with key regulatory bodies.

Our Risk and Compliance team works across the Group to ensure it remains

compliant with new and existing regulations.

Developments in 2023

The Group has monitored and responded to new and emerging

regulatory developments. We have proactively engaged with

regulators, such as the FCA, on regulatory change.

The Group implemented and embedded Consumer Duty and

Appointed Representatives regime requirements and built more

robust inancial crime controls.

#### Principal Risks and Uncertainties continued

Moneysupermarket Group PLC Annual Report and Accounts 202370

Financial statementsGovernanceStrategic report

![]()

#### Viability Statement

#### Viability Statement

As required by Provision 31 of the 2018 UK

Corporate Governance Code, the Directors

have assessed the prospects of the Group

over a three-year period to December 2026.

In making this assessment, the Directors took

account of the business model and principal

risks set out on pages28 and 29 and pages

69 to 70 oftheStrategic Report.

#### Business model

Our business model is focused on matching

customers with the right providers and products

for them. Our price comparison website services

help customers to compare a wide range of

products in one place and make an informed

choice when taking out the product most

suited to their needs; and our Cashback

business provides users with cashback

offerings on their online purchases and

merchants with valuable marketing leads.

For our providers and merchants it offers

aneficient and cost-effective way to reach

alarge volume of informed customers

whoare actively looking for a product. For

themajority of our services, we receive

asuccess-based marketing fee from the

providers. This business model operates

along thefollowingprinciples:

•  the Group relies on customer transactions

for its revenue and doesnot have long-term

contracted revenuestreams;

•   the Group makes money when its

customers ind the product they want,

switch to it and save themselves money;

•   customers will continue to see value in

shopping around for products and services

and will aim to save money by doing so; and

•  providers will have strategies of new

customer acquisition and develop products

and services to fulil thatstrategy.

The Group’s strategy continues to focus

onthree pillars: improving acquisition

eficiency, driving greater retention and

cross-sell from existing users, and inally

expanding the business into proitable and

adjacent areas. All of this is underpinned by

an increasingly common, lexible and

re-deployable tech and data platform.

The Strategic Report sets out the Group’s

performance on the main KPIs which

theBoard monitored for the year ended

31December 2023. The Board monitors and

reviews progress against three time horizons:

quarterly to review and reforecast performance

against the Annual Plan and Budget; annually

to establish aclear Annual Plan and Budget

that will deliver against the Strategic Plan;

andathree-year Strategic Plan reassessed

annually, to determine the strategy of

theGroup.

The Board noted the commentaries issued

bythe Financial Reporting Council suggesting

that Viability Statements should be extended

beyond a period of three years; however, due

to the nature of our economic, technological

and regulatory environment, the Board did

not consider it appropriate to alter its current

time frame due to the following reasons:

•   the expected life cycle of the Group’s

technology is three years, and this relects

the frequent changes in the waythat

consumers choose to usetechnology;

•  it is dificult to forecast revenue and costs

beyond three years given that the Group’s

revenue and costs are not materially

covered by long-term contracts;

•   within three years costs could be

substantially restructured to compensate

for a major fall in revenue. As such, the

Board proposes to keep the time frame

asthree years rather than extending

beyondthis.

#### Risk management

As part of the review of the strategic priorities,

the Board identiied the Group’s principal

risksaround delivering these priorities which

represent a risk or combination of risks in

severe but reasonable scenarios that can

seriously affect the future prospects or

reputation of the Group through threatening

its business model, future performance,

solvency or liquidity. These include competitive

environment and consumer demands, brand

strength and reputation, data processing

andprotection, datasecurity and cyber

andrelevance to partners. In addition, the

Directors believe that the Group faces risks

around regulatory change and economic

conditions (including the impact ofa deep

recession, increased cost-of-living impacts

and no or limited recovery of energy market

switching) especially asthat may inluence

the availability of attractive products for

customers. Ourprincipal risks and uncertainties

(including mitigating activities) are on

pages69 and 70.

We have prepared cash low forecasts for

theGroup and have considered the impact

ofthe economic conditions mentioned above

upon the Group’s business, inancial position

and liquidity in severe, but plausible, downside

scenarios, using stress testing and scenario

analysis techniques. The scenarios use a base

scenario derived from the Group’s latest

forecasts and factor in existing borrowings,

including debt repayments and covenant

compliance aswell as member creditor

commitments. Our RCF was reinanced in

June 2023, the facility amount was increased

from £90m to £125m and its term was extended

from three to four years, with the option of

afurther year. This means that the current

RCF is due for renewal in June2027 unless

the option is taken to extendto June2028.

Moneysupermarket Group PLC Annual Report and Accounts 202371

Financial statementsGovernanceStrategic report

![]()

#### Risk management continued

The plausible, severe scenarios modelled,

under a detailed exercise at achannel level,

included minimal revenue recovery for the

period of the cash lowforecasts.

The assessment consisted of scenario (stress)

testing including one combined scenario

forthose with impacts of medium or higher

likelihood and moderate or higher residual

risk. These stress tests involved estimating the

impact on revenue, EBITDA and net cash/debt,

together with reverse stress testing to identify

the theoretical sensitivity that theGroup could

absorb. The possible mitigating circumstances

and actions in the event of such scenarios

occurring that were considered by the Directors

included cost mitigations such as a reduction

in the ordinary dividend payment, a reduction

inoperating expenses or the slowdown

ofcapital expenditure.

The Board manages risks across the Group

through a formal risk management framework,

designed to ensure that risks are properly

identiied, prioritised, evaluated and mitigated

to the extent possible. Key aspects of this

framework include:

•   a Risk Appetite Statement expressing the

amount and type of risk the Board iswilling

to accept to achieve its strategicobjectives;

•   regular assessments of current and

emerging risks being faced by the Group

including internal control effectiveness and

mitigating actions;

•   risk metrics and thresholds which are

monitored as potential indicators of risk;

•   scenario planning based on the principal

risks; and

•  oversight from Risk & Compliance

andInternal Audit functions.

The Board has also considered the risks

fromclimate change and concluded that

there is no material impact with respect to

viability and going concern over the Group’s

planningperiod.

#### Viability assessment

In making its assessment of viability,

theBoard has considered the resilience of

theGroup using scenario planning based on

theprincipal risks to test the Group’s planned

earnings, cash lows and viability over the

three-year period. Using its judgement on

thelikelihood of the principal risks and the

probability of them being inter-related, the

Board assessed the risks separately and in

certain combinations of stressed scenarios.

Inarriving at its conclusion, the Board is

making the assumption that the key aspects

of customer and provider behaviour set out

above which underpin the business model

willcontinue. It is also assuming that customers

and providers will continue to want to

transactonline.

Based on the Company’s current position

andprincipal risks, together with the results

ofthis robust assessment and the Company’s

ongoing risk management processes, the

Directors have a reasonable expectation that

the Group and the Company will be able to

continue in operation and meet their liabilities

as they fall due over the three-year period

oftheir assessment.

The Board manages risks

acrosstheGroupthrough a formal

riskmanagement framework, designed

to ensure that risks are properly identiied,

prioritised, evaluated and mitigated

totheextentpossible.

#### Viability Statement continued

Moneysupermarket Group PLC Annual Report and Accounts 202372

Financial statementsGovernanceStrategic report

![]()

Financial statementsStrategic report

#### Chair’s Introduction to Governance

#### Leadership

#### and governance

#### Our experienced and engaged

Board oversaw another year of

#### successful strategic delivery.

Robin Freestone

Chair

#### Dear fellow shareholder

I am pleased to present the Group’s

Corporate Governance Statement for 2023.

As I approach my ninth year with the Group,

both as a Non-Executive Director and as Chair,

it is heartening to see the Group performing

so well. Despite the travails caused by the lack

of travel during the COVID-19 pandemic and

then the energy market disruption, the Group

has bounced back strongly and is in great

shape. We have a fantastic management team,

a clear strategy, cutting edge technology and

data capability and a Board to be proud of.

The inancial performance is improving year

on year. As the recruitment for my successor

continues, I want to wish the Group well for

the future and will continue to watch its

further advancement with pride.

Board focus areas in 2023:

•  the appointment and induction of a new

Independent Non-Executive Director and the

embedding of our new Chief Financial Oficer;

•  the robust assessment of the Group’s

strategy and strategic initiatives including

SuperSaveClub;

•  we monitored and reviewed the Group’s

emerging and principal risks, including

deep dives into our cyber and business

continuity risks;

•  we oversaw progress against the Group’s

diversity and inclusion strategy;

•  the assessment of the Group’s environmental

initiatives, including progress made against the

plan to become operational net zero by 2030

and development and subsequent

veriication of our SBTi targets;

•  we approved a new revolving credit facility

(‘RCF’), increased from £90m to £125m, and

its term was extended from three to four

years, with the option of a further year;

•  our Senior Independent Director, Caroline

Britton, conducted a search for my successor

as Chair of the Board, with regular updates

provided to the Board – further details

regarding this are provided on page 94;

Moneysupermarket Group PLC Annual Report and Accounts 202373

Financial statementsGovernanceStrategic report

![]()

#### Chair’s Introduction to Governance continued

Board focus areas in 2023:

#### continued

•  we oversaw the implementation of

theGroup’s Consumer Duty Plan and

embedding of the new Consumer Duty NED,

Sarah Warby;

•  we oversaw the development, approval

andembedding of the Group’s new

Remuneration Policy; and

•  I conducted an external Board Performance

Review with the assistance of Independent

Audit, further details of which can be found

on pages 88 to 90.

As a Board, we aim to maintain a governance

structure which provides effective control and

oversight of the Group, while promoting the

entrepreneurial spirit which has been central

to the Group’s success in helping households

save money. In this report, we describe how

our purpose, values and strategy are aligned

with our culture and how we consider all our

stakeholders inkey decisions.

#### Governance enhancements

during 2023:

•  undertook an External Quality Assessment

(‘EQA’) of our Internal Audit function,

delivered by The Chartered Institute of

Internal Auditors (‘IIA’) against the Internal

Professional Practices Framework (‘IPPF’),

further details of which are on pages 101

and 102;

•  enhanced the Board and Committee

reporting templates;

•  implemented Board and Committee Terms

of Reference Adherence Plans to ensure

that each forum successfully fulilled

itsresponsibilities;

•  the successful implementation of the

Group’s Consumer Duty Framework and

related metricsdashboard;

•  oversaw management’s work to deine

thescope, design and testing of the

Group’smaterial controls with agreement

on coverage and breadth of in-scope

material controls, further details of

whichare on page101;and

•  implemented Director Annual Declarations,

asking Directors to conirm their conlicts of

interests, persons closely associated, related

parties and share interests and reminding

them oftheir s.172 duties and the Group’s

Share Dealing Policy.

#### Purpose and culture

The cultural tone of the business begins in the

Boardroom. Our purpose of helping households

save money is enabled by the behaviours that

are embedded into our business and is aligned

with our strategy. Together, these help to create

a culture which optimises performance and

delivers long-term results.

The Board endeavours to promote integrity

and diversity of thought at all levels of the

Group. We are committed to developing a

diverse workforce and an inclusive working

environment. This commitment is demonstrated

in the implementation of our diversity and

inclusion initiatives, including our LGBTQ+

Guidelines (see pages 50 and 95) and our

ranking ifth in the 2023/24 Inclusive Top 50

UK Employers List.

Further details on our culture, purpose and

values can be found in our Strategic Report

on pages 2 to 72.

#### Compliance with the 2018 UK

#### Corporate Governance Code

#### (the ‘Code’)

During the year ended 31 December 2023,

wehave applied the principles and complied

with the provisions contained in the Code.

This report explains how we as a Board lead

the Group and discharge our governance

duties and outlines the governance initiatives

we have undertaken during the year. The

Corporate Governance Statement also explains

compliance with the FCA’s Disclosure and

Transparency Sourcebook. In reviewing our

Board’s effectiveness, we have taken into

account the Financial Reporting Council’s

(‘FRC’) 2018 Guidance on Board Effectiveness

and applied its guidance where appropriate.

The FRC is responsible for the publication and

periodic review of the UK Corporate Governance

Code, and this can be found on the FRC’s

website, www.frc.org.uk.

The Board also reviewed its governance

framework to ensure it remains it for purpose

and continues to be compliant with the Senior

Managers and Certiication Regime (‘SMCR’).

#### Board changes

As I approach my ninth year with the Group in

2024, the Board spent a signiicant amount of

time considering Chair succession during the

year and full details of the ongoing process to

recruit my successor can befound on page94.

As previously notiied, Supriya Uchil stood

down from the Board on 30 April 2023 and we

were delighted to welcome Mary Beth Christie,

who joined the Board as aNon-Executive

Director on 14 July 2023. Mary Beth brings

with her a wealth of experience in product

and tech from various industries and further

strengthens the diversity and experience of

our Board. As previously notiied, Niall McBride

joined the Group on 1February 2023.

For further information regarding the formal,

rigorous and transparent selection process

inrelation to Mary Beth, please see our

Nomination Committee Report on pages 93

to 96.

#### Dividend

I am delighted to report that the Board has

proposed a inal dividend of 8.9p per share to

shareholders in respect of 2023.

#### Looking forward

We will continue as a Board to maintain

ourhigh standards of corporate governance

across the Group, underpinning the delivery

of our strategy and our purpose. 2024 will be

the year we welcome and induct our new Chair,

and the Board will ensure that they are

supported as they embed.

Robin Freestone

Chair

16 February 2024

Moneysupermarket Group PLC Annual Report and Accounts 202374

Financial statementsGovernanceStrategic report

![]()

The table below shows where shareholders can evaluate how the Company has applied the principles of the Code and where key content can be found in this report.

Section Further information

Board leadership and Company purpose

The cultural tone of the business begins in the Boardroom. The Board has established a clear purpose, set of

values and strategy, taking into account the interests of our wider stakeholders. The right resources, structures

andprocesses are in place to ensure that these are implemented throughout the Group.

Business model – pages 28 and 29

Board activities – pages 81 to 83

Risk management – pages 65 to 70

Shareholder engagement – page 34

Section 172 Statement – pages 30 to 39

Sustainability Report – pages 41 to 52

Workforce engagement – pages 91 to 92

Division and responsibilities

The respective roles and responsibilities of the Executive and Non-Executive Directors are clear and consistently

applied, providing for effective and constructive dialogue and clear accountability.

Board of Directors – pages 76 and 77

Division of responsibilities – pages 84 and 85

Nomination Committee Report – pages 93 to 96

Composition, succession and evaluation

The Group has a strong Board with a balance of skills, experience, knowledge and diversity. The appointment

process is rigorous and carefully applied, with annual evaluation keeping the effectiveness of the Board and its

Committees under regular review.

Nomination Committee Report – pages 93 to 96

Board skills and experience – page 95

Board Performance Review – pages 88 to 90

Audit, risk and internal control

The Board has established clear processes and procedures to ensure that risks are carefully identiied, monitored

and mitigated against and then reported externally in an open and transparent manner. This helps ensure that the

Company’s inancial statements are fair, balanced and understandable. Effective risk management is critical to

achieving our strategy.

Risk management – pages 65 to 70

Audit Committee Report – pages 97 to 102

Risk and Sustainability Committee Report – pages 103 to 105

Board activities – pages 81 to 83

Remuneration

Remuneration supports the Company’s strategy and is appropriate to the size, nature, complexity and ambitions

of the business. The Board aims to report in a clear manner, demonstrating that pay, performance and wider

interests are aligned.

Business model – pages 28 and 29

Remuneration Committee Report – pages 106 to 123

Moneysupermarket Group PLC Annual Report and Accounts 202375

Financial statementsGovernanceStrategic report

![]()

#### Board of Directors

Robin Freestone

Chair of the Board

Committees:

N

Term of ofice: Appointed as

Non-Executive August 2015 and

asChairMay 2019.

Robin’s contribution to the Board,

keystrengths, skills and reasons for

re-election: Robin brings to the

Boardextensive transformation and

diversiication experience from leading

global and digital businesses. He was

Chief Financial Oficer of Pearson PLC

from 2006 to 2015, and Deputy Chief

Financial Oficer prior to that. Robin has

also held senior inancial positions at

Amersham plc (2000 to 2004), Henkel

Ltd (1995 to 2000) and ICI plc (1984 to

1995). Robin has extensive global and

digital business leadership experience

and has an in-depth understanding of

governance requirements having served

as both an Executive and Non-Executive

Director of a number of listed companies.

Robin brings inancial insight as well as

an understanding of how to attract and

retain talent as Chair of the Board and

Nomination Committee.

External appointments: Robin is Lead

Director of Capri Holdings (formerly

Michael Kors Holdings Limited) and

Non-Executive Director and Chair of

theAudit and Risk Committee of Aston

Martin Lagonda Global Holdings plc.

Peter Duffy

Chief Executive Oficer

Term of ofice: Appointed

September2020.

Peter’s contribution to the Board,

keystrengths, skills and reasons for

re-election: Peter’s key contributions

tothe Board are extensive experience

indigital businesses and a dynamic

leadership style. He was previously CEO

of Just Eat and before that was Chief

Commercial Oficer at easyJet and

Marketing Director of Audi UK. Peter

started his career in banking, holding

positions with Barclays, Yorkshire Bank

and TSB. Peter has an excellent overall

track record, as well as very relevant

experience in driving digital revenues

and in all aspects of marketing. He is

well rounded from a sector perspective

having worked in inancial services,

airlines, automotive and consumer

internet. This mix has given him plenty

ofexposure to operating within

aregulated environment.

External appointments: Peter is

currently President ofISBA – the UK

trade body for leading British advertisers.

Sarah Warby

Independent Non-Executive

Director and Non-Executive

Director Consumer Champion

Committees:

A

N

RS

RE

Term of ofice: Appointed June 2018.

Sarah’s contribution to the Board,

keystrengths, skills and reasons for

re-election: Sarah has experience

ofbuilding valuable brands across

consumer sectors. She was previously

Chief Executive Oficer of Lovehoney

and, before that, Chief Growth Oficer

ofHyperJar Ltd. Prior to that, Sarah was

Chief Marketing Oficer at J Sainsbury

plc and Marketing Director of Heineken

UK. She is a fellow of the Marketing

Society and Marketing Academy.

Aproven leader, with strong people

andcommunications skills, Sarah

bringsvaluable experience to her

roleasNon-Executive Director and

designated NED for consumers.

External appointments: Sarah is

ChiefCustomer Oficer at Nando’s UK&I.

Caroline Britton

Senior Independent Director

Committees:

A

N

RS

RE

Term of ofice: Appointed

September 2019.

Caroline’s contribution to the Board,

key strengths, skills and reasons for

re-election: Caroline has a strong

inancial background, retiring as Audit

Partner at Deloitte LLP after 30 years of

service (2000 to 2018 as Audit Partner).

Caroline is an FCA of the Institute of

Chartered Accountants in England and

Wales and holds an MA in Economics

from Cambridge University. Caroline’s

strong inancial background and

regulatory experience make her

ideallyskilled to chair the Audit

Committee and she brings to the

Boardvaluable governance and

riskmanagement expertise.

External appointments: Caroline is a

Non-Executive Director of Sirius Real

Estate Limited where she is Chair of the

Audit Committee and a member of the

Nomination Committee. Caroline is also

a Non-Executive Director of Revolut

Limited where she is Chair of the Audit

Committee and a member of the Risk

and Remuneration Committees and of

the Supervisory Council of Revolut Bank

UAB; a member of the Audit, Finance,

Risk and Investment Committee of

Make-A-Wish International; and a Trustee

of the Royal Opera House.

Mary Beth Christie

Independent

Non-ExecutiveDirector

Committees:

A

N

RS

RE

Term of ofice: Appointed July 2023.

Mary Beth’s contribution to the Board,

key strengths, skills and reasons for

election: Mary Beth (‘MB’), a former

Chief Product Oficer and Chief

Operating Oficer, brings to the Board

over 25 years of experience in digital

product, tech, data and operations

across several sectors, including

insurance, media, travel, property

ande-commerce.

External appointments: MB is

aNon-Executive Director of Open

Banking Limited.

Committees:

A

Audit Committee

N

Nomination Committee

RS

Risk and Sustainability Committee

RE

Remuneration Committee   Chair

Moneysupermarket Group PLC Annual Report and Accounts 202376

Financial statementsGovernanceStrategic report

![]()

Rakesh Sharma

Independent Non-Executive

Director and Non-Executive

Director Employee Champion

Committees:

A

N

RS

RE

Term of ofice: Appointed

October 2022.

Rakesh’s contribution to the Board,

key strengths, skills and reasons for

re-election: Rakesh is a former Chief

Executive Oficer and brings to the

Board over 30 years’ broad experience

from the tech and cyber industries.

Having successfully overseen

remuneration policy updates as

Remuneration Committee Chair

atPayPoint plc, he brings valuable

experience to the Board as Chair

oftheRemuneration Committee

andEmployee Champion.

External appointments: Rakesh is

currently the Senior Independent

Director and Remuneration Committee

Chair at PayPoint plc and Chairman

ofAIM-listed Kromek Group plc.

Lesley Jones

Independent

Non-ExecutiveDirector

Committees:

A

N

RS

Term of ofice: Appointed

September 2021.

Lesley’s contribution to the Board,

keystrengths, skills and reasons for

re-election: Lesley was previously

aNon-Executive Director of N Brown

Group plc, ReAssure Group plc

(whereshe chaired the Risk Committee),

Northern Bank Limited and Close

Brothers Group plc (where she also

chaired the Risk Committee). Lesley

started her career at Citigroup Inc.

where she held a number of senior roles

in relationship and risk management

over a period of 30 years. She then

spent over ive years at RBS Group plc

as Group Chief Credit Oficer where

sherebalanced the Group’s credit risk

appetite, established a market-leading

credit function and led its credit quality

assurance function. Lesley’s extensive

experience as a global credit risk

manager operating at both executive

and board level means that she is well

placed to chair the Risk and Sustainability

Committee and brings her broader

inancial services expertise to the

Auditand Nomination Committees.

External appointments: Chair of

Sainsbury’s Bank and Non-Executive

Director of Moody’s Investors

ServicesLimited.

Shazadi Stinton

General Counsel and

CompanySecretary

Term of ofice: Appointed April 2022.

Shazadi’s contribution to the Board,

keystrengths and skills: Shazadi has

over 20 years’ legal experience, having

been Head of Legal Counsel at Severn

Trent and a solicitor at Eversheds

Sutherland. Shazadi’s key contribution

over and above her legal acumen is her

extensive understanding of environmental

and sustainability issues and requirements,

which she has utilised to enhance the

Group’s frameworks, governance and

external reporting.

External appointments: None.

Niall McBride

Chief Financial Oficer

Term of ofice: Appointed

20 February 2023.

Niall’s contribution to the Board,

keystrengths, skills and reasons for

re-election: A chartered accountant,

Niall brings strong digital, consumer

andcorporate inance experience to

theBoard. Niall was most recently Chief

Financial Oficer at Ocado Retail Limited

and prior to this he was a Managing

Director at Rothschild & Co, having

commenced his career at PwC.

External appointments: None.

#### Experience

#### and focus

#### Selection process

We welcomed Mary Beth Christie

to the Board on 14 July 2023.

The Company has a formal,

rigorous and transparent

selection process for the

appointment of new Directors.

The Nomination Committee is

responsible for identifying and

nominating all Board candidates

and, before any appointment is

made, evaluates the mix of skills,

experience, knowledge and

diversity to ensure the correct

balance is maintained.

Induction and

#### onboarding

On joining the Board, it is

theresponsibility of the Chair

and Company Secretary to

ensure that all newly appointed

Directors receive a full and

formal induction, which is

tailored to their individual needs.

The induction programme

includes a comprehensive

overview of the Group and

dedicated time with the Directors

and senior management, as

wellas guidance on the duties,

responsibilities and liabilities as

a Director of a listed company.

Committees:

A

Audit Committee

N

Nomination Committee

RS

Risk and Sustainability Committee

RE

Remuneration Committee   Chair

Read more about employee

engagement on pages 91 and 92

Read more about key Board activities on

pages 81to 83

Moneysupermarket Group PLC Annual Report and Accounts 202377

Financial statementsGovernanceStrategic report

![]()

Financial statementsStrategic report

Risk and Sustainability Committee

The Risk and Sustainability Committee

isresponsible for overseeing the Group’s

risk management and sustainability

frameworks. The Committee ensures that

risks are appropriately identiied, managed

and mitigated, advising the Board on risk

appetite, structure and culture, and monitors

the embedding of the Sustainability

Framework, monitoring related KPIs

andexternal reporting.

Remuneration Committee

The Remuneration Committee’s key

responsibility is to determine and apply the

shareholder approved Remuneration Policy

to ensure that it promotes the delivery of

our strategy and the long-term sustainable

success of the Group.

Nomination Committee

The Nomination Committee is

responsiblefor reviewing the Board’s

size,structure and composition, including

the recommendation of appointments

tothe Board, succession planning and

development plans for the Board and

overseeing the Group’s diversity plans.

#### Corporate Governance Statement

#### Governance framework

The Board

The Board is responsible for the long-term sustainable

success of the Group, with the overall aim of delivering

shareholder value. Principally, we achieve this through:

•  setting and monitoring strategy and ensuring the

necessary resources are inplace;

•  providing entrepreneurial leadership within an effective risk

management framework and internal control system;and

•  reviewing management’s performance.

Read more about the Board on pages 76 and 77

Read more about key Board activities on pages 81 to 83

Read more about division of responsibilities on pages 84 and 85

Audit Committee

The Audit Committee is responsible

forensuring appropriate challenge and

governance of accounting treatment

andthe internal control environment,

andensuring that the Annual Report as a

whole is fair, balanced and understandable.

Audit Committee Report

Pages 97 to 102

Risk and Sustainability Committee Report

Pages 103 to 105

Remuneration Committee Report

Pages 106 to 123

Nomination Committee Report

Pages 93 to 96

CEO and Executive Team

Responsibility for the development and implementation of the Group’s strategy and overall

commercialobjectives rests with the CEO, supported by the Executive Team and Senior Leadership

Team. The Executive Team is responsible for day-to-day operations, for delivering results and for

drivinggrowth, ensuring this is done in a sustainable and ethical manner.

Information and reporting

Each Committee has an annual forward agenda planner based upon the duties and responsibilities

documented within its Terms of Reference and presented at each meeting for consideration. Company

Secretariat conducted a detailed review of the Terms of Reference during the year, with updated versions

being approved by the Board in November 2023. Papers are circulated to the Board seven days before

meetings take place to ensure that members have adequate time to review and digest.

Moneysupermarket Group PLC Annual Report and Accounts 202378

Financial statementsGovernanceStrategic report

![]()

#### Strategy

The Board is responsible for setting and

monitoring progress against the Group’s

strategy, ensuring this is aligned with the

Group’s purpose of helping households save

money and delivers value for shareholders.

High standards of corporate governance

underpin this by ensuring that the Board,

supported by the Executive Team, can

execute effective decision making and create

sustainable long-term value for the beneit of

all of our stakeholders. Further information on

the delivery of our strategy is on pages 18 to

27. Responsibility for the development and

implementation of the strategy and overall

strategic initiatives sits with the CEO who is

supported by senior management.

The Board undertook a review of the Group’s

strategy at a number of meetings during the

year, attended by senior management, where

it received presentations on the strategies for

the business and functional areas, as well as a

review of the overall strategy. These culminated

in an annual one-day strategy offsite meeting

in October 2023 whereby the future year’s

strategy was reviewed, with agreed initiatives

being incorporated within operational and

budgetary plans to enable tracking

throughout 2024.

#### Stakeholder engagement

The success of the Group’s strategy is reliant

on stakeholder engagement. The Board is

focused on driving long-term sustainable

performance for the beneit of our customers,

shareholders and wider stakeholders. The

Board does not seek to balance the interests

of the Company and those of its stakeholders.

Instead, it considers all the relevant factors

and chooses the course of action which is

most likely to lead to the Group’s long-term

success. Further information on how the

Group engages with its stakeholders and the

Group’s Section 172 Statement can be found

on pages 30 to 39.

#### Shareholder engagement

The Board actively seeks and encourages

engagement with major institutional

shareholders and other stakeholders. The

CEO and CFO regularly meet with analysts

and institutional shareholders to keep them

informed of signiicant developments and

todevelop an understanding of their views

which are then discussed with the Board.

During 2023 the Investor Relations team

conducted over 80 meetings with potential

and current investors, and attended four

investor conferences, meeting a broad

rangeof investors in a mixture of group and

one-to-one contexts. It also met with 15 of our

top investors, some on multiple occasions.

Formal presentations are given to analysts

and shareholders covering the full-year and

half-year results, and brieings are also given

on quarterly trading. Virtual roadshows were

attended by the CEO and CFO during the year

to meet with our material and prospective UK,

European and US investors. The Group also

seeks to maintain a dialogue with various bodies

which monitor the Company’s governance

policies and procedures. The Head of Investor

Relations generally deals with ad hoc queries

from individual shareholders.

The Chair initiates contact with major

shareholders after the Annual Report and

Accounts is published to invite them to

engage prior to the Annual General Meeting

(‘AGM’). It is also an opportunity to discuss

important matters such as our strategy. The

Remuneration Committee Chair also engages

in discussion with shareholders on signiicant

matters relating to Executive remuneration,

inparticular any amendments or material

changes to our Remuneration Policy.

Our Senior Independent Non-Executive

Director is available to shareholders if they

have concerns which contact through the

normal channels of the Chair, the CEO or the

CFO has failed to resolve, or for which such

contact is inappropriate.

All Directors receive formal reports and

brieings during the year about the Company’s

Investor Relations programme. Directors also

receive detailed feedback obtained by the

Company’s brokers after meetings, allowing

them to develop an understanding of the

views of major shareholders. External analysts’

reports on the Group are circulated to Directors

on a regular basis. The Directors also receive

investor feedback reports on quarterly results.

#### Annual General Meeting (‘AGM’)

Our 2023 AGM was held on 4 May 2023

atwhich shareholders representing c.85% of

theCompany’s issued share capital voted and

we received in excess of 87% votes in favour

for all of our resolutions. Our 2023 AGM was

conducted at Exchange House, London, and

shareholders were given the opportunity

tosubmit questions to the Board ahead

oftheAGM.

#### 2023 key shareholder events

2023 2024

16 February 2023

2022 full-year results

18 April 2023

Q1 2023

trading update

4 May 2023

Annual General

Meeting

11 May 2023

Payment of 2022

inaldividend

24 July 2023

H1 2023

interim results

16 October 2023

Q3 2023

trading update

19 February 2024

2023 full-year results

Moneysupermarket Group PLC Annual Report and Accounts 202379

Financial statementsGovernanceStrategic report

![]()

#### 2023 Board attendance

Board member Board Additional

Nomination

Committee

Remuneration

Committee

Audit

Committee

Risk and

Sustainability

Committee

Total number of meetings  8 1 3 3 4 3

Robin Freestone 7/8 1/1 3/3 — — —

Scilla Grimble

2

2/8 0/1 — — — —

Niall McBride

4

7/8 1/1 — — — —

Caroline Britton 8/8 1/1 3/3 3/3 4/4 3/3

Sarah Warby 7/8 1/1 2/3 3/3 4/4 3/3

Supriya Uchil

1

0/8 — 0/3 0/3 0/4 0/3

Mary Beth Christie

3

4/8 1/1 2/3 1/3 2/4 2/3

Lesley Jones 8/8 1/1 3/3 — 4/4 3/3

Peter Duffy 8/8 1/1 — — — —

Rakesh Sharma 7/8

5

0/1 3/3 3/3 4/4 3/3

1  Supriya Uchil stood down from the Board in April 2023.

2  Scilla Grimble stood down from the Board in February 2023.

3  Mary Beth Christie joined the Board in July 2023.

4  Niall McBride joined the Board in February 2023.

5  This was Rakesh’s irst year in post and he had a prior Board engagements which prevented him from attending one planned and one additional Board meeting.

#### Corporate Governance Statement continued

#### 2023 was another busy year

#### forthe Board and whereby we

#### have supported the furtherance

of the Group’s strategic agenda,

monitored business culture and

performance, and supervised the

#### enhancement of our internal control

#### environment in-line with evolving

#### regulatoryexpectations.

Shazadi Stinton

General Counsel and Company Secretary

Moneysupermarket Group PLC Annual Report and Accounts 202380

Financial statementsGovernanceStrategic report

![]()

#### Our activities during the year

Activities Links

Strategy:

•  undertook a review of the Group’s strategy at a number of meetings

attended by the Board and senior management, including a one-day

strategy meeting at which we reviewed and discussed:

– the strategic landscape in which the Group operates;

– the Group’s inancial outlook;

– compelling customer propositions; and

– expanding the Group’s offer;

•  reviewed the Group’s plans against the Board’s risk appetite to ensure

that our ambitions for the business are aligned with our ability to

manage risk;

•  considered alternative ownership options and defence strategies;

•  held “deep dives” at our Board meetings into various aspects of the

business including our data infrastructure, cyber security, third-party

risk management and strategic priorities;

•  approved the Group’s SBTi targets and submission of the same; and

•  considered the risks and opportunities faced by the Group in

response to climate change.

Link to strategy:

Link to principal risks:

1

2

5

6

Activities Links

Governance, risk management and regulatory:

•  reviewed and revised our annual programme of business for the Board

and each of the Committees, tailoring the deep dives to relect our

strategic priorities;

•  progressed the actions from the 2022 Board Performance Review,

details of which are on page 90;

•  undertook an external evaluation conducted by Independent Audit

– see pages 88 to 90 for further details;

•  reviewed our governance framework to ensure it remains it for

purpose and compliant with SM&CR;

•  oversaw the successful implementation of the Group’s FCA Consumer

Duty Plan by July 2023;

•  considered whistleblowing processes throughout the Group and

received regular whistleblowing updates;

•  oversaw the implementation of digital enhancements, including

thosepertaining to our cyber and data security capabilities;

•  reviewed our application and compliance of the Code including

receiving a stakeholder engagement update and reviewing our wider

engagement mechanisms;

•  agreed the Group’s principal risks and uncertainties, and identifying

emerging risks which could impact the Group, such as those arising

from the ongoing cost-of-living crisis, artiicial intelligence and

changes to the energy market;

•  reviewed the effectiveness of our internal control and risk

management processes; and

•  ensured compliance with the requirements of the TCFD, receiving

regular updates throughout the year and approving the TCFD Report

as detailed on pages 53 to 56.

Link to strategy:

Link to principal risks:

2

3

4

7

Strategic priorities   Eficient acquisition   Retain and grow   Expand our offer

Moneysupermarket Group PLC Annual Report and Accounts 202381

Financial statementsGovernanceStrategic report

![]()

Activities Links

Leadership, employees and culture:

•  appointed Rakesh Sharma as our Non-Executive Director Employee

Champion and approved his programme of engagement activities

with employees;

•  appointed Sarah Warby as the FCA Consumer Duty Champion

inJanuary 2023;

•  appointed Mary Beth Christie as an Independent Non-Executive

Director on 14 July 2023 and Niall McBride as Chief Financial Oficer

with effect from 20 February 2023;

•  received “Employee Voice Updates” as a standing Board agenda item

for every meeting;

•  reviewed and approved the Group’s Modern Slavery Act Statement;

•  received updates on the Group’s Whistleblowing Policy, procedures

and reporting, enabling employees to raise concerns conidentially;

•  assessed progress against the Group’s diversity and inclusion strategy,

including the implementation of the Group’s commitment to the Race

at Work Charter; and

•  received updates on the Group’s people and culture, organisational

structure, diversity, talent management and employee engagement

including reviewing results of employee surveys and feedback from

the various employee focus groups (diversity and inclusion, mental

health awareness and environmental matters).

Link to strategy:

Link to principal risks:

1

2

5

6

7

Activities Links

Budget, inancing and investor relations:

•  approved the annual budget and long-term plan;

•  approved a new revolving credit facility (‘RCF’) – in June 2023, the

RCFwas increased from £90m to £125m and its term was extended

from three to four years, with the option of a further year;

•  approved audited inancial statements for the year ended

31December 2022, conirming the Group’s going concern statement

and the longer-term viability;

•  received reports and updates at each meeting on investor relations

activities; and

•  reviewed capital allocation options including approving the interim

dividend and recommending the inal dividend to shareholders.

Link to strategy:

Link to principal risks:

6

7

Business performance:

•  reviewed the strategic and operational performance of each of

ourbusinesses;

•  reviewed market and trading updates and considered the Group’s

inancial performance against budget and forecast, including the

market guidance provided within Trading Statements; and

•  agreed Group KPIs for 2023 onwards which are aligned with

theGroup’s strategic priorities.

Link to strategy:

Link to principal risks:

1

2

5

6

#### Corporate Governance Statement continued

#### Our activities during the year continued

Strategic priorities   Eficient acquisition   Retain and grow   Expand our offer

Moneysupermarket Group PLC Annual Report and Accounts 202382

Financial statementsGovernanceStrategic report

![]()

Activities Links

Section 172: how we bring the stakeholder voice

intotheBoardroom:

•  the Board reporting templates were enhanced during 2023 to include

reference to section 172 which requires paper providers to consider

the Group’s stakeholders during proposal drafting and the Board to

factor this into its decision making;

•  the Board receives biannual updates from the Chief People Oficer

onpeople, culture, diversity, talent and engagement;

•  “Employee Voice Update” is a standing agenda item and our

NEDEmployee Champion, Rakesh Sharma, provides feedback

onengagement sessions for further discussion by the Board;

•  received regular updates from the Group’s FCA Consumer Duty

Champion, considering consumer perceptions of our brands, their

user experiences and satisfaction scores, and the usability of our

services, ensuring that the Group’s customers are considered in

ourdecision making;

•  at the annual strategy meeting between the Board and Executive

Team, potential impacts to stakeholders are discussed and

considered, when deciding and agreeing on strategic initiatives;

•  members of the Board and the Executive Team meet with major

shareholders and feedback is shared with the wider Board;

•  provider feedback is received through business updates given

totheBoard during the year;

•  customer and user updates are provided to the Board by the senior

management team on a regular basis;

•  key advisers attend and contribute to Board and Committee

meetings;and

•  regulatory updates are provided to the Risk and Sustainability

Committee and, where appropriate, to the whole Board, including

direct interaction with the FCA and other regulatory bodies.

For further information please see our Section 172 Statement

onpages30 to 39.

Link to strategy:

Link to principal risks:

1

2

5

7

Activities Links

Looking forward to 2024:

•  the further embedding of the FCA’s Consumer Duty role within

theGroup and Boardroom;

•  the delivery of the Group’s 2024 strategic initiatives;

•  the recruitment and induction of a new Chair of the Board following

Robin Freestone’s expected stepping down during the course of 2024;

•  oversight of management’s preparedness for the implementation of

the BEIS recommendations, including internal control enhancements

and upcoming changes to the Corporate Governance Code; and

•  undertaking training in Insurance pricing (the management of our

pricing ecosystem), receiving an overview of our content management

systems and processes and receiving an overview of our customer

relationship management, data visualisation and software

developmenttools.

Link to strategy:

Link to principal risks:

1

2

3

4

5

6

7

Strategic priorities   Eficient acquisition   Retain and grow   Expand our offer

Moneysupermarket Group PLC Annual Report and Accounts 202383

Financial statementsGovernanceStrategic report

![]()

#### Division of responsibilities

#### Roles and responsibilities

Board members have clearly deined roles and

responsibilities, as set out in the table below.

As set out in their biographies on pages 76

and 77, each member of the Board has a range

of skills and experience that is relevant to the

successful operation of the Group.

#### Independence of Non-Executive

#### Directors

The Nomination Committee reviews the

independence of the Non-Executive Directors

annually and has conirmed to the Board

thatit considers each of the Chair and the

Non-Executive Directors to be independent

inaccordance with the Code.

#### Time commitment

All Non-Executive Directors are required

todevote suficient time to meet their Board

responsibilities and demonstrate commitment

to their role. During the year, the Nomination

Committee considered the time commitment

of all the Directors and agreed that the required

time commitment from them remained

appropriate. See page 96 ofthe Nomination

Committee Report for further details.

#### External appointments

In accordance with the Code, full Board

approval is sought prior to a Director accepting

an external appointment. Prior to the approval

of any external appointments, the Board

considers the time commitment required by

Directors to perform their duties effectively.

Atits meeting on 23November2023

theBoard approved the appointment of

MaryBeth Christie as Non-Executive Director

at Open Banking Limited, conirming that

there was no conlict of interest and that

MaryBeth had suficient time to undertake

the role in addition to her responsibilities to

the Group. As part of the selection process

for any new Board candidates, any signiicant

time commitments are considered before

anappointment is agreed.

#### Access to advice

Should any Director judge it necessary to

seek independent legal advice about the

performance of their duties with the Company,

they are entitled to do so at the Company’s

expense. No such advice was sought during

2023. All Directors also have access to the

advice and services of the General Counsel

and Company Secretary.

#### Our key roles and responsibilities

Role Name Responsibility

Chair Robin Freestone •  leading the Board with integrity and ensuring

itseffectiveness in all aspects of its role;

•  promoting the highest standards of

corporategovernance;

•  promoting diversity and inclusion;

•  facilitating effective contribution of Non-Executive

Directors and encouraging active engagement by

allDirectors, with the appropriate level of challenge

byall Directors;

•  ensuring the Board receives accurate, timely and

clear information and is consulted on all matters

important to it;

•  ensuring the Board considers the interests

ofstakeholders and reviews mechanisms for

engagement with stakeholders; and

•  ensuring the Company maintains effective

communication with shareholders and

communicating their views to the Board.

CEO Peter Duffy

•  leading the performance and management

oftheGroup;

•  proposing strategies, business plans and policies

tothe Board;

•  ensuring effective implementation of the

Board’sdecisions;

•  maintaining an effective framework of internal

controls and risk management; and

•  leading, motivating and monitoring performance

ofthe Company’s Executive management,

andfocusing on succession planning for the

Executive management.

#### Corporate Governance Statement continued

Moneysupermarket Group PLC Annual Report and Accounts 202384

Financial statementsGovernanceStrategic report

![]()

Role Name Responsibility

CFO Niall McBride  •  supporting the CEO in developing and

implementing strategy;

•  overseeing the day-to-day inancial activities

oftheGroup;

•  deputising for the CEO as required; and

•  together with the CEO, ensuring that policies and

practices set by the Board are adopted at all levels

of the Group.

Senior

Independent

Director

Caroline Britton

•  meeting with the Company’s shareholders and

representative bodies when requested and, if

necessary, discussing matters with them where

itwould be inappropriate for those discussions

totake place with either the Chair or the CEO;

•  acting as a sounding board for the Chair and

asanintermediary for the other Directors when

necessary; and

•  leading the annual appraisal and review of the

Chair’sperformance.

Non-Executive

Directors

Caroline Britton

Lesley Jones

Mary Beth

Christie

Sarah Warby

Rakesh Sharma

•  bringing external perspective, independent

judgement and objectivity to the Board’s

deliberations and decision making;

•  constructively challenging the Executive Directors

andsenior management team and helping develop

proposals on strategy; and

•  chairing Committees in their area of expertise

asappropriate.

Role Name Responsibility

Non-Executive

Director

Employee

Champion

Rakesh Sharma

•  helping the Board to establish what channels of

engagement are appropriate, in order to gather and

bring the views and experiences of the workforce

into the Boardroom;

•  working with the Board to take appropriate steps to

evaluate, and where possible mitigate, the impact

that the Board’s proposals and decisions may have

on the workforce;

•  challenging the Executive Directors, when required,

as to the way in which workforce engagement is

undertaken and the steps to be taken to address

workforce concerns arising out of business-as-usual

activities; and

•  giving feedback to employees, where appropriate,

on steps taken to address their concerns or explain

why particular steps have not been taken.

Non-Executive

Consumer

Champion

Sarah Warby

•  ensuring that the Consumer Duty is discussed

inameaningful way regularly and raised in all

relevant discussions;

•  representing the interests of consumers in Board

discussions and decision making, challenging as

appropriate; and

•  working with the Board to take appropriate steps

toevaluate, and where possible mitigate, the impact

that the Board’s proposals and decisions may have

on consumers.

General

Counsel and

Company

Secretary

Shazadi Stinton

•  providing comprehensive legal support to the

Board and individual Directors;

•  managing the provision of timely, accurate

andconsidered information to the Board;

•  recommending corporate governance policies

andpractices to the Chair and CEO; and

•  advising the Board and its Committees on

corporate governance and compliance within

theGroup and appropriate procedures for the

management of their meetings and duties.

Moneysupermarket Group PLC Annual Report and Accounts 202385

Financial statementsGovernanceStrategic report

![]()

Risk management and

#### internalcontrol

The Board has overall responsibility for setting

the risk appetite of the Group, maintaining the

Group’s risk management framework and

system of internal control and reviewing their

effectiveness. We have an ongoing process

for identifying, evaluating and managing the

principal risks faced by the Group which has

been in place for the year under review and up

to the date of approval of the Annual Report.

The Risk and Sustainability Committee and

the Audit Committee assist us in discharging

these duties.

