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Annual report and accounts 2024
Growth through
strategicexecution
Growth through
strategic execution
Pearson is a strong, trusted and
diversified business fuelled by a
compelling purpose. By executing
against our strategy we will
continue to enable and enrich
lifelong learning journeys while
driving growth and delivering
value for all our stakeholders.
Omar Abbosh
Chief Executive
Use this QR code to visit our Pearson plc website
where you can find the online version of this report.
Strategic report
At a glance 2
Business unit overviews 3
Accelerating our AI capabilities 6
Capitalising on the enterprise opportunity 7
Chair’s note 8
Chief Executive’s review 10
Strategic framework 12
Our business model and value drivers 13
Evolving our brand 17
Stakeholder engagement 18
Key performance indicators for 2024 24
Financial review 26
Sustainability 33
Sustainability data 49
Risk 57
Governance report
Corporate governance 68
Directors’ Remuneration Report 113
Additional disclosures 137
Financial statements
Statement of Directors’ responsibilities 141
Independent auditor’s report to the
members of Pearson plc
142
Consolidated financial statements 150
Company financial statements 208
Other information
Five-year summary 217
Financial key performance indicators 219
Additional information for
US listing purposes
225
Shareholder information 245
The strategic report, up to and including page 67,
was approved for issue by the Board on 13 March
2025 and signed on its behalf by:
Sally Johnson
Chief Financial Officer
https://plc.pearson.com/en-
GB/investors/2024-annual-
report-accounts
Annual report and accounts 2024 Pearson plc 1
Strategic report Governance report Financial statements Other information
Our purpose
We help people
realise the life
they imagine
through learning.
2024 highlights: Growth through strategic execution
Strong Group adjusted operating
profit margin of 16.9%
Read more on pages 26-32
Strong cash performance, with free
cash flow of £490m, and completed
amultiyear £500m share buyback
Read more on pages 26-32
Scaled AI across our products
andservices, enhanced and extended
the generative AI tools in our Higher
Education courseware, and developed
new AI tools in English Language
Learning and Virtual Learning
Read more on page 6
Signed deals with ServiceNow,
Degreed, Microsoft and AWS to help
employees and organisations prepare
for the future of work
Read more on page 7
Sales
£3,552m
(2023: £3,674m) headline decrease of 3%
Underlying sales growth increase of
3%
*
Free cash flow conversion**
117%
increase year-on-year of 26%
Adjusted operating profit
£600m
increase year-on-year of 10%
onanunderlyingbasis
* Taking portfolio adjustments and FX into account and excluding
theOPM and Strategic Review businesses.
** Free cash flow conversion calculated as free cash flow divided by
adjusted earnings.
What we do
Produce assessments
Author Learning IP
Design courses
Write curriculum standards
Deliver assessments
Distribute lessons
Learning experiences
Facilitate teaching
Score assessments
Measure skills
Credential skills
Evaluate talent
Create and curate
content
1
Distribute content digitally
andphysically
2
Build and verify
skills
3
At a glance
Annual report and accounts 2024 Pearson plc 2
Strategic report Governance report Financial statements Other information
Business unit overviews
We deliver world-class testing and certification solutions through
four distinct hubs: Pearson VUE, Clinical Assessment, US Student
Assessment, and UK & International Qualifications.
Pearson VUE excels as a global leader in scaled testing services, serving a
range of industry sectors with an extensive test centre network and flexible
delivery options. We meet the critical need for workforce reskilling
andprofessional certification, underpinning professional development.
In Clinical Assessment, we provide high-quality, research-backed
assessment products for mental health and learning evaluations,
serving the healthcare and education sectors.
Our US Student Assessment business specialises in customised
large-scale testing programmes for US K-12 education, focusing
on state-specific criteria and providing insights to stakeholders.
Outside the US, we offer globally recognised UK-curriculum-based
qualifications, such as GCSEs and A levels, as well as courseware
for English-speaking regions throughout the world, supporting
foundational student progression worldwide. These qualifications,
coupled with our content expertise and scale of delivery, make us
a key player in shaping global education standards and students’
futures.
In 2024, Assessment & Qualifications continued to demonstrate strong
financial performance, growth and overall customer retention. Pearson
VUE is expanding its test prep offering and growing its enterprise
assessment offering, while US Student Assessment is expanding into the
formative assessmentspace.
In UK & International Qualifications, we are capitalising on the
growingdemand for international education, and Clinical Assessment
is building out its international portfolio, creating new digitally-enabled
business subscription models and providing solutions to be used
inpharmaceutical trials.
In 2025, we will focus on maintaining our market-leading positions
through contract renewals and new wins, while actioning emerging
growth opportunities that include movement up the value chain,
growth into adjacent market segments and geographic expansion.
Assessment & Qualifications
Assessments are at the core
ofwhat we do and are a thread
that runs across Pearson.
We’re proud of the global
market-leading offer we have
developed as a result of our
quality products and
excellent customer
relationships.
Art Valentine
President – Assessment &
Qualifications
Sales
£1,591m
Virtual Learning
We provide high-quality, highly accountable online learning solutions
for K-12 students through two main offerings: Partner Schools (c.96%
sales) and District Partnerships (c.3% sales).
Partner Schools provides tailored virtual school solutions to public K-12
districts in the US, combining Pearson’s courseware, instructional
services and support for high-quality, flexible online learning.
District Partnerships offers customisable virtual education solutions
for K-12 districts, focusing on smaller student cohorts with a more
disaggregated approach than Partner Schools, ensuring access
toquality, adaptable remote learning for various needs.
We scaled our career and college readiness programmes and
enhanced curriculum in 2024, and will expand the offering portfolio-
wide in 2025. We also piloted a new enrolment portal, cutting the
average time to enrol in half and driving underlying enrolment
growth. Our 2025 goals includescaling our career and college
readiness programmes, andcontinuing to drive efficiencies in
enrolment.
Sales
£489m
Annual report and accounts 2024 Pearson plc 3
Strategic report Governance report Financial statements Other information
Business unit overviews continued
We aim to become the world’s leading destination for language
learners to build and prove their proficiency in English. Our
comprehensive language learning and assessment solutions include
institutional courseware, Wizard by Pearson and Mondly by Pearson,
designed for varied learning environments. For individuals looking
to demonstrate their English proficiency, we provide the Pearson
Test of English (PTE), Versant by Pearson and institutional proficiency
assessments. We blend pedagogical expertise in English language
education with advanced technology to deliver personalised, scalable
learning and assessment solutions for individuals pursuing personal,
academic, or professional objectives. In 2024, we achieved significant
milestones, including the launch of PTE Core, our newest test
designed to meet Canada’s specific migration requirements. Wizard
by Pearson in Brazil expanded, driven by its new online business and
new government partnerships. During the year, we also developed
two new AI products: one assisting teachers in generating lesson
plans and another offering digital language tutoring. In 2025, we
will continue to leverage AI and technology to enhance learning and
assessment, with a focus on growth in key regions.
We are the market leader in providing world-class learning
experiences in the post-secondary market. We also compete in select
disciplines for students in Secondary School Honours, Advanced
Placement, International Baccalaureate, Dual Enrolment and Career
and Technical Education (CTE) programmes.
We create teaching and learning experiences that are built on
thefront end of innovation to deliver positive outcomes at scale.
We bring learning to life for millions of students to help them
succeed and create pathways to careers. We also leverage our strong
relationships with educators to address their needs.
Our active learning is powered by features including AI study tools,
formative assessments, audio and video media and practice modules.
Our eText, MyLab and Mastering, and Revel products are created by
expert authors, backed by learning science and personalised with
interactive features.
In 2024, Higher Education returned to growth and grew adoption
share, led by the expansion of AI study tools products in the US.
In 2025, we will focus on continuing to scale AI-enhanced offerings,
winning adoption share and expanding our footprint in secondary
education (e.g. Honours, Dual Enrolment, CTE), post-secondary and
international markets – delivering exceptional value for learners and
educators through continuous product innovation.
Sales
£826m*
Sales
£420m
Higher Education English Language Learning
With demographic shifts and
the transformative impact
of AI in the jobs market,
the importance of language
learning as a differentiating
skill will continue
to grow.
Sharon Hague
President – English
Language Learning
* Includes sales from the IT & Professional Learning (ITP) business which will move to the Enterprise Learning and Skills business from January 2025.
Annual report and accounts 2024 Pearson plc 4
Strategic report Governance report Financial statements Other information
Workforce Skills**
Sales
£226m*
* Excludes sales from the IT & Professional Learning (ITP) business
which sat in the Higher Education business in 2024.
** In January 2025, Workforce Skills evolved to become Enterprise
Learning and Skills, bringing together Pearson’s enterprise
sales capabilities globally (excluding those of Pearson VUE) and
incorporating IT & Professional Learning (ITP). The Enterprise
Learning and Skills business unit will be led by Vishaal Gupta.
*** Announced in February 2025.
**** Announced in January 2025.
We offer career-focused qualifications and enterprise talent
solutions through two distinct offerings: Vocational Qualifications
(VQ) and Workforce Solutions, which includes the General Education
Development (GED) US High School certification alternative.
Workforce Skills will evolve to become Enterprise Learning and Skills,
incorporating IT & Professional Learning (ITP).
Our VQ business is a global leader in career-focused qualifications,
offering programmes that are rooted in real-world work scenarios.
These qualifications enable students, apprentices and workers
in the UK and globally to develop and apply knowledge, skills and
behaviours essential for employability. One in five working-age
individuals in the UK holds a BTEC from Pearson, and its vocational
qualifications are adopted by ministries of education globally to
advance skills reform.
Workforce Solutions addresses the evolving needs of businesses
forskilled talent in a rapidly changing economy, including
respondingto the opportunity and challenge of AI. We assist
companies in understanding and bridging their skills gaps, through
talent planning and sourcing and genuine skills development to
deliver commercial objectives. Workforce Solutions will be renamed
Enterprise Solutions from January 2025.
The GED helps individuals enter the workforce and pursue higher
education, in addition to enabling employees to advance in their
careers. It has over 20m graduates and is recognised across
90countries.
In 2024, we delivered a strong performance, with our qualifications,
learning and skills solutions performing well in institutional and
corporate markets. We continued to acquire new customers
and expand existing relationships, landing strategic partnerships
with ServiceNow, AWS*** and Microsoft**** and expanding our
partnership with Degreed.
In 2025, we will develop our talent planning, talent sourcing and
talent development solutions, and drive market share by joining
upEnterprise go-to-market (GTM) across Pearson and increasing
customer value.
Annual report and accounts 2024 Pearson plc 5
Strategic report Governance report Financial statements Other information
Accelerating our AI capabilities
Virtual Learning
We have embedded AI study tools into Biology
and World History homework questions to
provide high school students with step-by-step
assistance when they are faced with tricky
course material. For teachers, we've launched
AI-generated custom assessments for high
school English Language Arts. The goal is to
expand both the student and teacher AI tools
to additional grades, including more subjects,
aswell as adopt the AI study tools from
Pearson eTextbooks.
Higher Education
We have significantly expanded our AI-powered
study tools across Pearson+ eTextbooks,
Pearson+ Channels, MyLab and Mastering (MLM).
This includes growing the number of eTextbooks
and MLM titles that use AI tooling capabilities,
as well as adding AI instructor tools to assist
educators across a number of MLM titles. Select
new AI features include automated creation of
content based on a professor’s curriculum, 'ask
the video' capabilitiesand quiz-me study tools
with AI-generated flashcards.
We have rolled out our AI study tools into global
editions of leading higher education titles.
English Language Learning
We piloted Smart Lesson Generator, which
leverages Pearson's trusted IP with generative
AI to simplify educators' work and saves them
time by creating customised lesson content
and activities. In the 2024 pilot with selected
institutions, 80% of activated users generated
activities to support their lessons. In2025, the
focus will be on enabling educators to create
personalised activities tailored to students’
diverse needs, from those requiring extra
support to those ready for advanced challenges.
We have also launched an AI-powered Digital
Language Tutor, as part of Mondly by Pearson
solution bundles, specifically designed tohelp
businesses improve English proficiency
atscale and unlock employee potential. The
AI-tutor offers highly realistic, personalised
training underpinned by trusted learning
science, and builds on a successful pilot
programmeconducted with corporate clients.
Group-wide
We are deploying AI-driven code assistance to
help the organisation develop and deploy code
faster. Transitioning to a unified solution has
resulted in consistent, secure coding practices
and enhanced AI code generation capabilities.
Theresult is a demonstrable increase in
developer productivity and code quality.
Additionally, we are adopting a variety of data
and analytical AI solutions to enable better
data-driven decision making across our finance
functions. Select initiatives include automating
intelligent balance sheet reconciliation and
adopting AI-enabled propensity to pay models
toaid our cash conversion efforts.
Pearson’s AI-driven innovation spans
all our business units and corporate
functions, each harnessing AI’s
transformative power to enhance
learningexperiences and drive efficiency
and growth.
Each of our AI initiatives has the appropriate
strategies and infrastructure in place to
ensure that AI is being embraced and
utilised in a responsible way. By integrating
AI thoughtfully across our products and
services, we are positioning Pearson to lead
the next generation of learning – where
every student can achieve their full potential
through intelligent, personalised experiences
and every teacher can benefit from maximum
support and efficiency, allowing them to focus
on pedagogy and students.
Technology is
transforming the
skills and learning
landscape at a faster
pace than ever before.
Our goal is to be at
the cutting-edge of
this technology,
while ensuring
we deliver on
accuracy, safety
and compliance.
Dave Treat
Chief Technology Officer
Annual report and accounts 2024 Pearson plc 6
Strategic report Governance report Financial statements Other information
Capitalising on the enterprise opportunity
Assessment & Qualifications
In 2024, VUE secured several meaningful new
enterprise customer contracts and renewals.
One notable new customer is a Global Big
Tech leader renowned for its comprehensive
set of IT certification programmes in Customer
Relationship Management (CRM) and Cloud
Computing. The contract extends over five
years, showcasing our focus on enterprise
market expansion.
VUE’s comprehensive suite of services addresses
the intricate requirements of multinational
organisations, providing end-to-end testing
and certification capabilities across diverse
technological and geographical landscapes.
From establishing sophisticated sponsor systems
to creating integrated test administration
programmes, we are meeting the rigorous
demands of enterprise clients worldwide. Our
offerings span both in-person and online testing
platforms, proctoring models and web service
integrations, enabling us to solve complex
challenges for global enterprise customers with
precision andtechnological innovation.
Enterprise Learning and Skills
ServiceNow
Pearson is collaborating with ServiceNow
tosupercharge workforce development
andemployee experiences in the age of AI.
Pearson’s talent intelligence, credentialling
and training solutions will allow ServiceNow to
enhance learning for its teams and broader
communities.
In the first phase of the engagement, ServiceNow
will collaborate with Pearson on research and
insights that analyse how emerging technologies
will impact the workforce and will use Credly
by Pearson to transform internal learning
accreditation.
This multi-year deal will reshape how ServiceNow
employees and professional communities
develop critical skills for the AI era, enhancing
workforce productivity, agility and adaptability.
Degreed
Pearson’s partnership with Degreed empowers
organisations to adapt their workforce skills
to rapidly evolving technologies and market
dynamics, ensuring long-term business
resilience.
We will leverage Faethm data sets into Degreed’s
Skills dashboard to offer insights into trending
and valuable skills across industries. With this
capability, organisations will be able to compare
their workforces’ skills to industry benchmarks
to identify gaps and prioritise upskilling
investments.
Further integration between our respective
products holds the promise of improved
creationof learning pathways for a new level
ofmarket responsiveness.
At Pearson, we help enterprises lead
byenhancing workforce capability
intheageof AI.
Organisations need flexible and connected
solutions that can effectively prepare
tomorrow’s talent and foster resilience.
Our enterprise solutions enable people-
leaders to plan for, source and develop
critical future skills that drive business
outcomes and help them remain
competitive in today’s dynamic economy.
We help organisations unlock employee
potential and trapped value, build agile teams
and boost productivity. Our collaborations
with global companies and industry leaders
position Pearson as a trusted partner in
enterprise upskilling.
As the skills landscape continues to shift as
aresult of transformational trends such as AI
and demographic change, we will continue to
refine and expand our enterprise capabilities
to meet the evolving demands of businesses
across multiple sectors.
Microsoft
In January 2025, Pearson and Microsoft
announced a strategic partnership to address
one of the most pressing global challenges:
preparing the workforce for the AI-driven
economy. This collaboration focuses on
equipping employers, workers and learners
withinnovative AI-powered products
andservicesdesigned to support skilling
andreskilling across industries.
Partnership initiatives centre on personalised
learning at scale, expanding existing Microsoft
credentials and developing new ones. They
include powering Pearson content, assessment,
upskilling and certification services with Microsoft
Azure Cloud Computing and AI infrastructure,
rolling out new AI credentials and certifications,
and collaborating on AI-enabled tools to help
people develop skills and identify skills gaps while
they work.
The partnership also extends Microsoft’s
relationship with Pearson VUE through 2029,
emphasising a shared commitment to advancing
skills development globally.
Amazon Web Services (AWS)
In February 2025, Pearson and AWS announced
a global partnership to accelerate the delivery
of AI-powered learning for millions of people
around the world. As a strategic cloud provider
to Pearson, AWS provides infrastructure and
AI capabilities that enable Pearson to enhance
the experience of its products and services and
deliver them to learners at scale and speed.
Building on a long-standing collaboration, AWS
and Pearson are driving innovation in education
and skills development to make learning more
effective, efficient and accessible.
At Pearson, we have the opportunity
and a responsibility to help employers
and employees upskill, so they can
meet the future needs of a world
increasingly shaped by AI.
Vishaal Gupta
President – Enterprise
Learning and Skills
Annual report and accounts 2024 Pearson plc 7
Strategic report Governance report Financial statements Other information
2024 full year dividend growth
6%
Return on capital in 2024
10.5%
Overview
I would like to start by thanking all of Pearson’s employees
for their great contribution to another successful year under
the guidance of Omar Abbosh, Pearson’s new Chief Executive.
Wehave witnessed huge and unprecedented change in our
external environment such as the rapid development of AI and
the need for upskilling employees, as well as significant progress
within Pearson. Our company’s purpose of helping people realise
the life they imagine through learning is more relevant than ever,
and the business continues to improve its ability to deliver on it.
A year of strong delivery
Pearson set three priorities for 2024: to deliver on market
expectations, to sharpen its focus on the enterprise market
and to increase the intensity with which it infuses products
andservices with a wide range of AI capabilities. I am pleased
tosay that by focusing on these priorities, Pearson has
generatedstrong operational and financial outcomes across
itsfive business units with a strategy to deliver long-term
profitable growth.
This has resulted in a strong performance for shareholders, with
distributions of £474m through dividends and the share buyback
programme, and a total shareholder return for 2024 of 36%.
Iam confident in Pearson’s ability to continue to deliver attractive
sales growth with improving margins and strong cash flows
tosupport both investment and shareholder distributions.
Reflecting on Pearson’s robust performance in 2024, and the
Board’s confidence in the outlook for the business, the Board is
recommending a 6% increase in the final dividend, for a full-year
dividend of 24.0p per share. This will be paid on 9 May 2025 to
shareholders on the register on 21 March 2025.
Significant strategic progress
During 2024, the Board oversaw a comprehensive review of
Pearson’s business and its markets. This process shone a light on
the essence of Pearson and three core elements that span every
market it serves: creating and curating content; distributing that
content digitally and physically; and building andverifying skills.
Pearson has come a
long way in the short
time that I have had the
privilege of serving as its
Chair, and I believe its
best years lie ahead.
Omid Kordestani
Chair
Chair’s note
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The Board
Pearson has a strong, effective and highly experienced Board,
which offers valuable perspective, insight and leadership.
Therewas one change to the membership of the Board in 2024
as Tim Score stepped down in April from his role as Deputy Chair
and Senior Independent Director. I would like to thank him again
for his long-serving contribution to Pearson, and I am delighted
that Graeme Pitkethly has taken over as Deputy Chair and Senior
Independent Director.
Governance
We have interacted with shareholders over the past year on
a range of topics including strategy, corporate governance,
environmental and social issues, as well as operational and
financial performance. As ever, we take on board their feedback
and seek to enhance our disclosures in the Annual Report.
Thisisa journey of continuous improvement, and I look forward
to hearing how we can continue to develop our approach.
As a Board, we are also committed to ongoing dialogue with
our shareholders on remuneration, and in 2024 our outreach
covered shareholders representing over 80% of Pearson’s equity
as well as certain proxy agencies and representative groups.
We would like to thank all those who have participated in this
engagement who provided us with constructive feedback.
While there is a diverse range of views on this topic, a clear
majority support our approach, which is designed to enable
the business to attract and retain the talent required to drive
Pearson’s success. A number of shareholders have suggested
that it would be beneficial to provide more comprehensive
narrative disclosure on our engagement activities, our
response to feedback, andthetalent markets that inform our
remuneration policies. Wehave sought to do this in the Directors’
Remuneration Report on pages 113-136.
Outlook
The Board is pleased with Pearson’s performance in 2024.
Itisconfident that the updates to Pearson’s strategy announced
by Omar last year set the business up for sustained profitable
growth that will continue to produce attractive returns for
shareholders in 2025 and beyond. Pearson has come a long way
in the short time that I have had the privilege of serving as its
Chair, and I believe its best years lie ahead.
Omid Kordestani
Chair
In a world that is being shaped by powerful demographic
shifts and rapid advances in AI, the review has reinforced the
Board’s conviction in Pearson’s vital role as a trusted provider
of learning and assessment services and the relevance of our
intellectual property. As a digital-first business, Pearson is
accelerating its use of AI across the company and using it as a
growth driver toimprove efficiencies and to enhance learning
andassessmentservices.
The review has also informed Pearson’s potential for growth,
andit is re-orienting to take advantage of the growth
opportunities in faster-growing adjacent markets in which
itiswell-positioned to succeed, with a particular focus
onEarlyCareers and Enterprise Skilling.
Learning for impact
We know that business success relies on talented employees,
who are motivated to lead. Pearson is strengthening its culture
of engagement through embedding performance-driven values
and behaviours, and empowering people to make a difference,
underpinned by our shared belief in the important role we
all play in helping people realise the life they imagine through
learning. This will support sustained performance over the
longer term as we support learning for everyone. Pearson is fully
committed to ensuring an ethical and responsible application of
advanced technologies in its products and services. It continues
to enhance processes and systems to ensure adherence to the
highest standards of compliance and reporting.
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Pearson is a
strong, trusted
business that is
well positioned
to capitalise
on emerging
opportunities.
Omar Abbosh
Chief Executive
Adjusted operating profit in 2024
£600m
increase year on year of 10%
on an underlying basis
Dear Shareholders,
After what has been a busy and exciting first year in my role as
CEO, I have been able to dig deep into Pearson, its businesses
and the opportunity ahead of us. I am pleased to report that
my initial observations of Pearson still ring true. We are a
strong business with a platform for growth. The strength of our
high-quality content, assessments and qualifications, gives us
astrong launch pad for our future aspirations. And, importantly,
weareatrusted business and a brand seen as the gold
standardin learning.
This year we once again delivered a strong financial performance
with underlying sales growth of 3% (excluding OPM and the
Strategic Review businesses) and adjusted operating profit of
£600m, up 10% compared to 2023. Operating cash conversion
was also strong at 110% and we achieved a free cash flow
conversion of 117%.
Growth through strategic execution
These results reflect continued strategic progress against
the priorities we set at the beginning of the year, along with
the ongoing momentum we are seeing across the business.
Ourfocus on execution in 2024 has resulted in a number
ofcrucial wins and has laid the foundation for our future
growth,specifically:
In Assessment & Qualifications, Pearson VUE continued to
deliver good growth despite a particularly strong prior-year
performance. It also won and renewed a number of key
contracts, supporting pipeline growth. PDRI also delivered
strong growth following the completion of its acquisition last
year. In recognition of the need to better equip professionals
and students with AI skills we launched a new Generative AI
Foundations certification, to be delivered on Pearson VUE’s
online testing platform (OnVUE) and in physical test centres.
In English Language Learning (ELL), our Pearson Test of
English continues to gain market share, despite challenging
market dynamics. Additionally, ELL continues to be a leader
in the use of AI across its products. In 2024, we piloted Smart
Lesson Generator, to help educators create customised
lesson content. And, we launched our first AI-powered Digital
Language Tutor in our Mondly product in the fourth quarter.
Chief Executive’s review
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Higher Education returned to growth this year. This is an
important milestone, as the business continues to drive
improved execution in sales, while enhancing and expanding
the AI tools integrated into our courseware.
Within Enterprise Learning and Skills, we have signed strategic
partnerships with ServiceNow, Degreed, Microsoft and AWS,
all of which are designed to address issues that enterprises
are facing in talent planning, sourcing and development. These
significant, multi-year partnerships are an important part of our
commitment to scale in the enterprise market.
In Virtual Learning, we opened three new schools and added
a further 19 career programmes. This brings our total number
of schools to 40, with 24 career programmes across 30 states
for the 2024/25 academic year. Students now have access to
expanded college and career readiness offerings, including
through credentials via Credly.
Across the business, we have implemented and built AI
powered tools supporting our efforts in customer service and
content generation. We are now putting those into the hands of
our people, with the goal of driving increased productivity and
efficiencies supporting improved operational performance.
Finally, we have implemented the foundations of driving a
performance culture, with work to distinguish clear career
tracks for our people. We are also optimising organisational
spans of control within our management structure which
has identified additional operational efficiencies within the
business.
Closing the skills gap
As I’ve gotten to know the business and the environment in which
we operate, I’ve been telling you about two seismic trends shaping
learning and work: the breathtaking pace of AI change and massive
demographic shifts. These are creating a global skills gap that,
without intervention, risks becoming a global skills chasm. Pearson
is uniquely placed to help solve this issue and create more
opportunities for millions of people at all stages of their lives. This,
in turn, creates opportunity for Pearson.
We see evidence of this as we increase our focus on the
enterprise market and on our collaboration with partners who
can help grow our business and solve important workforce
challenges. Our multi-year deal with ServiceNow is aimed at
accelerating the identification, development and validation of
skills. As part of this, ServiceNow will collaborate with Pearson
on research and insights, while Pearson will use ServiceNow’s
AIpowered Now Platform to boost employee productivity,
efficiency and talent retention.
Our renewed partnership with Microsoft extends the commercial
relationship with Pearson VUE, drives incremental growth and
provides an opportunity for us to enhance our AI and technology
capabilities across the business. Importantly, it also addresses
one of the key challenges facing organisations today: skilling
in the age of AI. Together, we will launch a series of strategic,
go-to-market collaborations aimed at helping people build AI
proficiency. Thisway we drive joint innovation and growth for
both companies.
Pearson also announced the expansion of the company’s long-
standing strategic partnership with AWS, which will enhance the
learner experience of Pearson products through cloud and AI
tools. This partnership allows Pearson to further scale its learning
experience products, reaching more learners globally, with
more personalised experiences, equipping them with the tools
they need to succeed. In addition, this partnership also includes
opportunities to co-develop innovative go-to-market products to
help propel growth.
You can expect us to continue building the roster of capabilities
with some of the world’s leading players.
At the start of 2024, we set out to increase the intensity by which
we infuse AI into our products and services. There are some
wonderful examples across the business of how we’re integrating
AI into our offerings to enhance and personalise experiences for
learners and educators.
In Higher Education we have continued to evolve and expand the
AI tools embedded into our courseware since launching them in
September 2023. We have received very encouraging feedback
from students, and early results show that those using the tools
were more likely to engage in active studying methods such
as note-taking or self-testing. In addition, new tools for higher
education faculty are helping them automate time-consuming
tasks such as lesson planning. We’ve also applied our AI
technology in our Connections Academy schools, where we have
embedded AI study tools into our content, providing step-by-step
guidance to help high school students through tough material.
I’m particularly encouraged to see the growing commercial
momentum of these AI enhanced offerings alongside the
strategic enterprise partnerships that we have established.
As we look ahead, our priorities for 2025 won’t stray from
what we already have set out to do. We will deliver on market
expectations, continue to lead on the application of innovative
technologies such as AI, and grow our business across the
enterprise customer segment.
I am excited about what the future holds and I believe that
Pearson – fuelled by our purpose of helping people to realise
thelife they imagine through learning – is well positioned
to capitalise on the opportunities presented by the shifting
dynamics within the worlds of education and work.
Omar Abbosh
Chief Executive
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An integrated strategy
Strategic framework
The World’s Lifelong Learning Company
Helping people realise the life they imaginethroughlearning
Why
What
Core
Assessments & Verification
Synergies
Product
Bundling
Product
Development
Strategic
Partnering
Growth Pillars
Early Careers Enterprise Skilling
How
Capital Allocation Innovation Performance Culture
Overview summary
As the world’s lifelong learning company, we are committed to delivering on
ourmission of helping individuals realise the life they imagine through learning.
To do this, we are leveraging the strength of our brand and depth of our
thought leadership to execute a simple but powerful strategy built on three
interconnected pillars: (i) unlocking value from our core business, (ii) driving
execution synergies, and (iii) capitalising on medium-term growth vectors.
We have a strong core business in Assessments & Verification, which is a
significant part of our business today. By focusing on organic growth and
performance management, we will continue to drive value by scaling our
presence across multiple verticals and solution types. We are also prioritising
targeted market expansion via capital allocation to faster growth segments and
driving operational performance through areas ranging from sales, to sales
operations, go-to-market execution and process optimisation, all leveraging the
power of AI.
In addition to this focus, we will unlock additional value through execution-
based synergies across all our business units, specifically from bundling
products and services, a modern approach to software and product
development, and a focus on strategic partnerships.
Finally, we will drive incremental growth by building on two critical growth
vectors: demographic shifts and the expansion of AI, which we’ll capture
through additional solutions for Early Careers and Enterprise Skilling.
In Early Careers, we see a strong need for new approaches and alliances
for talent development, based around career and technical education and
apprenticeships, along with partnerships with educational institutions and
enterprises. We continue to see the Enterprise Skilling market as significant,
andwe have several relevant capabilities that will scale through expanded
go-to-market capabilities.
We will support these strategies through several operational enhancements.
First, we have established a capital allocation approach that will invest more
quickly into higher-growth segments and contribute to a higher, more sustained
growth rate for the business over time. Second, we will maintain a deep focus
on product innovation and aggressive deployment of modern technology, built
upon our robust data and AI capabilities. Finally, we will lean on the excellence
of our people and increase our execution orientation through a performance-
based culture that will drive increased customer centricity, investment in our
leaders and external collaboration in pursuit of value.
Pearson’s Integrated Strategic Framework
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Learning
Cognitively
Physically
Emotionally
Purposefully
Socially
Economically
Helping People Realise The Life They
Imagine Through Learning
* See pages 24 and 25 for our KPIs.
A powerful why
Brand
Our brand stands as a symbol of trust, respect and excellence,
embodying the quality that defines our company and
strengthens our position in the marketplace.
Thought Leadership
Our industry and customer knowledge allows us to be a global
thought leader. We develop deep, rigorous and analytical
perspectives, share domain insights and shape the conversation
on key trends.
Our stakeholders
Educators
Employers
Business Partners
Governments
Consumers
Communities
Employees
Shareholders
Why
Our business model and value drivers
Learning is a very human trait. Like sleep and nutrition, learning is vital in our
lives, and we know that when we learn more, we get happier, we get healthier,
we live longer and we can earn more.
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What we’re doing to progress
against our strategy
Growth driver Progress in FY24 Plans for FY25
What
Core
Assessments
& Verification
We built on our strengths in Assessments & Verification by enhancing
our AI tools and capabilities, exploring opportunities for geographic
and vertical sector expansion, driving cross-selling and assembling
dedicated product and sales teams to support key growth initiatives.
These efforts were underpinned by our unwavering commitment to
maintaining customer trust and delivering a consistently high level of
operational excellence.
We plan to expand our market presence by strengthening our
formative assessment capabilities, while broadening our enterprise
customer base through pre-hire assessments that support talent
acquisition and workforce development. We are also building
a strategy around the future of assessment and exploring new
expansion opportunities across new verticals and solution types.
Synergies
Product
Bundling
We reconfigured our incentive schemes, encouraging sales teams to
bundle products and make it easier for customers to purchase them.
We targeted the enterprise sector, where we built bundled solutions
to address hiring and skill development challenges, streamline badge
issuance and simplify contracting, while also bundling formative and
summative assessment products in the US Student Assessment
space.
We will expand our focus in enterprise by taking modular, commercial
bundles to market, helping companies accelerate skilling in the era
of AI. Solutions will integrate into existing talent lifecycles and tech
stacks, addressing core challenges for business executives and HR
teams. We will also implement key account management processes to
enable more seamless experiences for our top customers.
Product
Development
We are adopting modern approaches to product design,
development and deployment to drive sales and margin synergies.
This includes platform modernisation, common services and data
platforms, harmonised tech stacks and the adoption of tooling best
practices, with an early achievement being the launch of our Digital
Language Tutor. Our new ‘Product Excellence’ programme provides
centralised oversight and governance, ensuring consistent quality
and continued leadership in the application of innovative technology,
like GenAI.
We are extending our platform modernisation initiatives to the
enterprise sector, leveraging AI to enhance learning and experience
platforms. We will improve our data architecture, establish a robust,
enduring product governance framework and align the organisation
to a unified architecture. Our adaptive product roadmap review cycle
will drive courseware evolution and an optimised product mix while
we continue to implement AI and data-driven solutions for content
generation, enablement and customer support.
Strategic
Partnering
We are distinguishing between transactional and strategic
relationships, opening up possibilities for reciprocal trade, joint go-
to-market and joint innovation, while simultaneously consolidating
vendor spend. We’ve expanded several relationships, including
those with Microsoft and AWS, which are set to drive transformative
change across our business.
We will focus on maximising value from our recently announced
partnerships with Microsoft and AWS, while also finalising agreements
with new strategic partners. We intend to leverage the capabilities
and expertise of our key partners to drive scale, enhance our go-
to-market strategies and deliver customer solutions aligned with
evolving market demands.
Our business model and value drivers continued
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Our strategy is evolving to drive value
from existing strengths while addressing
emerging opportunities in order to
deliver sustainable growth.
Sue Kolloru Barger
Chief Strategy Officer
What we’re doing to progress against
our strategy continued
Growth driver Progress in FY24 Plans for FY25
What
Growth
Pillars
Early
Careers
We continued to build upon our unrivalled intellectual property
and expertise in GED and vocational qualifications, grow our
virtual career and technical education offering, and invest in our
strong network of institutional and enterprise partners. We shared
thought leadership focused on the future of work, implications of
technological advancements and evolving roles of governments,
educational institutions and enterprises. These efforts enabled us to
support key stakeholders as they navigate the transformative impact
of AI and demographic shifts on the future workforce.
We are advancing our commitment to future workforce readiness,
launching new learning solutions that leverage our extensive career,
technical, and professional content and expertise. We are also
expanding industry association and employer partnerships to address
critical skill gaps and labour shortages, and expand the scope of
education pathways to employability.
Enterprise
Skilling
We demonstrated our commitment to growth in the Enterprise
Skilling space through dedicated efforts to address several enterprise
needs, including pre-assessing new employees, identifying high-value
skills and aptitudes for Early Careers, creating learning and upskilling
pathways, and supporting the redesign of the future workforce. Our
recent collaborations with ServiceNow and Degreed, as well as the
creation of Faethm’s patented skill proficiency framework, further
exemplify our commitment to impactful human capital investment.
The formation of Enterprise Learning and Skills as a dedicated
business unit will enable a more focused execution model. We will
continue to develop end-to-end Enterprise Skilling solutions that
enable people-leaders to plan for, source, and develop future skills
that drive business transformation and unlock employee potential.
We will leverage our data analytics and insights capabilities to enable
personalisation, while leveraging strategic partnerships and our new
enterprise sales organisation to streamline go-to-market and enable
flexible, cohesive offerings for our customers.
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How we create long-term
stakeholder value
Our operational foundations
How
Performance
Culture
People
Our people are the driving force behind our mission, passionately dedicated to empowering learners
worldwide. Their commitment and expertise form the foundation of our success, shaping who we are
and what we achieve as a company.
Partners
Our partners share Pearson’s values and commitment to education. Our strong relationships with
governments, customers, non-governmental organisations (NGOs) and other global organisations help
us to amplify our positive impact on learners around the world.
We will remain committed to the needs, interests and
development of our people and partners by continuing
to invest in their growth, including in the evolution of
our career architecture, pathways and internal mobility
processes aimed at helping our people connect, learn
and reskill.
Innovation
Data & Insight
Through the effective and responsible use of data, we are able to know our customers better and
serve them more effectively. We are further developing our capabilities in data analytics and insights to
help identify skill gaps and provide compelling solutions to workforce challenges.
R&D and Product Innovation
Our dedicated learning efficacy and product teams are committed to creating learning products that
offer a great user experience and improved learning outcomes. Through ongoing innovation and
Research and Development (R&D), we develop and incorporate the most advanced technologies,
including generative AI, into our products and services.
Artificial Intelligence
We are integrating AI-driven tools across the company to enhance learning outcomes, personalise
educational experiences and streamline operations. Our AI tools cater to both students and
educators, enabling effective, impactful learning to take place at every stage of the educational journey.
We will continue to explore new technologies and
methodologies to enhance learning experiences
and outcomes, while also leveraging our innovation
architecture to systematically identify, experiment with,
and scale innovations to build a strong foundation for
long-term growth. Through this journey, we will remain
committed to responsible AI and ethical data practices,
ensuring transparency, fairness and impact
in education.
Capital
Allocation
Capital Allocation
We align our investment priorities around where we see the best opportunities for growth and
returns. Firstly, Assessments & Verification and then Enterprise Skills and Early Careers. English
Language Learning is relevant to each of these areas of investment focus.
We will invest both organically and inorganically in high-
growth segments to contribute to a higher, sustained
growth rate over time, while keeping a net debt to
EBITDA of around two times on average and upholding
our dividend policy.
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Evolving our brand
As the world’s lifelong learning company, our purpose is clear:
tohelp people realise the life they imagine through learning. This
isn’t just what wedo, it’s who we are, and we must reflect this
in how we show up every day. With a focused business strategy
that positions us for growth, we’re seizing the moment to make
our brand the driver it should be – a force that accelerates our
ambitions and brings clarity and strength to everything we do.
We will launch our new brand in 2025, taking bold steps to
strengthen our position as the leader in lifelong learning.
Wehave developed a comprehensive brand strategy that
notonly differentiates us in a competitive marketplace but also
amplifies the value we bring to our customers and stakeholders.
We see a significant opportunity to reframe how people think
about the role learning plays in their lives, elevating it to be as
vital as sleep, nutrition and exercise. While achieving a specific
grade, securing a new job or upskilling a workforce are significant
outcomes, learning science has shown us that the effects are
even more far-reaching. The research shows us that learning
impacts us cognitively, physically, emotionally, purposefully,
socially and economically. Our brand strategy is designed to
highlight the true power of learning, its multi-faceted outcomes
and our unique expertise, cementing our role as the partner of
choice forlearners and customers worldwide.
At the heart of this transformation is a new visual identity that
unifies our portfolio under a modern, cohesive and impactful
presence. Our refreshed brand will present us as a breakthrough
leader, making it easier for our customers to understand and
navigate the breadth of what we offer.
This clarity will drive deeper connections with
our audiences, ensuring that we continue to
stand out in the crowded landscape of learning
and assessments.
We recognise that rolling out a new brand is
a strategic journey, not an overnight change.
To maximise its impact, we will implement this
transformation in carefully planned phases,
beginning with the areas that are most critical
to our growth. Thisincludes a focused emphasis
on enabling key initiatives suchas Enterprise
Skilling and Early Careers – two segments where
we see significant opportunities to expand our
reach and deliver measurable value. By aligning
our brand launch with these priorities, we are
positioning ourselves to accelerate growth
andenhance our impact on individual learners
and organisations alike.
As we move forward, our new brand will be
a powerful engine for progress, supporting
our purpose and company behaviours. This
evolution marks a significant milestone in our
journey, underscoring our commitment to driving
innovation and delivering meaningful outcomes for
all those we serve.
This rebrand reflects our ambition
to activate our purpose, strengthen
our differentiated position, and
deepen trust with our
stakeholders through an
even stronger, more
focused brand identity.
Ginny Cartwright Ziegler
Chief Marketing Officer
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Engaging with our stakeholders
Pearson has a diverse network of trusted relationships with stakeholders, allowing us to leverage their insights and create real impact. All of these
stakeholders – shareholders, educators, employers, business partners, consumers, governments, communities, and employees – can contribute to
driving growth for the company while helping people realise the life they imagine through learning.
Stakeholder engagement
Educational Institutions & Educators
Why and how we engage
Our engagement with educators not only enables us to better
understand the evolving needs of the teaching profession, but
also provides unique insights on the needs of learners at all
levels. We also draw from the experience of educators to inform
the development of our digital tools, which are designed to
enhance the teaching and learning experience.
In our Virtual Schools business, our annual teacher and school
leader conferences bring together teachers, school staff and
Pearson teams to attend sessions facilitated by experts across
the learning and education industry.
In our US Student Assessment business, we hold working
sessions with educator committees in customer states as
assessments are being developed.
In our Higher Education business unit, we employ a full-
time team of active faculty advisers dedicated to supporting
instructors in the set-up and use of our products. We conducted
two surveys with faculty in 2024, measuring and tracking
educator sentiment on the use of generative AI in learning and
other topics. The business unit delivered nearly one hundred
professional development webinars, including some dedicated
exclusively to AI, that were attended by thousands of college and
university instructors.
We’re engaging with learners
and educators to inform
how we evolve our AI tools
andcontent, so we can create
a frictionless and personalised
learning experience.
Tom ap Simon
President – Higher Education
and VirtualLearning
In our English Language Learning business unit, we are shaping
our AI-powered Smart Lesson Generator tool with input and
feedback from educators as part of its development. This tool is
designed to help create customised lesson content and activities.
In the UK, we released the third Pearson School Report in 2024,
which brings together the perspectives of over 9,000 educators
and 2,000 students. The most recent report expanded in size
and scope to build an even richer snapshot of life in schools and
to articulate how educators are rising to meet challenges while
embracing opportunities such as digital innovation.
Outcome of engagement
Our strong relationships with educators act as a differentiator for
Pearson and allow us to become a trusted partner to them. Our
engagement nurtures a better understanding among educators
of our market offering, while also providing us with insights on
attitudes and engagement with our products.
Many of our Pearson authors are also educators, as well as
experts in their fields. They give us valuable insights about how
their own students use our products, and they help us test new
ways of using digital tools in the courseware they author.
Our Virtual Schools conferences ensure that educators learn
from one another in peer-to-peer engagement, tailoring
solutions and exploring learnings that support the needs
of students.
In our Higher Education business, our faculty engagement
provides ongoing feedback on new AI product features and
helps us understand how to best tailor those features to
the needs of faculty and students, helping to enhance their
learning experience.
The Pearson School Report is another example of how listening
to and engaging with educators builds trust and visibility with this
important customer group.
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Employers
Why and how we engage
Employers are a key stakeholder for Pearson, with their views
becoming increasingly important as demographic shifts and AI
drive demand for new skills and new pools of talent. As a result of
these dynamic shifts, we have identified Enterprise as a medium-
term growth vector for the business, and ongoing consultation
and conversations with employers have helped shape our
offering and realise the opportunities we see in this space. We
also provide useful insights that help employers understand the
evolving labour market and shifting skills demands linked to the
impact of AI.
Our Enterprise Learning and Skills business unit helps workers
gain the skills they need to boost their employability and open
new career opportunities. We also help employers understand,
maintain and enhance the value of their most important asset
– their people. In our Vocational Qualifications unit, we design
Pearson’s BTEC, Higher National and T Level qualifications with
relevant sector experts and employers to ensure they cover the
most relevant content.
We also provide employers with data, thought leadership and
unique insights – shaping their business decisions and helping
to raise the profile of Pearson as a leader in workforce upskilling,
career learning and development.
This year Pearson VUE will launch its ‘2025 Value of IT
Certification Candidate Report’, the ninth in an ongoing series,
analysing the experiences of nearly 24,000 professionals
worldwide who have earned IT certifications with Pearson VUE.
This global study offers insights into why individuals pursue
certifications, how they benefit personally and professionally, and
the effect on their organisation’s performance.
The Pearson Skills Outlook reports, a thought leadership
series that uses data to forecast skills trends, have become
an important outreach and engagement tool with employers.
Our Skills Outlook reports not only help with lead generation;
they also provide data and information to employers and HR
managers looking for a deeper understanding of in-demand skills
and how they may change in the future.
English Language Learning has also published a large research
report in 2024 that analyses the habits of English learners in five
countries and explores how employers can better support them
in the workplace.
Outcome of engagement
Engagement with employers helps us create offerings that meet
the evolving needs of technology-driven labour markets and
appeal to large enterprise customers. Specifically, engagement
with our enterprise customers is helping us refine our offering
and go-to-market approach. For example, we have signed a
global multi-year deal with ServiceNow, the AI platform for
business transformation, through which we aim to supercharge
workforce development and employee experiences in the age
of AI.
Business Partners
Why and how we engage
Working with partners that share our belief in doing business
responsibly strengthens our supply chain relationships and
reduces risk. This helps us to improve our product offerings and
progress our commitments.
We continue to analyse the carbon performance of our major
suppliers, including the use of language in our major supplier
contracts. We regularly engage directly with a targeted pool of
suppliers and encourage them to take steps to improve their
maturity.
Outcome of engagement
These actions are having a direct impact on how we execute
our procurement strategies and help grow our reputation as a
responsible business.
We are investing in the success of high-performing organisations
and contributing to the decarbonisation progress of those
suppliers.
We are also seeking suppliers that enrich Pearson’s products and
services with a wider range of perspectives, and further earn the
trust of our learners, while also investing in communities
We’ve made real progress
building a tech strategy
that supports a cross-
functional approach
todata,content delivery
and product
development.
MaryKay Wells
Chief Information Officer
Annual report and accounts 2024 Pearson plc 19
Strategic report Governance report Financial statements Other information
Stakeholder engagement continued
We are also making a concerted effort to push consumer insights
further into the company, through newsletters, employee
learning sessions and other resources. This helps us cultivate an
‘outside-in’ approach to understand the people who buy and use
our products and services and generates greater awareness of
the culture and trends that are impacting our business.
Outcome of engagement
Understanding our consumers allows us to be more effective in
how we design and create our products, along with go-to-market
strategies and ongoing implementation.
Consumer feedback has been critical in the roll-out of our
generative AI tools in our Higher Education Courseware, and we
take it into consideration throughout all stages of the product
innovation process, including design and development, roll-
out and expansion into new titles and continued iteration and
feature enhancement.
In autumn 2024, feedback was positive, with 75% of students
using the AI study tools ranking them as ‘helpful’ or ‘very helpful’
in achieving their academic goals. Early results also suggest
that students who use the study tools are four times as likely
to also be regularly employing non-AI study methods in the
eText, meaning they are engaging more holistically. Our product
managers act on other user feedback to improve AI experiences
in real time.
Consumers
Why and how we engage
With our efforts to engage more deeply with consumers,
Pearson is bringing to life its mission to create vibrant and
enriching learning experiences designed for real-life impact. Our
interaction with consumers helps us better understand how
they use our products, perceive our company and feel about the
trends driving learning in an era where digital consumption and
AI are shaping the landscape.
We research and engage with consumers holistically by studying
how they use our products, how they think and the culture that
shapes their behaviour. This includes conducting consumer focus
groups and ethnographic research, trend and sentiment analysis,
and competitive analysis. We also survey consumers directly to
gain unique insights.
This kind of engagement has been used inside Pearson+ and
in Mastering to gauge user opinions on the effectiveness of our
generative AI study tools.
Our Product teams also engage indirectly with consumers
by analysing layers of student usage data and testing
enhancements.
Our Connections Academy programme conducted research in
2024 on the impact of school/life balance on career planning,
with over 1,000 US K-12 students and over 1,000 US parents.
As part of research on the impact of strong English skills on job
satisfaction and pay, Pearson interviewed 1,000 speakers of
English as a second or additional language from Japan, Saudi
Arabia, Brazil, Italy and Florida (USA). According to 85% of
respondents, English is important for their work life, and 88%
think it will grow in importance over the next five years.
We’re combining the gift of
learning with innovation
to deliver exceptional
experiences for Pearson’s
consumers – opening
doors and creating
transformational
opportunities that
can change lives.
Ginny Cartwright Ziegler
Chief Marketing Officer
Annual report and accounts 2024 Pearson plc 20
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Government & Regulators
Why and how we engage
Government policymakers across the world are charged
with implementing policies to grow and sustain productive
economies, ensuring that individuals have the educational and
skill-development opportunities to achieve their life goals.
Pearson acts as an important partner to governments, schools,
colleges, universities and the business sector to help achieve
economic and educational goals within the countries in which
we operate. The importance of our assessments means they
often operate in highly regulated environments.
Governments everywhere are focused on how to position
themselves for the future of work, and how to take advantage of
technological advances to provide people with the requisite high-
quality education and training that meets the needs of a rapidly
evolving workforce.
Increasingly, the rise of AI use – particularly in the labour market
– challenges governments to devise sound policies that take
advantage of opportunities this technology brings, but also
mitigate against risks to the labour force.
Governments need support as economies face labour shortages,
particularly in high-demand sectors, and as students and
workers seek accelerated learning opportunities and skill
development. We engage with governments through meetings
and presentations with elected and appointed government
officials, and discuss key concepts including the impact of
technological innovation on the local labour force, skills-based
hiring, certifications and apprenticeships, which are all vital to
economic growth in their region.
Outcome of engagement
Our engagement helps inform policy decisions and share
best practice in focus areas related to education, training and
recruitment. Countries from all regions are prioritising the critical
topics of AI, digital transformation and energy transition when
developing policies and allocating investment on education
and skills.
Accordingly, we work with government leaders in key markets as
they develop policies and programmes to meet their economic
needs related to skills, training and education.
Communities
Why and how we engage
Pearson has a role in increasing access to education
around the world through our products and services, as
well as our participation in multi-stakeholder initiatives
such as the UN Global Compact, WorldSkills UK and the
Responsible Media Forum. Enabling more people to learn
and develop skills empowers communities and drives socio-
economic development.
We are supporting more learners through accessible, technology-
enabled solutions. For example, in 2024 we provided immigrants
with free access to our Pearson Test of English (PTE) in
partnership with Talent Beyond Boundaries, and we offered free
career planning and assessment support for girls in Afghanistan
through online learning provider Victory Afghanistan.
Our employees engage with their local communities through
volunteering, benefitting from five days of paid leave per year
to support educational or charitable causes. Credly badges
recognise the skills they develop through volunteering. We also
piloted interactive sustainability learning sessions with our not-
for-profit partners Fresk and Planet on Stage.
Outcome of engagement
Our engagement helps inform policy decisions and share
best practice in focus areas related to education, training and
recruitment. Countries from all regions are prioritising the critical
topics of AI, digital transformation and energy transition when
developing policies and allocating investment on education
and skills.
In 2024, our employees volunteered over 33,000 hours in
support of 360 causes. Employee participation in Learning for
Impact activities increased in 2024 to 11%, exceeding the
global average.
We also donated $90,360 in humanitarian aid to the American
Red Cross for hurricane relief.
Read more about our community engagement initiatives in Learning for
Impact on page 38.
Annual report and accounts 2024 Pearson plc 21
Strategic report Governance report Financial statements Other information
Stakeholder engagement continued
Employees
People and culture
We are committed to creating exceptional employee experiences,
meaningful career opportunities and a high-performing culture
that empowers our people to work in service to our customers.
Our purpose is clear: we help people realise the life they imagine
through learning.
This is the foundation that makes Pearson a great place to work.
We strive to be a company where people bring our purpose
to life, raise the bar and advance in their careers. When our
people’s needs are met, we believe we can better meet the
needs of our customers and drive sustainable growth.
Our business success and ability to positively impact society
heavily rely on our people, who are Pearson’s greatest asset.
We also know that managers account for as much as 70% of
the variance in employee team engagement. We empower our
managers with ongoing training and the right tools to foster a
culture of engagement and drive performance, so our people can
reach their full potential.
At the enterprise level, we regularly communicate with our
people through interactive forums, town halls and newsletters.
Outcome of engagement
Throughout 2024, we encouraged managers to hold regular
one-to-one meetings with their direct reports. Additionally, in
2024, 88% of employees actively participated in our engagement
survey with a Grand Mean score of 4.16 on a 5-point Likert scale,
up from 82% and 4.09 respectively in 2023.
Investors/Shareholders
Why and how we engage
Our shareholders play an important role in both monitoring and
safeguarding the governance of our company and in providing
access to capital. Some shareholders are also employees,
who have a critical role to play in the continued success of our
business.
We have strong and constructive relationships with our
key institutional investors and shareholders and regularly
communicate with them on key issues, including at our financial
results, our AGM and at investor meetings and conferences. We
held nearly 400 meetings with over 200 institutions over 2024,
both virtually and in person, and discussed financial, operational
and strategic matters.
Outcome of engagement
Our investors appreciate the time we spend with them providing
updates on our strategy and progress, and we continue to
develop how to communicate effectively to investors across a
range of formats.
Our 2024 AGM was held as a hybrid (combined physical and
electronic) meeting, enabling shareholders to participate, ask
questions and vote on resolutions via a live webcast, without
being physically present.
We have sought to respond to shareholders’ requests to provide
more comprehensive narrative disclosure on our engagement
activities, our response to feedback, and the talent markets that
inform our remuneration policies. You can read more in the
Directors’ Remuneration Report on pages 113-136.
Annual report and accounts 2024 Pearson plc 22
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Directors’ duties statement
In accordance with Section 172 of the Companies Act
2006 (see box to the right), the Directors fulfil their duties
to promote the success of the company through a well-
established governance framework. Typically, in large and
complex businesses such as Pearson, this framework
includes delegation of day-to-day decision-making to
employees of the Group.
This governance framework, summarised throughout this
document, is far more than a simple delegation of financial
authority, and includes the values and behaviours expected
of our employees and business partners, including the
standards to which they must adhere; how we engage
with stakeholders, including understanding and taking
into account their views and concerns; and how the Board
ensures that we have a robust system of control and
assurance processes in place.
In this annual report, we provide examples of how the
Directors promote the success of Pearson while taking into
account the consequences of decisions in the long term,
building relationships with stakeholders (including our
eight key stakeholder groups, as mentioned previously),
and ensuring that business is conducted ethically and
responsibly.
While there are many parts of this annual report that
illustrate how the Directors do this, with the support of
the wider business, the following sections in particular are
relevant:
Engaging with our stakeholders (pages 18-22),
whichoutlines:
How we serve and engage with each of our eight key
stakeholder groups, listen to their key concerns and
provide our responses.
How we have adapted our business to meet their needs.
How we have had regard to the need to foster the
company’s business relationships with each of the
stakeholder groups.
Understanding our stakeholders (pages 84-85), which
summarises:
How Directors have engaged with employees and
shareholders, and had regard to their interests.
Sustainability (pages 33-56), which describes:
Initiatives through which we strive to enable more
engaging learning experiences, that are accessible to
more people, and with a smaller carbon footprint.
Our commitment to creating a culture that prioritises
our customers, employees and sustainable procurement
practices.
How we align with widely accepted Sustainability
reporting frameworks including GRI, SASB and TCFD.
For further details on TCFD reporting, please see pages
44-48.
A continued understanding of the key issues affecting
stakeholders is an integral part of the Board’s decision-
making process. The insights that the Board gains through
its engagement mechanisms form an important part of the
context for all the Board’s discussions and decision-making
processes. For an insight into how the Board has considered
the interests of various stakeholders in its decision-making,
and the matters the Directors considered when balancing
various stakeholder perspectives, please see our case study
on page 86.
Section 172 of the Companies Act
In summary, as required by Section 172 of the
Companies Act 2006, a Director of a company must act
in the way they consider, in good faith, would most likely
promote the success of the company for the benefit of its
shareholders as a whole. In doing this, the Director must
have regard, among other matters, to:
a. the likely consequences of any decisions in the long
term,
b. the interests of the company’s employees,
c. the need to foster the company’s business
relationships with suppliers, customers and others,
d. the impact of the company’s operations on the
community and environment,
e. the company’s reputation for high standards of
business conduct, and
f. the need to act fairly as between members of the
company.
Annual report and accounts 2024 Pearson plc 23
Strategic report Governance report Financial statements Other information
Monitoring progress
Key performance indicators for 2024
Non-financial measures
24
23
22
21
20
Digital: 40%
Digital-enabled: 42%
Total digital: 82%
Digital: 44%
Digital-enabled: 35%
Total digital: 79%
Digital: 43%
Digital-enabled: 31%
Total digital: 74%
Digital: 45%
Digital-enabled: 28%
Total digital: 73%
Non-digital: 18%
Non-digital: 21%
Non-digital: 26%
Non-digital: 27%
Digital: 38% Digital-enabled: 44%
Total digital: 82%
Non-digital: 18%
Partner Schools
US enrolments
a
96k
(2023: 100k)
OnVUE volumes
2.3m
(2023: 2.7m)
PTE volume
1,108k
(2023: 1,231k)
Higher Education US
digital subscriptions
10.1m
(2023: 9.8m)
Consumer
Engagement
Objective: Create
engaging and
personalised
consumer experiences
NPS for Connections
Academy
+67
(2023: +67)
NPS for PTE
+60
(2023: +55)
Mondly paid subscriptions
495k
(2023: 432k)
Credly new registered
users
6.0m
(2023: 5.3m)
Pearson+ registered users
3.06m
(2023: 3.03m)
Product
Effectiveness
Objective: Improve
theeffectiveness of
our products to deliver
better outcomes
PTE speed of score return
1.3 days
(2023: 1.0 days)
VUE test volumes
b
20.7m
(2023: 20.7m)
VUE partner retention
99%
(2023: 94%)
Workforce Skills number
of enterprise customers
1,509
(2023: 1,547)
Credly enterprise customer
net retention rate
c
91%
(2023: 88%)
Higher Education product
usage – text units
4.7m
(2023: 4.5m)
a. Measure definition has changed to number of government-funded student enrolments at partner schools within
theUSasof 30 September 2023. Excludes private-pay students at Pearson Online Academy and district partnerships.
Thisismore closely aligned to business processes.
b. VUE test volumes include PTE and GED tests but sales for each of these tests are reflected in the English Language
Learning and Workforce Skills business units respectively. From 2024 Pearson VUE test volumes now include PDRI tests.
c. Previously reported ‘Workforce Skills enterprise customer net retention rate’ which combined Credly and Faethm. Methodology
change to only include Credly customer retention going forward as Faethm is not a retention based business.
d. The net emissions reduction figures have been assured by an independent third-party, SLR Consulting Ltd. % reduction
in total tCO
2
e above is calculated using a location-based methodology. In 2024, we updated our 2018 and 2023 GHG
emissions baselines to reflect recent acquisitions and disposals, and to align with changes in data methodology as a result
of transitioning to a new emissions data management system. Annual reductions include a 5% reduction in total tCO
2
e in
2024 vs 2023.
Please find further details on our Strategic KPIs here https://plc.pearson.com/en-GB/company/our-targets-kpis
Culture of Engagement & Community
Objective: Build a high performance culture, community and highly engaged workforce
Employee
engagement
Pearson uses
the Gallup
Q
12®
survey
to measure
engagement,
annually
4.16
Grand Mean
ona5-point
Likert scale
(2023: 4.09)
Investing in
talent
The % of
responses who
agree or strongly
agree to Gallup
Q
12®
survey
questions
In the last six
months, someone
at work has talked
to me about my
progress
78%
(2023: 73%)
This last year,
I havehad
opportunities
atwork to learn
and grow
77%
(2023: 76%)
Culture
index
The Grand Mean
of 3 Gallup Q
12®
surveyquestions
At work, I am
treatedwith
respect
My company
is committed
to building the
strengths of each
employee
If I raised a concern
about ethics and
integrity, I am
confident my
employer would
dowhat is right
4.24
Grand Mean on a
5-point Likert scale
(2023: 4.21)
Increasing
talent
Objective: Increase BIPOC/
BAMErepresentation at all
manager levels and maintain
overall gender parity
Representation
of BIPOC/BAME
employees at
manager level
and above
23%
(2023: 22%)
Global %
of female
employees
59%
(2023: 59%)
Digital Growth
Objective: Drive digital sales growth
R
See how this aligns strategy to management reward: page 119
R
Digital sales
Underlying growth in group digital and digital-enabled sales
+3%
(2023: +3%)
+4%
*
*Excluding OPM and
Strategic Review
Reduction in total tCO
2
in 2024 (vs 2018)
d
41%
Reduction in total
tCO
2
in 2023 (vs 2018)
d
38%
Sustainability Strategy
R
Objective: Reduce emissions by 50%
by 2030 vs 2018, and achieve Net Zero
Carbon by 2050 as measured through
% carbon reduction
Annual report and accounts 2024 Pearson plc 24
Strategic report Governance report Financial statements Other information
Operating cash flow is an
adjusted measure and
is presented in order to
align the cash flows with
corresponding adjusted
operating profit measures.
This is our net cash
generated from operations
as reported in our cash
flowstatement.
This is the proposed full year
dividend. Our dividend policy
is to be progressive and
sustainable.
This is a measure of financial
performance of shares
overtime.
A non-GAAP measure of how
efficiently we are generating
returns from our asset base.
Financial measures
R
See how this aligns strategy
tomanagement reward:
page119
Sales
b
£3,552m
Adjusted operating
profit
a
£600m
Operating profit
b
£541m
Net debt
a
£853m
Adjusted earnings
per share
a
62.1p
Basic earnings
per share
b
64.5p
Operating cash flow
and cash conversion
a
£662m
Net cash generated
from operations
b
£811m
Dividend per share
24.0p
Total shareholder
returns
c
36%
Return on capital
a
10.5%
a. See pages 219-224 for an
explanation and reconciliation
ofthese alternative
performancemeasures and non-
GAAP measures.
b. Statutory measure
c. Source: LSEG Workspace
Datastream
d. Comparatives were restated
in 2022
Note: See pages 219-224 for full
reconciliation of the alternative
performance measures to the
equivalent statutory measure.
This is our sales as reported
in our income statement.
A non-GAAP financial
measure that enables
management to consistently
track the underlying
operational performance
ofthe Group.
This is our operating profit
as reported in our income
statement.
This is a non-GAAP financial
measure and is used by
management to assess
theGroup’s cash position.
A non-GAAP financial
measure used to evaluate
performance.
A measure of the amount
ofprofit that can be
allocated to one share
ofourcommon stock.
20
21
22
23
24 £3,552m
£3,674m
£3,841m
£3,428m
£3,397m
20
21
22
23
24 £600m
£573m
£456m
£385m
£313m
20
21
22
23
24 £541m
£498m
£271m
£183m
£411m
20
21
22
23
24 £853m
£744m
£557m
£350m
£463m
20
21
22
23
24 62.1p
58.2p
51.8p
34.9p
28.7p
20
21
22
23
24 64.5p
53.1p
32.8p
23.5p
d
43.7p
d
20
21
22
23
24 £662m (110%)
£587m (102%)
£401m (88%)
£388m (101%)
£315m (101%)
20
21
22
23
24 £811m
£682m
£527m
£570m
£450m
20
21
22
23
24 24.0p
22.7p
21.5p
20.5p
19.5p
5 year
3 year
1 year 36%
+125%
+130%
22
21
23
24 10.5%
10.3%
8.7%
7.9%
R
R
R
R
R
Delivering results
Annual report and accounts 2024 Pearson plc 25
Strategic report Governance report Financial statements Other information
Financial Summary
£m 2024 2023
Business performance
Sales 3,552 3,674
Adjusted operating profit 600 573
Operating cash flow 662 587
Free cash flow 490 387
Adjusted earnings per share 62.1p 58.2p
2024 was another year of good financial
performance. The progress we have
made over recent years shows real
momentum in the business, which gives
us confidence in delivering our guidance
for 2025 and beyond.
Sally Johnson
Chief Financial Officer
Financial review
£m 2024 2023
Statutory results
Sales 3,552 3,674
Operating profit 541 498
Profit for the year 435 380
Net cash generated from operations 811 682
Basic earnings per share 64.5p 53.1p
Throughout this section: a) Growth rates are on an underlying basis unless otherwise stated. Underlying growth rates exclude currency
movements and portfolio changes; b) The ‘business performance’ measures are non-GAAP measures, and reconciliations to the
equivalent statutory heading under IFRS are included in the financial key performance indicators section on pages 219-224; c) Constant
exchange rates are calculated by assuming the average FX in the prior year prevailed through the current year.
Annual report and accounts 2024 Pearson plc 26
Strategic report Governance report Financial statements Other information
2025 expectations
Medium term guidance
reconfirmed
Underlying sales
growth
Adjusted
operating profit
Free cash flow
conversion
Interest** Tax**
In line with current market
expectations
90-100%
+ £0.1bn State
Aid repayment
c.£65m 24% to 25%
Mid-single digit underlying
sales Compound Annual Growth
Rate (CAGR)
Average margin growth of 40
basis points (bps) per annum*
90-100% free cash flow
conversion, on average, across
the period
* Adjusted operating profit margins. ** As reflected in adjusted earnings.
NB: 2025 consensus on the Pearson website dated 27 January 2025; underlying sales growth 4.4%, adjusted operating profit of £656m at £:$ 1.23.
For reference, each 1c move in USD FX rate equates to £5m of adjusted operating profit.
Operating results
On a headline basis, sales decreased by £122m or 3% from £3,674m in 2023 to £3,552m in 2024 and reported operating profit
increased by £43m from £498m in 2023 to £541m in 2024. In addition, adjusted operating profit increased by £27m or 5% from £573m
in 2023 to £600m in 2024 (for a reconciliation of this measure see page 28 and note 2 to the consolidated financial statements).
The reported operating profit of £541m in 2024 compares to an operating profit of £498m in 2023 due primarily to unfavourable FX
movements, investment and inflation costs being offset by operating leverage on sales growth and cost efficiencies.
The headline basis simply compares the reported results for 2024 with those for 2023. We also present sales and profits on an
underlying basis which excludes the effects of exchange, the effect of portfolio changes arising from acquisitions and disposals and the
impact of adopting new accounting standards that are not retrospectively applied. Our portfolio change is calculated by excluding sales
and profits made by businesses disposed in either 2024 or 2023 and by ensuring the contribution from acquisitions is comparable year
on year. Portfolio changes mainly relate to the disposals of the Group’s interests in Pearson Online Learning Services (‘POLS’), Pearson
College, our international courseware local publishing business in India and businesses within Higher Education in 2023, and the
acquisition of PDRI in 2023.
On an underlying basis, sales increased by 2% in 2024 compared to 2023 and adjusted operating profit increased by 10%. Currency
movements decreased sales by £104m and decreased adjusted operating profit by £26m. Portfolio changes decreased sales by £97m
and decreased adjusted operating profit by £6m. There were no new accounting standards adopted in 2024 that impacted sales or
statutory or adjusted operating profits.
Group Financial Expectations
2025 outlook
We expect Group underlying sales growth and adjusted operating
profit will be in line with current market expectations. Our interest
charge will be c.£65m reflecting the impact of the Education
Bond and our intention to commence a £350m share buyback.
We expect the effective tax rate on adjusted profit before tax to
be between 24% and 25%. From January this year, Workforce
Skills became Enterprise Learning and Skills, bringing together
Pearson’s enterprise sales capabilities globally (excluding those of
Pearson VUE).
In Assessment & Qualifications we expect sales growth of low
to mid-single digit.
In Virtual Learning we expect to return to growth in H2 and
the full year, driven by enrolment increases, partially from new
school openings, for the 25/26 academic year.
In Higher Education we expect sales growth in 2025 to be
higher than in 2024 as we build on the successful results
of our sales team transformation and product innovations,
particularly using AI.
In English Language Learning we expect that sales growth will
moderate given the likely impacts of elections on immigration
rates in 2025 affecting our PTE business.
In Enterprise Learning and Skills we expect sales to
grow high single digit with Vocational Qualifications seeing
solid growth and the addition of several new contracts for
Enterprise Solutions.
Included within this guidance is new investment to support
our strategy and drive growth, including brand and innovation
spend, as well as transformation costs. This investment is more
than offset by the margin on sales growth, and operational
improvements which drive the Group’s margin expansion.
We expect a free cash flow conversion of 90-100% plus the
anticipated £0.1bn State Aid repayment in 2025.
Annual report and accounts 2024 Pearson plc 27
Strategic report Governance report Financial statements Other information
Financial review continued
All figures in £ millions 2024 2023
Operating profit 541 498
Add back: Cost of major reorganisation (2)
Add back: Property charges 11
Add back: Intangible charges 41 48
Add back: UK pension discretionary increases 13
Add back: Other net gains and losses 7 16
Adjusted operating profit 600 573
Adjusted operating profit includes the results from discontinued operations when relevant but
excludes charges for acquired intangible amortisation and impairment, acquisition related costs,
gains and losses arising from disposals, the cost of major reorganisation and associated property
charges and one-off costs related to the UK pension scheme. A summary of these adjustments is
included below and in more detail in note 2 to the consolidated financial statements.
In 2024, the costs of major reorganisation relate to a release of £2m for amounts previously accrued
that are no longer required.
In 2024, there are no property charges. In 2023, charges of £11m relate to impairments of property
assets arising from the impact of updates in 2023 to assumptions initially made during the 2022 and
2021 reorganisation programmes.
Intangible amortisation charges in 2024 were £41m compared to a charge of £48m in 2023. This is
due to decreased amortisation from recent disposals partially offset by additional amortisation from
recent acquisitions.
UK pension discretionary increases in 2024 relate to one-off pension increases awarded to certain
cohorts of pensioners in response to the cost of living crisis.
Other net gains and losses in 2024 relate to costs arising from prior year acquisitions and disposals,
partially offset by a gain on the partial disposal of an investment in an associate. In 2023, other
net gains and losses relate largely to the gain on disposal of the Pearson Online Learning Services
(POLS) business and gains relating to the releases of accruals and a provision related to previous
acquisitions and disposals, which were more than offset by losses on the disposal of Pearson College
and costs related to disposals and acquisitions.
Business Unit Results
£m 2024 2023 Headline growth CER Growth
Underlying
growth
Sales
Assessment & Qualifications 1,591 1,559 2% 4% 3%
Virtual Learning 489 616 (21)% (19)% (4)%
Higher Education 826 855 (3)% (1)% 1%
English Language Learning 420 415 1% 8% 8%
Workforce Skills 226 220 3% 4% 6%
Strategic Review 9 (100)% (100)% (100)%
Total 3,552 3,674 (3)% 0% 2%
Total, excluding OPM
1
and Strategic Review
2
3%
Adjusted operating
profit/loss
Assessment & Qualifications 368 350 5% 8% 7%
Virtual Learning 66 76 (13)% (9)% (9)%
Higher Education 108 110 (2)% 2% 12%
English Language Learning 50 47 6% 30% 30%
Workforce Skills 8 (8) 200% 188% 200%
Strategic Review (2) 100% 100% 100%
Total 600 573 5% 9% 10%
1. We completed the sale of the Pearson Online Learning Services (POLS) business in June 2023 and as such have
removed it from underlying measures throughout. Within this specific measure we exclude our entire OPM
business (POLS and ASU) to aid comparison to guidance.
2. Strategic Review is sales in international courseware local publishing businesses which have been wound down.
As expected, there are no sales in these businesses in 2024.
Assessment & Qualifications
In Assessment & Qualifications, sales increased 2% on a headline basis and 3% on an underlying
basis. Adjusted operating profit increased 7% in underlying terms due to operating leverage on
sales growth partially offset by inflation, and 5% in headline terms due to this and portfolio changes
partially offset by currency movements.
Pearson VUE sales were up 3% in underlying terms driven by favourable mix, with PDRI seeing good
growth. Pearson VUE test volumes remained stable year on year and we improved upon our already
high contract renewal track record, reporting a rate of 99% across the business for 2024.
In US Student Assessment, sales increased 1% in underlying terms supported by several key contract
renewals.
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In Clinical Assessment, sales increased 4% in underlying terms due to pricing, digital product growth
and successful new product launches.
In UK and International Qualifications, sales increased 8% in underlying terms benefitting from
volume, pricing, and International growth.
Virtual Learning
In Virtual Learning, sales decreased 21% on a headline basis primarily due to the final portion of
the OPM ASU contract in the first half of 2023, the disposal of the POLS business and currency
movements, and 4% on an underlying basis. Adjusted operating profit decreased 9% in underlying
terms, with the prior year comparator benefitting from the ASU contract. Adjusted operating profit
decreased 13% in headline terms due to this coupled with the disposal of the POLS business and
currency movements.
Virtual Schools sales were down 1%, due to the previously announced partner school losses.
Enrolments for the 2024/25 academic year were up 4% on a same school basis and we also opened
3 new schools in 2024 taking our total to 40.
Higher Education
In Higher Education, sales decreased 3% on a headline basis and grew 1% on an underlying basis.
Adjusted operating profit increased 12% in underlying terms driven primarily by cost savings
partially offset by inflation, restructuring charges and one off investment in building a K-12 direct
sales channel, and decreased 2% in headline terms due to this, portfolio changes and currency
movements.
In the US, sales grew 2% driven by continued gains in adoption share, enrolments, and pricing,
partially offset by mix impacts. There was strong growth in Inclusive Access, up 24%, and we
delivered 3% growth in US digital subscriptions. Pearson+ registered users increased 1% compared
to the prior Fall semester, with paid subscriptions flat over the same period. In addition, we have
been successful in monetising our Channels product.
English Language Learning
In English Language Learning, sales were up 1% on a headline basis due to strong growth in
Institutional offset by currency movements and 8% on an underlying basis. Adjusted operating
profit increased by 30% in underlying terms due to operating leverage on sales and increased 6% in
headline terms as this was partially offset by currency movements.
PTE performed well against a tough market backdrop of tightening migration policies. While volumes
declined 10% we grew the business and continued to gain market share. Our Institutional business
continues to deliver a strong performance especially in the Middle East and Latin America markets.
Our Online Self-Study business, Mondly, performed well with paid subscriptions increasing 14%
versus the prior year.
Workforce Skills
In Workforce Skills, sales were up 3% on a headline basis and 6% on an underlying basis. The
business unit turned profitable in 2024 delivering an adjusted operating profit of £8m due to trading
and cost efficiencies.
Sales growth was driven by solid performances in both the Vocational Qualifications and Workforce
Solutions businesses. The Vocational Qualifications business grew by 5% in underlying terms. The
Workforce Solutions business grew by 6% in underlying terms with the Credly enterprise customer
net retention rate increasing to 91%.
Net Finance Costs
Net finance costs increased on a headline basis from a net cost of £5m in 2023 to a net cost of £31m
in 2024. The increase is primarily due to increased borrowings and losses on investments held at
fair value through profit and loss (FVTPL) compared to gains in 2023, partially offset by gains arising
from mark to market movements on derivatives compared to losses in 2023 and the recognition of
interest related to the favourable decision on the State Aid matter (see Taxation section and note 7
to the consolidated financial statements for further details).
Adjusted net finance costs reflected in adjusted earnings in 2024 was £45m, compared to £33m
in 2023. The difference is primarily due to increased interest costs on borrowings, partially offset
by interest recognised in relation to the State Aid matter (see Taxation section and note 7 to the
consolidated financial statements for further details).
Net finance income in respect of retirement benefits has been excluded from our adjusted earnings
as we believe the income statement presentation does not reflect the economic substance of the
underlying assets and liabilities. Also included in the net finance costs (but not in our adjusted
measure) are interest costs relating to acquisition or disposal transactions as it is considered part
of the acquisition cost or disposal proceeds rather than being reflective of the underlying financing
costs of the Group. Foreign exchange, fair value movements on investments classified as FVTPL
and other gains and losses on derivatives are excluded from adjusted earnings as they represent
short-term fluctuations in market value and are subject to significant volatility. Other gains and losses
may not be realised in due course as it is normally the intention to hold the related instruments to
maturity. Interest on certain tax provisions is excluded from our adjusted measure in order to mirror
the treatment of the underlying tax item. In 2024, the total of these items excluded from adjusted
earnings was income of £14m compared to income of £28m in 2023.
All figures in £ millions 2024 2023
Adjusted net finance costs (45) (33)
Finance income in respect of retirement benefits 21 26
Fair value movements on investments held at FVTPL (11) 13
Other net finance costs 4 (11)
Net finance costs (31) (5)
Annual report and accounts 2024 Pearson plc 29
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Financial review continued
Taxation
The reported tax charge on a statutory basis in 2024 was £75m (14.7%) compared to a £113m
charge (23.0%) in 2023. The reduction in the statutory rate of tax in 2024 is principally due to the
release of provisions held in relation to the State Aid matter. In September 2024, the Court of
Justice of the European Union (‘CJEU’) handed down its decision, finding that no State Aid had been
provided and as a consequence annulling the European Commission’s previous decision in full and
setting aside the judgment of the EU General Court. In light of the CJEU decision, the Group has now
fully released the £63m provision for tax and £5m provision for interest on tax held in relation to
this matter, leaving on the balance sheet a receivable for the £97m tax and £8m interest on tax paid
under the Charging Notices issued by HMRC in 2021. These receivables have now been reclassified
as current assets. In addition, HMRC Guidance issued to facilitate these pending repayments
confirms that interest will be paid on the tax element of the amounts previously collected and a £9m
interest accrual has also therefore been recorded as mentioned in net finance costs sections above.
The tax on adjusted earnings in 2024 was a charge of £136m (2023: £124m), corresponding to
an adjusted effective tax rate on adjusted profit before tax of 24.4% (2023: 23.0%). The increase
in the effective rate from the prior year is primarily due to reduced availability of tax credits in
key jurisdictions. For a reconciliation of the adjusted measure see the financial key performance
indicators section on pages 219-224.
In 2024, there was a net tax payment of £119m (2023: £97m). The overall amount increased due to
an increase in profits and a reduction in the level of tax credits available in key territories.
A net deferred tax liability of £11m is recognised in 2024 compared to a net deferred tax liability of
£11m in 2023. The current tax creditor principally consists of provisions for tax uncertainties.
Earnings per share
Basic earnings per share is 64.5p in 2024 compared to 53.1p in 2023. The increase in 2024 is mainly
due to increased operating profits, decreased tax charges and a decrease in the number of shares
following the share buy back, partially offset by increased interest charges.
Adjusted earnings includes adjusted operating profit and adjusted finance and tax charges. The
reconciling items between the statutory inputs to earnings per share and the adjusted inputs are
discussed in the previous sections.
Adjusted earnings per share is 62.1p in 2024 compared to 58.2p in 2023 reflecting adjusted
operating profit growth and the reduction in issued shares as a result of share buybacks, partially
offset by increased interest and tax charges.
Other comprehensive income
Included in other comprehensive income are the net exchange differences on translation of foreign
operations. The loss on translation of £35m in 2024 compares to a loss in 2023 of £177m. The
loss in 2024 arises from an overall weakening of the majority of currencies to which the Group is
exposed, partially offset by a slight strengthening of the US dollar. A significant proportion of the
Group’s operations are based in the US and the US dollar strengthened in 2024 from an opening
rate of £1:$1.27 to a closing rate at the end of 2024 of £1:$1.25. At the end of 2023, the US dollar
had weakened from an opening rate of £1:$1.21 to a closing rate of £1:$1.27. The loss in 2023 was
driven by this movement in the US dollar.
Also included in other comprehensive income in 2024 is an actuarial gain of £5m in relation to the
retirement benefit obligations of the Group. The gain arises mainly from a decrease in liabilities
driven by higher discount rates, largely offset by losses on assets and experience losses. The
actuarial gain in 2024 of £5m compares to an actuarial loss in 2023 of £85m.
Fair value losses of £2m (2023: gain of £1m) have been recognised in other comprehensive income
and relate to movements in the value of investments in listed and unlisted securities held at fair
value through other comprehensive income (FVOCI).
In 2023, a gain of £122m was recycled from the currency translation reserve to the income
statement in relation to the disposal of the POLS business.
Cash flow and working capital
Net cash generated from operations, was £811m in 2024 compared to £682m in 2023. The increase
is largely explained by the drop-through of increased trading profits, a reduction in reorganisation
cash outflow and favourable working capital movements.
Our operating cash flow measure is an adjusted measure used to align cash flows with our adjusted
profit measures. Compared to net cash generated from operations, this measure excludes
reorganisation costs and acquisition costs but includes regular dividends from associates. It also
includes capital expenditure on property, plant, equipment and software, and additions to right-of-
use assets as well as disposal proceeds from the sale of property, plant, equipment and right-of-use
assets (including the impacts of transfers to/from investment in finance lease receivable). In 2024,
reorganisation cash outflow was £8m compared to £63m in 2023.
Operating cash flow increased on a headline basis by £75m from £587m in 2023 to £662m in 2024.
The increase is largely explained by the drop-through of increased trading profits and favourable
working capital.
Free cash flow increased on a headline basis by £103m from £387m in 2023 to £490m in 2024.
When compared to operating cash flow, free cash flow includes tax paid, net finance costs paid and
net costs paid for major reorganisation.
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In 2024, there was an overall £234m increase in cash and cash equivalents compared to a decrease
of £234m in 2023. The increase in 2024 is primarily due to the cash inflow from operations of £811m
and net proceeds from borrowings of £344m, offset by payments for acquisitions of subsidiaries of
£39m, dividends paid of £156m, share buyback programme payments of £318m, other own share
purchases of £40m, tax paid of £119m, net interest payments of £45m, capital expenditure on
property, plant and equipment and intangibles of £124m, and repayments of lease liabilities
of £78m.
All figures in £ millions 2024 2023
Net cash generated from operations 811 682
Dividends from joint ventures and associates 2
Purchase / disposal of PPE and software (118) (121)
Net addition of right-of-use assets (46) (41)
Net costs paid for major reorganisation 8 63
Other net gains and losses 5 4
Operating cash flow 662 587
Tax paid (119) (97)
Net finance costs paid (45) (40)
Net cost paid for major reorganisation (8) (63)
Free cash flow 490 387
Liquidity and capital resources
The Group’s net debt increased from £744m at the end of 2023 to £853m at the end of 2024. The
increase is largely due to free cash flow being more than offset by the share buy back programme
and dividend payments.
In 2024, the Group issued a new £350m 5.375% GBP denominated 10 year Education Bond. The
bond was admitted to trading on the London Stock Exchange. The proceeds from the bond will be
used to finance or refinance projects or expenditure that meets the Eligible categories set out in the
Group’s Social Bond Framework.
At 31 December 2024, the Group had available liquidity of £1.2bn comprising central cash balances
and its undrawn $1bn Revolving Credit Facility (RCF) which matures in February 2028, but which has
options to extend the maturity to February 2030. In assessing the Group’s liquidity and viability, the
Board analysed a variety of downside scenarios including a severe but plausible downside scenario,
where the Group is impacted by a combination of all principal risks, as well as reverse stress
testing to identify what would be required to either breach covenants or run out of liquidity. The
Group would maintain comfortable liquidity headroom and sufficient headroom against covenant
requirements during the period under assessment in the severe but plausible scenario, even before
modelling the mitigating effect of actions that management would take in the event that these
downside risks were to crystallise.
In all scenarios it is assumed that the Revolving Credit Facility is available.
At 31 December 2024, the Group was rated BBB (stable outlook) with Fitch and Baa2 (stable outlook)
with Moody’s.
Net debt
All figures in £ millions 2024 2023
Cash and cash equivalents (excluding overdrafts) 543 312
Overdrafts (3)
Investment in finance lease 83 100
Derivative financial instruments (7) 5
Bonds (955) (611)
Lease liabilities (517) (547)
Net debt (853) (744)
Post-retirement benefits
Pearson operates a variety of pension and post-retirement plans. The UK Group pension plan has by
far the largest defined benefit section. The Group has some smaller defined benefit sections in the
US and Canada but, outside the UK, most of the companies operate defined contribution plans.
The charge to profit in respect of worldwide pensions and post-retirement benefits amounted to
£60m in 2024 (2023: £45m), of which a charge of £81m (2023: £71m) was reported in operating
profit and income of £21m (2023: £26m) was reported in other net finance costs. In 2024, a charge
of £13m related to one-off discretionary pension increases has been excluded from adjusted
operating profit.
The overall surplus on UK Group pension plans of £491m at the end of 2023 has decreased to
a surplus of £484m at the end of 2024. The decrease has arisen principally due to the one-off
discretionary pension increases granted in the year, partially offset by the actuarial gain noted in
the other comprehensive income section above. In total, the worldwide net position in respect of
pensions and other post-retirement benefits decreased from a net asset of £455m at the end of
2023 to a net asset of £450m at the end of 2024.
Annual report and accounts 2024 Pearson plc 31
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Financial review continued
Businesses acquired and disposed
There were no material acquisitions of subsidiaries in 2024. In March 2023, the Group completed
the acquisition of 100% of the share capital of Personnel Decisions Research Institutes, LLC (‘PDRI’)
for cash consideration of £152m ($187m).
The cash outflow in 2024 relating to acquisitions of subsidiaries was £39m, arising from the payment
of deferred consideration in respect of prior year acquisitions, mainly Credly and Mondly, which
were acquired in 2022. There were also £5m of acquisition related costs. In addition, there were
£7m of cash outflows relating to the acquisition of investments. The cash outflow in 2023 relating to
acquisitions of subsidiaries was £171m plus £4m of acquisition costs. In addition, there were cash
outflows relating to the acquisition of associates of £5m and investments of £8m.
There were no disposals of subsidiaries in 2024. In 2023, the Group disposed of its interests in
its POLS businesses in the US, UK, Australia and India, Pearson College and the international
courseware local publishing business in India. In 2024 and 2023, the cash outflow from the disposal
of businesses of £7m (2023: £38m) mainly relates to the businesses disposed in 2023.
Dividends
The dividend accounted for in our 2024 financial statements totalling £156m represents the final
dividend in respect of 2023 (15.7p) and the interim dividend for 2024 (7.4p). We are proposing a
final dividend for 2024 of 16.6p bringing the total paid and payable in respect of 2024 to 24.0p. This
final 2024 dividend, which was approved by the Board in February 2025, is subject to approval at the
forthcoming AGM. For 2024, the dividend is covered 2.6 times by adjusted earnings.
Share buyback
On 20 September 2023, the Board approved a £300m share buyback programme in order to
return capital to shareholders, with a £200m extension being announced by the Group on 1 March
2024. This programme and the extension completed in 2024. During 2024, approximately 32m
(2023: 20m) shares were bought back and cancelled at a cost of £318m (2023: £186m). The nominal
value of these shares, £8m (2023: £5m), was transferred to the capital redemption reserve, and
the remainder of the purchase price was recorded within retained earnings. At 31 December 2024,
no further liability remains (2023: £118m) for shares contracted to be repurchased but where the
repurchases are still outstanding.
On 27 February 2025, the Board approved a £350m share buyback programme in order to return
capital to shareholders.
Climate change
The Group has assessed the impacts of climate change on the Group’s financial statements. The
assessment did not identify any material impact on the Group’s significant judgements or estimates,
the recoverability of the Group’s assets at 31 December 2024 or the assessment of going concern
for the period to June 2026.
Conclusion
2024 performance was in line with expectations, with excellent margin expansion. We saw strong
free cashflow and this, combined with our strong balance sheet, means we are announcing a further
£350m share buyback.
Our confidence in the future and the strength of the business is reflected in our guidance for 2025
and beyond.
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Learning for Impact
Sustainability
Why sustainability matters for Pearson
Significant demographic shifts and rapid advances in AI are
increasingly important growth drivers for education and work.
There is a growing demand and pressing need for high-quality
learning that is available for people of all ages and circumstances.
As the world’s lifelong learning company, enabling transformative
learning journeys is fundamental to everything we do. With a
constant focus on learner needs and accessibility, we combine
content and technology responsibly to improve operational
performance and productivity, minimise our environmental impact
and ensure that we remain a key player in our industry. This enables
us to create engaging products that fuel a desire to learn.
Learning for Impact framework
Our approach to sustainability is founded on our Learning for
Impact framework and deeply rooted in our strategy. We strive
for impact across three pillars:
Driving learning for everyone with our products.
Empowering our people to make a difference.
Leading responsibly for a better planet.
We continually review and refine our approach, ensuring we
prioritise the areas of greatest impact for our business, our
learners and other stakeholders – including developing the skills
of learners and employees, protecting our consumers’ data and
decarbonising our business.
Strong governance and effective policies underpin our approach.
Our Reputation & Responsibility Committee (RRC) monitors our
environmental and social impact topics, reporting to the Board on
our sustainability progress. We keep our governance approach
under continuous review to ensure it remains fit for purpose. Read
more about our governance structure on pages 96-98.
We measure our progress against material topics and our
Learning for Impact framework through our corporate non-
financial KPIs (see page 24). Stakeholder engagement ensures
we are delivering on our purpose to help people realise the
life they imagine through learning. Independent ratings and
rankings validate that we are improving shareholder value, while
contributing to a more equitable world. Our KPIs are subject to
regular Board review and are linked to Directors’ remuneration
(see page 113).
Expanding our impact and outlook
During 2024, we made substantial progress towards our
Learning for Impact objectives and laid the foundations to deliver
our social and environmental ambitions in 2025 and beyond. Key
highlights include:
Actively preparing our business for compliance with the
Corporate Sustainability Reporting Directive (CSRD) and
additional mandatory reporting requirements. We are finalising
our double materiality assessment.
Increasing use of AI across our portfolio to unlock additional
learning opportunities. Pearson remains deeply committed to
the responsible use of AI. We focused on further strengthening
our policy framework and building partnerships to define best
practice and establish common standards.
Ongoing improvements in employee engagement. Our
development programmes have empowered managers
and helped them effectively support their teams to drive
performance.
Significant expansion of learning opportunities for all
employees, focusing on advanced technologies, leadership and
development, helping employees grow their careers and play
their part in delivering our strategy.
Opening up additional employee communication channels,
giving our people more opportunities to provide feedback and
help shape the future of our business.
Continuing to use our learning and credentialling platforms
to develop the skills individuals in our communities need to
thrive, including on AI.
5.3% reduction in greenhouse gas (GHG) emissions (since
2023, location-based), moving us even closer to our short-term
decarbonisation goals and updating our Climate Action Plan,
setting out our long-term path to decarbonisation.
Launching an Education Bond to support eligible projects
targeting hard-to-reach learners and communities.
We appreciate the transformative
power of learning and focus
on using technology to build
vibrant and engaging
products that make
learning accessible to all
throughout their lives.
Cinthia Nespoli
General Counsel and Executive
Leader for Sustainability
We are proud of our 2024 achievements. The following sections
expand on our progress and demonstrate how we create value
for stakeholders, grow our business and contribute to the UN
Sustainable Development Goals (SDGs) through our business
model and Learning for Impact framework.
Our main areas of focus in 2025 are:
Ongoing stakeholder engagement to shape the evolution of
our Learning for Impact framework and how we measure
progress towards our ambitions.
Establishing new career and performance management
frameworks to transform talent development at Pearson,
enhancing productivity and career development opportunities
and driving growth.
Developing innovative partnerships that align with our brand
and purpose and further benefit learners.
Enhancing our long-term environmental strategy to reflect our
increased use of AI and evolving our technology platforms to
continue to run on renewable energy.
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Sustainability continued
Contributing to sustainable development globally
The UN SDGs exist to achieve a better and more sustainable future for all. Through our Learning for
Impact framework, we contribute to the following SDGs:
SDG 4 — Quality education. With our focus on lifelong learning, we recognise
that Pearson can play a unique role in increasing access to education around
the world. We monitor our progress on extending our product reach through
our consumer engagement metrics. See page 24.
SDG 8 — Decent work and economic growth. We work closely with
governments, educators and employers around the world to build the skills
needed for tomorrow’s workforce. For example, over one million professionals
have completed AI-related learning on Credly. See page 35.
SDG 10 — Reduced inequalities. We strive to develop inclusive products that
support every learner’s needs. Our collaboration with Saint Louis University
to develop Inclusio — an AI-powered solution for the visually impaired — is
making science, technology, engineering and mathematics more accessible to
blind learners. See page 36.
Rankings and recognition
Independent rankings help our investors evaluate our performance and management of
sustainability risks and opportunities. In 2024, we received the following recognition:
Sustainalytics. Included in the Global Top 50 list. Again classified as Negligible Risk, ranking
as the leading company in our industry.
S&P CSA (Dow Jones Sustainability Indices). Achieved the best score in our industry and
a listing in the S&P Sustainability Yearbook.
FTSE4Good Index. Constituent of the FTSE4Good Index Series in the top 1% of our sector.
ISS. Improved our score to B-.
Measuring progress on our commitments
Our sustainability pillars – Learning for Impact
1
2
3
Driving learning for everyone with our products Empowering our people to make a difference Leading responsibly for a better planet
We create impact and contribute to shareholder value by…
Widening access to learning and enhancing consumer engagement
and business growth opportunities through technology and
application of learning science.
Read more on page 35
Building a culture of engagement and community to support high
performance and impact.
Read more on page 38
Reducing our environmental impact in partnership with
our value chain.
Read more on page 41
Underpinning everything we do with robust governance, a strong culture and effective policies.
Read more on page 56
Our purpose — To help people realise the life they imagine through learning
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Driving learning for everyone
with our products
The development and adoption of AI and digital technologies
rapidly increased in 2024. If applied responsibly, these new
technologies can transform access to learning and acquisition of
knowledge. At Pearson, we combine technology and best-in-class
learning science to bring positive change to the way people learn
throughout their lives. We maintain a constant focus on making
learning more accessible and engaging to reach more people,
from schools to workplaces.
Over 80% of our products are digital or digitally-enabled,
contributing to overall sales growth in 2024 of 4% (excluding the
OPM and Strategic Review businesses).
Access powered by technology
Learning fuels the critical breakthroughs needed to resolve
societal challenges and realise personal goals. New technologies
can spur more effective learning and remove obstacles that
learners face, accelerating progress for individuals, businesses,
and wider society. As discussed throughout this report, and
summarised on pages 6 and 7, we continue to infuse AI into
more products, guided by learning science and our Learning
Design Principles, and we are committed to incorporating
technology responsibly to enhance learning outcomes.
Pearson is spearheading research into the use of AI in education,
sharing our findings and insights on an ongoing basis. Our early
studies published in 2024 have revealed that AI study tools may
encourage more effective study habits, such as note-taking and
self-testing. The research also indicated that students using
Pearson’s AI tools engage in more sessions with their eTextbooks
than those not using the technology. We presented this research to
more than 5,000 registrants at the ED.tech Symposium in October
2024, as part of Pearson’s ongoing efforts to upskill teachers
on AI in education. In September 2024, our English Language
Learning business ran a webinar series on AI in language teaching.
As members of the TeachAI Advisory Committee, we contribute
to developing policy resources that help education leaders to
mitigate the risks and realise the benefits of AI. We have also started
collaborating with TeachAI on a new AI literacy framework.
Case study: Building the skills of tomorrow
We are committed to helping learners adapt to workforce
changes and supporting businesses to build skills for future
success. Our Skills Outlook series explores future skills
needs, as well as how AI can increase individual productivity.
A dedicated Skills Map of the US explores automation, AI and
demographic shifts to help businesses and policymakers
prepare for the future.
As more businesses integrate AI into their operations,
employees will need to upskill. In 2024, Credly issued its
one millionth badge for AI-related learning. We also offer
Certiport Gen AI certification and an Extended Project
Qualification for young people on AI. Our partnership with
Degreed helps businesses identify AI skills gaps and prioritise
training needs. Our strategic collaboration with Microsoft
will expand learning opportunities, accelerate AI proficiency
in the workforce and enable organisations to realise the full
value of AI.
English is a critical skill for the global workforce, but it is
challenging to accurately define the level of proficiency
required for individual roles. Based on Pearson’s Global
Scale of English (GSE) framework, GSE Job Profiles set
accurate English language benchmarks for nearly 1,400 job
roles. This helps to improve candidate matching and reduce
time to hire.
We are committed to providing
products and solutions that are
accessible to all consumers,
including those with disabilities.
Tony Prentice
Chief Product Officer
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Sustainability continued
At a national level, policymakers are looking to regulate AI to
ensure it is deployed responsibly and ethically. We welcome
these initiatives and remain committed to working with
policymakers and using our expertise — directly and through
forums like TeachAI — to inform debate for the benefit of all
learners. Read more about our approach and guidance for
employees and business partners on political activity in our
Global Government Relations Policy and our Code of Conduct
available on our corporate policy hub (https://plc.pearson.com/
en-GB/corporate-policies).
Technology already enables more individuals to learn remotely,
and offers opportunities for new and valuable early careers
experiences that are essential for a smooth transition into work.
We have increased internship and mentoring opportunities
for students in our Connections Academy Virtual Schools
programme. Our new partnerships with Future Business Leaders
of America and SEMI Foundation will give more students an
insight into IT and technical careers, providing learners with
career direction, confidence and connections, and encouraging
them to pursue the jobs in core sectors that are fuelling
economic growth.
Responsible and sustainable content
Every day, people trust Pearson to provide learning content that
is engaging, credible and supports their development goals.
They will only continue to do this if we provide products that
are accessible and accurate.
Our Global Content Policy provides clear and consistent guidance
for employees and third-party contributors to develop content
that is ethical, accurate and adheres to legal requirements.
From 2024, the policy includes guidelines for authoring
content using AI, including the appropriate tools to use and the
processes for reviewing content.
We recognise that with increased digitalisation comes
a growing digital divide. As we continue our digital
transformation, our priority will be to assess how we bridge
this gap and ensure that learners have the resources they
need and are not left behind.
Designing accessibility requirements into our
products and services
Accessibility is core to our mission to drive lifelong learning for all.
We apply best practice from learning and measurement sciences
to design and develop products, and to open up education for
all. Working with CAST, we have embedded Universal Design
for Learning in our Learning Design Principles. We also offer
specialist clinical assessments that help to improve diagnosis
and treatment for people with cognitive, behavioural and speech
conditions, enabling them to access the right support and enjoy
lifelong learning.
We have enhanced our accessibility framework in 2024, providing
increased guidance on building products to reflect learners’
needs. This will form part of our Global Content Policy from
early 2025.
One example of our commitment to accessibility is the work our
Braille Services team is undertaking to meticulously transcribe
school assessments into Braille to improve accessibility for
blind learners. In 2024, we delivered 400,000 pages of tests
and examinations. We partnered with Saint Louis University to
develop Inclusio, using AI to improve product design and deliver
Pearson’s content to blind learners so they can study science,
technology, engineering and mathematics.
We are also making science more accessible wherever students
are based through our Pearson Interactive Labs — an immersive
experience simulating practical laboratory work. Students receive
guided feedback as they master new techniques. In 2024, we
expanded our offering, with labs for Microbiology and Anatomy
& Physiology. For parents from a wide variety of backgrounds, we
are enabling them to play an active role in their child’s education.
In the US, Spotlight translates student progress reports into
multiple languages or user-friendly videos for parents. In 2024,
it was named a ‘Cool Tool’ in the EdTech Digest Awards.
Case study: Supporting people with ADHD
With an estimated 17 million children and adults with
attention deficit hyperactivity disorder (ADHD) in the
US alone, there is a growing need to understand the
condition. Our ADHD Virtual Summit in October 2024
updated almost 4,000 attendees on the latest ADHD-
related research and featured practical insights from social
media influencers advocating for better ADHD support.
In 2024, Pearson acquired Revibe Technologies, which
uses third-party smartwatches to gather insights on
behaviours and enables clinicians to tailor therapy.
Vibration and text reminders help improve focus,
supporting ADHD management. We plan to incorporate
Revibe’s technology into Pearson’s clinical assessment
tools and resources to improve outcomes for those
withADHD.
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“We’ve built robust compliance processes
that enable the business to use AI
responsibly and still move at speed.”
Cinthia Nespoli
General Counsel and
Executive Leader for Sustainability
Case study: Empowering the next
generation of cyber security professionals
For the last five years, our UK employees have been
mentoring students aged 14 and 15 from disadvantaged
backgrounds on cyber security and technology, including
internationally recognised principles, frameworks and risk
management approaches. The mentorships involved a visit
to Pearson’s headquarters to put their new knowledge into
practice. The programme has inspired students to further
their technology careers, with several going on to study at
leading UK universities.
Data privacy and cyber security
We are committed to ensuring learners can access content
safely and securely. This means applying the highest standards
to minimise the risk of attacks and to protect the personal
information that is entrusted to us.
In 2024, we continued to strengthen our approach, aligning more
closely with the National Institute of Standards and Technology
(NIST) frameworks for cyber security and data privacy, and
met the industry average NIST Cybersecurity Framework
score. We have deployed the Cyturus platform to improve
management of governance, risk and compliance. In 2025,
wewill launch a new Trust and Safety Centre, providing greater
information to suppliers, business partners and end users on
our risk management approach. It will help us demonstrate the
protections built into our services and afforded to our learners.
Training on Pearson’s AI, data privacy and cyber security
principles is mandatory for all employees. From 2025, we plan to
introduce regular short modules, keeping employees up to date
as technology and regulations evolve. Through ongoing employee
training and our 2024 ‘See Something, Say Something’ campaign,
more employees can identify phishing emails, helping to improve
our phishing test results and enhance business security.
We have integrated AI into our trust and safety governance
framework, ensuring consistent standards across AI, data privacy
and cyber security. Our AI guidance supports responsible
technology use, while maintaining flexibility to experiment
and create the best user experience. It replicates our product
development playbook, which supports consistently high data
management standards across Pearson.
The playbook is part of our ongoing effort to evolve and
strengthen our data management approach to maintain product
quality and integrity while making learning safe, affordable and
accessible for all.
Case study: Education Bond Framework
In September 2024, we launched a £350m education
bond to finance initiatives aligned with our Education Bond
Framework. The net proceeds will support initiatives that
advance UN SDG 4 (Quality education) by:
Providing access to education and advancing socio-
economic development.
Supporting underserved learners and communities,
including people living below the poverty line, those with
disabilities and the unemployed.
Potential programmes identified include:
Delivering teaching, technology, student materials and
curriculum development to help provide free online
education services through, for example, the Connections
Academy.
Product development for alternative secondary education
credentials and foundational learning to enable progress
in post-secondary education through, for example, the
General Education Development programme.
Initiatives for those requiring testing for special needs and
underserved learners with special needs.
We commit to reporting the allocation and impact of our
contributions annually. More information on the Education
Bond and future reporting can be found on our website.
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Sustainability continued
Our purpose
We help people realise the life they
imagine through learning.
To achieve this, we set out the following essential behaviours
that all Pearson employees should embody:
1. Customer centricity
2. Raising the performance bar
3. Exceptional collaboration for value
4. Our leaders inspire
We aim to foster a culture of performance where everyone
can leverage their strengths to create impactful learning and
assessment solutions.
Our people strategy has three focus areas:
Employee engagement: driving better employee engagement
and high performance
Investing in talent: providing continuous learning, growth
and progress for our employees
Culture of community: driving a culture of community and aiming
for a welcoming culture throughout the company
These areas are reflected in our non-financial KPIs on page 24,
which highlight our annual progress in driving sustainable growth
and shareholder value while contributing to a more equitable
world. Key human resources policies, including our Human Rights
Statements and Modern Slavery Statement, are available on our
corporate policy hub (https://plc.pearson.com/en-GB/corporate-
policies).
Employee engagement
Engaging our employees is essential to ensure they feel
heard and valued. We believe empowered employees are
more productive and help to create more innovative learning
experiences for our consumers. In 2024, we continued
prioritising employee engagement across Pearson. We have
improved our mean scores for every question in our engagement
survey conducted by Gallup, and our overall engagement Grand
Mean score increased to 4.16 out of 5 (2023: 4.09). We now
rank in the 79
th
percentile for engagement against similar-sized
companies in Gallup’s overall company database.
Communicating across our workforce
With most of our workforce based in the UK and US, we engage
with our employees through multiple channels to keep them
connected with our growing business. Employees receive
updates about Pearson from business unit leaders and the CEO
through regular communications, virtual and in-person town
halls and the corporate intranet, The Hub. You can learn more
about how the Board engages with employees on page 85.
Our nine voluntary and employee-led Employee Resource
Groups (ERGs) are open to everyone and help foster a supportive
workplace culture at Pearson, as well as promote collaboration
and community. We renewed our focus on working with ERGs to
increase network opportunities, offer support to communities
in times of need and provide the business with valuable insights
and data.
Our workforce consists of regular and limited-term employees
(full-time and part-time), casual/seasonal employees (primarily
for test scoring) and contingent workers (individual contractors,
consultancy workers, and agency workers).
We follow local labour and human rights regulations, including
having work councils where needed by regulation.
Employee volunteering
Through our Learning for Impact volunteering programme,
we have increased opportunities for employees to foster
relationships with educational non-profits and community
organisations that align with our mission to provide world-
class learning solutions. We now have more targeted events
and programmes, both virtual and in-person, which leverage
employee skills and resources (skills-based volunteering) to
make a meaningful impact within communities. During 2024,
we were pleased to note a significant upward trend in volunteer
hours, with more than 33,000 hours spent supporting 360
organisations. We also increased our volunteer participation to
11% this year — above the global average of 9.2% according to a
recent report.
Empowering our people to
make a difference
We are focused on ensuring that all
employees have the skills needed to
contribute to Pearson’s expanding
digital learning solutions. This year,
our upskilling initiatives have
ranged from developing
AI-related capabilities to
enhancing leadership
techniques at
management level.
Ali Bebo
Chief Human
Resources Officer
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Case study: Volunteering for impact
In 2024, we commissioned Impact Genome to provide an
Employee Volunteering Impact Report. The report highlights our
commitment to advancing the SDGs through offering dedicated
volunteering hours. Our efforts influenced youth development by
enhancing educational persistence, fostering essential social-
emotional skills, and ensuring access to basic needs, thereby
improving overall wellbeing and community engagement:
SDG 4 – Quality education: Employees
volunteered 1,855 hours with at least
75 organisations focused on improving
educational outcomes, resulting in increased
school attendance.
SDG 3 – Good health and wellbeing:
Employees contributed 1,025 volunteering
hours with at least 41 organisations that help
young people improve their social-emotional
skills, provide access to quality healthcare,
and improve mental and physical wellbeing.
SDG 2 – Zero hunger: Volunteers invested
771 hours with at least 34 organisations
tackling hunger, improving food distribution
and access to nutritious meals.
Investing in talent
Effective employee engagement starts with upskilling our
managers, who are essential in ensuring that employees feel
heard and valued. We invest heavily in developing our managers
and leaders, empowering them to support our transformation
into a digital business with a high-performance culture. In 2024,
we continued building manager and leadership capabilities
through multiple initiatives:
Coaching for Performance series: 770 employees
participated in our peer-led, highly practical events, focused on
developing our managers as coaches.
Leadership Uplift: We introduced new talent assessments
using the Pearson Leadership model for Directors and above.
Individuals received feedback and are able to access self-
paced support and learning or additional coaching.
Internal forums: We initiated internal leadership forums
and manager meet-ups that occur monthly and quarterly,
respectively. There are approximately 2,500 line managers and
approximately 120 leaders involved in these meetings.
We measure our progress towards building our managers’
capabilities to act as performance coaches using Gallup’s
Coaching Index, combining two questions into an index to assess
the extent to which managers exhibit key coaching behaviours.
Our Coaching Index score has improved to 4.08 from 3.95 in
2023 (out of 5).
As we transition to a digital-first business, we must continue to
encourage our entire workforce to upskill responsibly and attract
new talent with diverse skills to fuel our growth. In 2024, we
focused on evolving our career architecture, guiding employees
to plan their career paths and support learning, aligning their
career development with the skills necessary to drive Pearson’s
strategy and equipping them for the future of work.
In 2024, we emphasised the importance of technological skills
to our employees for future-proofing Pearson. There were
over 12,000 attendees at our 2024 Technology Summit across
74 sessions led by external experts and Pearson leaders. We
rolled out our Generative AI channel, which enables a broader
proportion of our workforce to understand how to use AI in their
work to create impactful learning solutions. Since it launched,
the channel has had over 5,000 visits and employees have
completed over 3,700 modules of learning content.
We continue to develop the next generation of Pearson
employees by expanding our opportunities for young people.
We have created an Early Careers team in the UK that supports
our apprenticeships and internships. These pathways are an
investment not only in our employees, but also in the future
of our business. We currently have 75 individuals enrolled in
our apprenticeship programme. As a result of our efforts, we
were finalists for Best Apprenticeship Programme at the 2024
Investors in People Awards.
Our work in continuous employee development is reflected in
the increased percentage of employees who agree or strongly
agree in our Gallup engagement survey that they have ‘had
opportunities to learn and grow’, which rose to 77% from 76%
in 2023.
In 2025, we will continue to evolve our people strategy to ensure
our employees advance our purpose in an even safer and more
uplifting environment.
Culture of engagement
We continue to cultivate an environment of community where
everyone at Pearson can thrive. We believe that bringing people
from different backgrounds and experiences together helps us
create more innovative, effective products for our consumers.
In 2024, we continued to meet the FTSE Women Leaders
Review target of 40% of women in leadership roles (defined as
the Executive Committee and their direct reports). Our Board
diversity reporting is on page 54.
Following the 2023 Parker Review Committee’s ruling for FTSE 350
companies to establish ethnic minority targets by 2027, we continue
progressing our goal of 20% ethnic diversity for the Executive
Management team and the senior leaders who report to them.
Currently, 23% of our Executive Management team and senior
leaders in the US and UK self-identify as ethnically diverse.
We are committed to fostering an open and accessible
environment where all employees, including those with
disabilities, feel supported. In 2024, we revised our reasonable
accommodations and accessibility guidelines for employees.
We also give full and fair consideration to all applicants and
support the continued employment of disabled people,
making reasonable adjustments to address individual needs.
Recruitment, promotion and training are conducted based on
merit, against objective criteria that avoid discrimination.
Our suppliers
Pearson has a long history of working with a broad range of
suppliers. The varied perspectives they bring to our products
and services help foster innovation and create more robust
learning experiences.
Annual report and accounts 2024 Pearson plc 39
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Sustainability continued
Rewards and benefits
Ensuring our employees feel supported and recognised is a big
part of maintaining our high-performance culture. We pride
ourselves on our extensive rewards, benefits and wellbeing
packages that help us attract and retain the world’s best talent.
We are committed to providing fair and equitable pay and
benefits for all our employees. We offer a holistic Total Reward
package, underpinned by our guiding pay principles, so that
our employees know how pay and benefits are managed
and understood at Pearson. As part of our offering, we have
consistent and robust reward structures and clear guidelines for
determining and rewarding individuals’ contributions.
Our employees are the reason that we continue to be a
successful global learning provider, and we want them to share in
the value they help create. We encourage employees to become
shareholders and owners of Pearson. Around one in five eligible
employees choose to save to purchase Pearson shares via our
savings-related employee share plans (‘Save for Shares’ and the
‘Employee Stock Purchase Plan’).
Health and wellbeing
Having a positive state of mind and body ensures our employees
can thrive at work. To continue providing strong wellbeing
benefits we are focused on improving mental health at work and
outside of it. We recently launched Pearson’s Global WELL – a
digital therapy and wellbeing platform, supported by Unmind
and designed by psychologists. The platform is completely
confidential. All employees have access to a comprehensive suite
of mental health services to help them lead a stress-free and
more fulfilling life. We have also launched a global network of
wellbeing champions, who led a series of talks for World Mental
Health Day on topics including ‘Crafting workplaces where mental
health can flourish’.
Our employee health and safety KPIs are reflected in the
nine standards in our Global Health and Safety Policy, and
performance on those standards is reported to the Board’s
Reputation & Responsibility Committee. Our strategy is modelled
on best practice and internationally recognised standards,
including ISO 45001. Our UK headquarters maintains ISO 45001
certification. In 2024, we commissioned a review of our global
occupational health provision to better understand our impacts
and provide solutions for our workforce. We are evaluating the
findings to assess next steps.
Pearson’s vision for reinventing the
way we learn, combined with its
unmatched global presence, creates
a unique opportunity
to transform lives
at scale around
the world.
Naseem Tuffaha
Chief Business Officer
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Decarbonising our business and
our value chain
Pearson’s business transformation is changing the profile of
our environmental impacts. As we build our digital learning
capabilities, Pearson will continue to shift away from physical
products and services, continuing a path of decarbonisation.
With increased use of AI and other advanced technologies in
education, renewable and alternative sources of energy will
play an important role in our industry and critically for our
technology-based suppliers. We will continue to work with our
larger suppliers to align our mutual objectives and encourage
their decarbonisation progress.