A description of the process for managing risk,

together with a description of the emerging

and principal risks and strategies to mitigate

those risks, is provided on pages 65 to 70.

The main features of the Group’s internal

controls in respect of inancial reporting and

the preparation of accounts are:

•  a comprehensive annual business planning

and budgeting process, requiring Board

approval, through which risks are identiied

and appraised;

•  a comprehensive inancial reporting

system, regularly enhanced, within which

actual and forecast results are compared

with approved budgets and the previous

year’s igures on a monthly basis and

reviewed by the Board;

•  a review of Group policies relating to

themaintenance of accounting records,

transaction reporting and key inancial

control procedures;

•  an investment evaluation procedure to ensure

an appropriate level of approval for all capital

expenditure and other capitalised costs;

•  monthly inance team meetings which

include reviews of internal inancial reporting

and inancial control monitoring; and

•  ongoing training and development of

inancial reporting employees.

Other controls in place to manage our

business in accordance with our Group Risk

Framework include:

•  an annual strategy meeting to discuss

andapprove the Group’s strategic direction,

plans and objectives and the challenges to

achieving them;

•  a schedule of matters reserved for approval

by the Board to ensure it maintains control

over appropriate strategic, inancial,

organisational, compliance and capital

investment issues;

•  an organisational governance structure

with clearly deined lines of responsibility

and delegation of authority;

•  a formal risk management framework with

supporting policies and procedure manuals;

•  regular reviews of the principal risks facing

the Group to ensure they are being identiied,

evaluated and appropriately managed;

•  a process for regular assessment of the

effectiveness of key internal controls across

the Group;

•  a Risk and Compliance function responsible

for overseeing the implementation of the

Group Risk Framework;

•  an Internal Audit function providing

assurance over key risks, processes and

controls; and

•  a whistleblowing hotline which employees

can use to report any instances of

suspected wrongdoing.

Our internal control effectiveness is assessed

through the performance of regular checks,

which in 2023 included the following areas:

•  reviewing and testing the Group’s inancial

reporting processes;

•  completion of the Group’s Internal

Auditplan;

•  performing risk oversight and monitoring

activities including inancial promotion

reviews and complaints handling;

•  assessment of the identiication and

management of risks connected to the

Group’s capital investment programme;

•  assessment of the Group’s processes

foridentifying and mitigating potential

conlicts of interest;

•  assessment of the identiication and

management of technology risks across

theGroup, including cyber risk, data security

and change management; and

•  monitoring the completion of the Group’s

mandatory “Introduction to Regulation”,

data protection, cyber security and Code

ofConduct training for new starters and

refresher training for all employees.

#### Risk review and assessment

The Group’s systems and procedures are

designed to identify and manage and, where

practicable, reduce and mitigate the risk of

failing to achieve the Group’s objectives. They

are not designed to eliminate such risk, but

the Group seeks to understand its key risks

and manage them within our risk appetite.

The Group’s principal risks and the Group Risk

Framework and Risk Appetite Statement are

reviewed by the Board. During these reviews,

the Board takes account of the signiicance of

any environmental, social and governance

matters to the business of the Group,

ensuring any related risks and associated

mitigation have been identiied.

The risk register is a key element in our risk

management framework and is used in the

assessment and reporting of key risks being

managed by the Group. Senior management

works alongside the Risk and Compliance

function to ensure the risk register incorporates

any new risks and movements in risks. The risk

register is managed by the Risk and Compliance

function; risks and internal controls are owned

by a member of the Executive Team who is

responsible for the ongoing effectiveness

assessment and the delivery of mitigating

actions. Robust risk and control assessments

are regularly carried out across all areas of the

business, in order to understand the strength

and performance of the controls in place, and

potential gaps and weaknesses. The results of

risk register assessments, together with risks

identiied through other tools within our risk

management framework, including indings

from Internal Audit and Risk and Compliance

monitoring, are reviewed on a regular basis

bythe Risk and Sustainability Committee.

The Risk and Compliance function provides

challenge to the Executive Team in its

assessment and management of risks with

particular focus on the actions being taken

toreduce risk. Reporting to the Executive

Team and Risk and Sustainability Committee

provides clear visibility of the most signiicant

risks, identiies areas of concern and/or

priority, analyses root cause and identiies

underlying trends. Reporting to the Risk

andSustainability Committee enables the

Directors to have clear visibility of the most

signiicant risks; identify areas of concern

and/or priority; and ensure actions to

potentially mitigate the impact of new

risksare taken in a timely manner.

#### Corporate Governance Statement continued

Moneysupermarket Group PLC Annual Report and Accounts 202386

Financial statementsGovernanceStrategic report

![]()

Process for review of effectiveness

The Risk and Sustainability Committee is

responsible for reviewing the effectiveness

ofthe systems of internal controls. The steps

it takes in relation to the review are set out

onpage 105. The Risk and Sustainability

Committee makes a recommendation to

theBoard on effectiveness, which the Board

considers in forming its own view on the

effectiveness of the risk management and

internal control systems.

A review of the effectiveness of the Group’s

risk management and internal control systems

was undertaken in 2023. We conirm that the

processes outlined on page 105 have been in

place for the year under review and up to the

date of approval of this Annual Report, and that

these processes accord with the Code and the

FRC Guidance on Risk Management, Internal

Control and Related Financial and Business

Reporting (September 2016 version). We have

strengthened and expect to continue to

embed enhanced controls in respect of cyber

security and data privacy. A summary of

actions we have taken in 2023 is set out in the

Risk and Sustainability Committee Report on

pages103 to 105. The Board has carried out a

robust assessment of the emerging and

principal risks facing the Group, including

those that would threaten its business model,

future performance, solvency or liquidity and

these, together with how they are managed

or mitigated, are set out on pages 69 to 70.

#### Composition, succession

#### andevaluation

Board composition and appointments

Our Board comprises the Chair (who

wasindependent on appointment), ive

Independent Non-Executive Directors and

two Executive Directors. The details of their

career background, relevant skills, Committee

membership, tenure and external appointments

are set out on pages 76 and 77. Further details

on the role of the Chair and members of the

Board can be found on pages 84 and 85. The

Chair, Senior Independent Director and

Non-Executive Directors are appointed for a

three-year term, subject to annual re-election

by shareholders following consideration of

the annual Board effectiveness evaluation.

The composition of our Board continued to be

an area of focus this year for the Nomination

Committee to ensure that it retains the

necessary balance of skills, experience and

independence, in accordance with the Board

Diversity Policy, the statement for which is

detailed in the Nomination Committee Report.

Any new appointments to the Board result

from a formal, rigorous and transparent

procedure, responsibility for which is

delegated to the Nomination Committee,

although decisions on appointment are

amatter reserved for the Board. Further

information on the work of the Nomination

Committee is on pages 93 to 96.

During 2023, the Board and Nomination

Committee have fully considered Board

succession to ensure that the Board has

theright mix of skills and experience, as well

asthe capability to provide constructive

challenge and promote diversity. Additional

detail can be found within the Nomination

Committee Report on pages 93 to 96.

Board induction and training

We develop a detailed, tailored induction

foreach new Non-Executive Director. This

includes one-to-one meetings with the Chair

and each of the existing Non-Executive

Directors. They have one-to-one meetings

with the CEO, the CFO and the Company

Secretary along with other members of senior

management. New appointees to the Board

would meet with members of the operational

team and visit our three ofices in London,

Manchester and Ewloe as part of the annual

Board meeting cycle. New Directors receive

abrieing on the key duties of being a Director

of a listed company. We regularly review the

induction programme, building in feedback

from new appointees and the internal and

external Board effectiveness evaluations.

Whilst our induction plans can take up to

ayear to fully complete, Mary Beth Christie

joined the Board on 14 July 2023 and executed

her tailored plan in good order, meeting with

senior management promptly and attending

meetings and colleague events at both our

London and Ewloe ofices by the end of

December 2023.

Directors are continually updated on the

Group’s business, the markets in which we

operate and changes to the competitive and

regulatory environments through presentations

and brieings to the Board from Executive

Directors and senior management. The

Company Secretary also maintains a record

of the Board’s collective training plan, the

2024 plan having been approved by the

Board on 23 November 2023. The Board

received the following training during 2023:

Topic  Provided by  Purpose and outcomes

Consumer Duty

androle of the

Consumer Champion

Internal

management

An overview of the requirements and management’s

plan to address provided by the CRO, together with

an overlay of the Consumer Champion role and its

interaction with management from Sarah Warby.

Sustainability  Internal

management

An overview of the Group Sustainability Framework

and metrics, aspirations, external standards

andrequirements and current and emerging market

practice.

Artiicial intelligence

overview and

applicability to

theGroup

Internal

management

Explanation of fundamentals, current market

understanding and usage and a discussion of

potential risks and opportunities to the Group.

Cyber simulation  Ankura  Supports the Board in overseeing the risks to the

business from an attack, safeguarding the interests

of the Group’s partners and customers and with

Cyber attack preparedness.

Transgender

andGender

Non-Conforming

Guidelines

Vessy The Company launched its Transgender and Gender

Non-Conforming Guidelines in July 2023. The Board

took part in a candid training discussion delivered by

Vessy to help support the launch of these guidelines

into the Company.

Moneysupermarket Group PLC Annual Report and Accounts 202387

Financial statementsGovernanceStrategic report

![]()

#### Composition, succession

#### andevaluation continued

Board induction and training continued

Directors received brieings from the General

Counsel and Company Secretary during 2023

on governance and compliance matters and

relevant legislative changes. The Board was

also provided with training materials on the

external market and regulatory and competition

law developments for UK-based providers

and operators. Training was also provided on

environmental regulations and diversity and

inclusion. In addition, individual Directors

receive tailored training where beneicial

orrequired in order for them to adequately

discharge their duties.

To ensure that Directors are able to fully

acquaint themselves with current trading

andmatters requiring discussions and

decisions, comprehensive Board papers

andCommittee papers are circulated

electronically approximately one week

priortoscheduled meetings.

The Directors also have available to them

aregularly updated electronic “Resource

Centre” acting as a Board manual which

includes extensive information including

inancial and analyst reports, current and

historical regulatory publications, Group

codes and policies, organisational structure

documentation, and information on

Directors’duties.

Directors’ skills and experience

An effective Board requires the right mix of

skills and experience. Our Board is a diverse

and effective team focused on promoting the

long-term success of the Group. The Board

Skills Matrix below details some of the key skills

and experience that our Board has identiied

as particularly valuable to the effective oversight

of the Company and execution of our strategy.

For further details on our Board Skills Matrix

and process, please see our Nomination

Committee Report on pages 93 to 96.

Board Performance Review

The annual Board Performance Review

provides the Board and its Committees

withan opportunity to consider and relect

onthe quality and effectiveness of its decision

making, and the range and level of discussions,

and for each member to consider their own

contribution and performance. For further

information, please see our Nomination

Committee Report on pages 93 to 96.

The Group’s 2023 Board and Committee

effectiveness evaluation was externally

facilitated by Independent Audit Limited

(‘Independent Audit’). Besides the provision

ofthe external evaluation, there were, and

continue to be at the date of publication, no

other contractual connection between the

Company or its Directors and Independent

Audit or the individual Directors and

Independent Audit. The contents of this

section have been reviewed by Independent

Audit in advance ofpublication, which

hasconcurred with itsaccuracy.

#### 2023 evaluation process

•  A number of different external providers

were considered, with input received from

the Chairman, the Senior Independent

Director and other Board members.

•  The Chairman and General Counsel and

Company Secretary met with the preferred

external provider to discuss their proposed

approach to the evaluation. A decision was

made to proceed with Independent Audit

based on its experience and expertise,

including in relation to the inancial

servicessector.

•  A scoping meeting was held between

theChairman and General Counsel and

Company Secretary with Independent

Audit to provide insights and agree the

approach required to ensure the evaluation

was effective and tailored to the Group.

•  The draft report on Board and Committee

effectiveness was reviewed by the

Chairman and then the inal report

sharedwith the wider Board, including

theCommitteeChairs.

•  The Board discussed the evaluation results

and approved focus areas to enhance the

effectiveness of the Board and its Committees.

Feedback on the Chairman’s performance

was discussed without the Chairman present

and the outcome of the discussion relayed

to the Chairman by the Senior Independent

Director. Individual performance discussions

were held with the Chairman.

#### Corporate Governance Statement continued

2021

Internal effectiveness

evaluation conducted by the

Chair and General Counsel

and Company Secretary.

2022

Internal effectiveness

evaluation conducted by the

Chair and General Counsel

and Company Secretary.

2023

Externally

facilitated

evaluation process

conducted by

Independent

Audit.

Board, Committee and

#### Directors’ effectiveness

#### evaluation cycle

Moneysupermarket Group PLC Annual Report and Accounts 202388

Financial statementsGovernanceStrategic report

![]()

#### Approach and methodology

In undertaking the evaluation, Independent

Audit carried out:

•  a review of Board and Board

Committeepapers;

•  interviews with all Board members,

theGeneral Counsel and Company

Secretary, external advisers from Deloitte

and KPMG and key members of the Senior

Leadership Team;

•  observations of Board and Committee

meetings; and

•  a quality assurance review by an

Independent Audit director who was not

otherwise involved in the review; and

•  the preparation of a report detailing

Independent Audit’s analysis, which was

discussed with the Chairman. This meeting

did not result in any revisions and the inal

report was presented to the Board at its

January 2024 meeting.

To provide a comprehensive assessment,

Independent Audit undertook its review

against all aspects of its own board effectiveness

model. This model covers both “what” a

board does and “how” it does it, to give a full

assessment of performance. This included:

the value and role of the Board; Board

composition and dynamics; purpose and

strategy; the management team; information

and Board support; Board Committees;

inancial oversight; risk management and

internal controls; peopleand culture;

andstakeholders.

2023 effectiveness evaluation:

outcome and action

The evaluation assessed the Board as having

many strengths as follows:

•  The Chair is highly regarded and NEDs

appreciate his open and inclusive style.

•  The NEDs are very engaged and bring a

good mix of skills, experience and different

ways of thinking. They spend a signiicant

amount of time in the business, engaging

with management and the wider employee

base. This allows them a good insight into

the Group culture, which is viewed

asstrong.

•  The CEO has an excellent relationship with

the Chair and is held in high esteem by his

fellow Board members and by those who

report into him. NEDs feel he has built a

high performing Executive Team which

shareshis commitment to transparency

and openness with the Board.

•  The Board is well supported by a strong

Company Secretarial team, headed by the

General Counsel and Company Secretary.

•  The Board strikes a good balance

betweenits governance and regulatory

responsibilities on the one hand, and

maintaining the entrepreneurial spirit

ofthebusiness on the other.

•  The Committees have a clear focus and

their work supports that of the Board. They

are well chaired and run in an inclusive way.

•  The papers are also felt to have improved

and those reviewed by Independent Audit

were conirmed to be well presented, with

aclear ask of the Board.

The Board discussed the priority areas

highlighted by Independent Audit and agreed

the following focus areas for enhancement

during 2024:

•  Executing strategy and looking ahead

– Targets and reward – the

Remuneration Committee should

consider how to reward hard work

which may not reap results exactly

according to the planned timetable and,

at the same time, how to hold Executives

to account on delivery. This would be

done by addressing two key things –

how stretching should targets be and

atwhat point can the Committee use

itsdiscretion to do the right thing by

theExecutives. It was noted that the

Remuneration Committee Chair

employed a pragmatic approach and

had a productive relationship with the

Executives which was a solid foundation

upon which to resolve the issue.

– Deine “long-term” in relation

tostrategy and decide when and

how to tackle longer term strategic

questions – the Board should deine

what it means by “long-term” inrelation to

its strategy and have open conversations

regarding matters such as: the NEDs’

appetite for expansion opportunities;

the deployment of artiicial intelligence

within the Group; the balance between

short-term and long-term strategic

thinking; and deciding when and

howthe Board should discuss

strategicinitiatives.

•  Getting the Chair succession right – the

current Chair has been on the Board for

nine years and his inclusive chairing style,

excellent relationship with the CEO and

signiicant City experience will all be missed

following his expected stepping down during

the course of 2024. Whilst the process for

the recruitment of a new Chair had been

open and transparent, no inal candidate

had been sourced at the time of writing

andit was recommended that, given the

importance of the role, especially at this

point in the Group’s development, the

Board consider taking the Chair up on his

offer to remain in post whilst the right

person to lead the Board isfound.

•  Maturing the Board dynamics – it was

noted that the Board had undergone

signiicant change over the previous

fewyears and Board members were still

getting to know each other. It was therefore

recommended that the NEDs spend more

time together without the Executives present

and with the aim of deepening relationships

and enhancing cohesion. This could occur

in the form of formal NED-only sessions at

the start of Board meetings and informal

NED-only dinners.

It was noted that the Board was already

tackling each of these areas to varying

extents, with Independent Audit’s review

serving to reinforce these priorities and

providing advice on how to optimise the

Board’s approach to them.

Moneysupermarket Group PLC Annual Report and Accounts 202389

Financial statementsGovernanceStrategic report

![]()

#### Corporate Governance Statement continued

#### Approach and methodology continued

Progress against the 2022 evaluation action plan

The Board also reviewed its progress against actions identiied in the internally facilitated 2022

Board Performance Review.

An update on progress against these actions during 2023 is set out below:

Action item Our progress

Stakeholder engagement

To increase the Board’s

visibility of key stakeholder

groups and their feedback

and to develop a more

proactive approach

toengagement.

The development

andimplementation of

astakeholder engagement

strategy to ensure the

appropriate type, level and

frequency of engagement

with each stakeholder.

The rollout of new Board and Committee templates in

January 2023 was well received by management, with the

addition of the s.172 section providing the Board with useful

lenses of the implications of decisions. Please see our

Section 172 Statement on pages 30 to 39 for further

engagement activity during 2023. Further reinements were

made to our Board engagement programme under the

supervision of our NED Employee Champion, Rakesh Sharma,

further details of which are available on pages 91 to 92.

Training

A more structured and

detailed Board training plan

to be implemented, with

dedicated sessions at least

four times during 2023.

The Board approved its 2023 training plan at its meeting on

16 January 2023 and its2024 training plan on 23 November2023.

During the year the Board received training on the following

topics: cyber (including a third-party-facilitated simulation);

sustainability; artiicial intelligence and its applicability to

theGroup; the Consumer Duty and role of the Consumer

DutyChampion; and on the Group’s Diversity and

LGBTQ+Guidelines.

Talent and succession

planning

The establishment of a Board

Sponsorship Programme

whereby members mentor/

sponsor individuals within the

Senior Leadership Team in

their development.

The Board considered in detail the Group’s succession

andtalent development plans following restructuring within

the Executive and Senior Leadership Community. LinkedIn

learning was rolled out across the Group with additional

leadership training provided at quarterly Senior Leadership

Community on-sites, with a range of external experts presenting.

In addition, those identiied as the Group’s key talent were

invited to Board meetings to present topics as appropriate,

enabling Board members to meetthem.

Progress against the 2021 evaluation action plan

The Board also reviewed its progress against actions identiied in the internally facilitated

2021Board Performance Review. Those pertaining to stakeholder engagement and talent

andsuccession planning were subsumed into the 2022 actions; an update on the outstanding

remaining 2021 action is sent out below:

Action item Our progress

Culture

Further articulation of the

Group’s culture and values to

ensure clarity across all levels

of the organisation.

Our Senior Leadership Community embedded its newly

produced leadership behaviours underneath the key pillars of

Leading with Simplicity, Innovation, Inclusion and Accountability.

The Group’s loor briefs continued to encourage participation

and knowledge sharing across all levels of the business and

offer colleagues the opportunity tosubmit questions directly

and anonymously to the CEO to increase accountability. The

Board is provided with feedback on culture via colleague

surveys and NED breakfasts as well as via the designated

NED Employee Champion.

#### Outcome of the Chairman effectiveness review

The review carried out by Independent Audit included consideration of the Chair’s

effectiveness. The assessment identiied that the Chair was very capable, with an open and

inclusive chairing style, excellent relationship with the CEO and signiicant City experience.

Following discussion by Board members (excluding the Chair), it was concluded that the Chair

was performing his role of leading the Board effectively. Independent Audit did not identify any

areas of development for the Chair and it was acknowledged that he would be greatly missed

when he cycled off the Board.

#### Outcome of the individual Director effectiveness review

#### andreappointment

Individual Director performance and contribution were assessed with individual performance

and development discussions held with the Chair. The Nomination Committee conducted its

annual review of Board and Committee composition in October 2023 and concluded that the

Directors had the requisite skills, experience, knowledge, independence and time to successfully

fulil their responsibilities to the Company. The Nomination Committee and Board considered

that each Director in role at the time of its review continued to be committed to their roles and

contributed effectively agreeing that, notwithstanding the ongoing recruitment for a new Chair

of the Board, all Directors stand for election or re-election at the 2024 AGM.

Moneysupermarket Group PLC Annual Report and Accounts 202390

Financial statementsGovernanceStrategic report

![]()

Moneysupermarket Group PLC Annual Report and Accounts 202391

Financial statementsGovernanceStrategic report

#### Employee Champion Report

#### Employee voice

#### in the Boardroom

As Employee Champion I am pleased to

report on the progress that we have made

this year in the engagement with our people.

However, irst I would like to thank Sarah

Warby, from whom I took over in January

2023, for her diligent work whilst in the role.

As a Group, we recognise the beneits that

Board engagement with our people can

bring. It is vital, when discussing strategy

andculture, to hear their views.

#### Role of the Employee Champion

I was appointed the designated NED

Employee Champion in January of 2023 with

a remit to draw on my experience of cultural

change and Company communication.

Although I have only been in the role for just

over a year I have quickly formed the

relationships necessary to successfully

discharge my duties and become a trusted

person to whom people can speak openly

and transparently, without fear of

recrimination. Supporting this is the fact

thatall reports, and verbatim comments

contained therein, are anonymised

beforeissue.

To ensure there is space and opportunity for

opinions to be voiced, we include a standing

agenda item for employee engagement at

every Board meeting. Not only does this allow

us to raise discussion topics from our people,

it also focuses the voice of our people early

inthe meeting, setting the tone and context

of any discussions during the meeting.

During the year we have expanded

ourdiscussions to include aspects of the

Board tohelp our people understand Board

governance and the importance of “checks

and balances”. In my experience, unless

employees are directly engaged with the

Board, they often do not fully appreciate

therelevance of governance and the work

ofall the Board Committees. We do this so

that wecan bring an element of two-way

communication and understanding to our

employee engagement. Another aspect of

progress is to inform our people of how their

views have modiied strategy, culture and

working practices, thus providing positive

feedback that we are acting on what has

been discussed. Areas of focus in the

yearwere: hybrid working good and bad,

career and personal development and

multi-site operations.

Our people are critical to increasing

value for all of our stakeholders. It is

essential that their voice be heard and

considered in the Boardroom.

Rakesh Sharma

NED Employee Champion

![]()

Financial statementsGovernanceStrategic report

#### Employee Champion Report continued

#### Activities in 2023

Employee engagement takes several forms,

and the Board utilises several methods to

giveus a fuller and more accurate picture.

Theseare:

NED breakfasts: Along with my fellow NEDs,

we have held interactive Employee/NED

breakfasts throughout the year. These are

held in each of our core ofice locations

toensure that everyone has the ability and

opportunity to be “heard”. Anyone that wants

to attend is able to do so and a calling notice

is issued ahead of time to allow people to

register their attendance in a timely manner.

Where people are unable to attend, whether for

personal or work priorities, they are encouraged

to make their views known to other colleagues

who may be attending. These breakfasts

incorporate a mix of discussion topics, often

incorporating outcomes from our employee

survey which is discussed later in this report.

Participants in these meetings have commented

that they value the open and transparent

dialogue that takes place and appreciate the

time the NEDs take to listen to them. It should

be noted that the Executive Directors are not

present during these breakfasts. Topics that

have been discussed include leadership,

communication channels, wellbeing, hybrid

working, development, social events, strategy,

organisational agility, cultural change, diversity,

equity and inclusion, andsustainability.

Employee engagement surveys: These

provide for regular and structured input

fromour people, especially during periods of

change. Like all surveys, the results pose more

questions than provide answers. The output is

communicated to the entire organisation and

follow-up meetings are held by the people

team to explore the answers and better help

to educate policy and culture. The outcomes

also help to set the topics of conversation

forthe employee/NED breakfasts.

Employee Resource Groups: ERGs are

voluntary, colleague-led, self-managed

groups that connect those who share

common challenges, interests and experiences.

The aim of the ERGs is to act as an open

forum to meet and support one another in

creatively addressing our internal inclusion

challenges and champion colleaguevoice.

Ad hoc engagement: Throughout the

year,NEDs meet with colleagues across the

business on an ad hoc basis. They have joined

the monthly loor briefs given by the CEO

andthey have had individual or small group

meetings to share experience in their relevant

ield (e.g. Sarah Warby meets with members

of the marketing team, Caroline Britton

withmembers of the inance function and

LesleyJones with the internal audit and

governanceteams).

#### Key outcomes

Much of the insight that our direct connection

with colleagues gives us serves to inform Board

discussions, bringing the decisions we make

to life. Having a clear colleague voice in the

room generally informs how we approach

discussions and often inluences how

management communicate and implement

strategy as well as inluencing operational

decisions. During 2023, some of the key

issues raised by our people were:

•  Hybrid working – Like all companies

whichhave implemented hybrid working,

we continue to ine tune our process.

Engaging with our people has clariied

areas of ambiguity on the operation and

has provided suggestions of how we can

ensure that colleagues’ time in ofices is as

collaborative and productive as possible.

The vast majority of colleagues that I have

met with welcomed hybrid working and are

fully supportive of these enhancements.

•  Personal and professional development

– Engagement has clearly shown that

ourpeople want to be stretched, both

personally and professionally. They also

wish to learn new skills and take greater

responsibility for their and the Group’s

performance. The Board has discussed

withmanagement how we can improve our

training and development proposition and

consequently the LinkedIn Learning online

platform was launched for all colleagues

across the Group – including the NEDs.

#### Focus areas for 2024

Engagement is continuous and it is important

that we continue to hear the views and opinions

of our people. Yet, improvement to our

engagement activity is always possible and

we will continue to be lexible to our people’s

needs and adjust our engagement to suit.

Myareas of focus will be how we continue

toimprove Group-wide representation of

women in tech and further enhancing

colleague collaboration and wellbeing.

Rakesh Sharma

NED Employee Champion

16 February 2024

Moneysupermarket Group PLC Annual Report and Accounts 202392

![]()

Moneysupermarket Group PLC Annual Report and Accounts 202393

Financial statementsGovernanceStrategic report

#### Nomination Committee Report

#### Diversity

#### matters

I am pleased to present the Committee’s

report for the year ended 31December 2023.

I have set out below our role and activities in

reviewing the Board’s size, structure and

composition, including the recommendation

of appointment of a new Non-Executive

Director, reviewing succession and

development plans for the Board and

Executive management, and overseeing the

Group’s diversity and inclusion strategy.

The Committee is comprised of all

Independent Non-Executive Directors, with

the exception of me as Chair of the Board

(Iwas independent on appointment). Only

members of the Committee have the right to

attend Committee meetings. Other individuals

such as the CEO, the Chief People Oficer,

senior management and external advisers

may be invited to attend meetings as and when

appropriate. The Committee membership was

refreshed in 2023, following the appointment

of Mary Beth Christie in July 2023. For full

details of the Committee’s membership

andattendance during 2023, please see

page80.

#### Role and responsibilities

The Nomination Committee plays a key role

supporting the Board within the governance

framework in reviewing the composition of the

Board and its Committees. This includes an

assessment of whether the balance of skills,

experience, knowledge and independence of

the Board is appropriate to enable it to operate

effectively. The Committee also assisted the

Board in its consideration of conlicts of interest

and independence issues. No conlicts of

interest or independence issues were

identiiedas a result of this activity.

The Committee has an annual schedule of

work, developed from its Terms of Reference

(available on our website at https://corporate.

moneysupermarket.com), with standing items

that it considers at each meeting, in addition

toany speciic matters upon which the

Committee has decided to focus.

The Nomination Committee is responsible

forensuring the leadership, inclusivity,

succession and skill set of our most

importantasset, our people.

Robin Freestone

Chair of the Nomination Committee

![]()

Financial statementsGovernanceStrategic report

#### Nomination Committee Report continued

#### Role and responsibilities continued

What we have done in 2023

Commenced a search for, considered and recommended to the Board the appointment

ofanewNon-Executive Director.

Our SID has led our a search for a new Chair of the Board.

Continued to review talent within the Group, with an increased focus on succession planning

anddevelopment at the level below Executive management.

Reviewed the composition of the Board, including the balance of skills, knowledge and

experience, taking into account the experience and understanding of our stakeholder groups.

Reviewed progress made against the Board Diversity Policy, including a target of 33% female

representation and a target of one Director from an ethnic minority background by 2024.

Considered the ongoing contribution of each Board Director, including their time commitments,

and recommended to the Board the re-election of all Directors at the 2023 Annual General Meeting.

Reviewed the Group’s Conlicts of Interest Policy and process and the Register of Directors’

Conlicts of Interest.

Reviewed the Group’s diversity and inclusion strategy.

Reviewed the size, structure and composition of the Board and its Committees.

#### Board composition

The Board supports the recommendations

ofthe FTSE Women Leaders on gender

diversity and the Parker Review on ethnic

diversity. The Board has achieved the

minimum recommended composition; this

currently stands at four female Directors

(50%) and includes one Non-Executive

Director from an ethnic minority background.

At the same time, the Committee will keep

under review and evaluate, on behalf of the

Board, its balance to ensure that it has

theappropriate mix of skills, experience,

independence and knowledge to ensure

continued effectiveness.

All appointments to the Board will be made

onmerit and against objective criteria. The

process will take into account suitability for

the role, the Board composition, its balance

and the required mix of skills, background and

experience, including a consideration of all

aspects of diversity. Other relevant matters

will also be taken into account, such as

independence, subject matter knowledge and

the ability to fulil required time commitments.

Combined, this will form part of the role

speciication for all Boardrecruitment.

Prior to making any recommendations for

appointment to the Board, the Committee

willconsider suitably qualiied candidates for

Non-Executive Director roles from as wide

apool as appropriate and whose skills and

experience will add value to the Board.

The Committee only works with executive

search consultants who understand and

agree with the Group’s approach to diversity

and inclusion, including the Board’s Diversity

Statement, and will consistently apply it when

identifying and proposing suitable candidates.

#### Board effectiveness evaluation

An external Board, Committee and individual

Director evaluation was conducted during the

period September to December 2023,

fulldetails of which are available on pages 88

to90.

#### Succession planning

The Group’s succession planning is a

continual cycle of activity and as part of this

the Committee reviewed succession plans for

our Executive and Senior Leadership Teams.

The Executive summarised its performance

and development areas, identifying whether

there was internal talent able to fulil the role

immediately, within two years, or whether

alternative resourcing would occur.

This included information pertaining to

eachindividual’s current performance and

future potential.

The Committee considered the tenure of each

of the Directors and noted that I, as Chair of the

Board and of the Committee, would be the next

member to rotate off the Board in summer 2024.

Our Senior Independent Director led the process

of recruiting a new Chair and assumed the Chair

for these discussions within the Committee

and the Board. Whilst I was present for the

Committee’s and Board’s discussions on the

matter, I have not been involved in any of the

decision making. My sole input to the process

has been to conirm that I would be willing

toremain in post for however long it takes

asuitable replacement to be sourced.

#### Talent development

We recognise the importance of developing

ourpeople and, as such, the talent pipeline

within our business remains a key focus for

theCommittee. We’ve spent time this year

refreshing our Leadership Development

Curriculum as well as launching the LinkedIn

Learning platform to all employees to

complement our in-person training and

development opportunities. We are also

partnering with Ezra to provide dedicated

coaching to identiied talent with a speciic

emphasis on our female colleagues.

#### Diversity and inclusion

As described earlier in this report, the Board

andCommittee continue to drive the agenda

ofdiversity and inclusion across the Group

and are proud of the progress made, especially

in respect of female representation on the

Board and Executive Team of 50% and 30%

respectively when including Executive Directors.

A breakdown by gender of the number of

persons who were Directors of the Company,

senior managers (as deined in the 2018 Code

and Companies Act 2006), and other employees

is set out on page 96. To relect the Group’s

continued focus on this area, Diversity, Equity,

Inclusion and Belonging and Sustainability

updates, including progress against our

diversity strategy, have been added as

astanding agenda item for all

Committeemeetings.

The Board’s Statement on Diversity is

asfollows: “The Board recognises the

importance of diversity in its broadest

senseas one of the key drivers of Board

effectiveness. Diversity encompasses

diversity of perspective, insight, experience,

educational and professional background,

and personal demographics such as gender

identity, race and ethnicity, age, disability,

neurodiversity, social mobility and

sexualorientation.

“Diverse membership of the Board supports

better decision making and reduces the risk of

groupthink by providing different viewpoints,

ideas and challenges.”

The Committee discussed the employee

survey results in relation to diversity and

inclusion, noting that they remained strong,

with a 76% favourable score which was in line

with benchmarks within the UK technology

sector and ahead of that within the inancial

servicessector.

Moneysupermarket Group PLC Annual Report and Accounts 202394

![]()

Financial statementsGovernanceStrategic report

Through 2023 we have built our DEIB strategy

around the pillars of Hiring, Development and

Allyship with impact being made across

eachpillar.

The Board’s diversity and inclusion objective

during 2023 was to improve our approach to

how we attract and source talent with a focus

on delivering real change in our diversity mix.

This has been achieved by:

•  dramatically reducing our use of agencies

in hiring, to ensure that we inluence the

fullsourcing process and focus on a wider

talent pool. 89% of hires in 2023 were

directand 27% of all hires in the year have

comefrom ethnic minority groups. Our

representation from ethnic minority groups

has increased to 15.2% from 14.4% in 2022;

•  a Technology Apprenticeship Scheme

foryoung and underrepresented talent

resulted in four female hires, two from

ethnic minority backgrounds. Similarly,

wepartnered with We Are Black Journos

forthe hiring of our intern within MSE; and

•  launching our Transgender and Gender

Non-Conforming Guidelines for both

colleagues and managers. The Executive

Team and Board also underwent training

onthis topic provided by Vessy.

#### Supporting racial equity

The Group has been an oficial signatory of

the Race at Work Charter since 2020, a public

commitment to prioritising action on race

equity, as part of the Group’s Race Equity

Plan. The Charter requires us to have in

placeive things:

•  an appointed executive sponsor for race;

•  the capturing of our ethnicity data and

publicising of our progress;

•  a Board-level commitment to zero tolerance

of bullying and harassment;

•  that equity, diversity and inclusion are

madethe responsibility of all our leaders

and managers; and

•  actions that support Black, Asian, mixed

race and other ethnically diverse employee

career progression.

The Board has committed that all allegations

ofracial bullying or harassment will be taken

seriously, and managed consistently and

inline with the Group’s Anti-Bullying and

Harassment Policy, with formal action taken

where necessary. Any material grievances

arereported to the Audit Committee via

the≈whistleblowingreport.

We are dedicated to continuing the progress

we have made under the ive principles of the

2020 Charter and are pleased to reconirm

our commitment to these principles.

#### Board appointments

The Committee has a formal, rigorous and

transparent procedure for the appointment of

new Directors to the Board. When the need to

appoint a Director is identiied, we prepare a

candidate proile indicating the skills, knowledge

and experience required, taking into account

the Board’s existing composition and the

relevant experience and understanding of

ourstakeholder groups. We engage external

executive search consultants and consider the

gender, nationality, educational and professional

background of candidates, as well as individual

characteristics which will enhance diversity of

thinking on the Board. Suitable candidates are

interviewed by Committee members.

We give careful consideration to ensure

proposed appointees have enough time available

to devote to the role and that the balance of skills,

knowledge and experience on the Board, with

regard to experience and understanding of our

stakeholder groups, is maintained. When the

Committee has identiied a suitable candidate,

we then make a recommendation to the Board

with the Board making the inal decision.

We followed the procedure outlined above for

the search for our new Non-Executive Director,

engaging Russell Reynolds Associates (‘RRA’)

as external executive search consultants for

the respective appointments. RRA is a signatory

to the Voluntary Code of Conduct for Executive

Search Firms on gender diversity and best

practice and has no other connection with

theCompany or individual Directors. The

Committee briefed the search consultants on

our diversity expectations, and we considered

and interviewed a wide and diverse range of

candidates for the roles. TheBoard was

unanimous in its decision to appoint Mary

Beth Christie as a Non-Executive Director.

Following the appointment of Mary Beth, the

Board’s gender balance has been updated to

50%female.

#### Board Skills Matrix

As at the review date of this statement, the Board had a total of eight Directors. The skill set of the Non-Executive Directors includes inancial,

economic, inancial services, banking, digital, technology, communications and consumer expertise. The below diagram indicates those skills

which Board members are both very competent and experienced in.

Peter

Duffy

Niall

McBride

Robin

Freestone

Caroline

Britton

Rakesh

Sharma

Sarah

Warby

Lesley

Jones

Mary Beth

Christie

Banking/insurance industry experience

Digital/customer experience (front ofice)

Finance and accounting

International experience

Governance

Risk and regulation

Technology (back ofice)

Marketing

Strategy

Tenure (MM/YY) 09/20 02/23 08/15 09/19 10/22 06/18 09/21 07/23

Moneysupermarket Group PLC Annual Report and Accounts 202395

![]()

Financial statementsGovernanceStrategic report

#### Gender diversity % as

#### at31December 2023

Group employees who are women

44%

Women in Group Senior leadership

49%

#### Board diversity % as

#### at31December 2023

Male/female gender split

50%

Ethnic minority background

split–combined Board and

ExecutiveCommittee

12.5%

#### Director conlicts

#### andindependence

The Committee conducted its annual review

of individual Director conlict authorisation as

recorded in the Conlicts of Interest Register

in October 2023. Additionally, the Board and

Committee consider conlicts of interest at

every meeting.

The Conlicts of Interest Register sets out any

actual or potential conlict of interest situations

which a Director has disclosed to the Board in

line with their statutory duties. When reviewing

conlict authorisations, the Committee considers

any other appointments held by the Director

as well as the indings of the Board effectiveness

review. Following the review, the Committee

recommended to the Board that each conlict

authorisation remained appropriate.

The independence of the Non-Executive

Directors is formally reviewed annually by

theCommittee. The Committee and Board

consider that there are no business or other

circumstances that are likely to affect the

independence of any Non-Executive Directors

and that all Non-Executive Directors continue

to demonstrate independence. In accordance

with the 2018 UK Corporate Governance Code,

all of the eligible Directors will retire at this

year’s AGM and submit themselves for

appointment or reappointment by shareholders.

Each of the Non-Executive Directors seeking

reappointment is considered to be independent

in judgement and character.

#### Time commitment

The expected time commitment of the Chair and Non-Executive Directors is detailed within our

letter of appointment, and is assessed, together with any existing external appointments, during

the recruitment process. Time commitment is reviewed by the Committee on an annual basis

and both the Committee and Board continue to consider that the Directors have suficient time

to undertake their roles effectively. In November 2023 the Board considered and approved the

appointment of Mary Beth Christie to the board of Open Banking and considered that she had

suficient time to fulil this position in addition to her responsibilities as a Non-Executive Director

of the Group.

#### Nomination Committee effectiveness

In 2023, we carried out an external evaluation of Nomination Committee effectiveness, with

theresults being analysed and presented at the Board meeting in January 2024. The Committee

determined it continues to be effective in fulilling its role and remains independent. In response

to required actions identiied in the 2023 evaluation, the Committee will continue to ensure that

succession planning remains a key focus area.

#### Overview of Committee activities for 2024

Succession planning has been an area of focus for the Committee in 2023 and this will continue

into 2024, as the search for my successor of Chair of the Board concludes and my successor

isappointed.

What we will focus on in 2024

Oversee the appointment and induction of a new Chair of the Board and Committee.

Continue to support management in navigating the challenging market environment

tosuccessfully recruit and retain women within the Group’s tech teams.

Oversee the strengthening of the Group’s succession plans in relation to the Executive

andExecutive -1 populations.

This report was approved by the Board and signed on its behalf by:

Robin Freestone

Chair of the Nomination Committee

16 February 2024

#### Nomination Committee Report continued

Moneysupermarket Group PLC Annual Report and Accounts 202396

![]()

Moneysupermarket Group PLC Annual Report and Accounts 202397

Financial statementsGovernanceStrategic report

#### Audit Committee Report

#### Continuous

enhancement of the

#### control environment

On behalf of the Audit Committee, I am

pleased to share its report for the year ended

31 December 2023. I have explained our role in

ensuring appropriate challenge and governance

around accounting treatment and the internal

control environment and how we ensure that

the Annual Report as a whole is fair, balanced

and understandable. I look forward to attending

the AGM on 2 May 2024 to answer any questions

on the work of the Committee.

The Committee continues to comprise a wide

range of business and inancial experience,

including competence relevant to the sector in

which the Company operates in compliance

with Code Provision 24 (Committee attendance

can be found on page 80). Lesley Jones, Risk

and Sustainability Committee Chair, works

closely with me to ensure that the efforts of

both Committees are co-ordinated.

#### Role and responsibilities

The primary role of the Audit Committee

istomonitor the integrity of the inancial

statements of the Group and other inancial

information prior to publication and review

the signiicant reporting judgements

contained therein. We oversee the inancial

reporting and audit processes and monitor

the effectiveness of the Group’s internal

control and risk management systems by:

•  monitoring the integrity of the inancial

statements of the Company, and discussing

formal announcements relating to the

Company’s inancial performance and

anysigniicant issues and judgements

contained in them;

•  reviewing the Group’s inancial statements

and the material inancial reporting

judgements contained in them;

•  advising the Board on whether the

Committee believes this Annual Report and

the inancial statements contained within it,

when taken as a whole, is fair, balanced and

understandable in accordance with the

requirements set out on page 100;

•  reviewing and monitoring the external

auditor’s independence and objectivity

andthe effectiveness of the audit process,

taking into consideration relevant UK

professional regulatory requirements;

•  developing and implementing a policy on the

level, amount and pre-approval of non-audit

services provided by the external auditor;

•  advising the Board on the appointment,

reappointment and removal of the external

auditor and the remuneration and terms

ofengagement of the external auditor;

During 2023 the Committee oversaw

management’s internal control enhancement

work, including reviewing the scoping deinition,

control design and testing outcomes of the

Group’s material controls, ensuring robust

standards were applied throughout.

Caroline Britton

Chair of the Audit Committee

![]()

Financial statementsGovernanceStrategic report

#### Role and responsibilities

#### continued

•  monitoring the effectiveness of the Group’s

internal control and risk management systems,

including whistleblowing and fraud controls;

•  reviewing the scope, resourcing, activities and

results of the Group’s Internal Auditfunction;

•  carrying out an annual performance

evaluation exercise, noting the satisfactory

operation of the Committee and ensuring

the Committee Terms of Reference are

reviewed by the Board annually; and

•  reporting to the Board on how the Committee

has discharged its responsibilities.

The Committee has an annual schedule of

work which is linked to the Group’s inancial

reporting cycle and developed from its

Termsof Reference (available on our website

at https://corporate.moneysupermarket.com),

with standing items that it considers at each

meeting, in addition to any speciic matters

upon which the Committee has decided

tofocus.

#### Financial statements andreports

The Committee is responsible for reviewing

the appropriateness of the Group’s half-year

reporting and annual inancial statements. We

do this by considering, among other things: the

accounting policies and practices adopted by

the Group; the correct application of applicable

reporting standards and compliance with

broader governance requirements; the

approach taken by management to report

thekey judgemental areas of reporting; and

the comments of the external auditor on

management’s chosen approach.

#### Signiicant inancial statement

#### reporting matters

We identiied the matters in the table on

page99 as being signiicant in the context

ofthe 2023 inancial statements. We consider

these areas to be signiicant taking into account

the level of materiality and degree ofjudgement

exercised by management. We discussed the

issues in detail to ensure that the approaches

taken were appropriate. Thisincluded reviewing

presentations and reportsfrom both management

and the externalauditor. In the current year we

do not consider a reasonably possible change

in the estimate and judgement would lead to a

material difference in these matters.

What we have done in 2023

Reviewed and approved the 31 December 2023 Annual Report and Financial Statements and

thehalf-year statement to 30 June 2023, together with reports from the external auditor, examining

key points of disclosure and presentation to ensure accuracy, clarity and completeness.

Reviewed and approved the rolling 12-month Internal Audit plan for appropriate risk coverage,

including quarterly in-year updates for any changes, and considered the different sources of assurance

against the Group’s key risks to ensure there is comprehensive risk and assurance coverage. Agreed

and monitored the balance of audit focus across strategic, operational, third-partyand core assurance

areas. Oversaw an independent effectiveness review of the InternalAuditfunction.

Reviewed and challenged management’s assessments, conclusions and disclosures in relation

tothe impairment of goodwill.

Received updates in relation to the Group’s Treasury and Tax Policies and strategies.

Reviewed and approved the Internal Audit Charter. Received reports from management in relation to the Group’s anti-bribery and corruption

processes,including whistleblowing, fraud and gifts and hospitality.

Oversaw the work of our Internal Audit function, ensuring it retained the right expertise

andexperience to provide effective challenge throughout the organisation and measured

theeffectiveness and value of the function, including co-source arrangements, through

questionnaires, metrics and assessments, including with reference to the IIA Code of Practice.

Reviewed, approved and recommended to the Board the Group’s going concern statement

(seepages 63 and 64) and long-term Viability Statement as contained on pages 71 and 72.

Considered management’s and Internal Audit’s assessment of the effectiveness of key controls

(across inance, operational and information security risks), in particular ongoing improvements

made to the documentation and evidence of controls.

Considered Internal Audit reports, including any unsatisfactory audit indings, root causes and

related actions plans, and satisied ourselves that management had resolved or was in the process

of resolving them.

Reviewed, considered and approved the scope and methodology of the audit work to be

undertaken by the external auditor, including the terms of engagement and fees to be paid

totheexternal auditor for the audit of the 2023 inancial statements.

Reviewed reports from the external auditor, KPMG, on the results of its controls testing as part

oftheexternal audit, including recommendations made by the external auditor in management

letters and the adequacy of management’s response.

Oversaw the appointment and embedding of a new lead audit partner following rotation

inQ22023.

Received updates from management on its programme in relation to the continuous improvement

of the Finance function.

Evaluated the independence, objectivity and effectiveness of the external auditor and made a

recommendation to the Board on the reappointment of KPMG as the external auditor. Agreed plansto

re-tender the external audit to commence in Q4 2024 with appointment of a new auditor tobe made in 2025.

Received updates from management and Internal Audit in relation to the Group’s Internal Controls

for Financial Reporting (‘ICFR’) project to prepare for Corporate Governance Reform.

Received summary reports on the progress of the Revenue Assurance function. Recommended to the Board that the Group moves to parental guarantee in lieu of subsidiary

auditsfor 100% owned entities.

#### Audit Committee Report continued

Moneysupermarket Group PLC Annual Report and Accounts 202398

![]()

Financial statementsGovernanceStrategic report

Reporting Matter  Committee review

Goodwill and intangible assets impairment assessments, including

therecoverability of goodwill in the Cashback CGU

Last year the recoverable amount for the Cashback cash generating unit (‘CGU’) provided relatively

low headroom compared to the Group’s other CGUs because it had only been acquired by the Group

in November 2021. As explained in our impairment review in note 12 to the accounts, this year the

recoverable amount is based on the fair value less costs of disposal (‘FVLCD’) rather than the CGU’s

value in use (‘VIU’) due to the sensitivity of the recoverable amount last year to changes in key assumptions.

The other CGUs have continued to be tested for impairment by determining their VIU and sensitivity

modelling has shown that no reasonably possible change to any key assumptions could lead to an

impairment. No indicators of impairment have been identiied in respect of the Group’s other

intangible assets and therefore no further impairment testing has been performed.

The Committee reviewed and challenged management’s impairment testing approach and

outcomes including:

•  the appropriateness of inputs to the VIU and FVLCD models;

•  the reasonableness of the discount rates;

•  the sensitivity of key assumptions; and

•  the associated disclosures (note 13) to conirm they provide adequate transparency and are fair,

balanced and understandable; and that they comply with accounting standards.

We also heard from KPMG on the procedures they have performed to test these balances (see page156).

Our conclusions upon review are aligned with management and the external auditor that the

Cashback CGU goodwill is not impaired. The key assumptions continue to be revenue growth and

the discount rate but management has concluded that no reasonably possible change to either of

these key assumptions would lead to the FVLCD falling below the carrying amount of the CGU.

Capitalisation of software and development costs

As more fully described on page 147 of the inancial statements, the Group holds intangible asset

balances arising from the capitalisation of certain software and development costs principally

relating to developments in the Group’s front-end platforms and back-ofice data platforms.

The judgements in relation to software and development assets largely relate to the future economic

beneits associated with the assets and conirm that capitalisation is in accordance with the relevant

accounting standards. We assessed the operation of key inancial controls relating to investment

appraisal, capitalisation and ongoing monitoring of intangible assets and we were comfortable with

their integrity as reported by management. Sample testing was also conducted by the Internal Audit

team on the related controls as part of the core assurance programme. We are also reassured by the

fact that business plans in relation to the capitalised assets receive either direct Board approval or

approval via appropriate delegated authority within pre-agreed limits.

Review of amortisation periods of acquired intangible assets

Accounting standards require management to review the amortisation periods of intangible assets

each year. This year the amortisation periods in respect of some of market related assets recognised

with some of our recent acquisitions have been reduced from ten to ive years. This relects a change

in the period of economic beneit that is expected to be generated by these assets, which becomes

more diluted as they are integrated into the Group. It has been treated as a change in accounting

estimate in accordance with accounting standards and has resulted in an additional amortisation

charge this year of £10.7m.

We considered management’s review of the appropriateness of the useful economic lives in relation

to intangible assets that have arisen from acquisitions and approved a revision to the estimates. We

also obtained the external auditor’s views on the appropriateness of the approach and conclusions.

The results of this review were that we were satisied with the conclusions reached.

Revenue recognition

We reviewed and challenged the judgements, assumptions and estimates made by management

regarding variable consideration under new and existing contracts. We also obtained the external

auditor’s views on the appropriateness of the approach and conclusions. The results of this review

were that we were satisied with the conclusions reached.

Going concern and viability statements

In assessing the validity of the statements detailed on pages 63 and 64 and 71 and 72, we approved

the viability scenarios selected and management’s approach to the viability assessment. We

reviewed and challenged management’s assessment of the Group’s resilience to the principal risks

under various scenarios and gained appropriate assurance that suficient rigour was built into the

process. We also obtained the external auditor’s views on the work undertaken by management.

Moneysupermarket Group PLC Annual Report and Accounts 202399

![]()

Financial statementsGovernanceStrategic report

Fair, balanced and

#### understandable Annual Report

#### and Financial Statements

One of the Committee’s key roles is to

recommend to the Board that the Annual

Report and Financial Statements, taken as

awhole, is fair, balanced and understandable

and provides the information necessary for

shareholders to assess the Group’s position

and performance, business model and strategy.

Ensuring this standard is met requires continuous

assessment of the inancial reporting issues

affecting the Group, in addition to the focused

exercises which take place during the production

of the Annual Report and Financial Statements.

These focused exercises can be summarised

as follows:

•  a qualitative review of disclosures and a

review of internal consistency throughout

the Annual Report and Financial

Statements;

•  a review by the Committee of all material

matters, as reported elsewhere in this

Annual Report and Financial Statements;

•  a risk comparison review, which assesses

the consistency of the presentation of risks,

and signiicant judgements throughout the

main areas of risk disclosure in this Annual

Report and Financial Statements;

•  a review of the balance of good and bad

news; and

•  ensuring it correctly relects:

– the Group’s position and performance

as described on pages 59 to 64;

– the Group’s business model, as

described on pages 28 and 29; and

– the Group’s strategy, as described on

pages 18 to 23.

The Directors’ statement on a fair, balanced

and understandable Annual Report and

Financial Statements is set out on page 129.

External auditor

The Committee is responsible for making

recommendations to the Board in relation to

the appointment of the external auditor. We

also approve the terms of engagement and

fees of the external auditor, ensuring they

have appropriate audit plans in place and

thatan appropriate relationship is maintained

between them and the Group.

#### Independence andnon-auditservices

The Committee evaluated the independence

and objectivity of the external auditor, having

regard to: (a) a report from the external auditor

describing its arrangements to identify, report

and manage conlicts of interest; (b) the extent

and nature of non-audit services provided by

the external auditor; and (c) the tenure of the

audit partner, who is required to rotate every

ive years in line with ethical standards. To this

end the Committee oversaw the rotation and

subsequent onboarding of the Group’s Lead

Audit Partner during Q2 2023.

There are policies and procedures in place in

relation to the provision of non-audit services

by the external auditor which are reviewed

regularly. These ensure that the Group beneits

in a cost-effective manner from the cumulative

knowledge and experience of its auditor,

whilstalso ensuring that the auditor maintains

thenecessary degree of independence and

objectivity. The external auditor is not permitted

to perform any work which it may later be

required to audit, or which might affect its

objectivity and independence or create a

conlict of interest. Key points from our internal

procedure for approval of work given to the

external auditorare:

•  no non-audit work may be placed with

theexternal auditor without the speciic

approval of the Committee;

•  any approved non-audit services must

beinline with the cap limits as enforced

bythe Financial Reporting Council (‘FRC’);

•  the non-audit fees are reported regularly

tothe Committee; and

•  various services are prohibited, including

the provision of most types of tax services,

valuation services, appraisals or fairness

opinions, outsourcing of Internal Audit

services, management functions,

recruitment services and legal services.

During the year, the value of non-audit

services provided by the external auditor

amounted to £0.06m (2022: £0.06m). The

non-audit services during 2023 and 2022

related to the review of the Group’s half-year

reporting, which is not part of the audit fee

cap. No other non-audit services were

provided by the external auditor; therefore,

the Group operated within required cap limits.

The assurance provided by the external auditor

on this item is considered by the Group as

strictly necessary in the interests of the Group.

The non-audit services offered relect the

auditor’s knowledge and understanding of the

Group. The Group has also continued with the

appointment of other accountancy irms to

provide certain non-audit services to the Group

in connection with internal audit, tax, systems

and regulatory advice, and anticipates that

this will continue in 2024.

The external auditor was not engaged during

the year to provide any services which may

have given rise to a conlict of interest. The

Committee is satisied that the overall levels

of audit and non-audit fees are not material,

relative to the income of the external auditor

as a whole, and therefore that the objectivity

and independence of the external auditor

were not compromised.

#### External audit effectiveness

The Committee considered the quality and

effectiveness of the external audit process

and worked with KPMG to understand its

judgements about materiality and considered

the way it communicated key accounting

andaudit judgements. This approach was

supplemented by members of the Committee

completing a detailed questionnaire.

Thequestionnaire evaluated the overall

effectiveness of the external auditor including

the audit partner’s and his team’s approach,

communication, independence, objectivity

and reporting. We also assessed the value for

money of the audit process, including KPMG’s

existing and proposed audit fees. The results

of the questionnaire were then reported to

and discussed by the Committee and the

indings reported to the Board as part of

ourrecommendation.

As in prior years, at the planning meetings

forthe half-year review and year end audit,

the external auditor was required to explain

itsunderstanding of signiicant risks to audit

quality, by reference to the Company’s

speciic circumstances and changes in the

risks and reasons for those changes. We

explored the auditor’s understanding of our

business and industry knowledge which

informed its approach to identifying risks.

Wealso considered the auditor’s use of

specialists in its work to support its core team.

The Committee held private meetings

withthe external auditor as necessary after

Committee meetings to review key issues

within its sphere of interest and responsibility.

#### Audit Committee Report continued

Moneysupermarket Group PLC Annual Report and Accounts 2023100

![]()

Financial statementsGovernanceStrategic report

Audit Committees and the

#### External Audit: Minimum

#### Standard

The Committee has reviewed itself

againsttheFRC’s Audit Committees and

theExternal Audit: Minimum Standard

(the‘Standard’) published in May 2023 and

Ican conirm that the Committee has fully

complied with the requirements for the year

ended31December2023, and this report

serves as the Group’s reporting against the

requirement as required under point 26 of

theStandard.

Reappointment of the

externalauditor

KPMG has acted as the auditor to the Group

since 2004 and was appointed as the auditor

to the Company on its lotation in 2007. The

lead audit partner rotates every ive years to

ensure independence, with the last rotation in

2023, when the lead audit partner rotated off

after three years in role. Following a formal

competitive tender exercise during 2016, in

relation to the audit for the Group for the year

ended 31December 2017, the Board approved

the Audit Committee’s recommendation to

put a resolution to shareholders at the 2017

Annual General Meeting to reappoint KPMG,

which shareholders subsequently approved.

We have therefore complied with the

requirement to ensure the external audit

contract is tendered within the ten years

prescribed by EU and UK legislation and the

Code’s recommendation. We conirm we

have complied with the provisions of The

Statutory Audit Services for Large Companies

Market Investigation (Mandatory Use of

Competitive Tender Processes and Audit

Committee Responsibilities) Order 2014.

Since KPMG’s reappointment, we have

considered further the length of KPMG’s

tenure and have conducted detailed

stakeholder surveys on its performance

toassess its continued effectiveness and

independence. We continue to remain

satisied with the work of KPMG and that

itcontinues to remain independent and

objective. In accordance with ISA (UK) 260

and Ethical Standard 1 issued by the Financial

Reporting Council, and as a matter of best

practice, the external auditor has conirmed

its independence as auditor of the Company,

in a letter addressed to the Directors. It will

therefore be proposed at the 2024 AGM that

KPMG be reappointed as the Group’s auditor

for the inancial year ended 31 December 2024.

The Committee will conduct a formal audit

tender process and appoint a new auditor

during 2025 with a view to proposing a

resolution to shareholders at the 2026 Annual

General Meeting.

#### Internal control

The Committee is responsible for monitoring

and reviewing the effectiveness of the Group’s

internal control and risk management systems.

The Committee delivers on this objective by

reviewing management’s reports on internal

control effectiveness via self-assessment

andirst line testing of key inancial controls,

including monitoring of control improvement

plans and consideration of the mitigating

controls in operation. The Committee also

receives assurance reports on key inancial

controls from independent testing by Internal

Audit, as well as management control points

from External Audit. Through monitoring the

effectiveness of its internal controls and risk

management, the Committee is able to

maintain a good understanding of business

performance, keyjudgemental areas and

management’s decision-making processes.

We consider the adequacy of management’s

response to matters raised and the

implementation of recommendations made.

The Board’s statement on internal control

andrisk management can be found on

pages86 and 87.

In response to the Government’s proposed

Corporate Governance Reform, during 2023

the Committee has overseen management’s

preparatory work to deine the scope, design

and testing of the Group’s material controls

with agreement on coverage and breadth of

in-scope material controls. The majority of

these controls were already in operation within

the Group, with the work of management

bringing them together under a common

umbrella, enabling the identiication of any

gaps in risk coverage and ensuring that they

are all matured to the same robust standard.

As the Committee considers the recent FRC

updates to the Corporate Governance Code,

and aligns on the approach with our auditor,

management will seek to reine and mature

the control framework further in line with the

Group’s risk appetite. The Committee will

oversee management’s continued work to

reine the Group’s material controls during

2024, rationalising and automating where

possible. During the year, the Committee

hasoverseen management’s continuous

improvement programme to further automate

and optimise inancial processes which

continues into 2024, targeting further

opportunities for control eficiency and

automation. The Committee will further

oversee the development and documentation

of the Group’s methodology and approach

tocompliance with the updated Code

requirements, including setting of risk

andassurance appetite.

The Committee has considered the results of

several rounds of Internal Audit testing over

the design and operational effectiveness of

the Group’s material controls and noted the

strong progress made, whilst also ensuring

any gaps had adequate remediation plans

and were reported back to the Committee

upon closure

#### Internal Audit

The Group has an Internal Audit function

which, together with a PwC co-source

arrangement, delivers a risk-based Internal

Audit plan to provide independent assurance

over the Group’s key risks. In 2023, the

Internal Audit team continued to utilise the

PwC co-source relationship to deliver

specialist reviews. These reviews were more

technical in nature and related to the

Consumer Duty which was implemented in

July 2023, the Software Development Life

Cycle and data projects. The Audit

Committee meets with the Head of Internal

Audit without management present on an

annual basis to discuss pertinent topics. In

addition, the Head of Internal Audit meets

separately with the Chair of the Committee

throughout the year to discuss Internal

Auditobjectives.

#### Internal auditor effectiveness

The Committee considered the quality

andeffectiveness of the Internal Audit

function and Head of Internal Audit by way

ofcompleting a detailed questionnaire. In

2023 the questionnaire evaluated the overall

effectiveness of the Internal Audit function

including the team’s approach, communication,

independence, objectivity and reporting. The

results of the questionnaire were then reported

to and discussed by the Committee. In 2023

the review found that Internal Audit was

Moneysupermarket Group PLC Annual Report and Accounts 2023101

![]()

Financial statementsGovernanceStrategic report

#### Audit Committee Report continued

#### Internal auditor effectiveness

#### continued

recognised as a function which provided

quality challenge, was able to balance

itsindependence with proximity to and

understanding of the business, was lexible

enough to adapt its planned activities in the

case of new and emerging risks and had the

appropriate balance of skills, experience and

capacity to successfully execute its activities.

In 2023 Internal Audit undertook an External

Quality Assessment (‘EQA’) delivered by The

Chartered Institute of Internal Auditors (‘IIA’)

against the Internal Professional Practices

Framework (‘IPPF’). Of the 64 relevant principles,

the IIA found that Internal Audit “Generally

Conformed” with 60 of the IPPF Standards

and “Partially Conformed” with four, noting

Generally Conformed is the highest rating

available. The results of the EQA were

presented to the Committee at its meeting

inNovember2023 and the Committee will

oversee the small improvements identiied

bythe IIA, which are due for completion

byearly2024.

Additionally, the Head of Internal Audit

undertakes an annual self-assessment of the

Internal Audit function against the Chartered

Institute of Internal Audit Standards and

reports the results to the Audit Committee.

The Committee approves the Internal Audit

Charter on an annual basis and reviews and

monitors progress against the annual Internal

Audit plan. The Committee further seeks

conirmation from the Head of Internal Audit at

each meeting that the Internal Audit function

has the requisite expertise and resources to

successfully fulil its role.

#### Whistleblowing

The Group has established procedures by

which all employees may, in conidence, report

any concerns. Our whistleblowing process

sets out the ethical standards expected of

everyone that works for and with us and

includes the procedures for raising concerns

in strict conidence. Our workforce can raise

concerns through their manager or senior

management and through our conidential

and independent whistleblowing helpline,

operated by Safecall. All investigations are

carried out independently by the General

Counsel and Company Secretary, with

indingsbeing reported to the Committee.

The Board, as a whole, monitors and

reviewsthe effectiveness of the Group’s

whistleblowing arrangements annually, to

ensure that it has suficient oversight of

whistleblowing to support its work on culture,

risk and stakeholder engagement. Following

this review in May 2023, the Committee

requested enhancements to internal

signposting of the Group’s whistleblowing

helpline and to this end posters were put up

in several colleague areas within each ofice

during September 2023. The Committee

receives reports on investigations and all

signiicant whistleblowing matters are

reported directly to the Board. The Board has

reviewed the whistleblowing arrangements

and is satisied that they are effective,

facilitate the proportionate and independent

investigation of reported matters and allow

appropriate follow-up action to take place.

#### Audit Committee effectiveness

In 2023, we carried out an external evaluation

of Committee effectiveness, withthe results

being analysed and presented at the

January2024 Board meeting for discussion

(for further details see pages 88to 90). The

Committee determined that it both continues

to be effective in fulilling its role and

remainsindependent.

#### Overview of Committee

#### activities for2024

The below table summarises the Committee’s

focus areas for 2024. The Committee will also

continue to consider and oversee the Group’s

response to emerging issues and topics as

they arise.

Consider the changes to the Corporate

Governance Code with regards to internal

controls, determine risk and assurance appetite

and oversee management’s progress in further

maturing the ICFR programme accordingly.

Oversee minor enhancements to the Internal

Audit function following the improvements

identiied by the 2023 EQA.

Make preparations ahead of holding a formal

tender for the provision of external audit

services, ensuring compliance with the Audit

Committees and the External Audit: Minimum

Standard published by the FRC in May 2023.

This report was approved by the Board

andsigned on its behalf by:

Caroline Britton

Chair of the Audit Committee

16 February 2024

Moneysupermarket Group PLC Annual Report and Accounts 2023102

![]()

Moneysupermarket Group PLC Annual Report and Accounts 2023103

Financial statementsGovernanceStrategic report

#### Risk and Sustainability Committee Report

Managing risks and

#### unlocking opportunities

I am pleased to present the Committee’s report

for the year ended 31 December 2023. I have

set out our role and activities in overseeing the

Group’s risk management framework, ensuring

risks are appropriately identiied, managed and

mitigated, and advising the Board on risk

appetite, tolerance and strategy.

The Risk and Sustainability Committee

maintains close links with the Audit Committee,

with the Chair of each Committee being a

member of the other. The cross-membership

and liaison between the Committees, on

agenda items and reports, facilitate effective

linkage between both Committees and ensure

that any matters relating to internal control

andinancial reporting are considered in an

effective and timely manner. This was the

irstyear in which I, as Chair of the Risk and

Sustainability Committee, provided assurance

to the Remuneration Committee on the

performance of the business and control

functions to allow the Remuneration Committee

to satisfy itself on the appropriateness of its

remuneration decisions.

#### Role and responsibilities

The primary role of the Risk and Sustainability

Committee is to assist the Board in its

oversight of risk management and delivery

ofits sustainability strategy within the Group.

The Committee achieves this by:

•  advising the Board on the overall risk

appetite, tolerance, strategy and culture;

•  overseeing and advising the Board on the

current risk exposures and future risk strategy;

•  overseeing the application of the risk

management framework;

•  overseeing the management of key risks,

including strategic, operational, regulatory,

conduct and data risks across the Group;

•  reviewing reports received from

management, the Risk and Compliance

function and, where appropriate, Internal

Audit or third parties on the identiication,

management and mitigation of risks;

Overseeing the Group’s Sustainability

Framework has deepened the Committee’s

understanding of the sustainability-related

risks and opportunities for the Group and

hasprompted an active debate on our

strategicoptions and choices.

Lesley Jones

Chair of the Risk and Sustainability Committee

![]()

Financial statementsGovernanceStrategic report

#### Risk and Sustainability Committee Report continued

What we have done in 2023

Received reports from management on risks associated with the strategic initiatives and

receivedad hoc reports relating to new or emerging risks, focusing in detail on management’s

riskassessment and mitigation methodologies.

Oversaw the scope and effectiveness enhanced controls relating to the Group’s inancial crime

and data protection risks.

Tracked management’s successful implementation of the Group’s FCA Consumer Duty Plan,

including the approval of a Consumer Duty Scorecard and related metrics.

Received updates at each meeting on the Group’s key risks, challenging management

onassessments and mitigating actions.

Approved the risk management framework and risk appetite framework and statement, receiving

reports on actions and progress against the Group’s risk acceptances, including whether these

continued to be appropriate.

Reviewed and approved the Group’s revised Supplier Management Framework, moving

toanenhanced supplier onboarding process and the application of the “Kraljic Matrix” for

suppliermapping.

Oversaw management’s progress in relation to business continuity management and the Group’s

continual cyber maturity programme. To this end the Committee requested that the Board was

provided with a cyber attack simulation which took place on 23 November 2023.

Approved the Risk and Compliance plan and monitored management’s progress against

thesame.

Reviewed the resources and considered the effectiveness of the Risk and Compliance function.

Reviewed the Consumer Duty scorecards and complaints data and oversaw related actions

toensure we are putting customers at the heart of the business.

Provided assurance to the Remuneration Committee on the performance of the business and

control functions on an annual basis to allow the Remuneration Committee to satisfy itself on the

appropriateness of its remuneration decisions. This will become an integral part of the Group’s

annual remuneration process.

Oversaw and monitored the Group’s sustainability and environmental initiatives, including

thesubmission of the Group’s Carbon Disclosure Project data in June 2023, the publication

oftheGroup’s SBTi targets in July 2023 and the TCFD Report within the 2023 Annual Report

andAccounts.

Approved management’s Annual Appointed Representative Self-Assessment.

Reviewed the Group’s division of responsibilities amongst Senior Managers in accordance

withSMCR.

#### Role and responsibilities

#### continued

•  reviewing reports from the legal team in

relation to legal matters affecting the Group;

•  receiving “deep dive” updates into key risk

areas including cyber, data protection and

third-party risks;

•  overseeing compliance with relevant legal

and regulatory requirements;

•  overseeing and monitoring the Group’s

sustainability and environmental initiatives

and outputs of the Group Sustainability

Steering Committee; and

•  considering and approving the remit of the

Risk and Compliance function and ensuring

it has adequate resources.

The Committee held three meetings in

2023and has an annual schedule of work,

developed from its Terms of Reference

(available on our website at https://corporate.

moneysupermarket.com), with standing items

that it considers at each meeting, in addition

to any speciic matters upon which the

Committee has decided to focus. During

2023 this schedule of work evolved to

includeoversight of the Group’s Sustainability

Framework, with reporting at each meeting

covering our Environmental, Social and

Governance pillars. The Risk and Sustainability

Committee receives regular reports from the

management team, the Chief Risk Oficer and

the General Counsel and Company Secretary.

#### Risk and Compliance

The Group has a Risk and Compliance

function, led by the Chief Risk Oficer, which

oversees the Group’s risks and controls

together with the Group’s compliance with

the requirements of the various bodies that

regulate the Group’s activities. These regulatory

bodies include the CMA, the FCA and the ICO

as well as Ofgem and Ofcom (which operate

voluntary price comparison codes in the energy

and home communications sectors to which

brands in the Group subscribe). The Chief

RiskOficer is a member of the Executive

Team, relecting the importance of the risk

management and internal control processes

to the Group. The Chief Risk Oficer has

directand independent access to the Risk

andSustainability Committee and meets

non-executive members of the Committee at

the conclusion of each Committee meeting

without other members of the Executive

Team. This ensures that the Chief Risk Oficer

has the opportunity to discuss any matters

ofconcern which may need to be brought

tothe Non-Executive Directors’ attention.

The Group has a Risk and Compliance plan,

which deines the scope of the work that the

function will undertake, including compliance

monitoring and assurance activities across

the Group. In 2023 this focused on extending

and embedding the Group risk framework

including enhancing control in respect of

data protection and business continuity,

delivering regulatory change across the

Group including compliance with Consumer

Duty requirements, enhanced Appointed

Representative oversight and reporting

arrangements and continuing to build our

fraud and inancial crime controls.

At its meeting in September 2023, the

Committee received a holistic review of

theGroup’s risk register together with an

explanation of management’s scenario

analysis used within the risk management

processes which fed into the Group’s

viability and going concern assessments

overseen by the Audit Committee.

Moneysupermarket Group PLC Annual Report and Accounts 2023104

![]()

Financial statementsGovernanceStrategic report

#### Principal and emerging risks

The Committee undertook an assessment

ofthe Group’s principal and emerging risks,

including those which had the potential to

impact delivery of our strategy, culture and

future performance. Details of the Group’s

principal risks and uncertainties, including

their type, link to the Group’s strategy and

trend information, are provided on pages 69

and 70.

In accordance with the 2018 UK Corporate

Governance Code Principle O and Provision

29, following a detailed review by the

Committee, the Directors can conirm that

the Group’s key risks have been robustly

assessed by management and the related

key controls are effective.

The key risks are managed by one or more

control owners across the Group and are

recorded in the Risk Register. Controls

designed to mitigate each risk have been

identiied and allocated a control owner and

aredocumented. Reviews of controls are

conducted by control owners toconirm

their effectiveness. Control owners and the

relevant Executive member attest to the

effectiveness of their controls biannually.

Anindependent annual review of internal

controls is undertaken by the Internal

Auditfunction.

#### Sustainability

2023 was the irst full year of the

Committee’s expanded remit, and whilst

climate change is not currently considered

by the Board to be a principal risk to the

Group, moving oversight of sustainability into

the Committee enabled timely discussions

of the risks and opportunities of the same

tothe Group. The Committee received

reporting at its meetings on each one of the

Group’s three sustainability pillars in turn and

how the relevant pillar tracked against the

Sustainability Framework metrics.

The Committee oversaw the production of

theGroup’s external environmental reporting

during the year, including our net zero plans,

our Carbon Disclosure Project, our TCFD

section of this Annual Report and the

submission and validation of the Group’s

science-based targets. During 2023 the

Committee discussed management’s TCFD

review of the Group’s climate-related risks

inthe short, medium and long term, together

with any potential opportunities, and requested

that management expand its thinking by

conducting a brainstorming exercise.

Management utilised the Sustainability

Steering Committee for this purpose and the

outputs were considered by the Committee

on 7 February 2024 as part of the Committee’s

review and approval of the inal TCFD section

within this Annual Report. Further details are

contained within our Sustainability Report

onpages 53to 56.

#### Opportunities

Our risk management framework underpins

the strategy of the Group, as it is only by

understanding the level of risk the Board

iswilling to take that we can identify and

pursue strategic opportunities in a safe

andproitable manner. Additionally, the Risk

and Compliance function’s monitoring and

assurance of in-light strategic programmes

enables the early detection of execution

risks. For further details regarding the

principal and emerging risk assessment,

including details of the Board’s appetite in

relation to its strategic objectives, please

seepages 65 to 70.

#### Risk and Sustainability Committee effectiveness

In 2023, we carried out an external evaluation of the Risk and Sustainability Committee’s

effectiveness with the results being analysed and presented to the Board in January 2024.

TheCommittee determined it continues to be effective in fulilling its remit and remains

independent. Further details are contained on pages 88 to 90.

#### Overview of Committee activities for 2024

The table below summarises the Committee’s additional focus areas for 2024. In addition

tomonitoring its current risks, the Committee will also continue to consider and oversee the

Group’s response to emerging risks and opportunities as they arise. These are currently likely

to include:

What we will focus on in 2024

The continuous enhancement of the Group’s cyber security and related maturity.

Management’s multi-year plan for the achievement of its SBTi targets.

Regulatory change including that by the FCA, FRC, ICO and CMA and in the energy market.

The risks and opportunities presented by artiicial intelligence to the Group.

The embedding of the revised Group Supplier Management Framework.

Assessment of the Group’s annual Consumer Duty report from management to support

theBoard’s assertion that good customer outcomes are relected in our culture, objectives,

governance and remuneration arrangements.

An awareness of evolving competitive threats and changes to industry business models which

challenge conventional consumers’ behaviour.

This report was approved by the Board and signed on its behalf by:

Lesley Jones

Chair of the Risk and SustainabilityCommittee

16 February 2024

Moneysupermarket Group PLC Annual Report and Accounts 2023105

![]()

Moneysupermarket Group PLC Annual Report and Accounts 2023106

Financial statementsGovernanceStrategic report

The Remuneration Committee’s

keyresponsibility isto determine and apply

theRemuneration Policy to ensure it promotes

the delivery of our strategy andthe long-term

success of the Group.

Rakesh Sharma

Chair of the Remuneration Committee

#### Remuneration Committee Report

#### Incentivising our most

#### valuable asset

#### As a Committee

#### we ensure that

#### our remuneration

#### framework continues

#### to align with our

#### Groupstrategy.

#### How we performed in the year

Group revenue

£432.1m

(2022: £387.6m)

Group EBITDA

£131.9m

(2022: £115.5m)

Net promoter score (MSMand MSE)

70

(2022: 72)

![]()

Financial statementsGovernanceStrategic report

Number of meetings of the

Remuneration Committee

4

#### Quick facts

All members of the Committee in 2023

were independent Non-Executive Directors.

•  Only members of the Committee have

the right to attend Committee meetings.

Other individuals may be invited to

attend meetings as and when appropriate,

including the Chair of the Board, the

CEO, the CFO, the Chief People Oficer,

the Head of Reward, the General Counsel

and the Company Secretary and the

external remuneration adviser.

•  The Committee’s Terms of Reference

were updated in December 2023 and

are available on the Investor section of

the Group’s website at http://corporate.

moneysupermarket.com.

#### 2023 highlights

•  Finalised the new Remuneration Policy,

including the replacement of the existing

LTIP with Restricted Share Awards.

•  Reviewed and approved incentive

outturns for 2023, which relect the

strong inancial and strategic performance

of the Group over the year.

•  Considered salary increases for 2024, in

the context of the budget for the wider

workforce increases.

•  Considered annual bonus measures

andtargets for 2024.

#### Total remuneration received by our Executive Directors in 2023

Board member Salary

Taxable

beneits Pension

Annual

bonus LTIP/other Total

Peter Duffy

CEO £615,992 £20,628 £30,800 £890,108

1

£698,979  £2,256,507

Niall McBride

CFO £398,750 £13,737 £19,938 £518,574

1

— £950,999

1  One-third of annual bonus deferred into shares.

2  LTIP valued using the Q4 average share price including dividend Equivalents.

Niall McBride started 1 February 2023, therefore remuneration shown above has been pro-rated from this date.

#### Dear Shareholder

I am pleased to present the Directors’

Remuneration Report for the year ended

31December 2023.

Firstly, I would like to thank shareholders

fortheir approval of our new Directors’

Remuneration Policy, including the

introduction of restricted shares in place

ofthe LTIP, at our AGM in May 2023, which

received a vote in favour of 87%.

#### Wider workforce context

Throughout 2023 the Committee

hasbeenmindful of the challenging

economic environment which has seen high

inlation levels with lower paid employees

disproportionately impacted. Weare acutely

aware that this is a challenging time for many

of our colleagues who are experiencing

signiicant increases to their cost of living.

As disclosed last year, the overall budget for

salary increases was raised to 6.5% for 2023,

with the proportion of the budget allocated to

lower paid employees also increased such that

junior employees received higher percentage

increases than more senior colleagues. In

addition, effective April 2024, we will increase

our maximum employer pension contributions

from 5% to 6% of salary for the wider workforce,

providing employees with the opportunity to

save more for their retirement. The Group is

also a real Living Wage employer and has

been accredited in 2023 as

a real Living

Hoursemployer.

#### 2023 remuneration outcomes

The Group generated record revenue and

strong proit growth while maintaining gross

margin, as expected. EBITDA and proit before

tax grew 14% and 8% respectively. The strong

trading performance has primarily been

driven by Insurance. Car and home insurance

premiums have increased signiicantly

because of the rising cost of claims. The

inancial performance and value creation are

testament to the delivery of our clear strategy

and the investments made in recent years.

The Group’s strong performance in the year

means that the Group exceeded the stretch

target for both EBITDA and revenue metrics

under the annual bonus. Under the customer

metric, MSE and MSM were ranked one and

two versus the peer group, resulting in

maximum payout under this measure. The

Committee determined that there had been

strong progress on D&I in the year, including

progress made on a number of our key D&I

indicators, therefore the outturn under this

element should be 80% of maximum. There

was also excellent progress against the shared

strategic objectives and the Committee

determined that the payout under this

element should be 87% of maximum.

Taking into account all of the above,

theoverall bonus outcome was 96.4% of

maximum for both Peter and Niall (with Niall’s

award pro-rated based on the portion of the

year served as an employee of the Group).

The Committee considers that this overall

outcome is appropriate in the context of the

strong business performance (both inancial

and strategic) and wider stakeholder

experience, therefore determining that no

discretion would be applied. In line with the

Remuneration Policy, one-third of this award

will be deferred into shares which vest after

two years. Further details of performance

achieved is set out on page 117.

Moneysupermarket Group PLC Annual Report and Accounts 2023107

![]()

Financial statementsGovernanceStrategic report

#### 2023 remuneration outcomes

#### continued

The 2021 LTIP award was based on a

combination of stretching adjusted EPS,

revenue and comparative total shareholder

return targets over the three-year performance

period to 31 December 2023. Performance

against the EPS target was above threshold,

with revenue slightly below the stretch target,

resulting in vesting of 35% of maximum for

EPS and 81% of maximum for revenue. The

Group’s TSR performance was between

median and upper quartile versus the FTSE

250 (excluding investment trusts), resulting

investing of 88% of maximum under this

element. The overall result of this is that

59.4%of the maximum award is due to vest.

TheCommittee considers that this outcome

is appropriate in the context of the strong

business performance (both inancial and

strategic) and shareholder experience over

the three-year period, therefore determining

that no discretion would be applied. Peter

Duffy’s award is subject to a two year

holdingperiod post-vesting.

#### Approach to remuneration

in2024

Salary, pension and beneits

Peter Duffy and Niall McBride received salary

increases of 4% effective 1 January 2024 (to

£640,600 and £452,400 respectively). This is

below the average awarded to the Group’s

employees where a salary review budget of

4.5% has been distributed and a further 1%

distributed through the year. This takes the

budget to 5.5% once in-year strategic market

pay adjustments and promotions are taken

into account.

As part of our ongoing focus on investing

inour workforce, effective 1 April 2024 the

Group increased its maximum employer

pension contributions from 5% to 6% of

salaryfor the wider workforce. In line with the

principle that pensions should be aligned to

the workforce, this change will also be applied

to the Executive Directors from April 2024.

Beneits will operate in line with the

Remuneration Policy.

Annual bonus

The structure of the annual bonus is broadly

unchanged for 2024, with performance

metrics and weightings consistent with 2023,

other than the ESG metric which is being

broadened to include progress against the

Group’s environmental objectives in addition

to D&I. The bonus is therefore based on the

following metrics for 2024: EBITDA (50%),

revenue (20%), customer (5%), ESG (5%) and

shared strategic objectives (20%).

Annual bonus opportunity levels are

unchanged – Peter Duffy’s maximum award

is150% of salary and Niall McBride’s maximum

award is 135% of salary. One-third of any

bonus awarded will be deferred into shares

which vest after two years.

Restricted Share Awards (‘RSAs’)

RSAs will operate in line with the approach for

2023, with award levels of 87.5% of salary for

Peter Duffy and 75% of salary for Niall McBride.

Awards will be subject to underpin conditions

– should any of the underpins not be met, the

Committee would consider whether, and to

what extent, a discretionary reduction in

thevesting of awards was required. Further

details of the operation of the underpins for

2024 are set out on page 119.

#### Alignment with shareholders

We are mindful of our shareholders’ interests

and are keen to ensure a demonstrable

linkbetween reward and long-term value

creation. We remain committed to an open

and ongoing dialogue with our shareholders

on the issue of Executive remuneration and

the Committee welcomed the feedback we

received in our consultation of the new Policy.

We look forward to receiving your continued

support at the forthcoming AGM.

Rakesh Sharma

Chair of the Remuneration Committee

16 February 2024

#### Remuneration Committee Report continued

Moneysupermarket Group PLC Annual Report and Accounts 2023108

![]()

Financial statementsGovernanceStrategic report

#### Directors’ Remuneration Policy

The Directors’ Remuneration Policy was approved by shareholders at the 2023 AGM on 4 May 2023. A summary of the Policy for Executive Directors is shown below. The full Remuneration Policy

isset out on pages 101–107 of the 2022 Annual Report and Accounts.

Base salary

Purpose and link tostrategy

To provide competitive ixed remuneration to attract and retain Executive Directors of the calibre required to deliver the business strategy for shareholders.

Operation

The base salary for Executive Directors will normally be reviewed annually by the Committee. Individual salary adjustments may take into account

each Executive Director’s performance and experience in role, changes in role or responsibility, the Group’s inancial performance and external

market data.

Maximum

There is no prescribed maximum base salary or maximum salary increase.

Salary increases are ordinarily in line with the broader employee population but increases may be above this level in certain circumstances;

forexample, an increase in the scale, scope or responsibility of the role, an increase in the size and complexity of the Company, developments

inthe wider competitive market or signiicant change in market practice and other exceptional circumstances.

Performance targets

No speciic targets although the Committee will take into account individual performance when considering salary increases.

Pension

Purpose and link tostrategy

To provide an appropriate retirement beneit that is competitive in the relevant market.

Operation

Executive Directors may participate in the Company’s deined contribution pension scheme and/or receive salary supplements, or such other

allowance as the Committee considers appropriate.

Maximum

Maximum contribution or cash supplement in line with that available to the majority of the wider workforce (6% of base salary effective April 2024).

Performance targets

Not applicable.

Beneits

Purpose and link tostrategy

To provide market competitive beneits.

Operation

Current beneit provision includes a car allowance, life insurance and private medical insurance. Other beneits may be provided where appropriate

including, for example, one-off or ongoing relocation beneits, travel expenses and reimbursed business expenses (including any associated tax

liability) incurred when travelling in performance of duties.

Maximum

There is no prescribed maximum monetary value for beneit provision. Beneits are set at a level which the Committee determines is reasonable and

appropriate, and the value may vary depending on the beneit provided and the market cost of the beneit given the individual’s personal circumstances.

Performance targets

Not applicable.

Moneysupermarket Group PLC Annual Report and Accounts 2023109

![]()

Financial statementsGovernanceStrategic report

Annual bonus

Purpose and link tostrategy

Incentivises the delivery of stretching inancial, operational and strategic performance. Deferral into Moneysupermarket.com Group PLC shares

increases long-term alignment with shareholders.

Operation

The annual bonus is based on performance against targets set by the Committee.

A proportion of any annual bonus earned (at least one-third) will normally be deferred into an award of Moneysupermarket.com Group PLC shares

under the terms of the Deferred Bonus Plan (‘DBP’). DBP awards will normally vest at least two years after grant. The remainder will be paid in cash

following the year end.

Malus and clawback provisions apply for a period of two years following the payment of a cash bonus and the grant of any DBP award.

Maximum

The maximum annual bonus opportunities in respect of a inancial year will be:

•  CEO: 150% of base salary; and

•  CFO: 135% of base salary.

Where considered appropriate in exceptional circumstances, the Committee may determine that the maximum annual bonus opportunity

inrespect of a particular inancial year is up to 200% of base salary.

Performance targets

Payment is determined by reference to performance assessed over a inancial year. The Committee shall determine performance measures for the

bonus each year which the Committee considers to be aligned to the strategy and the creation of shareholder value. These may include inancial

measures and other metrics linked to the delivery of the business strategy, operations or personal performance targets.

The Committee determines the weightings of the performance measures each year. The overall framework will normally be weighted towards

inancial measures of performance. The performance measures and weightings for the 2023 inancial year are shown on page 107. The Committee

retains discretion to use different or additional measures or weightings in future years to ensure that the bonus framework appropriately supports

the business strategy and objectives for the relevant year.

Performance targets are set each year by the Committee by reference to factors such as the budget and strategic objectives for the year and

market expectations. Payout will be based on a scaled performance target schedule, with the level of payout in aggregate for threshold performance

being no higher than 15% of the maximum. The target schedule will normally be disclosed retrospectively in the Annual Remuneration Report.

The Committee has the discretion to adjust performance targets for any exceptional events that may occur during the year.

In addition, the Committee may determine that it is appropriate to adjust the bonus payout outcome if, for example, outcomes are not considered

tobe relective of underlying performance of the business or the performance of the individual, where performance targets are no longer considered

appropriate or where the outcome is not considered appropriate in the context of the experience of shareholders or other stakeholders.

#### Remuneration Committee Report continued

#### Directors’ Remuneration Policy continued

Moneysupermarket Group PLC Annual Report and Accounts 2023110

![]()

Financial statementsGovernanceStrategic report

Restricted Share Awards

Purpose and link tostrategy

To reward our Executive Directors for driving the sustainable long-term growth of the Company and shareholder value and to encourage

andenable substantial long-term share ownership.

Operation

Awards will normally vest at the end of a three-year period, subject to continued employment and assessment of the underpin.

Following vesting, an additional two-year holding period will normally apply, such that vested shares are normally released ive years from grant.

Malus and clawback provisions apply until two years from the date of vesting.

Maximum

Under normal circumstances, the maximum award levels granted in respect of a inancial year will be:

•  CEO: 87.5% of base salary; and

•  CFO: 75% of base salary.

Under exceptional circumstances (as determined by the Committee), the maximum award level that may be granted in respect of a inancial

year will be 100% of base salary.

Performance targets

No speciic performance conditions are required for the vesting of RSAs, although the awards will normally be subject to one or more underpin

conditions over the vesting period. Should any of the underpins not be met, the Committee would consider whether a discretionary reduction

inthe vesting of awards was required. The underpins applying to each award will be determined by the Committee each year but may include

measures related to key inancial, strategic, governance, ESG or share price metrics.

In addition, the Committee may determine that it is appropriate to reduce the vesting outcome if, for example, outcomes are not considered

tobe relective of underlying performance of the business or the performance of the individual, where underpins are no longer considered

appropriate or where the outcome is not considered appropriate in the context of the experience of shareholders or other stakeholders.

All employee share plans

Purpose and link tostrategy

To encourage wider employee share ownership and thereby increase alignment with shareholders.

Operation

Executive Directors are eligible to participate in all employee share plans, which are offered on similar terms to all employees, such as

HMRC-approved Sharesave plans and Share Incentive Plans.

Maximum

The maximum which applies to all employees, which includes the limits for any HMRC-approved plans, are as deined by HMRC from time to time.

Performance targets

Not applicable.

Moneysupermarket Group PLC Annual Report and Accounts 2023111

![]()

Financial statementsGovernanceStrategic report

Share ownership guidelines

Purpose and link tostrategy

To increase long-term alignment between Executives and shareholders, including after they have stepped down from the Board.

Operation In employment

Executive Directors are normally expected to build up and maintain a substantial holding of Moneysupermarket.com Group PLC shares of 200%

of base salary.

To achieve this, Executive Directors are normally expected to retain 50% of the net of tax vested legacy LTIP shares and RSA shares until the

guideline is met. Unvested deferred bonus shares, unvested RSAs subject to an underpin and vested RSA shares or legacy LTIP shares subject

toa holding period will count towards the guideline (on a net of tax basis).