2018
previously
reported
2023
previously
reported
2018
rebaselined
figures
2023
re-stated
figures 2024
Location-
based 584,648 321,285 425,932 265,677 251,508
Market-
based 548,452 307,247 399,780 253,991 238,926
Emission
reduction
(location-
based) -45% -38% -41%
Emission
reduction
(market-
based) -44% -36% -40%
During the year, business transformation activities such as
changes in our property portfolio, limitations on air travel,
adjustments to the talent base and reductions in some key areas
of procurement spend, including emission-intensive paper,
resulted in marked carbon efficiencies throughout the business.
Our environmental strategy supports us to manage and mitigate
negative environmental impacts within our operations and
across our value chain. The alignment between our business
and environmental strategies provides an exciting opportunity
for us across our operations and value chain to achieve
our commitments.
Building on a steep decarbonisation journey so far, we have
refined our climate targets to better reflect the nature of
an increasingly digitally-led business, and align with global
milestones. In 2024, our new long-term targets were approved
by the Science Based Targets initiative (SBTi), setting us on an
externally-validated course to become a net zero organisation by
2050. The following targets drive our strategy:
Achieve a 50% reduction in greenhouse gas (GHG) emissions
across our operations and value chain by 2030 from a 2018
baseline. This target was historically approved by the SBTi
since its adoption.
Achieve a 90% reduction in GHG emissions across our value
chain and meet our science-based (SBTi approved) net zero
target by 2050.
Our updated Climate Action Plan guides our approach to
deliver on our goals. The plan is underpinned by three focus
areas, aligned with the three interrelated action areas of the UK
Transition Plan Taskforce’s disclosure framework:
Decarbonising our business
Contributing to an economy-wide transition
Responding to climate risks and opportunities
Read more about our journey to net zero in our ClimateAction Plan
(https://plc.pearson.com/en-GB/sustainability/our-sustainability-
reporting).
Leading responsibly
for a better planet
Learning is essential to help
people adapt to the realities
of climate change. Pearson
has an important role to
play in supporting global
sustainability solutions, and
we’re working to position the
business to create maximum
impact. This year, we aligned
our long-term net zero target
with the latest climate
science, which will support
us to drive more meaningful
change forour communities
andtheplanet.
Cinthia Nespoli
General Counsel and Executive
Leader for Sustainability
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Sustainability continued
In 2024, these trends resulted in a 5.3% reduction in location-
based GHG emissions compared to 2023. Additionally, there was
a 5.9% reduction in market-based GHG emissions compared
to 2023. Overall, this amounts to a total reduction of 41% since
2018 for location-based emissions and 40% for market-based
emissions, against our 2018 baseline, positioning us to achieve
our target of halving our emissions by 2030.
We have already achieved our 2030 target for direct (scope
1) and market-based GHG emissions (scope 2 – emissions
from purchased electricity), driven by downsizing our property
portfolio, decommissioning emissions-intensive buildings and
dismantling our company vehicles fleet.
Reducing our value chain (scope 3) GHG emissions remains a
challenge, but is essential to meeting our long-term net zero
target. Since 2018, scope 3 emissions have decreased by 39%,
reflecting our transition from paper-based to digital supply chains,
reduced business travel and adopting a hybrid working model.
In 2024, we updated our 2018 baseline and re-stated our 2023
GHG emissions data to reflect recent acquisitions and disposals,
and to align with changes in data methodology as a result of
transitioning to a new emissions data management system.
Thisprocess will improve our data accuracy moving forward.
Our own operations
Ensuring we manage our own operations responsibly is essential
to managing our direct impacts.
Process management
We manage our impacts and reduction activities through a ‘Plan
– Do – Check – Act’ approach, and in some instances, we use
formalised management systems. In 2024, we re-certified our
four main UK sites to the ISO 14001 framework (Environmental
Management). In addition, our VUE test centres are certified to
ISO 22301 standards (Security and Resilience), which have been
amended to integrate climate risk analysis. This robust approach
allows us to deliver our climate strategy more effectively.
Energy
Energy is a critical resource for Pearson’s future as we minimise
our reliance on direct natural resources. Since our scope 1 and
2 GHG emissions primarily come from our buildings, we are
improving the energy efficiency of our sites and re-aligning our
property portfolio to our business needs. We are focused on
having smaller and more shared office spaces globally, which
has led to a 10% reduction in our physical footprint in 2024
compared to 2023.
We have also developed stringent environmental requirements
for the selection of new buildings, enforceable in 2025, including
environmental risk assessments, accessibility requirements,
resource efficiency and management of environmental data
collection. We purchase 100% of our electricity through green
tariffs, on-site generation or Energy Attribute Certificates (EACs).
Since 2022, Pearson has worked to consolidate our data centres,
improve their energy efficiency and move to cloud-based data
centres, which are more resource efficient. This year, we have
shut down three data centres and opened a new, more energy-
efficient data centre. The outcomes of our 2024 consolidation
actions will impact reporting in 2025.
We will continue to push for industry-wide change by establishing
partnerships that support decarbonisation, particularly in the
technology sector as we advance our digital transition. We
recognise that as part of the shift to renewables, new jobs will
require us to upskill not only our existing workforce but also
wider stakeholders.
Waste and water
Though our office-based operations have a limited impact on
overall water use and waste generation, we are encouraging
teams at our largest offices to reduce water and waste at a
locallevel.
Logistics and operations
We continue to increase investment in print-on-demand services
instead of holding paper-based inventory, to reduce the risk
of overproduction and holding out-of-date content, as well as
minimising waste and operational costs.
Moving towards an inventory-free system has reduced our need
for warehouse space and freight carriers. We selected our two
transport partners due to their strong sustainability credentials,
among other business and cost-driven factors. Together, we are
working to further optimise our logistics routes.
We are committed to expanding print service agreements where
vendors can use local printers, reducing the distance that books
are transported (book miles). In 2024, we achieved a reduction of
nearly eight million book miles, mainly from air freight.
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Our value chain
We believe in doing business with partners who share our
commitment to human rights and the environment, as
collaborating with our supply chain is essential to leading
sustainably and managing any associated risks. We outline our
expectations for suppliers in our Responsible Procurement
Policy. We also conduct detailed risk assessments of our larger
suppliers through the third-party sustainability ratings platform
EcoVadis. We continuously monitor our highest-risk suppliers
through the EcoVadis IQ tool, covering 90% of our supply chain
in 2024.
Supplier engagement
We purchased £1.2bn of goods and services in 2024, with
around 80% of our global spend represented by 350 large-scale
suppliers. As 93% of our total location-based GHG emissions
occur indirectly within our value chain, we see a huge opportunity
to support our suppliers to improve their sustainability
performance and efficiency. Our Global Procurement team
is dedicated to strengthening our ethical, sustainable and
efficient procurement practices. It works with our business units
to implement an end-to-end supplier engagement process,
including assessing performance, driving growth and increasing
accountability to accelerate value-chain decarbonisation and
efficiency.
Stakeholder engagement
We have an important role to play in delivering the knowledge
and skills required for a more sustainable future.
In the UK, Pearson was a co-signatory with other RE100
companies to lobby the UK Government to increase
transparency and effectiveness of Renewable Energy Guarantee
of Origin (REGO) certificates.
Where applicable, we incorporate sustainability language into
our supplier contracts, ensuring continuous improvement
and greater transparency in costs and other factors. We have
directly engaged with a number of suppliers through one-
on-one coaching sessions, supporting them to reduce their
environmental impact and future-proof their own workforces. We
continue to consolidate our supply chain to ensure we work with
the right suppliers that share our purpose and are committed to
collaborating on our sustainability and product goals.
Paper sourcing and nature-related impacts
In 2024, our overall paper consumption decreased to 19,255
tonnes (2023: 22,859 tonnes) due to continued digitalisation.
Wecontinue to manage the use of paper and print production to
minimise any potential associated environmental impacts in our
supply chain.
We remain committed to procuring 100% of our paper from
certified sources (FSC, PEFC and SFI) that set standards for
sustainable forest management including banning deforestation,
enhancing biodiversity and protecting nature – achieving 92% in
2024. We are on track to achieve our target by the end of 2025.
Our Manufacturing Terms of Trade detail our requirements for
print suppliers. In 2024, we updated our trade terms for print
suppliers to strengthen provisions on piracy, AI tools, carbon
maturity, third-party sustainability audits and data protection.
We maintain strong due diligence procedures in our direct supply
chain through Book Chain – a tool designed to help companies
identify labour and environmental risks in the supply chain. We
use Book Chain’s Forest Sourcing and Chemicals & Materials
tools to reduce the likelihood of purchasing paper from sources
associated with endangered species, reduce our exposure to
deforestation and ensure our suppliers are complying with safety
legislation. In 2024, we strengthened our process by asking
printers to submit an environmental questionnaire through the
platform to improve supplier-specific insights and prioritise areas
for risk mitigation.
In 2024, we assessed our paper supply chain for human rights
and nature-related risks. The results highlighted the importance
of robust supply chain data. We see opportunities to drive
improvement in this area moving forward, particularly as our
supply chain becomes increasingly tech-focused.
Looking ahead, we are focused on further quantifying GHG
emissions associated with the use of our digital products, though
additional work is required to fully incorporate these emissions
into our reduction roadmap.
Contributing to an economy-wide
transition
To shape a better tomorrow for people, planet and our
company, we must continue collaborating with a wider range of
stakeholders to promote collective sustainability action – both
within our value chain and beyond. We are active members of
the Responsible Media Forum, a partnership of leading media
companies dedicated to identifying and addressing our industry’s
social and environmental challenges.
We are also looking to build a long-term plan for beyond
our value chain mitigation activities. As a lifelong learning
company, we have a unique opportunity to develop educational
programmes that raise awareness about climate change and
support the development of adaptation mechanisms.
Our full set of environmental data and the methodology used
for calculations can be found in the sustainability performance
tables on page 53.
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Task Force on Climate-related
Financial Disclosures
The following sets out our climate-related financial disclosures in
alignment with the four Task Force on Climate-related Financial
Disclosures (TCFD) recommendations and the 11 recommended
disclosures featured in the ‘Recommendations of the TCFD’
report, together with its subsequent annex and implementation
guidelines. We engage with TCFD recommendations to minimise
business risk and ensure our continued financial performance
and growth.
Governance
Board oversight
The Board has ultimate oversight of Pearson’s climate change
strategy, climate-related risks and opportunities and achieving
our targets. Responsibility for managing Pearson’s sustainability
strategy sits with the Board’s Reputation & Responsibility
Committee (RRC). It meets three times a year to develop plans
for delivering and embedding the Responsible Business Strategy
across the Group (including the climate strategy); to monitor and
track progress against plans; to provide support to management,
Group leadership and functions on sustainability-related matters;
and to discuss recommendations for the wider Board. The RRC
receives updates on our greenhouse gas (GHG) emissions twice
a year.
Members of the RRC include two Non-Executive Directors who
have a deep understanding of climate and sustainability and their
impact on our business. The Group Chief Executive is a standing
attendee. For information on the Board’s composition and skills
profile, see page 70.
Pearson’s other Board Committees work alongside the RRC
on several sustainability topics; for example, the link between
climate and remuneration or in relation to reporting compliance
and audit. Read more about our governance structure and
approach, including our organisational structure on climate
governance, on pages 97-98.
Strategy management and implementation
Responsibility for identifying, assessing and managing climate-
related risks and opportunities is shared across Pearson. Our
General Counsel is the Executive sponsor for our sustainability
strategy and chairs the Environmental Steering Group, which
includes our Chief Financial Officer, Chief Strategy Officer and
Head of Procurement. The Environmental Steering Group meets
quarterly to review and update our strategy, communicating
revised objectives to the rest of the Executive Management team
for approval. It also oversees the implementation of our overall
carbon reduction plan.
Each business unit has appointed senior representatives to
lead sustainability actions and ensure that risks and business
opportunities are embedded into planning and business
unit management. Pearson’s central sustainability function
meets quarterly with business unit management to provide
expertise and guidance on implementing carbon reduction
activities at both a central and individual business unit level.
The Sustainability team is also responsible for monitoring and
reporting on our goals, and for representing Pearson in wider
partnerships aimed at achieving transformational change.
Throughout our business, we have subject matter experts on
specific areas of our climate-related plan. For example, our
Global Procurement team engages with our suppliers on a
regular basis and ensures relevant policies and procedures exist
to enable a transition to a green economy.
Strategy and risk management
Identified risks and management approach
In 2022, we worked with a specialist consultancy, ERM to
undertake a group-level climate risk assessment to identify
and quantify the potential impacts of climate change risks and
opportunities on our business, strategy and financial planning.
We refreshed the process in 2024 through an internal review,
and included a range of alternative scenarios.
In total, we identified 113 individual climate-related risks and
opportunities. We then assigned cross-cutting criteria to each,
enabling effective comparison and ensuring coverage of the full
business model. We evaluated business impacts and shortlisted
the most meaningful risks using an evidence-based approach,
drawing on climate scenarios and Pearson’s financial data,
to assess their materiality, likelihood and velocity. Finally, we
identified Pearson’s management responses and mitigation
actions for each of the key risks identified. The shortlist of risks is
detailed in Table 1 on page 45.
As part of the 2024 refresh, we updated ERM’s assessment to
take into account changes in our Responsible Business Strategy.
We also discussed each risk with management to ensure
we focus on risks that are most important to Pearson. The
conclusion of this exercise was that the risks remain consistent
with 2023, as described in Table 1 on page 45.
These risks are integrated into our various risk management
processes, depending on the nature of the risk. For example:
physical risks are integrated into business continuity planning by
the Central Workplace team; the Centralised Procurement team
oversees the costs and availability of paper; and other transition
risks, such as changes in regulations, are managed by regulatory
alert systems held in the legal function. Management of wider
stakeholder expectations and stakeholder engagement is a
shared responsibility between the Sustainability team and the
relevant Communications team.
We have assessed climate-related impacts on the Group’s
financial statements, including our commitment to achieve net
zero by 2050 and the actions we intend to take to achieve those
targets. Our climate risk assessment did not identify any material
impact on the Group’s significant judgements or estimates at
31 December 2024, or on the assessment of going concern for
the period to June 2026 and the Group’s viability over the next
five years.
Sustainability continued
Annual report and accounts 2024 Pearson plc 44
Strategic report Governance report Financial statements Other information
Table 1 — Key risks identified
Risk description Scale* Pearson mitigation actions
Physical risks
Facility damage due to acute hazards:
Two assets included in the physical risk screening have relevant exposure to acute
hazards.
Melbourne has present day exposure to a flood; and
Manila experiences a hurricane once every three years on average, with a
maximum observed wind speed of 127mph.
Time frame – short
Likelihood – possible
Magnitude of impact before any mitigation action – low
Magnitude of impact with mitigation actions – low
We have insurance policies in place that would cover
the costs of structural damage and some lost sales.
Therefore, the impact is expected to be minimal.
Wildfire interruption to Assessment & Qualifications:
Wildfire has the potential to trigger widespread disruption to transportation and
prevent access to facilities. Our Assessment & Qualifications business unit is not
fully digitalised and relies on physical locations for provision of its instruction and
examinations. Under a pessimistic warming scenario, wildfire risk may increase
across the US, Canada and Australia.
Time frame – medium
Likelihood – likely
Magnitude of impact before any mitigation action – low
Magnitude of impact with mitigation actions – low
We have insurance policies in place that would cover
the costs of structural damage. Therefore, the impact
is expected to be partially mitigated.
Increased water scarcity:
According to data from WRI Aqueduct, Pearson has a relatively low number
of properties with exposure to water scarcity across its portfolio of operating
locations.
Time frame – medium
Likelihood – likely
Magnitude of impact before any mitigation action – low
Magnitude of impact with mitigation actions – low
We expect water usage to remain minimal, and any
increased costs or consumption will be offset by
property upgrades (e.g. taps automatically switching
off).
Increased paper costs:
The global paper market is inherently exposed to physical risk, such as exposure
to potential increased destruction from thunderstorms, wildfires, hurricanes and
flooding. These events can also cause logistical disruptions that further impact the
paper market. Accordingly, paper costs may increase.
Time frame – long
Likelihood – likely
Magnitude of impact before any mitigation action – moderate
Magnitude of impact with mitigation actions – low
In the short term, pricing changes will be reflected in
operational and strategic plans. In the medium term,
we expect digital product/service alternatives to be
widely available, reducing the need for paper.
Increased use of cloud services:
Data centres use increasing quantities of electricity and water to cool their
systems. As Pearson increases its reliance on digital products and services,
exposure to the physical risks of data centres owned by cloud service providers
may materialise. For example, this could be increased costs to use services, should
data centre owners face increased costs to run and cool their systems.
Time frame – short
Likelihood – likely
Magnitude of impact before any mitigation action – low
Magnitude of impact with mitigation actions – low
Mitigation actions would include shifting services
to alternative locations or servers. Any incremental
increase in costs would be reflected in operational and
strategic plans.
* Impact scales:
Time frame
Short: within 5 years
Medium: between 5 – 10 years
Long: more than 10 years
Likelihood:
Possible
Likely
Magnitude of impact
Low: below £5m
Moderate: £5m – £20m
High: £20m or above
Annual report and accounts 2024 Pearson plc 45
Strategic report Governance report Financial statements Other information
Sustainability continued
Risk description Scale* Pearson mitigation actions
Transition risks
Building efficiency standards:
Buildings efficiency and performance standards are becoming more stringent and
are being imposed by regulation.
Time frame – short
Likelihood – likely
Magnitude of impact before any mitigation action – low
Magnitude of impact with mitigation actions – low
We continuously update our property strategy, and
our selection criteria for newly leased properties is well
above minimum building efficiency requirements.
Procurement of sustainably-certified paper:
There have been issues relating to procurement prices and supply chain shortages
during and following the COVID-19 pandemic.
Time frame – short
Likelihood – likely
Magnitude of impact before any mitigation action – low
Magnitude of impact with mitigation actions – low
We expect to reduce paper use based on our ongoing
digitalisation strategy and the increased availability
of digital alternatives. Impact will also be decreased
through improved product design and appropriate
pricing strategies. Therefore, the impact is expected to
be minimal.
Increased cost EU ETS certificates for mills in Belgium, Germany,
Italy and Sweden:
As a result of the Paris Climate Agreement and the resulting Nationally Determined
Contributions (NDCs) framework, there will be an increase in cost of EU Emissions
Trading System (ETS) certificates as more EU countries work to meet their
decarbonisation commitments. This is due to the limited supply of, and growing
demand for, ETS certificates.
Time frame – medium
Likelihood – likely
Magnitude of impact before any mitigation action – low
Magnitude of impact with mitigation actions – low
The risk of impact is decreased through digitalisation,
which assumes a lower ETS exposure level through
product design.
* Impact scales:
Time frame
Short: within 5 years
Medium: between 5 – 10 years
Long: more than 10 years
Likelihood:
Possible
Likely
Magnitude of impact
Low: below £5m
Moderate: £5m – £20m
High: £20m or above
Annual report and accounts 2024 Pearson plc 46
Strategic report Governance report Financial statements Other information
Opportunities
There are significant contributions Pearson can make to an
economy-wide transition in order to best position the company
and our products. In the short and medium term, this includes
promoting the use and production of renewable energy. We will
ensure our purchase of Energy Attribute Certificates (EACs) is
genuinely supporting generation of new or additional renewable
energy, and we are working in partnership with our value chain
to promote renewable energy consumption. We are also looking
to build a long-term plan for beyond our value chain mitigation
activities. As a lifelong learning company, we are well-placed
to increase awareness about climate change and support the
development of adaptation mechanisms through education.
Resilience to climate change
Our climate risk analysis covers multiple time periods up to 2050
to help us assess if and when various scenarios might impact our
business model and reflect the critical future dates for reducing
GHG emissions. The articulation of short-, medium- and long-
term time horizons aligns with our goals and processes. The
short-term horizon reflects our risk forecasting process, including
our going concern and viability statements. The medium-term
horizon to 2030 alludes to the date of our reduction targets, and
the long-term horizon marks societal goals for achieving net zero
by 2050.
The physical risks to our business were assessed using both the
RCP 2.6 scenario (low GHG emissions that keep the world below
2°C warming by 2100, aligned to current commitments under
the Paris Climate Agreement), and the RCP 7 scenario (high GHG
emissions with average warming greater than 3°C by 2100). Our
financial quantification in Table 1 on page 45 was based on a
pessimistic scenario such as RCP 7 and IEA Beyond 2°C.
Six physical assets were assessed for exposure to material
physical risk. These were chosen because they represent a
sample of assets and provide a range of critical Pearson services.
Disruption caused or aggravated by climate physical risks could
result in delivery failures. Each physical hazard was mapped on a
materiality matrix and changes in materiality from 2023 to 2050
were projected.
The analysis concluded that Pearson’s business is moderately
vulnerable to climate change from physical risks in the medium
and long term. The main areas of exposure are climate change-
driven extreme heat and water scarcity, which may affect the
operations of cloud-based data centres that play a central role in
our business strategy.
Some of Pearson’s physical locations, such as testing centres,
are also moderately vulnerable to wildfires or flooding that could
impact normal business operations. However, we have business
contingency plans, including insurance, in place to reduce our
potential financial exposure to such impacts.
The transition risks on Pearson’s business were also assessed
using four scenarios from the IEA’s World Energy Outlook 2021
(WEO-2021). The analysis concludes that Pearson is minimally
vulnerable to transition risk in the 2030 time frame, but risk
increases for longer time horizons across all risk categories.
The main transition risk in the original analysis related to the
reputational risk associated with having a net zero target for
2030, which was heavily reliant on offsetting unabated GHG
emissions and had not been approved by the Science Based
Targets initiative (SBTi). We have since aligned our climate targets
with the latest climate science. Our approach is now focused
on achieving a 50% reduction in GHG emissions across our
operations and supply chain by 2030 from a 2018 baseline, and
cutting emissions by 90% across all scopes. Our new long-term
net zero target was approved by the SBTi in 2024, setting us
on an externally-validated course to becoming a true net zero
organisation by 2050.
The transition risks identified in the table on page 46 are
mitigated by the opportunities identified in our analysis, including
the ongoing digitalisation of our business, developing climate-
related educational content and services, and adopting more
ambitious reduction plans (see pages 41-43 of this report).
Impacts of climate-related risks
and opportunities
The Board of Directors has undertaken a robust assessment
of the current risks facing Pearson, as disclosed in the risk
section on pages 57–67 of this report. This assessment identifies
principal risks as well as several emerging risks and risks that,
while modest, could have a significant near-term impact. The
corporate risk register reflects these conclusions:
Climate change overall does not represent a principal risk for
Pearson. The financial impact of climate change-related risks
and opportunities individually and in aggregate are well below
the threshold for an item to be considered a principal risk for
the company.
The physical and transition risk assessment above highlighted
no significant material risks arising from climate change in the
short term (within the next five years).
There are no substantial transition risks identified in the short
to medium term.
There are no material short-term substantial physical risks
identified once the impact of mitigating activities is taken into
account. In the medium to longer term, the most significant
physical risk is water scarcity. In addition, while certain sites
were identified as having exposure to impacts from wildfire,
such as potential temporary closure of VUE test centres, or
from storms, the impact of these is currently expected to be
mitigated through insurance policies and business continuity
insurance.
In making this assessment, we considered the actions needed to
achieve our commitments, as well as the strategic and financial
impact of potential risks and opportunities. We concluded that
these did not have a material impact on the carrying value of any
assets and liabilities as of 31 December 2024, as we explain in
further detail in note 1c to the financial statements.
Strategic outlook
Our business model places the end user at the heart of
everything we do, reaching learners across all their life stages.
As we build out our digital learning capabilities, we will continue
to shift away from physical paper-based products and services
in line with our growth strategy, and, in turn, accelerate our
decarbonisation trajectory. In addition, we continue to reduce
our property footprint by improving the energy efficiency of
our sites, which also contributes to reducing our risk exposure
to physical and transitional risks. We expect these trends to
continue.
With the increased use of AI and other advanced technologies in
education, renewable and alternative energy solutions will play
an important role in our industry, and, more importantly, for our
technology-based suppliers. We will continue to work on driving
industry-wide change by establishing partnerships and actively
engaging our suppliers to ensure alignment of our values and
support progress in their decarbonisation journeys.
Nonetheless, Pearson is well-poised to achieve our goals. Our
Climate Action Plan identifies key actions to further decarbonise
our own operations, value chain and through our products and
services.
Annual report and accounts 2024 Pearson plc 47
Strategic report Governance report Financial statements Other information
Metrics and targets
Our primary target is to reduce our absolute scope 1, 2 and 3
GHG emissions by 50% by 2030 (validated by the SBTi) from a
2018 baseline. We have made good progress this year, achieving
a 41% reduction in GHG emissions since 2018. More detailed
information on our performance can be found on page 53.
Climate-related metrics
In addition to our carbon reduction targets, Pearson has
business-relevant non-financial KPIs that address the climate-
related risks and opportunities discussed throughout this report,
namely:
Metric
category Metrics Page
GHG
emissions
Responsible Business Strategy
Progress against achieving our
near-term emission reduction
target of 50% by 2030.
41
Strategy Digital growth
Drive digital sales growth
24
Governance Remuneration
Sustainability-related weighting
129
Our GHG emissions data
Our full set of environmental data and the methodology used
for calculations can be found in the sustainability performance
tables on page 53. The most material categories of scope 3 GHG
emissions represented in our figures include: Purchased goods
and services; Upstream transportation and distribution; Business
travel and Employee commuting. These categories represent
more than 90% of our scope 3 emissions. A breakdown of data
for each category can be found in the external assurance report
on our website: https://plc.pearson.com/en-GB/sustainability.
Our emissions data is calculated following the GHG Protocol
Corporate Accounting and Reporting Standard and can be
summarised as follows:
tCO
2
e 2024
2023 (re-stated
figures*)
Scope 1 4,095 4,683
Scope 2 location-based 13,942 14,004
Scope 2 market-based 11 1,719
Scope 3 location-based 233,471 246,990
Scope 3 market-based 234,820 247,590
Total location-based 251,508 265,677
Total market-based 238,926 253,991
Intensity ratio – tCO
2
e/£m sales
revenue
(market-based methodology) 67 69
* Figures have been re-stated to reflect acquisitions, disposals and data
methodology improvements, assured by an independent third party,
SLR Consulting Ltd. The statement can be found on our website:
https://plc.pearson.com/en-GB/sustainability.
TCFD Index
Section Section
Page
Reference
Governance Board’s oversight of
climate-related risks
and opportunities
44-48
Management’s role in
assessing and managing
climate-related risks
and opportunities
44
Strategy Climate-related risks and
opportunities over the short,
medium and long term
44-47
Impact of climate-related risks
and opportunities
47
Pearson’s resilience taking
into consideration different
climate-related scenarios
47
Risk
management
Processes for identifying
and assessing climate-
related risks
44
Processes for managing
climate-related risks
44
Integration of climate-related
risks into the organisation’s
overall risk management
44
Metrics and
targets
Metrics used to assess
climate-related risks
and opportunities
48
Scope 1, 2, and 3 GHG
emissions
48
Performance against targets 48
Sustainability continued
Annual report and accounts 2024 Pearson plc 48
Strategic report Governance report Financial statements Other information
Sustainability material issues reporting against GRI and SASB
Material issues  GRI  SASB  Page/web reference  Comments/omissions
Product
effectiveness
GRI 203-2: significant indirect impacts Risks, opportunities and management approach:
Pages 35-37
Performance: Page 24
Consumer
engagement
GRI 203-2: significant indirect impacts Risks, opportunities and management approach:
Pages 35-37
Performance: Page 24
Digital growth GRI 203-2: significant indirect impacts Risks, opportunities and management approach:
Pages 35-37
Performance: Page 24
Employee
learning and
development
GRI 404-1: average hours of training per
year, per employee
GRI 404-2: programmes for upgrading
employee skills and transition assistance
programmes
GRI 404-3: percentage of employees
receiving regular performance and
career development reviews
Risks, opportunities and management approach:
Pages 38-40
Performance: Pages 24
We do not report on average hours of
training, or % of employees receiving
reviews.
Sustainability data
Our performance
About our reporting
This report provides a summary of Pearson’s business and sustainability strategy and performance for the calendar year ended 31 December 2024. The Board’s Reputation & Responsibility Committee has
reviewed progress against our key topic areas as disclosed throughout this report.
Global Reporting Initiative (GRI)
Our report is in accordance with the GRI standards, using the GRI 1: Foundation 2021 guidance. There is no relevant GRI sector standard for our industry.
Sustainability Accounting Standards Board (SASB)
We continue to report in line with the SASB’s standards to provide industry-based insights into the most relevant sustainability-related risks and opportunities for the media and professional services sectors.
UN Global Compact (UNGC) and the UN Sustainable Development Goals (SDGs)
We were proud to participate in the Early Adopter Programme of the UN Global Communication on Progress (CoP) designed to add value and streamline sustainability reporting for all participating companies
of the UNGC. Our CoP is publicly available on our participant profile.
Lifelong learning and education have an important role to play in achieving all the UN SDGs, but we focus our efforts on those where we have the greatest impact. Our priority SDGs are: 4 (Quality education),
8 (Decent work and economic growth), and 10 (Reducing inequalities).
Annual report and accounts 2024 Pearson plc 49
Strategic report Governance report Financial statements Other information
Sustainability data continued
Material issues  GRI  SASB  Page/web reference  Comments/omissions
Employee
engagement
401-1 New employee hires and
employee turnover
SV-PS-330a.2. (1) Voluntary and
(2) involuntary turnover rate for employees
SV-PS-330a.3. Employee engagement %
Risks, opportunities and management approach:
Page 38-39
Performance: Page 55
Inclusion and
diversity
405-1 Diversity of governance bodies
and employees
SV-PS-330a.1. & SV-ME-260a.1. Percentage
of gender and racial/ethnic group
representation for:
(1) Executive Management
(2) professionals
(3) all other employees
Risks, opportunities and management approach:
Page 38-39
Performance: Pages 24, 39, 54-55
Reducing our
environmental
impact
GRI: GHG emissions scope 1, 2 and 3.
Baseline and methodology. Any offsets
including type, amount, criteria
Risks, opportunities and management approach:
Pages 33, 41-43
TCFD Report: Pages 44-48
Performance: Pages 24, 41-43, 53
Data privacy
and cyber
security
GRI 418-1 Substantiated complaints
received concerning breaches of
customer privacy and losses of
customer data
SV-PS-230a.1. Description of approach to
identifying and addressing data security
risks
SV-PS-230a.2. Description of policies and
practices relating to collection, usage and
retention of customer information
SV-PS-230a.3. Number of data breaches
percentage involving customers’
confidential business information or
personally identifiable information number
of customers affected
The following sections of our report detail:
Our approach to data security risks: Page 102
Governance of data privacy, cyber security and
technology resilience: Pages 100, 102
Approach to customer data and safeguarding
and training provided, data privacy and cyber
security: Page 37
Responsible Security Disclosure Policy (https://
www.pearson.com/en-gb/legal-information/our-
policies/responsible-security-disclosure-policy.html)
Safeguarding statement (https://plc.pearson.
com/sites/pearson-corp/files/pearson/footer/our-
corporate-policies/safeguarding-statement.pdf)
Data security and protection schedule for
suppliers (https://www.pearson.com/content/
dam/one-dot-com/one-dot-com/global/Files/
suppliers/Pearson-Data-Privacy-Security-
Schedule.pdf)
Consumer-facing privacy centre explaining how
Pearson uses personal information (https://
www.pearson.com/en-gb/privacy-center/privacy-
notices.html)
In the event of a reportable breach,
we would disclose information about
the incident and commit to contact
any affected data subjects in a timely
way. In line with regulations, we will
disclose material lapses to the relevant
regulators. To the extent that any
relevant regulator should find fault
with our data management and/or data
security practices, they will publish their
findings/sanctions.
Journalistic
integrity &
sponsorship
identification
SV-ME-270a.3. Description of approach
for ensuring journalistic integrity of news
programming related to: (1) truthfulness,
accuracy, objectivity, fairness and
accountability, (2) independence of content
and/or transparency of potential bias, and (3)
protection of privacy and limitation of harm
Business Partner Global Content Policy
(https://plc.pearson.com/sites/pearson-corp/
files/pearson/corporate-policies/global-
contents-standards-policy-for-business-
partners.pdf) Page 36
Pearson does not engage in journalism
but we have a publicly available Global
Content Policy.
Annual report and accounts 2024 Pearson plc 50
Strategic report Governance report Financial statements Other information
GRI General Disclosures Index
Disclosure Page Comments/omissions
2-1 Organisational
details
156 Headquarters location: Pearson plc, 80 Strand, London,
WC2R 0RL, UK
2-5 At a Glance – What we do, Highlights,
Business unit overviews – Assessment & Qualifications,
Virtual Learning, Higher Education, English Language
Learning and Enterprise Learning and Skills (formerly
Workforce Skills).
234 Property, plant and equipment
2-2 Entities included
in the organisation’s
sustainability reporting
213-216 All entities within Pearson plc are included in the
sustainability-related disclosures within this annual report,
across all material topics and data. External assurance
of data is based on Group-wide data consolidation and
reporting as noted in the 2024 assurance statement,
found on our corporate website: https://plc.pearson.com/
en-GB/sustainability.
2-3 Reporting period,
frequency and contact
point
Qualitative and quantitative disclosures in the
Sustainability section refer to the calendar year 1 January
2024 to 31 December 2024 in alignment with our financial
reporting period.
Reporting frequency is annual.
Publication date: 14 March, 2025
Contact point: sustainability@pearson.com
2-4 Restatements of
information
42, 48,
53
2018 GHG emissions data has been rebaselined
2023GHG emissions consequently re-stated to
reflect acquisitions, disposals and data improvements
(seefootnote, page 48). New figures are disclosed in
datatables.
2-5 External assurance 2024 ISAE 3000 (2020) independent assurance statement
covering Pearson’s GHG emissions, energy use and social
data can be found on our corporate website: https://plc.
pearson.com/en-GB/sustainability.
2-6 Activities, value chain
and other business
relationships
12-16 An integrated strategy
18-22 Stakeholder engagement
Disclosure Page Comments/omissions
2-7 Employees 22 Stakeholder engagement (Employees)
38-40 Empowering our people to make a difference
54-55 Social data tables – Our employees
82 Talent and culture
2-8 Workers who are not
employees
We do not currently report on workers who are not
employees. The most common type of workers are
regular and limited term employees (17,116) and the most
common type of work performed is in testing centres,
technology, sales, customer services, and professional
development.
2-9 Governance
structure and
composition
39,
54-55
44,
96-98
Gender and ethnicity composition of the Board
Sustainability governance is explained in the TCFD
disclosure and the Reputation & Responsibility Committee
report.
68-141 Governance report
2-10 Nomination and
selection of the highest
governance body
44,
96-98
Sustainability governance is explained in the TCFD
disclosure and the Reputation & Responsibility Committee
report.
68-141 Governance report
2-11 Chair of the highest
governance body
70 Board of Directors
2-12 Role of the
highest governance
body in overseeing the
management of impacts
70 Board of Directors
77 Division of responsibilities
78-80 Board activities
2-13 Delegation of
responsibility for
managing impacts
70 Board of Directors
77 Division of responsibilities
78-80 Board activities
2-14 Role of the highest
governance body in
sustainability reporting
44,
96-98
Sustainability governance is explained in the TCFD
disclosure and the Reputation & Responsibility Committee
report.
2-15 Conflicts of interest 73 Independence of Directors
79 Board activities
81 How the Board is kept informed
236 Additional information for US listing purposes
Annual report and accounts 2024 Pearson plc 51
Strategic report Governance report Financial statements Other information
Sustainability data continued
Disclosure Page Comments/omissions
2-16 Communication of
critical concerns
81-82 How the Board is kept informed
2-17 Collective
knowledge of the highest
governance body
44
70-72
TCFD disclosure, Governance section
Board of Directors
2-18 Evaluation of the
performance of the
highest governance
body
89-91 Board performance review
2-19 Remuneration
policies
113-136 Director’s Remuneration Report
2-20 Process to
determine remuneration
113-136 Director’s Remuneration Report
2-21 Annual total
compensation ratio
113-136 Director’s Remuneration Report
2-22 Statement
on sustainable
development strategy
33-34 Learning for Impact framework
2-23 Policy
commitments
33-48 Sustainability section, policy commitments and approaches
noted across all content covering our Learning for Impact
framework
Corporate policies (https://plc.pearson.com/en-GB/
corporate-policies)
Disclosure Page Comments/omissions
2-24 Embedding policy
commitments
33-48 Sustainability section, policy commitments and approaches
noted across all content covering our Learning for Impact
framework
2-25 Processes to
remediate negative
impacts
Corporate policies (https://plc.pearson.com/en-GB/
corporate-policies)
2-26 Mechanisms for
seeking advice and
raising concerns
Raising concerns and anti-retaliation policy (https://plc.
pearson.com/sites/pearson-corp/files/2023-08/raising-
concerns-and-anti-retaliation-policy/raising-concerns-and-
anti-retaliation-policy-english.pdf)
2-27 Compliance with
laws and regulations
64 Risk management
65 Accountability for principal risks
99-109 Audit Committee report
2-28 Membership
associations
Pearson is a member of a number of associations,
including the Responsible Media Forum, TeachAI,
the American Association of Publishers, the Software
Information Industry Association and the Publishers
Association.
2-29 Approach to
stakeholder engagement
18-22 Engaging with our stakeholders
84-85 Understanding our stakeholders
2-30 Collective
bargaining agreements
235 Additional information for US listing purposes (Employees)
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Sustainability performance tables
Environment
Methodology: We follow the requirements from the greenhouse gas (GHG) Protocol Corporate
Accounting and Reporting Standard (revised edition) to calculate our GHG emissions.
For scope 2 and 3, we use the dual reporting methodology (location and market-based approach),
together with some of the latest emission factors from recognised public sources, including, but not
limited to, the UK Department for Business, Energy and Industrial Strategy (BEIS), the International
Energy Agency, the US Energy Information Administration, the US Environmental Protection Agency,
and the Intergovernmental Panel on Climate Change (IPCC). Energy use includes combustion of fuel
as well as purchase of electricity, heat, steam or cooling consumption in MWh, and vehicle fuel use
converted from mileage into MWh using BEIS conversion factors. We are also using the latest global
warming potential from the IPCC’s Fourth Assessment Report.
Following our re-baselining policy, in line with best practice standards, we have re-stated our
emissions to reflect the change in reporting scope and categories, as well as reviewed and updated
calculation methodologies for the reporting years 2018 and 2023. This process has been verified
and assured, alongside our environmental and social KPIs (unless otherwise noted) by a third-party
auditor, SLR Consulting.
For more information, see our SLR Consulting assurance statement on our corporate website –
https://plc.pearson.com/en-GB/sustainability/.
Greenhouse gas (GHG) (carbon dioxide equivalent) emissions overview
(metric tons CO
2
e)
2024
2023re-stated
figures
Scope 1 4,095 4,683
Scope 2 (location-based
1
) 13,942 14,004
Scope 2 (market-based
2
) 11
*
1,719
Scope 3 (location-based
1
) 233,471 246,990
Scope 3 (market-based
2
) 234,820 247,590
Total – location-based
1
251,508 265,677
Total – market-based
2
238,926 253,991
Total scope 1 and 2 (location-based)
1
18,037 18,687
Total scope 1 and 2 (market-based)
2
4,106 6,401
UK scope 1 559 693
UK scope 2 (location-based
1
) 831 1,177
UK scope 2 (market-based
2
) 5 7
Total UK scope 1 and 2 (location-based
1
) 1,390 1,871
Total UK scope 1 and 2 (market-based
2
) 564 700
2024
2023re-stated
figures
Intensity ratio
tCO
2
e/£m sales revenue (market-based methodology) 67 69
Energy
% electricity from renewable sources 100 89
Total electricity consumption from renewable sources only (MWh) 36,777 33,066
Total electricity consumption from non-renewable sources only (MWh)  0 3,953
On-site generated electricity (MWh) 216 177
Total gas consumption (MWh)  14,369 17,215
Total fuel oil consumption (MWh) 501 585
Vehicles (MWh) 4 1
Total energy consumption (gas, fuel, electricity, transport and other
sources) (MWh) 51,726 54,960
Total energy consumptionUK (gas, fuel, electricity, transport and other
sources) (MWh) 6,056 8,313
Resource use
Paper used (t) 19,255 22,859
% Forest Stewardship Council (FSC)** 59 50
% Programme for the Endorsement of Forest Certification (PEFC)** 4 6
% Sustainable Forestry Initiative (SFI)** 30 13
Waste
Total waste generated (t) 1,749 1,371
% waste recycled in office space 32.6 14.6
Water
Total water consumption (m
3
) 127,014 137,954
1. The location-based approach reflects emissions from purposefully sourced electricity. It derives emission factors
from a contract for the sale and purchase of energy.
2. The market-based approach reflects the average emissions intensity of grids on which energy
consumption occurs.
* We purchase renewable electricity in countries of consumption. For American Samoa, North Mariana Islands,
US Virgin Islands, Guam, South Korea and Romania, Pearson was not able to purchase country-specific Energy
Attribute Certificates and we had to buy from neighbouring countries/regions such as the United States, the
European Union and China. For the Philippines, we purchased hydro technology as the only available in-country
option. However, this represents only 0.8% of Pearson’s total electricity consumption.
** These data points were not included in SLR Consulting’s assurance scope.
Annual report and accounts 2024 Pearson plc 53
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Sustainability data continued
Social
All employee figures, with the exception of total average number of employees (as noted below), are
based on employee volumes as at 31 December 2024. We will review data provided in future years,
in alignment with evolving reporting regulations.
Our employees
2024 2023
Total average number of employees for the year
17,024 18,360
Employees by geography (regional representation) 17,116 17,612
US as of 31 December 8,821 9,241
UK as of 31 December 3,394 3,359
Rest of world as of 31 December 4,901 5,012
Gender diversity breakdown
% permanent, regular employees 98 97
Male 40 40
Female 59 59
Non-binary 0 0
No data 1 1
% temporary, limited-term employees 2 3
Male 31 36
Female 67 63
Non-binary 0 0
No data 2 1
% full-time, regular employees 79 79
Male 44 44
Female 56 56
Non-binary 0 0
Not disclosed 1 1
% part-time, regular employees 21 21
Male 28 27
Female 71 72
Non-binary 0 0
Not disclosed 0 1
Total average number of employees is calculated using a Full-time Equivalent (FTE) methodology, as an average
across the reporting period. Seasonal/temporary staff are excluded from the calculation. All other data in this table
is calculated using a headcount methodology.
Board and Executive Management team’s gender identity or sex
Number
of Board
members
Percentage
of the Board
Number of senior
positions on the
Board (CEO, CFO,
SID and Chair)
Number in
Executive
Management*
Percentage
of Executive
Management
Male 4 40% 3 7 58%
Female 6 60% 1 5 42%
Other categories 0 0% 0 0 0%
Not specified/prefer not to say 0 0% 0 0 0%
Board and Executive Management team’s ethnic background
White British or other White
(including minority-white groups) 6 60% 3 8 67%
Mixed/Multiple ethnic groups 2 20% 0 1 8%
Asian/Asian British 1 10% 0 2 17%
Black/African/Caribbean/Black British 0 0% 0 0 0%
Other ethnic group 1 10% 1 1 8%
Not specified/prefer not to say 0 0% 0 0 0%
* Prepared in accordance with UK Listing Rule 6.6.6R(10) as at 31 December 2024. As prescribed by this rule
and for the purpose of this disclosure, the Executive Management includes the Company Secretary. The data
contained in the tables above was collected as part of the annual declaration process, whereby the Board and
the Executive Management team received declaration forms for self-completion. The declaration forms included,
for all individuals whose data is being reported, the same questions relating to ethnicity and gender. The data is
used for statistical reporting purposes and is provided with consent.
Female leadership breakdown (%)
2024 2023
Senior leadership 49 47
VP and Director 49 47
Manager 51 51
Employee racial and ethnic diversity breakdown (%)
2024 2023
Total workforce (US and UK) 32 (US)/18 (UK) 32 (US)/17 (UK)
Senior leadership (US and UK) 17 (US)/17 (UK) 15 (US)/14 (UK)
VP and Director (US and UK) 19 (US)/16 (UK) 18 (US)/16 (UK)
Manager (US and UK) 27 (US)/19 (UK) 27 (US)/18 (UK)
Annual report and accounts 2024 Pearson plc 54
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2024 2023
Employee racial and ethnic diversity breakdown – US(%)
Total workforce 32 32
Asian 11 11
Black or African American 11 11
Hispanic or Latino 9 9
Other 2 2
White 68 68
Not stated 0 0
Employee racial and ethnic diversity breakdown – UK(%)
Total workforce 18 17
Asian 10 10
Black 3 4
Hispanic or Latino 0 0
Other 4 4
White 63 64
Not stated 20 18
Total management workforce (US and UK)(%)
Asian 12 12
Black or African American 4 4
Hispanic or Latino 3 4
Other 2 2
White 76 76
Not stated 2 2
Turnover
Turnover rate, total average for the year
1
3,331/19% 6,446/34%
Voluntary turnover 2,309/13% 3,037/16%
Involuntary turnover 1,022/6% 3,409/18%
Turnover by gender
Total female 2,052/12% 3,840/20%
Total male 1,239/7% 2,475/13%
Non-binary 8/0% 21/0%
Not disclosed 32/0% 110/1%
Turnover by age group
Under 30 years old 901/5% 1,693/9%
30-50 years old 1,462/8% 3,324/18%
Over 50 years old 961/6% 1,414/7%
No data 7/0% 15/0%
2024 2023
New hires
Total number and rate of new employee hires (number
of hires/ average headcount)
2
2,799/16% 3,770/20%
Total number of new hires – female 1,710/61% 2,289/61%
Total number of new hires – male 1,018/36% 1,374/36%
Total number of new hires – non-binary 13/0% 19/1%
Total number of new hires – not disclosed 58/2% 88/2%
New hires by age group
Under 30 years old 893/32% 1,444/38%
30-50 years old 1248/45% 1,642/44%
Over 50 years old 647/23% 674/18%
No data 11/0% 10/0%
Employee engagement measures
3
Engagement^ 4.16 4.09
Inclusion^ 4.24 4.21
Progress 78% 73%
Learning and growth 77% 76%
Volunteering hours 33,130 20,694
Governance
Total number of concerns raised and investigated 115 92
Percentage of employees completing Code of Conduct
certification or training* 100% 100%
1. % calculated using average 2024 headcount of 17,024, not 2024 year-end position. Both voluntary and
involuntary turnover is reducing, the latter was significantly down compared with 2023 as there were no major
divestiture activities in 2024.
2. % calculated using average 2024 headcount of 17,024, not 2024 year-end position.
3. Sourced from Gallup Access.
^ Grand Mean on a 5-point Likert scale.
* This data point was not included in SLR Consulting’s assurance scope.
Annual report and accounts 2024 Pearson plc 55
Strategic report Governance report Financial statements Other information
Non-financial and sustainability
information statement
In accordance with Sections 414CA and 414CB of the Companies Act 2006, which outline requirements for non-financial reporting, the table below signposts to content in this Strategic report, relevant to the
management, performance and position of the company, and the impact of our activities in specific non-financial areas.
Non-financial matter and relevant sections of annual report Page/link reference 
Business model Business model: Pages 13-16
Stakeholders: Pages 18-22
Environmental matters
Climate
Resource use
Corporate policies: (https://plc.pearson.com/en-GB/corporate-policies)
Position and performance: Pages 41-43
Risks/opportunities: Pages 45-47
KPIs: Page 24
Climate-related financial disclosure as defined in Section 414CB(2a) Companies Act 2006: Governance – (a) on page 44; Strategy – (d), (e)
and (f) on pages 44-47; Risk management – (b) and (c) on pages 44-47; Metrics and targets – (g) and (h) on page 48.
Social and community matters
Driving learning for everyone with our products
Social engagement
Corporate policies: (https://plc.pearson.com/en-GB/corporate-policies)
Position and performance: Pages 35-37
Risks/opportunities:(https://plc.pearson.com/sites/pearson-corp/files/pearson/materiality-2024.pdf)
KPIs: Page 24
Employee matters
Employee engagement
Investing in talent
Corporate policies: (https://plc.pearson.com/en-GB/corporate-policies)
Position and performance: Pages 38-40
Risks/opportunities: (https://plc.pearson.com/sites/pearson-corp/files/pearson/materiality-2024.pdf)
KPIs: Page 24
Human rights matters
Customer welfare (data privacy, security and safeguarding)
Empowering our people to make a difference
Corporate policies:(https://plc.pearson.com/en-GB/corporate-policies)
Position and performance: Page 102
Risks/opportunities: (https://plc.pearson.com/sites/pearson-corp/files/pearson/materiality-2024.pdf)
Anti-corruption and bribery matters Corporate policies: (https://plc.pearson.com/en-GB/corporate-policies)
Position and performance: Pages 105 and 232
Risks/opportunities: Pages 103-105
Pearson has a wide range of policies that underpin our sustainability commitments, including:
Pearson Code of Conduct
Pearson Business Partners’ Code of Conduct (Partner Code)
Responsible Procurement Policy and our Modern Slavery and Human Rights Statements
Anti-Bribery and Corruption (ABC) Policy; Raising Concerns and Anti-Retaliation Policy
Pearson’s safeguarding principles (include data privacy/security)
Global Content Policy
The implementation of these policies is discussed throughout this report and on our website.
Annual report and accounts 2024 Pearson plc 56
Strategic report Governance report Financial statements Other information
Risk management
Effective risk management is essential to executing our strategy, achieving sustainable shareholder value, protecting our brand and
ensuring good governance.
The table below sets out our governance structure for risk management.
Internal audit
function
(Assurance)
Our internal
audit function
is responsible
for providing
independent
assurance to
management and
the Audit Committee
on the design and
effectiveness of
internal controls, to
mitigate strategic,
financial, operational
and compliance risks.
Provides oversight to the Board concerning the integrity of Pearson’s procedures for
identifying, assessing, managing and reporting on risk and obtains assurance from
internal / external auditors
Monitors and evaluates our compliance and risk management processes and
control programmes
Approves our risk management framework
Approves internal audit plans
Considers our impact on the communities in which we operate, including
ensuring that we have risk management processes in place to manage
relevant risks
Comprises the CEO, CFO and other senior leaders (on pages 74-76)
Accountable for ensuring that risks are mitigated in line with risk appetite
Responsible for executing our strategy
Responsible for reviewing and approving our principal risks, mitigation plans
and controls
Reports to the Audit Committee on risks, where required
Plc Board (oversight)
Audit Committee (oversight)
Reputation & Responsibility Committee (oversight)
Pearson Executive Management (PEM) (identification, assessment,
and mitigation)
Responsible for Pearson’s strategy
Responsible for reviewing management’s assessment of our principal risks
Approves the annual budget and long-term financial plans
Determines risk appetite in line with our strategy
Conducts targeted reviews of key risks
Responsible for monitoring, mitigating and reporting on risk
Risk committees within each business unit assess the principal risks and implement
further sub-committees as appropriate for business unit-specific exposures
Functional heads work in conjunction with Group technical experts to
monitor and manage significant risks. These experts provide operational
support, guidance, policy and advice
Dedicated teams providing guidance, review and assurance over key
operational and financial risks including finance, legal and compliance
Personnel across Pearson are trained in relevant risk management to
identify, assess, mitigate and escalate risks
Enterprise Risk Management function (identification, assessment,
and mitigation)
Senior leadership (identification, assessment and mitigation)
Technical specialists (identification, assessment and mitigation)
Risk management experts (identification, mitigation and assurance)
Pearson personnel (identification, assessment and mitigation)
Prepares our risk management framework
Maintains our risk register and list of principal risks
Reviews risks with business units to assess and monitor risk exposures
Prepares a consolidated risk view for the Pearson Executive Management
Provides oversight over risk management activity
Reports to the Audit Committee on risks
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Risk continued
Risk oversight
Risks are managed by members of the Pearson Executive
Management team (PEM), either on a business unit basis or
by function (as set out in the Accountability for principal risks
section on page 65).
Risk owners conduct regular risk reviews with their leadership
teams, consulting others where appropriate, including technical
specialists, within their business unit or operating in one of
the centres of expertise. Risk reports are shared with key
stakeholders, including the Enterprise Risk Management team,
and are discussed at PEM meetings.
The Audit Committee has the delegated responsibility for
reviewing the effectiveness of our procedures for identifying,
assessing, managing and reporting risk.
Each business unit is expected to present an overview of its risk
register to the Board at least annually, and to provide an annual
deep dive on key risks, supported by central risk team experts
as required. Deep-dive sessions are also held at the Audit
Committee with enterprise-wide functions such as tax, treasury
and cyber security.
The Board uses these deep-dive sessions to understand the
rigour of management’s risk scanning and to challenge any
judgements in response to risks.
The internal audit team provides independent assurance to the
Audit Committee on the design and effectiveness of internal
processes, to mitigate strategic, financial, operational and
compliance risks. Internal audit plans are aligned to the principal
risks but also consider other key risk areas and other assurances
available. Plans are agreed in advance with the PEM team and
the Audit Committee.
Risk environment
We operate in markets in learning, content, assessment and
qualifications where we have held leading positions over several
years as businesses and markets have become more digital.
Factors affecting the markets in which we operate include
our position as an accredited provider of high-stakes tests,
organisational capability, competitive dynamics, learner
preferences and delivery methods, including the growing
adoption of AI tools and the reputation of companies operating
in the market. We seek to maximise the opportunities arising
from these changing market conditions, balanced with
appropriate monitoring and understanding of associated risks.
Further information on our business units and key markets are in
the Strategy section on pages 12-16.
Risk identification and monitoring
Our risk identification processes follow a dual approach. Firstly,
we take a top-down view that considers strategic risks across
Pearson. We then take a bottom-up approach at a business unit
or functional level, to identify and assess a complete list of each
business unit’s risks, with key risks highlighted in management
reporting and in each business unit’s long-range plan.
We conduct detailed interviews throughout the year with each
business unit to assist with risk assessment and management.
We then rank risks according to their likely impact as principal
risks, significant near-term risks, emerging risks or other risks.
Classification as principal risks, significant
near-term risks and emerging risks
We define our principal risks as those that could have a
significant and ongoing effect on the Group’s valuation by
reducing the demand for, or profitability of, our products and
services. Our Group assessment considers multiple dynamics
including the duration, velocity and size of the potential impact.
Effective management of these risks is essential to executing our
strategy, achieving sustainable shareholder value, maintaining
our reputation and ensuring good governance. However, these
risks do not comprise all risks associated with our business
and are not set out in priority order. Additional risks that are as
yet unknown to management, or currently deemed to be less
material, may also have an adverse effect on our business.
Significant near-term risks are risks that could have a significant
near-term cash impact or affect our short-term results but would
not be expected to have a significant ongoing effect on the
Group’s valuation.
Emerging risks are risks that we believe are well mitigated in the
short term but may represent a significant future opportunity or
threat. These include company-specific risks and risks affecting
the macro economy.
Principal risks
The Board has undertaken a robust assessment of the current
risks facing Pearson, in accordance with Provision 28 of the 2018
UK Corporate Governance Code. This assessment identified the
following principal risks, as well as a number of emerging risks
and risks that, while more modest, could have a significant near-
term impact. For each of our principal risks, the tables on pages
59-64 identify:
change in the risk over the last 12 months
movement and outlook for that risk
management actions
link between the risk and Group strategy
our risk tolerance
examples of the risk
risk ‘contagion’, i.e. the extent to which issues in one area could
increase the risk in other areas
assessed risk ‘velocity’, i.e. an indication of the speed at which a
risk could materially impact the Group
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Accreditation risk
Description
Termination or modification of accreditation due to policy changes or failure
to maintain the accreditation of our courses and assessments by states,
countries, and professional associations, reducing their eligibility for funding or
attractiveness to learners. Awarding bodies may also require modification of
tests to continue to receive accreditation which may reduce the convenience
to learners or increase the cost of delivery.
Movement
and outlook
The risk has reduced from a high to a moderate-high level. There is still
uncertainty around political outcomes with recent elections in the UK and US,
and upcoming elections in Canada and Australia, which could affect many of
our business units. However, no major policy changes have been proposed
that would significantly affect our business in the near term. Furthermore,
significant reforms in US and UK school assessments have not recently
occurred and we have successfully retained a high level of Assessment &
Qualifications’ contracts in 2024. International expansion is a key focus for
many of the business units and assumptions are made that there are no
major geopolitical situations, or government policy changes, in key growth
areas. Despite concerns about lower federal funding post-COVID-19, Clinical
Assessment sales have grown in 2024 due to pricing strategies, digital product
growth and new product launches.
The risk is expected to remain at an elevated level for the foreseeable future.
Management
actions
1. Focus on creating a culture where learners and awarding bodies can
depend on Pearson and know that we will meet their standards. We
recognise our obligations, particularly in the testing space, to ensure
prompt and accurate exam grading, and take actions accordingly.
2. Continuing to evolve and enhance our security, data and governance
standards to ensure we continue to meet and exceed required standards
to be an accredited provider.
3. Broadening the range of services we offer and our range of stakeholders.
4. Continue to grow a full-service offering. This helps to ensure our products
cater for customers’ many needs, especially in the global assessment
market.
5. Focus on flawless or near-flawless execution of marking and delivering
assessment results.
Link to
strategy
Assessments & Verifications is at the core of our strategy.
Risk
tolerance
Low – We seek to operate in stable, well-regulated markets with known
requirements to be accredited, and have a low tolerance for taking risks that
may jeopardise that accreditation.
Examples of
risks
Political and regulatory
Risk
contagion
Accreditation risks are likely to have a financial impact but have limited risk of
contagion.
Risk velocity
Changes in regulation or loss of contracts could occur within a 12-month
period.
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Risk continued
Artificial Intelligence (AI), content and channel risks
Description
The risk that our intellectual property is harder to protect as a result of
increased content generation through AI, and that our content and method
of delivery (channel) is, or is perceived to be, insufficiently differentiated in
terms of outcomes or learner experience. This could lead to lost sales and a
significant decline in our market value.
Movement
and outlook
The risk remains at a moderate-high level. Significant progress has been made
in our use of large language models. We have successfully integrated AI tools
into courses, and have continued to develop AI tools across all business units,
seeing evidence of it driving commercial success. In 2024, we made a number
of new hires including Chief Technology Officer and Chief Marketing Officer, to
strengthen our technology and innovation leadership.
We have taken a proactive approach in leveraging advanced AI technology
positions, with our ongoing developments likely to sustain this momentum.
Management
actions
1. Establishing a centralised data and AI solutions hub for governance
and oversight, as well as forming AI delivery squads to drive a cohesive
Pearson-wide AI approach.
2. Embedding AI into content creation products and services, creating
efficiencies and helping us reach the market more quickly, as well as
enabling us to align to individual learning needs: for example, creating an
AI tutor in Pearson+ Channels and Connections Academy.
3. Driving innovation: infusing AI into our English Language Learning business
unit with the development of Smart Lesson Generator, an AI-powered
tool designed to simplify educators’ work by creating customised lesson
content and activities, leveraging our trusted IP.
4. Reducing piracy and managing and enforcing intellectual property rights
including legal enforcement, where appropriate.
5. Targeted approach to capital allocation focused on opportunities in the
higher growth segments of the markets which we serve and a deep focus
on product innovation.
Link to
strategy
AI has been identified as a key seismic trend providing growth opportunity.
Risk
tolerance
Medium – this is a strategic risk, and we should be rewarded for successfully
developing and delivering products and services that consumers value. Some
risk is accepted to ensure the consumer remains at the centre of what we do.
Examples of
risks
Intellectual property protection
Method of delivery
Speed of innovation
Risk
contagion
Failure to deliver high-quality and engaging products and services may have
an impact on our reputation and responsibility risks and on meeting customer
expectations.
Risk velocity
Significant short-term impacts are less likely due to our 2024 product strategy
using AI as a growth driver and scaling AI across our products and services.
Due to longer-term contracts or the time required for educators or consumers
to learn how to use new products and services, it is more likely that any impact
will be felt over years.
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Capability risk
Description
Inability to meet our contractual obligations or to transform as required by our
strategy, due to infrastructure, systems or organisational challenges.
Movement
and outlook
This risk has increased from moderate to moderate-high due to the need to
shift to execution against an evolved strategy. In October, Higher Education
began to directly distribute our proprietary Advanced Placement (AP ®), Dual
Enrolment and Career Technical Education (CTE) materials into states and
school districts, which were previously distributed by a third party, investing in
an in-house dedicated sales team. Our performance is contingent on how our
existing customers respond to the shift from the third party and our ability to
establish a robust go-to-market strategy and high-quality customer service.
We have been successful in the migration of a number of data centres and
have developed our relationships with a number of key technology companies.
Higher Education’s return to growth demonstrates our product and sales
strategies have been effective.
We have made improvements in data and cyber governance and resilience
during 2024. Capability remains a fundamental requirement for achieving our
objectives, with heightened risk when we enter new markets or develop new
products and services. However, we have effectively managed talent costs and
workforce investment will support capability growth and operational resilience
over the next few years.
Management
actions
1. Risk ratings are assigned to each system, with plans to ensure system
uptime. Recovery strategies are established to minimise disruption,
enabling customers to maintain functionality or resume operations as
quickly as possible in the event of downtime.
2. Regular patching, employee training and security measures, such as multi-
factor authentication, help to ensure the stability and security of our key
systems.
3. Migration of servers for platform products to the cloud to enhance
resilience.
4. Dedicated resources to focus on testing and developing AI products and to
understand evolving market capabilities.
5. Business continuity planning to ensure that we are able to respond should
a key customer or supplier fail.
Management
actions
continued
6. Enhanced focus on developing products that serve new markets and
user groups, and cross-selling between business units, as well as product
bundling.
7. Monitoring employee engagement and investing in our leaders to support
key talent retention and effective succession planning.
8. Increasing clarity on our performance expectations for every role across
the company, driving collaboration in pursuit of value.
9. Regularly reviewing our cost base to ensure competitiveness and
identifying options for efficiencies.
10. A focus on the remediation of technical debt, supporting platform
consolidation, and creating a unified user profile, providing an integrated
view of Pearson for users across multiple products.
Link to
strategy
Core performance has been identified as a key strategic growth opportunity.
Risk
tolerance
Medium – we aim to ensure we have the capability to deliver strategic
objectives, requiring strong coordination and planning, without stifling
innovation.
Examples of
risks
Business resilience
Business transformation and change
IT resilience
Safety and corporate security
Talent
Risk
contagion
Failures in capability could result in increased reputation and responsibility risk
and failures to meet customer expectations.
Risk velocity
Failures of capability could impact within six to twelve months.
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Risk continued
Competitive marketplace
Description
Significant changes in our target markets could make those markets less
attractive. This could be due to significant changes in demand or in supply,
which impact the addressable market, market share and margins (e.g. changes
in enrolments, in-sourcing of learning and assessment by customers, open
educational resources, a shift from in-person to virtual learning or vice versa,
or innovations in areas such as generative AI).
Movement
and outlook
The risk has increased to high from moderate-high driven by tighter migration
policies in key markets affecting the market size for Pearson Test of English.
The Higher Education International business has suffered sales declines,
notably in Canada, Australia and New Zealand, and there has been market
pressure in English institutional sales, especially in Europe. Meanwhile, the
content space faces ongoing risk of price compression due to the rise of open
education resources, especially those powered by large language models.
US Higher Education has seen a significant improvement in sales, driven by
enhanced sales team capabilities, stability and improved product offerings.
Recent contract retention rates for Assessment & Qualifications have been
encouraging.
In Virtual Learning, we anticipate favourable trends in retention as part of
operational improvements, and have invested in growth drivers such as career
and custom curriculum.
The risk is expected to remain elevated for the next 12 months, due to the risk
of continuing tight migration rules, demographic factors and potential for price
compression and disruption in the content space.
Management
actions
1. Working in partnership with customers, including IP owners, at our
Assessment & Qualifications and Virtual Learning business units, to ensure
that our customers’ needs are being met, resulting in high retention rates
on the long-term contracts in place.
2. Progressing in Enterprise: signed a new multi-year enterprise deal with
ServiceNow, a multi-year strategic Enterprise AI partnership with Microsoft
and the expansion of the company's long-standing strategic partnership
with AWS. Leadership and sales team changes are propelling this
momentum.
3. Our Higher Education strategy has prioritised reducing dependence on
channel partners by building an in-house salesforce team to strengthen
and streamline our go-to-market abilities.
4. Undertaking competitive analysis to monitor and respond to competitive
threats, with decentralised teams able to mobilise quickly to maximise
opportunities and manage risk.
5. Monitoring our pipeline of contracts by renewal date and business unit,
and building relationships with our customers to ensure proactive renewal
management.
Link to
strategy
Targeted market expansion has been identified as a key strategic growth
opportunity.
Risk
tolerance
Medium – this is a strategic risk associated with successfully selecting
attractive global opportunities and seizing them. We seek to lead the shift to
digital ways of learning and consequently to maintain strong market positions.
Examples of
risks
Substitutes
Market pricing
Product differentiation
Consumer learning preferences
Risk
contagion
Changes in the competitive marketplace could increase portfolio change.
Risk velocity
We expect changes in the global learning market over our five-year planning
horizon, but the timing and pace of such changes is uncertain. Assessment
& Qualifications and Virtual Learning benefit from long-term contracts, which
reduce potential velocity in these business units.
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Customer expectations
Description
Rising end-user expectations increase our need to offer differentiated
value propositions, risking margin pressure to meet these expectations and
potential loss of sales if not successful.
Movement
and outlook
The risk has remained at a moderate level. We have met customer
expectations across business units. Higher Education is experiencing growth,
with positive reception for new products. We have retained all major contracts
in US Student Assessment. Our NPS score in Virtual Learning remains strong
and Pearson VUE has shown positive performance with strong retention rates.
Enhancing the reporting and use of proactive metrics will improve engagement
and customer experience across digital products, and we expect the outlook
to be similar for the next 12 months.
Management
actions
1. Monitoring and targeting strong NPS scores, responding to customer
feedback.
2. The Group’s direct to consumer offerings such as Mondly, Pearson+
Channels provide valuable insights about usage.
3. Our service businesses conduct regular reviews with customers to ensure
that their expectations are well understood and met and, where gaps arise,
we are taking steps to address these concerns.
4. A unified global enterprise sales team sharpens our focus and enables us
to better meet enterprise customers’ needs.
Link to
strategy
Focus on delighting our customers and meeting their expectations.
Risk
tolerance
Medium – This is a strategic risk, and we should be rewarded for successfully
developing and delivering products and services that consumers value. Some
risk is accepted to ensure the customer remains at the centre of what we do.
Examples of
risks
Customer experience
Data architecture and usage
Accessibility
Risk
contagion
Failure to produce products and services meeting customer expectations
could also impact reputation and responsibility risks.
Risk velocity Typically, one to three years, as long-term contracts run off.
Portfolio change
Description
Failure to effectively execute desired or required portfolio changes to promote
scale or capability and increase focus on key business units and geographic
markets, due to either execution failures or inability to secure transactions at
appropriate valuations.
Movement
and outlook
The risk remains low-moderate as recent acquisitions are integrated and
disposals have been successfully executed.
The risk level will remain at a similar level until further portfolio activity is
undertaken.
Management
actions
1. Including investment plans in our strategic plans, aligning requirements
with business unit structure.
2. A capital committee governance structure is in place with an executive
committee for the review, analysis and approval of M&A transactions, as
well as reviewing integration of acquisitions.
3. An experienced Corporate Finance team to execute transactions,
supported by a dedicated post-deal Operations team.
4. Pearson Ventures allows us to take stakes in companies in early funding
rounds supporting growth through innovation.
5. Clear rules of engagement for any M&A activity.
Link to
strategy
Capital allocation is a core element of our strategy.
Risk
tolerance
Medium – we seek to carefully balance the opportunity to achieve growth
through increasing capability and/or scale with the execution risk of portfolio
change.
Examples of
risks
Identification of requirements
Achieving value on acquisitions/disposals
Integration of acquisitions
Risk
contagion
Failures in managing portfolio change could impact capability and the ability to
meet customer expectations.
Risk velocity
The speed of achieving the full benefits of an acquisition will vary depending
on the size and scope of the acquisition, but typically from six months for a
simple small acquisition, to two years for a larger complex transaction.
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Risk continued
Reputation and responsibility
Description
Reputational and responsibility risks involve failing to meet obligations
and demands of key stakeholders, including legal, regulatory, ethical and
behavioural expectations. These risks extend beyond direct consequences to
include broader societal and cultural perceptions. Risks arise not only from our
actions, but also from being perceived as misaligned with societal expectations
or ideological divides, especially in a polarised environment.
Movement
and outlook
This risk remains at moderate-high. There are high ongoing cyber security
threats and reputational risks, including data privacy and biometric risks, and
the complexity of navigating different regional regulatory environments.
We aim to operate in a highly reputable and responsible manner and so we
intend to maintain strong mitigations to reputation and responsibility risks.
However, numerous threats exist including from those who seek to do harm
to the Group or to its customers, including nation-state actors, organised
criminal rings and ransomware attackers, so constant vigilance is required. We
are undertaking initiatives that will enhance our capabilities in cyber and data
governance, ensuring robust protection against emerging threats.
Management
actions
1. Dedicated risk management teams throughout Pearson monitor and
respond to key risks. These teams provide regular updates to senior
management and report to the Reputation & Responsibility Committee or
Audit Committee as relevant.
2. Mandatory training for all employees covers key reputational risks
including cyber and data risks.
3. Insurance cover, where available, supports the Group financially in the
event of major incidents.
4. Significant investment to ensure high levels of IT resilience, including
enforcement of multi-factor authentication for all critical systems. Tools are
in place to repel cyber threats and safeguard customer information.
5. A trust and safety governance framework is in place that covers data
privacy, security and risk, assessing business impacts and ensuring
accountability. We also conduct several industry assessments to
benchmark against security best practices, namely National Institute of
Standards and Technology Cyber Security Framework (NIST CSF), The NIST
Privacy Framework (NIST PF) and Security Scorecard.
6. Strong financial controls are in place and monitored by the Controls
Steering Committee and Compliance teams, as well as local management.
Management
actions
continued
7. An Incident Management Framework for effective incident management
across a wide range of events and concerns. We undertake reviews after
incidents and significant near-misses to allow lessons to be learned and
any remedial actions to be put in place.
8. A going concern model is reviewed by senior management and is
completed twice a year, or more often if there is a material event. We
have a comprehensive treasury policy that addresses key financial risks,
including capital risk, liquidity risk, foreign exchange risk and interest
rate risk, with measurable targets and regular reporting to the Audit
Committee.
9. Fraud assessments completed by business units annually.
10. Comprehensive steps to safeguard students including staff vetting, training
and escalation processes. Staff sign an annual code of conduct.
11. Our Government Relations team fosters constructive partnerships with
policymakers and regulatory bodies to ensure we are aware of and have
appropriate safeguards against emerging policy and political risks. It
reports regularly to our Reputation & Responsibility Committee.
Link to
strategy
Our reputation and commitment to behaving responsibly underpin our
strategy to be a trusted partner.
Risk
tolerance
Low – We seek to be a highly trusted education and learning brand. Any
significant failures could negatively affect our relationship with customers
today and in the future.
Examples
of risks
Compliance with laws and regulations
Cyber security
Data privacy
Fraud
Insolvency
Safeguarding
Test failure
Use of third parties
Culture wars/polarisation of political views
Risk
contagion
Significant failures in this area could increase our capability and accreditation
risks, and weaken our position in the competitive marketplace.
Risk velocity
Reputational risks could have a significant impact in a short period in the event
of a significant issue.
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Risks Accountability Change
since 2023
Accreditation risk
Political and regulatory General Counsel and Business Unit
Presidents
No
Artificial Intelligence, Content and Channel risk
Effective method of delivery (podcast,
video, test, in-person, online)
Chief Product Officer and Business Unit
Presidents
No
Intellectual property protection General Counsel and Business Unit
Presidents
No
Products and services – effective
investment in own and third-party content
Chief Product Officer and Business Unit
Presidents
No
Balance of content creation vs content
purchased
Chief Product Officer and Business Unit
Presidents
No
Speed of innovation Chief Executive Officer, Chief Product Officer,
Chief Strategy Officer, Chief Technology
Officer and Business Unit Presidents
Yes
Capability risk
Business resilience General Counsel and Business Unit
Presidents
No
Business transformation and change Chief Executive Officer and Business
Unit Presidents
No
IT resilience Chief Information Officer and Business
Unit Presidents
No
Safety and corporate security General Counsel and Business Unit
Presidents
No
Talent Chief Human Resources Officer and
Business Unit Presidents
No
Failure to attract talent/succession planning Chief Human Resources Officer Yes
Competitive marketplace risk
Consumer learning preferences Business Unit Presidents No
Market pricing Business Unit Presidents No
Risks Accountability Change
since 2023
Product differentiation Business Unit Presidents No
Substitutes Business Unit Presidents No
Customer expectations risk
Customer experience Chief Product Officer and Business Unit
Presidents
No
Accessibility Chief Human Resources Officer, Chief
Product Officer and Business Unit
Presidents
No
Data architecture and usage Chief Information Officer, Chief Technology
Officer and Business Unit Presidents
Yes
Portfolio change risk
Achieving value on acquisitions/disposals Chief Financial Officer and Chief
Strategy Officer
No
Identification of requirements Chief Executive Officer, Chief Financial
Officer and Chief Strategy Officer
No
Integration of acquisitions Chief Financial Officer No
Reputation and responsibility risk
Compliance with laws and regulations General Counsel and Business Unit
Presidents
No
Cyber security Chief Information Officer No
Safeguarding General Counsel and Business Unit
Presidents
No
Test failure Assessment & Qualifications, English
Language Learning and Enterprise Learning
and Skills Business Unit Presidents
No
Data privacy General Counsel and Business Unit
Presidents
No
Use of third parties Chief Financial Officer and Business Unit
Presidents
No
Polarisation of political views/cultural wars General Counsel and Business Unit
Presidents
Yes
Accountability for principal risks
For each of our principal risks (shown in bold), the table below lists the accountable senior executive(s) for each sub-risk. In 2024, we added three new sub-risks, and we created a new position of Chief
Technology Officer which has led to changes in accountability (marked in the table below).
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Risk continued
Significant near-term and emerging risks
The main near-term and emerging risks are shown in the table below, which also notes accountabilities and where the risk represents a change since the previous year.
Risks Description Accountability Classification and
change since 2023
Climate transition
Risks relating to sustainability and climate are outlined in pages 45-46. Expectations around
climate change commitments and measurements change on a regular basis.
General Counsel and
Business Unit Presidents
Emerging risk.
No change.
Economic changes
Economic changes including high global inflation risks, recessions in global markets, high
interest rates and supply change disruption could increase the cost of production for Pearson
and put pressure on school, enterprise and consumer budgets, reducing demand for our
products and services.
Chief Financial Officer,
Chief Executive Officer and
Business Unit Presidents
Significant near-term risk.
No change.
Tax
The outcome of tax decisions relating to prior year transactions in Brazil and the UK could lead
to significant cash costs. In 2024, the EU State Aid case was successfully settled in the Group's
favour.
Chief Financial Officer Significant near-term risk.
No change.
Sanctions and geopolitics
High levels of geopolitical volatility have led to the increased use of sanctions, which could
inhibit our ability to trade or, if inadvertently breached, could lead to fines, penalties and
actions against officers.
We have offices in Israel, which could be affected by the ongoing conflict in the region and
further new conflicts also pose risks.
Chief Executive Officer and
General Counsel
Significant near-term risk.
No change.
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Risk assessment of prospects
and viability
Corporate planning process
The Board assessed the prospects of the Group using the
Group’s five-year plan, reviewing going concern over the period
to 30 June 2026 and viability to 31 December 2029. The five-year
period corresponds with Pearson’s strategic planning process
which is discussed by the Board at least annually and represents
the time over which the Group can reasonably predict market
dynamics and the impact of additions to the product portfolio.
The strategic plan takes account of a range of factors including
market conditions, the likely impact of principal risks to the
Group, product and capital investment levels, as well as available
funding. Pearson’s strategy and business model is discussed in
more detail on pages 12-16.
Viability assessment approach
and outputs
Base case five-year plan
In considering going concern and the viability of the Group, the
five-year plan was used as the base case model for assessment.
Sales, profits and cash are forecast to grow in the base case. The
company’s subsidiary Pearson Funding plc has a debt maturity of
€300m due within the going concern assessment period and it is
assumed that this is repaid with available liquidity.
Severe but plausible downside model
A severe but plausible model was prepared based on the base
case adjusted for the probability weighted impact of all principal
risks as well as other significant risks. The net impact of the risks
modelled was to reduce free cashflow by around 30% per year.
At 31 December 2024, the Group had available liquidity of
£1.2bn comprising central cash balances and its undrawn $1bn
Revolving Credit Facility (RCF) which matures in February 2028.
The RCF can be extended by a further year in November 2025,
extending the maturity to February 2029 and a further year in
November 2026, extending the maturity to February 2030. While
the current extension options allow for a potential maturity in
2030, consistent with historical practice, Pearson anticipates
refinancing the facility within the next five years to ensure
liquidity beyond the testing period.
Under the severe but plausible downside case, the Group
would maintain comfortable liquidity headroom and sufficient
headroom against covenant requirements during the period
under assessment before considering mitigating actions.
Reverse stress tests
Two reverse stress tests were modelled to determine the
reduction in profit versus the plan that would be required to
exhaust liquidity.
In the case of the going concern assessment, the profit reduction
needed before 30 June 2026 was calculated. The model showed
that significant profit declines in excess of the severe but
plausible scenario were required in both 2025 and 2026 to
exhaust liquidity.
For viability, the profit reduction and consequent reduction in
cashflow needed to exhaust liquidity in 2029 was calculated,
requiring a cumulative reduction in excess of those identified in
the severe but plausible downside case.
In each case, the downside required to exhaust liquidity exceeds
the downside in the severe but plausible scenario, before
allowing for any mitigation.
Conclusion
Based on the results of these procedures, and considering the
Group’s strong balance sheet, the Directors have a reasonable
expectation that Pearson will be able to continue in operation
and to meet its liabilities as they fall due over the five-year
period ending 31 December 2029. Further details of the Group’s
liquidity are shown in the Financial review on pages 26-32.
Below are the major inputs included in the severe but plausible
scenario:
Accreditation
Loss of accreditation for Pearson Test of English in a major
market
Risks associated with potential political and regulatory changes
in US Student Assessment, UK & International Qualifications
and Virtual Learning
Migration policy changes in key markets and the effect they
may have on demand and market size of Pearson Test of
English
Capability
Capability challenges in sales and technology reduce sales and
result in increased costs
Strategic initiatives affecting short term capability risk
Competitive Marketplace
Sales declines in Higher Education due to demographic shifts
as well as the general competitive environment
Enrolment growth declines in Virtual Learning
Long term competitive pressure on US Student
Assessment contracts
AI, Content and Channel
Loss of sales due to AI related risks and poor choice of content
and/or channel
Customer Expectations
Additional costs to provide higher than planned functionality
and levels of user experience
Failure to achieve desired growth in Channels sales
Portfolio Change
Not applicable: no recent disposals or acquisitions
Reputation and Responsibility
Potential cyber and data breaches negatively impacting
reputation on an ongoing basis
Potential safeguarding incidents negatively impacting
reputation on an ongoing basis
Recession and inflation
Potential for increased costs and lower sales because of a
weak macro environment
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Dear fellow shareholders,
It is a pleasure to introduce our Governance report for 2024.
This was an exciting year, with Omar Abbosh joining the Board
as Chief Executive and the development of our strategic goals,
in which the Board played an important role, and which you can
read more about throughout this annual report.
Strategy and performance
The Board has been heavily engaged with the management
team in the development and implementation of our strategic
goals, including participation in workshops with staff during the
strategic planning initiatives, as well as formal Board meetings as
part of the comprehensive review of Pearson’s business and its
markets led by Omar during the year.
Since his appointment at the beginning of the year, the Board
and I have been highly impressed with Omar’s energy and
systematic analysis of the company’s opportunities and his
plans to capture those over the coming years. The Board has
been delighted to welcome Omar to Pearson and to support his
strategic and operational evolution of the company.
The Board’s oversight of performance and risk is underpinned by
the excellent work of our Audit Committee, which you can read
more about on pages 99-112. This includes a number of strategic
risk deep dives and a continued focus on data privacy and cyber
security, as well as overseeing our financial controls and internal
audit programmes, together with the delivery of the external
audit plan, and planning for the changes relating to audit,
risk and internal control matters in the revised UK Corporate
Governance Code. Board members have found the strategic
risk deep dives to be hugely valuable in gaining insight into the
operations of the business, therefore these have been given
more prominence by being integrated into the full Board meeting
agendas with effect from late 2024.
Sustainability, stakeholder engagement
and culture
As the world’s lifelong learning company, Pearson recognises its
enormous potential to make a positive impact on people and
the planet, as outlined in our Learning for Impact framework,
which you can learn more about on page 33. The Reputation
& Responsibility Committee has primary responsibility for
monitoring and inputting into Pearson’s sustainability strategy
and initiatives on behalf of the Board, with more on this
described in the Committee’s report starting on page 96.
Understanding the views and priorities of all our stakeholders is
key to running a successful, sustainable company that meets the
needs of learners, educators, governments and employers. You
can read more about the Board’s engagement activities in the
Stakeholder engagement section on page 18.
During the year, the Board held engagement sessions with
employees in our major employee hubs in London and in the US
in Hoboken, New Jersey, and Durham, North Carolina, to hear
employee views. Read more about this engagement, and plans
for Board engagement with the workforce in 2025, on page 85.
Promoting a culture of community in the workforce environment
throughout Pearson remains a Board priority, and relevant KPIs
form part of the regular dashboard reviewed by the Board.
We have continued our focus on fostering community in our
workforce. More information on our community can be found on
page 38.
The Board is focused on ensuring
Pearson is a successful, effective and
purposeful company for the benefit of
all stakeholders.
Omid Kordestani
Chair
Chair’s letter
The Board continued to pay close attention to maintaining
a strong financial position, which enabled us to increase
the dividend again in 2024, in line with our progressive and
sustainable dividend policy. We also launched an extension of
our share buyback programme to repurchase a further £200m
of shares to return capital to shareholders. On 28 February 2025,
we announced our intention to launch a £350m share buyback
programme during 2025, in line with the priorities and discipline
embodied in our capital allocation policy, which enables Pearson
to create sustainable, long-term value for every stakeholder. You
can read more about our capital allocation approach on page 16.
As part of monitoring execution and performance, the Board
regularly receives a dashboard that allows Directors to monitor
progress on Pearson’s financial and strategic priorities,
supported by agreed indicators and milestones identified as key
measures of performance. You can read more about those KPIs
on pages 24-25 of this annual report.
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Talent development and succession planning are also ongoing
themes in the work of the Board and its Committees. The
Board has continued to work with Ali Bebo, Pearson’s Chief
Human Resources Officer, to assess our culture and employee
engagement levels, through analysing the results of the
engagement survey and annual deep dives into succession and
the talent pipeline. During the year, we introduced a ‘Leadership
Uplift’ programme, which is a valuable enhancement to our
leadership and talent review process and will enable us to
have more meaningful discussions about talent across the
organisation and sharpen our ability to identify and prioritise
leadership development opportunities that align with the
evolving needs of our business. You can read more on page 39.
The Board is also supporting the Executive Management team to
drive a culture of performance and accountability throughout the
organisation, which is covered in more detail on page 39.
Board composition, succession
andevaluation
We have a fully engaged Board, with varied backgrounds,
perspectives and skill sets, whose range of expertise includes
technology, education and workforce learning, and leadership
of global, complex organisations. You can read more about the
Board’s skills and experience on page 70.
During the year, Tim Score stepped down after serving nine years
on the Board, having held several key roles, including as Deputy
Chair and Senior Independent Director, and I would like to thank
him again for his long-serving contribution to Pearson. I am
pleased that Graeme Pitkethly has taken over as Deputy Chair
and Senior Independent Director.
During 2024, we commenced a Non-Executive Director search
process and on 7 March 2025 we were delighted to announce
the appointment of Arden Hoffman as an independent Non-
Executive Director, who will join the Board on 1 June 2025.
Arden brings strong expertise and business perspective on
workforce and talent development in an era of innovation and
AI and her insights will prove invaluable as Pearson continues
to execute against its strategy. We will continue to monitor the
Board’s composition to ensure we maintain the range of skills,
experience and perspectives needed to support the company’s
strategy and complement our succession planning. More detail
about the Board’s search process and succession planning can
be found in the Nomination & Governance Committee report on
pages 92-95.
In order to maintain continuity on the Board and to support
a smooth transition of his particular knowledge and expertise
to our new Non-Executive Director, we will be recommending
to shareholders that Lincoln Wallen, who has served for nine
years on the Pearson Board, is re-elected for a further period
until the end of 2025. Lincoln is a valuable member of the Audit
and Reputation & Responsibility Committees, and a steady and
knowledgeable voice on the Board, particularly bringing his
deep expertise in the areas of technology and AI. The Board
is confident in Lincoln’s continued independence, while the
opportunity for him to support our new Board member for a
period of handover will be invaluable.
The annual Board performance review in 2024 was internally
facilitated by the Deputy Chair and Senior Independent Director,
Graeme Pitkethly. The review demonstrated that our Board is
highly engaged, with a strong relationship between the Non-
Executive Directors and the Executive Directors, and operates a
robust governance approach that will support Pearson in driving
our strategy forwards. Good progress has also been made on
the recommendations from the 2023 review. You can read
more about the 2024 performance review, and how the Board
implemented recommendations from the previous performance
review, on pages 89-91.
Conclusion
I hope this report explains clearly to you how Pearson is run
and how we align governance and our Board agenda with
our strategic direction. Shareholders are always welcome to
put their questions or feedback to us, either via our website
(www.pearsonplc.com) or at our AGM. Once again this year,
shareholders will be able to join us and vote at our AGM either
in person or virtually. Details will be included in the forthcoming
AGM notice.
It only remains for me to thank our shareholders for their
continued support and interest in this fantastic company. I look
forward to maintaining our stakeholders’ confidence as we seek
to capture Pearson’s enormous growth potential as a lifelong
digital partner for learners everywhere.
Omid Kordestani
Chair
Compliance with the UK Corporate
Governance Code
For 2024, we are reporting against the 2018 edition of the
UK Corporate Governance Code (the Code). The principles
set out in the Code emphasise the value of good corporate
governance to the long-term sustainable success of listed
companies. The Pearson Board is responsible for ensuring
that the Group has in place appropriate frameworks to
comply with the Code’s requirements, or otherwise for
explaining any instances of non-compliance. This Governance
report and the Strategic report set out how Pearson has
applied the principles of the Code throughout the year.
The Board believes that during 2024 the company was in full
compliance with all applicable principles and provisions of the
Code.
The Board is mindful of the revisions made to the UK
Corporate Governance Code in 2024, which will apply to our
2025 financial year (with the exception of Provision 29, which
will apply to our 2026 financial year). You can read more
about our preparations on page 93 and page 106.
A copy of the Code can be found on the Financial Reporting
Council’s (FRC) website, www.frc.org.uk.
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All Board members have strong
leadership experience at global
businesses and institutions.
OurBoardmembers’ biographies
illustrate the contribution each Director
makes to the Board by way of their
individual experience.
Key to Committees
A
 Audit
NG
 Nomination & Governance
RR
 Reputation & Responsibility
R
 Remuneration
 Committee Chair
Current notable commitments reflect
other listed company directorships and
full-time or executive roles.
Omid Kordestani
First appointed to the Board
1 March 2022
Chair since 29 April 2022
Chief Financial Officer
since 24 April 2020
Appointment
Omar has a career spanning more than 30 years
driving growth and transformation for leading
multinational companies. He joined Pearson with a
background steeped in technology and innovation,
and with a deep understanding of how to shape and
execute successful strategies in a world of disruption.
Most recently, Omar was the President of Microsoft
Industry Solutions with responsibility for driving sales,
service and solutions across Microsoft’s largest
customers. While there he led industry and technical
business units, including strategy, engineering,
partnering and sales teams that shaped product
roadmaps and strategic campaigns. Prior to Microsoft,
Omar spent three decades at Accenture where he
helped to orchestrate the company’s digital
transformation, and led a large and highly successful
business unit. He served in numerous senior
leadership roles at Accenture, including Chief Strategy
Officer and ultimately as Chief Executive of the global
Communications, Technology and Media business.
Omar was previously a Non-Executive Director of
Zuora, Inc., an enterprise SaaS company. He holds a
degree in electronic engineering and information
sciences from the University of Cambridge and a
Master’s degree in business administration from
INSEAD.
Omid is an international businessman who serves on
the boards of Klarna Bank AB and Klarna Holding AB
and is a Council Member for Balderton Capital. He was
Executive Chair of Twitter, Inc. between October 2015
and May 2020, and a Board Member until October
2022. From August 2014 to August 2015, Omid served
as Senior Vice President and Chief Business Officer at
Google and previously from May 1999 to April 2009 as
Senior Vice President of Global Sales and Business
Development.
From 1995 to 1999, Omid served as Vice President of
Business Development at Netscape Communications
Corporation. Prior to joining Netscape
Communications Corporation, Omid held positions in
business development, product management and
marketing at The 3DOCompany, Go Corporation and
Hewlett-Packard Company.
Chief Executive
since 8 January 2024
Omar Abbosh Sally Johnson
Sally joined Pearson in 2000 and has held various
finance and operations roles across the business,
both at a corporate level and within the business units,
including The Penguin Group. She brings to the Board
extensive commercial and strategic finance
experience, as well as expertise in transformation,
treasury, tax, risk management, business and financial
operations, investor relations and mergers &
acquisitions.
Sally is a Non-Executive Director of Rentokil Initial plc
and Chair of its Audit Committee, a member of the
Institute of Chartered Accountants in England and
Wales and trained at PricewaterhouseCoopers. She
was also a Trustee for the Pearson Pension Plan from
2012 to 2018.
Current notable commitments
Rentokil Initial plc (Non-Executive Director)
Skills and experience
Chair
Age: 61
Chief Financial Officer
Age: 51
Chief Executive
Age: 58
Board of Directors
Leading
the way
NG
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Sherry Coutu, CBE
Non-Executive Director
since 1 May 2019
Non-Executive Director
since 1 June 2023
Non-Executive Director
since 1 February 2022
Appointment
Alison brings to the Board extensive commercial and
operational finance experience, specifically in digital
businesses. In January 2025, she joined the Board of
Marks and Spencer Group plc as Chief Financial
Officer. Prior to this, she was the Chief Financial Officer
of Rightmove plc between September 2020 and
September 2024 and she held several senior financial
positions at Sky plc, including Group Treasurer,
Director of Finance and was the Deputy Managing
Director at Sky Business. She later moved to News UK
to serve as Chief Strategy Officer at the forefront of
the business’s digital transformation. Alison has a
master’s in Finance from University College Dublin.
Current notable commitments
Marks and Spencer Group plc (Chief Financial Officer)
Sherry is an experienced non-executive director,
having held numerous senior leadership positions,
including Chair, Senior Independent Director and
Chief Executive Officer in the financial services,
technology and education sectors.
She is Non-Executive Director and Senior Independent
Director of Raspberry Pi Holdings plc, the world’s
largest single-board computer company, and she also
chairs its Remuneration Committee. She is a Trustee
of Founders4Schools, the UK’s largest transition-to-
work charity.
Sherry’s previous directorships include the London
Stock Exchange Group plc, DCMS, Zoopla plc, RM plc,
The Scaleup Institute, Cambridge University Press and
Cambridge Assessment (2006–2019). She has also
acted as an adviser to LinkedIn, the National Gallery,
the Royal Society and NESTA.
Prior to her portfolio career, Sherry founded several
technology companies and invested in 70 tech
start-up companies and five venture capital firms.
Current notable commitments
Raspberry Pi Holdings plc (Non-Executive Director and
Senior Independent Director)
Non-Executive Director
since 1 June 2023
Alison Dolan Alex Hardiman Esther Lee
With more than 15 years of experience in media and
technology, Alex brings to the Board deep expertise in
consumer product strategy and growth, scaling
subscription and digital advertising businesses, and
high-quality journalism and content.
Alex currently serves as Chief Product Officer at The
New York Times, where she oversees the company’s
News, Cooking, Games and Audio products that
power its digital business. She also leads its enterprise-
wide approach to generative AI. Alex previously spent
a decade at The New York Times in several leadership
roles before leaving for Facebook in 2016 where she
served as Head of News Products, overseeing news
experiences for Facebook consumers and publishers.
Alex also spent time at The Atlantic as its Chief
Business and Product Officer where she relaunched
the company’s consumer offerings and subscription
model.
Current notable commitments
The New York Times (Chief Product Officer)
Esther brings significant experience to the Pearson
Board through her prior executive management roles
in developing customer strategies to drive growth,
global marketing and branding, driving digital
transformation and building high-performance teams.
She has a long track record of senior leadership roles
working for global consumer-facing brands. Most
recently, she served as Executive Vice President –
Global Chief Marketing Officer at MetLife Inc.
Previously, Esther served as Senior Vice President –
Brand Marketing, Advertising and Sponsorships for
AT&T, and she has served as CEO of North America
and President of Global Brands for Euro RSCG
Worldwide. Prior to that, she served for five years as
Global Chief Creative Officer for The Coca-Cola
Company.
Esther is a Board member at The Clorox Company
where she chairs the Nomination & Governance
Committee and is a Non-Executive Director of
Experian plc.
Current notable commitments
The Clorox Company (Non-Executive Director)
Experian plc (Non-Executive Director)
Skills and experience
Non-Executive Director
Age: 61
Non-Executive Director
Age: 43
Non-Executive Director
Age: 66
Non-Executive Director
Age: 55
R
NG
RR
A
R
NG
A
R
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Graeme Pitkethly
Non-Executive Director
since 1 May 2019
Non-Executive Director
since 1 October 2021
Non-Executive Director
since 1 January 2016
Appointment
Graeme was Chief Financial Officer and a Board
member of Unilever plc until December 2023. He
joined Unilever in 2002 and, prior to his appointment
as the CFO, was responsible for its UK and Ireland
business. He also held a number of senior financial
and commercial roles within Unilever and spent the
earlier part of his career in senior corporate finance
roles in the telecommunications industry. Graeme
served as Vice President of Financial Planning and Vice
President of Corporate Development at FLAG Telecom
and started his career at PricewaterhouseCoopers.
Graeme is a Non-Executive Director of Sandoz Group
AG and Chair of its Audit, Risk and Compliance
Committee. He is also a Trustee of The Leverhulme
Trust, a charitable trust funding academic research in
the UK, a member of the Strathclyde University Centre
for Sustainable Development and a chartered
accountant.
Current notable commitments
Sandoz Group AG (Non-Executive Director)
Annette Thomas Lincoln Wallen
Annette has a 25-year track record in leading global
publishing and data analytics businesses, across
academic, educational and consumer media verticals.
Most recently, she served as CEO of Guardian Media
Group, a position she held until June 2021. Prior to
that, Annette was CEO of the Web of Science Group at
Clarivate Analytics, a data, analytics and software
business focused on research and higher education.
She has also served as CEO of Macmillan Publishers
and led the digital and global transformation of Nature
Publishing Group.
She is a Non-Executive Director of Schroders plc and
currently serves as Senior Advisor to General Atlantic.
Her previous non-executive experience includes
serving as a Trustee of Yale University, Non-Executive
Director at Clarivate Analytics (2017), and as a board
member for Cambridge University Press and
Cambridge Assessment (2019–2020). She has also
previously acted as an adviser to Creative Commons
and Bain Capital.
Current notable commitments
Schroders plc (Non-Executive Director)
Lincoln has extensive experience in the technology
and media industries, and is a Non-Executive Director
of Improbable MV, which governs the MSquared
Network of Web2 and Web3 services, and Chief
Technology Officer (CTO) of Framestore Company 3, a
global visual effects and media production company.
He was previously CTO of Improbable Worlds, a
technology start-up supplying cloud hosting,
networking and technology services to the video game
industry, and CEO of DWA Nova, a Software-as-a-
Service spin-out of DreamWorks Animation Studios in
Los Angeles. He worked at DreamWorks Animation for
nine years in a variety of leadership roles including
CTO and Head of Animation Technology. He was
formerly CTO at Electronic Arts Mobile, leading their
entry into the mobile gaming business internationally.
Lincoln is a Non-Executive Director of the Smith
Institute for Industrial Mathematics and Systems
Engineering, and Varjo, a manufacturer of XR/VR
headsets for professional markets. His early career
involved 20 years of IT and mathematics research,
including as a Reader in Computer Science at Oxford.
Lincoln holds a PhD in AI.
Current notable commitments
Framestore Company 3 (Chief Technology Officer)
Skills and experience
Deputy Chair and Senior Independent Director
Age: 58
Non-Executive Director
Age: 59
Non-Executive Director
Age: 64
R
RR
NG
RR
A
NG
RR
A
Board of Directors continued
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Board composition
Gender
Male Female
6
4
Nationality
American American / British (dual) British
IrishCanadian
11 1
4
3
Ethnicity
1
White Mixed / multiple ethnic group
Other ethnic group
Asian / Asian British
116 2
1. Ethnicity categories are based on the UK’s Office for National Statistics
classification.
Tenure
Under 3 years 3-6 years Over 6 years
145
This data reflects Directors in office as at 31 December 2024.
To learn more about Board demographics, please see page 95.
For diversity data in the format prescribed by UK Listing Rule
6.6.6R(10), please see page 54.
Independence of Directors
All of the Non-Executive Directors who served during 2024 were
considered by the Board to be independent for the purposes of
the UK Corporate Governance Code (the Code) and the listing
standards of the New York Stock Exchange (NYSE). The Board
reviews the independence of each of the Non-Executive Directors
annually. This includes reviewing their external appointments
and any potential conflicts of interest, as well as assessing their
individual circumstances in order to ensure that there are no
relationships or matters likely to affect their judgement. In
addition to this review, each of the Non-Executive Directors
is asked to provide confirmation of their independence on an
annual basis as defined by the NYSE listing rules and the Code.
In January 2025, Lincoln Wallen reached nine years’ service
on the Pearson Board. In view of the upcoming changes to
the Board through the appointment of a new Non-Executive
Director in June 2025, the Board believes that it is in the
company’s interests for Mr Wallen to remain on the Board until
the end of 2025 to ensure a smooth transition of knowledge
and expertise. Upon attainment of nine years’ service by any
Non-Executive Director, the Board undertakes an assessment to
satisfy itself as to the continuing independence of that Director.
In February 2025, ahead of formalising a recommendation to
the Board regarding Mr Wallen’s proposed re-appointment
at the 2025 AGM, the Nomination & Governance Committee
assessed Mr Wallen’s independence. In doing so, the Committee
assessed the degree of objective judgement and constructive
challenge demonstrated by Mr Wallen, and confirmed that
his skills, experience and knowledge contribute to productive
Board discussions. Accordingly, the Board is satisfied that Mr
Wallen remains independent and that he continues to provide
constructive challenge and hold management to account.
In accordance with the Code, Omid Kordestani was considered to
be independent upon his appointment as Chair on 29 April 2022.
The Directors can obtain independent professional advice, at
the company’s expense, in the performance of their duties. All
Directors have access to the advice and services of the Company
Secretary, whose appointment and removal is a matter reserved
for the full Board.
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Pearson Executive Management (PEM)
Ali Bebo Ginny Cartwright Ziegler Vishaal Gupta Sharon Hague
Joined Pearson 13 December 2021
Appointed to the PEM
13 December 2021
Joined Pearson 29 July 2024
Appointed to the PEM
29 July 2024
Joined Pearson 15 April 2024
Appointed to the PEM
15 April 2024
Joined Pearson 10 January 2000
Appointed to the PEM
3 March 2025
Ali is a seasoned C-suite executive with over 25 years
of experience building culture for transformative
business performance across multiple industries.
Prior to joining Pearson, she was an executive officer
and CHRO for Hologic, Inc., a global medical
technology company. Prior to Hologic, she held
various HR leadership roles with the speciality retail
company, ANN INC.
With more than 30 years of experience leading
large-scale, global marketing and communications
strategies, Ginny has a proven track record of scaling
businesses, forging valuable partnerships and
catapulting global brands to the top of their markets.
Ginny has guided some of the world’s biggest brands
such as HP, IBM, Intuit, Microsoft, MIT, NCR, Philips,
Sun and Xerox.
Before joining Pearson, Ginny served as Chief
Marketing Officer for Accenture North America and
was a member of the Global Leadership Council.
Ginny earned a BA in Modern Languages & Literature
from the University of Bristol. Ginny serves as chair of
strategic planning, executive board director and VP of
marketing for San Francisco Opera Guild, which
provides K-12 arts education programs to 64,000
children in Bay Area schools.
Vishaal is an accomplished business leader with 29
years of global experience in enterprise technology.
He has a track record of scaling digital businesses and
building high-performance teams.
He joined Pearson from Accenture, where he was
Senior Managing Director and a member of the Global
Leadership Council. During his tenure at Accenture, he
held several leadership roles such as Europe
Technology Sales, Solutions and Ecosystem lead and
Global Technology Industry lead for Telecoms and
Media. Previously, Vishaal worked with Tech Mahindra,
MindTree and HCL Technologies.
Sharon has 25 years of assessment and qualifications
experience. Additionally, she started her career
teaching geography in secondary schools in the UK
and taught for eight years. Sharon is a resilient
business leader with deep experience operating in a
media sensitive, highly regulated environment. She
has worked extensively with governments, schools
and partners to provide teaching, learning and
assessment services that help children and young
people make progress through learning. Sharon is an
elected representative on the Council of the UK
Publishing Association and has previously chaired the
Joint Council for Qualifications. She graduated from
Oxford University with a BA in Geography and PGCE.
Chief Human Resources Officer
Age: 56
Chief Marketing Officer
Age: 57
President – Enterprise Learning andSkills
Age: 52
President – English Language Learning
Age: 54
 Internal appointment   External appointment
PEM composition
These figures reflect the Executive Management team, excluding the
Company Secretary, as at the date of this annual report. The Chief Executive
and Chief Financial Officer have been excluded and are counted in the Board
metrics on page 73. For diversity data in the format prescribed by UKLR
6.6.6R(10), please see page 54.
Ethnicity
1
Gender
Female Male
66
Asian/Asian British Mixed/Multiple
ethnic groups
Other ethnic
groups
White
722 1
1. Ethnicity categories are based on the UK’s Office for National
Statistics classification.
Appointment
Skills and experience
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Cinthia Nespoli Sulaekha ‘Sue’ Kolloru
Barger
Joined Pearson 1 February 2014
Appointed to the PEM
21 May 2020
Joined Pearson 16 May 2022
Appointed to the PEM
16 May 2022
Cinthia has over 20 years of international legal and
compliance experience. Before joining Pearson, she
held leadership roles in legal and compliance at
multinational companies. Cinthia was admitted to the
Brazilian bar in 2004 and earned her law degree from
Pontifícia Universidade Católica de Campinas as well
as a post-graduate degree in tax law from Pontifícia
Universidade Católica de São Paulo.
Sue has more than 25 years of global strategy and
corporate experience. Additionally, she held
engineering roles at technology companies. Sue holds
an MBA from The Wharton School at the University of
Pennsylvania and a BSc in electrical engineering from
the University of Ottawa in Canada. She has served on
several non-profit boards and councils focused on
diversity and STEM.
General Counsel
Age: 44
Chief Strategy Officer
Age: 49
Tony Prentice
Tom ap Simon
Joined Pearson 1 May 2023
Appointed to the PEM
1 May 2023
Joined Pearson 1 December 2004
Appointed to the PEM
1 April 2021
Appointment
Tony has more than 25 years of experience in
consumer-led product management in companies
including Sema4, American Express, and Starbucks.
He brings extensive expertise in strategic product
development and consumer marketing. He holds an
MBA from Columbia Business School and a BS in
Mechanical Engineering from Cornell University.
Tom has 20 years of international business and
finance experience. At Pearson, he has led the Virtual
Schools business, worked in finance for the emerging
markets businesses and led M&A activity in the US.
Previously, he worked in investment banking at RW
Baird. Tom holds an MA in Economics and Politics
from the University of Edinburgh.
Skills and experience
Chief Product Officer
Age: 52
President – Higher Education and Virtual Learning
Age: 46
External/Internal appointmentNationality
American Italian/Brazilian
13
1 1
6
British Canadian
German
7
Internal External
5
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Marykay Wells
Joined Pearson 14 July 2014
Appointed to the PEM
16 March 2022
Marykay has over 30 years of strategic planning and
large, global technology transformation experience.
Prior to joining Pearson, Marykay had CIO roles at
Nortel, Tekelec (acquired by Oracle) and Extreme
Networks. Marykay holds a BS degree in Computer
Information Science from Clarkson University and is a
member of the Salesforce CIO Advisory Board, MGT
Board of Directors, and is a Board Member of the
non-profit Rewriting the Code (advancing Women in
Tech).
Art Valentine
Joined Pearson 23 January 2006
Appointed to the PEM
1 February 2022
Art has more than 30 years of leadership experience
in assessments, testing and technology. Prior to his 19
years at Pearson serving as a senior leader of Pearson
VUE and as Managing Director of Pearson Clinical
Assessment, Art worked at global technology
organisations including Accenture and Promissor,
which was acquired by Pearson in 2006. Art earned
his BS in Mathematical Science/Computer Science
from the University of North Carolina Chapel Hill.
President – Assessment & Qualifications
Age: 60
Naseem Tuffaha
Joined Pearson 13 January 2025
Appointed to the PEM
13 January 2025
Naseem has over 30 years of leadership experience in
sales and international and market development. Prior
to joining Pearson, he was Chief Growth Officer of
global advertising technology firm The Trade Desk. He
has also served in a variety of go-to-market leadership
roles during his long career at Microsoft, most recently
as Head of Sales for the company’s Modern Work
businesses. Naseem serves on the board of several
non-profit organisations dedicated to providing
medical relief to children in underserved areas, and
holds a degree in Economics from Harvard University.
Chief Business Officer
Age: 53
Chief Information Officer
Age: 62
Appointment
Skills and experience
 Internal appointment   External appointment
Pearson Executive Management (PEM) continued
Dave Treat
Joined Pearson 2 July 2024
Appointed to the PEM
2 July 2024
Dave has over 25 years of experience in technology,
innovation and strategic business transformation. He
joined Pearson from Accenture where he served as a
Senior Managing Director. Dave helped to found and
has served on several technology and industry boards
including the Linux Hyperledger Foundation, Linux
Open Wallet Foundation, Digital Dollar Project and the
Global Business Blockchain Council. Dave earned a
master’s degree in Higher Education Administration
from the University of Michigan and a degree in
Psychology from the University of Pennsylvania.
Chief Technology Officer
Age: 50
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Division of responsibilities
Chair
The Chair is primarily responsible for the leadership
ofthe Board and ensuring its effectiveness.
Theyensure that the Board upholds and promotes
the highest standards of corporate governance,
setting the Board’s agenda and encouraging open,
constructive debate of all agenda items for effective
decision-making. They regularly meet the Chief
Executive to stay informed and provide advice.
Theyalso ensure that shareholders’ views are
communicated to the Board.
Chief Executive
The Chief Executive is responsible for the operational
management of the business and for the development
andimplementation of the company’s strategy,
asagreedby the Board and management. They are
responsible for developing operations, proposals
andpolicies for approval by the Board, they promote
Pearson’s culture and standards, and they are one
ofthe key representatives of the company to its
external stakeholders.
Authorities and duties
The authorities and duties of theBoard and its
Committees, as well as the roles and responsibilities
ofkey individuals on the Board, are clearly set outin
writing. These documents are reviewed and approved
by the Board on an annual basis and are available
onthe company’s website (www.pearsonplc.com).
Standing Committee
A Standing Committee of the Board is established
toapprove certain operational and ordinary course
ofbusiness items such asbanking matters, guarantees
and intra-Group transactions. They also make
routineapprovals relating to employee share plans.
Additional authority may be delegated on an ad
hocbasis, e.g. to approve and conclude
corporatetransactions.
Pearson Executive Management
The Pearson Executive Management team consists
ofthe Chief Executive and their senior direct reports.
They are the executive management group for
Pearson and are responsible for delivering Pearson’s
strategy under clearly defined accountabilities and
inline with agreed governance andprocesses.
Deputy Chair and Senior
Independent Director
The Deputy Chair and SeniorIndependent Director
supports the Chair on Board effectiveness and
governance matters. This role includes meeting
regularly with the Chair and Chief Executive to
discussspecific issues, as well as being available to
shareholders generally, should they have concerns
that have not been addressed through the normal
channels. The Deputy Chair and Senior Independent
Director also leads the evaluation of the Chair
onbehalf of the other Directors.
Company Secretary
The Company Secretary advises on governance
matters and compliance with Board procedures.
Theyare responsible, under the direction of the Chair,
for ensuring the Board receives accurate, clear and
high-quality information, and has adequate time and
appropriate resources to function effectively and
efficiently. Theyalso support the Chair indelivering the
corporate governance agenda, and organise director
induction, training programmes and the Board
evaluation process.
The Board
The Board has established four formal Committees. The Committees focus on their own areas of expertise, enabling the Board meetings to focus on strategy, performance, leadership and people,
governance and risk, and stakeholder engagement, thereby making the best use of the Board’s time together as a whole. The Committee Chairs report to the full Board at each Board meeting following
their sessions, ensuring a good communication flow while retaining the ability to escalate items to the full Board’s agenda, if appropriate.
Nomination & Governance
Committee
Reviews corporate governance matters, including
Code compliance and Board evaluation; considers the
appointment of new Directors and Board experience;
and reviews Board induction and succession plans as
well as Board engagement with the widerworkforce.
Reputation & Responsibility
Committee
Oversees our sustainability framework, including
progress towards our sustainable business strategy
commitments. Works to assess and advance Pearson’s
reputation with stakeholders, including through the
areas of branding, culture, employee engagement
andvalues.
Audit Committee
Appraises our financial management and reporting
and assesses the integrity of our accounting
procedures and financial controls. The Committee
also oversees risk, compliance and internal audit.
Remuneration Committee
Determines the remuneration and benefits of the
Executive Directors and oversees remuneration
arrangements for the Pearson Executive Management
team, as well as monitoring remuneration policies for
the wider workforce.
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The Board is deeply engaged in developing and measuring the company’s long-term strategy, performance, culture and values. We believe that
Board members provide a valuable and varied set of external perspectives and that robust, open debate about significant business issues brings
anadditional discipline to major decisions.
Board activities
The role and business of the Board
The key responsibilities of the Board include:
Overall leadership of the company and setting the company’s
values and standards, including monitoring culture,
performance and engagement.
Reviewing and determining the company’s strategy, in
consultation with management, assessing performance against
the strategy and overseeing management’s execution of it.
Supervising major changes to the company’s corporate, capital,
management and control structures.
Approval of all transactions or financial commitments in excess
of the authority limits delegated to the Chief Executive and
other Executive Management.
Oversight of the risk management approach and determining
the company’s risk appetite (see page 57 for more information
on risk management).
Assessment of management performance, Board and
executive succession planning and talent pipeline.
Effective engagement with key stakeholders.
Strategic planning and decision-making
The Board spends time assessing whether any proposed action
aligns with the strategy and future direction of the business,
while taking into consideration sustainability and impact on our
stakeholders. In addition, the Board regularly holds strategy
discussions, whether in relation to the specific strategies of
Pearson’s five business units or the vision and execution of the
wider company strategy as a whole, both of which enhance the
Board’s decision-making in shaping the company’s strategic and
financial plans.
The Board and Committees receive timely, regular and necessary
financial, management and other information to discharge
their duties. Comprehensive papers are circulated to Board
and Committee members approximately one week in advance
ofeach meeting.
The Board receives a regular performance dashboard and
key milestones report, together with updates from the Chief
Executive and Chief Financial Officer. In addition to meeting
papers, a library of current and historical corporate information
is made available to Directors to support the Board’s
decision-making process. For items that require significant
consideration and review in advance of a decision, such as the
update to the company’s strategic priorities during 2024, the
Board’s discussions can take place over a number of sessions.
The Directors recognise their duties towards the shareholders
and other stakeholders as set out in Section 172 of the
Companies Act 2006, and a continued understanding of the key
issues affecting stakeholders is an integral part of the Board’s
decision-making process. You can read more on pages 86-87
about how the Board engages with stakeholders and takes their
views into account when making decisions.