Post-employment

Following stepping down from the Board, Executive Directors will normally be expected to maintain a minimum shareholding of 200% of salary

(or their actual shareholding on cessation if lower) for two years. The Committee retains discretion to waive this guideline if it is not considered

to be appropriate in the speciic circumstance.

Maximum

Not applicable.

Performance targets

Not applicable.

#### Remuneration Committee Report continued

#### Directors’ Remuneration Policy continued

Moneysupermarket Group PLC Annual Report and Accounts 2023112

![]()

Financial statementsGovernanceStrategic report

#### Implementation of the Remuneration Policy fortheyear ending

#### 31December 2024

A summary of how the Remuneration Policy will be applied during the year ending

31December2024 is set out below.

#### Base salary

The Remuneration Committee has determined that base salaries for the Executive Directors

willincrease by 4% with effect from 1 January 2024. This is below the average awarded to the

Group’s employees where a salary review budget of 4.5% has been distributed and a further 1%

distributed through the year. This takes the budget to 5.5% once in-year strategic market pay

adjustments and promotions are taken into account.

Board member

2024

£

2023

£ % increase

Peter Duffy 640,600 615,992 4%

Niall McBride 452,400 434,800 4%

#### Pension

Effective 1 April 2024 the Group increased its maximum employer pension contributions from

5% to 6% of salary for the wider workforce. This change has also been applied to the Executive

Directors from 1 April 2024.

#### Annual bonus

For the year ending 31 December 2024, the maximum annual bonus opportunities will be in line

with the Policy, as shown in the following table.

% of salary

Peter Duffy 150%

Niall McBride 135%

The bonus structure is broadly unchanged – awards will be determined based on a balanced

combination of inancial and non-inancial performance, directly aligned to our KPIs and strategic

objectives. For 2024, the Board will continue to focus on EBITDA and revenue growth as key

inancial metrics for our strategic delivery. The customer metric is unchanged with NPS for

MSM and MSE being measured compared to key competitors, whilst the ESG measure is being

broadened to include progress against the Group’s environmental objectives in addition to D&I.

The shared strategic objectives for 2024 will focus on delivering against the strategy to help

households save money; delivering against our best provider proposition, leading data and tech

strategies, and leadership of an effective and engaged organisation. The weightings of

theindividual metrics are set out below:

Weighting

(% of bonus)

EBITDA 50%

Revenue growth 20%

Customer 5%

ESG 5%

Shared strategic objectives 20%

The maximum bonus will only be payable when performance has signiicantly exceeded

expectations. The Committee believes that the underlying targets are commercially sensitive

and cannot be disclosed at this stage. To the extent that they are no longer commercially

sensitive, they will be disclosed in next year’s report.

In line with the Remuneration Policy, one-third of any bonus earned will be deferred into shares

for a period of two years.

Moneysupermarket Group PLC Annual Report and Accounts 2023113

![]()

Financial statementsGovernanceStrategic report

#### Restricted Share Awards (‘RSAs’)

RSAs will be in line with the Policy, as shown in the following table:

% of salary

Peter Duffy 87.5%

Niall McBride 75%

Awards will be subject to a three-year vesting period followed by a two-year holding period.

No speciic performance conditions are required for the vesting of RSAs, although the awards

will be subject to underpin conditions. Should any of the underpins not be met, the Committee

would consider whether, and to what extent, a discretionary reduction in the vesting of awards

was required. The underpins for 2024 are as follows:

•  Performance against the Group’s key strategic priorities (including our ESG objectives) over

the vesting period.

•  Whether there is a material weakness in the underlying inancial health or sustainability of the

business. Factors such as, but not limited to, long-term revenue, proitability, cash generation

and dividend cash cover would be considered.

•  Whether there has been a materially serious conduct or reputational or regulatory event

which could have been reasonably foreseen.

In addition, the Committee may determine that it is appropriate to reduce the vesting

outcomeif, for example, outcomes are not considered to be relective of underlying inancial

ornon-inancial performance of the business or the performance of the individual, or where

theoutcome is not considered appropriate in the context of the experience of shareholders or

other stakeholders. When considering this, the Committee will also take into account whether

management has been considered to beneit from any “windfall gains” during the vesting

period which misalign its remuneration outcomes with the experience of the wider

shareholderbase.

The Committee has selected the three underpins outlined above to relect a good overall

balance and safeguard the inancial stability of the business whilst providing suficient focus

onour strategic priorities, ESG performance and regulatory compliance.

When assessing whether the strategic underpin has been met, the Committee may consider

whether appropriate progress has been made against a wide range of key strategic priorities

and initiatives of the Group over the three-year period (including those which are developed

during this period) including:

•  Loyal engaged members – eficient customer acquisition, increased member engagement

and compelling member propositions.

•  Best provider proposition – leading growth partner, tenancy and data champion.

•  Leading data and tech – best experiences, more value from data, one tech platform.

•  Climate – the Group’s commitment to become a net zero emitter by 2030 and to remain

Carbon Neutral.

•  Diversity and inclusion – initiatives to improve D&I in the business, as well as employee

engagement, work-life balance and employee wellbeing.

Similarly with the inancial health underpin, the Committee may consider a range of factors

such as, but not limited to, long-term revenue, proitability, cash generation and dividend cash

cover throughout the vesting period. The Committee has not set speciic thresholds for these

metrics below which RSAs would be scaled back, as it considers that it is important that we

continue to retain lexibility to assess performance in the round, taking into account the market

circumstances and all other relevant factors.

The Committee takes the role of the underpin (to act as a safeguard against payment for

underperformance) seriously and would actively use it to scale back awards where it did not

consider that the full vesting of the RSAs was appropriate.

#### Non-Executive Directors

The fees for the Non-Executive Directors for 2024 will be increased in line with the increase

given to the Executive Directors. This is below the increase awarded to the wider workforce.

Board member

20 24 \*

£

2023

£ % increase

Chair 279,630 268,871 4%

Base fee 67,730 65,129 4%

Additional fees:

Senior Independent Director 16,710 16,068 4%

Committee Chair fee 12,250 11,783 4%

Committee membership fee per Committee 1,670 1,607 4%

Employee Champion fee 8,360 8,034 4%

Consumer Champion fee 8,360 8,034 4%

\*  Fees rounded.

#### Remuneration Committee Report continued

Moneysupermarket Group PLC Annual Report and Accounts 2023114

![]()

Financial statementsGovernanceStrategic report

#### Remuneration received by Directors for the year ended 31 December 2023 (audited)

Directors’ remuneration for the year ended 31 December 2023 was as follows:

Salary/fees

(£)

Taxable

beneits

1

(£)

Pension

2

(£)

Total ixed

(£)

Annual

bonus

3

(£)

Vesting

LTIPs

(£)

Total

variable

(£)

Total

(£)

Peter Duffy

2023 615,992 20,628 30,800 667,420 890,108 698,979 1,589,087 2,256,507

2022 592,300 23,313 29,615 645,228 771,431 0 771,431 1,416,659

Niall McBride

5

2023 398,750 13,737 19,938 432,424 518,574 — 518,574 950,998

2022 — — — — — — — —

Scilla Grimble

6

2023 59,785 1,925 2,989 64,699 0 0 0 64,699

2022 434,800 14,000 76,000 524,800 0 0 0 524,800

Robin Freestone

2023 268,871 — — 268,871 — — — 268,871

2022 258,530 — — 258,530 — — — 258,530

Sarah Warby

2023 80,439 — — 80,439 — — — 80,439

2022 81,792 — — 81,792 — — — 81,792

Caroline Britton

2023 97,801 — — 97,801 — — — 97,801

2022 88,181 — — 88,181 — — — 88,181

Supriya Uchil

2023 23,852 — — 23,852 — — — 23,852

2022 68,804 —  — 68,804 — — — 68,804

Lesley Jones

2023 80,126 — — 80,126 — — — 80,126

2022 73,671 — — 73,671 — — — 73,671

Rakesh Sharma

2023 87,759 — — 87,759 — — — 87,759

2022 19,557 — — 19,557 — — — 19,557

Moneysupermarket Group PLC Annual Report and Accounts 2023115

![]()

Financial statementsGovernanceStrategic report

Salary/fees

(£)

Taxable

beneits

1

(£)

Pension

2

(£)

Total ixed

(£)

Annual

bonus

3

(£)

Vesting

LTIPs

(£)

Total

variable

(£)

Total

(£)

Mary Beth Christie

2023 33,223 — — 33,223 — — — 33,223

2022 — — — — — — — —

James Bileield (leaver 31 May 2022)

2023 — — — — — — — —

2022 32,745 — — 32,745 — — — 32,745

Sally James (leaver 5 May 2022)

2023 — — — — — — — —

2022 32,771 — — 32,771 — — — 32,771

Total

2023 1,746,598 36,290 53,727 1,836,614 1,408,682 698,979 2,107,661 3,944,275

2022 1,683,151 37,313 105,615 1,826,079 771,431 0 771,431 2,597,510

1  Taxable beneits for the Executive Directors incorporate all beneits and expense allowances arising from employment and relate to the provision of a car allowance and health insurance.

2  Pension payments relect deined contribution and/or salary supplement arrangements. The Company provided salary supplements for our Executive Directors during 2023.

3  Annual bonus – the amounts shown in the table above represent the full value of the annual bonus earned in respect of the year. One-third of any amount shown is deferred into shares for two years.

4   The values shown for the LTIP relates to the 2021 award and have been calculated using the three-month average share price to 31 December 2023 of £2.6680. 0.2% of the value disclosed in respect of the 2021 LTIP relates to the increase in share price from the date

ofthe award. This amount includes additional amount of £99,829 related to dividend equivalents.

5   Niall McBride was appointed as a Director and joined the Board on 1 February 2023 and therefore remuneration shown above is from this date.

6  Following her resignation, Scilla Grimble stepped down from the Board on 17 February 2023. Remuneration relates to the period employed in 2023. Scilla was not eligible for annual bonus inrespect of 2023 and her 2021 LTIP award lapsed on resignation.

#### Remuneration Committee Report continued

#### Remuneration received by Directors for the year ended 31 December 2023 (audited) continued

Moneysupermarket Group PLC Annual Report and Accounts 2023116

![]()

Financial statementsGovernanceStrategic report

#### Annual bonus (audited)

Maximum bonus entitlement for the year ended 31 December 2023 as a percentage of base salary was 150% for Peter Duffy and 135% for Niall McBride for the achievement of stretching targets

speciic to growth in revenue, EBITDA, diversity and inclusion, and customer satisfaction (YouGov Brand Index) as well as shared strategic objectives.

The performance targets, weightings, and actual performance against those targets for Peter Duffy and Niall McBride are set out below.

Performance targets

Payout

(% of maximum)

Peter

Duffy

Niall

McBride

Group revenue

£393.3m 0%  Weighting (% of bonus) 20% 20%

£401.5m 33%

£409.7m 67%

£426.1m 100%

£432.1m Actual Payout (% of maximum) 100% 100%

Group EBITDA

£115.5m 17% Weighting (% of bonus) 50% 50%

£119.5m 42%

£123.5m 67%

£129.7m 100%

£131.9m Actual Payout (% of maximum) 100% 100%

Customer

satisfaction

Measured by ranking NPS results (from the YouGov Brand Index survey) with MSE andMSM as standalone

brands, versus the peer group.

Weighting (% of bonus) 5% 5%

Achievement of stretch as both brands reached 1 and 2 positions for NPS against thepeer group. Actual Payout (% of maximum) 100% 100%

Diversity and

inclusion

Outcome based on an overall assessment of D&I performance in the year by the Remuneration Committee. The Committee,

considering all relevant factors, used its judgement to determine an appropriate outturn, based on D&I performance and progress

made during the year. Achievements include improved the diversity of talent at all levels, creating an inclusive, fair and equitable

environment and provided education and awareness activities (some highlights below).

•  Increased our Group ethnicity representation to 15.8% (from 14.2% average in 2022), above the Tech Nation 2021 benchmark of 15.1%.

•  Increased our ethnicity disclosure rate from 80.7% in 2022 to 82%.

•  Increased our ethnicity hiring rate from 14% in December 2022 to 28% in 2023 and increased our female hiring rate from 31% in 2022

to 48% in 2023.

•  Recognised as number 5 in the Inclusive Top 50 UK Employer list 2023, (up from number 33 in 2022).

•  Recognised in the 2023 FTSE Women Leaders Review as #1 for women on boards in the technology sector and commended for being

inthe FTSE250 top ten best performers overall for four years in a row.

•  Average engagement score in the year (three engagement surveys) sits at 64% which is an improvement over November 2022

whichsat at 62%.

•  Delivered against our strategic objective of ‘Allyship’ in supporting Atlyn Forde, DEI Change Makers programme; Mira Magecha,

Humble beginnings podcast sponsorship; partnering with We are black journos (and recruiting an MSE intern) and supporting

BlackBusiness Week.

Weighting (% of bonus) 5% 5%

Payout (% of maximum) 80% 80%

Moneysupermarket Group PLC Annual Report and Accounts 2023117

![]()

Financial statementsGovernanceStrategic report

Performance targets

Peter

Duffy

Niall

McBride

Shared

strategic

objectives

Deliver against our strategy to help households save money: The Group helped households save an estimated and record £2.7bn in 2023,

up from £1.8bn in 2022. Investment made in eficient acquisition and TV advertisement alongside centralised, data supported, member growth

momentum in Quidco. The MSE app also saw good traction in the year, with over 1.1 million downloads and in excess of 420k monthly active

users, ahead of Group targets. The MSE app is rated one of the top ten news apps in the UK, ahead of the Daily Mail, Telegraph and the

FT. Growth in Insurance was exceptionally strong in the year, and we won market share in both car and home insurance.

Development of advanced data capabilities, common technology solutions, scalable platforms and a strong cyber framework: In 2023

we migrated Quidco onto the Group tech-platform and the Group CRM platform. Utilising our eficient acquisition tools and access to

centralised, real-time data supported member growth momentum in the year. We have combined our centralised data with our proprietary

‘Dialogue’ platform to improve speed of enquiry for the user across our products. 76% of MSM enquiries on core channels are now

completed on Dialogue. Internally, we have also been using our centralised and real-time data to simplify reporting. In addition, the

Group has carefully evaluated its cyber security information risk position where we compared favourably to external benchmarks.

Leadership of an effective and engaged organisation: Our engagement and leadership scores remained positive in our Group wide

surveys, with scores of 67% rated as favourable. Voluntary attrition rates also decreased. During the year we drove eficiencies across

the organisation to maintain robust cost management.

Weighting (% of bonus) 20% 20%

Payout (% of maximum) 87% 87%

Total

Payout (% of maximum) 96.4% 96.4%

Payout (% of salary) 144.5% 130.1%

In accordance with the Remuneration Policy, to ensure fair and consistent performance measurement, the Group inancial performance targets may be adjusted to relect exceptional one-off and

unanticipated items. No adjustments were made. The Committee considers that the overall outcome is appropriate in the context of the strong business performance (both inancial and strategic)

and wider stakeholder experience, therefore determining that no discretion would be applied to the formulaic outcome.

In line with the Directors’ Remuneration Policy, one-third of Peter Duffy and Niall McBride’s bonus award was deferred into shares for two years, subject to malus and clawback conditions. The balance

was paid in cash.

#### Vesting of LTIP awards (audited)

The LTIP award granted on 31 March 2021 was based on performance to the year ended 31 December 2023. The performance targets for this award, and actual performance against those targets, was as follows:

Metric Weighting Performance condition Threshold Maximum Actual Vesting %

Vesting 20% 100%

Compound annual growth in

adjusted earnings per share

50% Compound annual growth in adjusted earnings per share from 1 January 2021 to 31 December 2023. 5% 15% 6.9% 17.6%

Compound annualgrowth

inGrouprevenue

30% Compound annual growth in Group revenue from 1 January 2021 to 31 December 2023. 4% 9% 7.8% 24.2%

Comparative total

shareholderreturn

20% Comparative total shareholder return against the constituents of the FTSE 250 Index (excluding

Investment Trusts) from 1 January 2021 to 31 December 2023. Comparative total shareholder return

measured with a three-month average at the start and end of the performance period.

Median Upper

quartile

Ranked 45

out of 154

companies

17.6%

Total vesting 59.4%

Note: Vesting is determined on a straight-line basis between threshold and maximum.

The Committee considers that this outcome is appropriate in the context of the strong performance (both inancial and strategic) and shareholder experience over the three-year period, therefore

determining that no discretion will be applied.

#### Remuneration Committee Report continued

#### Annual bonus (audited) continued

Moneysupermarket Group PLC Annual Report and Accounts 2023118

![]()

Financial statementsGovernanceStrategic report

#### RSAs awarded during the year (audited)

During the year, the following share awards were made to the Executive Directors:

Executive Director Type of award Basis of award granted

Face value of award

1

£

Vesting/performance

underpin period Holding period Release date

Peter Duffy 2023 RSA 87.5% of salary £538,993 Three inancial years to 31 December 2025 2 years 31 March 2028

Niall McBride 2023 RSA 75.0% of salary £326,250 Three inancial years to 31 December 2025 2 years 31 March 2028

1  Face value for the RSA awards was determined using the average share price over the preceding ive trading days prior to the date of grant. The grant date was 12 May 2023 with an average share price of £270.00.

RSA awards fully align with established best practice guidance in the UK-listed market. Awards will be:

•  earned over a vesting period of three years, followed by a further two-year post-vesting holding period; and

•  subject to robust underpins to provide an appropriate safeguard for our shareholders. Should any of the underpins not be met, the Committee would consider whether, and to what extent,

adiscretionary reduction in the vesting of awards was required (Committee discretion can be used only to reduce the vesting outcome). The underpins for 2023 are as follows:

– performance against the Group’s key strategic priorities (including an ESG objective) over the vesting period;

– whether there is a material weakness in the underlying inancial health or sustainability of the business. Factors such as, but not limited to, long-term revenue, proitability, cash generation

and dividend cash cover would be considered; and

– whether there has been a materially serious conduct, reputational or regulatory event which could have been reasonably foreseen.

For further details of the factors that the Committee will consider in assessing this underpin please see page 114 of the 2023 DRR.

#### Payments to past Directors (audited)

There were no payments to past Directors during the year.

#### Payments for loss of Ofice (audited)

There were no payments for loss of ofice during the year.

#### Statement of Directors’ shareholdings and share interests (audited)

Director

Beneicially

owned at

31 December

2023

Outstanding LTIP

awards

Outstanding

RSP

awards

Outstanding

share awards

under all

employee

share plans

Unvested

deferred bonus

shares

1

Total

interest

in shares

Beneicial shares

(inc DBP and RSP

net of tax) owned as

a % of base salary at

31 December

2023

2

Peter Duffy 49,185 899,452 199,627 8,866 68,912 1,226,044 99.48%

Niall McBride — — 120,833 — — 120,833 40.23%

Robin Freestone 209,403 — — — — 209,403 n/a

Rakesh Sharma  10,689 — — — — 10,689 n/a

Caroline Britton — — — — — — n/a

Sarah Warby — — — — — — n/a

Lesley Jones — — — — — — n/a

Mary Beth Christie — — — — — — n/a

Supriya Uchil — — — — — — n/a

1   Estimated number of shares net of tax, NI and fees payable on vesting.

2   Includes the value of deferred bonus shares on a net of tax basis.

Moneysupermarket Group PLC Annual Report and Accounts 2023119

![]()

Financial statementsGovernanceStrategic report

#### Statement of Directors’ shareholdings and share interests (audited) continued

Outstanding LTIP/RSP awards remain subject to performance conditions. No other awards are subject to performance.

In line with the Remuneration Policy, Executive Directors are required to hold shares in the Company worth 200% of base salary. They are normally expected to retain 50% of the net of tax value

ofany vested LTIP shares or RSAs until the guideline is met.

In the period from 31 December 2023 to the date of this report, Peter Duffy received a total of 115 shares which were purchased under the Group’s Share Incentive Plan.

#### Outstanding share awards

The table below sets out details of outstanding share awards held by the Executive Directors.

Executive

Director Scheme Grant date

Exercise

price

No. of

shares at

1 January

2023

Granted

during

the year

Vested

during

the year

Lapsed

during

the year

No. of

shares at

31 December

2023

End of

performance/

vesting

period

Vesting/

exercise

date

Peter Duffy LTIP 01/09/2020 £nil 236,555 — — 236,555 — 31/12/2022 01/09/2023

LTIP 31/03/2021 £nil 378,062 — — — 378,062 31/12/2023 31/03/2024

LTIP 31/03/2022 £nil 521,390 — — — 521,390 31/12/2024 31/03/2025

RSP 12/05/2023 £nil — 199,627 — — 199,627 31/12/2025 31/03/2026

DBP 31/03/2022 £nil 27,194 — — — 27,194 — 31/03/2024

DBP 31/03/2023 £nil — 103,204 — — 103,204 — 31/03/2025

Niall McBride RSP 12/05/2023 £nil — 120,833 — — 120,833 31/12/2025 31/03/2026

#### Performance graph

The following graph shows the cumulative total shareholder return of the Company over the last ten inancial years relative to the FTSE 250 Index (excluding Investment Trusts). The Remuneration

Committee considers the FTSE 250 Index (excluding Investment Trusts) to be an appropriate index for total shareholder return and comparison disclosure as it represents a broad equity market

index in which the Company is a constituent member.

This graph shows the value, by 31 December 2023, of £100 invested in Moneysupermarket.com Group PLC on 31 December 2013 compared with the value of £100 invested in the FTSE 250 Index

(excluding Investment Trusts) on the same date, assuming the reinvestment of dividends. The other points plotted are the values at intervening inancial year ends.

#### Remuneration Committee Report continued

0

50

Dec-13 Dec-14 Dec-15 Dec-16 Dec-17 Dec-18 Dec-19 Dec-20 Dec-21 Dec-22 Dec-23

100

200

150

250

Moneysupermarket.com Group PLC

FTSE 250 Index (excluding Investment Trusts)

Moneysupermarket Group PLC Annual Report and Accounts 2023120

![]()

Financial statementsGovernanceStrategic report

#### Total remuneration for Chief Executive Oficer

The total remuneration igures for the Chief Executive Oficer during each of the last ten inancial years are shown in the table below. The total remuneration igure includes the annual bonus

based on that year’s performance and LTIP awards based on three-year performance periods ending in the relevant year. The annual bonus payout and LTIP vesting level as a percentage of the

maximum opportunity are also shown for each of these years.

Year ended 31 December

2014 2015 2016 2017 2017 2018 2019 2020 2020 2021  2022 2023

CEO

Peter

Plumb

Peter

Plumb

Peter

Plumb

Peter

Plumb

Mark

Lewis

Mark

Lewis

Mark

Lewis

Mark

Lewis

Peter

Duffy

Peter

Duffy

Peter

Duffy

Peter

Duffy

Total remuneration (£)

3,365,277 2,715,342 2,391,627 1,064,634 841,030 1,156,842 1,244,266 459,651 206,546 784,642  1,416,659 2,256,507

Annual bonus (% of maximum)

85% 95% 72% 60% 47% 61% 55.8% n/a n/a 18.8% 86.8% 96.4%

LTIP vesting (% of maximum)

98% 85% 81% 68% n/a n/a 9.6% n/a n/a n/a 0% 59.4%

#### Pay ratio

The table below discloses the ratio of CEO pay for 2023, using the single total igure of remuneration (‘STFR’) of the CEO (as disclosed on page 107) to the comparable earnings of the rest of the

employees in the Group, at a number of prescribed data points (25th, 50th and 75th percentiles).

Year Method

25th percentile

(P25) pay ratio

Median (P50)

pay ratio

75th percentile

(P75) pay ratio

2023 Option A 49:1 33:1 25:1

2022 Option A 37:1 24:1 18:1

2021 Option A 20:1 14:1 11:1

2020 Option A 19:1 14:1 10:1

2019 Option A 35:1 25:1 18:1

Notes:

The ratios are calculated using option A in the disclosure regulations. The employees at the lower quartile, median and upper quartile (P25, P50 and P75 respectively) were determined based on total remuneration for 2023 using a valuation methodology consistent with that

used for the CEO in the single igure table. This option was selected on the basis that it provided the most accurate means of identifying the median, lower and upper quartile employees. The calculation is undertaken on a full-time equivalent basis.

The total remuneration in respect of 2023 for the employees identiied at P25, P50 and P75 is £46,066, £69,242, and £91,387 respectively. The base salary in respect of 2023 for the employees identiied at P25, P50 and P75 is £42,808, £55,500, and £82,850 respectively.

The Committee considers pay ratios as one of many reference points when considering remuneration. Throughout the Company, pay is positioned to be fair and market competitive in the context

of the relevant talent market, fairly relecting market data and other relevant benchmarks for the role. The Committee notes the limited comparability of pay ratios across companies and sectors,

given the diverse range of business models and employee population proiles which exist across the market. A signiicant proportion (over 70%) of the CEO’s total remuneration is delivered in

variable remuneration, and particularly via long-term share awards under the DBP and LTIP/RSP. In order to drive alignment with investors, the value ultimately received is linked to long-term share

price movement and in the case of LTIP awards also by stretching performance conditions. As a result, the pay ratio is likely to be driven largely by the CEO’s LTIP outcome and may therefore

luctuate signiicantly on a year-to-year basis.

We note that the ratio for 2023 was higher than in previous years. This is driven by annual bonus and LTIP payouts in respect of 2023. Since a larger proportion of the CEO’s maximum package is

based on variable pay, this has led to an increase in the pay ratio.

Moneysupermarket Group PLC Annual Report and Accounts 2023121

![]()

Financial statementsGovernanceStrategic report

#### Remuneration Committee Report continued

#### Percentage change in the Directors’ remuneration

The table below shows the percentage change in the Executive Directors’ and Non-Executive Directors’ salary/fees, beneits and annual bonus compared to that of the average percentage

change for all employees of the Group for each of these elements of pay, in respect of the relevant inancial year.

2023 2022 2021 2020

Salary/

fees

%

Taxable

beneits

%

Annual

bonus

%

Salary

%

Taxable

beneits

%

Annual

bonus

%

Salary

%

Taxable

beneits

%

Annual

bonus

%

Salary

%

Taxable

beneits

%

Annual

bonus

%

Peter Duffy  4 (12) 15 3 25 376 0 5 100 2 0 (100)

Niall McBride (appointed 1 February 2023) — — — — — — — — — — — —

Robin Freestone  4 — — 3 — — 0 — — 2 — —

Rakesh Sharma 349 — — — — — — — — — — —

Sarah Warby (2) — — 16 — — — — — 0 — —

Caroline Britton 11 — — 26 — — 0 — — 1 — —

Supriya Uchil  (65) — — 3 — — — — — — — —

Lesley Jones 9 — — 18 — — — — — — — —

Scilla Grimble (left 17 February 2023) (86) (86) 0 3 0 (100) 8.9 (1) 100 2 0 (100)

Mary Beth Christie (appointed 14 July 2023) — — — — — — — — — — — —

Other employees 1 8 71 10 22 70  3 3 100 3 2 (100)

All employees have been selected in the comparator pool.

#### Employee engagement

The Remuneration Committee reviews workforce remuneration and related policies and the

alignment of incentives and rewards with culture, taking these into account when setting the

policy for Executive Director remuneration.

#### Relative importance of spend on pay

The following table shows the Company’s actual spend on pay (for all employees) relative

todividends, tax and retained proits:

2022 2023 Change %

Staff costs (£m) 61.4 68.6 12

Dividends (£m) 62.8 63.4 1

Tax (£m) 15.9 19.8 24

Proit after tax (£m)

1

69.3 72.3 4

#### Consideration by the Directors of matters relating

#### toDirectors’remuneration

During 2023 the following Independent Non-Executive Directors were members of the

Remuneration Committee: Rakesh Sharma, Chair of the Committee; Sarah Warby; Caroline Britton;

Supriya Uchil until her resignation on 30 April 2023; and Mary Beth Christie from 14 July 2023.

Biographies of the current members of the Remuneration Committee are set out on pages 76

and 77.

The Remuneration Committee’s duties include:

•  determining the policy for the remuneration of the Chair, Executive Directors and

Executivemanagement;

•  determining the remuneration package of the Chair, Executive Directors and Executive

management, including, where appropriate, bonuses, incentive payments and pension

arrangements within the terms of the agreed framework and policy;

•  ensuring the remuneration practices and policies for the wider workforce are aligned to our

strategy and culture; and

•  determining awards under the Company’s share-based incentive schemes.

Moneysupermarket Group PLC Annual Report and Accounts 2023122

![]()

Financial statementsGovernanceStrategic report

In 2023, we carried out the annual evaluation of the Remuneration Committee’s effectiveness

as part of an internally facilitated Board Performance Review process. The outcome of the

review determined that it continues to be effective in fulilling its role and that actions

implemented in response to previous reviews had been successfully implemented.

During 2023, the Remuneration Committee and the Company received advice from Deloitte

LLP, who are independent remuneration consultants, in connection with remuneration matters

including the Group’s performance-related Remuneration Policy. Deloitte LLP is a member of

the Remuneration Consultants Group and is committed to that Group’s voluntary code of practice

for remuneration consultants in the UK. During 2023, Deloitte LLP also provided services to the

Group in respect of corporate tax and VAT advice and risk advisory work. The fees paid to

Deloitte LLP for providing advice which materially assisted the Committee in relation to

Executive remuneration over the inancial year under review was £47,250.

#### Outside appointments

Executive Directors are permitted to accept outside appointments on external boards so long

as these are not deemed to interfere with the business of the Group. During 2023, Peter Duffy

was a Non-Executive Director of Close Brothers Group plc.

#### Statement of voting at general meeting

The following votes were received from shareholders in respect of the Directors’ Remuneration

Report and Remuneration Policy at the 2023 Annual General Meeting:

Remuneration Policy

(2023 AGM)

Remuneration Report

(2023 AGM)

Votes % Votes %

Votes cast in favour

1

395,549,425 87.25 422,851,779 92.68

Votes cast against 57,819,493 12.75 33,394,029 7.32

Total votes cast 453,368,918 100 456,594,049 100

Abstentions

2

3,223,573 348,241

1  Includes Chair’s discretionary votes.

2  A vote withheld is not a vote in law and is not counted in the calculation of the proportion of votes validly cast.

#### Service Contracts

Each of the Executive Directors have a service contract, which will be available for inspection

atthe Annual General Meeting or at the Company’s registered ofice. These contracts provide

for 12 months’ notice from the Directors and 12 months’ notice from the Company. They do not

specify any particular level of compensation in the event of termination or change of control.

Details of the Group’s policy in respect of loss of ofice are provided in the Directors’

Remuneration policy.

The dates Executive Directors service contracts were entered into are as follows:

Peter Duffy – 1 September 2020

Niall McBride – 1 February 2023

Non-Executive Directors do not have a service contract, but each has received a letter of

appointment which will be available for inspection at the Annual General Meeting or at the

Company’s registered ofice.

These appointments expire on the following dates:

Robin Freestone    1 August 2024

Caroline Britton    31 August 2025

Lesley Jones    31 August 2024

Rakesh Sharma    30 September 2025

Sarah Warby    31 May 2024

Mary Beth Christie   13 July 2026

In accordance with best practice, the Non-Executive Directors stand for re-election every year.

No compensation is payable on termination of the employment of Non-Executive Directors

which may be with or without notice.

This report was approved by the Board and signed on its behalf by:

Rakesh Sharma

Chair of the Remuneration Committee

16 February 2024

Moneysupermarket Group PLC Annual Report and Accounts 2023123

![]()

Moneysupermarket Group PLC Annual Report and Accounts 2023124

Financial statementsGovernanceStrategic report

#### Directors’ Report

#### Our additional

#### statutory information

#### Annual General Meeting

The Annual General Meeting (‘AGM’) of

Moneysupermarket.com Group PLC (the

‘Company’) will be held at Exchange House,

Primrose Street, London EC2A 2EG on

Thursday 2 May 2024 at 10.00am. The notice

convening the meeting, with details of the

business to be transacted at the meeting and

explanatory notes, is set out in a separate

AGM circular which will be issued to all

shareholders on 4 March 2024.

#### Dividend

The Directors recommend a inal

dividendof8.9p (2022: 8.61p)

perordinaryshare in respect of the year

ended 31December 2023. If approved by

shareholders at the forthcoming AGM, this

will be paid on 10 May 2024 to shareholders

on the register at close of business on

2April2024. The inal dividend and the

interim dividend of 3.2p per ordinary share

paid on 8September 2023, giving atotal

dividend for the year of 12.1p (2022: 11.71 p)

per ordinary share.

#### This section sets

#### outtheremainder of our

#### mandatorydisclosures.

Shazadi Stinton

General Counsel and Company Secretary

![]()

Financial statementsGovernanceStrategic report

Moneysupermarket Group PLC Annual Report and Accounts 2023125

#### Issued share capital and control

As at 31 December 2023, the issued share capital of the Company was £107,387 comprising

536,934,085 ordinary shares of 0.02p each. Full details of the share capital of the Company

andchanges to share capital during the year are set out in note 18 to the Group inancial

statements on page 160.

The information in note 9 is incorporated by reference and forms part of this Directors’ Report.

At the 2023 AGM, shareholders authorised the Directors to allot up to 178,772,500 ordinary

shares in the capital of the Company. Directors will seek authority from shareholders atthe

forthcoming AGM to allot up to 357,603,012 ordinary shares. Of this amount approximately

178,801,506 shares (representing approximately 33.3% of the Company’s issued ordinary share

capital) can only be allotted pursuant to a fully pre-emptive offer.

Holders of ordinary shares are entitled to receive dividends when declared, to receive the

Company’s Annual Report, to attend and speak at general meetings of the Company, to appoint

proxies and to exercise voting rights.

On a show of hands at a general meeting of the Company, every holder of ordinary shares

present in person or by proxy, and entitled to vote, has one vote and, on a poll, every holder of

ordinary shares present in person or by proxy, and entitled to vote, has one vote for every ordinary

share held. Electronic and paper proxy appointments and voting instructions must be received

not later than 48 hours before the meeting. A holder of ordinary shares can lose the entitlement

to vote and the right to receive dividends where that holder fails to comply with a disclosure

notice issued under section 793 of the Companies Act 2006. There are no issued shares in

theCompany with special rights with regard to control of the Company.

The Company operates a Share Incentive Plan which entitles all employees to purchase ordinary

shares in the Company using money deducted from their pre-tax salary. Plan shares are held in

trust for participants by Equiniti Share Plan Trustees Limited the (‘Trustee’).

Voting rights are exercised by the Trustee in accordance with participants’ instructions. If a

participant does not submit an instruction to the Trustee, no vote is registered. In addition, the

Trustee does not vote on any unawarded or forfeited shares held under the Plan as surplus assets.

As at the date of this report, the Trustee held 0.06% of the issued ordinary share capital in

theCompany.

The Company operates a Long Term Incentive Plan (the ‘Plan’) and shares are held by the

Trustee, Ocorian Limited (‘Ocorian’), pending vesting of the shares awarded under the Plan.

Ocorian does not vote on any shares held in trust. As at the date of this report, Ocorian held

0.02% of the issued ordinary share capital in the Company.

Full details of the rights and obligations attaching to the Company’s share capital are contained

in its Articles of Association which are published on our website.

All of the Company’s share schemes contain provisions relating to a change of control.

Outstanding options and awards normally vest and become exercisable on a change of control

subject to satisfaction of any performance conditions at that time. Save in respect of provisions

of the Company’s share schemes, there are no agreements between the Company and its Directors

or employees providing compensation for loss of ofice or employment (whether through

resignation, purported redundancy or otherwise) that occurs because of atakeoverbid.

The Company has entered into two signiicant agreements which would be terminable upon

achange of control: the bank loan to fund the acquisition of Quidco and the revolving credit

facility, both with Barclays Bank PLC, the Bank of Ireland and HSBC (formerly Silicon Valley Bank).

#### Restrictions on the transfer of securities

Whilst the Board has the power under the Articles of Association to refuse to register a transfer

of shares, there are no restrictions on the transfer of shares other than:

•  certain restrictions may from time to time be imposed by laws and regulations (e.g. insider

trading laws); and

•  pursuant to the Listing Rules of the Financial Conduct Authority whereby certain Directors,

oficers and employees of the Group require the approval of the Company to deal in ordinary

shares of the Company.

The Company is not aware of any agreements between shareholders that may result in

restrictions on the transfer of securities and/or voting rights.

![]()

Financial statementsGovernanceStrategic report

#### Directors’ Report continued

Moneysupermarket Group PLC Annual Report and Accounts 2023126

#### Authority to purchase ownshares

The Company was authorised at the 2023 AGM to purchase up to 53,686,000 of its own

sharesin the market. No shares were purchased under this authority in 2023. Directors will

seekauthority from shareholders at the forthcoming AGM for the Company to purchase, in the

market, up to 107,388,292 shares. The Directors have no present intention of conducting

purchases of the Company’s shares but consider it prudent to obtain the lexibility this authority

provides. The Directors will only use this power after careful consideration, taking into account

the inancial resources of the Company, the Company’s share price and future funding

opportunities. The Directors will only purchase such shares after taking into account the effects

on earnings per share and the interests of shareholders generally.

#### Major shareholders

As at 31 December 2023, the Company had been notiied of the following signiicant holdings

of voting rights in its ordinary shares in accordance with the Financial Conduct Authority’s

Disclosure Guidance and Transparency Rules:

Shareholder

Number of

shares/voting

rights notiied

Percentage of

shares/voting

rights notiied

Gruppo MutuiOnline SpA 43,050,000 8.02

BlackRock, Inc. 27,464,174 6.05

JP Morgan Asset Management Holdings Inc. 29,450,821 5.49

Prudential plc Group of Companies  27,061,089 5.07

Jupiter Fund Management PLC 22,512,388 4.19

Allianz Global Investors GmbH 26,794,299 4.99

Ameriprise Financial, Inc. and its group 27,199,089 4.94

Heronbridge Investment Management LLP 26,517,435 4.94

Standard Life Investments Holdings Limited 25,417,919 4.60

FIL Limited 24,758,460 4.52

State Street Nominees 20,581,165 3.76

Massachusetts Financial Services Company 26,749,045 4.98

All interests disclosed to the Company in accordance with Rule 5 of The Disclosure Guidance

and Transparency Rules that have occurred since 31 December 2023 can be found of the

Group’s website.

#### Directors

The Directors who served during the year are Scilla Grimble (stepped down on 17 February 2023),

Supriya Uchil (stepped down on 30 April 2023), and the Directors set on out pages 76 and 77.

Further details relating to Board and Committee composition are disclosed in the Corporate

Governance Report on page 80.

The Articles of Association provide that a Director may be appointed by an ordinary resolution

of shareholders or by the existing Directors, either to ill a vacancy or as an additional Director.

All eligible Directors will retire and offer themselves for election or re-election at the 2024 AGM

in accordance with the 2018 UK Corporate Governance Code.

The Executive Directors serve under rolling contracts that are terminable upon 12 months’

notice from either party. The Non-Executive Directors serve under letters of appointment.

Copies of service contracts and letters of appointment are available for inspection at the

Company’s registered ofice during normal business hours and will be available for inspection

at the Company’s AGM.

The Directors’ Remuneration Report, which includes the Directors’ interests in the Company’s

shares, is set out on page 119.

#### Directors’ powers

The Board of Directors may exercise all the powers of the Company subject to the provisions

ofrelevant legislation, the Company’s Articles of Association and any directions given by the

Company in general meeting.

#### Directors’ indemnities

During the inancial year ended 31 December 2023 and up to the date of this Directors’ Report,

the Company has maintained appropriate liability insurance for its Directors and oficers.

The Company has granted indemnities to each of its Directors and the Company Secretary

tothe extent permitted by law and its Articles of Association. These indemnities were in force

throughout the year ended 31 December 2023 and remain in force as at the date of this report

in relation to certain losses and liabilities which the Directors or Company Secretary may incur

in the course of acting as Directors, Company Secretary or employees of the Company or

ofany associated company. In addition, the Company grants similar indemnities to senior

managers of the Group who are subject to the provisions of SMCR.

![]()

Financial statementsGovernanceStrategic report

Moneysupermarket Group PLC Annual Report and Accounts 2023127

#### Directors’ conlicts of interest

As permitted by the Companies Act 2006, the Company’s Articles of Association enable

Directors to authorise potential conlicts of interest. The Company has a formal procedure for

notiication and authorisation to be sought, prior to the appointment of any new Director or

prior to a new conlict arising. If a conlict is deemed to exist, the relevant Director will excuse

themselves from consideration for discussions relating to that conlict. This procedure enables

non-conlicted Directors to impose limits or conditions when giving or reviewing authorisation.

It also requires the Board to review the register of Directors’ conlicts annually and on an ad hoc

basis when necessary. The Board has complied with this procedure during the year.

#### Related party transactions

Internal controls are in place to ensure that any related party transactions involving Directors,

ortheir closely associated persons, are conducted on an arm’s length basis and are properly

recorded and disclosed where appropriate. During the year, no Director had any material

interest in any contract of signiicance to the Group’s business.

#### Information required by Listing Rules 9.8.4R

The information required to be disclosed in accordance with LR 9.8.4R of the Financial

ConductAuthority’s Listing Rules can be located in the following pages of this Annual Report

and Accounts:

Section  Information to be included  Location

1 Interest capitalised  N/A

4 Details of long-term incentive schemes 114

5–6 Waivers of future emoluments Not applicable

2, 7 & 8–14 Not Applicable Not applicable

#### Employees

The Group places considerable value on the involvement of its employees and uses a number

of ways to engage with employees on matters that impact them and the performance of the

Group. These include formal business performance updates by members of Executive management

for all employees, informal fortnightly loor briefs with the CEO, regular update brieings for all

employees, regular team meetings, the Group’s intranet site and Teams channels which enable

easy access to the latest information and policies, and the circulation to employees of results

and other corporate announcements. This also helps to achieve a common awareness amongst

employees of the inancial and economic factors affecting the performance of the Group.

TheBoard appointed Rakesh Sharma, one of our Independent Non-Executive Directors, as our

“Employee Champion” in January 2023 and has provided the opportunity for employees to

engage directly with our Non-Executive Directors in order to give them the opportunity to

understand more about our employees.

A robust employee engagement survey process is also in place to ensure that employees

aregiven a voice in the organisation and that the Group can take action based on employee

feedback. All employees are able to participate in both the Company’s Share Incentive Plan

andSave As You Earn Scheme which provide employees with the opportunity to purchase

ordinary shares in the Company, actively encouraging their interest in the performance of the

Group. Further information on employee engagement can be found on pages 91 to 92.

#### Equal opportunities

The Group is committed to providing equality of opportunity to all employees without

discrimination and applies fair and equitable employment policies which seek to promote entry

into and progression within the Group. Appointments are determined solely by application of

job criteria, personal ability, behaviour and competency.

In 2023 the Group has continued to commit to the Race at Work Charter which we originally

signed up to in 2020. This is a public commitment to prioritising action on race equity as part

ofthe Group’s Race Equity Plan. The plan includes a speciic commitment at Board level to zero

tolerance of racial harassment or bullying. This means that all allegations of racial bullying or

harassment will be taken seriously and managed consistently and in line with the Group’s

Anti-Bullying and Harassment Policy, with formal action taken where necessary.

In the opinion of the Directors, all employee policies are deemed to be effective and in

accordance with their intended aims.

Disabled persons have equal opportunities when applying for vacancies, with due regard

totheir skills and abilities. Procedures ensure that disabled employees are fairly treated in respect

of training and career development. For those employees that become disabled during the

course of their employment, the Group is supportive so as to provide an opportunity for them

toremain with the Group, wherever reasonably practicable.

#### Business relationships with suppliers, customers andothers

You can read about how our Directors had regard to the need to foster the Group’s business

relationships with suppliers, customers and others and the effect of that regard on pages 30

to39.

#### Borrowings

The Company has entered into two signiicant agreements which would be terminable upon

achange of control: the bank loan to fund the acquisition of Quidco and the revolving credit

facility, both with Barclays Bank PLC, the Bank of Ireland and HSBC (formerly Silicon Valley Bank).

#### Political donations

During the inancial year ended 31 December 2023, the Group did not make any political

donations (2022: £nil).

#### Post balance sheet events

There have been no events that either require adjustment to the inancial statements or are

important in the understanding of the Company’s current position.

![]()

Financial statementsGovernanceStrategic report

#### Auditor and disclosure ofinformation

The Directors who held ofice at the date of this report conirm that, so far as they are each

aware, there is no relevant audit information of which the Company’s auditor is unaware, and

each such Director has taken all the steps that he or she ought to have taken as a Director

tomake himself or herself aware of any relevant audit information and to establish that the

Company’s auditor is aware of that information.

Auditor

The Board approved the Audit Committee’s recommendation to put a resolution to shareholders

recommending the reappointment of KPMG LLP as the Company’s auditor, and KPMG LLP has

indicated its willingness to accept reappointment as auditor of the Company. The audit partner

was rotated in Q2 2023 in accordance with the FRC’s Ethical Standard 3 (Revised).

The Audit Committee, in its recommendation, conirmed that: (1) the recommendation was free

from inluence by a third party; and (2) no contractual term of the kind mentioned in Article 16(6)

of the EU Regulation 537/2014 has been imposed on the Company.

A resolution proposing the reappointment of KPMG is contained in the notice of the forthcoming

AGM and will be proposed to shareholders at that meeting.

#### Reporting requirements

The following sets out the location of additional information forming part of the Directors’ Report:

Reporting requirement Location

Strategic Report – Companies Act

2006 section 414A-D

Strategic Report on pages 2 to 72

DTR4.1.8R – Management Report –

the Directors’ Report and

StrategicReport comprise

the“ManagementReport”

Directors’ Report on pages 124 to 128 and

Strategic Report on pages 1 to 72

Likely future developments of the

business and Group

Strategic Report on pages 2 to 72

Statement on corporate governance

Corporate Governance Report, Audit Committee

Report, Risk and Sustainability Committee Report,

Nomination Committee Report and Directors’

Remuneration Report on pages 73 to 123

Details of use of inancial instruments

and speciic policies for managing

inancial risk

Note 19 to the Group inancial statements on

pages 161 to 162

The Board’s assessment of the

Group’s internal control systems

Corporate Governance Report on pages 73

to90, Audit Committee Report on pages 97

to102 and Risk and Sustainability Committee

Report on pages 103 to 105

Greenhouse gas emissions

Sustainability Report on page 52

Directors’ remuneration including

disclosures required by Schedule 5

and Schedule 8 of SI2008/410 –

Large and Medium-sized Companies

and Groups (Accounts and Reports)

Regulations 2008

Directors’ Remuneration Report on pages 106

to123

Directors’ Responsibility Statement

Directors’ Responsibility Statement on page 129

Directors’ interests

Directors’ Remuneration Report on pages 106

to123

The Strategic Report comprising the inside cover and pages 2 to 72 and this Directors’ Report

comprising pages 124 to 128 have been approved by the Board and are signed on its behalf by:

Shazadi Stinton

General Counsel and Company Secretary

16 February 2024

Registered ofice: Moneysupermarket House, St. David’s Park, Ewloe, Chester CH5 3UZ

#### Directors’ Report continued

Moneysupermarket Group PLC Annual Report and Accounts 2023128

![]()

Financial statementsGovernanceStrategic report

The Directors are responsible for preparing

the Annual Report and Accounts and the

Group and Parent Company inancial

statements in accordance with applicable

lawand regulations.

Company law requires the Directors to

prepare Group and Parent Company inancial

statements for each inancial year. Under that

law they are required to prepare the Group

inancial statements in accordance with

UK-adopted international accounting

standards and applicable law and have

elected to prepare the Parent Company

inancial statements in accordance with UK

accounting standards and applicable law,

including FRS 102 – The Financial Reporting

Standard applicable in the UK and Republic

ofIreland.

Under company law the Directors must not

approve the inancial statements unless they

are satisied that they give a true and fair view

of the state of affairs of the Group and Parent

Company and of the Group’s proit for that

period. In preparing each of the Group and

Parent Company inancial statements, the

Directors are required to:

•  select suitable accounting policies and

then apply them consistently;

•  make judgements and estimates that are

reasonable, relevant, reliable and prudent;

•  for the Group inancial statements, state

whether they have been prepared in

accordance with UK-adopted international

accounting standards;

•  for the Parent Company inancial

statements, state whether applicable UK

accounting standards have been followed,

subject to any material departures disclosed

and explained in the Parent Company

inancial statements;

•  assess the Group and Parent Company’s

ability to continue as a going concern,

disclosing, as applicable, matters related

togoing concern; and

•  use the going concern basis of accounting

unless they either intend to liquidate the

Group or the Parent Company or to cease

operations, or have no realistic alternative

but to do so.

The Directors are responsible for keeping

adequate accounting records that are

suficient to show and explain the Parent

Company’s transactions and disclose with

reasonable accuracy at any time the inancial

position of the Parent Company and enable

them to ensure that its inancial statements

comply with the Companies Act 2006. They

are responsible for such internal control as

they determine is necessary to enable the

preparation of inancial statements that are

free from material misstatement, whether due

to fraud or error, and have general responsibility

for taking such steps as are reasonably open

to them to safeguard the assets of the Group

and to prevent and detect fraud and

otherirregularities.

Under applicable law and regulations, the

Directors are also responsible for preparing a

Strategic Report, Directors’ Report, Directors’

Remuneration Report and Corporate

Governance Statement that complies with

that law and those regulations.

The Directors are responsible for the

maintenance and integrity of the corporate

and inancial information included on the

Company’s website. Legislation in the UK

governing the preparation and dissemination

of inancial statements may differ from

legislation in other jurisdictions.

In accordance with Disclosure Guidance

andTransparency Rule (“DTR”) 4.1.16R, the

inancial statements will form part of the

annual inancial report prepared DTR 4.1.17R

and 4.1.18R. The Auditor’s Report on these

inancial statements provides no assurance

over whether the annual inancial report

hasbeen prepared in accordance with

thoserequirements.

Responsibility statement of the

Directors in respect of the

#### annual inancial report

We conirm that to the best of our knowledge:

•  the inancial statements, prepared

inaccordance with the applicable set

ofaccounting standards, give a true and

fair view of the assets, liabilities, inancial

position and proit or loss of the Company

and the undertakings included in the

consolidation taken as a whole; and

•  the Annual Report and Accounts include

afair review of the development and

performance of the business and the

position of the issuer and the undertakings

included in the consolidation taken as a

whole, together with a description of the

principal risks and uncertainties that

theyface.

We consider the Annual Report and

Accounts,taken as a whole, is fair, balanced and

understandable and provides the information

necessary for shareholders to assess the

Group’s position and performance, business

model and strategy.

Peter Duffy

Chief Executive Oficer

16 February 2024

Niall McBride

Chief Financial Oficer

16 February 2024

#### Statement of Directors’ Responsibilities in Respect of the Annual Report andtheFinancialStatements

Moneysupermarket Group PLC Annual Report and Accounts 2023129

![]()

Moneysupermarket Group PLC Annual Report and Accounts 2023130

Financial statementsGovernanceStrategic report

1. Our opinion is unmodiied

We have audited the inancial statements of Moneysupermarket.com Group plc (“the

Company”) for the year ended 31 December 2023 which comprise the Consolidated Statement

ofComprehensive Income, Consolidated Statement of Financial Position Consolidated Statement

of Changes in Equity, Consolidated Statement of Cash Flows, and the related notes, including

the accounting policies in note 2 to the Group inancial statements, and the Company Balance

Sheet and Company Statement of Changes in Equity, and the related notes including the

accounting policies in note 1 to the Parent Company inancial statements.

In our opinion:

•  the inancial statements give a true and fair view of the state of the Group’s and of the Parent

Company’s affairs as at 31 December 2023 and of the Group’s proit for the year then ended;

•  the Group inancial statements have been properly prepared in accordance with UK-adopted

international accounting standards;

•  the Parent Company inancial statements have been properly prepared in accordance with UK

accounting standards, including FRS 102 The Financial Reporting Standard applicable in the UK

and Republic of Ireland; and

•  the inancial statements have been prepared in accordance with the requirements of the

Companies Act 2006.

Basis for opinion

We conducted our audit in accordance with International Standards on Auditing (UK)

(“ISAs(UK)”) and applicable law. Our responsibilities are described below. We believe that

theaudit evidence we have obtained is a suficient and appropriate basis for our opinion.

Ouraudit opinion is consistent with our report to the Audit Committee.

We were irst appointed as auditor by the Company before 9 July 2007. The period of total

uninterrupted engagement is for the 17 inancial years ended 31 December 2023. We have fulilled

our ethical responsibilities under, and we remain independent of the Group in accordance with,

UK ethical requirements including the FRC Ethical Standard as applied to listed public interest

entities. No non-audit services prohibited by that standard were provided.

Overview

Materiality: Group inancial

statements as a whole

£4.2m (2022: £3.9m)

4.6% (2022: 4.5%) of Group proit before tax

Coverage 88% (2022: 89%) of Group proit before tax

Key audit matters  vs 2022

Recurring risks Recoverability of Goodwill in respect

of the Cashback CGU

Recoverability of Parent Company

investments and amounts due from

subsidiary undertakings

#### Independent Auditor’s Report

#### to the members of Moneysupermarket.com Group plc

![]()

Moneysupermarket Group PLC Annual Report and Accounts 2023131

Financial statementsGovernanceStrategic report

2. Key audit matters: our assessment of risks of material misstatement

Key audit matters are those matters that, in our professional judgement, were of most signiicance in the audit of the inancial statements and include the most signiicant assessed risks of material

misstatement (whether or not due to fraud) identiied by us, including those which had the greatest effect on: the overall audit strategy; the allocation of resources in the audit; and directing the

efforts of the engagement team. We summarise below the key audit matters (unchanged from 2022), in decreasing order of audit signiicance, in arriving at our audit opinion above, together

withour key audit procedures to address those matters and, as required for public interest entities, our results from those procedures. These matters were addressed, and our results are based

onprocedures undertaken, in the context of, and solely for the purpose of, our audit of the inancial statements as a whole, and in forming our opinion thereon, and consequently are incidental

tothat opinion, and we do not provide a separate opinion on these matters.

The risk Our response

Recoverability of goodwill attributable to

the Cashback CGU

(2023: £68.3 million; 2022: £68.3 million)

Refer to page 99 (Audit Committee Report),

page 149 (accounting policy) and page 157

(inancial disclosures).

Forecast based assessment:

The goodwill attributable to the Cashback CGU is signiicant.

Whilsttheheadroom for the Cashback CGU has increased in the

year,there remains a risk of irrecoverability due to ongoing pressure

onthe Cashback business growth as a result of continuing uncertain

macroeconomic conditions in the UK, including the impact of this

ondiscretionary spend of consumers.

The estimated recoverable amount of the Cashback CGU has been

determined using the CGU’s fair value less costs of disposal, using

discounted cash low projections based on subjective key assumptions,

which are revenue growth in the forecast period and the discount rate.

The effect of these matters is that, as part of our risk assessment

foraudit planning purposes, we determined that fair value less cost of

disposal of the Cashback CGU had a high degree of estimation uncertainty,

with a potential range of reasonable outcomes greater than our

materiality for the inancial statements as a whole.

In conducting our inal audit work, we concluded that reasonably

possible changes to key assumptions in the fair value less cost of

disposal of the Cashback CGU would not be expected to result in

material impairment.

We performed the tests below rather than seeking to rely on any of

theGroup’s controls because the nature of the balance is such that we

would expect to obtain audit evidence primarily through the detailed

procedures described.

Our procedures included:

•  Our sector experience: We evaluated the forecast revenue growth

rate using our own understanding of the Cashback business, the

industry it operates in and the current economic conditions in the UK;

•  Benchmarking assumptions: We assessed and challenged the

forecast revenue growth rate through comparison to external industry

forecasts and historical performance. With the assistance of our corporate

inance specialists, we independently derived an acceptable range

for the discount rate and compared that with the Group’s selected

discount rate;

•  Sensitivity analysis: We performed sensitivity analysis on the key

assumptions to identify the breakeven point for each assumption; and

•  Assessing transparency:We assessed whether the disclosures

about the sensitivity of the outcome of the impairment assessment

tochanges in the key assumptions relect the risks inherent in the

recoverable amount of the goodwill and have also considered

theiradequacy.

Our results

We found the Group’s conclusion that there is no impairment of the

Cashback CGU goodwill to be acceptable (2022: acceptable).

#### Independent Auditor’s Report continued

#### to the members of Moneysupermarket.com Group plc

![]()

Moneysupermarket Group PLC Annual Report and Accounts 2023132

Financial statementsGovernanceStrategic report

The risk Our response

Recoverability of Parent Company

investments and amounts due from

subsidiary undertakings

Investment in subsidiary

(£181.7 million; 2022: £181.7 million)

Amounts due from subsidiary undertakings

(£224.3 million; 2022: £220.4 million)

Refer to page 99 (Audit Committee Report),

page 173 (accounting policy) and page 175

(inancial disclosures).

Low risk, high value:

The carrying amount of the Parent Company’s investment in subsidiary

and amounts due from subsidiary undertakings represents 99.6%

(2022:99.7%) of the Parent Company’s total assets. Their recoverability

isnot a high risk of signiicant misstatement or subject to

signiicantjudgement.

However, due to their materiality in the context of the Parent Company

inancial statements, these are considered to be the areas that had the

greatest effect on our overall Parent Company audit.

We performed the tests below rather than seeking to rely on any of the

Parent Company’s controls because the nature of the balances are such

that we would expect to obtain audit evidence primarily through the

detailed procedures described.

Our procedures included:

•  Test of detail: We compared the carrying amount of the investment

in subsidiary with the underlying subsidiary’s draft balance sheet, to

identify whether the net asset value, being an approximation of its

minimum recoverable amount, was in excess of its carrying amount;

•  Test of detail:For the amounts due from subsidiary undertakings,

weassessed, with reference to the net assets of the relevant subsidiary

draft balance sheet, whether they have a positive net asset value and

therefore coverage of the amounts owed; and

•  Comparing valuations: We compared the combined carrying value

of the parent Company’s investments in subsidiaries and receivables

due from subsidiary undertakings to the combined value in use, or

fair value less costs of disposal where relevant, calculations for the

relevant CGUs and to the market capitalisation of the Groupto assess

reasonableness of the recoverability assessment.

Our results

We found the Company’s conclusion that there is no impairment of its

investment in subsidiary and amounts due from subsidiary undertakings

to be acceptable (2022: acceptable).

#### Independent Auditor’s Report continued

#### to the members of Moneysupermarket.com Group plc

2. Key audit matters: our assessment of risks of material misstatement continued

![]()

Moneysupermarket Group PLC Annual Report and Accounts 2023133

Financial statementsGovernanceStrategic report

3. Our application of materiality and an overview of the scope of our audit

Materiality for the Group inancial statements as a whole was set at £4.2 million (2022: £3.9 million),

determined with reference to a benchmark of Group proit before tax of £92.1 million (2022: Group

proit before tax of £85.2 million), of which it represents 4.6% (2022: 4.5%).

Materiality for the Parent Company inancial statements as a whole was set at £4.1 million

(2022:£3.8 million), determined with reference to a benchmark of Parent Company total assets,

limited to be less than materiality for the Group as a whole. It represents 1.0% (2022: 1.0%) of the

stated benchmark.

In line with our audit methodology, our procedures on individual account balances and

disclosures were performed to a lower threshold, performance materiality, so as to reduce

toanacceptable level the risk that individually immaterial misstatements in individual account

balances add up to a material amount across the inancial statements as a whole.

Performance materiality for the Group and Parent Company was set at 75% (2022: 75%) of

materiality for the inancial statements as a whole, which equates to £3.2 million (2022: £2.9 million)

for the Group and £3.1 million (2022: £2.9 million) for the Parent Company. We applied this

percentage in our determination of performance materiality because we did not identify any

factors indicating an elevated level of risk.

We agreed to report to the Audit Committee any corrected or uncorrected identiied

misstatements exceeding £0.2 million (2022: £0.2 million), in addition to other identiied

misstatements that warranted reporting on qualitative grounds.

Of the Group’s sixteen (2022: sixteen) reporting components, we subjected four (2022: ive) to

full scope audits for Group purposes and one (2022: one) to speciied risk-focused audit procedures

over treasury balances. The component for which we performed speciied risk-focused procedures

was not inancially signiicant enough to require an audit for Group reporting purposes, but did

present speciic individual risks that needed to be addressed. Work on all components and the

audit of the Parent Company was performed by the Group audit team. We set the component

materialities, which ranged from £1.5m to £3.4m (2022: £1.5m to £3.4m), having regard to the

mix of size and risk proile of the Group across the components.

The components within the scope of our work accounted for the percentages illustrated opposite.

For the residual components, we performed analysis at an aggregated Group level to re-examine

our assessment that there were no signiicant risks of material misstatement within these.

The scope of our audit work performed was predominantly substantive as we placed limited

reliance upon the Group’s internal control over inancial reporting.

#### Independent Auditor’s Report continued

#### to the members of Moneysupermarket.com Group plc

Group proit before tax

£92.1m (2022: £85.2m)

Group materiality

£4.2m (2022: £3.9m)

£4.2m

Whole inancial statements

materiality (2022: £3.9m)

£3.2m

Whole inancial statements

performance materiality

(2022: £2.9m)

£3.4m

Range of materiality

at5components

(£1.5mto£3.4m)

(2022:£1.5mto£3.4m)

£0.2m

Misstatements reported

totheAudit Committee

(2022:£0.2m)

Group PBT

Group materiality

Full scope for group audit purposes 2023

Speciied risk-focused audit procedures 2023

Full scope for group audit purposes 2022

Speciied risk-focused audit procedures 2022

Residual components

94%

(2022: 93%)

7

Group revenue

94

93

6

88%

(2022: 89%)

11

Group proit before tax

81

84

12

Group total assets

5

7

98%

(2022: 94%)

6

91

92

2

2

7

![]()

Moneysupermarket Group PLC Annual Report and Accounts 2023134

Financial statementsGovernanceStrategic report

4. The impact of climate change on our audit

In planning our audit, we have considered the potential impact of risks arising from climate

change on the Group’s business and its inancial statements.

The Group has set out its commitments to be operational net zero by 2030 and net zero by

2050. Further information is provided in the Group’s Task Force for Climate-Related Financial

Disclosures (‘TCFD’) on pages 53 to 56.

As a part of our audit we have performed a risk assessment, including making enquiries of

management, reading Board meeting minutes and applying our knowledge of the Group and

sector in which it operates to understand the extent of the potential impact of climate change

risk on the Group’s inancial statements. Taking into account the nature of the business, we have

not assessed climate related risk to be signiicant to our audit this year. There was no impact on

our key audit matters.

We have read the Group’s TCFD disclosures in the front half of the Annual Report and

considered consistency with the inancial statements and our audit knowledge.

5. Going concern

The Directors have prepared the inancial statements on the going concern basis as they do

notintend to liquidate the Group or the Company or to cease their operations, and as they have

concluded that the Group’s and the Company’s inancial position means that this is realistic.

They have also concluded that there are no material uncertainties that could have cast signiicant

doubt over their ability to continue as a going concern for at least a year from the date of

approval of the inancial statements (“the going concern period”).

We used our knowledge of the Group, its industry and the general economic environment to

identify the inherent risks to its business model and analysed how those risks might affect the

Group’s and the Parent Company’s inancial resources or ability to continue operations over the

going concern period. The risks that we considered most likely to adversely affect the Group’s

and the Parent Company’s available inancial resources and metrics relevant to debt covenants

over this period were:

•  The competitive environment and a reduction in consumer demand;

•  The impact of increased macro-economic uncertainties including inlation in the wider

UKeconomy;

•  The potential impact of a signiicant data breach or cyber-attack, the resulting ines

anddamage to brand strength and reputation; and

•  The impact of regulatory changes and government policy reducing the availability

ofattractive products to customers.

We considered whether these risks could plausibly affect the liquidity or covenant compliance

in the going concern period by assessing the Directors’ sensitivities over the level of available

inancial resources and covenant thresholds indicated by the Group’s inancial forecasts taking

account of severe, but plausible adverse effects that could arise from these risks individually

and collectively.

Our procedures included:

•  We critically assessed assumptions and potential liabilities in the base case and severe,

butplausible, downside scenarios relevant to liquidity and covenant metrics, in particular

bycomparing to approved budgets and using our knowledge of the Group and the sector

inwhich it operates;

•  We also compared past budgets to actual results to assess the Directors’ track record

ofbudgeting accurately; and

•  We evaluated the achievability of the actions the Directors consider they would take to

improve the position should the risks materialise, which included a reduction in the ordinary

dividend payment, a reduction in operating expenses or the slowdown of capital expenditure,

taking into account the extent to which the Directors can control the timing and outcome

ofthese.

We also assessed the completeness and adequacy of the going concern disclosure.

Our conclusions based on this work:

•  we consider that the Directors’ use of the going concern basis of accounting in the

preparation of the inancial statements is appropriate;

•  we have not identiied, and concur with the Directors’ assessment that there is not, a material

uncertainty related to events or conditions that, individually or collectively, may cast signiicant

doubt on the Group’s or Company’s ability to continue as a going concern for the going

concern period;

•  we have nothing material to add or draw attention to in relation to the Directors’ Statement

innote 2 to the inancial statements on the use of the going concern basis of accounting with

no material uncertainties that may cast signiicant doubt over the Group and Company’s use

of that basis for the going concern period, and we found the going concern disclosure in

note 2 to be acceptable; and

•  the related statement under the Listing Rules set out on page 63 is materially consistent with

the inancial statements and our audit knowledge.

However, as we cannot predict all future events or conditions and as subsequent events may

result in outcomes that are inconsistent with judgements that were reasonable at the time they

were made, the above conclusions are not a guarantee that the Group or the Company will

continue in operation.

#### Independent Auditor’s Report continued

#### to the members of Moneysupermarket.com Group plc

![]()

Moneysupermarket Group PLC Annual Report and Accounts 2023135

Financial statementsGovernanceStrategic report

6. Fraud and breaches of laws and regulations – ability to detect

Identifying and responding to risks of material misstatement due to fraud

To identify risks of material misstatement due to fraud (“fraud risks”) we assessed events

orconditions that could indicate an incentive or pressure to commit fraud or provide an

opportunity to commit fraud. Our risk assessment procedures included:

•  Enquiring of Directors, the Audit Committee, the Risk and Sustainability Committee,

InternalAudit and inspection of policy documentation as to the Group’s high-level policies

and procedures to prevent and detect fraud, including the Internal Audit function, and the

Group’s channel for “whistleblowing”, as well as whether they have knowledge of any actual,

suspected or alleged fraud;

•  Reading Board, Audit Committee, and Risk and Sustainability Committee meeting minutes;

•  Considering remuneration incentive schemes and performance targets for Directors including

the revenue growth, EBITDA and Adjusted EPS growth targets for remuneration;

•  Using analytical procedures to identify any unusual or unexpected relationships.

We communicated identiied fraud risks throughout the audit team and remained alert to any

indications of fraud throughout the audit.

As required by auditing standards, and taking into account possible pressures to meet proit

targets, we perform procedures to address the risk of management override of controls, in

particular the risk that Group management may be in a position to make inappropriate accounting

entries and the risk of bias in accounting estimates and judgements such as the recoverable

amount of Goodwill attributed to the Cashback cash generating unit. On this audit we do not

believe there is a fraud risk related to revenue recognition because the degree of estimation

subjectivity for the revenue accrual is low and revenue generated throughout the period

converts to cash within a reasonably short period.

We did not identify any additional fraud risks.

We performed procedures including:

•  Identifying journal entries and other adjustments to test based on risk criteria and comparing

the identiied entries to supporting documentation. These included those posted to unusual

accounts and those posted by senior inance management; and

•  Assessing whether the judgements made in making accounting estimates are indicative

ofapotential bias.

Identifying and responding to risks of material misstatement related to compliance

with laws and regulations

We identiied areas of laws and regulations that could reasonably be expected to have a material

effect on the inancial statements from our general commercial and sector experience, through

discussion with the Directors and other management (as required by auditing standards), and

from inspection of the Group’s regulatory correspondence and discussed with the Directors and

other management the policies and procedures regarding compliance with laws and regulations.

As the Group is regulated, our assessment of risks involved gaining an understanding

ofthecontrol environment including the entity’s procedures for complying with

regulatoryrequirements.

We communicated identiied laws and regulations throughout our team and remained alert

toany indications of non-compliance throughout the audit.

The potential effect of these laws and regulations on the inancial statements varies considerably.

Firstly, the Group is subject to laws and regulations that directly affect the inancial statements

including inancial reporting legislation (including related companies legislation), distributable

proits legislation and taxation legislation and we assessed the extent of compliance with these

laws and regulations as part of our procedures on the related inancial statement items.

Secondly, the Group is subject to many other laws and regulations where the consequences

ofnon-compliance could have a material effect on amounts or disclosures in the inancial

statements, for instance through the imposition of ines or litigation. We identiied the following

areas as those most likely to have such an effect: data protection laws and laws and regulations

of various bodies that regulate the Group’s activities including the Competition and Marketing

Authority (CMA), the Financial Conduct Authority (FCA), the Information Commissioners Ofice

(ICO), the Ofice of Gas and Electricity (Ofgem) and the Ofice of Communications (Ofcom).

Auditing standards limit the required audit procedures to identify non-compliance with these

laws and regulations to enquiry of the Directors and other management and inspection of

regulatory and legal correspondence, if any. Therefore, if a breach of operational regulations

isnot disclosed to us or evident from relevant correspondence, an audit will not detect

thatbreach.

Context of the ability of the audit to detect fraud or breaches of law or regulation

Owing to the inherent limitations of an audit, there is an unavoidable risk that we may not have

detected some material misstatements in the inancial statements, even though we have properly

planned and performed our audit in accordance with auditing standards. For example, the

further removed non-compliance with laws and regulations is from the events and transactions

relected in the inancial statements, the less likely the inherently limited procedures required

byauditing standards would identify it.

In addition, as with any audit, there remained a higher risk of non-detection of fraud, as fraud

may involve collusion, forgery, intentional omissions, misrepresentations, or the override of

internal controls. Our audit procedures are designed to detect material misstatement. We are

not responsible for preventing non-compliance or fraud and cannot be expected to detect

non-compliance with all laws and regulations.

#### Independent Auditor’s Report continued

#### to the members of Moneysupermarket.com Group plc

![]()

Moneysupermarket Group PLC Annual Report and Accounts 2023136

Financial statementsGovernanceStrategic report

#### Independent Auditor’s Report continued

#### to the members of Moneysupermarket.com Group plc

7. We have nothing to report on the other information in the

#### AnnualReport

The Directors are responsible for the other information presented in the Annual Report together

with the inancial statements. Our opinion on the inancial statements does not cover the other

information and, accordingly, we do not express an audit opinion or, except as explicitly stated

below, any form of assurance conclusion thereon.

Our responsibility is to read the other information and, in doing so, consider whether, based on

our inancial statements audit work, the information therein is materially misstated or inconsistent

with the inancial statements or our audit knowledge. Based solely on that work we have not

identiied material misstatements in the other information.

Strategic Report and Directors’ Report

Based solely on our work on the other information:

•  we have not identiied material misstatements in the Strategic Report and the Directors’ Report;

•  in our opinion the information given in those reports for the inancial year is consistent with

the inancial statements; and

•  in our opinion those reports have been prepared in accordance with the Companies Act 2006.

Directors’ Remuneration Report

In our opinion the part of the Directors’ Remuneration Report to be audited has been properly

prepared in accordance with the Companies Act 2006.

Disclosures of emerging and principal risks and longer-term viability

We are required to perform procedures to identify whether there is a material inconsistency

between the Directors’ disclosures in respect of emerging and principal risks and the viability

statement, and the inancial statements and our audit knowledge.

Based on those procedures, we have nothing material to add or draw attention to in relation to:

•  the Directors’ conirmation within the Risk Management Statement (page 66) that they have

carried out a robust assessment of the emerging and principal risks facing the Group, including

those that would threaten its business model, future performance, solvency and liquidity;

•  the disclosures on pages 66 to 70 describing these risks and how emerging risks are

identiied, and explaining how they are being managed and mitigated; and

•  the Directors’ explanation in the Viability Statement of how they have assessed the prospects

of the Group, over what period they have done so and why they considered that period to be

appropriate, and their statement as to whether they have a reasonable expectation that the

Group will be able to continue in operation and meet its liabilities as they fall due over the

period of their assessment, including any related disclosures drawing attention to any

necessary qualiications or assumptions.

We are also required to review the Viability Statement, set out on page 71 under the Listing Rules.

Based on the above procedures, we have concluded that the above disclosures are materially

consistent with the inancial statements and our audit knowledge.

Our work is limited to assessing these matters in the context of only the knowledge acquired

during our inancial statements audit. As we cannot predict all future events or conditions and

as subsequent events may result in outcomes that are inconsistent with judgements that were

reasonable at the time they were made, the absence of anything to report on these statements

is not a guarantee as to the Group’s and Company’s longer-term viability.

Corporate governance disclosures

We are required to perform procedures to identify whether there is a material inconsistency

between the Directors’ corporate governance disclosures and the inancial statements and

ouraudit knowledge.

Based on those procedures, we have concluded that each of the following is materially

consistent with the inancial statements and our audit knowledge:

•  the Directors’ statement that they consider that the Annual Report and inancial statements

taken as a whole is fair, balanced and understandable, and provides the information necessary

for shareholders to assess the Group’s position and performance, business model and strategy;

•  the section of the Annual Report describing the work of the Audit Committee, including the

signiicant issues that the Audit Committee considered in relation to the inancial statements,

and how these issues were addressed; and

•  the section of the Annual Report that describes the review of the effectiveness of the Group’s

risk management and internal control systems.

We are required to review the part of the Corporate Governance Statement relating to the

Group’s compliance with the provisions of the UK Corporate Governance Code speciied by

theListing Rules for our review. We have nothing to report in this respect.

![]()

Moneysupermarket Group PLC Annual Report and Accounts 2023137

Financial statementsGovernanceStrategic report

8. We have nothing to report on the other matters on which we are

#### required to report by exception

Under the Companies Act 2006, we are required to report to you if, in our opinion:

•  adequate accounting records have not been kept by the Parent Company, or returns

adequate for our audit have not been received from branches not visited by us; or

•  the Parent Company inancial statements and the part of the Directors’ Remuneration Report

to be audited are not in agreement with the accounting records and returns; or

•  certain disclosures of Directors’ remuneration speciied by law are not made; or

•  we have not received all the information and explanations we require for our audit.

We have nothing to report in these respects.

9. Respective responsibilities

Directors’ responsibilities

As explained more fully in their statement set out on page 129, the Directors are responsible for:

the preparation of the inancial statements including being satisied that they give a true and fair

view; such internal control as they determine is necessary to enable the preparation of inancial

statements that are free from material misstatement, whether due to fraud or error; assessing

the Group and Parent Company’s ability to continue as a going concern, disclosing, as applicable,

matters related to going concern; and using the going concern basis of accounting unless they

either intend to liquidate the Group or the Parent Company or to cease operations, or have no

realistic alternative but to do so.

Auditor’s responsibilities

Our objectives are to obtain reasonable assurance about whether the inancial statements

asawhole are free from material misstatement, whether due to fraud or error, and to issue our

opinion in an Auditor’s Report. Reasonable assurance is a high level of assurance, but does not

guarantee that an audit conducted in accordance with ISAs (UK) will always detect a material

misstatement when it exists. Misstatements can arise from fraud or error and are considered

material if, individually or in aggregate, they could reasonably be expected to inluence the

economic decisions of users taken on the basis of the inancial statements.

A fuller description of our responsibilities is provided on the FRC’s website at

www.frc.org.uk/auditorsresponsibilities.

The Company is required to include these inancial statements in an annual inancial report

prepared under Disclosure Guidance and Transparency Rule 4.1.17R and 4.1.18R. This Auditor’s

Report provides no assurance over whether the annual inancial report has been prepared in

accordance with those requirements.

10. The purpose of our audit work and to whom we owe

#### ourresponsibilities

This report is made solely to the Company’s members, as a body, in accordance with Chapter 3

of Part 16 of the Companies Act 2006. Our audit work has been undertaken so that we might

state to the Company’s members those matters we are required to state to them in an Auditor’s

Report and for no other purpose. To the fullest extent permitted by law, we do not accept or

assume responsibility to anyone other than the Company and the Company’s members, as a

body, for our audit work, for this report, or for the opinions we have formed.

Jatin Patel (Senior Statutory Auditor)

for and on behalf of KPMG LLP, Statutory Auditor

Chartered Accountants

15 Canada Square

London

E14 5GL

16 February 2024

#### Independent Auditor’s Report continued

#### to the members of Moneysupermarket.com Group plc

![]()

Moneysupermarket Group PLC Annual Report and Accounts 2023138

Financial statementsGovernanceStrategic report

|  |  |  |  |
| --- | --- | --- | --- |
|  |  | Year ended | Year ended |
|  |  | 31 December | 31 December |
|  |  | 2023 | 2022 |
|  | Note | £m | £m |
| Revenue | 3 | 4 3 2 .1 | 3 8 7. 6 |
| Cost of sales |  | (13 9.7) | (1 2 5.1) |
| Gross proit |  | 292 .4 | 262.5 |
| Distribution expenses |  | (41 . 8) | (4 0 .1) |
| Administrative expenses |  | (153.3) | (13 3 . 4) |
| Operating proit | 5 | 9 7. 3 | 89 .0 |
| Finance income | 7 | 0.1 | 0. 3 |
| Finance expense | 7 | (5 .3) | (3 .8) |
| Share of post-tax loss of equity accounted investees |  | — | (0 .3) |
| Proit before tax |  | 9 2 .1 | 85. 2 |
| Taxation | 8 | (1 9. 8) | (15.9) |
| Proit for the year |  | 72 .3 | 69.3 |
| Total other comprehensive income – items that will not be reclassiied to proit and loss: |  |  |  |
| Change in fair value of inancial instruments | 13 | (0.1) | (2 .0) |
| Total comprehensive income for the year |  | 72 .2 | 6 7. 3 |
| Proit/(loss) attributable to: |  |  |  |
| Owners of the Company |  | 72 .7 | 68.3 |
| Non-controlling interest | 26 | (0. 4) | 1.0 |
| Proit for the year |  | 72 .3 | 6 9.3 |
| Total comprehensive income attributable to: |  |  |  |
| Owners of the Company |  | 72 .6 | 66.3 |
| Non-controlling interest | 26 | (0. 4) | 1.0 |
| Total comprehensive income for the year |  | 72 .2 | 6 7. 3 |
| All proit and other comprehensive income relate to continuing operations. |  |  |  |
| Earnings per share |  |  |  |
| Basic earnings per ordinary share (p) | 9 | 13. 5 | 12 .7 |
| Diluted earnings per ordinary share (p) | 9 | 13. 5 | 12 .7 |

#### Consolidated Statement of Comprehensive Income

#### for the year ended 31 December 2023

![]()

Moneysupermarket Group PLC Annual Report and Accounts 2023139

Financial statementsGovernanceStrategic report

|  |  |  |  |
| --- | --- | --- | --- |
|  |  | 31 December | 31 December |
|  |  | 2023 | 2022 |
|  | Note | £m | £m |
| Assets |  |  |  |
| Non-current assets |  |  |  |
| Property, plant and equipment | 11 | 3 2 .1 | 3 5.4 |
| Intangible assets and goodwill | 12 | 260.3 | 279.9 |
| Other investments | 13 | 5.4 | 5. 5 |
| Total non-current assets |  | 2 9 7. 8 | 320.8 |
| Current assets |  |  |  |
| Trade and other receivables | 14 | 79.3 | 63.5 |
| Prepayments |  | 1 0.1 | 8.3 |
| Current tax assets |  | 1.3 | — |
| Cash and cash equivalents |  | 16.6 | 16.6 |
| Total current assets |  | 1 0 7. 3 | 88.4 |
| Total assets |  | 4 0 5 .1 | 4 09. 2 |

Note

|  |  |  |  |
| --- | --- | --- | --- |
|  |  | 31 December | 31 December |
|  |  | 2023 | 2022 |
|  |  | £m | £m |
| Liabilities |  |  |  |
| Non-current liabilities |  |  |  |
| Other payables | 15 | 25.4 | 2 7. 7 |
| Borrowings | 16 | — | 3 0.0 |
| Deferred tax liabilities | 17 | 15.8 | 2 2.5 |
| Total non-current liabilities |  | 41 .2 | 8 0.2 |
| Current liabilities |  |  |  |
| Trade and other payables | 15 | 103.3 | 99. 5 |
| Borrowings | 16 | 34 .5 | 14.0 |
| Current tax liabilities |  | — | 0.8 |
| Total current liabilities |  | 1 3 7. 8 | 114. 3 |
| Total liabilities |  | 179.0 | 19 4.5 |
| Equity |  |  |  |
| Share capital | 18 | 0.1 | 0 .1 |
| Share premium |  | 205.5 | 205. 4 |
| Reserve for own shares |  | (2 . 4) | (2 .4) |
| Retained earnings |  | (46.3) | (5 8 .1) |
| Other reserves |  | 63.6 | 6 3 .7 |
| Equity attributable to the owners of the Company |  | 22 0.5 | 2 0 8 .7 |
| Non-controlling interest | 26 | 5 .6 | 6.0 |
| Total equity |  | 2 2 6 .1 | 2 14 .7 |
| Total equity and liabilities |  | 4 0 5 .1 | 4 09. 2 |

#### Consolidated Statement of Financial Position

#### at 31 December 2023

The Financial Statements were approved by the Board of Directors and authorised for issue

on16 Februon 16 February 2024. They were signed on its behalf by:

Peter Duffy

Chief Executive Oficeficer

Niall McBride

Chief Financial Offficer

![]()

Moneysupermarket Group PLC Annual Report and Accounts 2023140

Financial statementsGovernanceStrategic report

|  |  |  |  |  |  |  |  |  |  |
| --- | --- | --- | --- | --- | --- | --- | --- | --- | --- |
|  |  |  |  |  |  |  | Equity |  |  |
|  |  |  |  |  |  |  | attributable |  |  |
|  |  |  |  |  |  |  | to the | Non- |  |
|  |  | Share | Share | Reserve for | Retained | Other | owners of | controlling | Total |
|  |  | capital | premium | own shares | earnings | reserves | the Company | interest | equity |
|  | Note | £m | £m | £m | £m | £m | £m | £m | £m |
| At 1 January 2022 |  | 0.1 | 20 5.4 | (2.6) | (6 4 .7) | 6 5 .1 | 20 3.3 | 4. 3 | 2 0 7. 6 |
| Proit for the year |  | — | — | — | 68.3 | — | 68.3 | 1.0 | 69. 3 |
| Other comprehensive income for the year | 13 | — | — | — | (0. 6) | (1 .4) | (2 .0) | — | (2.0) |
| Total comprehensive income for the year |  | — | — | — | 6 7. 7 | (1 . 4) | 66. 3 | 1.0 | 6 7. 3 |
| Acquisition of subsidiary with non-controlling interest |  | — | — | — | — | — | — | 0.7 | 0 .7 |
| Purchase of shares by employee trusts |  | — | — | (0. 3) | — | — | (0 .3) | — | (0 .3) |
| Exercise of LTIP awards |  | — | — | 0.5 | (0. 5) | — | — | — | — |
| Equity dividends | 10 | — | — | — | (62 .8) | — | (6 2. 8) | — | (6 2.8) |
| Share-based payments | 21 | — | — | — | 2. 2 | — | 2. 2 | — | 2. 2 |
| At 31 December 2022 |  | 0.1 | 20 5.4 | (2 .4) | (5 8 .1) | 6 3 .7 | 2 0 8.7 | 6.0 | 2 14 .7 |
| Proit for the year |  | — | — | — | 72 .7 | — | 7 2.7 | (0 .4) | 72.3 |
| Other comprehensive income for the year | 13 | — | — | — | — | (0.1) | (0 .1) | — | (0 .1) |
| Total comprehensive income for the year |  | — | — | — | 7 2 .7 | (0 .1) | 7 2.6 | (0 .4) | 72. 2 |
| New shares issued |  | — | 0.1 | — | — | — | 0 .1 | — | 0.1 |
| Purchase of shares by employee trusts |  | — | — | (0. 5) | — | — | (0. 5) | — | (0. 5) |
| Exercise of LTIP awards |  | — | — | 0.5 | (0. 5) | — | — | — | — |
| Equity dividends | 10 | — | — | — | (6 3 . 4) | — | (6 3. 4) | — | (6 3 .4) |
| Share-based payments | 21 | — | — | — | 3.0 | — | 3.0 | — | 3.0 |
| At 31 December 2023 |  | 0.1 | 205.5 | (2 . 4) | (46.3) | 6 3.6 | 2 20.5 | 5.6 | 22 6 .1 |

#### Consolidated Statement of Changes in Equity

#### for the year ended 31 December 2023

![]()

Moneysupermarket Group PLC Annual Report and Accounts 2023141

Financial statementsGovernanceStrategic report

Reserve for own shares

The reserve for the Company’s own ordinary shares comprises the cost of the Company’s ordinary shares held by the Group through employee trusts. At 31 December 2023, the Group held

313,695 (2022: 339,657) ordinary shares at a cost of 0.02p per share (2022: 0.02p) through a Share Incentive Plan trust for the beneenefit of the Group’s employees.

The Group also held 144,106 (2022: 151,723) shares through an Employee Beneit Tnefit Trust at an average cost of 249.92 per share (2022: 204.80p) for the beneenefit of employees participating

inthevariouin the various Long Term Incentive Plan schemes.

|  |  |  |
| --- | --- | --- |
|  | 31 December | 31 December |
|  | 2023 | 2022 |
| Other reserves | £m | £m |
| Fair value reserve | 4.9 | 5.0 |
| Merger reserve | 16.9 | 16.9 |
| Revaluation reserve | 41.8 | 41.8 |
| Total | 63.6 | 63.7 |

The fair value reserve of £4.9m (2022: £5.0m) represents amounts recognised in other comprehensive income in relation to changes in fair value of investments and amounts recognised directly

in equity on initial recognition of non-controlling interest.

The merger and revaluation reserve balances relate to the acquisition of Moneysupermarket.com Financial Group Limited by the Company. The merger reserve of £16.9m (2022: £16.9m) represents

45% of the book value of assets and liabilities transferred and the revaluation reserve of £41.8m (2022: £41.8m) represents 45% of the fair value of the intangible assets transferred, net of amounts

recycled to retained earnings.

#### Consolidated Statement of Changes in Equity continued

#### for the year ended 31 December 2023

![]()

Moneysupermarket Group PLC Annual Report and Accounts 2023142

Financial statementsGovernanceStrategic report

|  |  |  |  |
| --- | --- | --- | --- |
|  |  | Year ended | Year ended |
|  |  | 31 December | 31 December |
|  |  | 2023 | 2022 |
|  | Note | £m | £m |
| Cash lows from operating activities |  |  |  |
| Proit for the year |  | 72 .3 | 6 9.3 |
| Adjustments to reconcile Group proit to net cash low from operating activities: |  |  |  |
| Amortisation of intangible assets | 12 | 30. 4 | 2 1 .7 |
| Depreciation of property, plant and equipment | 11 | 4.2 | 4.8 |
| Share of post-tax loss of equity accounted investees |  | — | 0. 3 |
| Net inance expense | 7 | 5.2 | 3. 5 |
| Equity-settled share-based payment transactions | 21 | 3.0 | 2. 2 |
| Income tax expense | 8 | 1 9.8 | 15.9 |
| Change in trade and other receivables |  | (1 7. 6) | 3.0 |
| Change in trade and other payables |  | 13.5 | 1.7 |
| Income tax paid |  | (28 .6) | (1 8.0) |
| Net cash from operating activities |  | 102. 2 | 104.4 |
| Cash lows from investing activities |  |  |  |
| Interest received |  | 0 .1 | 0.0 |
| Acquisition of property, plant and equipment |  | (0. 5) | (0. 8) |
| Acquisition of intangible assets |  | (10 .5) | (10.6) |
| Acquisition of subsidiaries, net of cash acquired |  | (10 .0) | (5 .3) |
| Acquisition of investments |  | — | (0. 2) |
| Net cash used in investing activities |  | (2 0.9) | (16 .9) |

|  |  |  |  |
| --- | --- | --- | --- |
| Cash lows from inancing activities |  |  |  |
| Dividends paid | 10 | (6 3 . 4) | (6 2. 8) |
| Proceeds from share issue |  | 0.1 | — |
| Purchase of shares by employee trusts |  | (0. 5) | (0. 3) |
| Proceeds from borrowings |  | 53.5 | 62 .0 |
| Repayment of borrowings |  | (63 .0) | (75 .5) |
| Interest paid |  | (5 .1) | (3.7) |
| Repayment of lease liabilities |  | (2 .9) | (3 .1) |
| Net cash used in inancing activities |  | (81 .3) | (8 3. 4) |
| Net increase in cash and cash equivalents |  | 0.0 | 4 .1 |
| Cash and cash equivalents at 1 January |  | 16.6 | 12 .5 |
| Cash and cash equivalents at 31 December | 19 | 16.6 | 16.6 |

#### Consolidated Statement of Cash Flows

#### for the year ended 31 December 2023

![]()

Moneysupermarket Group PLC Annual Report and Accounts 2023143

Financial statementsGovernanceStrategic report

|  |  |  |  |
| --- | --- | --- | --- |
|  |  | Lease |  |
|  | Borrowings | liabilities | Total |
|  | £m | £m | £m |
| At 1 January 2022 | 57.5 | 31.7 | 89.2 |
| Changes from inanciom financing cash lng cash flows |  |  |  |
| Proceeds from borrowings | 62.0 | — | 62.0 |
| Repayment of borrowings | (75.5) | — | (75.5) |
| Interest paid | (2.6) | (1.1) | (3.7) |
| Repayment of lease liabilities | — | (3.1) | (3.1) |
| Total changes from iges from financing cash lowssh flows | (16.1) | (4.2) | (20.3) |
| Other changes |  |  |  |
| Interest expense | 2.6 | 1.1 | 3.7 |
| Balance at 31 December 2022 | 44.0 | 28.6 | 72.6 |
| At 1 January 2023 | 44.0 | 28.6 | 72.6 |
| Changes from inanciom financing cash lng cash flows |  |  |  |
| Proceeds from borrowings | 53.5 | — | 53.5 |
| Repayment of borrowings | (63.0) | — | (63.0) |
| Interest paid | (4.1) | (1.0) | (5.1) |
| Repayment of lease liabilities | — | (2.9) | (2.9) |
| Total changes from iges from financing cash lowssh flows | (13.6) | (3.9) | (17.5) |
| Other changes |  |  |  |
| Interest expense | 4.1 | 1.0 | 5.1 |
| Extension of existing lease | — | 0.5 | 0.5 |
| At 31 December 2023 | 34.5 | 26.2 | 60.7 |

#### Changes in Liabilities from Financing Activities

![]()

Moneysupermarket Group PLC Annual Report and Accounts 2023144

Financial statementsGovernanceStrategic report

1. Corporate information

The Consolidated Financial Statements of Moneysupermarket.com Group PLC, a public

company incorporated and domiciled in England (registered at Moneysupermarket House,

StDavidSt David’s Park, Ewloe, Chester, CH5 3UZ), and its subsidiaries (together referred to as the

‘Group’) for the year ended 31 December 2023, were authorised for issue in accordance with

aresolua resolution of the Directors on 16 February 2024. The Consolidated Financial Statements have

been prepared in accordance with UK-adopted international accounting standards. All amounts in

the Consolidated Financial Statements have been rounded to the nearest £100,000. The

Company has elected to prepare its Company Financial Statements in accordance with FRS 102

– The Financial Reporting Standard applicable in the UK and Republic of Ireland; these are

presented on pages 171 and172.d 172.