Portfolio changes
The Board regularly reviews updates on portfolio and corporate
finance activities throughout the year, including regular updates
on live transactions (disposals, acquisitions and corporate
joint venture activity), outputs of periodic portfolio reviews and
reviews of potential pipeline opportunities. These updates can
take the form of presenting key summaries of information in
Board packs, or oral updates on key matters. These discussions
are typically led by management, supported by the Corporate
Development team and, where necessary, external advisers,
with Board input collated and, where necessary, providing its
formal approval. Subsequently, once portfolio transactions have
closed, the Board is also kept informed of the integration or
transition progress, including post-acquisition reviews conducted
to assess transaction success and any learnings to be taken for
futureprojects.
Board meetings
The Board held seven scheduled meetings in 2024, with
discussions and debates focusing on the ongoing development
and execution of the company’s markets, customer and
people strategies, as well as other strategic drivers for the
company. Major items covered by the Board in 2024 are
shown in the table on page 79. In addition to its scheduled
meetings, the Board convenes as necessary to consider matters
ofatime-sensitivenature.
Reflecting on the level and quality of engagement by the Board
in 2024, the Board is satisfied that each Director contributed to
Board discussions and demonstrated sufficient commitment
to be able to meet their responsibilities. In addition, the
Nomination & Governance Committee confirmed in its annual
assessment that each Director demonstrates the requisite level
of commitment and contribution in accordance with Principle H
and Provision 18 of the Code.
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Board attendance
Directors are expected to attend all Board and Committee
meetings, but in certain situations, such as pre-existing business
or personal commitments or certain unforeseen circumstances,
it is recognised that Directors may be unable to attend. In
these circumstances, the Directors receive relevant papers
and, wherever possible, will communicate any comments and
observations in advance of the meeting for raising as appropriate
during the meeting. They are updated on any developments
after the meeting by the Chair ofthe Board or Committee, as
appropriate.
Individuals’ attendance at Board and Committee meetings is
considered as part of the formal review of their performance.
There was a high level of attendance by the Directors at Board
and Committee meetings in 2024, as shown in the table on
page 80 and in the Committee reports that follow.
The exceptions to this in 2024 were Esther Lee, who was
unable to attend the meeting in February due to a pre-existing
commitment and the meeting in July due to a family medical
emergency, and Lincoln Wallen, who was unable to attend the
meeting in October due to unforeseen personal circumstances.
Directors’ commitments and conflicts
ofinterest
Under the Companies Act 2006, the Directors have a statutory
duty to avoid conflicts of interest with the company. The
company’s Articles of Association allow the Directors to authorise
conflicts of interest. The company has an established procedure
to identify actual and potential conflicts of interest, including all
directorships or other appointments to, or relationships with,
companies that are not part of the Pearson Group and which
could give rise to actual or potential conflicts of interest.
Additionally, in response to Provision 15 of the UK Corporate
Governance Code and the FRC’s accompanying guidance on
Board effectiveness, Pearson has developed internal guidance to
be taken into account when considering changes to a Director’s
commitments, or when appointing a new Director, as well as
formalising the Board approval process for such matters.
Once notified to the company, any potential conflicts and
commitments are considered for authorisation by the Board at
its next scheduled meeting or, where necessary in the interests
of timeliness, by a committee comprising the Chair, the Deputy
Chair and Senior Independent Director, and the Company
Secretary. In particular, the Board or committee considers the
type of role, expected time commitment and any impact this
may have on the Director’s duties to Pearson, as well as any
relationships between Pearson and the external organisation.
Board meeting focus 2024
Strategy Performance
Leadership and
people Governance and risk
Shareholder
engagement
Oversight of strategic planning process,
including market overviews and growth
opportunities, approval of the evolution
of the company’s strategy and oversight
of strategy execution, including deep
dives on the progress of specific
strategic initiatives.
Consideration and approval of the 2025
annual operating plan and updated long-
range plan.
M&A pipeline and post-acquisition
reviews.
Approving 2023 preliminary results and annual report
and accounts.
Approving 2024 performance expectations and
guidance to the market.
Approving the 2024 interim results and Q1 and Q3
trading statements.
Monitoring 2024 operating plan performance.
Regular dashboard and milestone reports.
Strategic and non-financial KPIs reviews.
Continuing review of forecasts.
Final and interim dividend approvals and other capital
allocation considerations, including share buyback.
Talent review, pipeline
development and
succession planning
process.
Culture.
Employee engagement
sessions with Board.
Employee engagement
survey assessments.
Reports on Committees’ activities and
considerations.
Legal, regulatory and governance
matters.
Board and Committees’ performance
review.
Regular review and annual confirmation
of Directors’ commitments and/or
potential conflicts of interest.
Annual assessment and re-approval of
Committees’ terms ofreference.
Risk management report.
Board learning and development through
deepening operational understanding.
Investor relations strategy
and updates, share price
performance and value
creation considerations.
Shareholder issues and
voting.
AGM and related
shareholder interactions.
Feedback from Board
member meetings with
shareholders.
Major shareholders and
share register analysis.
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The interested Director is not permitted to vote on, or be
counted in the quorum for, any resolution relating to their
proposed commitments, conflict or potential conflict. The
Board further reviews any authorisations previously granted on
an annual basis. When making new appointments, the Board
considers other demands on the proposed Director’s time.
The Board believes that the experience gained by Directors
through their other commitments brings valuable perspectives
to the Pearson Board. During the year, the Board approved the
following new commitments:
On 30 April 2024, Graeme Pitkethly was appointed to the
Board of Sandoz Group AG as Non-Executive Director and
Chair of its Audit, Risk and Compliance Committee. When
considering this new commitment, the Board assessed any
potential conflicts of interest and the time commitment
required, noting that Mr Pitkethly had recently stepped down
from a full-time executive role as Chief Financial Officer of
Unilever plc.
On 2 June 2024, Sherry Coutu was appointed to the Board of
Raspberry Pi Holdings plc, which was admitted to the main
market of the London Stock Exchange on 14 June 2024, as
Non-Executive Director and Senior Independent Director
and is also Chair of its Remuneration Committee. When
considering this new commitment, the Board assessed any
potential conflicts of interest and the time commitment
required, noting that Ms Coutu has been associated with
Raspberry Pi since 2012 and that this appointment reflected
their new status as a listed company, rather than being a
significant new commitment in its own right.
On 6 January 2025, Alison Dolan joined the Board of Marks and
Spencer Group plc as Chief Financial Officer. When considering
this new commitment, the Board assessed any potential
conflicts of interest and the time commitment required, noting
that Ms Dolan had stepped down from her previous full-time
executive role as Chief Financial Officer of Rightmove plc on
15 September 2024.
When considering these new commitments, the Board also took
into consideration the requirements under Provision 15 of the
UK Corporate Governance Code and the FRC’s accompanying
guidance on Board effectiveness. The Board agreed that these
new commitments would not have a negative impact on their
roles at Pearson.
Scheduled meetings
attended
Chair
Omid Kordestani 7/7
Executive Directors
Omar Abbosh 7/7
Andy Bird
1
0/0
Sally Johnson 7/7
Non-Executive Directors
Sherry Coutu CBE 7/7
Alison Dolan 7/7
Alex Hardiman 7/7
Esther Lee
2
5/7
Graeme Pitkethly 7/7
Tim Score
3
3/3
Annette Thomas 7/7
Lincoln Wallen
4
6/7
1. Andy Bird retired from the Board on 7 January 2024.
2. Esther Lee was unable to attend the Board meeting on 28 February
2024 due to a pre-existing commitment. Ms Lee was unable to attend
the Board meeting on 25 July 2024 due to a family medical emergency.
On each occasion, she reviewed the papers and provided her
perspectives to the Chair outside the meetings.
3. Tim Score retired from the Board on 26 April 2024.
4. Lincoln Wallen was unable to attend the Board meeting on 9 and
10 October 2024 due to unforeseen personal circumstances. He
reviewed the papers and provided his perspectives to the Chair outside
the meeting.
Board activities continued
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How the Board is kept informed
The application of our Board and governance processes ensures that our Directors receive accurate, timely and clear information from a range
ofsources. This allows the Board and Committees to monitor and provide feedback on matters of importance, as well as to make informed decisions
in the best interests of the company and its stakeholders.
The Board’s oversight of AI at Pearson
As a digital-first business, Pearson is accelerating its use
of AI across the business and using it as a growth driver to
improve efficiencies and to enhance learning and assessment
services. We expect generative AI to create significant positive
opportunities for Pearson, due to our unrivalled depth of content
and data.
We believe that the rapid advances in AI will be an important
driver of growth in education and the workforce over the
coming years. The rapid development of increasingly powerful
AI models will significantly change the world of work and
skills requirements. Employers will need to find new pools of
talent and continuously develop and verify the skills of their
workforces to keep pace with and benefit from technology and AI
advancements. Learners and educators place enormous trust in
us, so we have a responsibility to be thoughtful and considered
in how we use this technology, while continuing to move at pace
to enhance our products with the customer in mind. AI plays
an important role across Pearson’s product portfolio, more
information on which can be found in the Strategic report. With
AI skills becoming increasingly important in the job market and
helping humans be more productive, the need for AI learning is
growing and we are always exploring opportunities to continue
to leverage innovative AI technology to drive further efficiencies
and cost savings.
During the past year, the Board, the Audit Committee, the
Reputation & Responsibility Committee and the Executive
Management team have kept up to date with AI developments
both within Pearson and across the wider landscape, considering
both opportunities and implications of the technology for
Pearson. Specific activities undertaken by the Board and
Committees during the year have included:
During 2024 an extensive strategic review process was
undertaken by the business, with the Board’s participation,
to define the strategic priorities that will guide Pearson’s
trajectory over the next decade. As part of this process,
we identified a number of targeted market expansion
opportunities and updated our strategy to drive higher
performance in the core business and unlock new synergies.
The opportunities for Pearson are supported by the infusion of
AI into our products and services.
One of the three priorities we set as a company for 2024 was
to increase the intensity with which we infuse our products
and services with a wide range of AI capabilities. The Board
considered the specific initiatives, priorities and opportunities
of AI, in terms of product capabilities, potential application
for companies and workforces, and internal back-office
efficiencies leveraging AI technology for content and process
engineering. This included a deep dive on AI enhancements
being applied to the company’s customer services capabilities.
The Board was updated on progress with the new meaningful
multi-year enterprise deal with ServiceNow, on progress
with the new AI features integrated into products in Higher
Education and English Language Learning, and the Board
reviewed and approved the new multi-year strategic Enterprise
AI partnership with Microsoft.
The Audit Committee was provided with updates on ongoing
work being undertaken to understand potential risks and
opportunities with evolving AI technology. Data privacy and
cyber security remain important parts of the Audit Committee’s
remit and our robust practices in these spaces underpin our
approach to AI governance.
The Audit Committee considered the risks associated with
generative AI and reviewed its status as part of the Group risk
review. In addition, as part of the business unit strategic risk
deep dives, the Audit Committee discussed:
In Assessment & Qualifications, an overview of risks
associated with AI and the competitive marketplace, as well
as perspectives on the use of AI in that business, drawing a
distinction between the AI techniques that had been in use
for some time and the recent developments in generative AI.
In Higher Education, an overview of how Pearson’s
generative AI capabilities were driving content production
efficiencies and personalisation of materials, as well as
consideration of a roadmap to release meaningful new AI-
powered capabilities and actions taken to invest in features
and capabilities that had already been enabled by the
emergence of generative AI platforms.
In Virtual Learning, an overview of the work to add AI tooling
to our content ecosystem and programming to enhance our
college and career readiness offering.
The Reputation & Responsibility Committee considered
the AI landscape from a regulatory, policy and media
perspective, including:
An update on the significant regulatory and policy focus
on this topic, including the EU AI Act, which passed in April
2024, cementing the first comprehensive regulatory scheme
for the development and use of AI in the world and the US
state action on passing AI-related laws.
Noting the advocacy work conducted by the company in
this field.
The alignment of Pearson’s safeguarding and online trust
and safety programmes with the company’s broader AI, data
privacy and cyber security governance frameworks.
You can read more about how we manage AI from a risk
perspective on page 60.
The
Board
& AI
Risk
management
Advocacy
and external
policy
Back-office
efficiencies
Regulatory
landscape
Strategy
Product
capabilities
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Talent and culture
Ensuring that we have both a talented, engaged workforce that
is focused on delivering our strategy and an organisational
culture that enables and encourages that delivery is critical
to Pearson’s success. During the past year, the Board and
Executive Management team have continued to lead our focus
on making sure Pearson offers a culture and environment that
is high-performing, and in which our people can leverage their
strengths. We track Group-wide progress through our ‘Culture
of engagement & community’ non-financial KPI (see page 24 for
more details on our KPIs). Pearson’s purpose (set out on page 2)
is key to developing our culture to support our strategic vision,
particularly in driving a culture of performance.
The Board has a particular focus on embedding our desired
culture, with the current and future leaders of Pearson being
essential to the successful embedding of our purpose and culture
of performance. Our strategic priorities are underpinned by our
commitment to provide a vibrant work environment, unparalleled
career opportunities, open communication and tailored feedback,
exceptional leadership and a clear definition of success for our
employees. In connection with this, the Board was provided with
an overview of the new career architecture and the execution
plan ahead of its launch in January 2025.
The Board has also been attentive to our talent pipeline for
leadership and other pivotal roles and, during the year, Pearson
introduced a ‘Leadership Uplift’ programme for senior employees
which includes alignment on the behaviours we expect in our
leaders, assessment of these behaviours and investment in
tools, resources and coaching. This programme is a valuable
enhancement to our leadership and talent review process. By
providing a consistent framework and an objective perspective,
it facilitates more meaningful discussions about talent across
the organisation and sharpens our ability to identify and
prioritise leadership development opportunities that align with
the evolving needs of our business. Our objective was to build
something that fits our purpose, builds trust over time and can
be an asset to our leaders, our managers and our people. The
Board received a detailed overview of the programme, including
the process for building the leadership assessments and the
key themes and insights from the completed assessments.
The Board also reviewed the Executive Management team’s
leadership profiles, which provide a deeper understanding of
the Executive Management team’s strengths and potential, in
order to ensure that we place the right talent in critical roles and
build a leadership pipeline capable of driving sustainable growth,
fostering innovation and delivering on our strategic priorities.
The Board monitors culture and organisational health, together
with its Committees, and receives regular updates from the
Chief Executive and Chief Human Resources Officer on how this
is being embedded within the business. The Board monitors
other Group-wide initiatives that underpin our culture, including
employee engagement, the Code of Conduct programme,
compliance, health and safety and talent attraction and retention
(see table below for further information).
During the year, the Board also conducted a review of the results
of Pearson’s employee engagement survey, to discuss the key
themes and indicators.
The Reputation & Responsibility Committee’s remit includes
oversight of culture, increasing the Board-level focus on this
matter. The Chief Human Resources Officer is a frequent
attendee at Board meetings, as well as a standing attendee at
the Reputation & Responsibility, Remuneration, and Nomination
& Governance Committees. Their attendance and contributions,
together with the Board’s own direct engagement with the
workforce, ensure that our Directors are attuned to our culture
and employee-related considerations through multiple lenses,
including in strategic decision-making (see our case study on
page 86), and in conducting their business more broadly.
Read more on page 38.
Cultural indicator How it is overseen
Board-level
responsibility
Employee
engagement
The Board ensures engagement through multiple channels, including the employee engagement survey, town hall sessions and in-person engagement events, such as listening sessions with
employees in London, Hoboken, New Jersey, and Durham, North Carolina. Read more on page 85.
Board
Code of Conduct
and training
The Audit Committee is briefed on our annual Code of Conduct programme, including development of the Code, completion rates, training and certification methods. Certification of the Code
is mandatory and we achieved a 100% employee completion rate for 2024. We also have mandatory training for all employees on cyber security and data privacy, with targeted training for
employees in certain roles, business units or geographies.
Audit
Compliance,
including
whistleblowing
and investigations
The Associate General Counsel – Employment, Ethics & Compliance reports to the Audit Committee at every meeting on new and ongoing investigations, including matters raised through our
SpeakUp process. The Audit Committee considers the programme’s effectiveness annually, including periodic peer benchmarking. The Audit Committee Chair ensures the Board has visibility on
matters of note. The Board is free to request further information to support its oversight.
Audit
Internal audit Insights into elements impacting our culture and cultural behaviours are provided where necessary by internal audit to the Audit Committee as part of the findings and recommendations in its reports. Audit
Health and safety
(H&S)
The Reputation & Responsibility Committee receives an annual H&S report, so Directors can monitor the key strands of our H&S framework, including oversight of how Pearson is enabled
through awareness, competency, resources and guidance to allow for agile and effective management of H&S risk, while also receiving comfort that we have controls for compliance and
assurance purposes.
Reputation &
Responsibility
Remuneration
practices and
rewarding the
workforce
The Remuneration Committee monitors the wider Employee Reward framework, including incentive target setting for Group plans, fair pay analysis, Chief Executive pay ratios and alignment
of Directors’ pension contributions to the workforce. It also oversees integration of sustainability measures into incentive targets. This suite of activity provides insights into the roles that
remuneration and setting performance goals play in promoting the right behaviours, particularly in driving a culture of performance, and how incentives and rewards align with culture.
Remuneration
Talent attraction
and retention
The Chief Human Resources Officer regularly updates the Remuneration Committee on talent considerations, including trends on recruitment, retention and staff turnover. Talent attraction and
retention plays into our ability to execute our strategy, so it is considered in strategic discussions by the Board and Executive Management team. Recognising the importance of our people, Talent
is a sub-category of our Capability principal risk. Read more about our risk management approach starting on page 57.
Remuneration
How the Board is kept informed continued
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Sustainability
Pearson has a strong governance structure through which the Board and its Committees monitor and oversee the company’s Learning for Impact framework.
The company’s Learning for Impact framework includes three pillars: ‘Driving learning for everyone
with our products’, ‘Empowering our people to make a difference’, and ‘Leading responsibly for a
better planet’. These pillars represent the areas where Pearson can make the biggest positive impact
and where our responsibilities lie towards communities and the environment.
The Reputation & Responsibility Committee leads the Board’s oversight of sustainability matters;
however, given the breadth of topics that feed into our Learning for Impact pillars, as well as the
increasingly complex external landscape around these matters, the other Committees each have a
role to play in supporting the Board’s oversight of sustainability.
Indicative sustainability duties falling within remits of Board Committees
Board
Reputation & Responsibility Committee Audit Committee Remuneration Committee Nomination & Governance Committee
Overseeing the sustainability strategy
including targets and public commitments.
Monitoring progress towards non-financial
KPIs linked to the products, people and
planet pillars.
Sustainability regulatory landscape and
external reporting.
Integrity and assurance of sustainability data,
reporting and metrics.
Strategic risk management.
Compliance elements of ‘governance’ strand
of sustainability.
Considerations relating to incorporation
of sustainability metrics within remuneration
frameworks.
Performance against sustainability metrics to
support remuneration decisions.
Ensuring requisite strength of sustainability
expertise on Board.
Corporate governance elements
of sustainability.
The graphic above illustrates how the Committees work together to support the Board in overseeing
sustainability at Pearson.
You can read more on the sustainability matters covered during 2024 throughout this Governance
report, in particular in the Reputation & Responsibility Committee’s report on pages 96-98.
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Understanding our stakeholders
A strong understanding of all our stakeholders and their perspectives is integral to our strategic planning and operational delivery. Our Board strategy
sessions are informed by the views and needs of our eight stakeholder groups: shareholders, educational institutions and educators, employers,
business partners and institutions, consumers, governments and regulators, communities and employees.
A number of Non-Executive Directors were involved in
workshops for the strategic review process where they engaged
with employees as part of the strategic planning process.
A key factor in any decision-making is listening to and considering
the interests of stakeholders. We have set out below examples
of the key employee and shareholder engagement activities
undertaken by the Board and by individual Directors over 2024.
Shareholders
Shareholders are a key consideration in the Board’s decision-
making. We have continued our focus on driving shareholder
engagement through in-person and virtual meetings and events.
The Board is committed to fostering shareholder engagement
and recognises that AGMs represent an opportunity for
shareholders to interact with the Board and share their views,
concerns and feedback. We successfully held our third hybrid
AGM in 2024, which again took place at our 80 Strand office in
London, with shareholders able to attend the meeting, vote and
ask questions of the Board either in-person or virtually.
We will be holding a hybrid AGM in 2025 and look forward to
welcoming our shareholders. Further details will be shared in our
notice of the 2025 AGM.
The Board ensured a continued shareholder dialogue
throughout the year. In accordance with the UK Corporate
Governance Code, following a significant minority vote against
our Directors’ Remuneration Report and the re-appointment
of Remuneration Committee Chair, Sherry Coutu, at our 2024
AGM, a subsequent engagement exercise with shareholders
was conducted and reported back to the market on the major
themes of the feedback received. Further information on the
shareholder engagement prior to and after our 2024 AGM is
included in the Directors’ Remuneration Report starting on page
113.
The Board also receives updates and analysis on shareholder
sentiment from Pearson’s corporate brokers, as part of a
regular investor relations update and when considering certain
corporate matters.
Employees
The Board recognises that our employees are one of our
most important assets and are integral to our business and
is committed to continuing to ensure they inform the Board’s
decision-making. Examples of how the Board engaged with
employees in 2024 to ensure that they are listened to, supported
and rewarded, are illustrated on page 85.
As required by the UK Corporate Governance Code,
the Board ensures Pearson engages effectively
with, and encourages participation from, its key
stakeholders. The Board maintains its oversight
through a variety of direct and indirect mechanisms,
and the Reputation & Responsibility Committee
monitors our stakeholder engagement framework.
The Board recognises that stakeholder views
are integral to decision-making and setting the
company’s strategy. More information on Pearson’s
key stakeholders, including the outcomes of our
engagement throughout 2024, is in the Strategic
report on pages 18-22. Further information on how
the Directors discharge their duties under Section 172
of the Companies Act 2006 is on page 23.
Nearly
400
meetings
Over
200
institutions
with
Shareholder engagement at a glance
Over 2024, our Chief Executive, Chief Financial Officer and Business Unit Presidents, as well our Investor Relations team, participated
in meetings with both buy-side and sell-side analysts, conferences, roadshows, salesforce teach-ins and events across the world.
Engagement in 2024
Throughout the year, the Board ensured that it was kept
informed of stakeholder views, concerns and commentary
through a variety of engagement methods. These included
in-person and virtual meetings, reports and presentations at
Board or Committee meetings, feedback from members of the
Executive Management team and other employee groups, and
interactions with different functions, teams and advisers, both
inside and outside Pearson.
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Board and employee engagement
The central role of the Board is to support and oversee Pearson’s
long-term strategy. As part of that, it is vital that the Board
engages with employees, to strengthen the employee voice in the
boardroom enabling the Board to hear first-hand the employees’
perspectives on Pearson’s strategy, performance and culture.
During the year, the Board’s approach to employee engagement
included in-person, structured sessions, which complemented
existing executive employee engagement and expanded
opportunities for direct engagement by Non-Executive Directors.
The Board held three in-person sessions with employees in our
major employee hubs in London and in the US in Hoboken,
New Jersey and Durham, North Carolina, facilitating meaningful
interactions between Board members and various groups of
employees to hear their thoughts, feedback and questions.
Board members engaged on a variety of topics, including the
strategic review process and the clarity of our strategic priorities,
the plans for execution and the pace of transformation required,
and the importance of company culture.
These events were received very positively by employees, and the
Board spent time after each session discussing what they had
heard from employees.
Looking ahead, the Board intends to hold similar in-person
and structured sessions in 2025 to ensure we continue to be
authentic and representative of our entire employee base. The
Board is also invited to join a number of Executive Management
sponsored events with each business unit in 2025, including
Assessment & Qualification’s global sales meetings, English
Language Learning’s annual franchisee meeting and Higher
Education’s annual sales conference.
Town halls
Throughout 2024, the Chief Executive, Chief Financial Officer
and the Executive Management team held in-person and virtual
town hall meetings. Pearson employees were invited to attend
and given the opportunity to ask questions. These discussions
took place at significant points in the year, such as following key
strategic announcements.
Surveys
During 2024, we conducted a further Pearson employee
engagement survey, following the launch of a refreshed
approach in 2022. We heard from c.14,000 employees, with
an overall response rate of 88% compared with 82% in 2023.
The Board received a detailed update on the survey results,
including additional insights on the culture of inclusion, coaching
effectiveness and opportunities to increase engagement.
Further information on the outcomes of the Pearson employee
engagement survey is on page 38.
As someone who recently joined
Pearson through an acquisition, it was
an incredible opportunity to be able
to connect directly with Omar and
the Board in my first few weeks. My
conversations with the Board made it
clear that Pearson leadership has made
innovation a priority and that Pearson
intends to lead the way in areas of AI,
wearable technology and integration.
Rich Brancaccio
Senior Director in Product Development
(Attended the Durham engagement event)
Getting to speak with numerous
Board members was an amazing
opportunity. They asked very
insightful questions and showed
great interest in hearing what we
had to say.
Brennan Matthews
VP Investor Relations
(Attended the Hoboken engagement event)
Having the opportunity to meet
with a few members of the Board
was incredibly inspiring. Hearing
their perspectives and sharing
insights about the work we’re doing
reinforced my passion for our mission.
It’s a privilege to connect on such
a meaningful level and to see how
our efforts align with their vision
for transforming education and
empowering learners.
Carie Addis
VP of Strategic Partnerships within
Higher Education
(Attended the Durham engagement event)
This event was a fantastic opportunity
to engage with our leaders which left me
feeling excited about what lies ahead for
Pearson.
Lucy McAlister
Senior Legal Director for International Markets
(Attended the London engagement event)
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Our Board’s decision-making in action
This case study should be read in conjunction with the Directors’ duties statement on page 23.
During the year, the Board oversaw a company-wide strategic review process, which involved a comprehensive review of Pearson’s business and
its markets, to position the company for growth and ensure our continued success. Led by the Chief Executive, approximately 60 employees came
together in a series of intensive workshops – including current and potential future business leaders, subject matter experts in areas such as data, AI,
legal and HR, and sales and operational employees. This process was a unique opportunity to evolve our strategic priorities in order to be the leader in
shaping the future of next-gen education and work in the era of AI. This case study on the Board’s involvement in the strategic review process over the
year illustrates how the Directors considered the various aspects of their statutory duties when considering the strategic review process and approving
its implementation, and the implications for stakeholders.
The Board reviewed the proposal for the strategic review process
in January 2024, where the Chief Executive confirmed that he
would be initiating the project to build towards a strategic update
to the market as part of Pearson’s interim results in July 2024.
The Board considered an update on progress in February 2024,
including endorsing the criteria for the employees that had been
selected to be involved in the strategic review process, and the
process itself commenced in March 2024.
At its subsequent meeting in April 2024, the Board considered
an overview of the process to date, including assessments of the
company’s assets, industry trends and competitive strengths.
Representatives from the project joined this Board meeting to
provide deep dives into certain key topics, including addressable
market areas, key customer challenges and solutions, and
identifying foundational capabilities in data and AI, to showcase
the progress being made and to provide the Board with an
opportunity to challenge and ask questions. The Board was also
provided with a detailed overview of the activity that had taken
place at the project sessions and an indication of the goals and
priorities for future sessions.
A majority of the Board attended the project sessions held in
April and May 2024, to see the process in-person. The sessions
they attended were focused on topics including competitors’
products, the anatomy of a deal, brand and purpose, as well as
an innovation panel and a product development workshop.
In June 2024, the Board dedicated a specially arranged additional
meeting to discussing the outcome of the strategic review
process, the proposal for the overall corporate strategy and the
strategic priorities over the next two to three years, and how this
would be presented to the market in July 2024. This meeting was
an opportunity for the Board to dive deeper into the process
outcomes, the rationale for the proposed strategic priorities and
the management levers that would drive performance; provide
challenge to management on the proposals and execution plans;
and consider the impact of the proposed strategic priorities on
the company’s stakeholders.
Management framed the strategic priorities by describing
Pearson’s external and internal context, as well as noting the
company’s stakeholders and considerations made for them in
preparing the overall corporate strategy.
Ahead of the strategic update to the market in July 2024, the
Board reviewed the proposed communications plan and
provided feedback on the themes and their perspectives on the
potential market reaction.
Following the presentation of the strategy to the market
in July 2024, the Board’s focus has pivoted to monitoring
implementation, particularly a collection of projects that were
commenced in the second half of the year, focused on strategic
partnerships, such as with Microsoft, and developing our people
and culture strategy, and will continue to monitor the key
milestones and checkpoints of the strategy’s implementation.
Stakeholders
In its consideration of the strategic review, the Board considered
Pearson’s key stakeholders in the following ways:
Customers
In considering the proposal for the strategic direction of the
company, the Board was focused on ensuring that the customer
was front of mind in the work that had been conducted and the
considerations being made. We want to be a trusted partner for
our customers, driving positive outcomes through democratised,
intuitive, high-quality and personalised solutions. Customers
were interviewed as part of the preparation for the project
sessions and the Board received key data on the pressures
facing our customer groups, including institutions, governments,
educators, employers, employees and students. The Board
agreed that the proposed strategic priorities would aim to
address these pressures. This includes tackling cumbersome
course management and teaching effectiveness for educators,
supporting students with poor engagement and navigating their
futures, and helping external workforces to prove their skills and
support their career paths.
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Shareholders
Our priority is to provide diversified coverage of education and
learning markets with sales growth and margin opportunities,
fuelled by technology and AI development, alongside highly rated
sustainability credentials. As part of its oversight of the process,
the Board ensured that our strategic priorities were underpinned
by an aim to provide our shareholders with long-term value
creation. This is achieved through strong growth opportunities,
including with AI, a diversified portfolio, a strong balance sheet,
a progressive and sustainable dividend and a sound capital
allocation policy.
When reviewing the proposal, the Board considered our
shareholders’ interests. As part of this, the Board provided
input to ensure that the strategic update to the market included
sufficient information on the growth opportunities and execution
plans.
Communities
We strive to make a positive and meaningful impact in the
communities in which we operate, and the Board was cognisant
that this ambition was woven into the strategic priorities so that
we can have a positive impact on people globally in supporting
their ambitions and helping people realise the life they imagine
through learning. Our strategic priorities support strong societal
benefits and maintain our net carbon commitment.
Employees
At Pearson, we offer career opportunities that make a real-world
positive impact. In considering the execution of our strategic
priorities, there was a clear focus from the Board on our
employees and how we will raise the bar for our people, with a
focus on an improved performance culture, instilling essential
behaviours, and enhancements in performance management.
The Board was also clear on the importance of how this would
be communicated to employees, particularly the development of
the new career architecture framework, and provided feedback
on the change management aspects of the people and culture
initiatives.
Employers
The Board was cognisant of the importance of Pearson’s
relationship with employers and the trust they have in Pearson
to deliver high-quality products and services, which has fostered
stable long-term relationships which underpin our business. As
part of the review of the pressures facing our customer groups,
the Board noted how our strategic priorities aimed to address
the pressures facing employers and would particularly focus on
talent availability and the skills gap for employers.
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Directors’ induction
On joining the Board, each Director completes a bespoke
induction programme that is guided by the Chair or Deputy Chair
and Senior Independent Director, supported by the Company
Secretary, and overseen by the Nomination & Governance
Committee. Every programme builds on the particular skill
set, attributes and background of the joining Director, their
interests in Board or Committee roles, and the company’s
recommendations.
In addition to background information on the company, every
induction covers a range of topics, including Board procedures,
recent operational performance and strategic direction of the
company, purpose and values, key areas of the business, as
well as directors’ duties and responsibilities. The Directors also
receive a comprehensive introduction to the activities of each of
the Board’s Committees, including their objectives and priorities,
and cover various governance-related issues and their legal
obligations, including procedures for dealing in Pearson shares.
Each induction typically includes a series of meetings with
the members of the Board, the Executive Management team,
external advisers and brokers, and other senior management.
Directors receive a walk-through of the business from senior
executives and a briefing on Pearson’s investor relations
programme.
A newly appointed Director will have met some, ifnot all, fellow
Board members as part of the original search and appointment
process, but additional meetings may nevertheless occur
with the same Board members as part of a rich and thorough
induction.
Omar Abbosh joined the Board as Chief Executive on 8 January
2024. In addition to the typical induction programme detailed
below, Omar conducted comprehensive and engaging meetings
with key individuals in the business.
Typical Board induction programme
Induction programme
participants Meeting purpose
Chair, Deputy Chair and Senior
Independent Director
Introductory meetings to cover the company’s governance structure, the Board’s priority areas
and ways of working, meeting cadence and ongoing matters considered by the Board.
Chairs and members of the Board’s
Committees
Overview of the responsibilities and composition of the Board’s Committees, their governance,
regular attendees and advisers.
Executive Directors;
Business Unit Presidents
Overview of the strategic priorities of the company and each business unit, key performance
indicators, financial performance and projections, and competitive landscape.
Heads of Corporate Functions Introductions with leadership team members, covering an overview of their business area(s),
subject matter expertise, organisational structure, company culture and values.
Company Secretary;
legal advisers
Induction planning, governance framework, Board and Committee matters, duties and
responsibilities of a company director, the company’s policies and procedures, and other legal
and regulatory considerations.
Omar Abbosh
Chief Executive
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Board performance review
The Board employs a variety of methodologies for performance reviews to ensure the most effective results.
Following an internally facilitated review in 2022, led by the
Chair, and an externally facilitated review in 2023, conducted
by Manchester Square Partners, the 2024 review was
internally facilitated and led by the Deputy Chair and Senior
IndependentDirector.
Board performance review process
The format of the review was agreed by the Nomination & Governance Committee.
The scope of the review was finalised by the Deputy Chair and Senior Independent Director with support from the
Company Secretary.
The Deputy Chair and Senior Independent Director conducted one-to-one conversations with each of the Directors
and the Company Secretary on a confidential and unattributable basis.
The output of the performance review was captured in a report to the Board in December 2024, with the Board
then discussing the points raised by the review.
Progress on the findings of the performance review will be monitored by the Nomination & Governance Committee
throughout 2025.
Approach and methodology
The 2024 performance review was carried out by Graeme
Pitkethly, Deputy Chair and Senior Independent Director, through
aseries of one-to-one conversations with each Director and the
Company Secretary.
Discussion areas included matters that are relevant to Pearson
in particular, as well as those items laid down in the Code and
associated guidance, including:
The effectiveness of the organisation and dynamics of the
Board, including composition, leadership, agendas, meeting
cadence, quality of information provided, governance and
decision-making.
Relationships between the Board and senior leaders, and
between members of the Board itself, including the remits
ofand interaction among the respective Committees and
withthe Board.
Typical performance review
methodologies
Methodology
Last
undertaken
Questionnaire, tailored to specific needs
of the business
2018
Internally facilitated interviews, to be led by
the Chair, Senior Independent Director and/or
Company Secretary as appropriate
2019, 2021,
2022, 2024
In-depth evaluation, externally facilitated 2020, 2023
Articulation and implementation of strategy.
Succession planning and talent pipeline for Executive Directors
and other senior leaders.
Understanding of risks facing the company, including likelihood
and mitigation.
Understanding of stakeholder views, products and markets.
The Board’s monitoring of organisational culture, behaviours
and employee sentiment.
The full Board reviewed the findings from the performance
review at its meeting in December 2024. In reporting back to
the Board, the Deputy Chair and Senior Independent Director
reported that conversations with Board members were positive,
with unanimous agreement that the Board operates effectively.
The Board will develop an action plan to address areas for
improvement, and the Nomination & Governance Committee will
monitor progress during the year.
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Key findings included
Directors are highly engaged, with a good balance of relevant
and recent experience. The Board further acknowledged the
constructive nature of Board meetings.
The Board acknowledged the quality of the relationship
between the Non-Executive Directors and the Executive
Directors, noting that Mr Abbosh had quickly established
strong relationships with the Non-Executive Directors.
Directors noted his clear and structured approach, which will
allow the Board to further focus on the pace of execution.
The Board recognised the improvements that had been made
to the structure of Board meetings to create more space
for discussion and agreed that the cadence of Board and
Committee meetings was correct. The Board is appreciative
of the continued improvements to the quality and clarity of
meeting papers and materials, and would like to see this
continue.
The Board welcomed the opportunity to engage with
employees and the improvements made to the engagement
events, in particular the ability to have deeper conversations
with employees.
Directors provided positive feedback on the strategic review
process.
Directors would like to harness the opportunity to work on the
talent pipeline for the Executive Management team.
The Board welcomed the opportunity, following articulation
of the evolved strategy, to focus on developing multi-year
strategic KPIs and implementing the right incentive structures
to deliver the strategy.
The Board recognised their effective role in navigating the
transition and repositioning of the company.
Positive feedback was noted on the performance and
effectiveness of the Committees.
There was unanimous agreement that the Chair leads the
Board in an effective manner, fulfilling Principle F of the Code.
The Directors agreed that Mr Kordestani has a distinctive
and thoughtful style, demonstrates objective judgement,
promotes a culture of openness and debate, and facilitates
constructive Board relations and the effective contribution of
all Non-Executive Directors. The Directors further noted their
appreciation of Mr Kordestani’ s critical role in managing the
successful Chief Executive appointment process and the energy
given in the development of the relationship between Mr
Kordestani and the Chief Executive. This, in turn, supports the
Non-Executive Directors in fulfilling the requirements of Principle
H of the Code in providing constructive challenge and strategic
guidance, offering specialist advice and holding management to
account.
The main areas identified by the Board for particular focus during
2025 were:
Continued focus on open and honest reflections and
candid conversations at Board level, to ensure that we are
consistently providing constructive challenge.
Ongoing focus on applying customer, product and competitor
lenses to Board discussions, and ensuring that key themes of
technology and AI are consistently discussed.
Continued development of M&A radar scanning for the
Board to ensure a clear, long-term view of inorganic growth
opportunities.
Continued attention to succession planning and talent pipeline
at Executive Management level.
In addition to the annual performance review exercise, the Chair
meets regularly with the Non-Executive Directors and these
sessions include reciprocal feedback on the functioning of the
Board.
Individual performance review
In addition to the performance review of the Board as a whole,
Executive Directors are evaluated each year on their overall
performance against goals agreed by the Board, and in respect
of strategic measures under the company’s annual incentive
plan. These goals are linked to the key financial and strategic
objectives of the company. Progress against each of these
metrics is reviewed by the Board on a regular basis, as part of a
dashboard of KPIs.
The Chair engages with individual Non-Executive Directors on
their performance and contributions, and encourages open
channels of communication with Directors on an ongoing basis.
In the Board’s opinion, these ongoing lines of communication,
combined with a Group-wide culture which allows and
encourages feedback at any time, provide the most effective
means for review of performance. In assessing the contribution
of each Non-Executive Director, the Chair, with the support of
the Nomination & Governance Committee, has confirmed that
each continues to make a significant contribution to the business
and deliberations of the Board. The Non-Executive Directors
also conduct an annual review of the Chair’s performance, with
the Deputy Chair and Senior Independent Director leading this
review and providing feedback to the Chair.
Committee performance review
All Committees undertake a review of their performance and
effectiveness on an annual basis. For 2024, the Committee
performance review process comprised two elements:
Feedback relating to Committees was sought from Directors as
part of the wider Board effectiveness review led by the Deputy
Chair and Senior Independent Director.
Committee members and other key contributors to the
Committees were invited to provide their views by way
of questionnaires tailored to the specific remit of each
Committee.
The findings from this process were considered by each
Committee at its December 2024 meeting. The Committees were
considered by Directors to be working well. Read more in the
Committee reports on the pages that follow.
Board performance review continued
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Progress on findings of previous performance review
A number of actions were taken during the year in response to findings from the 2023 performance review, as set out below. The Board has confirmed that these items were addressed to its satisfaction, with
recommendations having been put into practice or a clear action plan identified for each to be taken forward in 2025.
Finding or focus area Response or action taken
Continue to evolve Pearson’s strategic direction, building on
the optionality that has been created through recent work
on the strategy andvision.
In addition to earlier updates on the formulation and running of the process, the Board discussed the key outcomes from the strategic review
process at a specially convened additional meeting in June 2024, ahead of the announcement to the market as part of the interim results
announcement in July 2024.
Ongoing development of the Board’s meeting and agenda
roadmap to ensure the topics are aligned with Pearson’s
strategic goals and given adequate discussion time.
The Company Secretary and Chief Executive’s office jointly developed a more in-depth roadmap and forward planner, aligned to the
implementation of the strategy, which was introduced in 2024 and will be a standing item for the Board’s information at each meeting moving
forward.
Continued development ofcustomer and marketplace
insights shared with theBoard.
The Board received:
Updates on the Chief Executive’s meetings with customers during his initial months and their perspectives on Pearson.
A session on the anatomy of a deal at the April 2024 Board meeting, where colleagues provided insight into Pearson’s large tender process,
contracts, clients and marketplaces.
Insights into the customer and marketplace at the June 2024 Board meeting as part of the briefing on the strategic review process.
Insights as part of the business unit strategic risk deep dives submitted to the Audit Committee (and made available to the Board) during
the year.
Ongoing focus on succession planning, talent review and the
culture of the company at executive level, as well as more
broadly.
The Board considered the talent succession pipeline at the December 2024 Board meeting.
Continued focus on the Board having the right mix of skills
and experience as the company continues to transform and
evolve, and ensuring strong stakeholder relationships are
maintained.
The Chair and Chief Executive discussed the future priorities for the Board’s skills and experience, to complement its evolving strategic
direction, together with a wider discussion with the Nomination & Governance Committee and the full Board. In particular, the Chief
Executive’s early thoughts on Board skills and experience priorities were presented to the Board at the February 2024 meeting, and these
informed the Non-Executive Director search process launched during the year.
Ensure there continue to be formal and informal channels
for feedback between the Chair and the Directors, especially
at a time of transition in senior Board roles.
The Chair has continued to engage with Board members in one-to-one discussions, in addition to wider Board discussions, to gather feedback,
both as part of formal Board meetings and informally. Feedback provided as part of this year’s performance review process led by the Deputy
Chair and Senior Independent Director, who took up that role in April 2024, indicated that these formal and informal channels for feedback
are present and working well.
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Principal Committee responsibilities
Appointments
Identifying and nominating candidates for Board vacancies.
Balance
Ensuring that the Board and its Committees have the
appropriate balance of skills, experience, independence and
knowledge tooperate effectively.
Succession
Reviewing the company’s leadership needs with a view to
ensuring the continued ability of the organisation to compete
inthe marketplace.
Governance
Reviewing and overseeing Pearson’s corporate governance
framework, Board performance review and training plans,
andthe Board DiversityPolicy.
Terms of reference
The Committee has written terms of reference which clearly set
out its authority and duties. These are reviewed annually and
canbe found on our website (www.pearsonplc.com).
Omid Kordestani
Committee Chair
Nomination & Governance Committee report
Committee members and attendance
Attendance by Directors at scheduled Nomination & Governance
Committee meetings throughout 2024:
Committee members
Meetings
attended
Sherry Coutu CBE 4/4
Omid Kordestani 4/4
Esther Lee
1
3/4
Graeme Pitkethly
2
3/3
Tim Score
3
1/1
Annette Thomas 4/4
1. Esther Lee was unable to attend the meeting held in February 2024 due
to a pre-existing commitment. She reviewed the papers and provided
her perspectives to the Committee Chair outside the meeting.
2. Graeme Pitkethly joined the Nomination & Governance Committee on
26 April 2024.
3. Tim Score stepped down from the Board and his role as Chair of the
Nomination & Governance Committee on 26 April 2024.
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Role and composition of the Committee
I am pleased to present my first report as Chair of the
Nomination & Governance Committee, having been appointed
to the position in April 2024 following Tim Score stepping down
from the Board. I offer my thanks to Tim for his substantial
contributions to the Committee’s work, most particularly in
ensuring we have a strong and effective Board in place to lead
ourcompany.
The Committee monitors the composition and balance of the
Board and of its Committees, identifying and recommending to
the Board the appointment of new Directors and/or Committee
members. The Committee has oversight of the company’s
compliance with, and approach to, all applicable regulation
and guidance related to corporate governance matters.
TheCommittee is also available to support the Board as needed
in relation to talent and succession plans for senior roles.
The Committee currently has five members, including me as
Chair. The Chief Executive, Chief Financial Officer and other
senior management, including the Chief Human Resources
Officer, attend Committee meetings by invitation.
As Committee Chair, I am available to engage with any
shareholders who would like to discuss the work of the
Committee and look forward to taking any shareholder questions
at our forthcoming AGM in May 2025.
Board succession planning, skills
andexpertise
A key element of the Committee’s remit is to lead the process
for Board appointments in line with appropriate succession
plans. The matter of Chief Executive succession is a regular
item for discussion and is reviewed by the Board on an annual
basis. Thecompany also has contingency plans in place for
the temporary absence of the Chief Executive for health or
other reasons. Succession planning for the Board as a whole
isconsidered at least annually by the full Board, and on an
ongoing basis by the Committee.
The Committee has defined a set of specific criteria for potential
new Non-Executive Directors, in particular giving consideration
to the skills, experience, knowledge and aptitude required in
any candidates. Pearson expects all Non-Executive Directors
to demonstrate the highest level of integrity and credibility,
independence of judgement, maturity, collegiality and also a
commitment to devote the necessary time to the company’s
business.
As part of the Committee’s regular succession planning activity,
all Board members are asked periodically to complete a
self-assessment of the skills and experience which they believe
they each bring to the Board. The assessment focuses on
those categories of skills and experience which are relevant to
Pearson’s strategy, business model and particular organisational
characteristics. When mapped against expected retirement
dates, the assessment helps the Committee to identify the areas
where it may need to focus any future search activity.
The results of the most recent assessment (shown on page 94)
demonstrate that Pearson has a strong spread of skills across
all areas identified as being of particular importance. Looking
ahead to anticipated Board retirements, the Committee agreed
to commence a Non-Executive Director search process in the
latter part of 2024. In preparing for this search, the Committee
agreed that it was particularly interested to identify one or more
candidates who would collectively bring a combination of skills
and expertise in the following areas:
A senior executive with operating experience at scale and in
a company or sector with insight into what such enterprise
customers would look for or how they would benefit from
Pearson’s products and solutions.
An active or recently retired executive leader of a publicly
traded company and a track record of success leading a
company at scale and with a global footprint commensurate
toPearson.
Proven experience developing innovative products and/
or driving digital business transformation through the
development of game-changing, customer-centric strategies.
A strong understanding of the latest advancements in AI,
machine learning and relevant emerging technologies to
ensure the organisation remains at the forefront of innovation.
Taking into account the agreed specification, the Committee
engaged Spencer Stuart to undertake a search process for new
Non-Executive Directors, who ensured that the search process
had due regard to our regulatory obligations and Provision 23 of
the UK Corporate Governance Code.
On 7 March 2025, we were pleased to announce the
appointment of Arden Hoffman as an independent Non-
Executive Director, with effect from 1 June 2025. Arden is the
Chief People Officer at General Motors (GM). She is responsible
for leading GM’s talent management and organisational
development, as well as helping to shape workforce strategy,
fostering a culture of innovation, and ensuring that the company
attracts, retains, and develops top talent in a rapidly evolving
sector. Arden’s expertise will prove invaluable as Pearson
continues to execute against its strategy and will further enhance
the skill set of our Board. Arden will seek election at the 2026
AGM, being the first AGM following her appointment.
In addition to the Non-Executive Director search process,
Spencer Stuart also undertakes broader executive search
activity for the Group and is a signatory to the Voluntary Code
of Conduct for Executive Search Firms. Spencer Stuart has no
connection with Pearson or members of the Board beyond its
expertise in board and executive search.
Executive succession planning
Succession planning for key positions at Executive Management
level is primarily overseen by the full Board, with support
provided by the Committee in respect of particular initiatives.
The Executive Management team has a key role to play in our
strategic planning process, in the ongoing development of our
talent pipeline and in fostering the culture and values required to
continue to deliver on our strategy. In December 2024 the Board
conducted a review of talent and succession planning.
Preparation for the revised UK Corporate
Governance Code
The Committee oversees the company’s compliance with the
UK Corporate Governance Code and reviews a status tracker to
enable it to consider the appropriateness and maturity of various
elements of our governance framework and to monitor any areas
of qualified or non-compliance. Learn more about Pearson’s
compliance with the 2018 Code on page 69.
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The revised UK Corporate Governance Code 2024 applies to
Pearson from the 2025 financial year, with the exception of
Provision 29 which will apply from the 2026 financial year. To
ensure appropriate preparations were made in advance of
the effective date, the Nomination & Governance Committee
received briefings from the Company Secretary on the key
themes and main areas of change and how the company was
addressing the changes. The most significant changes, set out
in Section 4 of the Code, relate to audit, risk and internal control
matters and therefore the response to these elements is being
overseen by the Audit Committee – more information on this can
be found on page 106.
We will report in accordance with the 2024 UK Corporate
Governance Code in the 2025 annual report.
Other areas of focus during 2024
Other areas of focus for the Committee during the year included:
oversight of the composition of the Board’s Committees,
assessment of the independence of Lincoln Wallen prior to
making a recommendation for his re-election at the 2024 AGM
(recognising his length of service on the Board), oversight of
the approach to the Board’s annual effectiveness review, Board
diversity reporting, and the annual review of the contribution of
each Director to the Board.
Committee performance review
The Committee undertakes an annual process to review its
performance and effectiveness. For 2024, feedback relating to
the Committee was sought from Directors as part of the wider
Board performance review led by the Deputy Chair and Senior
Independent Director. Topics covered included the effectiveness
and dynamics of the Committee, oversight of key areas within
the Committee’s remit, the quality of papers and meeting
discussions, and the relationships between the Committee and
management.
Skills matrix
This matrix represents the
Directors with skills or experience
in areas that are relevant to
Pearson’s strategy, business
model and organisational
characteristics. Directors have
assessed themselves against
each theme and, for those which
they bring to the Board, have
identified whether they believe
each to be one of their core or
supplemental capabilities.
The findings of the 2024 review indicated that the Committee is
considered to be working well with appropriate agendas, papers
produced to a good standard and high-quality discussions.
You can read more about the Board performance review on
page 89.
Committee aims for 2025
The Committee’s priorities for the coming year will be to oversee
the successful onboarding and induction of our new fellow
Board member and, together with our colleagues on the Audit
Committee, oversee the company’s response to and compliance
with the revised UK Corporate Governance Code.
Omid Kordestani
Chair of Nomination &GovernanceCommittee
Omar
Abbosh
Sherry
Coutu CBE
Alison
Dolan
Alex
Hardiman
Sally
Johnson
Omid
Kordestani
Esther
Lee
Graeme
Pitkethly
Annette
Thomas
Lincoln
Wallen
Operating context and future trends
Technology (cloud, infrastructure, product, engineering, AI, cyber security)
Enterprise skilling and workforce transformation
Education and learning
Government and Policy
Challenging and supporting management in shaping strategy
Branding and marketing
Global markets, scale and complexity
Corporate strategy (value creation, M&A, capital markets, sustainability)
Current and/or prior CEO experience
Good company governance
Accounting, finance and controls
People and remuneration
Listed company governance and regulation
Core skill – one of the strongest areas of the Director’s skill and expertise. Their knowledge or experience of this area brings considerable value to Board discussions.
Supplemental skill – an area where the Director is competent or has experience, but is not one of the primary skills or attributes they bring to the Board.
Nomination & Governance Committee report continued
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A representative Board
The Board embraces the UK Corporate Governance Code’s
underlying principles with regard to Board balance and its
principle of promoting diversity, inclusion and equal opportunity.
Research indicates that high-performing boards provide an
increased competitive advantage and wider perspectives, while
the needs for greater inclusion continue to influence global
trends.
We are determined that, as a Board, we must be representative
of our employee base and wider society, including the countries
in which we operate.
The Nomination & Governance Committee ensures that
the Directors of Pearson demonstrate a broad balance of
skills, background and experience, to support our strategic
development and reflect the global nature of our business. In
accordance with Principle J of the UK Corporate Governance
Code, our Board search processes always consider a wide
range of candidates, with varied skills, thought, experience and
background, all of whom are evaluated on the basis of merit. In
any Non-Executive Director search processes, the Nomination &
Governance Committee encourages the retained search firms to
place an emphasis on putting forward candidates from a range
of backgrounds and we prioritise the use of search firms which
adhere to the Voluntary Code of Conduct for Executive Search
Firms.
The Nomination & Governance Committee reviews and monitors
the company’s progress against the objectives which underpin
the Board Diversity Policy.
The objectives that support the Board Diversity Policy, and
which underpin Pearson’s commitment to creating a more
equitable and inclusive company, are in line with and reflect the
requirements under the Financial Conduct Authority’s UK Listing
Rules and include:
at least 40% female directors
at least two directors from an ethnic minority background
at least one of the Chair, Chief Executive, Deputy Chair and
Senior Independent Director or Chief Financial Officer is a
woman
The Committee is pleased to confirm that all three of these
targets have been met. In accordance with UK Listing Rule
6.6.6R(9), as at 31 December 2024, 60% of Directors were
women (2023: 55%), the Board included four Directors from an
ethnic minority background and the Chief Financial Officer role
was, and is currently, held by a woman.
The Nomination & Governance Committee adopts a principles-
based approach to diversity on the Board’s Committees. It is
recognised that it is not necessarily practical to set meaningful
metrics or targets for diverse membership of Committees due
to the notably smaller membership of each of the Committees
compared to the size of the Board. Accordingly, our principles-
based approach endorses the importance of bringing varied
perspectives to all areas of the Board and Committees’ work.
As an example of this principles-based approach in practice, as
part of its regular Committee succession planning activity, the
Nomination & Governance Committee considers the gender
and ethnic balance on each Committee when assessing its
composition and future needs.
The Board will continue to adopt best practice, as appropriate, in
response to the Financial Conduct Authority requirements, FRC
Board Director Effectiveness Review, Parker Review and FTSE
Women Leaders Review.
During its performance review conducted in 2024, the Board
considered the effectiveness of the organisation and dynamics of
the Board. The results and feedback of the performance review
indicated that the Directors believe the Board’s effectiveness is
strong.
Talent at executive level
As at 31 December 2024, five members of our Executive
Management team of 11, excluding the Chief Executive and
Chief Financial Officer who are counted in the Board’s metric,
were women (45%) (2023: 50%). Including the Chief Executive
and Chief Financial Officer, this ratio was 46% (six women out of
13 members) (2023: 50%). As of 31 December 2024, the group
comprising the senior management team (as specified by the
UK Corporate Governance Code, i.e. the Executive Management
team and the Company Secretary) and the Executive
Management team’s direct reports contained 52 women,
representing 52% of that group (2023: 47%). These figures are
reported as at 31 December 2024, in accordance with s414C of
the Companies Act 2006. For figures as at the date of this report,
please see page 74.
In response to the Parker Review’s requirement for listed
companies to set an ethnic diversity target in respect of senior
management positions, the Committee approved a target of
20% of Pearson’s senior management positions to be occupied
by ethnic minority individuals by December 2027. As at
31 December 2024, the senior management team, as defined
above and based in the UK, contained nine individuals who
identify as minority ethnic, representing 24% of that group, who
have provided the company with ethnicity data.
Fordiversitydata in the format prescribed by UKLR 6.6.6R(10),
please see page 54.
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Principal Committee responsibilities
Stakeholders
Monitoring reputational issues that could significantly affect
Pearson’s reputation with stakeholders, including shareholders,
customers, employees, educational institutions and educators,
employers, governments and regulators, communities and
business partners. Overseeing Pearson’s approach to thought
leadership in respect of important issues, and attention to
political and cultural perspectives in the landscape in which
Pearson operates.
Sustainability
Overseeing Pearson’s sustainability framework including: targets
and public commitments; regulatory landscape, reporting and
ratings; sustainability due diligence in our supply chains and
business partnerships; and assisting the Board in monitoring
progress towards climate targets and the three pillars of the
sustainability framework.
Responsible AI
Overseeing Pearson’s application of AI with a focus on: the
identification of AI-related risks (e.g. biases, IP protection);
managing transparency and accountability in AI systems; creation
and implementation of Responsible AI principles and promotion
of AI ethics across the organisation; monitoring of AI practices;
and Pearson’s response to external regulatory requirements.
Communications and regulatory matters
Overseeing Pearson’s communications, strategies, policies and
plans related to reputational issues and the people, processes
and policies that are in place to manage them.
Branding
Overseeing the way in which the company’s brands are managed
and promoted to ensure that their value and the company’s
reputation are maintained and enhanced.
Risk
Monitoring Pearson’s approach to the reputation aspects of the
risk register and ensuring that clear roles have been assigned for
the management of these, including in relation to the company’s
material sustainability risks and opportunities.
Terms of reference
The Committee has written terms of reference that clearly
set out its authority and duties. These are reviewed annually
and can be found in the Governance section of our website
(www.pearsonplc.com).
Committee members and attendance
Attendance by Directors at scheduled Reputation &
Responsibility Committee meetings throughout 2024:
Committee members
Meetings
attended
Andy Bird
1
0/0
Alex Hardiman 3/3
Graeme Pitkethly 3/3
Annette Thomas 3/3
Lincoln Wallen 3/3
1. Mr Bird stepped down from the Committee with effect from
7 January 2024.
Annette Thomas
Committee Chair
Reputation & Responsibility Committee report
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Reputation & Responsibility
Committee role
The Committee works to assess and advance Pearson’s
reputation across the range of its stakeholders and to maximise
the company’s positive impact on the communities in which we
work and serve.
We are the main governance body for responsible and ethical
business practices at Pearson and we assess progress towards
the company’s sustainability priorities and commitments. As part
of this work, we provide ongoing oversight and scrutiny across all
reputational matters, including climate change considerations,
branding, government relations and safeguarding. Additionally,
in late 2024, we refreshed our remit to increase and codify our
focus on thought leadership and Responsible AI, reflective of
Pearson’s commitment to these areas. We also conducted a
thorough review of our own terms of reference. The Committee’s
principal responsibilities, as revised, are summarised on page
96 and you can read more about our overall Board framework
for sustainability governance, including the related work of other
Committees, on page 83.
The full Board is kept abreast of the Committee’s work through
reports I make following each of our sessions. These reports
include highlighting any material discussion points or areas of
concern and offering specific recommendations for the Board’s
action.
As Committee Chair, I am available at any time to engage
with any shareholders who would like to discuss the work of
the Committee, and particularly look forward to taking any
shareholder questions at our forthcoming AGM in May 2025.
Committee composition and attendees
The Committee currently has four members, including me as
Chair. Together, Committee members bring a range of expertise
across key areas of our remit, including sustainability, product,
stakeholder management, AI, and policy and government
relations. You can read more about the Committee members’
skills and experience on pages 70-72.
Pearson’s Chief Executive, Omar Abbosh, is a standing attendee
at every meeting of the Committee, and we welcomed his and
management’s support in refreshing our remit in late 2024.
In addition, we benefit from the regular attendance of other
senior executives whose work is central to the remit of the
Committee. These include the General Counsel, who is the
executive leader responsible for the development, monitoring
and execution of Pearson’s sustainability strategy; the Chief
Marketing Officer; the Chief Human Resources Officer; the Chief
Strategy Officer; and SVP – Global Corporate Communications.
Sustainability activities in 2024
Throughout the year, the Committee paid particular attention to
the continued evolution of our sustainability strategy, including
how it aligns to our greatest areas of opportunity and challenge
as a business, and how to communicate its tenets to all our
stakeholders in a clear and impactful way.
As described in greater detail in our Sustainability report starting
on page 33, our Learning for Impact framework comprises three
pillars that drive value for our stakeholders and represent the
areas where we can make the biggest positive impact:
Driving learning for everyone with our products
Empowering our people to make a difference
Leading responsibly for a better planet
These areas are materially influential on Pearson’s long-term
success as a business. The sustainability strategy is supported
by Pearson’s robust corporate governance, strong corporate
culture and a range of effective policies to ensure we achieve our
ambitions. You can read more about how the pillars are reflected
in our 2024 non-financial KPIs on page 24.
The Committee receives regular updates from management
on progress against the priorities of the sustainability strategy
and initiatives that support its delivery. Over the past year, key
activities of the Committee in relation to our three Learning for
Impact pillars included the following:
At each meeting, we received a report on recent incidents
and issues that could have an impact on Pearson’s reputation,
including those relating to our products and business partners.
We considered the company’s responses to coverage on social
media and in traditional media, including paying particular
attention to our protocols for responding to questions about
our content, the integrity with which we handle such situations
and any lessons learned.
We continue to monitor long-term climate targets, progress
against short-term decarbonisation activities, and an
increased focus on energy efficiency and renewable electricity
consumption.
We discussed with management their focus on successful
delivery of the 2024 UK summer exams and results season,
considering operational activity, proactive stakeholder
engagement, and incident mitigation and response plans.
We conducted our annual review of health and safety
(H&S) at Pearson, reviewing a report on the key principles
underpinning our H&S programme, the model through which
our H&S practices are delivered and assured, incident data,
future legislative developments, and priorities for the H&S
programme in 2025.
We undertook our annual safeguarding review, which
had a particular focus on online trust and safety in our
digital products and services in light of rapid change in the
technology and legislative landscape affecting these areas.
We noted the progress being made to increase employee
participation in Learning for Impact activities. We are
encouraged by the significant increase in colleague
participation during the year and are supportive of
management’s focus on further strengthening involvement in
citizenship activities. Read more on page 38.
Sustainability governance and policies
The Committee recognised that robust governance, a strong
culture and effective policies are essential to the successful
delivery of our sustainability framework.
During the year, we focused on preparing for mandatory
reporting requirements which take effect for the 2025 financial
year and on which we will first report in 2026. We continue to
work with our Audit Committee colleagues on this topic, and our
activity in this area included:
Completing a comprehensive assessment of Pearson’s
applicability for upcoming reporting regulations across the
UK, EU and US. We discussed Group-level reporting to
maximise efficiency.
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Reviewing the company’s double materiality assessment
as required by the EU’s Corporate Sustainability Reporting
Directive and IFRS Sustainability Disclosure Standards. We
provided input and challenge on the methodology and
approach to stakeholder mapping and noted the potential
material impacts, risks and opportunities identified through
the assessment.
Reviewing the proposed sustainability operating model and
budget for 2025, including those areas where additional
specialist resource would be needed to fulfil assurance and
reporting obligations, and we provided our perspectives on
the proposals.
You can read more about this topic in the Sustainability report
starting on page 33.
In addition to our oversight of regulatory change and
preparedness, we:
Considered the actions being taken in relation to climate
reporting, including the development of our Climate Action
Plan, and the focus on decarbonisation planning in the short,
medium and long term.
Reviewed a snapshot of the latest analyst rankings and ratings
of Pearson’s sustainability performance and credentials,
alongside opportunity areas for further improvement. Read
more on page 34.
Reviewed the annual Modern Slavery Statement with
management prior to recommending that the Board approve
the statement for publication. (https://plc.pearson.com/en-GB/
corporatepolicies).
Other key areas of focus during 2024
In addition to the work relating to the three pillars of our
Learning for Impact framework, we spent time considering a
broader range of matters relating to Pearson’s reputation and
key stakeholders, including the following:
With the UK general election and US presidential election
taking place during 2024, we discussed the key areas of focus
for the incoming UK and US governments relating to learning,
education and skills, considered their broader policy priorities,
and received an update on engagement with the key political
parties led by Pearson’s government relations team.
We considered the evolving regulatory landscape on AI, noting
in particular the comprehensive EU AI Act which passed
into law during 2024 and which will apply to certain Pearson
products.
We conducted a horizon-scanning exercise to identify key
reputational risks and trends facing Pearson, including
business and operational issues and a range of socio-political
themes, and considered the way in which Pearson positions
itself proactively with customers, partners, policymakers and
the media. This exercise, which we conduct periodically, helps
to ensure that the Committee and our Board are alert to
external factors that may impact our business and how we are
mitigating potential risks.
Following the appointment in July 2024 of Pearson’s new Chief
Marketing Officer, Ginny Cartwright Ziegler, we spent time
understanding Ginny’s perspectives on Pearson’s marketing,
brand and communications model, and we considered her
proposals to refresh this model to unlock growth for Pearson.
We also endorsed a new issue management framework which
guides the company’s communication flows in the event of
an internal or external incident with the potential to impact
Pearson’s stakeholders or reputation.
You can read more about stakeholder engagement at Pearson
starting on page 18.
Committee evaluation
The Committee undertakes an annual evaluation to review
its performance and effectiveness. For our evaluation in
2024, Committee members and other key contributors to the
Committee were invited to provide their views by way of a
tailored questionnaire. As Committee Chair, I then reviewed the
anonymised findings of the questionnaire and conducted one-
to-one conversations with members and contributors to discuss
their perspectives in greater detail.
Topics covered in the evaluation process included the
effectiveness and dynamics of the Committee, oversight of
key areas within the Committee’s remit, the quality of papers
and meeting discussions, and the relationships between the
Committee and management.
The Committee considered the findings from this process at its
December 2024 meeting and concluded that:
The Committee is functioning well with appropriate agendas,
papers produced to a good standard, and high-quality
discussions.
There is an appropriate level of focus on the key topics
within the Committee’s remit, however it is important for the
Committee to remain focused on ’move the dial’ topics in our
work.
Some refreshing of the Committee’s remit was warranted to
specify explicitly that Responsible AI is part of the Committee’s
remit, as well as increased focus on thought leadership,
including the roles of government relations and marketing in
this area. This feedback aligned with the revisions to the terms
of reference review undertaken in late 2024.
It would remain important to ensure continued alignment
between the work of this Committee and that of the Audit
Committee on the themes of non-financial disclosure,
reporting and assurance.
Committee aims for 2025
Our priorities for the coming year include:
Continued attention to the impact of AI, including Pearson’s
policy position on responsible use and application of AI to add
value to our customers, enhancing trust in Pearson.
Overseeing the company’s enhanced approach to thought
leadership, through which Pearson builds deeper connections
with stakeholders.
We will stay attuned to government policies relating to
education and other public policy matters affecting Pearson
and ensure that the company remains well placed to support a
breadth of learners and customers.
Continuing our close attention to sustainability matters,
including an updated climate risk analysis.
Annette Thomas
Chair of Reputation &Responsibility Committee
Reputation & Responsibility Committee report continued
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Principal Committee responsibilities
Financial reporting
The quality and integrity of Pearson’s financial reporting and
statements and related disclosures, including significant
reporting judgements.
Policy
Group financial policies, including accounting and treasury
policies and practices.
External audit
External audit, including the appointment, qualification,
independence and effectiveness of the external auditors.
Internal audit, risk and internal control
Risk management systems and the internal control environment,
including oversight of the work and effectiveness of the internal
audit function.
Compliance and governance
Legal and regulatory requirements in relation to financial
reporting and accounting matters, and oversight of compliance
programmes and investigations.
Terms of reference
The Committee has written terms of reference which clearly
set out its authority and duties. These are reviewed annually
and can be found in the Governance section of our website
(www.pearsonplc.com).
Committee members and attendance
Attendance by Directors at scheduled Audit Committee meetings
throughout 2024:
Committee members
Meetings
attended
Alison Dolan
1
3/4
Alex Hardiman 4/4
Graeme Pitkethly 4/4
Tim Score
2
2/2
Lincoln Wallen 4/4
1. Ms Dolan was unable to attend the February 2024 meeting due to a pre-
existing commitment that had been notified to Pearson at the time of her
appointment. Ms Dolan discussed her views on the papers and the business
of the meeting with the Committee Chair in advance of the meeting.
2. Mr Score stepped down from the Committee with effect from 26 April 2024.
Graeme Pitkethly
Committee Chair
Audit Committee report
Members
As at the date of this report, the Committee comprises four independent Non-Executive Directors, all of whom have financial
and/or related business experience due to the senior positions they hold or have held in other listed or publicly traded
companies and/or large organisations. The Committee possesses a good balance of skills and knowledge with competence
and experience covering all aspects of the sectors in which Pearson operates and the company’s key markets. Each member
is ‘financially literate’ for the purposes of the NYSE listing standards.
Graeme Pitkethly, Chair of the Committee since August 2022, is the Committee’s designated financial expert within the meaning
of the applicable rules and regulations of the SEC, having recent and relevant financial experience as required by the Code, and
is a Chartered Accountant. From 2015 to 2024, Graeme was Chief Financial Officer of Unilever plc and since April 2024 has been
a Non-Executive Director of Sandoz Group AG and Chair of its Audit, Risk and Compliance Committee. Graeme’s full biography is
shown on page 72.
The qualifications and relevant experience of the other Committee members are detailed on pages70-72. You can read more on
page 73 about the process through which the Board assesses the independence of Non-Executive Directors.
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Audit Committee role and composition
The Committee has been established by the Board primarily for
the purpose of overseeing the accounting, financial reporting,
internal control and risk management processes of the company
and the external audit of the Group’s financial statements. As a
Committee, we are responsible for assisting the Board’s oversight
of the quality and integrity of the company’s external financial
reporting and statements, and the company’s accounting policies
and practices, and we work to create a culture – both within the
Committee’s work and Pearson more broadly – which recognises
the work of, and encourages challenge by, the external auditors.
Pearson’s Vice President – Internal Audit & Controls Compliance
has a dual reporting line to the Chief Financial Officer and to me,
and both she and the external auditors have direct access to the
Committee to raise any matters of concern and to report on the
results of work directed by the Committee. As Audit Committee
Chair, I ensure that the full Board is kept abreast of the business
of the Committee in a timely manner, including highlighting any
areas of concern or specific recommendations. I also work closely
with the Chief Financial Officer and senior financial, risk, legal and
internal audit personnel outside the formal meeting schedule
to ensure robust oversight and challenge in relation to financial
control, compliance, investigations and risk management.
As Committee Chair, I am available to engage with any
shareholders who would like to discuss the work of the
Committee, including the scope or effectiveness of the external
audit. There were no requests from shareholders during the year
for any specific matters to be covered in the audit. I look forward
to taking any shareholder questions at our forthcoming AGM in
May 2025.
Audit Committee meetings and activities
At every meeting, the Committee considers reports on the
activities of the internal audit and compliance functions, including
the results of internal audits, project assurance reviews and fraud
and whistleblowing reports. We also monitor the company’s
financial reporting and risk management procedures, discuss
the Group’s control environment, review the work undertaken
by the external auditors and consider any significant legal claims
and regulatory issues in the context of their impact on financial
reporting, each on a regular basis.
Other prominent themes in the Committee’s work throughout
2024 included:
Oversight of progress with the audit action plan, a programme
of work that sought to enact recommendations that arose
through our 2022 review of effectiveness of the external
auditors, with this second phase building on strong progress
made during 2023 (read more on page 108).
Responding to the requirements of the FRC minimum
standard for audit committees, published in 2023, we reviewed
our methodology for the oversight and assessment of external
auditor effectiveness (read more on page 107).
Following publication of the revised UK Corporate Governance
Code (the Code) in January 2024, we considered the impacts
relevant to the Committee’s work, particularly those relating
to Pearson’s risk management and internal control framework
(read more on page 106).
Continued attention to the application of Pearson’s accounting
policies, key judgements and key areas of estimation as
described in the financial statements.
Oversight of the accounting treatment relating to the EU State
Aid matter and the reversal of certain historical impairments
against investments in subsidiaries recorded in the parent
company accounts.
Oversight of management’s approach towards risk
identification and monitoring, including through a series of
business-focused risk deep dives and periodic reviews of
group-wide risk trends and mitigation (read more on pages
101-102).
Review of important areas such as data privacy, cybersecurity
and business and technology resilience, as well as generative
AI. In addition to their importance at a macro level, these are
key factors in the success of Pearson’s strategy and in ensuring
we maintain trusted relationships with stakeholders.
The Committee also receives technical updates at each meeting,
including on matters such as accounting standards and the audit
and governance landscape, and members are able to request
specific or personal training as appropriate.
You can view the key activities of the Committee and read more
about our work in these areas on the pages that follow.
The Committee’s focus areas for 2025 will include:
Continuing to oversee work to ensure the company is ready
for implementation of the new Code requirements relating
to risk management and internal control with effect from the
2026 financial year.
In the first year of applicability of the EU Corporate
Sustainability Reporting Directive (CSRD) to certain
entities within the Group, we will work closely with our
colleagues on the Reputation & Responsibility Committee
to oversee assurance and reporting arrangements, as well
as remaining abreast of other global developments in non-
financial reporting.
Additional meeting attendees
The Chief Executive, Chief Financial Officer, Deputy Chief Financial
Officer, General Counsel, Chief Information Officer, other
executives and senior managers from across the business also
attended meetings during the year, either as regular invitees of
the Committee or to discuss particular items of business.
This direct contact with key leadership augments the
Committee’s understanding of the issues facing the business
as well as helping to develop Pearson’s talent pipeline through
facilitation of Board-level engagement opportunities for those
leaders and managers below executive level. We also meet
regularly in private with the external auditors and with the Vice
President – Internal Audit & Controls Compliance.
In addition to the Committee’s formal meeting schedule, I meet
regularly with the external auditors, Chief Financial Officer,
Deputy Chief Financial Officer, General Counsel, Vice President –
Internal Audit & Controls Compliance, Associate General Counsel
– Employment, Ethics & Compliance and Director of Risk and
Insurance in order to keep abreast of all relevant matters within
the Committee’s remit.
Audit Committee report continued
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Committee evaluation
The Committee undertakes an annual evaluation process
to review its performance and effectiveness. For 2024, the
Committee evaluation process was conducted by way of
a tailored questionnaire. The process sought views on an
anonymous basis from Committee members, Chief Executive
and Chair of the Board together with other key contributors
to the Committee, including the lead external audit partner,
the Chief Financial Officer, Deputy Chief Financial Officer,
the General Counsel, the Vice President – Internal Audit &
Controls Compliance, and senior financial, risk and compliance
management.
Topics covered in the evaluation included the effectiveness
and dynamics of the Committee, the Committee’s oversight of
key areas within its remit, the quality of papers and meeting
discussions, and the relationships between the Committee and
management. Reflecting the requirements of the FRC’s Minimum
Standard, the evaluation sought more extensive views on the
Committee’s role in overseeing the external auditors, including
the Committee’s role in assessing the quality and effectiveness
of the external audit and creating a culture which encourages
challenge.
The Committee considered the findings from the evaluation at its
December 2024 meeting, including the following key points:
The Committee is considered by Directors and other
contributors to be performing effectively with appropriate
agendas, papers produced to a good standard, and open,
candid discussions at the meetings.
The composition of the Committee is appropriate and includes
the necessary skills.
A high quality of debate and challenge is demonstrated by
the Committee, including in respect of complex accounting
matters or judgements, and the Committee is effective at
reviewing the quality and integrity of the Group’s financial
reporting and at holding management to account in this area.
The Committee provides effective oversight of the quality and
effectiveness of the external audit process and of the external
auditors themselves, and creates a culture which recognises
the work of and encourages challenge by the external auditors.
You can read more about the review of audit quality and
effectiveness and the FRC Minimum Standard on pages 107-108.
Looking ahead to 2025, it will be important for the Committee to
continue to work with the Reputation & Responsibility Committee
to ensure adequate oversight of non-financial reporting and
assurance requirements and to continue to scrutinise follow-up
activity arising from the findings of the internal audit team.
Fair, balanced and
understandable reporting
In response to the Code’s Principle N, the Committee
considered whether the 2024 annual report is fair, balanced and
understandable. In making this assessment, we considered the
following areas:
The process for preparing the report, including the
contributors, the internal review process and how feedback is
addressed throughout the process.
The business review narratives presented for each
business area.
The discussion of reported and underlying results throughout
the report.
The Committee was satisfied that, taken as a whole, the annual
report is fair, balanced and understandable. We reported this
conclusion to the Board.
Learn more about fair, balanced and understandable reporting
on page140.
Financial reporting and policies
In February 2025, the Committee considered the 2024
preliminary results announcement and annual report and
accounts, including the financial statements, Strategic report
and Directors’ report. The significant issues considered by the
Committee relating to the 2024 financial statements are set out
on pages 110-112.
Risk assessment, assurance and integrity
A key role of the Committee is to provide oversight and support
to the Board with regard to the integrity of the company’s
procedures for the identification, assessment, management and
reporting of risk. In fulfilling its remit, the Committee remains
mindful that effective risk management is essential to executing
Pearson’s strategy, achieving sustainable shareholder value,
protecting the brand and ensuring good governance.
During 2024, the Committee had oversight of management’s
approach towards risk identification and monitoring. Pearson’s
enterprise risk management programme aligns with the structure
of the business, which is managed through five global business
units supported by Group-wide corporate functions. Through
a series of business-focused risk deep dives, the President of
each business unit provides an overview of its risk register to
the Committee at least annually and leads a session on the key
risks facing their particular business. The process is supported by
central risk team experts as required, providing the Committee
with a clear and consistent framework within which to evaluate
the strategic and business risks to the company, based upon
the principal, emerging and significant near-term risk categories
described on pages 58-66.
The Committee uses these deep-dive sessions to understand
the rigour of management’s risk scanning and to challenge
judgements being made in response to risks. The Committee
considers that Pearson’s enterprise risk management approach
is robust and proportionate and facilitates a culture of
accountability and ownership among business leaders. The
business unit risk deep dives provide a strategic and increasingly
data-driven lens to the risk management process that is valued
by the Committee and management alike.
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Feedback from Committee members on these deep dives, which
were first introduced in 2022, has been consistently strong, with
the additional insights provided by these sessions being well
received by the Committee. Accordingly, with effect from the
December 2024 meeting, the business unit risk deep dives have
been elevated to the full Board. This change allows all Directors
to participate in the valuable discussions and will increase
alignment with the Board’s wider remit on strategic planning at
both Group and business unit levels.
At least twice a year, the Committee considers a Group-wide
risk management report which highlights risk trends and
themes that exist at an enterprise-wide level. This is further
supported by a number of deep dives which the Committee
conducts with selected Group functions including data privacy,
cybersecurity, tax, treasury, anti-bribery and corruption, and
business resilience. You can read more on some of these themes
elsewhere in this report.
Additionally, following its introduction in 2023, the Committee
reviewed the enterprise risk framework and approved its
continued use. This framework brings together Pearson’s
principles, processes and methodology for risk management and
aims to consistently embed such activity and practice within the
organisation.
Data privacy, cybersecurity and
technology resilience
Prudent management of data privacy, cybersecurity and
Pearson’s technology estate are fundamental to our success
and to maintaining trust with our customers. The Committee
oversees these matters on behalf of the Board from a risk and
assurance perspective and monitors the maturity of Pearson’s
associated governance frameworks. It does this through regular
deep dives, as well as through oversight of the risk-based internal
audit programme, in which these topics are key areas of focus.
We recognise the interlinked nature of these topics and typically
invite the senior leaders for each area to participate in all strands
of these discussions, providing holistic perspectives on the
important and complex themes.
During the year, the Committee:
Received an update on the work of the Trust & Safety
Committee which operates at senior leadership level and
serves as a forum for data privacy, security and business
leaders to understand risk profiles, assess business impacts
and ensure accountability. As the legal landscape continues
to evolve and threats and opportunities emerge in connection
with generative AI, we continue to adapt our governance
processes to ensure that we are protecting our customers
and our business, and the Trust & Safety Committee has an
increased role to play in ensuring the business has the right
level of focus on data and AI matters.
Considered the progress that continues to be made through
implementing security processes, leveraging industry-leading
tools and the ongoing modernisation of the technology
estate, as well as investing in defences against increasingly
sophisticated threats. We also noted how management is
continuing to reinforce a culture of security across Pearson’s
employees, partners and seasonal workers through mandatory
cybersecurity and data privacy training and the use of phishing
simulations to drive awareness and understanding of security
protocols.
Reviewed Pearson’s performance against the NIST
Cybersecurity Framework, which provides the Committee
and management with clear visibility into the current
status of Pearson’s cybersecurity programme and areas of
improvement. The framework is underpinned by industry-
leading standards and facilitates Pearson’s compliance with
FedRAMP requirements in delivering certain US federal
commitments. In 2024, Pearson’s data privacy programme
was also aligned with the NIST Privacy Framework which is
increasingly recognised in Pearson’s largest markets.
Noted the increase in stabilisation across our digital and
technology platforms driven by our transition to cloud-
based infrastructure, technical debt reduction and increased
standardisation and unification of processes. These
improvements have been underpinned by foundational
resiliency created through greater adoption of core shared
technology services (known as ‘paved road services’), and
overall have contributed to increased reliability in critical
customer-facing or front-line products.
Reviewed Pearson’s integrated approach to incident
management – the incident management framework – which
is utilised in response to technology, data or cyber-related
incidents as well as operational issues in the business or wider
challenges to which Pearson needs to respond.
As part of the agreed audit plan, considered the findings of
internal audits of various elements of our data, cyber and
technology practices including: IT system discovery and
vulnerability tracking; the design of data privacy controls in
certain internal and external-facing applications; governance
of Pearson’s web estate; and our approach to technology asset
management. We track the closure rate for agreed actions
arising through these audits, as we do with all internal audit
findings.
You can read more about Pearson’s approach to data privacy
and cybersecurity on page 37.
Audit Committee report continued
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Audit Committee meeting focus during 2024
Area of Committee remit
Financial and non-financial
reporting
Policy and
finance
operations External audit
Internal audit, risk and
internal control
Compliance
and governance
Matters
considered
Significant issues reporting (p110)
Fair, balanced and understandable
reporting (p101)
Going concern and viability
statements including supporting
analysis (p67 and p137)
Impact of legal claims and
regulatory issues on financial
reporting
Annual report and accounts:
preliminary announcement and
financial statements
Review of interim results
Form 20-F and related disclosures,
including annual Sarbanes-Oxley
Act Section 404 attestation of
financial reporting internal controls
Accounting and technical updates
CSRD assurance planning
Accounting
matters and Group
accounting policies
Treasury Policy and
reporting
Tax update
Report on half-year review
procedures
2024 external audit plan (p108)
Review of the effectiveness of
external auditors (p107)
Receipt of external auditors’
report on annual report and Form
20-F
EY findings on internal controls
over financial reporting (ICFR)
Oversight of audit action plan
Confirmation of auditors’
independence (p109)
Provision of non-audit services
by external auditors – approval
of policy and regular reporting
(p109)
Re-appointment of external
auditors
Remuneration and engagement
letter of external auditors
Internal audit activity reports and
review of key findings (p105)
2024 and 2025 internal audit plans
including resourcing
Assessment of the effectiveness of
internal audit function
Assessment of the effectiveness of
internal control environment and risk
management systems (p106)
Risk management including Group’s
principal and emerging risks and risk
framework (p57-67)
Strategic risk reviews led by business
unit Presidents (p101-102)
Group-wide risk deep dives on
cybersecurity; technology resilience;
data privacy; treasury and insurance;
and corporate security and incident
management (p101-102)
Controls Centre of Excellence updates,
including on ICFR and 2024 work plan
(p106)
Fraud, whistleblowing
reports and ethics and
compliance investigations
(p105)
Anti-bribery and corruption
and sanctions programmes
(p105)
Compliance with accounting
and audit-related aspects
of the UK Corporate
Governance Code (p106)
Audit Committee and
internal audit function
terms of reference
Oversight of Group’s
schedule of delegated
financial authority
Regulatory briefings,
including monitoring FRC
proposals on audit and
corporate governance
reform
Review of minutes of the
Verification Committee’s
meetings
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Audit Committee meeting focus during 2024 continued
Area of Committee remit
Financial and non-
financial reporting
Policy and finance
operations External audit
Internal audit, risk and
internal control
Compliance
and governance
Selected key
actions and
outcomes
The Committee reviewed the
annual report and Form 20-F,
and the company’s annual and
interim financial statements,
and received reports from both
the VP – Group Reporting and
the external auditors on the
significant financial reporting
judgements relating to each
The Committee reviewed the
going concern analysis and
the viability statement for
recommendation to the Board
The Committee reviewed
quarterly reports of all material
litigation and disputes provided
by the General Counsel
The Committee received an
update on preparations for
mandatory sustainability
disclosure requirements,
including monitoring regulatory
developments, considering the
applicability to Pearson Group
entities, enhanced internal data
and reporting practices and
initial considerations relating to
assurance planning
The Committee
considered the
application of Pearson’s
accounting policies and
practices in reviewing
the financial statements
and significant
accounting matters
The Committee
considered the
adoption of FRS
101 for the parent
company accounts and
recommended this for
Board approval
The Committee
reviewed Pearson’s
tax strategy, receiving
updates on anticipated
effective tax rate and
developments in the
global tax regulatory
landscape
The Committee
considered plans for
the £350m Education
Bond ahead of its
formal approval and
launch, reviewed
quarterly treasury
compliance reports and
approved the updated
Group treasury policy
The Committee considered the
audit strategy for the 2024 audit,
including the audit approach,
significant risks and areas of
audit focus, scope and level of
materiality
The Committee received reports
from EY on the results of (i) their
review of the interim financial
statements, and (ii) their audit of
the annual financial statements
and ICFR. The Committee
reviewed the respective
letters of representation and
recommended them for approval
by the Board
The Committee considered formal
communications by the external
auditors, including disclosures
relating to their independence
as required by the FRC, SEC and
PCAOB
The Committee reviewed the
effectiveness of the external
auditors to ensure the
independence, objectivity, quality,
rigour and challenge of the audit
process was maintained. The
Committee concluded that the
external auditors and the audit
process were effective
The Committee considered the
conclusions and themes emerging from
Internal Audit reviews conducted during
the year and approved the Internal
Audit Plan for 2025
The Committee discussed the outcome
of Internal Audit investigations,
including the most significant issues
raised in Internal Audit reports, and
received updates on the status of
resolution of issues raised
The Committee received regular
updates on the status of Pearson’s
internal controls programme, including
controls related to financial reporting,
business and IT, and considered
reports from both the Senior Director
– Controls Operations and the external
auditors. This included discussion of
design and operating effectiveness and
any identified deficiencies
The Committee considered the
Group risks and actions to enhance
their measurement, monitoring and
mitigation, including recommending to
the Board the approval of the principal
and emerging risks disclosed in the
annual report. This oversight was
supported by deep dives into selected
risk areas
The Committee reviewed
regular reports on fraud,
whistleblowing and
compliance matters, led
by the Associate General
Counsel – Employment,
Ethics & Compliance,
considering investigations,
metrics, controls and
initiatives
The Committee considered
an in-depth analysis of
compliance with the FRC’s
Minimum Standard
The Committee approved
changes to the Group’s
schedule of delegated
financial authority, all
changes being below the
threshold requiring full
Board approval
The Committee undertook
the annual review of
its own effectiveness
and that of the internal
audit function, including
considering the results
of an external quality
assessment of the latter
Audit Committee report continued
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Compliance, fraud and whistleblowing
The Associate General Counsel (AGC) – Employment, Ethics &
Compliance oversees compliance with our Code of Conduct
and works with senior legal, HR and other relevant personnel to
investigate any reported incidents, including ethical, corruption
and fraud allegations. The Committee receives an update at each
meeting on all significant investigations as well as reviewing data
regarding matters raised through our whistleblowing reporting
system. If applicable, any findings of the external auditors with
respect to a particular matter are also considered as part of
these discussions. The Committee may also meet in private if
required with the AGC – Employment, Ethics & Compliance. On
behalf of the Board, the Committee considers an annual review
of the effectiveness of the whistleblowing system including
through benchmarking against peers and by monitoring progress
against previous years’ findings. The Committee Chair’s regular
reports to the Board include a review of investigations or
whistleblowing matters of note.
The Pearson anti-bribery and corruption (ABC) and sanctions
compliance programmes provide the framework to support our
compliance with various regulations such as the UK Bribery Act
2010 and the US Foreign Corrupt Practices Act. The Committee
uses this framework to conduct a deep dive into the ABC and
sanctions compliance programmes on an annual basis. Pearson
and the Committee remain attentive to opportunities to further
enhance the company’s practices and protocols in this space and
we noted the introduction during the year of a new, centralised
process for sanctions screening and third-party ABC due
diligence checks.
In 2024, in addition to our regular review of ethics, compliance
and employee relations investigations, we noted the following
enhancements made to the compliance programme, including:
Launch of a new social media policy which builds on Pearson’s
Code of Conduct and provides employees with clear guidance
on the standards expected of them when posting online on
both personal and Pearson accounts.
Introduction of updated sanctions and due diligence
policies, procedures and guidance to align with a new
screening process.
Implementation of new control measures related to
purchasing and expenses reporting following a comprehensive
review of practices in these areas.
A review of, and proposals to enhance, the advice and support
provided to employees who are required to obtain business
visas for international Pearson travel.
Noting management’s response to legislative and regulatory
changes in the areas of fraud, compliance and whistleblowing,
including guidance published by the US Department of Justice
and the UK Serious Fraud Office.
Internal audit
The internal audit function is responsible for providing
independent assurance to management and the Committee
on the design and effectiveness of internal controls to mitigate
strategic, financial, operational and compliance risks. The Vice
President – Internal Audit & Controls Compliance reports
jointly to the Chair of the Committee and the Chief Financial
Officer and is responsible for the day-to-day operations of
internal audit and execution of the annual internal audit
plan. The internal audit mandate is approved annually by
theCommittee.
Internal audit plan and activity
The audit plan and any changes thereto are reviewed and
approved by the Committee throughout the year, and the
Committee is attentive to the resourcing of the internal audit
function. The internal audit plan is aligned to Pearson’s greatest
areas of risk, as identified by the enterprise risk management
process (see graphic below), and the Committee considers issues
and risks arising from internal audits.
Management action plans to improve internal controls and
to mitigate risks are agreed with the business area after each
audit. Internal audit has a robust process in place for the
implementation of audit actions, which also includes review
and testing of evidence to corroborate action implementation.
Progress of management action plans is reported to the
Committee at each meeting. Internal audit has a formal
collaboration process in place with the external auditors to
ensure efficient sharing of insights and outcomes. Opportunities
for reliance by the external auditors on internal audit outcomes
are limited due to strict rules set by the external regulator.
Regular reports on the findings and emerging themes identified
through internal audits are provided to Executive Management
and, via the Committee, to the Board.
In 2024, internal audit carried out engagements across Pearson’s
business units and corporate functions, as well as Group-wide
thematic audits, covering all principal risks. The audit plan
changes throughout the year based on changes in Pearson’s
risk profile. Key themes in 2024 related to compliance with laws
and regulations, information security and data privacy, business
transformation and IT resilience, and operational delivery.
Internal audit evaluation
The International Standards for the Professional Practice of
Internal Auditing published in 2017 by the Institute of Internal
Auditors (the IIA Standards) require an independent external
assessment of internal audit to be conducted at least once every
five years by a qualified, independent assessor or assessment
team from outside the organisation.
At its December 2024 meeting, the Audit Committee considered
the findings of an external quality assessment (EQA) of internal
audit, which was undertaken by PricewaterhouseCoopers LLP
(PwC) during the second half of the year.
The objectives of the EQA were to assess conformance with the
IIA Standards, to assess the effectiveness of internal audit within
the context of its mandate and stakeholder expectations, and
to provide recommendations to internal audit on improvement
opportunities and emerging practices. The process also included
a high-level review of the function’s operations against the new
2024 IIA Standards (effective from January 2025).
Reputation and responsibility
Capability
AI, content and channel
Competitive marketplace
Portfolio
Customer expectations
Accreditation
Section size
reflects number
of audits mapped
by principal risk
Technology and data
Governance and compliance
Transformation / change
Customer / consumer
People
Theme
Section size
reflects number
of audits mapped
by audit theme
2024 internal audit activity – coverage of principal risks and audit themes:
Annual report and accounts 2024 Pearson plc 105
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The independent assessor’s findings indicated an effective
internal audit function that conforms to the IIA Standards and
compares favourably to other large, listed companies in terms of
skills, coverage and quality of deliverables, with Pearson’s internal
audit function ranking in the top quartile compared to other
EQAs performed by PwC in the past three years.
Based on the findings of the EQA, and on our own ongoing
assessment of the effectiveness of the internal audit function,
the Committee is of the opinion that the quality, experience and
expertise of the function are appropriate for the business.
Internal control and risk management
The Board has overall responsibility for Pearson’s systems of
internal control and risk management, which are designed to
manage, and where possible mitigate, the risks facing Pearson,
as well as to safeguard assets and provide reasonable, but not
absolute, assurance against material financial misstatement or
loss. The Board agrees risk management requirements and,
in assessing the effectiveness of the risk management effort,
reviews a range of inputs as described elsewhere in this report.
The Board can and does challenge the reporting it receives
and will request further information as needed to make its
assessment.
The Committee monitors the effectiveness of the company’s
risk management and internal control systems on behalf of
the Board. The Committee oversees a risk-based internal audit
programme which includes assessing risk mitigations and
controls in the areas under audit. It provides assurance on the
management of risk (including via risk deep dives, as described
on pages 101-102), and receives reports at each meeting on the
effectiveness and efficiency of internal controls with input from
the Vice President – Internal Audit & Controls Compliance, the
Senior Director – Controls Operations and the external auditors.
In 2024, internal audit provided assurance over all principal risk
areas, as described on page 105.
Each business area maintains internal controls and procedures
appropriate to its structure, business environment and risk
profile, while complying with company-wide policies, standards
and guidelines. The financial and IT controls and associated
procedures are monitored and certified through the Group-wide
Controls Centre of Excellence and are subject to testing as part
of both the internal and external audit processes.
The Controls Centre of Excellence team took a number of steps
in 2024 to further enhance Pearson’s control environment. This
included updating the risk and controls matrix, further improving
standardised testing scripts, reviewing control materiality and
frequency, and increasing the efficiency of control walkthroughs.
The Committee, acting on behalf of the Board, confirms that
it has reviewed, and continues throughout the year to review,
the effectiveness of Pearson’s systems of risk management and
internal control in accordance with Provision 29 of the Code and
the FRC Guidance on Risk Management, Internal Control and
Related Financial and Business Reporting (‘FRC Guidance’). In
making its assessment as to the effectiveness of these systems
for 2024, the Committee had regard to an assurance opinion
from the internal audit function. Factors considered in this
process included:
the outcomes of internal audits completed during the year
significant changes in Pearson’s strategy, processes
and systems
the wider Pearson risk management and assurance
framework, which includes other assurance activities by first
and second line of defence teams, including enterprise risk
management, the Controls Centre of Excellence, business unit
and technology assurance teams
work conducted by the external auditors
the organisation’s response to internal audit actions
whether any fundamental or significant actions have not been
accepted by management and the consequent risk
whether any limitations have been placed on the scope of
internalaudit work or remit
The Committee reviewed the detail underpinning these factors
as part of the 2024 year-end process. The Committee also
reviewed all internal financial control deficiencies identified
during the year and noted that the majority were remediated
during 2024. The impact of any unremediated deficiencies
on the financial statements was considered. Following these
reviews, the Committee confirmed that Pearson’s systems of
risk management and internal control operated satisfactorily
throughout the year.
The Board is ultimately accountable for effective risk
management in Pearson and determines our strategic approach
to risk. It confirms our enterprise risk management framework
as well as our risk appetite targets. The involvement of the Board
and Committee in the design, implementation, identification,
monitoring and review of risks (including setting risk appetite and
reviewing how risk is being embedded in our culture) is outlined
in more detail in the Risk management section on page 57.
Response to Code changes
In January 2024, the FRC published a revised version of the
Code. The most significant changes relate to Provision 29, which
governs the Board’s duties in relation to the company’s risk
management and internal control framework and introduces
the requirement for an explicit declaration by the Board of the
effectiveness of material controls as at the balance sheet date.
The Committee has been attentive to Pearson’s proposals to
address these new Code requirements, with specific focus on:
(i) the identification of ‘material controls’ including financial,
operational, reporting and compliance controls; and (ii) the
assurance which is already, or will need to be, in place to
provide sufficient comfort to the Board in making the required
declaration.
As part of this work, we are challenging ourselves to concentrate
on the controls that truly impact Pearson’s success or failure, in
line with the FRC’s guidance on the new Code.
We will continue to monitor progress during the coming year
ahead of the new requirement taking effect on 1 January 2026.
External audit
The Committee is responsible for overseeing and assessing
Pearson’s external audit and its auditors. Ernst & Young LLP
(EY) were first appointed as Pearson’s external auditors by
shareholders at the AGM in April 2022 following a tender
process. Pearson’s 2024 audit was the third undertaken by
both EY and Ben Marles as lead audit partner. As required by
regulation, Pearson will put the external audit contract out to
tender at least every 10 years, with the next tender being in
respect of the 2032 financial year at the latest. The decision to
undertake such a process will be a matter for the Committee.
Audit Committee report continued
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Pearson confirms that it was in compliance with the provisions
of The Statutory Audit Services for Large Companies Market
Investigation (Mandatory Use of Competitive Tender Processes
and Audit Committee Responsibilities) Order 2014 during the
financial year ended 31 December 2024.
Appointment of external auditors
The Committee reviews and makes recommendations to the
Board in respect of the appointment and compensation of
the external auditors. These recommendations are typically
made by the Committee after considering the external auditors’
performance during the year, reviewing external auditor fees,
conducting an effectiveness review, considering the annual
report on audit quality of the external audit firm and confirming
the independence, objectivity, qualifications and experience of
the external auditors.
Audit quality and effectiveness
In conducting our 2024 review of the effectiveness of the
external auditors and making our recommendation to re-appoint
EY for 2025, the Committee had regard to factors such as those
set out in the FRC Minimum Standard (see also page 108).
We considered our own observations and interactions with
the external auditors, the quality of the audit, the auditors’
independence, the programme of work conducted by the
auditors and their reports on that work. To support our
assessment, we utilise a bespoke questionnaire to gather views
from Pearson colleagues most familiar with the external audit
process. We refreshed this questionnaire ahead of our 2024
process to ensure we consider all factors described in the FRC
Minimum Standard. We also consider a range of other inputs in
making our assessment. A key additional input which has been
adopted from 2024 is a suite of audit quality indicators (at both a
firm-wide and engagement-specific level) that have been agreed
by the Committee with the external auditors and against which
they now report to the Committee on a regular basis.
The diagram to the right illustrates the main inputs to our
assessment, the colleagues from whom we sought views, the
themes covered in our survey and the outcomes of our work.
Inputs to the external audit effectiveness review:
EY’s annual audit quality report including discussion of issues raised by the FRC
Audit quality indicators
Risks to audit quality identified by the external auditors and how these were addressed
Observations and interactions between the Committee and external auditors
Review of mandatory communications by the external auditors, including relating to their independence
Bespoke survey of Pearson colleagues
Results and
conclusion:
Results of the survey were
anonymised and analysed
by the Committee
Secretary and presented
to the Committee and EY.
The responses to the
survey indicated that the
external auditors operate
with independence
and objectivity,
demonstrate open lines
of communication with
the Committee, exhibit
professional scepticism
and appropriate levels
of challenge, possess
the requisite technical
expertise and apply it
appropriately to the
business and any issues
and judgements.
Following its review of the
relevant inputs, including
the responses to the
survey, the Committee
confirmed that the audit
process was effective and
that it was satisfied with
the quality of the audit.
Who we surveyed to inform our assessment of effectiveness:
Members of the Committee
Chief Financial Officer
General Counsel
Chief Information Officer
Senior corporate financial management
Finance business partners for business units
Senior internal audit and controls management
Themes covered in the external audit effectiveness survey:
Professional scepticism, integrity and willingness to challenge management
Commitment to audit quality, including mindset and culture
Independence and objectivity
Partners and the audit team – resourcing, qualifications, skills, knowledge and
experience
Management and organisation of the audit process
Planning and scoping of the audit
Delivery and execution of the agreed audit plan
Communication with and reporting to the Committee and management –
transparency, timeliness, clarity, conciseness, relevance
Commentary on systems of internal control and other recommendations
Technical specialism and use of experts
Use of technology and data analytics
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The Committee received a progress report from management
and EY at each meeting during the year, and we are satisfied
that all 2024 initiatives were successfully completed and,
further, that the enhancements from 2023 have now been
embedded into routine practices. We are pleased to see the
tangible improvements that have resulted from the efforts
of Pearson colleagues and the external audit team alike. We
expect to continue to see incremental improvements resulting
from Pearson and EY’s ongoing focus on audit quality and
effectiveness as part of business as usual.
Review of the external audit
During the year, the Committee discussed the planning, conduct
and conclusions of the external audit as it proceeded.
At its July 2024 meeting, the Committee discussed and approved
the external audit plan and reviewed EY’s assessment of risks of
material misstatement of Pearson’s financial statements.
The external auditors provided an update to the risk assessment
at the December 2024 Committee meeting, explaining to the
Committee their conclusion that the uncertain tax provision in
respect of EU State Aid no longer represented a significant audit
risk following the conclusion of the appeal in the EU courts in
favour of the taxpayer.
The table on pages 110-112 sets out the significant issues
considered by the Committee together with details of how these
items have been addressed and the ways in which the external
auditors challenged management’s assumptions. The Committee
discussed these issues with the auditors throughout the 2024
audit process.
In December 2024, the Committee discussed with the auditors
the status of their work, focusing in particular on internal controls
and Sarbanes-Oxley testing.
FRC Minimum Standard
In May 2023, the FRC introduced the ‘Audit
Committees and the External Audit: Minimum
Standard’ (the ‘FRC Minimum Standard’ or ‘Standard’).
During 2024, the Standard operated on a standalone
‘comply or explain’ basis. From January 2025, the
Standard is incorporated into the latest edition of the
UK Corporate Governance Code.
As indicated in last year’s report, in order to achieve
full compliance for 2024, the Committee refreshed
the methodology for our external audit effectiveness
review ahead of the 2024 process to give full
consideration to the factors described in provisions
15 to 23 of the Standard. You can read more about
our assessment of effectiveness, and how we
considered the required factors, on page 107.
Having reviewed an analysis of Pearson’s approach to
the FRC Minimum Standard, the Committee confirms
that it was in full compliance with all provisions for the
financial year ended 31 December 2024.
The Committee monitors the independence and objectivity of
the external auditors on an ongoing basis and will continue to
formally evaluate their overall performance and effectiveness
and the quality of the external audit on an annual basis, taking
account of all appropriate guidelines.
Building on the audit action plan described in our 2023 report,
the Committee oversaw an additional set of initiatives throughout
2024 to bring further incremental enhancements to both the
delivery of the external audit and Pearson’s internal control
processes. This programme of work was co-owned by the lead
external audit partner and the Chief Financial Officer and primarily
focused on efficiency, effectiveness and the use oftechnology.
As the auditors concluded their audit, they explained to the Committee:
The work they had conducted over revenue and in particular
the specific risk of fraud in revenue recognition. This included
work over contracts in certain of the Group’s businesses
in the US and UK that span the year end, where revenue is
recognised using an estimated percentage of completion
based on costs and work over manual adjustments to revenue.
In addition, they explained their use of data analytics to cover
entire populations of data with procedures such as correlating
revenue with receivable and cash entries.
Their work over retirement benefit obligations including
procedures undertaken over assumptions used in determining
the defined benefit obligations and their work over the
valuation of the related pension assets.
Their work in evaluating management’s goodwill impairment
exercise, on a value-in-use basis, including assessing
assumptions around operating cash flow forecasts, perpetuity
growth rates and discount rates and their views on the
sensitivity of CGU headroom to downside scenarios.
The work performed over the nature and presentation of
adjusting items, focusing on subjective judgements and the
transparency and prominence with which related adjusted
measures are presented.
Their work in assessing management’s judgements and
assumptions regarding provisions for uncertain tax positions,
in particular the release of the provision made in relation to
the EU state aid tax matter.
The work performed over the recognition of the bond issued in
September, including the effective interest rate calculations.
Their work in assessing management’s judgements and
assumptions regarding the reversal of certain historical
impairments against investments in subsidiaries in the
parentcompany.
The results of their controls testing for Sarbanes-Oxley Act
Section 404 (SOx 404) reporting purposes and in particular
their findings in relation to information provided by the entity
(IPE), controls over key IT systems and other relevant internal
control over financial reporting (ICFR) matters.
Their work to address the specific pervasive risk of management
override of controls, including their view on the potential
sources or indicators of bias and override of controls and their
response to those indicators, including procedures such as
review of Board and Committee minutes, journal entry testing,
review of non-routine transactions and the use of data analytics.
Audit Committee report continued
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The results of their work over the company’s going concern
assessment and viability statement.
Their work in relation to other matters which are not classified
as key audit matters, but which are considered important
financial reporting matters, key areas of judgement or
estimation, or which may give rise to additional disclosure
requirements. This includes the recognition of provisions and
assets related to legal matters and asset capitalisation.
The auditors also reported to the Committee the unadjusted
misstatements that they had found in the course of their work,
which were immaterial, and the Committee confirmed that there
were no material items remaining unadjusted in these financial
statements.
Auditors’ independence
In line with best practice, our relationship with EY is governed
by our policy on external auditors, which is typically reviewed
annually to ensure it remains effective and appropriate and is
approved by the Committee. The policy establishes procedures
to ensure that the auditors’ independence is not compromised,
as well as defining those non-audit services that external auditors
may or may not provide to Pearson.
Scope of the policy on external auditors
The policy applies to all Pearson businesses globally, including
associate companies.
Any identified threats to independence arising from services
provided by the external auditors to a company that is then
acquired by Pearson must be addressed within three months
of the acquisition date.
The policy applies to all audit firms used by Pearson including
those undertaking statutory audits only.
In the event of a change in the Group auditor, it also applies to
the outgoing firm until they have discharged their Group audit
responsibilities and for any periods in which they are required
to be independent in order to undertake any specific audit
responsibilities.
Governance of audit and non-audit related services
The Committee approves all audit and non-audit services
provided by the external auditors.
Any allowable services are in accordance with relevant UK and
US legislation and auditor standards.
Our policy on the use of the external auditors for non-audit
services was revised during the year to ensure compliance
with the FRC’s Ethical Standard published in January 2024. The
policy also complies with all relevant SEC independence rules.
The FRC’s Ethical Standard applies restrictions on certain
non-audit services and applies a cap on the level of permitted
non-audit services fees which can be billed in any year. More
particularly, our policy provides that only non-audit services
which are required to be carried out by the external auditors
or where the work is closely linked to the audit work are
permitted, and only if also permitted by the FRC and SEC.
The policy reflects the restriction on the use of pre-approval in
the 2016 FRC Guidance on Audit Committees and, accordingly,
all non-audit services, except those considered to be ‘clearly
trivial’, are required to be approved by the Committee.
We review non-audit services on a case-by-case basis. Non-
audit services below a value of £25,000 are defined as ‘clearly
trivial’ from a materiality perspective and can be pre-approved
following review by the Group Finance team. Any such pre-
approved services are presented for noting by the Committee
at its next meeting.
We expressly prohibit the provision of certain tax, HR and
other services by the external auditors.
The Committee receives regular reports summarising the
amount of fees paid to the auditors. During 2024, Pearson spent
a similar amount on non-audit fees when compared with 2023.
For 2024, non-audit fees (excluding fees related to SOx 404
attestation) represented 3% of external audit fees (2% in 2023).
Non-audit fees including those related to SOx 404 attestation
represent 12% of audit fees (9% in 2023).
For all non-audit work in 2024, EY was selected only after
consideration that it was best able to provide the services we
required at a reasonable fee and within the terms of our policy
on external auditors. Where EY is selected to provide audit-
related services, we take into account its existing knowledge and
experience of Pearson. Where appropriate, services are tendered
prior to a decision being made as to whether to award work to
the auditors.
Significant non-audit work performed by EY during
2024 included:
half-year review of interim financial statements
bond issuance comfort letter and bond proceeds limited
assurance
SOx 404 attestation of financial reporting controls
A full statement of the fees for audit and non-audit services is
provided in note 4 to the financial statements on page174.
Graeme Pitkethly
Chair of Audit Committee
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Significant issues considered by the Audit Committee
Issue Action taken by Audit Committee Outcome
Going concern and viability
The assessment of the Group’s viability and
the appropriateness of the going concern
assumption.
The Committee reviewed future budgets and cash flow forecasts to understand the
Group’s available liquidity and ability to continue as a going concern. The Committee
reviewed and challenged the risks to the forecasts identified. The Committee reviewed the
outcome of the severe but plausible scenario modelling and stress testing.
EY challenge:
EY challenged the appropriateness of the assumptions used to calculate the cash
forecasts under base and severe but plausible downside case scenarios, including
whether the downside scenarios were sufficiently severe.
The Committee is satisfied with the modelling process
and the risks identified. In addition, the Committee is
satisfied with the stress testing performed and the severe
but plausible scenario modelling. The Committee noted
that in all scenarios the Group had a high level of liquidity
headroom and sufficient headroom against covenant
requirements.
The Committee is satisfied with the adequacy of the
Group’s viability and is satisfied that the Group is a going
concern.
The Committee is satisfied with the disclosures related to
going concern and viability.
Revenue recognition
Pearson has a number of revenue streams
with different revenue recognition models.
For some revenue streams, judgements and
estimates are required in order to determine
the amount and timing of revenue
recognition.
The Committee regularly reviews and challenges revenue recognition practices and
the underlying assumptions and estimates. In addition, the Committee has visibility
of the internal control framework over revenue and the results of the monitoring and
certification work performed by the Controls Centre of Excellence over those controls.
In addition, the Committee has visibility of internal audit findings relating to revenue
recognition controls and processes. The Committee routinely monitors the views of the
external auditor on revenue recognition issues. This includes review of their data analytics
testing of revenue and understanding any exceptions that do not follow the expected
process path as well as testing of one off or judgemental items.
EY challenge:
EY specifically challenged areas where there is manual intervention in the revenue
recognition process, in particular where revenue is recognised over time and assumptions
are used to determine the timing of recognition.
The Committee is satisfied that revenue is being
recognised appropriately
Audit Committee report continued
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Issue Action taken by Audit Committee Outcome
Recoverability of non-current assets
Pearson (the Group) holds significant
non-current assets including right-of-use
assets (in relation to leased properties);
property, plant and equipment; goodwill and
intangible assets.
Pearson plc (the Company) holds significant
investments in subsidiaries, some of which
were impaired in previous years. During
2024, historical impairments of £1.3bn have
been reversed.
There are significant estimates and
assumptions used in the impairment
reviews.
The Committee monitored the Group’s property strategy during the year to determine
if there were impairment triggers. The Committee considered the results of the Group’s
property impairment reviews with specific focus on the 80 Strand property. Updates to
key assumptions were reviewed and challenged. The Committee considered the adequacy
of related disclosures.
The Committee monitored the Group’s plans and forecasts during the year to determine
if there were impairment triggers. The Committee considered the results of the Group’s
goodwill impairment reviews which were undertaken in December and refreshed post
year end. Key assumptions – including cash flows derived from strategic and operating
plans, long-term growth rates and the weighted average cost of capital – were reviewed
and challenged. The Committee considered the sensitivities to changes in assumptions
and the adequacy of disclosures required by IAS 36 ‘Impairment of Assets’.
The Committee considered the valuation of the investments in subsidiaries held in
Pearson plc the company. The Committee specifically considered the application of the
Group goodwill impairment model to the investments and also the existence of indicators
of impairment reversal.
EY challenge:
EY challenged the judgement in respect of the identification of the impairment reversal
trigger in parent company investments. EY also challenged the assumptions included in
the prospective financial information used for the value in use calculation.
The Committee is satisfied with the results of the property
impairment reviews and the subsequent impairment
charges recognised in the income statement.
The Committee noted the reduction in risk related to the
recoverability of right-of-use assets and is comfortable that
it is no longer considered a key area of estimation.
The Committee is satisfied with the results of the annual
goodwill impairment review.
The Committee is satisfied with the disclosures relating
to non-current asset impairments and concurs with
management’s view that the recoverability of goodwill is
not a key area of estimation.
The Committee is satisfied that there is enough headroom
and an appropriate trigger for reversing impairments on
subsidiaries in the parent company. The Committee is
satisfied with the disclosures related to the impairment
reversal.
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Issue Action taken by Audit Committee Outcome
Tax
Pearson holds provisions in relation to
uncertain tax positions.
In 2021, Pearson paid £105m (including
interest) in relation to the EU state aid
matter and at that time the amount was
recognised as an asset as it was expected to
be recovered in due course. In 2022, the EU
General Court dismissed the appeal made
by the UK Government in relation to this
matter, with Pearson establishing a provision
of £63m in 2022 representing an estimate
of the expected liability. In 2024, following
a further appeal, the Court of Justice of
the European Union (CJEU) issued its final
judgement in favour of the taxpayer and
annulled the 2019 European Commission
State Aid decision in full. Pearson now
expects to recover the monies paid in due
course and has reversed the associated
provisions which were made in 2022.
Changes to, and the application of, tax
legislation continues to be a complex and
judgemental area.
The Committee considered various developments during the year, including the CJEU’s
final judgement in relation to the European Commission’s decision that the UK’s Finance
Company Partial Exemption rules constituted state aid (‘EU state aid’), ongoing tax audits
and the appropriateness of the associated provisions.