The principal activity of the Group is to provide price comparison and lead generation services

to customers through its websites.

2. Summary of signiicant ary of significant accounting policies

The Group has consistently applied the following accounting policies to all periods presented

inthein these Consolidated Financial Statements, unless mentioned otherwise.

Basis of preparation

The Consolidated Financial Statements are prepared on the historical cost basis, except where

otherwise stated. Comparative igures presearative figures presented in the Consolidated Financial Statements

represent the year ended 31 December 2022.

Going concern

The Directors have prepared the inane financial statements on a going concern basis for the

followingreasfollowing reasons.

As at 31 December 2023, the Group’s external debt comprised an amortising loan (with

abalaa balance outstanding of £30m, repayable by October 2024) and a revolving credit facility

(‘RCF’), (of which £4.5m of the £125m available was drawn down). In June 2023, the RCF was

increased from £90m to £125m and its term was extended from three to four years, with the

option of a further year. This means that the current RCF is due for renewal in June 2027 unless

the option is taken to extend to June 2028. Since the year end the balance of £4.5m has been

fully repaid and no further amounts have been drawn down. The operations of the business

have been impacted by macroeconomic uncertainty caused by high ined by high inflation and rising interest

rates, as well as the continued impact of high wholesale prices on the energy switching market.

However, the Group remains proitaains profitable, cash generative and compliant with the covenants of

the bank loan and RCF.

The Directors have prepared cash lash flow forecasts for the Group, including its cash position, for

apea period of at least 12 months from the date of approval of the inval of the financial statements. The Directors

note the Group’s net current liability position and have also considered the effect of potential

cost-of-living trading headwinds and recession and competition such as new entrants upon the

Group’s business, ss, financial position, and liquidity in severe, but plausible, downside scenarios.

The scenarios modelled take into account the potential downside trading impacts from

#### Notes to the Consolidated Financial Statements

recession, sustained cost-of-living increases, competitive pressures and any one-off cash

impacts on top of a base scenario derived from the Group’s latest forecasts. The severe, but

plausible, downside scenarios modelled, under a detailed exercise at a channel level, included

minimal recovery of energy over the period of the cash lash flow forecasts and in the most severe

scenarios renarios reflected some of the possible cost mitigations that could be taken. The impact these

scenarios have on the inanave on the financial resources, including the extent of utilisation of the available debt

arrangements and impact on covenant calculations has been modelled. The possible mitigating

circumstances and actions in the event of such scenarios occurring that were considered by

the Directors included cost mitigations such as a reduction in the ordinary dividend payment,

areductioa reduction in operating expenses or the slowdown of capital expenditure. A reverse stress test

has also been performed, which assumes the maximum available drawdown of borrowings,

whilst maintaining covenant compliance.

The scenarios modelled and the reverse stress test showed that the Group and the Parent

Company will be able to operate at adequate levels of liquidity for at least the next 12 months

from the date of signing the inang the financial statements. The Directors, therefore, consider that the

Group and Parent Company have adequate resources to continue in operational existence for

at least 12 months from the date of approval of the inoval of the financial statements and have prepared

them on a going concern basis.

Consideration of climate change

In preparing the inring the financial statements, the Directors have considered the impact of climate

change and there has been no material impact identiieentified in the reporting period on the ind on the financial

reporting judgements and estimates. The Directors considered the risks with respect to going

concern and viability, as well as the cashlashflow forecasts used in the impairment assessment, and

noted no material risks within the planning period. Whilst there is no material iere is no material financial impact to

the Group expected from climate change within the reporting and forecast period of the Group,

the Directors will assess these risks regularly against the judgements and estimates used in

preparation of the inane financial statements.

Use of estimates and judgements

The preparation of Consolidated Financial Statements requires management to make judgements,

estimates and assumptions that affect the application of accounting policies and the reported

amounts of assets, liabilities, income and expenses. Actual results may differ from these estimates.

Estimates and underlying assumptions are reviewed on an ongoing basis. Revisions to

accounting estimates are recognised in the period in which the estimate is revised and in any

future periods affected.

There are no assumptions or estimation uncertainties at 31 December 2023 that may have

asignia signiicant rificant risk of resulting in a material adjustment to the carrying amounts of assets and

liabilities in the next inaext financial year.

Information about judgements made in applying accounting policies that have the most impact

on the amounts recognised in the Consolidated Financial Statements is included in the

following notes:

•   Note 12 intangible assets and goodwill (capitalisation of software and development costs).

![]()

Moneysupermarket Group PLC Annual Report and Accounts 2023145

Financial statementsGovernanceStrategic report

2. Summary of signiicant accounting policies continued

Basis of consolidation

These Consolidated Financial Statements incorporate the Financial Statements of the Company

and all its subsidiaries.

Subsidiaries are entities controlled by the Group. The Group controls an entity when it is

exposed to, or has rights to, variable returns from its involvement with the entity and has the

ability to affect those returns through its power over the entity. The acquisition date is the date

on which control is transferred to the acquirer. The Financial Statements of subsidiaries are

included in the Consolidated Financial Statements from the date that control commences

untilthe date that countil the date that control ceases.

Associates are those entities in which the Group has signiicant inficant influence, but not control

orjoint cor joint control, over the inaontrol, over the financial and operating policies. A joint venture is an arrangement

inwhich thin which the Group has joint control, whereby the Group has rights to the net assets of the

arrangement, rather than rights to its assets and obligations for its liabilities.

Interests in associates and joint ventures are accounted for using the equity method. They are

initially recognised at cost, which includes transaction costs. Subsequent to initial recognition,

the Consolidated Financial Statements include the Group’s share of the proit ooup’s share of the profit or loss and other

comprehensive income (‘OCI’) of equity accounted investees, until the date on which

signiicant inficant inluenfluence or joint control ceases.

Intra-group balances and transactions, and any unrealised income and expenses arising from

intra-group transactions, are eliminated.

Non-controlling interest is measured at the proportionate share of the entity’s net assets.

OninitiOn initial recognition this includes the proportionate share of the pre-acquisition net assets

ofTof Travelsupermarket Limited and the net assets arising on the acquisitions of Icelolly Marketing

Limited and Podium Solutions Limited.

Subsidiaries’ exemption from audit by parental guarantee

The Company has provided a parental guarantee under section 479C of the Companies Act

(2006) over the outstanding liabilities of some of its subsidiaries as at 31 December 2023 until

they are settled in full. The subsidiaries covered by the parental guarantee are exempt from

therequiremthe requirements of the Companies Act (2006) relating to the audit of their individual accounts

in accordance with section 479A. The guarantee covers all of the Company’s wholly-owned

subsidiaries and a list of these companies is included in note 25. This parental guarantee was

not provided in the prior year.

Accounting for business combinations

From 1 January 2010 the Group has applied IFRS 3 – Business Combinations (2008) in accounting

for business combinations using the acquisition method. The change in accounting policy has

been applied prospectively.

Acquisitions on or after 1 January 2010

For acquisitions on or after 1 January 2010, the Group measures goodwill at the acquisition date as:

•  the fair value of the consideration transferred; plus

•  the recognised amount of any non-controlling interests in the acquiree; plus

•  if the business combination is achieved in stages, the fair value of the existing equity interest

in the acquiree; less

•  the net recognised amount (fair value) of the identid amount (fair value) of the identifiable assets acquired and liabilitiesasses assumed.

When the excess is negative, a bargain purchase gain is recognised immediately in proofit

orloor loss.

The consideration transferred does not include amounts related to the settlement of pre-existing

relationships. Such amounts are generally recognised in proit or loss.ofit or loss.

Costs related to the acquisition, other than those associated with the issue of debt or equity

securities, that the Group incurs in connection with a business combination are expensed

asincas incurred.

Any contingent amount payable is recognised at fair value at the acquisition date. If the

contingent amount is classissified as equity, it is not remeasured and settlement is accounted for

within equity. Otherwise, subsequent changes to the fair value of the contingent amount are

recognised in proit or lod in profit or loss. Where the contingent amount is dependent on future employment,

it is treated as a cost of continuing employment, and therefore is recognised as an expense over

the relevant period.

Deferred consideration comprises obligations to pay speciicified amounts at future dates,

i.e.there is no ui.e. there is no uncertainty about the amount to be paid. It is recognised and measured at fair

value at the date of acquisition and it is included in the consideration transferred. The unwinding

of any interest element or deferred consideration is recognised in the Income Statement.

#### Notes to the Consolidated Financial Statements continued

![]()

Moneysupermarket Group PLC Annual Report and Accounts 2023146

Financial statementsGovernanceStrategic report

2. Summary of signiicant accounting policies continued

Acquisitions between establishment of the Group (22 June 2007) and 1 January 2010

For acquisitions between 22 June 2007 and 1 January 2010, goodwill represents the excess of

the cost of the acquisition over the Group’s interest in the recognised amount (generally fair

value) of the identiiablntifiable assets, liabilities and contingent liabilities of the acquiree. When the

excess was negative, a bargain purchase gain was recognised immediately in proiofit or loss.

Transaction costs, other than those associated with the issue of debt or equity securities, that

the Group incurred in connection with business combinations were capitalised as part of the

cost of the acquisition.

The Group was established via a series of transactions that occurred concurrently on

22June202 June 2007. These comprised the incorporation of the Company with Simon Nixon as sole

shareholder, the acquisition by the Company using a share for share exchange of Simon Nixon’s

45% interest in Moneysupermarket.com Financial Group Limited and the acquisition by the

Company of all other shares in Moneysupermarket.com Financial Group Limited from third

parties. The acquisition of Simon Nixon’s shares was between two parties, being Simon Nixon

and the Company, who were under common control at the time of the transaction. The acquisition

was of an interest in a company which gave the investor a signiicgnificant inluant influence in the Company

and it was concluded that this arrangement was a common control transaction and not within

the scope of IFRS 3 – Business Combinations.

As a result the Company accounted for this 45% interest in Moneysupermarket.com Financial

Group Limited at original carrying value rather than fair value at the date of the acquisition.

TheaThe acquisition of the remaining shares in Moneysupermarket.com Financial Group Limited

wasacwas accounted for in accordance with IFRS 3 – Business Combinations applying the accounting

guidance for a business combination achieved in stages. This resulted in the fair value of the

identiiablntifiable assets, liabilities and contingent liabilities of Moneysupermarket.com Financial

Group Limited being recognised in full and the goodwill in respect of the acquisition from

thirdparthird parties being recognised.

Revenue

Revenue is derived from the Group’s principal activity of providing price comparison and lead

generation services on the internet. The Group generates fees from internet lead generation

and commissions from brokerage sales through a variety of contractual arrangements.

Revenue is recognised when the Group has satisis satisfied its performance obligations relating to

atransaa transaction. IFRS 15 – Revenue from Contracts with Customers requires the Group to allocate

the transaction price to separate performance obligations within a contract.

The following table provides information about the nature and timing of the satisfaction

ofpeof performance obligations and the related revenue recognition policies.

|  |  |  |
| --- | --- | --- |
| Type of sales | Nature and timing of satisfaction |  |
| transaction | of performance obligations | Revenue recognition policies |
| Price comparison | The performance obligation is the | Revenue is recognised in the period |
| services | provision of an internet lead to a | inwhicin which the lead is provided. |
|  | provider’s website. |  |
|  |  | At the period end an estimate |
|  | The trigger for the transaction price | ofaccof accrued revenue is made for |
|  | tobecto become receivable is usually | leads(ds (clicks) provided that have |
|  | acoma completed sale on the provider’s | resulted incompn completed sales. This |
|  | website. However, for some contracts | isbais based onthe volumn the volume of leads |
|  | the trigger is the point at which the | provided inthepd in the period, historic |
|  | lead is provided (usually a ‘click’ | conversion ratesansion rates andthe exped the expected |
|  | transferring the user from MSMG’s | price per completedsaleted sale. |
|  | website to the provider). |  |
|  |  | For some contracts, an estimate |
|  | The transaction price is either | ofaccof accrued revenue is also made for |
|  | aixedaa fixed amount per completed sale | leads that will result in completed |
|  | oravariaor a variable amount derived from | renewals. This is based on expected |
|  | thetermthe terms of the completed sale. | renewal rates and premiums. |
| Cashback services | Revenue is generated from | Revenue is recognised in the period |
|  | renderingsering services tothemices to the merchant. | inwhicin which the lead is provided. |
|  | The performance obligation is | At the period end an estimate of |
|  | theprovisthe provision of an internet lead | accrued revenue ismae is made for leads |
|  | toamerchantto a merchant’swebsite.’s website. |  |
|  |  | provided that will result in completed |
|  | The trigger for the transaction price | sales. This is based on the volume of |
|  | tobecto become receivable is a completed | leads provided in the period, historic |
|  | sale on the merchant’sweberchant’s website. | conversion rates and the expected |
|  |  | price per completed sale. |
|  | The transaction price is derived from |  |
|  | the terms ofthe coms of the completed sale. |  |

From historical experience and post-year end conirmation, thfirmation, the Group does not expect

theretobe a material difthere to be a material difference between the revenue accrued at the year end and the amount

subsequently billed. Also, given there is a large volume of low value transactions, the risk of

asignia signiicant reversal ificant reversal in the amount of cumulative revenue recognised is unlikely.

Judgement is applied in deining thefining the customer for the cashback services. The customer is the

merchant and the service provided is the delivery of an internet lead to their website. Accordingly,

the cashback provided to members is not consideration payable to a customer and is recognised

in cost of sales and fees that are receivable from members for premium membership are

recognised as a reduction in cost of sales.

#### Notes to the Consolidated Financial Statements continued

![]()

Moneysupermarket Group PLC Annual Report and Accounts 2023147

Financial statementsGovernanceStrategic report

2. Summary of signiicant accounting policies continued

Cost of sales

The Group recognises associated costs of internet lead generation in the period that the lead

isgeis generated. Costs in respect of incentive payments made by the Group to users and members

of our websites and revenue share for B2B partnerships are also included in cost of sales.

Unclaimed cashback balances in respect of members who have had no account activity for

acona consecutive 12 month period are released as a credit to cost of sales. This is in accordance

with the terms and conditions agreed with members.

Advertising costs

The Group incurs costs from advertising via several different media. Costs associated with

theproduthe production of adverts are recognised as an expense once the advert is aired or displayed.

Property, plant and equipment

Property, plant and equipment is stated at cost less accumulated depreciation and any

accumulated impairment losses. Subsequent expenditure is capitalised only if it is probable

thatthe future ecthat the future economic beneits aefits associated with the expenditure will low to the Group. Whnditure will flow to the Group. Where

parts of an item of property, plant and equipment have different useful lives, they are accounted

for as separate items of property, plant and equipment.

Depreciation is charged to the Statement of Comprehensive Income on a straight-line basis

over the estimated useful life of each part of an item of property, plant and equipment. Assets

under construction are not depreciated until brought into use. The estimated useful lives are

asfollows:as follows:

|  |  |
| --- | --- |
| Land and buildings | 10–50 years |
| Plant and equipment (including IT equipment) | 3 years |
| Oficfice equipment | 5 years |
| Fixtures and itnd fittings | 5 years |

The useful lives and depreciation rates are reassessed at each reporting date and adjusted

ifif appropriate.

Intangible assets and goodwill

Goodwill

Goodwill is measured at cost less any accumulated impairment losses, with the carrying value

being reviewed for impairment at least annually, and whenever there is an indication that the

carrying value may be impaired.

Other intangible assets

The cost of other intangible assets acquired in a business combination is fair value as at

thedate of acqthe date of acquisition. After initial recognition, intangible assets are carried at cost less any

accumulated amortisation and any accumulated impairment losses. All the Group’s intangible

assets (other than goodwill) have been identiientified as having ind as having finite useful lives. As such, they are

amortised on a straight-line basis over their useful economic life and assessed for impairment

whenever there is an indication that the intangible asset may be impaired. The amortisation

expense on intangible assets with inite lives is recoth finite lives is recognised in the Statement of Comprehensive

Income. The estimated useful lives are as follows:

Market-related          5 years (2022: 10 years)

Member relationships        5 years (2022: 10 years)

Technology          3 years (2022: 3 years)

The amortisation period and the amortisation method for an intangible asset with a iniset with a finite

usefullife arul life are reviewed at least at each reporting date and adjusted if appropriate. This year

theamothe amortisation period in respect of the market-related and member relationships intangible

assets has been reduced from 10 years to 5 years to align with our latest estimate of the useful

economic lives of these assets. This relets. This reflects a change in the period of economic beneenefit that is

expected to be generated by these assets, which becomes more diluted as they are integrated

into the Group. It has been treated as a change in accounting estimate in accordance with IAS 8

– Accounting Policies, Changes in Accounting Estimates and Errors. The additional amortisation

of £10.7m arising from the change has therefore been recognised in the current year, with no

adjustment being made to prior years. The annual amortisation charge in respect of these

assets in future years will reduce from £30.8m to £20.1m.

Internally generated and other intangible assets are amortised under the same method as

noted above.

Market-related intangible assets are deinefined as those that are primarily used in the marketing

orpromotioor promotion of products and services, for example trademarks, trade names and internet

domain names.

Member relationships relate to the Cashback vertical and are deemed to have value as they

provide direct access to potential leads that can be transferred to the merchants’ websites.

Technology-based intangible assets relate to innovations and technical advances such as

computer software, patented and unpatented technology, databases and trade secrets. Costs

that are directly attributable to projects of a capital nature are recognised as technology-based

intangible assets controlled by the Group and are recognised when the following criteria

aremet:are met:

•  it is technically feasible to complete the project so that it will be available for use;

•  management intends to complete the project and use it;

•  there is an ability to use or sell the project;

•  it can be demonstrated how the project will generate probable future economic beneenefits;

•  adequate technical, incal, financial and other resources to complete the development and to use

output of the project are available; and

•  the expenditure attributable to the project during its development can be reliably measured.

#### Notes to the Consolidated Financial Statements continued

![]()

Moneysupermarket Group PLC Annual Report and Accounts 2023148

Financial statementsGovernanceStrategic report

2. Summary of signiicant accounting policies continued

Intangible assets and goodwill continued

Other intangible assets continued

Directly attributable costs that are capitalised as part of the project can include employee and

contractor costs. Other development expenditures that do not meet these criteria, as well as

ongoing maintenance and costs associated with routine upgrades and enhancements, are

recognised as an expense as incurred.

Subsequent expenditure is capitalised only when it increases the future economic beneits efits

embodied in the speciecific asset to which it relates. All other expenditure, including expenditure

on internally generated goodwill and brands, is recognised in proit oed in profit or loss as incurred.

Financial instruments

Recognition and initial measurement

Trade receivables and debt securities issued are initially recognised when they are originated.

All other inancr financial assets and sets and financial liabilities are initially recognised when the Group

becomes a party to the contractual provisions of the instrument.

Other investments in equity securities held by the Group are classiisified as fair value through

other comprehensive income (‘FVOCI’) – equity instruments are stated at fair value, with any

resultant gain or loss being recognised directly in other comprehensive income (in the fair

valueresevalue reserve).

Cash and cash equivalents comprise cash balances and call deposits.

A inaA financial asset (unless it is a trade receivable without a signiicant ficant financing component) or

inafinancial liability is initially measured at fair value plus, for an item not at fair value through proit e through profit

or loss (‘FVTPL’), transaction costs that are directly attributable to its acquisition or issue. A trade

receivable without a signit a significant inicant financing component is initially measured at the

transactionprion price.

ClassiicationClassification and subsequent measurement

Financial assets

Financial assets are not reclassissified subsequent to their initial recognition unless the Group

changes its business model for managing naging financial assets, in which case all affected inl affected financial

assets are reclassiieified on the irsd on the first day of the irst repot day of the first reporting period following the change in the

business model.

A inaA financial asset is measured at amortised cost if it meets both of the following conditions

andis nand is not designated as at FVTPL:

•  it is held within a business model whose objective is to hold assets to collect contractual cash

lowflows; and

•  its contractual terms give rise on speciecified dates to cash lows that are soh flows that are solely payments

ofprincof principal and interest on the principal amount outstanding .

A debt investment is measured at FVOCI if it meets both of the following conditions and is not

designated as at FVTPL:

•  it is held within a business model whose objective is achieved by both collecting contractual

cash lows anh flows and selling inancg financial assets; and

•  its contractual terms give rise on speciecified dates to cash lows that are soh flows that are solely payments

ofprincof principal and interest on the principal amount outstanding.

All inAll financial assets not classiiesified as measured at amortised cost or FVOCI as described above

are measured at FVTPL. This includes all derivative inas all derivative financial assets.

Financial assets – subsequent measurement and gains and losses

|  |  |
| --- | --- |
| Financial assets | These assets are subsequently measured at fair value. Net gains and losses, |
| atFat FVTPL | including any interest or dividend income, are recognised in proit od in profit or loss. |
| Financial assets | These assets are subsequently measured at amortised cost using the |
| atamat amortised cost | effective interest method. The amortised cost is reduced by impairment |
|  | losses. Interest income, foreign exchange gains and losses and impairment |
|  | are recognised in proit od in profit or loss. Any gain or loss on derecognition is |
|  | recognised in proi profit or loss. |
| Debt investments | These assets are subsequently measured at fair value. Interest income |
| atFat FVOCI | calculated using the effective interest method, foreign exchange gains |
|  | andland losses and impairment are recognised in proit od in profit or loss. Other net gains |
|  | and losses are recognised in OCI. On derecognition, gains and losses |
|  | accumulated in OCI are reclassiieified to proofit or loss. |
| Equity investments | These assets are subsequently measured at fair value. Dividends are |
| atFat FVOCI | recognised as income in proit or ln profit or loss unless the dividend clearly represents |
|  | a recovery of part of the cost of the investment. Other net gains and losses |
|  | are recognised in OCI and are never reclassiisified to proit or led to profit or loss. |

Expected credit loss assessment

The Group recognises loss allowances for expected credit losses (‘ECLs’) on ins’) on financial assets

measured at amortised cost. The Group measures loss allowances at an amount equal to

lifetime ECLs. Loss allowances wholly relate to trade receivables and contract assets are always

measured at an amount equal to lifetime ECLs.

When determining whether the credit risk of a e credit risk of a financial asset has increased signiicgnificantly since

initial recognition and when estimating ECLs, the Group considers reasonable and supportable

information that is relevant and available without undue cost or effort. This includes both

quantitative and qualitative information and analysis, based on the Group’s historical experience

and informed credit assessment and including forward-looking information. The Group uses

anallowanan allowance matrix to measure the ECLs of trade receivables from individual customers and

assumes that the credit risk of default on a ik of default on a financial asset has increased signiicgnificantly if it is

morethan 120 dmore than 120 days past due.

#### Notes to the Consolidated Financial Statements continued

![]()

Moneysupermarket Group PLC Annual Report and Accounts 2023149

Financial statementsGovernanceStrategic report

2. Summary of signiicant accounting policies continued

Classiication and subsequent measurement continued

Expected credit loss assessment continued

The maximum period considered when estimating ECLs is the maximum contractual period

over which the Group is exposed to credit risk.

At each reporting date, the Group assesses whether iether financial assets carried at amortised cost

and debt securities at FVOCI are “credit-impaired”. A inan. A financial asset is credit-impaired when

oneoone or more events that have a detrimental impact on the estimated future cash luture cash flows of the

inafinancial asset have occurred.

Loss allowances for owances for financial assets measured at amortised cost are deducted from the gross

carrying amount of the assets.

The gross carrying amount of a inanunt of a financial asset is written off when the Group has no reasonable

expectations of recovering a inang a financial asset in its entirety or a portion thereof. For individual

customers, the Group has a policy of writing off the gross carrying amount when the inan the financial

asset is 180 days past due based on historical experience of recoveries of similar assets.

ECLs are a probability-weighted estimate of credit losses. Credit losses are measured as the

present value of all cash shortfalls (i.e. the difference between the cash e cash flows due to the Group

in accordance with the contract and the cash lows that thsh flows that the Group expects to receive). ECLs are

discounted at the effective interest rate of the ine of the financial asset.

Financial liabilities – classiassification, subsequent measurement and gains and losses

Financial liabilities are classissified as measured at amortised cost or FVTPL. A inTPL. A financial liability is

classissified as at FVTPL if it is classiied afied as held for trading, it is a derivative or it is designated as

such on initial recognition. Financial liabilities at FVTPL are measured at fair value and net gains

and losses, including any interest expense, are recognised in proit or lod in profit or loss. Other ither financial

liabilities are subsequently measured at amortised cost using the effective interest method.

Interest expense and foreign exchange gains and losses are recognised in proit or ld in profit or loss. Any

gain or loss on derecognition is also recognised in proit or ld in profit or loss.

Derecognition

Financial asset

The Group derecognises a inancs a financial asset when the contractual rights to the cash lash flows from the

inafinancial asset expire, or it transfers the rights to receive the contractual cash l cash flows in a transaction

in which substantially all of the risks and rewards of ownership of the rship of the financial asset are transferred

or in which the Group neither transfers nor retains substantially all of the risks and rewards of

ownership and it does not retain control of the inanontrol of the financial asset.

Financial liability

The Group derecognises a inancs a financial liability when its contractual obligations are discharged or

cancelled or expire. The Group also derecognises a ines a financial liability when its terms are modiis are modified

and the cash e cash flows of the modiiedified liability are substantially different, in which case a new

inafinancial liability based on the modiiedified terms is recognised at fair value.

On derecognition of a inaition of a financial liability, the difference between the carrying amount extinguished

and the consideration paid (including any non-cash assets transferred or liabilities assumed) is

recognised in proit or lod in profit or loss.

Fair value measurement

“Fair value” is the price that would be received to sell an asset or paid to transfer a liability

inanorderlin an orderly transaction between market participants at the measurement date. The transaction

isasis assumed to take place in the principal or, in its absence, the most advantageous market

towhich the Gto which the Group has access at that date.

A number of the Group’s accounting policies and disclosures require the measurement of fair

values, for both inas, for both financial and non-inancfinancial assets and liabilities. When one is available, the Group

measures the fair value of an instrument using the quoted price in an active market for that

instrument. A market is regarded as “active” if transactions for the asset or liability take place

with suficficient frequency and volume to provide pricing information on an ongoing basis.

If there is no quoted price in an active market, then the Group uses valuation techniques

thatmaximthat maximise the use of relevant observable inputs and minimise the use of unobservable

inputs. The chosen valuation technique incorporates factors that market participants would take

into account in pricing a transaction. In doing so, the Group consults with appropriate internal

and external specialists to determine the fair valuation. Key assumptions are benchmarked

against other comparable companies and sensitised to gain assurance that they fall within

areasoa reasonablerangnable range.

Impairment

Impairment of non-inancifinancial assets

The carrying amounts of the Group’s assets are reviewed annually to determine whether there is

any indication of impairment. If such indication exists, the asset’s recoverable amount isestimated.s estimated.

For the purposes of impairment reviews, the recoverable amount of the Group’s assets is taken

to be the higher of their fair value less costs to sell and their value in use.

An impairment loss is recognised whenever the carrying amount of an asset or its cash-generating

unit (‘CGU’) exceeds its recoverable amount. Impairment losses are recognised in the Consolidated

Statement of Comprehensive Income.

See note 12 for full disclosure of how goodwill and impairment losses are allocated across

theCGthe CGUs.

Employee beneiyee benefits

Deined cfined contribution plans

Obligations for contributions to deined cont defined contribution pension plans are recognised as an an expense

in the Consolidated Statement of Comprehensive Income as the related service isprovidece is provided .

#### Notes to the Consolidated Financial Statements continued

![]()

Moneysupermarket Group PLC Annual Report and Accounts 2023150

Financial statementsGovernanceStrategic report

2. Summary of signiicant accounting policies continued

Employee beneits continued

Share-based payment transactions

The Group’s share schemes allow certain Group employees to acquire ordinary shares in the

Company. The fair value of share awards made is recognised as an employee expense with a

corresponding increase in equity. The fair value is measured at the award date and spread over

the period during which the employees become unconditionally entitled to the awards. The fair

values of the share awards are measured using the Monte Carlo method for options subject

toamarketto a market-based condition and the Black-Scholes model for all others, taking into account

theterms anthe terms and conditions upon which the awards were made. The amount recognised as an

expense is adjusted to releflect the number of share awards expected to vest.

Short-term employee beneitsee benefits

Short-term employee beneinefit obligations are measured on an undiscounted basis and are

recognised as an expense in the Consolidated Statement of Comprehensive Income as the

related service is provided.

A provision is recognised for the amount expected to be paid under short-term cash bonus

ordeferred bor deferred bonus plan if the Group has a present legal or constructive obligation to pay this

amount as a result of past service provided by the employee and the obligation can be

estimated reliably. The Group’s deferred bonus plans currently do not have any ongoing

performance obligations and are therefore provided for as described above in the period

towhich they related.to which they related.

Finance income

Finance income comprises interest receivable from bank deposits and loan notes.

Finance costs

Finance costs comprise interest charged on borrowings, amounts owed to non-controlling

interest, leases (recognised under IFRS 16 – Leases) and the unwind of discount on

deferredconsidered consideration.

Leases

At inception of a contract, the Group assesses whether a contract is, or contains, a lease.

Acontract iA contract is, or contains, a lease if the contract conveys the right to control the use of an

identiied antified asset for a period of time in exchange for consideration. To assess whether a contract

conveys the right to control the use of an identiied antified asset, the Group uses the deinition of finition of

aleaa lease in IFRS 16 – Leases.

Leased items are recognised on the balance sheet as an asset valued at its right of use and

acorresa corresponding liability that rellity that reflects the present value of future lease payments.

The asset is initially measured at its right-of-use value which relehich reflects the total cost of lease

payments, the direct costs incurred to bring the asset into use and an estimate of the cost that

will be incurred when dismantling or uninstalling the item. The asset is then depreciated through

the proit athe profit and loss account on a straight-line basis over the contract term of the lease.

The liability is initially recognised at the present value of future lease payments using the

discount rate implicit in the lease if it can be determined or otherwise using the incremental

borrowing rate of the Group.

Leased items with a value of less than £5,000 and items leased over a term of less than

12months a12 months are not recognised on the balance sheet as an asset and liability. The cost of lease

payments is recognised in the proit and le profit and loss account as they fall due on an accrued basis.

Dividends

Dividends payable to the Company’s shareholders are recognised as a liability and deducted

from shareholders’ equity in the period in which the shareholders’ right to receive payment

isestis established.

Taxation

Income tax expense comprises current and deferred tax. It is recognised in the Consolidated

Statement of Comprehensive Income except to the extent that it relates to items recognised

directly in equity, in which case it is recognised in equity.

Current tax is the expected tax payable on the taxable income for the year, using tax rates

inforce for the yearin force for the year, and any adjustment to tax payable in respect of previous years.

Deferred tax is provided on temporary differences between the carrying amounts of assets

andliaand liabilities for bilities for financial reporting purposes and the amounts used for taxation purposes.

ThefollowinThe following temporary differences are not provided for: the initial recognition of goodwill;

theinitiathe initial recognition of assets or liabilities that affect neither accounting nor taxable proofit other

than in a business combination; and differences relating to investments in subsidiaries to the

extent that they will probably not reverse in the foreseeable future. The amount of deferred tax

provided is based on the expected manner of realisation or settlement of the carrying amount

of assets and liabilities, using tax rates enacted or substantively enacted at the balance

sheetdate.et date.

Research and development tax credits are accounted for as a government grant in accordance

with IAS 20 – Accounting for Government Grants and Disclosure of Government Assistance.

The credit is recognised once a reasonable estimate of the amount can be made.

A deferred tax asset is recognised only to the extent that it is probable that future taxable proitofits

will be available against which the asset can be utilised.

Deferred tax liabilities are recognised at the expected future tax rate of the value of the

intangible assets with isets with finite lives which are acquired through business combinations

representing the tax effect of the amortisation of these assets in future periods.

These liabilities will decrease in line with the amortisation of the related intangible assets, with

the deferred tax credit recognised in the Statement of Comprehensive Income in accordance

with IAS 12 – Income Taxes.

VAT

The Group recovers input VAT that it incurs on expenditure using a partial exemption special

method (“PESM”) which was agreed with HMRC in 2012. This is currently being reviewed (as

occurs periodically) to ensure that it still rel) to ensure that it still reflects the way in which the Group incurs costs.

#### Notes to the Consolidated Financial Statements continued

![]()

Moneysupermarket Group PLC Annual Report and Accounts 2023151

Financial statementsGovernanceStrategic report

2. Summary of signiicant accounting policies continued

Reserve for own shares

The Group has a number of equity-settled, share-based employee incentive plans. In

connection with these, shares in the Company are held by an Employee Beneenefit Trust (‘EBT’).

The assets and liabilities of the EBT are required to be consolidated within these accounts as it

isdeis deemed to be under de facto control of the Group. The assets of the EBT mainly comprise

Moneysupermarket.com Group PLC shares, which are shown as a deduction from total equity

atcostat cost.

Standards, amendments and interpretations issued but not yet effective

A number of new standards are effective for annual periods beginning after 1 January 2023 and

earlier adoption is permitted; however, the Group has not early adopted the new or amended

standards in preparing these Consolidated Financial Statements.

The following amended standards and interpretations are not expected to have a signins are not expected to have a significant

impact on the Group’s Consolidated Financial Statements and are either not yet effective or not

yet adopted by the UK Endorsement Board. The below standards are those that are relevant to

the Group.

|  |  |
| --- | --- |
| Standard | Summary of changes |
| Amendments to IAS 1 | Amendments to IAS 1 – Presentation of Financial Statements to clarify |
|  | theclthe classiicification of liabilities as current or non-current, and to clarify the |
|  | classissification of liabilities with covenants. Effective date 1 January 2024. |
| Amendments to IAS 7 | Amendments to IAS 7 – Statement of Cash Flows and IFRS 7 – Financial |
| and IFRS 7 | Instruments: Disclosures, which improve the information an entity provides |
|  | about its supplier inar finance arrangements. Effective date 1 January 2024. |
| Amendments to IAS 21 | Amendments to IAS 21 – The Effects of Changes in Foreign Exchange Rates |
|  | to provide guidance to specify when a currency is exchangeable and how |
|  | todeterminto determine the exchange rate when it is not. Effective date 1 January 2025. |

3. Revenue

All revenue is derived from the Group’s principal activity and is generated in the UK.

|  |  |  |
| --- | --- | --- |
|  | 2023 | 2022 |
|  | £m | £m |
| Revenue from price comparison services\* | 379.8 | 330.6 |
| Revenue from cashback services\* | 59.8 | 59.8 |
| Inter-vertical eliminations | (7.5) | (2.8) |
| Total revenue | 432.1 | 387.6 |

\*   The comparative revenue from price comparison services and revenue from cashback services for the year ended 31Ded 31 December2er 2022

have been restated to align with the change in presentation of inter-vertical eliminations. Inter-vertical eliminations rels reflect transactions

where revenue in Cashback and Travel has also been recorded as cost of sales in other verticals. This has no impact on total

revenue. See note 4 for further details.

4. Segmental information

Business segments

Below we report a measure of proitofitability at segment level that relent level that reflects the way performance

isasis assessed internally. During the year, we changed the way in which we do this by including

inter-vertical revenue and inter-vertical cost of sales within the verticals in order to give a more

accurate view of performance. These amounts are now deducted in a separate “inter-vertical

eliminations” column to arrive at the consolidated total values. The comparative segmental

information for the year ended 31 December 2022 has been restated in the same way.

The Group has a number of teams, capabilities and infrastructure which are used to support

allverall verticals, e.g. data platform and brand marketing. These are shared costs of the Group rather

than “central costs”. We have concluded there is no direct or accurate basis for allocating these

costs to the operating segments and therefore they are disclosed separately, which is how they

are presented to the Chief Operating Decision Maker.

The Group’s reportable segments are Insurance, Money, Home Services, Travel and Cashback.

These segments represent individual trading verticals which are reported separately for revenue

and directly attributable expenses. Net in. Net finance expense, share of loss of equity accounted

investments, tax and net assets are only reviewed by the Chief Operating Decision Maker at

acona consolidated level and therefore have not been allocated between segments. All assets held

by the Group are located in the UK.

The following summary describes the products and services in each segment.

|  |  |
| --- | --- |
| Segment | Products and services |
| Insurance | Customer completes transaction for insurance policy |
|  | on any of the following: provider website, our website |
|  | or a telephone call. |
| Money | Customer completes transaction for money products |
|  | such as credit cards, loans and mortgages on |
|  | provider website. |
| Home Services | Customer completes transaction for home |
|  | servicesprodes products such as energy and broadband |
|  | onprovidon provider website. |
| Travel | Customer completes transaction for travel products |
|  | on provider website or our website. |
| Cashback | Customer completes transaction for retail, |
|  | telecommunications, services and travel products |
|  | with a cashback incentive on merchant website. |
|  | Customerreceer receives conirmnfirmed cashback incentive on |
|  | our site. |

#### Notes to the Consolidated Financial Statements continued

![]()

Moneysupermarket Group PLC Annual Report and Accounts 2023152

Financial statementsGovernanceStrategic report

4. Segmental information continued

Business segments continued

Segment

|  |  |  |  |  |  |  |  |  |
| --- | --- | --- | --- | --- | --- | --- | --- | --- |
|  |  |  | Home |  |  | Shared | Inter-vertical |  |
|  | Insurance | Money | Services | Travel | Cashback | costs | eliminations | Total |
|  | £m | £m | £m | £m | £m | £m | £m | £m |
| Year ended 31 December 2023 |  |  |  |  |  |  |  |  |
| Revenue | 220.0 | 100.2 | 39.0 | 20.6 | 59.8 | — | (7.5) | 432.1 |
| Directly attributable expenses | (93.5) | (33.7) | (12.5) | (15.2) | (52.1) | (100.7) | 7.5 | (300.2) |
| EBITDA contribution | 126.5 | 66.5 | 26.5 | 5.4 | 7.7 | (100.7) | — | 131.9 |
| EBITDA contribution margin | 58% | 66% | 68% | 26% | 13% | — | — | 31% |
| Depreciation and amortisation |  |  |  |  |  |  |  | (34.6) |
| Net Net finance expense |  |  |  |  |  |  |  | (5.2) |
| Share of loss of equity accounted investments |  |  |  |  |  |  |  | — |
| Proit bProfit before tax |  |  |  |  |  |  |  | 92.1 |
| Taxation |  |  |  |  |  |  |  | (19.8) |
| ProProfit for the year |  |  |  |  |  |  |  | 72.3 |
| Year ended 31 December 2022 |  |  |  |  |  |  |  |  |
| Revenue | 172.0 | 103.3 | 39.8 | 15.5 | 59.8 | — | (2.8) | 387.6 |
| Directly attributable expenses | (74.2) | (31.0) | (14.6) | (10.0) | (50.3) | (94.8) | 2.8 | (272.1) |
| EBITDA contribution | 97.8 | 72.3 | 25.2 | 5.5 | 9.5 | (94.8) | — | 115.5 |
| EBITDA contribution margin | 57% | 70% | 63% | 35% | 16% | — | — | 30% |
| Depreciation and amortisation |  |  |  |  |  |  |  | (26.5) |
| Net Net finance expense |  |  |  |  |  |  |  | (3.5) |
| Share of loss of equity accounted investments |  |  |  |  |  |  |  | (0.3) |
| Proit bProfit before tax |  |  |  |  |  |  |  | 85.2 |
| Taxation |  |  |  |  |  |  |  | (15.9) |
| ProProfit for the year |  |  |  |  |  |  |  | 69.3 |

1

2

1

1  EBITDA contribution margin is calculated by dividing EBITDA contribution by revenue.

2   The comparative revenue and directly attributable expenses for the year ended 31 December 2022 have been restated to align with the change in presentation of inter-vertical eliminations. The inter-vertical eliminations revenue line releflects transactions where revenue

inCin Cashback and Travel has also been recorded as cost of sales in other verticals.

Insurance EBITDA contribution margin increased from 57% to 58%, mixing into higher margin product lines, with growth in irrecoverable VAT offset with effective cost control.

Money saw a reduction in EBITDA contribution margin from 70% to 66%, primarily releflecting the Podium acquisition at the end of last year.

Home Services EBITDA contribution margin improved from 63% to 68%, with redistribution of some operating costs away from the energy product line.

Travel EBITDA contribution margin declined from 35% to 26% with reduced marketing spend in the prior year.

Margin for Cashback is signik is significantly lower than other verticals as a large proportion of commission is paid out to members as cashback. EBITDA contribution margin decreased from 16% to 13%

relereflecting a switch back to higher levels of marketing spend following the completion of product upgrades and enhancements to our onboarding process.

Shared costs increased by 6% with tech and marketing efificiencies partly offsetting wider inlationr inflationary pressures.

#### Notes to the Consolidated Financial Statements continued

![]()

Moneysupermarket Group PLC Annual Report and Accounts 2023153

Financial statementsGovernanceStrategic report

5. Operating proitrating profit

Operating proit is stated aferating profit is stated after charging items detailed in the table below.

|  |  |  |
| --- | --- | --- |
|  | 2023 | 2022 |
|  | £m | £m |
| Depreciation of property, plant and equipment | 4.2 | 4.8 |
| Amortisation of intangible assets | 30.4 | 21.7 |
| Auditor’s remuneration: |  |  |
| Audit of these Consolidated Financial Statements | 0.7 | 0.5 |
| Audit of subsidiaries’ Financial Statements\* | 0.0 | 0.4 |

\*   In accordance with section 479C of the Companies Act (2006), the Company has provided a parental guarantee over the liabilities

of some of its subsidiaries as at 31 December 2023 until they fall due. This means that these subsidiaries are exempt from the

requirements of the Act relating to the audit of their individual accounts under section 479A. This guarantee was not provided

inthin the prior year.

Non-audit related services provided by KPMG constituted a review opinion on the in on the financial statements

for the six-month period ended 30 June 2023 which amounted to £0.06m (2022:£0.02: £0.06m).

6. Staff numbers and cost

The average number of persons employed by the Group (including Directors) during the year,

analysed by category, was as follows:

|  |  |  |
| --- | --- | --- |
|  | 2023 | 2022 |
|  | No. | No. |
| Technology and product operations | 303 | 265 |
| Administration | 433 | 468 |
|  | 736 | 733 |

The aggregate payroll costs of these persons were as follows:

|  |  |  |
| --- | --- | --- |
|  | 2023 | 2022 |
|  | £m | £m |
| Wages and salaries | 56.1 | 50.6 |
| Social security contributions | 6.5 | 6.2 |
| Deinefined contribution pension costs | 2.4 | 2.1 |
| Share-based payment transactions | 3.0 | 2.2 |
| Social security contributions related to share awards and options | 0.6 | 0.3 |
| Capitalised staff costs | (3.8) | (3.4) |
|  | 64.8 | 58.0 |

7. Net inance expen. Net finance expense

|  |  |  |
| --- | --- | --- |
|  | 2023 | 2022 |
|  | £m | £m |
| Finance income |  |  |
| Loan notes | — | 0.3 |
| Bank deposits | 0.1 | 0.0 |
| Total inance incomeotal finance income | 0.1 | 0.3 |
| Finance expense |  |  |
| Revolving credit facility | (1.8) | (1.2) |
| Bank loan | (2.3) | (1.4) |
| Leases | (1.0) | (1.1) |
| Amounts payable to non-controlling interest | (0.1) | — |
| Deferred consideration | (0.1) | (0.1) |
| Total inanceotal finance expense | (5.3) | (3.8) |
| Net iNet finance expense | (5.2) | (3.5) |

8. Taxation

|  |  |  |
| --- | --- | --- |
|  | 2023 | 2022 |
|  | £m | £m |
| Current tax |  |  |
| Current tax on income for the year | 27.5 | 18.3 |
| Adjustment in relation to prior period | (1.0) | 0.4 |
| Total current tax | 26.5 | 18.7 |
| Deferred tax |  |  |
| Origination and reversal of temporary differences | (6.3) | (1.9) |
| Adjustments due to changes in corporation tax rate | (0.3) | (0.2) |
| Adjustment in relation to prior period | (0.1) | (0.7) |
| Total deferred tax | (6.7) | (2.8) |
| Taxation | 19.8 | 15.9 |

Origination and reversal of temporary differences includes the unwind of deferred tax liabilities

relating to acquired intangible assets. The increase this year is driven by the reduction in the

estimated useful economic lives of these assets (see note 2).

#### Notes to the Consolidated Financial Statements continued

![]()

Moneysupermarket Group PLC Annual Report and Accounts 2023154

Financial statementsGovernanceStrategic report

8. Taxation continued

Reconciliation of the effective tax rate

In April 2023 the UK rate of corporation tax increased from 19% to 25%, resulting in a blended

rate of 23.5% for the current year. The effective tax rate is lower (2022: lower) than the standard

rate of 23.5% (2022: 19%). The differences are explained below.

|  |  |  |
| --- | --- | --- |
|  | 2023 | 2022 |
|  | £m | £m |
| Proit bProfit before tax | 92.1 | 85.2 |
| Standard rate of tax at 23.5% (2022: 19%) | 21.6 | 16.2 |
| Effects of: |  |  |
| Expenses not deductible for tax purposes | 0.1 | 0.1 |
| Movement related to share-based payments | (0.4) | 0.1 |
| Change in fair value of inue of financial instruments | 0.0 | (0.0) |
| Impact of changes in tax rate | (0.4) | (0.2) |
| Adjustments in relation to prior periods | (1.1) | (0.3) |
| Taxation | 19.8 | 15.9 |

The deferred tax liability had already been remeasured using the higher rate of 25% when

thechthe change was substantively enacted in March 2021.

9. Earnings per share

Basic earnings per share

Basic earnings per share is calculated by dividing the proit or lg the profit or loss for the year attributable

toordinary eto ordinary equity holders of the Company, by the weighted average number of ordinary shares

outstanding during the year. The Company’s own shares held by employee trusts are excluded

when calculating the weighted average number of ordinary shares outstanding.

Diluted earnings per share

Diluted earnings per share is calculated by dividing the proit oofit or loss for the year attributable

toordinary eto ordinary equity holders of the Company, by the weighted average number of ordinary shares

outstanding during the year plus the weighted average number of ordinary shares that would

be issued on the conversion of all dilutive potential ordinary shares into ordinary shares.

Earnings per share

Basic and diluted earnings per share have been calculated on the following basis:

|  |  |  |
| --- | --- | --- |
|  | 2023 | 2022 |
| Proit afProfit after taxation attributable to the owners of the Company (£m) | 72.7 | 68.3 |
| Basic weighted average shares in issue (millions) | 536.4 | 536.5 |
| Dilutive effect of share-based instruments (millions) | 2.7 | 2.4 |
| Diluted weighted average shares in issue (millions) | 539.1 | 538.9 |
| Basic earnings per share (p) | 13.5 | 12.7 |
| Diluted earnings per share (p) | 13.5 | 12.7 |

Adjusted basic and diluted earnings per share have been calculated as follows:

|  |  |  |
| --- | --- | --- |
|  | 2023 | 2022 |
| Proit bProfit before tax | 92.1 | 85.2 |
| Adjusted for loss/(proprofit) before tax attributable to  non-controllingiontrolling interest | 0.2 | (1.2) |
| Proit bProfit before tax attributable to the owners of the Company | 92.3 | 84.0 |
| Amortisation of acquisition related intangible assets | 21.1 | 11.3 |
| Amortisation of acquisition related intangible assets attributable  tonon-to non-controlling interest | (0.9) | (0.2) |
|  | 112.5 | 95.1 |
| Estimated taxation at 23.5%  1  (2022: 19%) | (26.4) | (18.1) |
| Proit for adProfit for adjusted earnings per share purposes | 86.1 | 77.0 |
| Adjusted basic earnings per share (p) | 16.0 | 14.4 |
| Adjusted diluted earnings per share (p) | 16.0 | 14.3 |

1  Estimated taxation at 23.5% is derived from a standard rate of 19% from 1 January to 31 March and 25% from 1 April to 31 December.

10. Dividends

|  |  |  |  |  |
| --- | --- | --- | --- | --- |
|  | 2023 |  | 2022 |  |
|  | pence per | Total | pence per | Total |
|  | share | £m | share | £m |
| Declared and paid dividends |  |  |  |  |
| onordinon ordinarysary shares: |  |  |  |  |
| Prior year inaar final dividend | 8.6 | 46.2 | 8.6 | 46.2 |
| Interim dividend | 3.2 | 17.2 | 3.1 | 16.6 |
| Total dividend paid in the year | 11.8 | 63.4 | 11.7 | 62.8 |
| Proposed for approval (not recognised |  |  |  |  |
| as a liability at 31 December): |  |  |  |  |
| Final dividend | 8.9 | 47.8 | 8.6 | 46.2 |

#### Notes to the Consolidated Financial Statements continued

![]()

Moneysupermarket Group PLC Annual Report and Accounts 2023155

Financial statementsGovernanceStrategic report

11. Property, plant and equipment

|  |  |  |  |  |  |
| --- | --- | --- | --- | --- | --- |
|  | Land and | Plant and | OfOffice | Fixtures and |  |
|  | buildings | equipment | equipment | ittingsfittings | Total |
|  | £m | £m | £m | £m | £m |
| Cost: |  |  |  |  |  |
| At 1 January 2022 | 49.6 | 20.7 | 1.5 | 2.1 | 73.9 |
| Additions | — | 0.4 | 0.0 | — | 0.4 |
| Disposals | (2.0) | — | — | (0.0) | (2.0) |
| At 31 December 2022 | 47.6 | 21.1 | 1.5 | 2.1 | 72.3 |
| At 1 January 2023 | 47.6 | 21.1 | 1.5 | 2.1 | 72.3 |
| Additions | 0.4 | 0.4 | 0.1 | — | 0.9 |
| At 31 December 2023 | 48.0 | 21.5 | 1.6 | 2.1 | 73.2 |
| Depreciation: |  |  |  |  |  |
| At 1 January 2022 | 12.8 | 18.5 | 0.8 | 2.0 | 34.1 |
| Depreciation for the year | 4.0 | 0.6 | 0.1 | 0.1 | 4.8 |
| Disposals | (2.0) | — | — | (0.0) | (2.0) |
| At 31 December 2022 | 14.8 | 19.1 | 0.9 | 2.1 | 36.9 |
| At 1 January 2023 | 14.8 | 19.1 | 0.9 | 2.1 | 36.9 |
| Depreciation for the year | 3.3 | 0.9 | 0.0 | 0.0 | 4.2 |
| At 31 December 2023 | 18.1 | 20.0 | 0.9 | 2.1 | 41.1 |
| Carrying value: |  |  |  |  |  |
| At 31 December 2022 | 32.8 | 2.0 | 0.6 | 0.0 | 35.4 |
| At 31 December 2023 | 29.9 | 1.5 | 0.7 | 0.0 | 32.1 |

Right of use assets

Land and buildings includes right-of-use assets of £20.3m (2022: £22.4m) related to leased

properties that do not meet the deinition of investmfinition of investment property (see note 22).

12. Intangible assets and goodwill

|  |  |  |  |  |  |
| --- | --- | --- | --- | --- | --- |
|  | Market | Member | Technology |  |  |
|  | related | relationship | related | Goodwill | Total |
|  | £m | £m | £m | £m | £m |
| Cost: |  |  |  |  |  |
| At 1 January 2022 | 169.6 | 21.2 | 123.4 | 289.1 | 603.3 |
| Acquisitions through business |  |  |  |  |  |
| combinations | — | — | 3.2 | — | 3.2 |
| Additions internally developed | — | — | 10.0 | — | 10.0 |
| Transfers | — | — | 0.5 | (0.5) | — |
| At 31 December 2022 | 169.6 | 21.2 | 137.1 | 288.6 | 616.5 |
| At 1 January 2023 | 169.6 | 21.2 | 137.1 | 288.6 | 616.5 |
| Additions internally developed | — | — | 10.8 | — | 10.8 |
| Disposals | — | — | (26.6) | — | (26.6) |
| At 31 December 2023 | 169.6 | 21.2 | 121.3 | 288.6 | 600.7 |
| Amortisation: |  |  |  |  |  |
| At 1 January 2022 | 150.5 | 0.4 | 89.7 | 74.3 | 314.9 |
| Amortisation charge for the year | 2.8 | 2.1 | 16.8 | — | 21.7 |
| At 31 December 2022 | 153.3 | 2.5 | 106.5 | 74.3 | 336.6 |
| At 1 January 2023 | 153.3 | 2.5 | 106.5 | 74.3 | 336.6 |
| Amortisation charge for the year | 8.2 | 6.7 | 15.5 | — | 30.4 |
| Eliminated upon disposal | — | — | (26.6) | — | (26.6) |
| At 31 December 2023 | 161.5 | 9.2 | 95.4 | 74.3 | 340.4 |
| Carrying value: |  |  |  |  |  |
| At 31 December 2022 | 16.3 | 18.7 | 30.6 | 214.3 | 279.9 |
| At 31 December 2023 | 8.1 | 12.0 | 25.9 | 214.3 | 260.3 |

#### Notes to the Consolidated Financial Statements continued

![]()

Moneysupermarket Group PLC Annual Report and Accounts 2023156

Financial statementsGovernanceStrategic report

12. Intangible assets and goodwill continued

Additions internally developed

Included within the technology related intangible assets are technology related intangible

assets under development with a net carrying value of £3.7m (2022: £3.7m).

In order to accurately quantify the value of internally generated technology assets the

GroupundGroup undertakes project tracking to record the cost of both internal and contract staff wholly

assigned to each project. Third party costs incurred are allocated to investment projects and

recognised at purchase cost. This approach ensures that technology related intangible assets

accurately relely reflect the cost of development. As highlighted in note 2, there is a degree of judgement

regarding the recognition of costs incurred in developing technology related intangible assets. This

is due to the asset recognition criteria being predicated on future economic beneit nefit flowing from

that asset. The Directors are satisieirectors are satisfied that any spend capitalised meets the criteria of IAS 38 –

Intangible Assets and, where relevant, SIC-32 Intangible Assets – Web Site Costs. On an annual

basis, or where an indication exists, the Group is required to assess its goodwill and intangible

assets for impairment. See below for this assessment for goodwill and technology relatedassgy related assets.

Amortisation

The current year amortisation charge for market related and member relationship assets includes

a catch up in respect of prior years following a change in the expected period of economic beneinefit

expected to be generated by these assets. This is a change in accountingesounting estimate.

Disposals

Disposals in the current year include assets with a combined gross book value of £26.6m and

carrying value of £nil that were no longer in use and were therefore retired. There was no impact

on proit oon profit or loss arising from this. There were no disposals in the comparative year.

Intangible assets and goodwill

The Group employs the services of appropriately qualiied afied and experienced experts to value

theintanthe intangible assets acquired as part of any business combinations. For larger acquisitions

andmand more complex intangible assets, the Group employs independent third parties to assist

ouriour in-house team.

At 31 December 2023, the Group had signiad significant balances relating to goodwill as a result

ofacqof acquisitions of businesses in the current and previous years. Goodwill balances are tested

annually for impairment or if events or changes in circumstances indicate that the carrying

amount of these assets may not be recoverable.

The Group is required to allocate goodwill between its cash generating units (‘CGUs’) that

represent the lowest level at which goodwill is monitored for internal management purposes.

These CGUs are Insurance, Money, Home Services, Travel and Cashback, all of which have

beentested for impaien tested for impairment.

Goodwill is allocated to each CGU as follows:

|  |  |  |
| --- | --- | --- |
|  | 31 December | 31 December |
|  | 2023 | 2022 |
|  | £m | £m |
| Insurance | 46.5 | 46.5 |
| Money | 33.2 | 33.2 |
| Home Services | 54.8 | 54.8 |
| Travel | 11.5 | 11.5 |
| Cashback | 68.3 | 68.3 |
| Goodwill | 214.3 | 214.3 |

Impairment review

For all CGUs the present value of expected future cash lows has bh flows has been calculated using

management’s best estimate, which is based on the Group’s long -term plan, approved in

January 2024, incorporating cost of sales, advertising and an allocation of overhead costs.

TheforecaThe forecast assumes continued growth in each CGU; with many change programmes delivered

in 2022 and 2023 we continue to expect to see the beneenefits in future years with market growth

in a number of channels. In accordance with IAS 36 – Impairment of Assets, the Group is required

to test goodwill for impairment annually by comparing the recoverable amount to the carrying

value of the total assets allocated to each CGU. The recoverable amount is the higher of the

CGU’s value in use (‘VIU’) and its fair value less costs of disposal (‘FVLCD’).

Insurance, Money, Home Services and Travel CGUs

The recoverable amounts of the Insurance, Money, Home Services and Travel CGUs have been

calculated using the VIU method. This requires the Group to determine appropriate assumptions

(which involves estimation) in relation to the cash low psh flow projections over the strategic plan period,

the long-term growth rate to be applied beyond this period and the pre-tax discount rate used

to discount the assumed cash ash flows to present value.

Cash lows bh flows beyond our strategic planning period have been calculated as a perpetuity inclusive

of an annual growth of 1.8% (2022: 2.7%). Given the volatility in recent years in Gross Domestic

Product (‘GDP’) growth rates, our rate is taken over a longer period of 7 years per the Offfice for

Budget Responsibility forecast average for growth in the UK’s GDP.

The pre-tax discount rate for the Group has been determined as 13.7% (2022: 13.5%). Management

estimate discount rates using pre-tax rates that releg pre-tax rates that reflect current market assessments of the time

value of money and the risks speciic to a CGcific to a CGU. Each CGU faces different market-speciic ricific risks,

which have been releen reflected, where signiicaificant, in the projectedced cash lash flows.

The key assumptions are the discount rate and revenue growth. Revenue growth has been taken

from the Group’s long-term plan which looks out three years and is based on past experience

and external sources of information where available, including forecast market growth data.

OurasOur assessment conirmonfirms there is headroom across each of these CGUs and the Directors

have therefore concluded no impairment of goodwill is required. After considering sensitivities

there is no reasonably possible change in any key assumptions that could cause an impairment

in any of these CGUs.

#### Notes to the Consolidated Financial Statements continued

![]()

Moneysupermarket Group PLC Annual Report and Accounts 2023157

Financial statementsGovernanceStrategic report

12. Intangible assets and goodwill continued

Cashback CGU

The recoverable amount of the Cashback CGU is its FVLCD, which has been determined using

the income approach. This has been prepared in consultation with an independent third party

specialist in business valuations. Discounted cash low projeh flow projections, based on the Group’s long-term

plan, have been prepared over a period of ive years briod of five years before extrapolating into the terminal year.

A post-tax discount rate of 11.2% and a terminal growth rate of 1.8% have been applied. The terminal

growth rate was determined based on management’s estimate of the long-term compound annual

revenue growth rate, consistent with the assumptions that a market participant would make (taken

from the Oficfice for Budget Responsibility forecast average growth in the UK’s GDP). The fair

value measurement has been categorised as a Level 3 fair value based on the inputs in the

valuation technique used.

The discounted cash lash flow projections include key assumptions in respect of revenue growth in

the forecast period and the discount rate. Key assumptions are based on past experience apart

from where there is an expectation that there will be a change in the pattern of future economic

beneit (for example, dunefit (for example, due to changes in marketing spend) and are consistent with external

sources of information where available, including forecast market growth data.

Revenue growth was lat durinth was flat during 2023 in a year of headwinds in online retail against a cost of

living backdrop, however during the year strategic progress was made, investing in marketing

which has driven an increase in member registrations whilst also launching new product lines

and delivering synergies with the Group. As a result of these initiatives, increased revenue growth

has been estimated over the forecast period, using assumptions in respect of market growth, active

members and revenue per purchase. The cash ash flow projections include revenue opportunities

which would not be reuld not be reflected in a VIU as they are dependent on capital investment.

The discount rate is a post-tax measure estimated based on historical industry average

weighted-average cost of capital and on a principal market that is assumed to comprise

tradebuyade buyers.

The amount by which the recoverable amount of the Cashback CGU exceeds its carrying

amount is £47m. Sensitivity analysis has been prepared which shows that no reasonably

possible change in any of the key assumptions could lead to the recoverable amount falling

below the carrying amount of the CGU. An increase in the discount rate from 11.2% to 17.0% is

required to remove the headroom. Sensitivity modelling has also shown that revenue growth

of1.8% in linof 1.8% in line with the terminal growth rate throughout the forecast period and into perpetuity,

would not lead to the recoverable amount falling below the carrying amount of the CGU.

At the prior year end, the recoverable amount was based on the VIU of the Cashback CGU

andwas determineand was determined to be in excess of its carrying amount by £13m. This was calculated using

apre-taa pre-tax discount rate of 15.5% and a growth rate used to extrapolate cash llate cash flow projections of

2.7%. Due to the sensitivity of the headroom to changes in key assumptions, the decision was

taken this year to estimate the FVLCD as well as VIU. As FVLCD was estimated to be higher than

the VIU, this is the measure that has been taken to be the recoverable amount.

Group impairment testing

Shared costs which are not allocated to our operating segments when reviewed by the Group’s

Chief Operating Decision Maker have been allocated to the CGUs for the purposes of impairment

testing on a reasonable basis in accordance with IAS 36 – Impairment of Assets.

The Group has therefore also performed a further impairment test for the Group as a whole, in

amanna manner consistent with previous years. In these calculations the Group is treated as one group

of CGUs, and the test compares the carrying amount, including goodwill and other corporate

assets, to the recoverable amount.

The recoverable amount has been estimated based on the present value of its future cash

lowsflows, which has been calculated with a set of assumptions consistent with those set out above

in relation to the individual operating segment calculations.

The analysis performed calculates that the recoverable amount of the Group’s assets exceeds

their carrying value by in excess of 100% (2022: in excess of 100%), and as such, no impairment

was identiied.was identified.

The Group has completed sensitivity analysis as part of its impairment testing procedures by

lexinflexing both cash low anh flow and discounting assumptions signis significantly. The headroom on goodwill

issucis such that there are no foreseeable scenarios in which the Group would need to consider

animpan impairment.

In conclusion, no reasonably possible change to a key assumption would result in an

impairment (2022: same).

Impairment testing of technology, market related and member relationship

intangible assets

Technology, market related and member relationship intangible assets in use by the Group are

tested for impairment if there is an indication that the asset may be impaired. No indicators of

impairment were identiientified at the year end. In line with IAS 36 – Impairment of Assets, the Group

also conducts annual impairment testing of signiicaificant technology related intangible assets

under development and not yet available for use.

#### Notes to the Consolidated Financial Statements continued

![]()

Moneysupermarket Group PLC Annual Report and Accounts 2023158

Financial statementsGovernanceStrategic report

#### Notes to the Consolidated Financial Statements continued

13. Other investments

The carrying amounts of other investments as at 31 December 2023 are shown in the table

below. These equity investments are held at fair value with gains and losses being recognised

through other comprehensive income (see note 19).

|  |  |  |  |  |
| --- | --- | --- | --- | --- |
|  | Flagstone |  | Plum |  |
|  | Group | By | Fintech |  |
|  | Limited | Miles Ltd | Limited | Total |
| Investments in equity securities | £m | £m | £m | £m |
| At 1 January 2022 | 3.6 | 2.6 | 1.3 | 7.5 |
| Change in fair value | 0.6 | (2.6) | — | (2.0) |
| At 31 December 2022 | 4.2 | 0.0 | 1.3 | 5.5 |
| At 1 January 2023 | 4.2 | 0.0 | 1.3 | 5.5 |
| Disposals in the year | — | (0.0) | — | (0.0) |
| Change in fair value | — | — | (0.1) | (0.1) |
| At 31 December 2023 | 4.2 | — | 1.2 | 5.4 |

The total charge to other comprehensive income in respect of changes in fair value of other

investments was £0.1m (2022: £1.4m). The charge recognised in the current year related to

areductioa reduction in the fair value of the Group’s investment in Plum Fintech Limited.

In the year ended December 2022, a fair value uplift of £0.6m was recognised in respect of the

Group’s investment in Flagstone Group Limited. This was recognised in the fair value reserve

within other reserves.

In December 2022, the fair value of the Group’s investment in By Miles Ltd was deemed to

be£0.0be £0.0m. The original cost of the investment was £0.6m and accumulated fair value uplifts

of£2.0of £2.0m had been recognised in the fair value reserve (within other reserves) in prior years.

£2.0m was therefore deducted from other reserves and £0.6m was charged to retained earnings.

In the current year, the Group disposed of its investment in By Miles Ltd. No proceeds were

received from the disposal.

Sensitivity analysis

For the fair value of investments, a 5% movement in share price would have an effect of £0.3m

(2022: £0.3m) on the total value.

14. Trade and other receivables

|  |  |  |
| --- | --- | --- |
|  | 31 December | 31 December |
|  | 2023 | 2022 |
|  | £m | £m |
| Trade and other receivables | 79.3 | 63.5 |

All receivables fall due within one year.

From historical experience and post year end conirmationnfirmation, the Group expects any differences

between the amounts accrued at year end and those amounts subsequently billed not to be

materially different. The under and overestimates on accrued revenue are typically in a region

of-1of -1% to +3%; historically this has been an under estimate of accrued revenue. A -1% to +3%

difference on the £62.1m (2022: £53.7m) revenue accrual would equate to approximately

(£0.6m) to £1.9m (2022: (£0.5m) to £1.6m).

The assumptions used to calculate the revenue accrual have been disclosed within note 2.

At 31 December 2023, trade receivables are shown net of a provision for credit losses of £1.7m

(2022: £1.6m), which represents a judgement made by management of which receivables

balances are unlikely to be recovered taking into consideration the ageing of the debt, evidence

of poor payment history or istory or financial position of a particular customer. The balance is largely

related to energy providers which ceased trading in a prior year.

Movements in the provision for credit losses were as follows:

|  |  |  |
| --- | --- | --- |
|  | 31 December | 31 December |
|  | 2023 | 2022 |
|  | £m | £m |
| At 1 January | 1.6 | 1.6 |
| Provisions made in the year | 0.1 | 0.0 |
| Provisions utilised in the year | (0.0) | (0.0) |
| At 31 December | 1.7 | 1.6 |

At 31 December, the analysis of trade and other receivables that were past due but not impaired

was as follows:

|  |  |  |  |  |  |  |  |
| --- | --- | --- | --- | --- | --- | --- | --- |
|  |  | Neither past |  |  |  | Past due not impaired |  |
|  |  | due nor |  |  |  |  |  |
|  | Total | impaired | 0–30 days | 30–60 days | 60–90 days | 90–120 days | >120 days |
|  | £m | £m | £m | £m | £m | £m | £m |
| At 31 December |  |  |  |  |  |  |  |
| 2022 | 63.5 | 60.1 | 2.5 | 0.4 | 0.3 | 0.2 | 0.0 |
| At 31 December |  |  |  |  |  |  |  |
| 2023 | 79.3 | 74.3 | 3.9 | 0.4 | 0.4 | 0.3 | 0.0 |

The Group’s standard payment terms are typically 15 days (2022: 15 days) from the invoice date.

![]()

Moneysupermarket Group PLC Annual Report and Accounts 2023159

Financial statementsGovernanceStrategic report

#### Notes to the Consolidated Financial Statements continued

15. Trade and other payables

Non-current

|  |  |  |
| --- | --- | --- |
|  | 31 December | 31 December |
|  | 2023 | 2022 |
|  | £m | £m |
| Lease liabilities | 23.5 | 25.9 |
| Amounts owed to non-controlling interest | 1.9 | 1.8 |
| Other payables | 25.4 | 27.7 |

Current

|  |  |  |
| --- | --- | --- |
|  | 31 December | 31 December |
|  | 2023 | 2022 |
|  | £m | £m |
| Trade payables | 51.2 | 36.4 |
| Non-trade payables and accrued expenses | 1.6 | 2.8 |
| Other payables | 47.4 | 47.0 |
| Lease liabilities | 2.7 | 2.7 |
| Deferred income | 0.4 | 0.8 |
| Deferred consideration | — | 9.8 |
| Trade and other payables | 103.3 | 99.5 |

As a result of click-based revenue being recognised in the period that the lead is generated,

anacan accrual for cost of sales, such as partner revenue share agreements, relating to the revenue

accrued at the year end is included within trade payables (see note 14).

Other payables relate to amounts due to Cashback members. This balance is net of an

estimated cancellation rate (i.e. clicks which do not result in completed sales), based on

historical data, and therefore releore reflects the amount that is expected to be payable. A -/+3ppt

change in this cancellation rate would equate to approximately £0.4m (2022: £0.4m). This

balance is payable once the sale has been completed, the cash has been received from the

merchant and the member has requested payment.

Deferred consideration is presented discounted to its present value and the unwind is treated

asa inas a finance expense (see note 7). During the year, the Group settled its inad its final tranche of deferred

consideration from the acquisition of Quidco Limited in November 2021.

16. Borrowings

Non-current

|  |  |  |
| --- | --- | --- |
|  | 31 December | 31 December |
|  | 2023 | 2022 |
|  | £m | £m |
| Loan | — | 30.0 |

Current

|  |  |  |
| --- | --- | --- |
|  | 31 December | 31 December |
|  | 2023 | 2022 |
|  | £m | £m |
| Revolving credit facility | 4.5 | 4.0 |
| Loan | 30.0 | 10.0 |
| Total | 34.5 | 14.0 |

The Group’s external debt includes an amortising term loan with an outstanding balance

of£3of £30m (2022: £40m), which is repayable in instalments over the period to October 2024.

The£The £50m term loan was originally taken out in October 2021 and was funded £28m by Barclays,

£7m by BOI and £15m by HSBC (formerly SVB).

The Group’s external debt also includes a revolving credit facility (‘RCF’) with an outstanding

balance of £4.5m (2022: £4.0m). The RCF was originally taken out in October 2021 and was

reinanrefinanced in June 2023. As part of the reinat of the refinancing, the RCF was increased from £90m to £125m

and its term was extended from three to four years, with the option of extending for a further

year. This means that the current RCF is due for renewal in June 2027 unless the option is taken

to extend to June 2028. The RCF with the increased limit of £125m is now funded equally by

Barclays, Bank of Ireland and HSBC Innovation.

Interest is payable on the facilities at a rate of SONIA plus an applicable margin based on the

adjusted leverage of the Group. The upfront arrangement fees are being amortised over the

term of the loan, fees totalling £1.0m (2022: £0.3m) are held within prepayments.

Information relating the covenants attached to the Group’s borrowings is included in note 19.

![]()

Moneysupermarket Group PLC Annual Report and Accounts 2023160

Financial statementsGovernanceStrategic report

#### Notes to the Consolidated Financial Statements continued

17. Deferred tax liabilities

Deferred tax assets and liabilities are attributable to the following:

|  |  |  |
| --- | --- | --- |
|  | 31 December | 31 December |
|  | 2023 | 2022 |
|  | £m | £m |
| Goodwill related to MoneySavingExpert.com | 13.2 | 13.2 |
| Intangible assets and goodwill relating to other acquisitions | 6.3 | 11.3 |
| Share schemes | (1.5) | (0.5) |
| Accelerated capital allowances | (0.2) | (0.2) |
| Losses | (2.0) | (1.3) |
| Deferred tax liability | 15.8 | 22.5 |

The following table illustrates the movement in the deferred tax liabilities during the year:

|  |  |  |
| --- | --- | --- |
|  | 31 December | 31 December |
|  | 2023 | 2022 |
|  | £m | £m |
| At 1 January | 22.5 | 25.3 |
| Temporary differences on: |  |  |
| Goodwill related to MoneySavingExpert.com | (0.0) | (0.1) |
| Intangible assets and goodwill relating to other acquisitions | (5.0) | (1.3) |
| Share schemes | (1.0) | (0.3) |
| Accelerated capital allowances | 0.0 | (0.2) |
| Losses | (0.7) | (0.9) |
| At 31 December | 15.8 | 22.5 |

Deferred tax liabilities arose from the recognition of the intangible assets and goodwill upon

theacthe acquisition of Moneysupermarket.com Financial Group Limited, MoneySavingExpert.com

Limited, Decision Technologies Limited, CYTI (Holdings) Limited, Ice Travel Group Limited,

Quidco Limited and Podium Solutions Limited.

The above deferred tax liability relating to the goodwill of MoneySavingExpert.com is due to the

amortisation of this balance within its individual accounts which are prepared under a different

accounting framework, FRS 102, whereas the consolidation is prepared in line with IFRS. The

recognition of a deferred tax liability within these consolidated accounts is to releflect the tax

beneit alnefit already claimed by the Group on the goodwill balance shown.

Deferred tax assets arise on share option schemes based on the expected tax deduction on

vesting. Deferred tax assets have also been recognised for unused tax losses to the extent that

it is probable that future taxable proits will ble profits will be available against which they can be used.

Deferred tax assets and liabilities have been calculated at the applicable tax rate enacted

atthebalat the balance sheet date of 25% (2022: 25%).

18. Called up share capital

The nominal value of ordinary shares is 0.02p. The holders of ordinary shares are entitled

torto returns of capital, receive a dividend and vote.

Issued and fully paid

|  |  |  |
| --- | --- | --- |
|  | 2023 | 2022 |
| Number of ordinary shares | No. | No. |
| At the beginning of the year | 536,861,647 | 536,861,647 |
| Issued on exercise of SAYE options | 72,438 | — |
| At the end of the year | 536,934,085 | 536,861,647 |

|  |  |  |
| --- | --- | --- |
|  | 2023 | 2022 |
| Nominal value of ordinary shares | £ | £ |
| At the beginning of the year | 107,372 | 107,372 |
| Issued on exercise of SAYE options | 15 | — |
| At the end of the year | 107,387 | 107,372 |

The Group operates a Long Term Incentive Plan under which conditional £nil cost awards

ofordinarof ordinary shares in the Company have been made to certain Directors and employees of

theGroup, and athe Group, and an HMRC approved Save As You Earn scheme (‘Sharesave’) is eligible to all

employees (see note 21).

![]()

Moneysupermarket Group PLC Annual Report and Accounts 2023161

Financial statementsGovernanceStrategic report

#### Notes to the Consolidated Financial Statements continued

19. Financial instruments

Interest rate risk

The Group invests its cash in a range of cash deposit accounts with UK banks. Interest earned

therefore closely follows movements in the Bank of England base rate. A movement of 1% in this

rate would result in a difference in annual pre-tax proiofit of £0.1m (2022: £0.1m) based on Group

cash, cash equivalents and ients and financial instruments at 31 December 2023. At the balance sheet

date, £9.0m was invested with HSBC Bank (2022: £6.3m invested with Barclays Bank), this

beingthe mong the most invested with any one bank in both years.

Fair values

The Group’s inanoup’s financial assets and liabilities are principally short term in nature, and therefore

theirfair valutheir fair value is not materially different from their carrying value. The valuation method for the

Group’s inancGroup’s financial assets and liabilities can be deinefined as follows:

Level 1:   Quoted prices (unadjusted) in active markets for identical assets or liabilities.

Level 2:   Inputs other than quoted prices included within Level 1 that are observable for the

asset or liability, either directly (i.e. as prices) or indirectly (i.e. derived from prices).

Level 3:   Inputs for the asset or liability that are not based on observable market data

(unobservable inputs).

All investments and derivatives fall under Level 3 as the fair value is measured using the latest

unquoted share price of recent transactions, with updates made as required considering market

conditions at year end. A reconciliation is provided in note 13. All other ote 13. All other financial assets and

liabilities are held at amortised cost and other iner financial liabilities respectively in accordance

withIFRS 9 – Fwith IFRS 9 – Financial Instruments. There have been no transfers between levels in the year.

The Directors consider that the carrying amounts of inancnts of financial assets and sets and financial liabilities

recorded at amortised cost in the d cost in the financial statements approximate their fair values.

Effective interest rates

In respect of interest-earning earning financial assets, the following table indicates their effective

interest rates at the year end date:

|  |  |  |  |  |
| --- | --- | --- | --- | --- |
|  | 31 December 2023 |  | 31 December 2022 |  |
|  | Effective |  | Effective |  |
|  | interest rate | £m | interest rate | £m |
| Cash and cash equivalents | 0.13% | 16.6 | 0.09% | 16.6 |

Credit risk

Credit risk refers to the risk that a counterparty will default on its contractual obligations

resulting in a inancn a financial loss to the Group. The Group has adopted a policy of only dealing with

creditworthy counterparties as a means of mitigating risk of ing risk of financial loss from default. The

Group’s exposure is regularly monitored by the credit control team and inand finance management.

Of the top 75% of the Group’s providers by revenue, approximately 34% (2022: 28%) of

theseareUK quoted ce are UK quoted companies with the remainder being a mixture of larger UK independent

companies and overseas owned or quoted companies. At the balance sheet date, the heet date, the five

largest trade and other receivables, by provider, accounted for 40% (2022: 31%) of the total

trade and other receivables balance of £79.3m (2022: £63.5m) and the largest individual

balance was £9.2m (2022: £6.4m).

The Directors do not consider there to be any material contracts with providers or merchants

inthe Gin the Group.

Liquidity risk

Liquidity risk refers to the risk that the Group will encounter dificficulty in meeting the obligations

associated with its inancth its financial liabilities. The Group manages liquidity risk by maintaining adequate

reserves and banking facilities by continuously monitoring forecast and actual cash lows. Dh flows. Details of

additional undrawn facilities that the Group has at its disposal to further reduce liquidity risks are set

out below:

|  |  |  |
| --- | --- | --- |
|  | 31 December | 31 December |
|  | 2023 | 2022 |
|  | £m | £m |
| Unsecured borrowings facilities |  |  |
| – amount drawn | 34.5 | 44.0 |
| – amount undrawn | 120.5 | 86.0 |

For details of the Group’s unsecured borrowings facilities, see note 16.

The covenants in place in relation to the facilities are outlined below:

•  Adjusted leverage is calculated by dividing EBITDA by net debt, which consists of cash

lessborrowings borrowings, lease liabilities, deferred consideration and loan notes payable to

non-controlling interest.

•  Interest cover is calculated by dividing EBITDA by net y net finance charges.

The Group continues to have signiicant hficant headroom over the covenants.

![]()

Moneysupermarket Group PLC Annual Report and Accounts 2023162

Financial statementsGovernanceStrategic report

#### Notes to the Consolidated Financial Statements continued

19. Financial instruments continued

Exposure to liquidity risk

The following are the remaining contractual maturities of inaes of financial liabilities at the reporting date. The amounts are gross and undiscounted.

|  |  |  |  |  |  |  |  |
| --- | --- | --- | --- | --- | --- | --- | --- |
|  | Carrying |  |  | Contractual cash ltual cash flows |  |  |  |
|  | amount | Total | <2 months | 2–12 months | 1–2 years | 2–5 years | >5 years |
| 31 December 2023 | £m | £m | £m | £m | £m | £m | £m |
| Non-derivative inancial liabe financial liabilities |  |  |  |  |  |  |  |
| Trade payables | 51.2 | (51.2) | (51.2) | — | — | — | — |
| Borrowings | 34.5 | (34.5) | (4.5) | (30.0) | — | — | — |
| Lease liabilities |  |  |  |  |  |  |  |
| – undiscounted cash lowsed cash flows | 30.4 | (30.4) | (0.6) | (3.2) | (3.8) | (11.2) | (11.6) |
| – discounting | (4.3) | 4.3 | 0.2 | 0.8 | 0.7 | 1.7 | 0.9 |
| Amounts owed to non-controlling interest | 1.9 | (1.9) | — | — | — | — | (1.9) |
| At 31 December 2023 | 113.7 | (113.7) | (56.1) | (32.4) | (3.1) | (9.5) | (12.6) |

31 December 2022

|  |  |  |  |  |  |  |  |
| --- | --- | --- | --- | --- | --- | --- | --- |
|  | Carrying |  |  | Contractual cash ltual cash flows |  |  |  |
|  | amount | Total | <2 months | 2–12 months | 1–2 years | 2–5 years | >5 years |
|  | £m | £m | £m | £m | £m | £m | £m |
| Non-derivative inancial lia-derivative financial liabilities |  |  |  |  |  |  |  |
| Deferred consideration | 9.8 | (9.8) | — | (9.8) | — | — | — |
| Trade payables | 36.4 | (36.4) | (36.4) | — | — | — | — |
| Borrowings | 44.0 | (44.0) | (4.0) | (10.0) | (30.0) | — | — |
| Lease liabilities |  |  |  |  |  |  |  |
| – undiscounted cash lowsed cash flows | 33.7 | (33.7) | (0.6) | (3.2) | (3.7) | (11.0) | (15.2) |
| – discounting | (5.1) | 5.1 | 0.2 | 0.8 | 0.9 | 2.0 | 1.2 |
| Amounts owed to non-controlling interest | 1.8 | (1.8) | — | — | — | — | (1.8) |
| At 31 December 2022 | 120.6 | (120.6) | (40.8) | (22.2) | (32.8) | (9.0) | (15.8) |

Deferred consideration related to the acquisition of Quidco Limited in 2021 and was settled during the year.

The lease liability cash ash flows are spread evenly between 2–5 years.

![]()

Moneysupermarket Group PLC Annual Report and Accounts 2023163

Financial statementsGovernanceStrategic report

#### Notes to the Consolidated Financial Statements continued

20. Group management of capital

The Group’s objectives when managing capital are:

•  to safeguard the entity’s ability to continue as a going concern, so that it can continue

toprto provide returns for shareholders and beneits for other stafits for other stakeholders; and

•  to provide an adequate return to shareholders by pricing products and services

commensurately with the level of risk.

The Group sets the amount of capital in proportion to risk. The Group manages the capital

structure and makes adjustments to it in the light of changes in economic conditions and the

risk characteristics of the underlying assets. In assessing the level of capital all components

ofequiof equity are taken into account, i.e. share capital, retained earnings and reserves (where

applicable). Thetab). The table below summarises the carrying value of each component.

|  |  |  |
| --- | --- | --- |
|  | 31 December | 31 December |
|  | 2023 | 2022 |
| Carrying value | £m | £m |
| Share capital | 0.1 | 0.1 |
| Retained earnings and reserves | 220.4 | 208.6 |
| Non-controlling interest | 5.6 | 6.0 |
| Total | 226.1 | 214.7 |

In line with internal capital management requirements, the Group manages its cash balances

by, where possible, depositing them with a number of inancr of financial institutions to reduce credit risk.

ThetaThe table below summarises the credit rating of each inanch financial institution that held cash at

31D31 December 2023.

|  |  |  |
| --- | --- | --- |
| Credit rating | 2023 | 2022 |
| Barclays Bank PLC | A+ | A |
| Lloyds Bank Plc | BBB+ | A |
| HSBC Bank Plc | AA- | AA- |
| Natwest Bank Plc | A | A |
| Silicon Valley Bank | n/a | BBB+ |

1

1

1  At 31 December 2023, cash balances are no longer held with Silicon Valley Bank. HSBC acquired SVB during the year.

One way in which the Group manages capital is utilising the revolving credit facility, as set out

innote 16.in note 16.

Management of capital focuses around the Group’s ability to generate cash from its operations.

In order to maintain or adjust the capital structure, the Group may adjust the amount of dividends

paid to shareholders, return capital to shareholders, issue new shares, or sell assets to raise funds.

The Directors are satisied thfied that the Group is meeting its objectives for managing capital as funds

are available for reinvestment where necessary as well as being in a position to make returns

toshareholto shareholders where this is felt appropriate.

There were no changes to the Group’s approach to capital management during the year.

21. Share-based payments

The share-based payment charge in the Consolidated Statement of Comprehensive Income

relates to the following types of share option and share award:

|  |  |  |
| --- | --- | --- |
|  | 31 December | 31 December |
|  | 2023 | 2022 |
|  | £m | £m |
| Long Term Incentive Plan | 2.0 | 1.0 |
| Restricted Share Awards | 0.5 | 0.7 |
| Sharesave Scheme | 0.5 | 0.5 |
| Share Incentive Plan | — | — |
| Share-based payment transactions | 3.0 | 2.2 |

Long Term Incentive Plan (‘LTIP’)

Each year conditional awards are made over ordinary shares under the Moneysupermarket.com

Group PLC Long Term Incentive Plan (‘LTIP’) schemes to senior employees. Under each scheme,

the awards vest at the end of a three-year period dependent on certain performance criteria

being met, as outlined below:

•  achievement of a speciiecified average growth rate in adjusted basic EPS at the end of the

vesting period;

•  the total shareholder return (‘TSR’) of the Company relative to a comparator group of deinefined

companies; and/or

•  Group revenue performance.

There have been no grants of LTIPs since 2022 and it is not anticipated that there will be any

future grants under this scheme.

Restricted Share Awards (‘RSA’)

These include the Restricted Share Plan (‘RSP’) and the Restricted Share Award Plan (‘RSU’):

Restricted Share Plan (‘RSP’)

Conditional awards are made over ordinary shares under the Moneysupermarket.com Group PLC

tosenior eto senior employees that vest at the end of a three-year period. For Executive Directors, following

vesting, an additional two years holding period will apply, such that vested shares are normally

released ive years fed five years from grant. Under the three year schemes, 100% of the award vests at the end of

the three year period. Vesting is subject to the participant being employed on the relevant vesting

date, and not, on or prior to that vesting date, having been issued with or having given notice to

terminate employment with the Group. No speciic pcific performance conditions are required for the

vesting of RSPs, although the awards will normally be subject to one or more underpin conditions

over the vesting period. Should any of the underpins not be met, the Remuneration Committee

would consider whether a discretionary reduction in the vesting ofawards was required. Te vesting of awards was required. The

underpins applying to each award will be determined by the Remuneration Committee each

year but may include measures related to key inancies related to key financial, strategic, governance, ESG or share

price metrics.

![]()

Moneysupermarket Group PLC Annual Report and Accounts 2023164

Financial statementsGovernanceStrategic report

#### Notes to the Consolidated Financial Statements continued

21. Share-based payments continued

Restricted Share Awards (‘RSA’) continued

Restricted Share Award Plan (‘RSU’)

Conditional awards are made over ordinary shares under the Moneysupermarket.com Group

PLC to senior employees that vest over either one or two years. Under the two year schemes,

50% of the award vests at the end of a one-year period and 50% of the award vests at the end

ofa twoof a two-year period. Vesting on all schemes is subject to the participant being employed on

the relevant vesting date, and not, on or prior to that vesting date, having been issued with

orhaving gor having given notice to terminate employment with the Group.

Sharesave Scheme

The Group grants options under the HMRC approved Moneysupermarket.com Group PLC

Sharesave Scheme which is available to all employees. The scheme allows employees to save

an amount of their net pay into a savings account each month and, at the end of the three-year

period, choose to either receive back their savings or use them to buy ordinary shares in the

Company at a discounted exercise price.

Share Incentive Plan (‘SIP’)

Upon listing, the Company granted £3,000 of ordinary shares at the price of £1.70 per ordinary

share to each eligible employee free of charge. If an employee left within one year of listing, all

these ordinary shares were forfeited; between one and two years of listing, 50% were forfeited;

between two and three years of listing, 20% were forfeited; and after three years of listing, none

were forfeited. 948,184 shares were issued under the Share Incentive Plan scheme in 2007. On

31 July 2010 eligible employees became entitled to receive their allocation of free shares. There

are 83 active participants (2022: 55) in the HMRC approved SIP scheme, who can subscribe for

up to £150 of shares each month. At 31 December 2023, the total number of shares that remain

in trust was 313,695 (2022: 339,657).