The Committee also considered the impact of changes in tax legislation, including ‘Pillar 2’
of BEPS 2.0 now effective for Pearson from 1 January 2024.
EY challenge:
EY specifically challenged the inputs and assumptions used in the calculation of provisions
for uncertain tax positions. They also challenged the classification of the receivable in
relation to EU State Aid as a current asset, considering the expected settlement date as
well as the appropriateness of the interest accrued for interest that will be paid on the tax
element of the amounts previously collected based on HMRC guidance.
The Committee is satisfied with Pearson’s approach to the
EU state aid matter including the reversal of provisions, the
presentation of the associated debtors and the recognition
of related interest amounts.
The Committee is satisfied with the appropriateness of
provisions held in relation to other uncertain tax positions.
The Committee is satisfied with Pearson’s approach to
managing the impact of tax legislation changes. The
Committee is satisfied with the disclosures relating to the
expected impact of Pillar 2.
Retirement benefits
Pearson holds a significant obligation in
relation to the Group’s defined benefit
pension schemes. The UK Group Pension
Plan is in a significant net surplus position
after the recognition of the related assets.
During 2024, discretionary increases were
agreed for certain cohorts of pensioners in
the UK Group Pension Plan.
The Committee considered developments related to the triennial valuation of the UK
Group Pension Plan and the impacts on the IAS 19 accounting.
The Committee considered the treatment of discretionary increases for certain cohorts of
pensioners in the UK Group Pension Plan, including the presentation of the related past
service.
EY challenge:
EY specifically challenged the assumptions used in determining the defined benefit
obligations, taking into account both market practice as well as the specifics of the
Pearson pension schemes.
The Committee is satisfied with the IAS 19 accounting, and
related disclosures, for the Group’s pension obligations
and assets.
The Committee is satisfied with the presentation of past
service costs related to discretionary pension increases.
Audit Committee report continued
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Key messages from the
Remuneration Committee
Shareholder input remains very important to the Committee as
we keep remuneration policy and practice under continuous
review. Following the 2024 AGM vote, and as part of our long-
standing commitment to an ongoing and transparent dialogue with
shareholders and their advisers, we undertook another extensive
shareholder engagement exercise in 2024. Consequently, we have
refined our disclosure in response to the feedback we received,
particularly with respect to benchmarking.
The Committee considered performance outcomes for 2024.
The annual incentive outcome for Executive Directors is 64% of
maximum, reflecting another year of strong financial and strategic
progress. The long-term incentive award granted in 2022 will vest
at 75.3% of maximum, reflecting strong earnings and Net Return
on Invested Capital (‘Net ROIC’) performance, combined with upper
quartile Total Shareholder Return (‘TSR’) performance over the
three-year performance period.
For 2025, we have updated the strategic performance metrics
within the incentive plans to ensure they continue to appropriately
support Pearson’s forward-looking strategic transformation. We
will introduce metrics based on renewal rates in Assessments &
Verification and growth in enterprise customers in the 2025 Annual
Incentive Plan (‘AIP’). In the 2025 Long-Term Incentive Plan (‘LTIP’),
the current strategic measures will be replaced with a metric
measuring new business growth in Assessments & Verification,
recognising that enabling even more transformative learning
journeys will result in the greatest positive social impact.
The Committee approved a salary increase of 2.2% for the Chief
Executive, aligned with the wider UK workforce, and an increase of
8% for the CFO, recognising that her salary level had fallen below
a sufficiently market competitive level for an individual of her skills,
experience and track record, in similarly sized companies.
The Committee remains focused on ensuring that remuneration
policies and practice for all Pearson’s colleagues are consistent
with our need to attract and retain extra-ordinary talent to
drive Pearson’s forward-looking strategy, aligned with our
purpose, and values which will deliver continued value creation
for our shareholders.
Terms of reference
The Committee’s terms of reference are in line with the UK Corporate
Governance Code and are available on the Governance page of the
Company website at pearsonplc.com. A summary of the Committee’s
responsibilities is on page 135.
Board Committee attendance
There were six scheduled meetings of the Remuneration Committee
in 2024. Attendance by Directors was as follows:
Committee members
Meetings
attended
Sherry Coutu CBE
1
R
NG
5/6
Alison Dolan
2
R
A
3/3
Esther Lee
R
NG
5/6
Tim Score
3
4/4
Annette Thomas
RR
R
NG
6/6
1. Sherry Coutu was unable to attend one ad hoc additional committee
meeting due to a pre-existing commitment.
2. Alison Dolan joined the Committee on 1 April 2024.
3. Tim Score stepped down on 26 April 2024.
Dear Shareholder
On behalf of the Board, I am pleased to present Pearson’s 2024
Directors’ Remuneration Report.
Pearson once again delivered a strong financial performance
with underlying sales growth of 3% (taking portfolio adjustments
and FX into account and excluding the OPM and Strategic Review
businesses) and adjusted operating profit of £600m, up 10% on an
underlying basis compared to 2023. Free cash flow performance was
also strong at £490m, up 27% with a free cash flow conversion rate
of 117%. These results reflect continued strategic progress against
the priorities we set at the beginning of the year, which has laid the
foundation for future growth. Pearson has delivered a 36% Total
Shareholder Return over this period (and a return of 125% over the
three-year period to 31 December 2024).
Sherry Coutu CBE
Chair of Remuneration Committee
Directors’ Remuneration Report
Key to Committees
A
 Audit
NG
 Nomination & Governance
RR
 Reputation & Responsibility
R
 Remuneration
 Committee Chair
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Directors’ Remuneration Report continued
Reflecting the Board’s confidence in the outlook for the business, we
completed a multiyear share buyback of £500m in 2024, announced
a further £350m buyback and are recommending a 6% increase in
the final dividend, for a full-year dividend of 24.0p per share. Our
strong balance sheet and excellent cash flows also enable investment
in opportunities to drive growth to create further value for our
stakeholders.
The Board is pleased with Pearson’s performance in 2024 and is
confident that the updates to Pearson’s strategy announced by our
Chief Executive, Omar Abbosh, in July 2024 sets us on the path for
sustained growth that will continue to produce attractive returns for
shareholders in 2025 and beyond.
Context for remuneration at Pearson
At Pearson, we broadly do three things:
We create and curate content. This involves producing
assessments, author learning IP, designing courses and writing
curriculum standards.
We distribute content physically and digitally including delivering
assessments, distributing lessons and facilitating teaching.
We build and verify skills. This involves scoring assessments,
assessing gaps, credentials and evaluating talent.
Over the last five years, Pearson has transformed in terms of global
breadth, scope, scale and performance. The business has grown from
Pearson the company to Pearson the brand.
From a holding company into an operating company.
From analogue to digital.
From a content publisher to a learning & assessment company.
From legacy to a modern, high-performance culture.
Against this backdrop, there is a significant step-change in our talent
requirements. Pearson is a heavily tech-oriented organisation with
c.17,000 employees operating across over 40 countries, competing
for senior leadership talent on a global basis. As set out on page 122,
85% of the Pearson Executive Management team and over 80% of
our employees are based outside of the UK.
At the heart of Pearson’s transformation has been the executive team
assembled under Andy Bird’s and Omar Abbosh’s leadership. The
ambitious strategy developed and executed by our executive team
has strengthened the company, positioning it to grow and succeed,
while creating significant sustainable long-term shareholder value.
For example, since Andy Bird’s appointment as CEO on 19 October
2020, and continuing with Omar Abbosh’s appointment as CEO on
6 January 2024, we have:
Generated Total Shareholder Return of 164% and created over
£4.4bn in shareholder value (19 October 2020 – 31 December
2024);
Increased Adjusted EPS by 116% from 28.7p to 62.1p
(31 December 2020 – 31 December 2024);
Increased our Dividend Per Share 23% from 19.5p to 24.0p
(31 December 2020 – 31 December 2024);
Uppermost in our mind, as a Committee, is the responsibility to
ensure that the Remuneration Policy reflects the quantum and
flexibility required to retain and attract exceptional talent in an
extremely competitive global market.
The principles that have supported our approach to talent attraction
and retention are outlined on page 120. In transitioning from a UK-
based holding company to a global platform that serves institutional,
educational, and corporate clients, we benchmarked compensation
against companies of similar complexity and scale to Pearson. In
consideration of this data when developing the 2023 Policy, the
Committee purposefully avoided relying on a single market reference
point. Instead, we considered diverse benchmarks drawn from
FTSE 41-100 companies, comparable US-listed firms, and a talent
market group (CEO-1 roles in large technology, communications, and
consumer discretionary companies, in particular those that are at the
forefront of transformative, innovative plays within technology and
digital, based on the Nasdaq 100 Index). Further information on our
approach and the data points, expanded from disclosure in previous
years, is set out on page 123.
The revisions to the Directors’ Remuneration Policy also addressed
the Committee’s desire to reinforce Pearson’s pay-for-performance
philosophy, by rebalancing the package to favour ‘at risk’ performance
base pay. The Committee considered this to create better alignment
with the interests of Pearson’s shareholders, further detail is set out
on page 124.
Shareholder engagement
The Committee welcomed the support received from over two-thirds
of our shareholders for the Directors’ Remuneration Report (‘DRR’)
at the 2024 AGM, and were also pleased to receive support from
IVIS and Glass Lewis. It was naturally disappointing that a significant
minority voted against the DRR. We noted that the resolution was
opposed by ISS, which we believe influenced a significant portion of
the vote against, in particular from smaller institutional holders who
may follow this recommendation for their voting.
Our established commitment to an ongoing dialogue with our
shareholders on executive pay means we have engaged extensively in
recent years, as described in more detail on page 121.
As a result, we have a good understanding of how our shareholders
view our approach, which reflects a truly global business with many
shareholders and most of its staff and revenues in the US.
Nevertheless, in light of the outcome at the 2024 AGM, a further
engagement exercise was pursued. This helped ensure we captured
as much feedback about the voting outcomes as possible, and
extended the opportunity for shareholders to provide new or
further feedback on Pearson’s approach to remuneration more
generally. We also expanded the coverage of our engagement from
previous programmes, writing out to our largest 100 shareholders,
representing c.83% of the share register. We have also met with
certain proxy agencies and other representative groups.
We received written feedback from 11 shareholders and the
Committee Chair participated in eight meetings. A number of
shareholders’ responses indicated that they felt there was no need
for engagement given the extensive previous consultations on
Pearson’s current remuneration arrangements.
The feedback we received reconfirmed that while there is a diverse
range of views in our shareholder base with respect to executive
pay, the majority of those we engaged with during this most recent
exercise supported our overall approach and recognised that a
disconnect between pay and performance, pay and market position,
and pay and calibre of talent, created a substantial risk around talent
attraction and retention at Pearson.
Some shareholders, as well as ISS, retained concerns around the
implementation of the increases to variable incentive opportunities
introduced under the Directors’ Remuneration Policy approved by
shareholders at the 2023 AGM. In addition, there was a perception
from ISS that implementing the new Policy immediately after
shareholder approval at the 2023 AGM, represented a failure to
adequately engage with and listen to shareholders, in light of that
vote in 2023.
While acknowledging this view, the Committee notes that we had
consulted widely in developing the Policy in early 2023 and had
refined the final proposals in response to the feedback received.
We were aware, at that time, and as recognised in the Directors’
Remuneration Report for that year, that there remained a range
of views among our shareholder base, such that a significant vote
against the Policy was a possibility.
Following shareholder approval at the 2023 AGM, the Policy was
implemented—not only because it garnered majority support, but
also because the Board maintained that aligning compensation with
performance, market position, and talent calibre was essential for
competing in the global talent market.
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This strategic decision ultimately serves the best interests of the
company and its diverse stakeholders.
Critically, that view was subsequently reaffirmed later in 2023 when
the new Policy allowed us to appoint Omar Abbosh as
our new Chief Executive. Without the new Policy, we do not believe
we would have been able to compete to hire a leader
of Omar’s calibre.
During the most recent shareholder engagements, a number of
investors informed us that as a result of this engagement, they
fully understand the talent markets Pearson competes in (and by
extension the rationale underpinning the current Remuneration
Policy) but had a desire to see greater detail on the markets we look
at. To reflect this feedback, we have further expanded information
on our talent markets and approach to pay positioning (see page
123). Some shareholders also wished to better understand the
shareholder engagement we have undertaken and how this
influenced the Policy proposals, which is discussed in more detail on
page 121.
Finally, our engagement revealed that some investors held ongoing
concerns over the legacy Co-Investment Plan for the previous Chief
Executive and did not vote in favour of the Directors’ Remuneration
Report because of this. The Co-Investment Plan has now concluded,
there are no further tranches to vest and no new awards will be
made (because it was not retained as part of the current Directors’
Remuneration Policy we introduced in 2023).
Pearson remains committed to a constructive and positive
relationship with all its shareholders and their advisers and will
continue to engage widely going forward, including later this year in
respect of the development of our next Remuneration Policy.
Incentive outcomes for 2024
2024 AIP
The strong financial and strategic progress delivered in 2024
resulted in a formulaic AIP outcome for Executive Directors of 64%
of maximum, with outperformance against the stretching targets
for adjusted operating profit and free cash flow, and achievement
between threshold and target on sales. Overall, the Committee
was satisfied that the formulaic outcome was reflective of the
performance achieved.
2022 LTIP
The LTIP granted in 2022 will vest in 2025 at 75.3% of maximum,
principally reflecting strong underlying performance in earnings per
share (‘EPS’) and Net ROIC as well as exceptional upper quartile TSR
over the three-year performance period. The shares vesting will
remain subject to a two-year holding period.
Further details of the performance outcome for both incentive
awards are set out on page 128.
Looking forward to 2025
Salaries for 2025
Salary increases for the Executive Directors are reviewed by the
Committee using a framework consistent with that used in the wider
business. For 2025, the CEO's salary will increase by 2.2%, in line
with the average increase in the wider UK workforce, and noting his
recent appointment. For the CFO, the Committee reflected on Sally
Johnson’s continued strong performance since her appointment in
2020, the broad remit of her role which extends into key operational
areas of the business, and the critical role she played in supporting a
highly successful CEO transition last year. Sally has played a key part
in Pearson’s strong and sustained performance (referred to earlier),
growing the market capitalisation of the business above £8.6bn,
with Pearson now positioned within the top 50 largest companies by
market capitalisation in the UK. Against this performance backdrop,
the Committee noted that the salary level had fallen below a
sufficiently market competitive level for an individual of Sally’s skills,
experience and track record, in similarly sized companies. Taking
all of the above into account, the Committee agreed that the CFO’s
salary should be increased to £620k. We recognise that this increase
of 8% is above the average workforce increase, but it is appropriate
to reflect the factors above and is consistent with the framework
used to take into account performance and market relativity for salary
reviews in the wider business. Salary increases will take effect from
1 April 2025.
Performance framework
Each year, the Committee carefully reviews the performance measure
framework to ensure it optimally aligns with key priorities from the
forward looking strategy which will drive long-term shareholder value.
Having undertaken this review for 2025, the Committee is proposing
to update the strategic metrics within both the AIP and LTIP to
directly align with our new Integrated Strategic Framework outlined
in detail on page 12. In particular, growing value in our core business
(Assessments & Verification), while also delivering on our strategic
growth pillars and delivering the greatest positive social impact by
enabling even more transformative learning journeys.
In the AIP, we will update the 10% strategic component to include 5%
which is based on renewal rates within Assessments & Verification
and 5% based on growth in our enterprise customer base. These
are core annual priorities for the Group as we execute on the
strategic framework.
For the LTIP, 10% will be based on driving long-term growth in our
core business, with a metric based on new business growth in
Assessments & Verification.
These new strategic metrics will replace measures on representation
and carbon reduction. Our strong and sustained progress in these
areas means we are comfortable in re-prioritising the strategic
metrics in our incentives. We will continue to keep the metrics and
weightings under regular annual review. No other changes will be
made to the AIP or LTIP metrics, which remain closely aligned to
financial performance and shareholder value.
Target-setting for 2025
One of Pearson’s key remuneration principles, which applies across
the whole organisation, centres on pay for performance, and this is
actively considered by the Committee when determining targets.
For 2025, in line with established practice, a robust target-setting
process has been followed considering Pearson’s strategic plan as
well as other relevant factors such as analyst consensus, to reflect
market expectations.
As reflected by our past track record, the Committee has a very
strong focus on paying only when performance is delivered and
setting truly stretching performance targets. The approach taken this
year is no different. For both EPS and return on capital (‘ROC’), the
stretch of the performance ranges has been increased compared to
last year’s awards. For maximum vesting, performance must be well
in excess of current market guidance, with shareholder returns in the
upper quartile against both the FTSE 100 and the S&P 500.
Remuneration across Pearson
Pearson’s remuneration principles are consistent across the
organisation and designed to support our culture and to attract
and retain talent to execute our strategy. Many of the features
of our Directors’ Remuneration Policy apply more broadly; for
example, over half of all Pearson employees (c.10,000 employees)
participated in the AIP during 2024, which was funded based on
similar performance measures as those used for Executive Directors.
The Committee receives regular updates on talent matters and wider
workforce considerations and rigorously considers the approach to
reward throughout the organisation when determining executive
remuneration.
Pearson is committed to a transparent and positive relationship with
all its stakeholders and will continue to engage widely as appropriate
going forward. I would like to thank shareholders for their continued
support at the 2025 AGM in relation to our 2024 Directors’
Remuneration Report.
Sherry Coutu CBE
Chair of Remuneration Committee
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Annual Report on Remuneration - ‘At A Glance’
Revenue
£3,552m
3% underlying growth on
prior year*
Adj. operating
profit
£600m
10% underlying growth
on prior year
Free cash flow
£490m
27% growth on prior year
Adjusted EPS
62.1p
7% growth on prior year
Return
on capital
10.5%
+0.2% on prior year
Dividend
per share
24.0p
6% increase
on prior year
3 year Total
shareholder return
+125%
+101% on a 3m average
basis to 31 Dec 2024
AIP outcome LTIP outcome
Executive Director shareholdings
Strategic highlights
130 basis points of margin expansion to 16.9%
Strong cash performance, with free cash flow of £490m, and announcement of new £350m share buyback
Scaled AI across our products and services, enhanced and extended the generative AI tools in our Higher Education courseware and developed new AI tools in English Language Learning and Virtual
Schools
Signed deals with ServiceNow, Degreed, Microsoft and AWS to help employees and organisations prepare for the future of work
0% 100% 200% 300% 400% 500% 600% 700% 800% 900% 1000% 1100%
Shareholding guideline
Shareholding guideline
Omar Abbosh
Sally Johnson
Adjusted operating profitAdjusted operating profitAdjusted operating profit
SalesSalesSales
Free cash flowFree cash flowFree cash flow
Strategic measureStrategic measureStrategic measure
ThresholdThresholdThreshold
WeightingWeightingWeighting
£555m£555m£555m
£3,535m£3,535m£3,535m
£390m£390m£390m
+2%+2%+2%
£655m£655m£655m
£3,765m£3,765m£3,765m
£475m£475m£475m
+10%+10%+10%
Final outcomeFinal outcomeFinal outcome
£565m£565m£565m
£3,560m£3,560m£3,560m
£400m£400m£400m
+5%+5%+5%
TargetTargetTarget
40%40%40% 28%28%28%
13%13%13%
20%20%20%
3%3%3%
64%64%64%
30%30%30%
20%20%20%
10%10%10%
MaxMaxMax
% of total% of total% of total
£600m£600m£600m
+2.3%+2.3%+2.3%
£3,552m£3,552m£3,552m
£490m£490m£490m
Adjusted operating profit
Sales
Free cash flow
Strategic measure
Threshold
Weighting
£555m
£3,535m
£390m
+2%
£655m
£3,765m
£475m
+10%
Final outcome
£565m
£3,560m
£400m
+5%
Target
40% 28%
13%
20%
3%
64%
30%
20%
10%
Max
% of total
£600m
+2.3%
£3,552m
£490m
33.3%
33.3%
33.3%
28.0%
14.0%
33.3%
75.3%
66.2p
8.0%
Upper Quartile
57.2p
7.0%
50.2p
6.0%
Median
62.1p
6.5%
Upper Quartile (rank 9 of 92)
Threshold
Weighting
Final outcome
Max
% of total
Target
Adjusted EPS*
Net ROIC
Relative TSR vs FTSE 100
* Excluding the OPM and Strategic Review businesses.
* The Adjusted EPS target range was adjusted to reflect the impact on the vesting outcome of share buybacks
over the performance period.
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Summary of our Directors’ Remuneration Policy
The table below provides a summary of our Directors’ Remuneration Policy. The full Directors’ Remuneration Policy, as approved at the 2023 AGM, is available on the Governance page of the company’s
website at https://plc.pearson.com/sites/pearson-corp/files/pearson/our-company/Governance/governance-downloads/remuneration-policy-2023.pdf
Base salary
Base salaries reflect level, role, skills, experience, the competitive market and individual contribution.
Base salaries are normally reviewed annually, consistent with the framework used to take into account performance and market relativity for salary reviews in the wider
business, with any increases normally in line with typical increases awarded to other Group employees.
Allowances and
benefits
Reflects the local competitive market and may include travel-related, health-related and risk-related benefits as well as any other benefits provided to the majority of
employees.
The Committee may introduce other benefits if it is considered appropriate to do so.
Retirement benefits
Employees in the UK, including Executive Directors, are eligible to join the Money Purchase 2003 Section of the Pearson Pension Plan.
The Committee has discretion to put in place retirement benefit arrangements in line with local market practice.
Executive Directors, who opt out of the pension, can receive a cash allowance of up to 16% of base salary, in line with the maximum company contribution as a
percentage of salary that UK employees of a similar age are eligible to receive.
Annual incentive plan
Maximum opportunity of 300% of salary.
Based on the achievement of annual business goals and strategic objectives, with financial metrics accounting for at least 75% of total opportunity.
Payout of 25% of maximum for threshold performance with 50% payable for on-target performance.
Discretion to adjust formulaic outcome where this does not reflect underlying performance.
Awards paid fully in cash except where shareholding guidelines have not been met where a bonus deferral applies.
Malus and clawback provisions apply.
Long-term incentive
plan
Maximum opportunity of 450% of base salary.
Based on the achievement of financial targets (e.g. earnings per share and a return measure), shareholder returns (e.g. relative total shareholder return) and
strategicobjectives.
Payout of 20% of maximum for threshold performance.
Discretion to adjust formulaic outcome where this does not reflect underlying performance.
Awards are subject to a post-vesting holding period of two years.
Malus and clawback provisions apply.
Shareholding
guidelines
Current in-employment guidelines of:
450% for the Chief Executive
300% for the Chief Financial Officer
Post-employment shareholding guidelines apply.
Chair and NED fees
To attract and retain high-calibre individuals, with appropriate or industry-relevant skills, by offering market-competitive fee levels.
The Chair and Deputy Chair are paid a single fee for all responsibilities.
The Non-Executive Directors are paid a basic fee, with Committee Chairs, members of the main Board Committees, and, if relevant, the Senior Independent Director paid
an additional fee to reflect their extra responsibilities.
The Chair, Deputy Chair and Non-Executive Directors receive no other pay or benefits, except for reimbursement of expenses, and do not participate in incentive plans.
A minimum of 25% of the Chair, Deputy Chair and Non-Executive Directors’ basic fee is paid in shares.
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Base salary
Salaries with effect from 1 April 2025:
Omar Abbosh – £1,022,000 (2.2% increase)
Sally Johnson – £620,000 (8% increase)
Salary increases for the Executive Directors are reviewed by the Committee using a
framework consistent with that used in the wider business. The CEO's salary will increase in
line with the average increase in the wider UK workforce, and noting his recent appointment.
For the CFO, the Committee reflected on Sally Johnson’s continued strong performance since
her appointment in 2020, the broad remit of her role which extends into key operational
areas of the business, and the critical role she played in supporting a highly successful
CEO transition last year. Sally has played a key part in Pearson’s strong and sustained
performance, growing the market capitalisation of the business above £8.6bn, with Pearson
now positioned within the top 50 largest companies by market capitalisation in the UK.
Against this performance backdrop, the Committee noted that the salary level had fallen
below a sufficiently market competitive level for an individual of Sally’s skills, experience
and track record, in similarly sized companies. Taking all of the above into account, the
Committee agreed that the CFO’s salary should be increased to £620k. We recognise
that this increase of 8% is above the average workforce increase, but it is appropriate to
reflect the factors above and is consistent with the framework used to take into account
performance and market relativity for salary reviews in the wider business.
Long-term incentive Plan
Awards will be made as follows:
450% of base salary for the Chief Executive
300% of base salary for the Chief Financial Officer
Performance will be measured over the three-year period to 31 December 2027, with any shares
vesting subject to an additional two-year holding period. Performance measures and targets for the
2025 award are as follows:
% of total Threshold Maximum
Adjusted EPS 30% 67.0p 85.0p
Return on Capital 30% 10.5% 14.0%
Relative TSR 30% Median Upper quartile
Strategic Measure – Assessments &
Verification: New Business Growth 10% £90m £105m
Note 1: Vesting is on a straight-line basis between Threshold and Maximum.
Note 2: 2025 LTIP targets have been set at a USD:GBP exchange rate of 1.25.
Note 3: Relative TSR will be assessed half against the FTSE 100 and half against the S&P 500. Companies within
financial services, energy, basic materials, utilities and healthcare sectors will be excluded from both TSR groups.
Chair and NED fees
Fees remain unchanged and will be as follows:
£500,000 for the Chair
£175,000 for the Deputy Chair and Senior Independent Director
£70,000 as the base fee for Non-Executive Directors
Audit Committee
Remuneration
Committee
Nomination
& Governance
Committee
Reputation &
Responsibility
Committee
Committee Chair £27,500 £27,500 £15,000 £15,000
Committee member £15,000 £10,000 £8,000 £8,000
Implementation in 2025
Benefits
Travel, health and risk-related benefits in line with Policy
Pension cash allowance of 16% of base salary
Annual Incentive Plan
Maximum opportunities of:
300% of base salary for the Chief Executive
200% of base salary for the Chief Financial Officer
For 2025, the following balanced mix of financial and strategic measures will be used to
determine any payout. As in previous years, we will apply a financial underpin to the strategic
measures. The performance targets are considered commercially sensitive and will be
disclosed in full retrospectively in next year’s report.
Adjusted operating profit Sales Free cash flow Strategic measures*
40% 30% 20% 10%
* Split equally between ‘Enterprise Skilling – number of key enterprise customers’ & ‘Assessments &
Verification – rates of renewal’.
In line with the Policy, a third of any bonus paid will be deferred into shares for two years if
an Executive Director has not met their shareholding guideline.
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Adjusted operating profit
Free cash flow conversion
Return on capital
Financial objectives
Assessments & Verification: Driving performance in the core
business
Enterprise Skilling: targeted market expansion and medium-
term growth vectors
Strategic objectives
3
4
5
6
Adjusted EPS
Adjusted operating profit
Free cash flow
Return on capital
1
2
Businesses rate of renewal
and new business growth
Number of key
enterprise customers
2025 AIP 2025 LTIP
Sales
2
Sales
Sustainable profitable growth
1
Total shareholder return (TSR)
Alignment of performance framework to Pearson’s strategy
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Remuneration principles
Pearson’s remuneration principles govern pay for the whole organisation. We have developed remuneration arrangements for our
Executive Directors with these principles in mind.
1
Aligned to
longer-term
strategy
Reward is linked
to achieving
Pearson’s
longer-term
strategy,
growth and
sustainability
2
Pay for
performance
Remuneration
framework and
outcomes are
aligned with
performance
3
Market
competitive
Pay levels
are market
competitive,
based on role,
grade and
contribution,
and ensure
individuals are
fairly rewarded
in line with the
market
4
Targeted
differentiation
We operate
targeted
differentiation of
reward across
our employees,
linked to talent
and performance
management
5
Tailored
Our approach
to reward
is tailored
in certain
circumstances
to address a
specific market/
business
need, and is
consistent with
our underlying
reward
philosophy
6
One part
of the
employee
value
proposition
Remuneration
is one part of
our broader
employee value
proposition –
and not the only
reason to work
for Pearson
Discretion framework
When determining performance outcomes, the
Remuneration Committee has the ability to adjust payments
up or down if it believes that the outcome does not reflect
underlying financial or non-financial performance or if such
other exceptional factors warrant doing so. In making this
determination the Remuneration Committee applies the
following framework:
What is the formulaic outcome considering
performance versus existing targets and
underpins?
Is this consistent with overall company
performance?
Is this consistent with the wider stakeholder
experience?
Are there any significant culture, ESG or
operational issues to be considered?
Are there any one-off or exceptional events to
be taken into consideration?
Are outcomes appropriate or should an
adjustment be considered?
Our Directors’ Remuneration Policy and its implementation
supports our company purpose of ‘helping people realise the
life they imagine through learning’, our strategy and ultimately
the delivery of long-term sustainable value for all stakeholders,
including our shareholders.
In developing the Directors’ Remuneration Policy, the Committee
had due regard to the principles outlined within the UK
Corporate Governance Code as it applied to 2024:
Pearson’s remuneration principles, as set out above, align
with our culture and position us as an employer of choice,
so we can continue to attract and retain the right talent, and
support our strategy. We recognise that remuneration is only
one part of Pearson’s employee value proposition.
Our executive remuneration framework is designed to
be simple, with total remuneration made up of fixed and
performance-linked elements, supporting different strategic
objectives.
Our remuneration framework and outcomes are designed to
be aligned with performance:
Performance measures for the AIP and LTIP are key to
achieving the Group’s strategic objectives. The Committee
reviews performance measures annually to ensure they
incentivise appropriate management behaviours and goals.
The Committee carries out a robust target-setting process
each year, considering Pearson’s strategic plan, as well
as analyst consensus to reflect market expectations. This
results in stretching, yet achievable, AIP and LTIP targets.
Maximum awards under the AIP and LTIP are capped and
clearly disclosed in our Directors’ Remuneration Policy
alongside indications of how the Directors’ Remuneration
Policy may apply in various performance scenarios.
When determining payouts, the Committee considers
whether the outcome reflects overall company performance
and the experience of stakeholders over the period,
including shareholders and colleagues. If not, it has the
discretion to adjust outcomes.
The Committee is mindful of reputational and other risks
when implementing the Directors’ Remuneration Policy and
determining outcomes for Executive Directors and senior
management. Pearson has safeguards in place, such as malus
and clawback provisions and a two-year LTIP holding period,
as well as robust shareholding guidelines, which extend post-
employment.
Before signing off the Directors’ Remuneration Report,
the Committee reviews drafts and inputs to clarify our
disclosures. As described on page 121, the Committee
engaged extensively with shareholders on the current
Directors’ Remuneration Policy to give them the opportunity to
feed into the decision-making process.
Directors’ Remuneration Report continued
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Shareholder engagement
We have a well-established commitment to ongoing dialogue with our shareholders on executive compensation. The following table summarises the extensive engagement we have undertaken in recent
years in support of the development and implementation of our current Remuneration Policy:
Pre-2023 AGM Policy consultation Post-2023 AGM Follow up Pre-2024 AGM Post-2024 AGM Follow up
May to July ‘22: Initial soundings taken from top
seven shareholders (c.45% of share register) to
inform thinking and refine Policy proposals.
Nov ‘22 to Jan ‘23: Wider consultation with top
30 shareholders (c.65% of share register) and
outreach to major proxy agencies (ISS, IA,
Glass Lewis).
In total, 25 separate meetings or online
discussions on the proposals. Overall, engaged
with or received feedback from approximately
55% of the share register.
In response to the vote on the Policy at the 2023 AGM,
a further engagement exercise was initiated with the
top 50 shareholders (c.72% of the share register) to
provide an opportunity for shareholders to offer any
additional views.
Only three shareholders (comprising c.3% of the share
register) wished to engage at this time. We received a
relatively small number of responses, with the majority
welcoming the offer to engage, but noting that there
was no requirement to do so given the extensive
consultation prior to the 2023 AGM.
In advance of the
2024 AGM, we
wrote to the top 20
shareholders offering
an opportunity to
provide feedback or
ask any questions on
the 2023 DRR.
In response to the vote on the DRR at the 2024 AGM, we initiated a
further engagement programme.
We expanded the engagement to cover Pearson’s largest 100
shareholders representing c.83% of the share register.
We received written feedback from eleven shareholders and the
Committee Chair participated in eight meetings with shareholders.
Again, a number of shareholders responded to state that there was no
need for engagement given the extensive previous consultations on
Pearson’s current remuneration arrangements.
We also met with certain proxy agencies and other representative groups.
Impact on Policy development
The extensive feedback from shareholders
directly impacted a number of key aspects of
the final Policy:
Retention of standard UK bonus and
LTIP structure
Introduction of annual bonus deferral
Increase to shareholding guidelines
Reduction to the LTIP threshold vesting
Choice and calibration of
performance measures
While we encountered a diverse range of
views in our shareholder base, the majority of
those we engaged with, including almost all of
our largest shareholders, were supportive of
our approach.
Key themes from subsequent engagements
As shown above, we have continued to broaden our engagement in each subsequent outreach to help ensure we can capture as much feedback as
possible, while also extending the opportunity for shareholders to provide any new or further feedback on Pearson’s approach.
There remains a diverse range of views in our shareholder base. However, the majority of those we engaged with support our overall approach and
recognised that a disconnect between pay and performance, pay and market position, and pay and calibre of talent, created a substantial risk around
talent attraction and retention at Pearson.
We recognise that some shareholders (as well as ISS) retained concerns around the implementation of the increases to incentive opportunities
introduced under the Directors’ Remuneration Policy approved by shareholders at the 2023 AGM. In addition, there was a perception from ISS that
implementing the new Policy immediately after the AGM represented a failure to adequately engage with and listen to shareholders in light of the voting
outcome. While acknowledging this view, the Committee notes that we had consulted widely in developing the Policy in early 2023 and had refined
the final proposals in response to the feedback received. We were aware, at that time, and as recognised in the Directors’ Remuneration Report for
that year, that there remained a range of views among our shareholder base, such that a significant vote against the policy was a possibility. Following
shareholder approval at the 2023 AGM, the Policy was then implemented on the basis that it was supported by the majority of shareholders, and
because the Board continued to believe that it was critical to compete in the global talent market and ultimately in the best interests of the Company
and its many stakeholders to reduce the risk created by the disconnect between pay and performance, pay and market position, and pay and calibre
of talent. Critically, that view was subsequently reaffirmed later in 2023 when the new Policy allowed us to appoint Omar Abbosh as our new Chief
Executive. Without the new Policy, we do not believe we would have been able to compete to hire a leader of Omar’s calibre.
During the most recent shareholder engagements, a number of investors informed us that as a result of this engagement, they fully understand the talent
markets Pearson competes in (and by extension the rationale underpinning the current Remuneration Policy) but had a desire to see greater detail on the
markets we look at. To reflect this feedback, we have further expanded information on our talent markets and approach to pay positioning (see page 122).
Finally, some investors held ongoing concerns over the legacy Co-Investment Plan for the previous Chief Executive and felt unable to vote in favour of
the Directors’ Remuneration Report in part because of this. The Co-Investment Plan has now concluded, with no further tranches to vest and no new
awards to be made (it was not retained as part of the current Remuneration Policy we introduced in 2023).
The Committee would like to thank all those shareholders that have engaged with us during this period. We are committed to an open and ongoing dialogue. Our next DirectorsRemuneration Policy will be
submitted for approval at the 2026 AGM, and we look forward to engaging again on our proposals in advance of that.
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Market context for remuneration at Pearson –
our talent markets
Our approach to executive reward is shaped by the characteristics of our business and the talent
markets in which we operate.
Pearson is a global company and over two-thirds of our revenue comes from the US, which remains
a key growth market. This gives us greater US exposure than almost all other UK-listed companies.
Additionally, more than half of Pearson’s employees and over 60% of the Pearson Executive
Management team (PEM) are based in the US. A relatively small proportion of our employees and
executive team are based in the UK (just 15% of the PEM as of 31 December 2024, down from over
half five years prior to that).
As the world’s lifelong learning company, we are committed to delivering on ourmission of helping
individuals realise the life they imagine through learning. To do this, we are leveraging the strength
of our brand and depth of our thought leadership to execute a simple but powerful strategy built
on three interconnected pillars: (i) unlocking value from our core business, (ii) driving execution
synergies, and (iii) capitalising on medium-term growth vectors.
The expertise we require to implement our strategy is increasingly found within principally US-based
large tech companies, EdTech companies or Fortune 500 companies. Our ability to recruit and retain
talent from this North American market is therefore a critical ingredient if we are to continue to
successfully deliver our strategy.
Since 2020, we have refreshed and strengthened our senior management team, with almost all
of the senior hires in that period coming from US companies or global companies that offer ‘US
style’ packages. For example, in this period we have recruited PEM talent from companies such as
Accenture, Delta Air Lines, Hologic Inc, SEMA4, The Trade Desk and Warner Media.
The same theme can be seen at Executive Director level. We recruited Omar Abbosh from Microsoft,
one of the world’s largest multinational technology companies. Our previous Chief Executive had led
the transformation of the Walt Disney’s international business into a digital-first business, and was
based in the US.
In addition to talent market considerations, the composition of our shareholder base is also
changing. North American shareholders now account for around a quarter of our share register, a
proportion which has nearly doubled since 2017.
40%
50%
60%
70%
0%
10%
20%
30%
90%
80%
FTSE 100 (excl. Pearson and Inv. Trusts) Pearson
Proportion of revenue from US geographic segment (FTSE 100)
Based on the publicly disclosed geographic revenue segment, which covers the US or Americas as a
proportion of disclosed Group revenue. Data for Pearson is based on the year ending 31 December
2024. Data is shown for the FTSE 100 excluding investment trusts, and was sourced from
Datastream and published annual reports as at January 2025.
Data as of 31 December 2024
Senior
Management
Pearson
Executive
Management
All employees
52% 19% 29%
62% 23%15%
59% 22% 19%
US UK Rest of World
Directors’ Remuneration Report continued
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Market reference points
As disclosed previously, the Committee’s approach to
market data which informed the development of the current
Remuneration Policy was to consider multiple reference points
to provide a rounded view of overall positioning, reflecting both
the talent markets described above and our status as a UK-listed
company. In calibrating the current Policy, the Committee did not
seek to align with any one specific market reference point and
was mindful of the need to ensure an appropriate balance. The
three reference points considered were:
1. FTSE 41-100. UK-listed companies of a broadly similar financial
size to Pearson, represented by companies ranked between
41 and 100 in the FTSE 100 using 12-month average market
capitalisation (Pearson is ranked 57
th
on this basis). The group
recognises Pearson’s status as a constituent of the FTSE 100
index, but has no direct relevance to our primary
talent markets.
2. US-listed companies of a broadly similar financial
size and sector. This group includes US-listed companies
of comparable revenue to Pearson (c.$3-4bn) in the
broadcasting, interactive media and software sectors. It
represents what Executive Directors would be paid in broadly
similar US-listed companies, although again it does not directly
align to Pearson’s talent market.
3. Talent market group. This group comprises companies
which are more closely aligned to our key talent market and
strategic ambitions – large technology, communications and
consumer discretionary companies, in particular those that
are at the forefront of transformative, innovative plays within
technology and digital, based on the Nasdaq 100 Index. This
group was only used for the Chief Executive role at Pearson
and, recognising that many of these companies are materially
larger than Pearson, the market data considered was for roles
reporting into the CEO (primarily heads of business units
or subsidiary businesses) and not the CEO role itself. This is
analogous to Omar Abbosh’s previous executive role
at Microsoft.
£20m
£25m
£15m
£30m
FTSE 41-100 US size group Talent market group
(CEO-1 roles)
£0m
£5m
£10m
Salary Bonus LTIP Median Upper and Low Quartiles
Pearson
The constituent companies within each reference point are
shown in the table on page 124.
The market data for these three reference points is summarised
in the charts below for the Chief Executive and for each key
element of remuneration. The data highlights the stark difference
in pay practices between the UK and US markets. While it
is acknowledged that the package for the Chief Executive is
positioned towards the upper end of market practice from a
UK perspective, it remains materially below the market range
for CEO roles in US-listed companies of broadly similar size
and sector. The Pearson package allows us to be competitive
in Pearson’s primary talent market, as reaffirmed by our
appointment of Omar Abbosh in 2024.
We will continue to refine and evolve our approach to market
data as we head into the next Remuneration Policy review.
We are committed to transparently sharing our approach with
shareholders, both in consultation and in the relevant Directors’
Remuneration Report, and always welcome feedback.
Chief Executive – positioning of total target compensation (£) against each reference point
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Evolution of CEO pay mix
Directors’ Remuneration Report continued
Evolution of CEO Pay Mix
The revisions to the Directors’ Remuneration Policy addressed the Committee’s desire to reinforce Pearson’s pay-for-performance
philosophy, by rebalancing the package to favour ‘at risk’ performance based pay.
The Committee considered this to create better alignment with the interests of Pearson’s shareholders:
At Target
The CEO’s fixed pay reduced from 29% to 21% of the overall
pay mix
Variable pay increased from 71% to 79% of the overall pay
mix and is earned only for delivering against stretching
performance targets.
52% of the package is delivered through share based pay, with
a five year time horizon (from date of grant to the end of the
post-vesting holding periods).
£4m
£5m
£3m
£6m
£7m
£8m
£9m
£10m
£0m
71%
47%
24%
29%
52%
27%
21%
49%
32%
19%
52%
35%
13%
£1m
£2m
2020 Policy
Target
Maximum
2023 Policy
(current)
2020 Policy 2023 Policy
(current)
Fixed Pay AIP LTIP
79%
81%
87%
1. FTSE 41-100 2. US-listed companies of a broadly similar financial
size and sector
3. Talent market group (CEO-1 roles)*
Admiral, Airtel Africa, AutoTrader, B&M Retail, Beazley,
Berkeley Holdings, British Land, Bunzl, Centrica, Coca
Cola HBC, ConvaTec, Croda International, DCC, Diploma,
DS Smith, EasyJet, Endeavour Mining, Entain, Frasers
Group, Fresnillo, Halma, Hargreaves Lansdown, Hikma
Pharmaceuticals, Hiscox, Howden Joinery, IMI, Informa,
International Consolidated Airlines, Intertek, J Sainsbury, JD
Sports Fashion, Kingfisher, Land Securities, Londonmetric
Property, M&G, Marks & Spencer, Melrose Industries,
Mondi, Persimmon, Phoenix Group, Rentokil Initial,
Rightmove, Sage, Schroders, Severn Trent, Smith & Nephew,
Smiths Group, Spirax Sarco, Taylor Wimpey, Unite, United
Utilities, Vistry, Weir, Whitbread, and WPP.
AMC Networks, Electronic Arts, Graham Holdings, IAC/
InterActiveCorp, IHeartMedia, Lionsgate Entertainment
corp, Match Group, Nexstar Media, Nortonlifelock, Peloton
Interactive, Pinterest, Roku, Sinclair Broadcast Group, Sirius
XM Holdings, and Snap inc.
Adobe Inc, Advanced Micro Devices Inc, Airbnb Inc, Alphabet
Inc, Amazon.com Inc, Analog Devices Inc, Applied Materials Inc,
ASML Holding NV, Automatic Data Processing Inc, Broadcom
Inc, Cadence Design Systems Inc, Cognizant Technology
Solutions Corp, Comcast Corp, Fiserv Inc, Intel Corp, Intuit
Inc, KLA Corp, Lam Research Corp, Marvell Technology Inc,
MercadoLibre Inc, Microchip Technology Inc, Microsoft Corp,
Okta Inc, Qualcomm Inc, Tesla Inc, T-Mobile US Inc.
*This group was only used for the Chief Executive role at Pearson
and, recognising that many of these companies are materially larger
than Pearson, the market data considered was for roles reporting
into the CEO (primarily heads of business units or subsidiary
businesses) and not the CEO role itself.
At Maximum
The CEO’s fixed pay reduced from 19% to 13% of the overall
pay mix
Variable pay increased from 81% to 87% of the overall pay
mix and is earned only for delivering against stretching
performance targets.
52% of the package is delivered through share based pay, with
a five year time horizon (from date of grant to the end of the
post-vesting holding periods).
Notes:
Current CEO's base salary has been applied to the 2020 Policy for comparability.
Target performance assumes 50% payout for AIP and LTIP under both the
2020 and 2023 Policies.
No share price growth assumptions are included in any scenarios.
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The Committee takes seriously its responsibilities concerning the oversight of remuneration policies and practices for the wider organisation. Our remuneration principles as set out on page 120 are
consistent for all our colleagues, and applied depending on business need, level and geography.
The key difference in our executive remuneration, compared to the approach to remuneration across our workforce, is that remuneration for our Executive Directors is more heavily weighted towards variable
pay and linked to delivering strategic objectives.
Approach to remuneration across Pearson
Base salary
Set considering economic factors, competitive market rates, roles, skills, experience and individual performance.
Allowances
and benefits
Reflect the local labour market in which colleagues are based and may include healthcare and well-being benefits.
Retirement
benefits
Reflect local market practice.
Pearson colleagues in the UK may participate in the same underlying pension arrangements as the Executive Directors, subject to certain age bands and legacy arrangements. The
main contribution plan (Money Purchase 2003) allows employees to pay in between 3% and 8% of their basic salary, depending on their age. Pearson then contributes double that
amount, paying in between 6% and 16% of salary.
Annual
incentives
Over half of all Pearson employees, around 10,000 colleagues, participate in an Annual Incentive Plan, which is funded based on similar performance measures to the Executive
Directors. Several other colleagues (c. 1,700) participate in alternative cash-based annual bonuses, such as sales incentive and commission plans, based on performance targets and
profit-shares where required for legislative reasons.
Share
incentives
We believe in the importance of aligning the interests of management and our shareholders by delivering a significant proportion of total remuneration in the form of share incentives.
Approximately 700 colleagues (4% of all employees) participate in the annual Long-Term Incentive Plan grant, selected based on their role, performance and potential; with other
awards being made from time to time on an ad hoc basis to certain roles based on market need.
Awards for our Executive Directors are made solely in the form of performance shares. However, our SVPs and Executive Management team have an equal mix of both performance
shares (subject to broadly the same performance conditions as the Executive Directors) and restricted shares, recognising prevailing practice in the markets in which we compete for
talent. At other levels, awards are typically made in restricted shares only.
Executive Directors
Executive
Management Team
SVPs
VPs and Directors
100% performance shares
100% restricted shares
50% performance shares 50% restricted shares
50% performance shares 50% restricted shares
In addition to our Long-Term Incentive Plan, all colleagues have the opportunity to become shareholders and owners of the Company and share in the value they help to create
through participation in savings-related share acquisition programmes. Under our ‘Save For Shares’ plan and ‘Employee Stock Purchase Plan’, employees can buy Pearson shares
at a discount (20% discount for ‘Save For Shares’ and a 15% discount for the ‘Employee Stock Purchase Plan’, in line with the maximum discounts permitted by HMRC and the IRS
respectively). Around one in five eligible employees currently save to purchase Pearson shares via our employee share plans, contributing to a strong culture of share ownership.
Workforce remuneration at Pearson
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Strategic report Governance report Financial statements Other information
During the year, the Committee received reports from the Chief Executive and Chief Human
Resources Officer on pay and conditions across Pearson, and on the recruitment and retention
experience. We took these into account when determining executive remuneration. We have
established channels in place to inform our colleagues and help them understand how executive
remuneration and wider pay policies are aligned. Views and sentiment expressed by colleagues
around matters relating to reward and culture are taken into consideration by the Remuneration
Committee when determining pay for senior management. In order to give more colleagues the
opportunity to meet the Board, including the members of the Remuneration Committee, three in-
person sessions with employees in our major employee hubs in London and in the US in Hoboken,
New Jersey and Durham, North Carolina, were held.
These facilitated meaningful interactions between Board members and various groups of employees
to hear their thoughts, feedback andquestions.
Board members engaged on a variety of topics, including the strategic review process and the clarity
of our strategic priorities, the plans for execution and the pace of transformation required, and the
importance of company culture. See page 85 for more on how the Board engages with employees.
The Committee also considers Pearson’s gender pay gap and ethnicity pay gap in Great Britain in
light of our reporting requirements, as well as Pearson’s CEO pay ratio. Pearson continues to review
and update its policies and practices relating to the hiring, retention, and development of women, in
line with market practices and applicable UK rules.
Sharing in success
Pearson’s remuneration principles are consistent across the organisation and are designed to support our culture, and to make Pearson an employer of choice, able to attract and retain talent to
execute our digital-first strategy. Many of the features of our Directors’ Remuneration Policy apply more broadly, and we believe that all our people should have the opportunity to benefit when the
Company does well. In particular:
2024 was another year of solid performance for the business and this was reflected in the level of funding under the AIP. As noted on page 125, over half of all Pearson employees (c.10,000
employees) benefitted from participating in an AIP during 2024.
Similarly, all eligible colleagues, including Executive Directors, can participate in savings-related share acquisition programmes that are not subject to any performance conditions. Around one
in five of eligible employees save to purchase discounted Pearson shares via our employee share plans. At the most recent maturity of our ‘Save For Shares’ plan in 2024, the average gain for a
participant was c.£3,400 – allowing those who participated to benefit from the shareholder value they have helped to create over the previous three years.
Directors’ Remuneration Report continued
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Strategic report Governance report Financial statements Other information
Remuneration Report for 2024
Certain parts of this report have been audited, as required by the Large and Medium-sized
Companies and Groups (Accounts and Reports) Regulations 2008 as amended. The tables subject to
audit are marked with an asterisk.
Executive Director ‘single-figure’ remuneration*
The remuneration received by Executive Directors for the financial years ended 31 December 2024
and 31 December 2023 is set out below. The Committee considers that the Directors’ Remuneration
Policy operated as intended during 2024.
Omar Abbosh
1
£000s
Sally Johnson
£000s
Andy Bird
2
$000s
2024 2023 2024 2023 2024 2023
Base salary 982 570 552 25 1,282
Allowances and benefits 37 16 16 9 466
Retirement benefits 157 91 88 4 205
Total fixed pay 1,176 677 656 38 1,953
Annual incentives 1,878 735 947 48 3,299
Long-term incentives 1,565 1,373 3,223 3,669
Buy-out award
3
13,276
Co-investment award 5,298
Total variable pay 15,154 2,300 2,320 3,271 12,266
Total remuneration 16,330 2,977 2,976 3,309 14,219
1. Omar Abbosh was appointed Chief Executive on 8 January 2024.
2. Andy Bird stepped down as Chief Executive and as an Executive Director on 7 January 2024 and retired from
Pearson on 31 March 2024. The amounts shown above for fixed pay and annual incentive in respect of 2024
reflect his services as an Executive Director. Andy Bird was paid in USD.
3. The full value of Omar Abbosh’s buy-out award is included in the single-figure of remuneration for 2024 as
required by the disclosure regulations. However it comprises elements that will not be recieved until 2025 and
2026, therefore a total remuneration figure including only those elements received in respect of 2024 has also
been included below for greater transparency. See page 129 for full detail of Omar Abbosh’s buy-out awards.
Supplementary Disclosure - Omar Abbosh’s 2024 Remuneration
The single-figure table above reflects the statutory basis for disclosure, but the figure set out below better
represents Omar Abbosh’s 2024 remuneration, including the awards that he has received to date.
Omar Abbosh
£000s
Total remuneration (excl. buy-out only receivable in 2025 and 2026) 7,645
Notes to single-figure table*
Allowances and benefits
Travel benefits comprise car allowance and reimbursements of a taxable nature resulting from
business travel and engagements. Health benefits comprise healthcare, health assessment and
dental care. Risk-related benefits comprise life and other insurance policies. Accommodation
benefits for Andy Bird relate to a contribution towards the rental costs of an apartment in New York
used for business purposes. In addition to these allowances and benefits, Executive Directors may
also participate in company benefit or policy arrangements that have no taxable value and/or are
available to all other colleagues in the same location. Sally Johnson’s life cover is arranged under an
excepted policy on a similar basis to other employees who were affected by the lifetime allowance
and have opted out of the Pearson Pension Plan.
Retirement benefits and entitlements*
Omar Abbosh and Andy Bird (until his retirement) received a payment in lieu of pension at 16% of
their base salary, in line with the pension provision for UK employees of a similar age.
From 1 October 2022, Sally Johnson began receiving payments in lieu of pension at 16% of her base
salary, in line with the pension provision for UK employees of a similar age. Prior to October 2022,
Sally Johnson was a member of the Final Pay section of the Pearson Pension Plan, where the pension
accrual rate was 1/60
th
of pensionable salary per annum, restricted to the Plan’s earnings cap. No
further accrual will apply.
Details of the Executive Directors’ pension-related benefits in 2024 are as follows:
Omar Abbosh
£000s
Sally Johnson
£000s
Andy Bird
$000s
Other allowances in lieu of pension 157 91 4
Accrued pension at 31 December 2024 69
Note 1: Other allowances in lieu of pension represent the cash allowances paid.
Note 2: The accrued pension at 31 December 2024 is the deferred pension at 30 September 2022
(the date accrual for the pension ceased) revalued to 31 December 2024 in line with the Plan rules. It
relates to the pension payable from the UK Plan. Normal retirement age is 62.
Annual report and accounts 2024 Pearson plc 127
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Annual Incentive Plan (AIP) – outcome for 2024*
The 2024 AIP was based on a mix of financial (90% weighting) and strategic measures (10%
weighting). The following table summarises the performance targets (presented on a consistent basis
to the actual results, considering portfolio and currency movements) and performance against these
targets, which resulted in a 64% of maximum payout.
Performance range Payout
% of total
Threshold
(25%)
Target
(50%)
Maximum
(100%) Actual results
% of max
bonus
opportunity
Adjusted operating profit 40% £555m £565m £655m £600m 28%
Sales 30% £3,535m £3,560m £3,765m £3,552m 13%
Free cash flow 20% £390m £400m £475m £490m 20%
Strategic measures 10% See below 3%
100% 64%
The targets and outcomes for the strategic measure are shown in the table below.
Strategic priority Weighting Threshold Target Maximum Outcome
Invest in diverse
pipeline and increase
BIPOC/BAME
representation at all
manager levels
10% 2% increase
+ maintain overall
gender
parity as an
underpin
5%
increase
10%
increase
Achieved 2.3%
increase &
maintained
overall gender
parity
Note 1: Internal Audit provided an independent assessment of the result for the Committee.
For Omar Abbosh and Andy Bird, their maximum AIP opportunity for 2024 was pro-rated to reflect
the period of service during the bonus year. For Andy Bird, the value shown in the single-figure table
represents the portion of the year for which he served as an Executive Director.
Long-term Incentive Plan (LTIP) – vesting outcome for 2024*
The 2022 LTIP award was subject to performance conditions assessed to 31 December 2024.
Performance targets were partially met, resulting in the award vesting at 75.3% of maximum. Vested
shares are subject to an additional two-year holding period.
The targets and performance against these targets are as follows:
Performance range Vesting
% of
total Threshold Stretch Maximum
Payout at
threshold
Payout
at
stretch
Payout at
maximum Actual
Percentage
achievement
Percentage
of total
award
Adjusted
EPS 33.3% 50.2p 57.2p 66.2p 15% 65% 100% 62.1p 84.1% 28.0%
Net
ROIC 33.3% 6.0% 7.0% 8.0% 15% 65% 100% 6.5% 41.9% 14.0%
Relative
TSR 33.3% Median
Upper
quartile 25% 100%
Ranked
9 out
of 92 100% 33.3%
100% Total 75.3%
The Adjusted EPS target range was adjusted to reflect the impact on the vesting outcome of share
buybacks over the performance period.
Relative TSR was measured against the constituents of the FTSE 100 at the start of the performance
period.
Omar Abbosh did not participate in the 2022 LTIP. For Andy Bird, as described in last year’s report, his
award was reduced pro-rata to reflect time served during the performance period. The value shown
in the single-figure table represents the proportion of the vested award for which he served as an
Executive Director.
The 2022 LTIP award was granted on 3 May 2022, based on a share price of 779.4p (five-day average
to 3 May 2022). The value of the 2022 LTIP included in the single-figure table is based on a three-
month average ADR / share price to 31 December 2024 of $14.91 / 1166p. The LTIP values include
dividend equivalent amounts of $225k and £86k for Andy Bird and Sally Johnson respectively. The
proportion of the 2022 LTIP attributable to share price growth is $880k for Andy Bird and £490k for
Sally Johnson. The Remuneration Committee did not exercise discretion in respect of this share price
appreciation.