LTIP and RSA schemes

The table below summarises the current RSP, RSU and LTIP schemes and the performance

criteria elements:

|  |  |  |  |  |  |
| --- | --- | --- | --- | --- | --- |
|  | 2023 | 2023 | 2022 | 2022 | 2021 |
|  | RSP | RSU | LTIP | RSU | LTIP |
| Number of ordinary shares | 817,289 | 57,279 | 2,275,282 | 193,291 | 1,880,072 |
| Performance criteria: |  |  |  |  |  |
| – adjusted basic EPS (%) | — | — | 50 | — | 50 |
| – total shareholder return (%) | — | — | 20 | — | 20 |
| – revenue performance (%) | — | — | 30 | — | 30 |
| Weighted average share price at the date |  |  |  |  |  |
| of exercise (£) | n/a | n/a | n/a | n/a | n/a |

Sharesave Scheme

During 2023, the Group granted options to employees on the same basis as the grants in

previous years. The exercise price for the options under each active scheme was ixed at thme was fixed at the

prices below:

|  |  |
| --- | --- |
|  | Exercise price |
| Sharesave 2023 | 188.0p |
| Sharesave 2022 | 156.0p |
| Sharesave 2021 | 203.0p |
| Sharesave 2020 | 244.0p |

Movements in the year

The following table illustrates the number and weighted average exercise price (‘WAEP’) of,

andmand movements in, share options during the year.

|  |  |  |
| --- | --- | --- |
|  | Number | WAEP |
| Outstanding at 1 January 2022 | 3,585,013 | £0.00 |
| Awards made during the year | 2,499,635 | £0.00 |
| Awards vested and exercised during the year | (282,956) | £0.00 |
| Awards forfeited during the year | (972,862) | £0.00 |
| Outstanding at 31 December 2022 | 4,828,830 | £0.00 |
| Awards made during the year | 874,568 | £0.00 |
| Awards vested and exercised during the year | (215,238) | £0.00 |
| Awards forfeited during the year | (2,123,756) | £0.00 |
| Outstanding at 31 December 2023 | 3,364,404 | £0.00 |

![]()

Moneysupermarket Group PLC Annual Report and Accounts 2023165

Financial statementsGovernanceStrategic report

#### Notes to the Consolidated Financial Statements continued

21. Share-based payments continued

Movements in the year continued

The following table lists the inputs to the Black-Scholes models and Monte Carlo simulations used for the schemes for the year ended 31 December 2023:

|  |  |  |  |  |  |  |  |  |
| --- | --- | --- | --- | --- | --- | --- | --- | --- |
|  | 2023 | 2022 | 2021 | 2023 | 2023 | 2022 | 2022 | 2021 |
|  | Sharesave | Sharesave | Sharesave | RSP | RSU | RSU | LTIP | LTIP |
| Fair value at grant date (£) | 1.08 | 0.98 | 1.31 | 2.70 | 2.67 | 1.91 | 1.98 | 2.66 |
| Share price (£) | 2.35 | 1.95 | 2.54 | 2.70 | 2.67 | 1.91 | 1.98 | 2.66 |
| Exercise price (£) | 1.88 | 1.56 | 2.03 | — | — | — | — | — |
| Expected volatility (%) | 74.3 | 90.2 | 91.8 | 75.7 | 78.6 | 92.8 | 92.2 | 93.0 |
| Expected life of option/award (years) | 3.0 | 3.0 | 3.0 | 3.0 | 1.0 | 1.1 | 3.0 | 3.0 |
| Weighted average remaining contractual life (years) | 2.8 | 1.8 | 0.8 | 2.4 | 0.8 | 0.5 | 1.3 | 0.3 |
| Expected dividend yield (%) | 5.0 | 6.0 | 4.6 | — | — | — | — | — |
| Risk-free interest rate (%) | 4.8 | 4.4 | 0.4 | 3.8 | 4.8 | 1.0 | 1.4 | 0.2 |

Expected volatility has been estimated by considering historical average share price volatility for the Company or similar companies. Staff attrition has been assessed based on historical retentionrates.etention rates.

![]()

Moneysupermarket Group PLC Annual Report and Accounts 2023166

Financial statementsGovernanceStrategic report

#### Notes to the Consolidated Financial Statements continued

22. Leases

Leases as lessee

The Group holds leases over property for its oficfices. The London ofifice lease was signed

on2on 22July202 July 2016 for a period of 15 years, with a lease start date of 1 June 2017. There was an

18-month rent-free period included in the agreement. The lease liability has been recognised

upto 2032.up to 2032.

The Manchester ofster office lease was signed on 7 May 2019 for a period of 15 years, with a lease start

date of 7 May 2019. There was a 36-month rent-free period included in the agreement. There is

a break clause available at 7 May 2029 and the lease liabilities have been recognised up to this

date.

In 2021, the Group also acquired some other smaller immaterial leases with the acquisitions

ofIce Tof Ice Travel Group Limited and Quidco Limited.

i. Right-of-use assets

Right-of-use assets related to leased properties that do not meet the deinitioefinition of investment

property are presented as property, plant and equipment.

|  |  |
| --- | --- |
|  | Land and |
|  | buildings |
|  | £m |
| Balance at 1 January 2022 | 25.4 |
| Depreciation charge for the year | (3.0) |
| Balance at 31 December 2022 | 22.4 |
| Balance at 1 January 2023 | 22.4 |
| Addition relating to extension of existing right of use asset | 0.5 |
| Depreciation charge for the year | (2.6) |
| Balance at 31 December 2023 | 20.3 |

ii. Amounts recognised in proit oed in profit or loss

|  |  |  |
| --- | --- | --- |
|  | 2023 | 2022 |
|  | £m | £m |
| Depreciation charge for the year | 2.6 | 3.0 |
| Interest on lease liabilities | 1.0 | 1.1 |
|  | 3.6 | 4.1 |

iii. Amounts recognised in statement of cash nt of cash flows

|  |  |  |
| --- | --- | --- |
|  | 2023 | 2022 |
|  | £m | £m |
| Interest paid | 1.0 | 1.1 |
| Repayment of lease liabilities | 2.9 | 3.1 |
|  | 3.9 | 4.2 |

During 2019, the Group entered into an agreement to sub-lease a proportion of its London

ofice. Tfice. The sub-lease was for a period of 4.5 years and therefore did not relore did not reflect a transfer of

substantially all of the risk and reward of the underlying asset, which in this case is the 15-year

head lease or right-of-use asset. Consequently, the Group classiied thfied the sub-lease as an

operating lease under IFRS16. Tr IFRS 16. The rental income for the year was £0.6m (2022: £0.6m).

Duringthe yearg the year, the tenant exited this sub-lease arrangement.

23. Pensions and other post-employment beneit plansnefit plans

The Group operates a deperates a defined contribution pension scheme calculated on base salary. The

assets of the scheme are held separately from those of the Group in an independently administered

fund. The contributions payable to the scheme in respect of the current year were £2.4m (2022:

£2.1m). In the year ended 31 December 2023, £2.2m (2022: £2.0m) of contributions were charged

to the Consolidated Statement of Comprehensive Income and £0.2m (2022: £0.1m) were included

in amounts capitalised (see note 6). As at 31 December 2023, no amounts were outstanding in

relation to pension contributions, as the liabilities were settled during the year (2022: £0.4m

settled post year end).

24. Commitments and contingencies

At 31 December 2023, the Group was committed to incur capital expenditure of £1.0m (2022: £0.3m).

Comparable with most businesses of our size, the Group is a defendant in a small number

ofdispof disputes incidental to its operations and from time to time is under regulatory scrutiny. As a

leading website operator, the Group occasionally experiences operational issues as a result of

technological oversights that in some instances can lead to customer detriment, dispute and

potentially cash outltflows. The Group has a professional indemnity insurance policy in order

tomitigate liabilitieto mitigate liabilities arising out of events such as this.

There is a cross-guarantee held between Moneysupermarket.com Group PLC,

MoneySavingExpert.com Limited, Moneysupermarket.com Limited, Moneysupermarket.com

Financial Group Limited and Moneysupermarket.com Financial Group Holdings Limited in

relation to balances owed under the revolving credit facility and the term loan. The maximum

amount owed during the year was £75.0m (2022: £89.0m) and the amount owed at

31D31 December 2023 was £34.5m (2022: £44.0m).

The contingencies outlined above are not expected to have a material adverse effect on

theGroup.the Group.

![]()

Moneysupermarket Group PLC Annual Report and Accounts 2023167

Financial statementsGovernanceStrategic report

#### Notes to the Consolidated Financial Statements continued

25. Related party transactions

The Group has the following investments in all of its subsidiaries which are all included in theCed in the Consolidated Financial Statements. There has been no change in ownership interest during the year.

|  |  |  |  |  |
| --- | --- | --- | --- | --- |
|  | Country of | Class of | Ownership |  |
|  | incorporation | shares held | interest % | Principal activity |
| Moneysupermarket.com Financial Group Holdings Limited | UK | Ordinary | 100 | Holding company |
| Moneysupermarket.com Financial Group Limited | UK | Ordinary | 100 | Holding company |
| Moneysupermarket.com Ltd | UK | Ordinary | 100 | Internet price comparison through lead generation |
| MoneySavingExpert.com Limited | UK | Ordinary | 100 | Internet price comparison through lead generation |
| Quidco Limited | UK | Ordinary | 100 | Cashback services through lead generation |
| Decision Technologies Limited | UK | Ordinary | 100 | Internet price comparison through lead generation |
| CYTI (Holdings) Limited | UK | Ordinary | 100 | Dormant |
| CYTI Limited | UK | Ordinary | 100 | Dormant |
| Mortgage 2000 Limited | UK | Ordinary | 100 | Dormant |
| Sellmymobile.com Limited | UK | Ordinary | 100 | Dormant |
| Townside Limited | UK | Ordinary | 100 | Dormant |
| Mony Group Limited | UK | Ordinary | 100 | Dormant |
| Ice Travel Group Limited | UK | Ordinary | 67 | Holding company |
| Travelsupermarket Limited | UK | Ordinary | 67 | Internet price comparison through lead generation |
| Icelolly Marketing Limited | UK | Ordinary | 67 | Internet price comparison through lead generation |
| Express Rooms Ltd | UK | Ordinary | 67 | Dormant |
| Icelolly Limited | UK | Ordinary | 67 | Dormant |
| Icelolly.co.uk Limited | UK | Ordinary | 67 | Dormant |
| Icelolly.com Limited | UK | Ordinary | 67 | Dormant |
| Podium Solutions Limited | UK | Ordinary | 52 | Technology platform provider for internet price comparison services |

1

2

1  Company name changed from Maple Syrup Media Ltd to Quidco Limited with effect from 13 January 2023.

2  On 1 October 2023 the trade and assets of CYTI Limited were transferred to Moneysupermarket.com Ltd and CYTI Limited became dormant.

![]()

Moneysupermarket Group PLC Annual Report and Accounts 2023168

Financial statementsGovernanceStrategic report

#### Notes to the Consolidated Financial Statements continued

25. Related party transactions continued

|  |  |  |  |  |  |
| --- | --- | --- | --- | --- | --- |
|  | Aggregate | Proit/Profit/ |  |  |  |
|  | capital | (loss) for |  |  | Included in |
|  | reserves | the year |  | Registered | parental |
|  | £m | £m | Registered ofifice address | number | guarantee  3 |
| Moneysupermarket.com Financial Group |  |  |  |  |  |
| Holdings Limited | 279.6 | 77.6 | MoneySuperMarket House, St David’s Park, Ewloe, Chester, UK, CH5 3UZ | 08188486 | Yes |
| Moneysupermarket.com Financial GroupMoneysupermarket.com Financial Group Limited | 27.3 | 80.1 | MoneySuperMarket House, St David’s Park, Ewloe, Chester, UK, CH5 3UZ | 03157344 | Yes |
| Moneysupermarket.com Ltd | 53.0 | 38.6 | MoneySuperMarket House, St David’s Park, Ewloe, Chester, UK, CH5 3UZ | 03945937 | Yes |
| MoneySavingExpert.com Limited | 42.0 | 31.9 | One Dean Street, London, UK, W1D 3RB | 08021764 | Yes |
| Quidco Limited | 12.3 | 7.9 | MoneySuperMarket House, St David’s Park, Ewloe, Chester, UK, CH5 3UZ | 05498276 | Yes |
| Decision Technologies Limited | 23.9 | 12.0 | One Dean Street, London, UK, W1D 3RB | 05341159 | Yes |
| CYTI Limited | 6.8 | 3.4 | One Dean Street, London, W1D 3RB | 07368288 | Yes |
| Ice Travel Group Limited | 21.2 | (0.6) | Park Row House, 19-20 Park Row, Leeds, West Yorkshire, UK, LS1 5JF | 13386700 | No |
| Travelsupermarket Limited | 15.7 | 1.5 | Park Row House, 19-20 Park Row, Leeds, West Yorkshire, UK, LS1 5JF | 13240884 | No |
| Icelolly Marketing Limited | 0.8 | (0.2) | Park Row House, 19-20 Park Row, Leeds, West Yorkshire, UK, LS1 5JF | 05655962 | No |
| Podium Solutions Limited | (4.0) | (1.3) | 4th Floor, Market Square House, St James Street, Nottingham, Nottinghamshire, UK, NG1 6FG | 11101797 | No |

1

2

1  Company name change from Maple Syrup Media Ltd to Quidco Limited with effect from 13 January 2023.

2  On 1 October 2023 the trade and assets of CYTI Limited were transferred to Moneysupermarket.com Ltd and CYTI Limited became dormant.

3   In accordance with section 479C of the Companies Act (2006), the Company has provided a parental guarantee over the liabilities of some of its subsidiaries as at 31 December 2023 until they fall due. This means that these subsidiaries are exempt from the requirements

of the Act relating to the audit of their individual accounts under section 479A. This guarantee was not provided in the prior year.

The Company is the ultimate parent entity of the Group. Intercompany transactions with wholly owned subsidiaries are eliminated on consolidation as per the exemption offered in IAS 24 – Related

Party Disclosures. The list above represents all companies within the Group. All companies within the Group are registered at the addresses shown above. The Company’s registered oficfice is

disclosed on page 177. All shareholdings with all subsidiaries are ordinary shares.

The Company has committed to continue to provide support to all of its subsidiaries for any short-term day-to-day cash management, if required.

![]()

Moneysupermarket Group PLC Annual Report and Accounts 2023169

Financial statementsGovernanceStrategic report

#### Notes to the Consolidated Financial Statements continued

25. Related party transactions continued

Transactions with key management personnel

In addition to their salaries, the Group also provides non-cash beneenefits to Directors and

Executive Oficeficers. Directors and Executive Oftive Officers also participate in the Group’s Long Term

Incentive Plan.

Peter Duffy, Robin Freestone and Rakesh Sharma in total received dividends from the

Grouptotalling £Group totalling £31,697 (2022: Peter Duffy, Robin Freestone, Scilla Grimble, James Biles Bilefield

andSand Sally James intotal receivees in total received £41,649).

There were no amounts or any future commitments outstanding to the Company as at

31D31 December 2023 (2022: none).

Key management personnel compensation

Key management, deineefined as the Executive management team, received the following

compensation during the year:

|  |  |  |
| --- | --- | --- |
|  | 31 December | 31 December |
|  | 2023 | 2022 |
|  | £m | £m |
| Short-term employee beneitsyee benefits | 2.8 | 2.7 |
| Share-based payment transactions | 1.9 | 1.0 |
| Deinefined contribution pension costs | 0.1 | 0.2 |
| Key management personnel compensation | 4.8 | 3.9 |

In addition to the above, bonuses of £3.0m (2022: £1.4m) were payable in relation to the

reporting period.

Other related party transactions

During the year, Moneysupermarket.com Ltd purchased services for the value of £1.3m

(2022:£12: £1.0m) from Podium Solutions Limited in relation to salary recharges and the development

ofdigitaof digital solutions for the mortgages channel journey on the Group’s website. Balances of

£0.1m were outstanding as at 31 December 2023 in relation to these purchases (2022: £nil).

During the year, Moneysupermarket.com Financial Group Limited acquired £1.1m

(2022:£0.2: £0.3m)o3m) of loan notes from Podium with a repayment term of ten years and an annual

interest rate of15%. Te of 15%. The loan notes held by Moneysupermarket.com Financial Group Limited

were included in the carrying amount of the Group’s equity accounted investment in Podium

until it was reclassiissified as a subsidiary in December 2022. Since then, the amounts held by

Moneysupermarket.com Financial Group Limited have been eliminated on consolidation.

During the year, Travelsupermarket Limited provided internet leads to CYTI Limited

(andMoneys(and Moneysupermarket.com Ltd following the transfer of CYTI Limited’s trade and assets

intoiton1Octobeinto it on 1 October 2023) for powering its travel insurance journey. Travelsupermarket Limited

charged net commissions of £0.8m (2022: £0.6m) in respect of the services provided to the

twocotwo companies. Balances of £0.1m were outstanding as at 31 December 2023 in relation to

these transactions (2022: £nil).

26. Non-controlling interest

In December 2022, the Group acquired control of Podium Solutions Limited which had

previously been accounted for as a joint venture. Podium Solutions Limited is now consolidated

as a subsidiary undertaking and a non-controlling interest is recognised within equity.

The Group also recognises a non-controlling interest in respect of Ice Travel Group Limited

andits tand its two wholly owned subsidiaries Travelsupermarket Limited and Icelolly Marketing Limited

(together ‘Ice Travel Group’).

The following table summarises the es the financial performance and position of these companies

atthe year eat the year end before any intra-group eliminations.

|  |  |  |  |
| --- | --- | --- | --- |
|  |  | 31 December 2023 |  |
|  | Podium |  |  |
|  | Solutions | Ice Travel |  |
|  | Limited | Group | Total |
| Non-controlling interest | 48% | 33% |  |
|  | £m | £m | £m |
| Non-current assets | 2.2 | 14.2 | 16.4 |
| Current assets | 0.8 | 11.2 | 12.0 |
| Non-current liabilities | (1.9) | (6.6) | (8.5) |
| Current liabilities | (1.6) | (1.2) | (2.8) |
| Net assets | (0.5) | 17.6 | 17.1 |
| Net assets attributable to non-controlling interest | (0.2) | 5.8 | 5.6 |
| Revenue | 0.1 | 19.5 | 19.6 |
| (Loss)/Proitofit | (2.0) | 1.7 | (0.3) |
| Other comprehensive income | — | — | — |
| Total comprehensive income | (2.0) | 1.7 | (0.3) |
| (Loss)/Proiofit attributable to the non-controlling interest | (1.0) | 0.6 | (0.4) |
| Other comprehensive income attributable  tonon-to non-controlling interest | — | — | — |
| Total comprehensive income attributable  tonoto non-controlling interest | (1.0) | 0.6 | (0.4) |
| Cash lows fh flows from operating activities | 0.1 | 3.4 | 3.5 |
| Cash lows fh flows from investing activities | (0.0) | (0.9) | (0.9) |
| Net increase in cash and cash equivalents | 0.1 | 2.5 | 2.6 |

1

1   Non-current assets for Ice Travel Group include £7.4m (2022: £7.4m) of goodwill in respect of Travelsupermarket Limited that was

recognised on the Group’s balance sheet prior to the acquisition of Ice Travel Group .

![]()

Moneysupermarket Group PLC Annual Report and Accounts 2023170

Financial statementsGovernanceStrategic report

26. Non-controlling interest continued

|  |  |  |  |
| --- | --- | --- | --- |
|  |  | 31 December 2022 |  |
|  | Podium |  |  |
|  | Solutions | Ice Travel |  |
|  | Limited | Group | Total |
| Non-controlling interest | 48% | 33% |  |
|  | £m | £m | £m |
| Non-current assets | 3.2 | 14.5 | 17.7 |
| Current assets | 0.3 | 8.3 | 8.6 |
| Non-current liabilities | (1.8) | (4.9) | (6.7) |
| Current liabilities | (0.1) | (2.0) | (2.1) |
| Net assets | 1.6 | 15.9 | 17.5 |
| Net assets attributable to non-controlling interest | 0.7 | 5.3 | 6.0 |
| Revenue | — | 14.6 | 14.6 |
| Proifit | — | 3.1 | 3.1 |
| Other comprehensive income | — | — | — |
| Total comprehensive income | — | 3.1 | 3.1 |
| Proit atProfit attributable to the non-controlling interest | — | 1.0 | 1.0 |
| Other comprehensive income attributable  tonon-to non-controlling interest | — | — | — |
| Total comprehensive income attributable  tonoto non-controlling interest | — | 1.0 | 1.0 |
| Cash lows fh flows from operating activities | — | 4.5 | 4.5 |
| Cash lows fh flows from investing activities | — | (0.4) | (0.4) |
| Cash lows fh flows from om financing activities | — | — | — |
| Net increase in cash and cash equivalents | — | 4.1 | 4.1 |

1

1   Non-current assets for Ice Travel Group include £7.4m of goodwill in respect of Travelsupermarket Limited that was recognised

onthon the Group’s balance sheet prior to the acquisition of Ice Travel Group.

Loss and total comprehensive income for the year in respect of Podium Solutions Limited

andIand Ice Travel Group include amortisation of intangibles relating to the acquisition of these

companies by the Group of £2.2m (2022: £0.6m). Included in the loss (2022: proit) atofit) attributable

to non-controlling interest and total comprehensive income attributable to non-controlling

interest is £0.9m (2022: £0.2m) of amortisation of acquired intangibles.

#### Notes to the Consolidated Financial Statements continued

![]()

Moneysupermarket Group PLC Annual Report and Accounts 2023171

Financial statementsGovernanceStrategic report

Note

31 December

2023

£m

31 December

2022

restated

1

£m

Fixed assets

Investments 4 181.7 181.7

Total ixed assets 181.7 181.7

Current assets

Debtors

1

– including amounts falling due in more than one year of £0.3m (2022: £0.3m) 5 225.6 221.2

Cash at bank and in hand 0.1 0.2

Total current assets  225.7 221.4

Creditors: amounts falling due within one year  6 (69.6) (30.2)

Net current assets  156.1 191.2

Creditors: amounts falling due in more than one year 7 — (30.0)

Net assets 337.8 342.9

Capital and reserves

Share capital 10 0.1 0.1

Share premium 205.5 205.4

Reserve for own shares (2.4) (2.4)

Other reserves 16.9 16.9

Proit and loss reserve

1

117.7 122.9

Shareholders’ funds 337.8 342.9

1  Debtors and proit and loss reserve as at 31 December 2022 have been restated (see note 1).

No proit and loss account is presented for the Company as permitted by section 408 of the Companies Act 2006. The proit after tax for the Company was £55.7m (2022: £59.9m) which included

dividends received of £65.0m (2022: £65.0m).

The Financial Statements were approved by the Board of Directors and authorised for issue on 16 February 2024. They were signed on its behalf by:

Peter Duffy

Chief Executive Oficer

Niall McBride

Chief Financial Oficer

Registered number: 6160943

#### Company Balance Sheet

#### at 31 December 2023

![]()

Moneysupermarket Group PLC Annual Report and Accounts 2023172

Financial statementsGovernanceStrategic report

Note

Share

capital

£m

Share

premium

£m

Reserve for

own shares

£m

Other

reserves

£m

Proit and

loss reserve

restated

1

£m

Total

£m

At 1 January 2022 (as previously reported) 0.1 205.4 (2.6) 16.9 120.4 340.2

Restatement 1 — — — — 3.7 3.7

At 1 January 2022 0.1 205.4 (2.6) 16.9 124.1 343.9

Proit for the year — — — — 59.9 59.9

Total comprehensive income — — — — 59.9 59.9

Purchase of shares by employee trusts — — (0.3) — — (0.3)

Exercise of LTIP awards — — 0.5 — (0.5) —

Equity dividends — — — — (62.8) (62.8)

Share-based payments

1

— — — — 2.2 2.2

At 31 December 2022 0.1 205.4 (2.4) 16.9 122.9 342.9

Proit for the year — — — — 55.7 55.7

Total comprehensive income — — — — 55.7 55.7

New shares issued 0.0 0.1 — — — 0.1

Purchase of shares by employee trusts — — (0.5) — — (0.5)

Exercise of LTIP awards — — 0.5 — (0.5) —

Equity dividends 9 — — — — (63.4) (63.4)

Share-based payments — — — — 3.0 3.0

At 31 December 2023 0.1 205.5 (2.4) 16.9 117.7 337.8

1  The proit and loss reserve for the year ended 31 December 2022 has been restated (see note 1).

Reserve for own shares

The reserve for the Company’s own ordinary shares comprises the cost of the Company’s ordinary shares held by the Group through employee trusts. At 31 December 2023, the Group held

313,695 (2022: 339,657) ordinary shares at a cost of 0.02p per share (2022: 0.02p) through a Share Incentive Plan trust for the beneit of the Group’s employees.

The Group also held 144,106 (2022: 151,723) shares through an Employee Beneit Trust at an average cost of 249.92p per share (2022: 204.80p) for the beneit of employees participating

inthevarious Long Term Incentive Plan schemes.

Other reserves

The other reserves balance represents the merger reserve of £16.9m (2022: £16.9m) generated upon the acquisition of Moneysupermarket.com Financial Group Limited by the Company

andacapital redemption reserve for £19,000 (2022: £19,000) arising from the acquisition of 95,294,118 deferred shares of 0.02p by the Company from Simon Nixon.

Upon the acquisition of Moneysupermarket.com Financial Group Limited, a merger reserve of £16.9m for 45% of the book value transferred from a company under common control

wasrecognised.

#### Company Statement of Changes in Equity

#### for the year ended 31 December 2023

![]()

Moneysupermarket Group PLC Annual Report and Accounts 2023173

Financial statementsGovernanceStrategic report

#### Notes to the Company Financial Statements continued

1. Accounting policies

Basis of preparation

Moneysupermarket.com Group PLC (the ‘Company’) is a public company limited by shares

andincorporated and domiciled in England, UK. The registered ofice is disclosed on page 177.

These Financial Statements were prepared in accordance with Financial Reporting Standard102

– The Financial Reporting Standard Applicable in the UK and Republic of Ireland (‘FRS 102’).

Thepresentation currency of these Financial Statements is sterling. All amounts in the Financial

Statements have been rounded to the nearest £100,000. These Financial Statements are

prepared on the historical cost basis.

In these Financial Statements, the Company is considered to be a qualifying entity for the

purposes of this FRS and has applied the exemptions available under FRS 102 in respect of

thefollowing disclosures:

•  Cash Flow Statement and related notes; and

•  key management personnel compensation.

As the Consolidated Financial Statements include the equivalent disclosures, the Company

hasalso taken the exemptions under FRS 102 available in respect of the following disclosures:

•  certain disclosures required by FRS 102.26 – Share Based Payments;

•  the disclosures required by FRS 102.11 – Basic Financial Instruments and FRS 102.12 – Other

Financial Instrument Issues in respect of inancial instruments not falling within the fair value

accounting rules of Paragraph 36(4) of Schedule 1; and

•  the disclosures required by FRS 102.33.1A – Related Party Disclosures.

The accounting policies set out below have, unless otherwise stated, been applied consistently

to all periods presented in these Financial Statements.

Use of estimates and judgements

The preparation of Financial Statements requires management to make judgements, estimates

and assumptions that affect the application of accounting policies and the reported amounts

ofassets, liabilities, income and expenses. Actual results may differ from these estimates.

Estimates and underlying assumptions are reviewed on an ongoing basis. Revisions to

accounting estimates are recognised in the period in which the estimate is revised and in any

future periodsaffected.

There are no assumptions or estimation uncertainties made in preparation of these Financial

Statements that may have a signiicant risk of resulting in a material adjustment to the carrying

amounts of assets and liabilities in the next inancial year.

Investments

Investments are shown at cost less provision for impairment.

Basic inancial instruments

Trade and other debtors are recognised initially at transaction price less attributable transaction

costs. Trade and other creditors are recognised initially at transaction price plus attributable

transaction costs. Subsequent to initial recognition they are measured at amortised cost using

the effective interest method, less any impairment losses in the case of trade debtors. If the

arrangement constitutes a inancing transaction, for example if payment is deferred beyond

normal business terms, then it is measured at the present value of future payments discounted

ata market rate of interest for a similar debt instrument.

Cash and cash equivalents

Cash and cash equivalents comprise cash balances and call deposits. Bank overdrafts that

arerepayable on demand and form an integral part of the Company’s cash management are

included as a component of cash and cash equivalents for the purpose only of the Cash

FlowStatement.

Bank borrowings

Interest-bearing bank loans and overdrafts are recorded at the proceeds received. Finance

charges, including direct issue costs, are accounted for on an accruals basis in proit or loss

using the effective interest method and are added to the carrying amount of the instrument

tothe extent that they are not settled in the period in which they arise.

Own shares held by Employee Beneit Trust

Transactions of the Company-sponsored Employee Beneit Trust are treated as being those

ofthe Company and are therefore relected in the Company Financial Statements. In particular,

the trust’s purchases and sales of shares in the Company are debited and credited directly

toequity.

Share-based payment transactions

The Company’s share schemes allow employees to acquire ordinary shares in the Company.

There is also a recharge arrangement with Group entities in relation to these Schemes. The fair

value of share awards made is recognised as an increase in equity. The Company recognises in

its proit and loss the share-based payment expenses related solely to employees of the Company,

with the remainder recognised as an intercompany receivable under the recharge arrangement.

The fair value is measured at award date and spread over the period during which the employees

become unconditionally entitled to the awards. The fair value of the awards made is measured

using an option valuation model, taking into account the terms and conditions upon which the

awards were made.

Dividends

Dividends receivable are recognised when the Company’s right to receive payment is established.

Dividends payable to the Company’s shareholders are recognised as a liability and deducted

from shareholders’ equity in the period in which the shareholders’ right to receive payment

isestablished.

![]()

Moneysupermarket Group PLC Annual Report and Accounts 2023174

Financial statementsGovernanceStrategic report

#### Notes to the Company Financial Statements continued

1. Accounting policies continued

Taxation

Income tax expense comprises current and deferred tax. It is recognised in the proit and loss

account except to the extent that it relates to items recognised directly in equity, in which case

it is recognised in equity.

Current tax is the expected tax payable on the taxable income for the year, using tax rates

inforce for the year, and any adjustment to tax payable in respect of previous years.

Deferred tax is provided on timing differences which arise from the inclusion of income

andexpenses in tax assessments in periods different from those in which they are recognised

in theFinancial Statements. Deferred tax is not recognised on permanent differences arising

because certain types of income or expense are non-taxable or are disallowable for tax or

because certain tax charges or allowances are greater or smaller than the corresponding

income orexpense.

Deferred tax is measured at the tax rate that is expected to apply to the reversal of the related

difference, using tax rates enacted or substantively enacted at the balance sheet date. Deferred

tax balances are not discounted.

Deferred tax assets are recognised only to the extent that is it probable that they will be

recovered against the reversal of deferred tax liabilities or other future taxable proits.

Restatement of prior periods

During the year it was identiied that there were unrecorded amounts in respect of prior

periodsrelating to the Company’s share-based payment transactions, and associated recharges

totheCompany’s subsidiaries. At 1 January 2022, this resulted in an understatement of the

Company’s proit and loss reserve of £3.7m – this has been restated from £120.4m to £124.1m

and an understatement of amounts due from subsidiary undertakings within debtors of £3.7m.

For the year ended 31 December 2022, this led to an understatement of £1.7m of the share-based

payment transactions credit within equity – this has been restated from £0.5m to £2.2m. At

31December 2022, the proit and loss reserve within equity was understated by £5.4m (this has

been restated from £117.5m to £122.9m) and amounts owed from subsidiary undertakings within

current assets was understated by £5.4m (this has beenrestated from £215.0m to £220.4m).

2. Share-based payments

The analysis and disclosures in relation to share-based payments are given in the Consolidated

Financial Statements in note 21.

3. Staff numbers and cost

The average number of persons employed by the Company (including Directors) during

theyear, analysed by category, was as follows:

2023

No.

2022

No.

Administration 2 2

The aggregate payroll costs of these persons were as follows:

2023

£m

2022

£m

Wages and salaries 1.1 1.1

Social security contributions 0.3 0.1

Deined contribution pension costs 0.1 0.1

Share-based payment transactions 0.9 0.5

2.4 1.8

In addition to the above, bonuses of £1.4m (2022: £0.8m) were payable in relation to the

reporting period. Neither Director exercised share options during the period (2022: same)

andthe total gain on exercise of these options was £nil (2022: £nil). Directors’ remuneration

isdisclosed on pages 106 to 123.

4. Investments

31 December

2023

£m

31 December

2022

£m

Cost and net book value:

Shares in subsidiary undertakings 181.7 181.7

The investment represents the Company’s holding in Moneysupermarket.com Financial Group

Holdings Limited, which was obtained via a share for share exchange during 2012 in which the

Company exchanged its existing shareholding in Moneysupermarket.com Financial Group Limited

for the entire share capital of Moneysupermarket.com Financial Group Holdings Limited.

![]()

Moneysupermarket Group PLC Annual Report and Accounts 2023175

Financial statementsGovernanceStrategic report

#### Notes to the Company Financial Statements continued

5. Debtors

31 December

2023

£m

31 December

2022

restated

1

£m

Amount due from subsidiary undertakings 224.3 220.4

Prepayments 1.0 0.5

Deferred tax asset (note 8) 0.3 0.3

225.6 221.2

1  Amount due from subsidiary undertakings at 31 December 2022 has been restated from £215.0m to £220.4m (see note 1).

Amounts due from subsidiary undertakings are unsecured, interest free and are repayable

ondemand.

6. Creditors: amounts falling due within one year

31 December

2023

£m

31 December

2022

£m

Borrowings 34.5 14.0

Amount owed to subsidiary undertakings 33.7 15.1

Accruals 1.4 1.1

69.6 30.2

Amounts owed to subsidiary undertakings are unsecured, interest free and are repayable

ondemand.

7. Creditors: amounts falling due after one year

31 December

2023

£m

31 December

2022

£m

Borrowings — 30.0

8. Deferred tax asset

31 December

2023

£m

31 December

2022

£m

Short-term timing differences 0.3 0.3

9. Dividends

pence

per share

31 December

2023

£m

pence per

share

31 December

2022

£m

Declared and paid dividends

onordinary shares:

Prior year inal dividend 8.6 46.2 8.6 46.2

Interim dividend 3.2 17.2 3.1 16.6

Total dividend paid in the year 11.8 63.4 11.7 62.8

Proposed for approval

(notrecognised as a liability

at31December): inal dividend 8.9 47.8 8.6 46.2

10. Called up share capital

The following rights attached to the shares in issue during the year:

Ordinary shares

The holders of ordinary shares were entitled to returns of capital, receive a dividend and vote.

Issued and fully paid

Number of ordinary shares 2023 2022

At the beginning of the year 536,861,647 536,861,647

Issued on exercise of SAYE options 72,438 —

At the end of the year 536,934,085 536,861,647

Nominal value of ordinary shares

2023

£

2022

£

At the beginning of the year 107,372 107,372

Issued on exercise of SAYE options 15 —

At the end of the year 107,387 107,372

The Group has a Long Term Incentive Plan under which conditional nil cost awards of ordinary

shares in the Company have been made to certain Directors and employees of the Group, and

an HMRC approved Save As You Earn scheme (‘Sharesave’) is eligible to all employees (see note21

of the Consolidated Financial Statements).

11. Operating lease commitments

Future minimum lease payments under non-cancellable operating leases total £24.5m

(2022:£27.2m). All lease payments are settled by subsidiary undertakings.

All rental expenses are recharged to subsidiary undertakings and therefore there is no impact

on the proit and loss account of the Company. During the year, rental expenses of £2.4m

(2022: £2.4m) were recharged.

![]()

Moneysupermarket Group PLC Annual Report and Accounts 2023176

Financial statementsGovernanceStrategic report

2018 Code – means the UK Corporate

Governance Code published by the FRC

inJuly2018.

Adjusting items – means items that are

considered exceptional or non-underlying in

nature and are either added back or deducted

from performance measures such as EBITDA,

EPS and proit before tax to enable like-for-like

comparison between reporting periods.

Adjusted EPS – means earnings per share

excluding Adjustingitems. A calculation of

this is provided in note 9 totheConsolidated

Financial Statements.

B2B – means business to business.

B2C – means business to consumer.

CAGR – means compound annual growth

rate.

Capital expenditure or Capex – means

expenditure onproperty, plant and equipment

or intangible assets. These amounts are

recognised on the Consolidated Statement

ofFinancial Position.

Carbon emissions (Scope 1 and 2) – means

emissions of CO

2

and other greenhouse gases

from fuel combustion and energy used in the

Group’s direct operations.

Carbon Neutral – means offsetting 100%

ofthe Group’s carbon emissions.

CGU – means cash generating units.

Company – means Moneysupermarket.com

Group PLC, a company incorporated in

England and Wales with registered number

6160943 whose registered ofice is at

Moneysupermarket House, St David’s Park,

Ewloe, Chester CH5 3UZ.

Corporate website – means

https://corporate.moneysupermarket.com/.

CRM – means Customer Relationship

Management.

Directors – means the Directors of the

Company whose names and biographies are

set out on pages 66 and 67 or the Directors

ofthe Company’s subsidiaries from time to

time as the context mayrequire.

EBITDA – means earnings before interest,

tax, depreciation and amortisation. In both

the current and prior year there were no

Adjusting items within EBITDA.

EPS – means earnings per share.

Executive Team – means senior

management responsible formanaging

theday-to-day operations of the business.

GDPR – means General Data Protection

Regulation.

GHG – means greenhouse gas(es).

Group – means Moneysupermarket.com

Group PLC, its subsidiaries, signiicant

undertakings and afiliated companies

underits control or common control.

IAS – means International Accounting

Standard(s).

IBOR – means interbank offered rates.

IFRIC – means International Financial

Reporting Standards Interpretations

Committee.

IFRS – means International Financial

Reporting Standard(s).

ISA (UK and Ireland) – means International

Standard(s) on Auditing in the UK and Ireland.

ITG – means Ice Travel Group.

KPI – means key performance indicator.

LTIP – means the Company’s Long Term

Incentive Plan for Executive Directors and

selected senior managers.

Marketing margin – means total marketing

expenditure recognised in distribution

expenses and cost of sales divided

byrevenue.

MoneySuperMarket.com – means

MoneySuperMarket’s price comparison site.

MoneySavingExpert.com – means

MoneySavingExpert’s consumer site.

MSE – means MoneySavingExpert.com.

MSM – means MoneySuperMarket.com.

Net inance costs – means inance income

less inance costs. Finance income is

composed of bank interest. Finance cost is

composed principally of interest,

arrangement and commitment fees relating

to borrowings and interest on lease liabilities.

Net debt – means cash and cash equivalents

less borrowings, deferred consideration and

loan notes payable to Podium’s non-controlling

interest. It does not include lease liabilities.

Net zero – means the reduction of

emissionsand using offsets to neutralise

anyresidual emissions.

Operating expenditure or Opex – means

distribution expenses and administrative

expenses, both of which arerecognised

intheConsolidated Statement of

Comprehensive Income.

Operational net zero – a 90% reduction

inScope 1 andScope 2 emissions.

PCW – means price comparison website.

PPC – means pay-per-click.

R&D – means research and development.

RCF – means revolving credit facility.

SEM – means Search Engine Marketing.

SEO – means Search Engine Optimisation.

Sharesave Scheme or SAYE Scheme –

meansthe Moneysupermarket Group

employee savings-related share option plan

approved byHMRC.

SIP – means the Share Incentive Plan.

SM&CR – means the Financial Conduct

Authority’s Senior Managers and

CertiicationRegime.

SONIA – means the Sterling Overnight

IndexAverage.

TCFD – means Task Force on Climate-Related

Financial Disclosures.

TravelSupermarket – means

TravelSupermarket’s price comparison site.

TSM – means TravelSupermarket.

TSR – means total shareholder return –

thegrowth in value of ashareholding over

aspeciied period, assuming that dividends

are reinvested to purchase additional shares.

Working capital – means current assets

minus current liabilities excluding inancing

and investment activities.

#### Glossary

![]()

Moneysupermarket Group PLC Annual Report and Accounts 2023177

Financial statementsGovernanceStrategic report

#### Shareholder Information

#### Registered ofice

Moneysupermarket House

St David’s Park

Ewloe

Chester CH5 3UZ

Telephone: +44 (0)1244 665700

Website: http://corporate.

moneysupermarket.com

#### Registered number

No. 6160943

#### Company Secretary

Shazadi Stinton

#### Financial advisers/stockbrokers

Morgan Stanley

One Cabot Square

London E14 4QJ

Barclays Bank PLC

1 Churchill Place, Canary Wharf

London E14 5HP

Auditor

KPMG LLP

15 Canada Square

London E14 5GL

#### Solicitors

Herbert Smith Freehills LLP

Exchange House

Primrose Street

London EC2A 2EG

#### Principal bankers

Barclays Bank PLC

1 Churchill Place, Canary Wharf

London E14 5HP

Bank of Ireland

Floor 3A, Baggot Plaza

27–33 Upper Baggot Street

Ballsbridge

Dublin 4

Silicon Valley Bank

Alphabeta

14–18 Finsbury Square

London EC2A 1BR

#### Financial PR

The Maitland Consultancy Limited

3 Pancras Square

London N1C 4AG

#### Registrar

Equiniti Group

Aspect House

Spencer Road

Lancing

West Sussex BN99 6DA

#### Enquiring about your

#### shareholding

If you want to ask, or need any information,

about your shareholding, please contact our

registrar, Equiniti Group, by:

Telephone: 0371 384 2564 (UK) (calls are

charged at the standard geographic rate

andwill vary by provider. Lines are open

8.30am–5.30pm Monday–Friday).

+44 (0) 371 384 2564 (overseas).

Email: customer@equiniti.com.

Alternatively, if you have internet access,

youcan access the Group’s shareholder

portal at www.shareview.co.uk where you

canview and manage all aspects of your

shareholding securely.

Investor relations website and

#### share price information

The investor relations section of our website,

http://corporate. moneysupermarket.com,

provides further information for anyone

interested in the Group. In addition to the

Annual Report and share price, Company

announcements including the half-year

andfull-year results announcements and

associated presentations are also

publishedthere.

#### Dividend mandates

If you wish to have dividends paid directly

intoa bank or building society account, you

should contact our registrar (see contact

details above) or visit the Group’s shareholder

portal at www.shareview.com where you can

set up or amend a dividend mandate. This

method of payment removes the risk of delay

or loss of dividend cheques in the post and

ensures that your account is credited on the

due date.

#### Dividend reinvestmentplan(‘DRIP’)

You can choose to reinvest dividends

received to purchase further shares in the

Company through a DRIP. A DRIP application

form is available from our registrar (see

contact details above).

#### Share dealing service

You can buy or sell the Company’s shares

inasimple and convenient way via the

Equinitishare dealing service either online

(www.shareview.co.uk) or by telephone

(0371384 2564). Calls are charged at the

standard geographic rate and will vary by

provider. Lines are open 8.00am–4.30pm

Monday–Friday.

Please note that the Directors of the Company

are not seeking to encourage shareholders

toeither buy or sell shares in the Company.

Shareholders in any doubt about what action

to take are recommended to seek inancial

advice from an independent inancial adviser

authorised by the Financial Services and

Markets Act 2000.

#### Electronic communications

You can elect to receive shareholder

communications electronically by contacting

our registrar (see contact details opposite).

This will save on printing and distribution

costs, creating environmental beneits. When

you register, you will be sent a notiication to

say when shareholder communications are

available on our website and you will be

provided with a link to that information.

#### Cautionary note regarding

#### forward-looking statements

This Annual Report includes statements that

are forward looking in nature. Forward-looking

statements involve known and unknown risks,

assumptions, uncertainties and other factors

which may cause the actual results, performance

or achievements of the Group to be materially

different from any future results, performance

or achievements expressed or implied by

such forward-looking statements. Except

asrequired by the Listing Rules, Disclosure

Guidance and Transparency Rules and

applicable law, the Company undertakes

noobligation to update, revise or change any

forward-looking statements to relect events

or developments occurring on or after the

date of this Annual Report.

![]()

Moneysupermarket Group PLC Annual Report and Accounts 2023178

Financial statementsGovernanceStrategic report

#### 2024 inancial calendar

Declaration date of 2023 inal dividend 19 February 2024

Announcement of 2023 full-year results 19 February 2024

Ex-dividend date of 2023 inal dividend 28 March 2024

Record date of 2023 inal dividend 2 April 2024

Trading update 16 April 2024

Annual General Meeting 2 May 2024

Payment date of 2023 inal dividend 10 May 2024

Half year end 30 June 2024

Announcement of 2024 half-year results 20 July 2024

Trading update October 2024

Financial year end 31 December 2024

Announcement of 2024 full-year results February 2025

#### Shareholder Information continued

![]()

CBP023409

Moneysupermarket.com Group PLC’s commitment to

environmental issues is relected in this Annual Report, which

hasbeen printed on Amadeus Silk, an FSC

®

certiied material. This

document was printed by Pureprint Group using its environmental

print technology, with 99% of dry waste diverted from landill,

minimising the impact of printing on theenvironment. The printer

is a CarbonNeutral

®

company.

Both the printer and the paper mill are registered to ISO 14001.

![]()

#### Moneysupermarket Group PLC

Telephone: 01244 665700

Registered in England No. 6160943

Registered Ofice: Moneysupermarket House,

StDavid’s Park, Ewloe, Chester CH5 3UZ

#### corporate.moneysupermarket.com

Moneysupermarket Group PLC Annual Report and Accounts 2023

![]()

Moneysupermarket Group PLC Annual Report and Accounts 2023