The value of the 2021 LTIP reported in last year’s report for Andy Bird ($3,482k) and Sally Johnson
(£1,310k) were estimates based on the three-month average ADR / share price to 31 December 2023
($11.63 / 937.0p). The actual values of the 2021 LTIP on the 1 May 2024 vesting date were $3,669k and
£1,373k, respectively, based on a closing ADR / share price of $12.07 / 967.4p.
Directors’ Remuneration Report continued
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Long-term incentives awarded in 2024*
The following LTIP awards were granted during the year:
Director
Date
of award
Vesting
date
Number
of shares
Face
value
Face value
(% of base
salary)
Value for threshold
performance
(% of maximum)1
Performance
period
Omar
Abbosh 1 May 2024 1 May 2027 455,614 £4,500,008 450% 20%
1 Jan 24 –
31 Dec 26
Sally
Johnson 1 May 2024 1 May 2027 174,348 £1,722,000 300% 20%
1 Jan 24 –
31 Dec 26
The face value was determined using a share price of 987.68p, representing the five-day average
up to and including 30 April 2024, which is the same as the approach used for the wider employee
population.
The performance measures and targets for this award are as follows:
% of total
Threshold
(20% vesting)
Maximum
(100% vesting)
Adjusted EPS (in FY26) 30% 63p 82p
Return on Capital 30% 10.3% 13.0%
Relative TSR 30% Median Upper quartile
ESG – Gender diversity 5% Improve gender
representation at leadership
levels overall vs 2023
(VP and above)
Achieve gender parity at
leadership levels in aggregate
(VP and above)
ESG – Carbon reduction 5% 4% reduction vs 2023 13% reduction vs 2023
Note 1: Vesting is on a straight-line basis between Threshold and Maximum.
Note 2: 2024 LTIP targets have been set at an USD:GBP exchange rate of 1.27.
Note 3: Relative TSR will be assessed half against the FTSE 100 and half against the S&P 500.
Companies within financial services, energy, basic materials, utilities and healthcare sectors will be
excluded from both TSR groups.
Note 4: The carbon reduction targets are based on the long-term trajectory required to meet
(Threshold) or substantially exceed (Maximum) our 2030 carbon reduction ambitions. Performance
will be measured from a baseline of 2023, therefore requiring incremental performance to that
delivered to date.
The Committee reserves the right to adjust pay-outs up or down before they are released, if it
believes the vesting outcome does not reflect underlying financial or non-financial performance, or
for other exceptional factors. In making any adjustments, the Committee are guided by the principle
of aligning shareholder and management interests.
Any shares vesting based on performance to 31 December 2026 will be subject to an additional two-
year holding period to 1 May 2029.
Chief Executive buy-out awards*
As disclosed in last year’s report, a buy-out was required to compensate Omar Abbosh for
remuneration he forfeited as a result of resigning from his previous role at Microsoft. The buy-out
was made on a ‘like-for-like’ basis in accordance with Pearson’s Remuneration Policy.
The buy-out consisted of two elements:
A cash payment in lieu of his forfeited annual cash bonus covering the six months between the
end of his prior employer’s financial year end and the beginning of his eligibility for Pearson’s AIP
in 2024; and
Awards of restricted shares of equivalent value to the forfeited Microsoft shares which vest
annually in three equal tranches aligned with the timing of the forfeited awards. The vesting
of each tranche is conditional on continued employment as at each vesting date. Any shares
which vest will be subject to a holding period lasting up to the vesting date of the final tranche
(31 December 2026). The award also attracts dividend equivalent awards.
Director
Date of
award
Number
of shares Face value Vesting date
End of holding
period for vested
awards
Omar Abbosh –
buy-out award
9 April
2024 1,378,942 £13,026,724
One-third on 31 December 2024
One-third on 31 December 2025
One-third on 31 December 2026
31 December
2026
The face value in the table was determined using a Pearson share price of 944.69p.
The value disclosed in the single-figure table therefore comprises the following:
Cash payment in respect of forfeited annual cash bonus £249k
Grant date value of the restricted share awards £13,027k
Value disclosed in single-figure table £13,276k
The Committee acknowledges the relative size of the buy-out award in the context of the UK market,
but notes that it is equivalent to the value Omar would have received had he continued in his
previous role at Microsoft, which is reflective of the quantum of remuneration packages (particularly
long-term equity) for global leaders of Omar’s calibre in companies in our key talent markets.
Additionally, the restricted share award creates immediate alignment with shareholders and fulfils
Omar’s shareholding guidelines.
Annual report and accounts 2024 Pearson plc 129
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Directors’ interests in shares and value of shareholdings*
Shareholding guidelines
Executive Directors are expected to build up a substantial shareholding in Pearson, in line with our
policy of encouraging widespread employee share ownership, and to align the interests of Executive
Directors and shareholders.
Following the significant increases introduced by the current Directors’ Remuneration Policy, the
current shareholding guideline is 450% of base salary for the Chief Executive and 300% of base
salary for the Chief Financial Officer.
Shares that count towards these guidelines include any shares held unencumbered by an Executive
Director, their spouse and/or dependent children, plus any shares vested but held pending release
under a share plan, and any shares unvested but not subject to future performance conditions (on a
net of tax basis). Executive Directors have five years from their date of appointment to the Board to
reach the guideline. Once the guideline is met, it is not re-tested, other than when shares are sold.
As part of the year-end process, the Committee assessed the level of shareholding against the
guideline in accordance with our shareholding policy and confirmed that the guideline was met for
both Omar Abbosh and Sally Johnson. At the point of standing down from the Board, Andy Bird had
also met his shareholding guideline.
Executive Directors are expected to retain their current shareholding guideline (or actual
shareholding if lower) for two years following stepping down as an Executive Director. This guideline
does not apply to shares purchased by the Executive Director.
Shareholding guidelines do not apply to the Chair, Deputy Chair and Senior Independent Director
and Non-Executive Directors. However, a minimum of 25% of the Chair, Deputy Chair and Senior
Independent Director and Non-Executive Directors’ basic fee is paid in Pearson shares, which the
Chair, Deputy Chair and Senior Independent Director and Non-Executive Directors have committed
to retain for the period of their directorships.
Directors’ interests
The share interests of the Directors and their connected persons are:
Director
Current
shareholding
(ordinary
shares)
Conditional
shares subject
to performance
Conditional
shares subject
to employment
only
Total number
of ordinary and
conditional
shares
Shareholding as
% of salary
Shareholding
requirement
met?
Executive
Directors
Omar Abbosh 384,853 458,780 925,681 1,769,314 1021% Yes
Sally Johnson 178,482 554,285 732,767 363% Yes
Andy Bird* 1,010,568 1,316,087 2,326,655 1165% Yes
Non-Executive
Directors
Omid Kordestani 91,857 - n/a
Sherry Coutu CBE 18,891 - n/a
Alison Dolan 1,678 - n/a
Alex Hardiman 2,124 - n/a
Esther Lee 5,083 - n/a
Graeme Pitkethly 17,248 - n/a
Tim Score* 81,102 - n/a
Annette Thomas 5,568 - n/a
Lincoln Wallen 20,561 - n/a
Note 1: Share interests are shown as at 31 December 2024 or where marked with an asterisk at the
date of stepping down from the Board.
Note 2: Ordinary shares include both ordinary shares listed on the London Stock Exchange and
American Depositary Receipts (ADRs) listed on the New York Stock Exchange.
Note 3: Conditional shares subject to performance means unvested shares, which are subject to
performance conditions and continuing employment for a pre-defined period. This includes the LTIP
awards granted in 2022, 2023 and 2024. For Andy Bird, these shares were pro-rated for time served
on cessation of his employment.
Note 4: Conditional shares subject to employment only means unvested shares, which are subject to
a holding period and / or continued employment only.
Note 5: There have been no other changes in the interests of any Director between 31 December
2024 and 7 March 2025, being the latest practicable date prior to the publication of this report.
Note 6: Shareholding as a % of salary is based on a three-month average ADR / share price to
31 December 2024 of $14.91 / 1166p.
Directors’ Remuneration Report continued
Annual report and accounts 2024 Pearson plc 130
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Chair, Deputy Chair and Senior Independent Director and Non-
Executive Director remuneration in 2024*
The remuneration paid to the Chair, Deputy Chair and Senior Independent Director and Non-
Executive Directors for the financial years ended 31 December 2024 and 31 December 2023 is set
out below.
Director
£000s
2024 2023
Total fees
Taxable
benefits Total Total fees Taxable benefits Total
Omid Kordestani 500 22 522 500 34 534
Tim Score 57 3 60 175 5 180
Sherry Coutu CBE 106 8 114 106 11 116
Alison Dolan 92 1 93 47 - 47
Alex Hardiman 93 9 102 45 8 54
Esther Lee 88 7 95 88 16 104
Graeme Pitkethly 152 6 158 105 5 110
Annette Thomas 103 6 109 101 12 113
Lincoln Wallen 93 6 99 93 15 108
Total 1,284 68 1,352 1,260 106 1,367
Note 1: A minimum of 25% of the Chair, Deputy Chair and Senior Independent Director and Non-
Executive Directors’ basic fee is paid in shares.
Note 2: Taxable benefits refer to travel, accommodation and subsistence expenses incurred while
attending Board meetings during the period that were paid or reimbursed by the company, and
which HMRC deems taxable in the UK.
Note 3: Tim Score stepped down from the Board on 26 April 2024.
Note 4: Some figures and subtotals add up to different amounts than the totals due to rounding.
Payments to former Directors*
As disclosed last year, Andy Bird was entitled to be paid for all accrued, unused paid time off upon
his retirement, which amounted to $179,000. There were no other payments to former Directors
in 2024, other than those set out in the single-figure table and disclosed in a previous Directors’
Remuneration Report.
Payments for loss of office*
Andy Bird stepped down as Chief Executive and as an Executive Director of Pearson plc on 7 January
2024 and retired from Pearson on 31 March 2024. The remuneration arrangements in respect of
his retirement were disclosed in detail in last year’s report. There were no other payments for loss of
office made to or agreed for Directors in 2024.
Service contracts
Terms and conditions of our Directors’ appointments are available for inspection at our registered
office during normal business hours and at the AGM. So that appropriate arrangements can be
made for shareholders wishing to inspect documents, we request that shareholders contact the
Company Secretary by email at companysecretary@pearson.com in advance of any visit to ensure
that access can be arranged.
The Executive Directors have notice periods in their service contracts of 12 months from the
company and six months from the Executives.
The Deputy Chair and Senior Independent Director and Non-Executive Directors serve Pearson
under letters of appointment, which are renewed annually and do not have service contracts. The
Deputy Chair and Senior Independent Director and Non-Executive Directors’ letters of appointment
do not contain provision for notice periods or for compensation if their appointments are
terminated. The Chair’s appointment may be terminated on 12 months’ notice.
Executive Directors’ Non-Executive directorships
Our current Executive Directors hold the following external commitments: Sally Johnson is a Non-
Executive Director of Rentokil Initial plc and Chair of its Audit Committee.
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Historical performance and remuneration
Total shareholder return performance
Set out below is Pearson’s total shareholder return (TSR) performance, relative to the FTSE All-
Share index, on an annual basis over the 10-year period 1 January 2015 to 31 December 2024. We
chose this comparison because the FTSE All-Share represents the broad market index within which
Pearson shares are traded. TSR is a measure of returns a company provides for shareholders,
reflecting share price movements and assuming reinvestment of dividends. Opposite this is a
summary of the single figure of total remuneration, and variable pay outcomes, for the Chief
Executive over the same 10-year period.
For additional context, the same data is presented over the period from 1 January 2020, broadly
corresponding with Pearson’s transformation from an analogue to a digital-first business.
Total Shareholder Return since 2014
40
60
80
100
120
140
160
180
200
Pearson TSR FTSE All Share TSR
20242014 2015 2016 2017 2018 2019 2020 2021 2022 2023
LSEG Workspace Datastream
Total Shareholder Return since 2020
50
100
150
200
250
300
Pearson TSR FTSE All Share TSR
Dec-24Jan-20 Dec-20 Dec-21 Dec-22 Dec-23
Source: LSEG Workspace Datastream
This graph shows the value, by 31 December 2024, of £100 invested in Pearson on 1 January 2020,
compared with the value of £100 invested in the FTSE All-Share on the same date.
John
Fallon
Andy
Bird
Omar
Abbosh
2015 2016 2017 2018 2019 2020 2020 2021 2022 2023 2024 2024
Total
remuneration
(single figure,
£000s) 1,263 1,518 1,758 3,094 1,616 855 334 5,167 6,856 11,419 2,588 16,330
Annual
incentive (%
of maximum) Nil 24% 44% 45% Nil Nil N/A 63% 76% 85% 64% 64%
Long-term
incentive (%
of maximum) Nil Nil Nil 42% 33% Nil N/A N/A N/A 85% 75%
Note 1: Total remuneration is as reflected in the single-total figure of remuneration table.
Note 2: Annual incentive is the actual annual incentive received by the incumbent as a percentage of
maximum opportunity.
Note 3: Long-term incentive is the payout of performance-related share awards where the year
shown is the final year of the performance period for the purposes of calculating the single total
figure of remuneration.
Note 4: The single-figure remuneration for Andy Bird has been converted using the average
USD:GBP exchange rate for the relevant period.
Dilution and use of equity
Awards under Pearson’s various share plans can be satisfied using existing shares bought in the
market, treasury shares or newly issued shares. For restricted stock awards under the LTIP, we
would expect to use market-purchased shares. There are limits on the amount of new-issue equity
that can be used: In any rolling 10-year period, no more than 10% of Pearson equity will be issued, or
be capable of being issued, under all Pearson’s share plans, and no more than 5% of Pearson equity
will be issued, or be capable of being issued, under executive or discretionary plans.
The current dilution from all Pearson plans, executive or discretionary, and shares held in trust is as
follows:
Dilution 2024
All Pearson plans 2.4%
Executive or discretionary plans 0.4%
Shares held in trust 0.1%
Directors’ Remuneration Report continued
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Comparative information
The following information provides additional context regarding Directors’ total remuneration.
Relative percentage change in remuneration of Directors and employees
The following table sets out the year-on-year percentage change in base salary/fees, allowances and benefits and annual incentives in respect of all Directors during the year, compared to the average
percentage change for all employees of Pearson. The figures for all Directors are calculated based on remuneration received in the relevant year as set out in the tables on page 127 and page 131. For base
salary/fees, we have annualised part-year figures for this disclosure. Part-year allowances and benefits are not annualised and are excluded from the table.
While the Committee reviews base pay for the Executive Directors relative to Pearson’s broader employee population, local practices drive our approach to benefits, and we determine eligibility depending on
level and individual circumstances, which do not lend themselves to comparison.
2024 2023 2022 2021 2020
Base
salary/fees
Allowances
and benefits
Annual
Incentives
Base
salary/fees
Allowances
and benefits
Annual
Incentives
Base
salary/fees
Allowances
and benefits
Annual
Incentives
Base
salary/fees
Allowances
and benefits
Annual
Incentives
Base
salary/fees
Allowances
and benefits
Annual
Incentives
Average employee
1
5% 12% -5% 2% 6% 22% 4% 8% 16% 4% 17% 38% 1% 6% 9%
Executive Directors
Omar Abbosh
Sally Johnson 3% 0% -22% 4% 1% 37% 2.5% 0% 24% 1%
Andy Bird 0% 3% 4% 74% 0% 20% 21% 0%
Chair and Non-Executive Directors
2
Omid Kordestani 0% -35% 0% 78%
Tim Score 2% -51% 7% 73% 25% 13% 0% -20%
Sherry Coutu CBE 0% -24% 6% 119% 9% 5% 5%
Alison Dolan 14% -
Alex Hardiman 19% -39%
Esther Lee 0% -52% 3% 122%
Graeme Pitkethly 44% 22% 8% 23% 5% 1% 8%
Annette Thomas 2% -51% 12% 102% 7%
Lincoln Wallen 0% -60% 0% 154% 0% 1% 1% -97%
Note 1: The average employee pay figure is impacted by changes in headcount (17,024 employees for 2024 vs 18,360 in 2023). Actual merit increase budgets for 2024 were 3% in the UK and 3.5% in the US.
Note 2: Changes in Non-Executive Director fees during the year are a result of changes in Committee Chairs and membership. Allowances and benefits for the Chair and Non-Executive Directors refer to
travel, accommodation and subsistence expenses incurred while attending Board meetings that were paid or reimbursed by the company, and which HMRC deems taxable in the UK. In 2020 and 2021, the
impact of the coronavirus pandemic meant that there were very few in-person Board meetings, and as such the benefits figures for these years were negligible. This also meant that for 2022 there is no
comparative percentage, as the value in the prior year was zero.
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Chief Executive to employee pay ratio
The table below illustrates the ratio of Chief Executive to employee pay for 2024. We use the single
total figure of remuneration, compared to the full-time equivalent total reward of employees whose
pay is ranked at the 25
th
, 50
th
and 75
th
percentiles (as identified by the gender pay gap methodology)
in Great Britain’s (GB) workforce.
Year Method
Chief Executive pay ratio
25
th
percentile 50
th
percentile 75
th
percentile
2024 B: Gender pay gap methodology 534.3 354.9 228.4
2024
B. Gender pay gap methodology
(Omar Abbosh 2024 remuneration) 289.0 192.0 123.5
2023 B: Gender pay gap methodology 304.0 209.9 148.5
2022 B: Gender pay gap methodology 214.3 181.3 117.2
2021 B: Gender pay gap methodology 150.1 145.0 88.4
2020 B: Gender pay gap methodology 42.5 31.9 19.5
2019 B: Gender pay gap methodology 65.9 47.2 36.0
We used GB gender pay gap data from April 2024 to identify employees at the 25
th
, 50
th
and 75
th
percentiles, and analysed data for employees around each quartile figure to ensure there were no
anomalies.
Using the gender pay gap data to identify the employees at each pay quartile gives a general
representation of the relevant employee population at the year end, and is the most practicable
methodology given the timing of the disclosure and determination of remuneration outcomes for
the wider workforce.
For the employees at each pay quartile, we calculated total remuneration on a similar basis to
the Chief Executive’s single figure. We based base salary, pension and benefits on full-year figures
taken from payroll. Annual bonus figures are based on the relevant manager recommendations
and relate to performance in 2023. None of the employees at the 25
th
, 50
th
or 75
th
percentile had
share awards vesting in 2024.
Total remuneration figures for the 25
th
, 50
th
and 75
th
percentile employees are: £35,407, £53,304
and £82,835. The respective base salaries are: £32,000, £43,000 and £61,800.
We compared total remuneration for each of the identified employees, calculated with reference
to 31 December 2024, compared to the sum of Omar Abbosh and Andy Bird’s 2024 remuneration
as per the single-figure table on page 127.
For 2024, in order to maximise the comparability of the figures, we have also provided the
single-figure for Omar Abbosh, with only the value of the buy-out award released to him in 2024
included. As the full value of the buy-out award is required to be included in the single-figure for
2024 (despite awards only being released to Omar Abbosh over the three-year period from 2024
to 2026), using the headline sIngle-figure numbers necessarily results in a higher pay ratio than if
calculated by reference to the remuneration actually received by the CEO in respect of 2024. In
addition, the statutory basis for the 2024 pay ratio requires the figure for CEO remuneration to be
the sum of Omar Abbosh and Andy Bird’s 2024 remuneration, which is not representative of the
pay received by any single individual.
A significant proportion of the Chief Executive’s pay is linked to performance and, in respect of any
LTIP award, share price performance. Therefore, the Chief Executive’s pay can vary significantly
year-on-year, based on company performance. The increase in the pay ratio for 2024 is driven
by the requirement to add the remuneration received by Andy Bird and Omar Abbosh together,
along with the inclusion of the full grant date value of Omar Abbosh’s buy-out award in the 2024
single-figure, which, as noted above is not reflective of remuneration actually received.
The median pay ratio is consistent with our wider policies on employee pay, reward and
progression. The Committee is focused on ensuring that remuneration for all Pearson colleagues
reflects our need to attract and retain the right talent for our digital future.
Relative importance of pay spend
The Committee considers Directors’ remuneration in the context of the company’s allocation and
disbursement of resources to different stakeholders. Adjusted operating profit measures Pearson’s
ability to reinvest, and dividends are an important element of our return to shareholders.
All figures in £ 2024 2023
Headline change
£m %
Adjusted operating profit 600 573 27 5%
Dividends 156 155 1 1%
Dividend per share 24.0p 22.7p 1.3p 6%
Share buybacks
1
318 186 132 71%
Total wages and salaries
2
1,188 1,252 (64) (5)%
Note 1: The Board approved a £300m share buyback programme in September 2023 with an
extension of £200m announced 1 March 2024.
Note 2: Wages and salaries include continuing operations only and include Directors. Average
employee numbers for continuing operations for 2024 were 17,024 (2023:18,360), hence the year-
on-year negative movement in overall spend. Further details are set out in Note 5 to the financial
statements on page 174.
Directors’ Remuneration Report continued
Annual report and accounts 2024 Pearson plc 134
Strategic report Governance report Financial statements Other information
The Remuneration Committee in 2024
Role Name Title
Chair Sherry Coutu CBE Independent Non-Executive Director
Members Alison Dolan* Independent Non-Executive Director
Esther Lee Independent Non-Executive Director
Tim Score* Deputy Chair and SID
Annette Thomas Independent Non-Executive Director
Internal attendees Omid Kordestani Chair
Omar Abbosh Chief Executive
Sally Johnson Chief Financial Officer
Ali Bebo Chief Human Resources Officer
Paul Christian Senior Vice President, Reward
Graeme Baldwin Company Secretary
External advisers Alvarez & Marsal
*Alison Dolan joined the Committee on 1 April 2024 and Tim Score stepped down on 26 April 2024.
No individual is present when their own remuneration is discussed.
Advisers to the Remuneration Committee
During 2024, the Remuneration Committee received advice from Alvarez & Marsal (“A&M”), our
independent Remuneration Committee advisers. A&M were appointed by the Committee in 2023,
following a formal tender process. A&M advises the Committee on market trends and developments,
incentive plan design and target setting, investor engagement and other general executive
remuneration matters. For provision of these services in 2024, A&M were paid fees of £102,250
(excluding VAT), based on time spent. A&M does not provide any other services to Pearson. A&M
is a member of the Remuneration Consultants’ Group and adheres to its Code of Conduct. The
Committee is satisfied that A&M’s advice was objective and independent. The Committee believes
that the A&M engagement partner and team do not have any connections with Pearson or its
Directors that may impair its independence.
Terms of reference
The Committee’s full charter and terms of reference are available on the Governance page of our
website. A summary of the Committee’s responsibilities is set out on the right of this page. The terms
of reference reflect the provisions of the UK Corporate Governance Code.
Committee responsibilities
Determine and review policy
Determine and regularly review the remuneration policies for the Executive Directors, Presidents
and other members of Pearson’s Executive Management team who report directly to the
Chief Executive. These policies include base salary, annual and long-term incentives, pension
arrangements, any other benefits and termination of employment. When setting the Remuneration
Policy, the Committee considers remuneration practices and related policies for all employees.
Shareholder engagement
Ensure Pearson engages with its shareholders and shareholder representative bodies on the
Remuneration Policy and its implementation.
Review and approve implementation
Regularly review the implementation and operation of the Remuneration Policy, and approve the
individual remuneration and benefits packages of Pearson’s Executive Management team, including
Executive Directors.
Approve performance-related plans
Approve the design of, and determine targets for, any performance-related pay plans operated by
the Group for Pearson’s Executive Management team, and approve total payments to be made
under such plans.
Set termination arrangements
Advise and decide on general and specific remuneration arrangements in connection with the
termination of employment of Pearson’s Executive Management team, including Executive
Directors.
Determine Chair’s remuneration
Delegated responsibility for determining the Chair’s remuneration and benefits package.
Appoint remuneration consultants
Appoint and set the terms of engagement for any remuneration consultants who advise the
Committee, and monitor the cost of such advice.
Talent, retention and gender pay gap
Review updates from management on talent, retention and gender pay gap.
Workforce remuneration
Have oversight of workforce remuneration, policies and practice for the wider organisation.
Annual report and accounts 2024 Pearson plc 135
Strategic report Governance report Financial statements Other information
Remuneration Committee meeting focus during 2024
During the year, the Committee undertook the following activities:
Reviewed and approved annual and long-term performance and payouts to Executive Directors
and senior management for 2023.
Reviewed and approved incentive arrangements for Pearson, and how these will apply to
Executive Directors and senior management in 2024.
Approved the 2023 Directors’ Remuneration Report.
Engaged extensively with shareholders in advance of and following the 2024 AGM to understand
the views of shareholders (further detail on this is set out on page 121).
Reviewed and considered all feedback received from shareholder engagement exercises as part of
the Committee’s discussions and considered ongoing shareholder engagement strategy.
Received updates on Pearson’s financial performance and progress against strategic measures.
Noted and reviewed the status of in-flight incentives.
Received updates on pay and conditions across Pearson, and took these into account when
determining executive remuneration.
Noted updates on corporate governance, including a review of the 2024 AGM remuneration
reporting season, and anticipated areas of focus in 2025.
Reviewed Pearson’s UK gender and ethnicity pay gap disclosures and noted actions to address the
respective gaps.
Noted the activity of the Standing Committee on operating Pearson’s equity-based reward
programmes and noted Pearson’s use of equity for employee share plans.
Evaluated the Remuneration Committee’s effectiveness and reviewed the Committee’s Terms of
Reference.
Committee performance review
The Committee undertakes an annual process to review its performance and effectiveness. For 2024,
the Committee performance review was conducted by way of a tailored questionnaire. The process
sought views on an anonymous basis from Committee members, the Chief Executive and Chair
of the Board, together with other key contributors to the Committee, including the Chief Financial
Officer, Chief Human Resources Officer, SVP Reward and external adviser. Topics covered in the
performance review included the effectiveness of the Committee, the Committee’s oversight of key
areas within its remit, the quality of papers and meeting discussions and the relationships between
the Committee and management.
Overall, the Committee was considered to be operating effectively with appropriate meeting
focus, papers produced to a good standard and an open atmosphere for high quality discussions,
challenge and debate. The composition of the Committee is appropriate and includes the necessary
skills. The review recognised the quality of the process to appoint Alvarez & Marsal as independent
advisers to the Committee and the positive impact they have on meeting discussions and the
development of the remuneration strategy. There was acknowledgement of the ongoing focus
needed on the evolution of the company’s strategy and business model and how this impacts
remuneration discussions and decisions. In 2025, the Committee will continue to focus on ensuring
remuneration arrangements for senior management and the wider workforce support the attraction
and retention of key talent as well as the delivery of Pearson’s strategy. The Committee assesses how
its activities support and enable Pearson’s progress.
The Directors’ Remuneration Report has been approved by the Board on 13 March 2025 and signed
on its behalf by:
Sherry Coutu, CBE
Chair of Remuneration Committee
Voting on remuneration resolutions
The following table summarises votes cast for remuneration resolutions:
Votes cast for
% of votes
cast for Votes cast against
% of votes
cast against
Votes
withheld
Annual Report on Remuneration (2024 AGM) 371,925,459 69.83% 160,714,355 30.17% 211,473
Directors’ Remuneration Policy (2023 AGM) 299,899,081 53.63% 259,251,476 46.37% 223,851
Directors’ Remuneration Report continued
Annual report and accounts 2024 Pearson plc 136
Strategic report Governance report Financial statements Other information
Additional disclosures
The Directors’ report for the year ended 31 December 2024 is on
pages 68-141 of this document.
Set out below is other statutory and regulatory information that
Pearson is required to disclose in its Directors’ report.
Going concern
The Directors have confirmed that there are no material
uncertainties that cast doubt on the Group’s going concern
status and that they have a reasonable expectation that the
Group has adequate resources to continue in operational
existence beyond 30June 2026. The consolidated financial
statements have therefore been prepared on a going
concern basis.
Further details on the procedures undertaken may be found on
page 164.
Viability statement
The Board assessed the prospects of the company using the
company’s long-range plan. Viability was assessed by considering
downside scenarios. Basedon the result of these procedures
and considering the company’s strong balance sheet, the
Directors have a reasonable expectation that Pearson will be
able to continue in operation and to meet its liabilities as they fall
due over the five-year period ending 31 December 2029. Further
details may be found on page 67.
Share capital
Details of share issues and cancellations are given in note 27 to
the financial statements on page 199. The company has a single
class of shares which is divided into ordinary shares of 25p each.
The ordinary shares are in registered form. As at 31 December
2024, 666,264,831 ordinary shares were in issue. At the AGM
held on 26 April 2024, the company was authorised, subject to
certain conditions, to acquire up to 68,659,005 ordinary shares
by market purchase and to issue up to 457,726,702 ordinary
shares. Shareholders will be asked to renew these authorities,
subject to revised caps, at the AGM on 2 May 2025.
As at 10 March 2025, 2,211 record holders with registered
addresses in the United States held 27,880,480 ADRs which
represented 4.18% of the company’s outstanding ordinary
shares. Some of these ADRs are held by nominees and so these
numbers may not accurately represent the number of shares
beneficially owned in the United States.
Share buyback
On 21 September 2023, the company launched a £300m share
buyback programme, while a further £200m extension was
announced by the company on 1 March 2024. The £300m
programme completed on 7 March 2024 and approximately
32m shares were bought back and cancelled at a cost of £300m.
The nominal value of these shares, approximately £8m, was
transferred to the capital redemption reserve. The £200m
extension commenced on 8 March 2024 and completed on
8 August 2024. Under the £200m extension, approximately
20m shares were bought back and cancelled at a cost of
£200m. The nominal value of these shares, approximately £5m,
was transferred to the capital redemption reserve.
On 28 February 2025, the company announced its intention to
launch a £350m share buyback programme during 2025. The
repurchased shares will be cancelled and the nominal value of
the shares will be transferred to the capital redemption reserve.
The Board believes that the company’s strategic priorities,
combined with the disciplined approach to capital allocation, will
enable Pearson to create sustainable, long-term value for every
stakeholder.
We have set out clear capital allocation priorities as follows:
Maintaining a strong balance sheet and solid investment-grade
credit ratings through an appropriate capital structure.
Focused and disciplined approach to investing in the business
to accelerate growth opportunities.
Delivering shareholder returns through a progressive and
sustainable dividend policy.
Returning surplus cash to shareholders as and when
appropriate through buybacks or special dividends.
Major shareholders
Information provided to the company pursuant to the Financial
Conduct Authority’s Disclosure Guidance and Transparency Rules
(DTR) is published on a Regulatory Information Service and on
the company’s website.
As at 31 December 2024, the company had been notified under
DTR 5 of the following holders of significant voting rights in its
shares.
Number
of voting rights
Percentage
as at date of
notification
Cevian Capital II GP Limited 85,202,977 12.02%
BlackRock, Inc.
1
69,580,016 9.69%
Ameriprise Financial, Inc. and
itsgroup 33,879,475 5.08%
Artisan Partners Limited
Partnership 33,783,078 5.04%
Artemis Investment
Management LLP 35,207,368 5.00%
Libyan Investment Authority
2
24,431,000 3.01%
1. Includes 10,034,738 (1.38%) qualifying financial instruments to which
voting rights are attached.
2. Based on notification to the company dated 7 June 2010. We have
not been notified of any change to this holding since that date. Assets
belonging to, or owned, held or controlled on 16 September 2011 by
the Libyan Investment Authority and located outside Libya on that
date, are frozen in accordance with The Libya (Sanctions) (EU Exit)
Regulations 2020.
Between 31 December 2024 and 10 March 2025, being the
latest practicable date before the publication of this report, the
company received a further notification under DTR 5, with the
most recent position being as follows:
Number
of voting rights
Percentage
as at date of
notification
Ameriprise Financial, Inc.
and its group 32,863,820 <5.00%
Annual general meeting
The notice convening the AGM, to be held at 10:30am on Friday,
2 May 2025 at 80 Strand, London WC2R 0RL, is contained in a
circular to shareholders to be dated 27 March 2025.
Registered auditors
In accordance with section 489 of the Companies Act 2006 (the
Act), a resolution proposing the re-appointment of Ernst & Young
LLP as auditors to the company will be proposed at the AGM, at a
level of remuneration to be agreed by the Audit Committee.
Annual report and accounts 2024 Pearson plc 137
Strategic report Governance report Financial statements Other information
Additional disclosures continued
Amendment to Articles of Association
Any amendments to the Articles of Association of the company
(the Articles) may be made in accordance with the provisions of
the Act by way of a special resolution.
Rights attaching to shares
The rights attaching to the ordinary shares are defined in the
Articles. A shareholder whose name appears on the company’s
register of members can choose whether their shares are
evidenced by share certificates (i.e. in certificated form) or held
electronically (i.e. uncertificated form) in CREST (the electronic
settlement system in the UK).
Subject to any restrictions below, shareholders may attend
any general meeting of the company and, on a show of hands,
every shareholder (or his/her representative) who is present at
a general meeting has one vote on each resolution and, on a
poll, every shareholder (whether an individual or a corporation)
present in person or by proxy shall have one vote for every
25p of nominal share capital held. A resolution put to the vote
at a general meeting held partly by means of electronic facility
or facilities shall, unless the chair of the meeting determines
that it shall be decided on a show of hands, be decided on a
poll. Subject to this, at any general meeting, a resolution put to
the vote at the meeting shall be decided on a show of hands,
unless before, or on the declaration of the result of, a vote on a
show of hands, a poll is demanded. A poll can be demanded by
the chair of the meeting, or by at least three shareholders (or
their representatives) present in person and having the right to
vote, or by any shareholders (or their representatives) present
in person having at least 10% of the total voting rights of all
shareholders, or by any shareholders (or their representatives)
present in person holding ordinary shares on which an aggregate
sum has been paid up of at least 10% of the total sum paid up
on all ordinary shares. At this year’s AGM, voting will again be
conducted on a poll, consistent with best practice.
Shareholders can declare a final dividend by passing an ordinary
resolution but the amount of the dividend cannot exceed
the amount recommended by the Board. The Board can pay
interim dividends on any class of shares of the amounts and
on the dates and for the periods they decide. In all cases, the
distributable profits of the company must be sufficient to justify
the payment of the relevant dividend.
The Board may, if authorised by an ordinary resolution of the
shareholders, offer any shareholder the right to elect to receive
new ordinary shares, which will be credited as fully paid, instead
of their cash dividend.
Any dividend which has not been claimed for eight years after it
became due for payment will be forfeited and will then belong to
the company, unless the Directors decide otherwise.
If the company is wound up, the liquidator can, with the sanction
of a special resolution passed by the shareholders, divide among
the shareholders in specie all or any part of the assets of the
company and can value assets and determine how the division
shall be carried out as between the shareholders or different
classes of shareholders.
The liquidator can also, with the same sanction, transfer the
whole or any part of the assets to trustees upon such trusts for
the benefit of the shareholders.
Voting at general meetings
Any form of proxy sent by the shareholders to the company
in relation to any general meeting must be delivered to the
company (via its registrars), whether in written or electronic form,
not less than 48 hours before the time appointed for holding the
meeting or adjourned meeting at which the person named in the
appointment proposes to vote.
The Board may decide that a shareholder is not entitled to
attend or vote either personally or by proxy at a general meeting
or to exercise any other right conferred by being a shareholder
if they or any person with an interest in shares has been sent a
notice under section 793 of the Act (which confers upon public
companies the power to require information with respect to
interests in their voting shares) and they or any interested
person failed to supply the company with the information
requested within 14 days after delivery of that notice.
The Board may also decide, where the relevant shareholding
comprises at least 0.25% of the nominal value of the issued
shares of that class, that no dividend is payable in respect of
those default shares and that no transfer of any default shares
shall be registered unless the shareholder is not themself in
default as regards supplying the information requested and the
transfer, when presented for registration, is accompanied by a
certificate from the shareholder in such form as the Board of
Directors may require to the effect that after due and careful
inquiry, the shareholder is satisfied that no person in default
is interested in any of the ordinary shares which are being
transferred, or the transfer is an approved transfer as defined in
the Articles, or the registration of the transfer is required by the
Uncertificated Securities Regulations 2001.
Pearson operates an employee benefit trust to hold shares,
pending employees becoming entitled to them under the
company’s employee share plans. There were 678,659 shares
held as at 31 December 2024. The trust has an independent
trustee which has full discretion in relation to the voting of such
shares. A dividend waiver operates on the shares held
in the trust.
Pearson also operates nominee shareholding arrangements
which hold shares on behalf of employees. As at 31 December
2024, there were 1,967,965 shares held in the Corporate
Sponsored Nominee account administered by Computershare
Investor Services PLC (Computershare). The beneficial
owners of shares held in the Corporate Sponsored
Nominee are invited to submit voting instructions online at
http://www.investorcentre.co.uk/eproxy. If no instructions are
given by the beneficial owner by the date specified, the trustees
holding these shares will not exercise the voting rights.
Transfer of shares
The Board may refuse to register a transfer of a certificated
share which is not fully paid, provided that the refusal does not
prevent dealings in shares in the company from taking place on
an open and proper basis. The Board may also refuse to register
a transfer of a certificated share unless: (i) the instrument of
transfer is lodged, duly stamped (if stampable) or duly certified or
otherwise shown to the satisfaction of the Board to be exempt
from stamp duty, at the registered office of the company or
any other place decided by the Board, and is accompanied by
the certificate for the share to which it relates and such other
evidence as the Board may reasonably require to show the right
of the transferor to make the transfer; (ii) it is in respect of only
one class of shares; and (iii) it is in favour of not more than
four transferees.
Annual report and accounts 2024 Pearson plc 138
Strategic report Governance report Financial statements Other information
Transfers of uncertificated shares must be carried out using
CREST and the Board can refuse to register a transfer of an
uncertificated share in accordance with the regulations governing
the operation of CREST.
Variation of rights
If at any time the capital of the company is divided into different
classes of shares, the special rights attaching to any class may be
varied or revoked either:
i. with the written consent of the holders of at least 75% in
nominal value of the issued shares of the relevant class;
or
ii. with the sanction of a special resolution passed at a
separate general meeting of the holders of the shares of
the relevant class.
Without prejudice to any special rights previously conferred on
the holders of any existing shares or class of shares, any share
may be issued with such preferred, deferred or other special
rights, or such restrictions, whether in regard to dividend, voting,
return of capital or otherwise as the company may from time to
time by ordinary resolution determine.
Appointment and replacement of Directors
The Articles contain the following provisions in relation to
Directors.
Directors shall be no less than two in number. Directors may be
appointed by the company by ordinary resolution or by the Board.
A Director appointed by the Board shall hold office only until the
next AGM and shall then be eligible for re-appointment.
The Board may from time to time appoint one or more Directors
to hold Executive office with the company for such period
(subject to the provisions of the Act) and upon such terms as the
Board may decide and may revoke or terminate any appointment
so made.
The Articles provide that, at every AGM of the company, every
Director shall retire from office and, unless not willing to act, be
eligible for re-appointment.
If a Director is not re-appointed, they shall, subject to the Articles,
retain office until the meeting appoints someone in their place,
or, if it does not do so, until the end of the meeting, or, if the
meeting is adjourned, the end of the adjourned meeting. Where
a Director has been appointed after notice of the annual general
meeting has been given, that Director shall retire at the next
annual general meeting of which notice is first given after their
appointment as Director.
If there is an insufficient number of appointed or re-appointed
Directors at any of the company’s annual general meetings
thus rendering the Board inquorate, all Directors shall be
automatically re-appointed only for the purposes of filling
vacancies and convening general meetings of the company
and to perform such duties as are appropriate to maintain the
company as a going concern and to enable it to comply with its
legal and regulatory obligations. The Directors are required to
convene a further general meeting of the company as soon as
reasonably practicable to allow new Directors to be appointed,
and such Directors who were not appointed at the original
general meeting shall subsequently retire.
The company may by ordinary resolution remove any Director
before the expiration of their term of office. In addition, the
Board may terminate an agreement or arrangement with any
Director for the provision of their services to the company.
Powers of the Directors
Subject to the Articles, the Act and any directions given by special
resolution, the business of the company will be managed by the
Board who may exercise all the powers of the company, including
powers relating to the issue and/or buying back of shares by the
company (subject to authorisation, and any statutory restrictions
or restrictions imposed by shareholders in a general meeting).
Directors’ indemnities
A qualifying third-party indemnity (QTPI), as permitted by the
Articles and sections 232 and 234 of the Act, has been granted
by the company to each of its Directors. Under the provisions of
the QTPI, the company undertakes to indemnify each Director
against liability to third parties (excluding criminal and regulatory
penalties) and to pay Directors’ costs as incurred, provided that
they are reimbursed to the company if the Director is found
guilty, the court refuses to grant the relief sought or, in an action
brought by the company, judgement is given against the Director.
The indemnity has been in force for the financial year ended
31 December 2024 and is currently in force. The company has
purchased and maintains Directors’ and Officers’ insurance cover
against certain legal liabilities and costs for claims in connection
with any act or omission by such Directors and Officers in the
execution of their duties.
Significant agreements
The following significant agreements contain provisions entitling
the counterparties to exercise termination or other rights in the
event of a change of control of the company.
As at 31 December 2024, the Group’s principal bank facility, the
$1bn Revolving Credit Facility (RCF) agreement, allowed that upon
a change of control of the company, any participating bank may
require its outstanding advances, together with accrued interest
and any other amounts payable in respect of such facility,
and its commitments, to be cancelled, each within 55 days of
notification to the banks by the agent. The facility was undrawn
at year end. The Group’s outstanding fixed rate notes (see note
18 Borrowings for more information) also contain a provision
requiring that, in the event of a change of control which leads to
a downgrade in credit rating below Baa3 (Moody’s) or BBB- (Fitch
Ratings), the company is required to make an offer to investors to
repurchase outstanding instruments at par plus accrued interest,
which investors are not obliged to accept.
For these purposes, a ‘change of control’ occurs if the company
becomes a subsidiary of any other company, or one or more persons
acting either individually or in concert obtains control (as defined in
section 1124 of the Corporation Tax Act 2010) of the company.
Shares acquired through the company’s employee share plans
rank pari passu with shares in issue and have no special rights.
For legal and practical reasons, the rules of these plans set out
the consequences of a change of control of the company.
Other statutory information
Other information that is required by the Act and by the Large
and Medium-sized Companies and Groups (Accounts and
Reports) Regulations 2008 (as amended) to be included in the
Directors’ report, and which is incorporated by reference, can be
located as follows:
Annual report and accounts 2024 Pearson plc 139
Strategic report Governance report Financial statements Other information
Summary disclosures index See more
Dividend recommendation page 32
Financial instruments and financial
riskmanagement
page 188
Important events since year end page 206
Future development of the business pages 10-11
Research and development activities page 16
Employment of disabled persons page 39
Employee involvement page 38
Greenhouse gas emissions and energy
consumption data
page 53
Statement describing employee engagement page 22
Statement describing regard to suppliers,
customers and other stakeholders’ interests
page 23
With the exception of the dividend waiver described on page 138
there is no information to be disclosed in accordance with UK
Listing Rule 6.6.1.
No political donations or contributions were made or
expenditure incurred by the company or its subsidiaries during
the year.
Our disclosures are consistent with the recommendations of the
Task Force on Climate-related Financial Disclosures (TCFD) and
are set out on pages 44-48.
Fair, balanced and understandable
reporting and disclosure of information
As required by the UK Corporate Governance Code, we have
established arrangements to ensure that all information
we report to investors and regulators is fair, balanced and
understandable. In making its assessment, the Board pays
particular attention to a set of criteria recommended by the
Financial Reporting Council, including the use of straightforward
language, focus on content that is important to investors and
exclusion of irrelevant information.
A process and timetable for the production and approval of
this year’s annual report and accounts was agreed by the
Board at its meeting in December 2024. The full Board then
had the opportunity to review and comment on the report as it
progressed.
The Audit Committee is available to advise the Board on
certain aspects of the annual report and accounts, to enable
the Directors to fulfil their responsibility in this regard. As part
of supporting the Board in this regard, the Audit Committee
considers a report evidencing how the fair, balanced and
understandable criteria are satisfied throughout the annual
report and accounts.
Following their review, and taking into account a
recommendation by the Audit Committee, the Directors consider
that the annual report and accounts, taken as a whole, are fair,
balanced and understandable and provide the information
necessary for shareholders to assess the company’s position,
performance, business model and strategy.
Representatives from the Financial Reporting, Strategy, Investor
Relations, Corporate Affairs, Sustainability, Company Secretarial,
Legal, Internal Audit, Risk, HR and Reward teams are involved
in the preparation and review of the annual report to ensure a
cohesive and balanced approach and, as with all of our financial
reporting, a thorough verification of narrative and financial
statements is conducted. We also have procedures in place to
ensure the timely release of inside information, through our
Market Disclosure Committee.
The Directors also confirm that, for each Director in office at the
date of this report:
so far as the Director is aware, there is no relevant audit
information of which the Group and company’s auditors
are unaware
they have taken all the steps that they ought to have taken
as Directors to make themselves aware of any relevant audit
information and to establish that the Group and the company’s
auditors are aware of that information
Streamlined Energy and Carbon
Reporting (SECR)
In line with the requirements set out in the UK Government’s
guidance on Streamlined Energy and Carbon Reporting, the
following data points representing Pearson’s energy use and
associated GHG emissions from electricity and fuel can be found
on page 53 in the Sustainability section of this report:
Annual global and UK GHG emissions from activities for which
the company is responsible, including combustion of fuel and
operation of any facility, and the annual emissions from the
purchase of electricity, heat, steam or cooling by the company
for its own use.
Underlying global and UK energy use.
Energy use and GHG emissions figures from previous year.
Emissions intensity ratio.
Energy efficiency measures taken throughout the year.
Our performance metrics have been calculated with reference
to the Greenhouse Gas Protocol, and externally verified.
The external verification statement can be found here:
https://plc.pearson.com/en-GB/sustainability/our-esg-
reporting.
Directors in office
The following Directors were in office during the year and up to
the date of approval of these financial statements:
O P Abbosh – appointed on 8 January2024
A Bird – retired on 7 January 2024
S L Coutu
A Dolan
A Hardiman
S K M Johnson
O Kordestani
E S Lee
G D Pitkethly
T Score – retired on 26 April 2024
A C Thomas
L A Wallen
The Directors’ report has been approved by the Board on
13 March 2025 and signed on its behalf by:
Graeme Baldwin
Company Secretary
Additional disclosures continued
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Statement of Directors’ responsibilities
The Directors are responsible for preparing the annual report
and accounts and the financial statements in accordance with
applicable law and regulation.
Company law requires the Directors to prepare financial
statements for each financial year. Under that law, the Directors
have prepared the consolidated financial statements in
accordance with UK-adopted international accounting standards.
In preparing the consolidated financial statements, the Directors
have also elected to comply with IFRS Accounting Standards as
issued by the International Accounting Standards Board (IFRS
Accounting Standards as issued by IASB). The Directors have
elected to prepare the individual Company financial statements
in accordance with Financial Reporting Standard 101 Reduced
Disclosure Framework.
Under company law, the Directors must not approve the financial
statements unless they are satisfied that they give a true and fair
view of the state of affairs of the Group and company and of the
profit or loss of the Group for that period.
In preparing the consolidated financial statements, the Directors
are required to:
Select suitable accounting policies and then apply
them consistently.
State whether applicable UK-adopted international accounting
standards and IFRS Accounting Standards as issued by IASB
have been followed, subject to any material departures
disclosed and explained in the financial statements.
Make judgements and accounting estimates that are
reasonable and prudent.
Prepare the financial statements on the going concern basis
unless it is inappropriate to presume that the Group will
continue in business.
In preparing the company financial statements, the Directors are
required to:
Select suitable accounting policies and then apply
them consistently.
State whether Financial Reporting Standard 101 Reduced
Disclosure Framework has been followed, subject to any
material departures disclosed and explained in the financial
statements.
Make judgements and accounting estimates that are
reasonable and prudent.
Prepare the financial statements on the going concern basis
unless it is inappropriate to presume that the company will
continue in business.
The Directors are responsible for safeguarding the assets of the
Group and company and hence for taking reasonable steps for
the prevention and detection of fraud and other irregularities.
The Directors are responsible for keeping adequate accounting
records that are sufficient to show and explain the Group and
company’s transactions, and disclose with reasonable accuracy
at any time the financial position of the Group and company and
enable them to ensure that the financial statements and the
Directors’ Remuneration Report comply with the Companies
Act 2006.
The Directors are responsible for the maintenance and integrity
of the company’s website. Legislation in the United Kingdom
governing the preparation and dissemination of financial
statements may differ from legislation in other jurisdictions.
Directors’ confirmations
Each of the Directors, whose names and functions are listed
in the Governance report, confirms that, to the best of
their knowledge:
The Group financial statements, which have been prepared
in accordance with UK-adopted international accounting
standards and IFRS Accounting Standards as issued by the
IASB, give a true and fair view of the assets, liabilities and
financial position of the Group, and of the profit of the Group.
The company financial statements, which have been prepared
in accordance with Financial Reporting Standard 101 Reduced
Disclosure Framework, give a true and fair view of the assets,
liabilities and financial position of the company, and of the
profit of the company.
The Strategic report includes a fair review of the development
and performance of the business and the position of the
Group and company, together with a description of the
principal risks and uncertainties that it faces.
This responsibility statement has been approved by the Board on
13March 2025 and signed on its behalf by:
Sally Johnson
Chief Financial Officer
Statement of Directors’ responsibilities in respect of the financial statements
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Independent Auditor’s Report to the members of Pearson plc
Opinion
In our opinion:
Pearson plc’s Group financial statements and parent company
financial statements (the “financial statements”) give a true
and fair view of the state of the Group’s and of the parent
company’s affairs as at 31 December 2024 and of the Group’s
profit for the year then ended;
the Group financial statements have been properly prepared
in accordance with UK adopted international accounting
standards and IFRS accounting standards as issued by the
International Accounting Standards Board (IASB);
the parent company financial statements have been properly
prepared in accordance with United Kingdom Generally
Accepted Accounting Practice; and
the financial statements have been prepared in accordance
with the requirements of the Companies Act 2006.
We have audited the financial statements of Pearson plc (the
‘parent company’) and its subsidiaries (the ‘Group’) for the year
ended 31 December 2024 which comprise:
Group Parent company
Consolidated income statement for
the year ended 31 December 2024
Balance sheet as at
31 December 2024
Consolidated statement of
comprehensive income for the year
ended 31 December 2024
Statement of changes
in equity for the
year ended
31 December 2024
Consolidated balance sheet as at
31 December 2024
Related notes 1 to
11 to the financial
statements including
material accounting
policy information
Consolidated statement of changes
in equity for the year ended
31 December 2024
Consolidated cash flow statement for
the year ended 31 December 2024
Related notes 1 to 38 to the financial
statements, including material
accounting policy information
The financial reporting framework that has been applied
in the preparation of the Group financial statements is
applicable law, UK adopted international accounting standards
and IFRS accounting standards as issued by the International
Accounting Standards Board (IASB). The financial reporting
framework that has been applied in the preparation of the
parent company financial statements is applicable law and
United Kingdom Accounting Standards, including FRS 101
“Reduced Disclosure Framework” (United Kingdom Generally
Accepted Accounting Practice).
Basis for opinion
We conducted our audit in accordance with International
Standards on Auditing (UK) (ISAs (UK)) and applicable law. Our
responsibilities under those standards are further described
in the Auditor’s responsibilities for the audit of the financial
statements section of our report. We believe that the audit
evidence we have obtained is sufficient and appropriate to
provide a basis for our opinion.
Independence
We are independent of the Group and parent in accordance
with the ethical requirements that are relevant to our audit of
the financial statements in the UK, including the FRC’s Ethical
Standard as applied to listed public interest entities, and we
have fulfilled our other ethical responsibilities in accordance with
these requirements.
The non-audit services prohibited by the FRC’s Ethical Standard
were not provided to the Group or the parent company and we
remain independent of the Group and the parent company in
conducting the audit.
Conclusions relating to going concern
In auditing the financial statements, we have concluded that
the directors’ use of the going concern basis of accounting in
the preparation of the financial statements is appropriate. Our
evaluation of the directors’ assessment of the group and parent
company’s ability to continue to adopt the going concern basis of
accounting included:
In conjunction with our walkthrough of the Group’s financial
statement close process, we confirmed our understanding
of management’s going concern assessment process to
understand and challenge the key assumptions made in
their assessment.
We assessed the appropriateness of the duration of the
going concern assessment period to 30 June 2026 and
considered the existence of any significant events or
conditions beyond this period based on our procedures on
the Group’s long-range plan and knowledge arising from other
areas of the audit.
We agreed the 31 December 2024 cash and debt balances
included in the going concern assessment to the Group’s year
end balances.
We read the Group’s debt agreements to confirm
availability and to understand the covenant requirements
and reperformed management’s covenant compliance
test to confirm that no covenants have been breached
during the year to 31 December 2024. We have also tested
management’s forecast covenant compliance test to confirm
that there is no forecast covenant breach in either the base or
severe but plausible downside case scenarios during the going
concern assessment period to 30 June 2026.
For debt amounts that are repayable within the going concern
assessment period we have understood the assumptions that
management has made in respect of refinancing.
We checked the logic and arithmetical integrity of
management’s going concern model that includes the
cash forecasts for the going concern assessment period to
30 June 2026.
We challenged the appropriateness of the assumptions used
to calculate the cash forecasts under base and severe but
plausible downside case scenarios, including whether the
downside scenarios were sufficiently severe, by reference
to historical forecasting accuracy and comparison to other
evidence obtained during the audit, such as audit procedures
on the long range plans which underpin management’s
goodwill impairment assessments.
We evaluated the key assumptions by searching for contrary
evidence to challenge these assumptions, including third party
sector forecast and analyst expectations. Further, we validated
that these cash flow forecasts were consistent with the long
range plan approved by Pearson’s Board.
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We considered the mitigating actions that are within the
control of the Group and evaluated the Group’s ability to
control these outflows if required.
We considered the Group’s reverse stress testing to identify
the magnitude of decline in revenue and operating profit that
would lead to the Group utilising all liquidity or breaching a
covenant during the going concern assessment period and we
have challenged the likelihood of such a decline.
We reviewed the Group’s going concern disclosures included
in the Annual Report, in note 1b to the financial statements,
to assess that they were accurate and in conformity with the
reporting standards.
We observe that in management’s base case and severe but
plausible downside scenarios, there is sufficient headroom
without taking the benefit of any identified mitigations
Based on the work we have performed, we have not identified
any material uncertainties relating to events or conditions
that, individually or collectively, may cast significant doubt on
the Group and parent company’s ability to continue as a going
concern for a period to 30 June 2026.
In relation to the Group and parent company’s reporting on how
they have applied the UK Corporate Governance Code, we have
nothing material to add or draw attention to in relation to the
directors’ statement in the financial statements about whether
the directors considered it appropriate to adopt the going
concern basis of accounting.
Our responsibilities and the responsibilities of the directors
with respect to going concern are described in the relevant
sections of this report. However, because not all future events or
conditions can be predicted, this statement is not a guarantee as
to the Group’s ability to continue as a going concern.
Overview of our audit approach
Audit scope We performed an audit of the complete
financial information of 5 components and
audit procedures on specific balances for a
further 5 components. We also performed
specified audit procedures on one account
for one additional component. We performed
central procedures on financial statement line
items as detailed in the “Tailoring the scope”
section below.
Key audit
matters
Fraud risk in revenue recognition
Valuation of United Kingdom (UK) Group
Pension Plan defined pension obligation
Materiality
Overall Group materiality of £25.7m which
represents 5% of adjusted Profit before tax,
excluding intangible charges.
An overview of the scope of the parent
company and Group audits
Tailoring the scope
In the current year our audit scoping has been updated to
reflect the new requirements of ISA (UK) 600 (Revised). We have
followed a risk-based approach when developing our audit
approach to obtain sufficient appropriate audit evidence on
which we base our audit opinion. We performed risk assessment
procedures to identify and assess risks of material misstatement
of the Group financial statements and identified significant
accounts and disclosures. When identifying components at
which audit work needed to be performed to respond to the
identified risks of material misstatement of the Group financial
statements, we considered our understanding of the Group and
its business environment, the potential impact of climate change,
the applicable financial framework, the Group’s system of internal
control at the entity level, the existence of centralised processes,
applications and any relevant internal audit results.
We determined that centralised audit procedures on Group
balances would be performed for goodwill, acquired intangible
assets, investments in associates and joint ventures, other
financial assets, finance income, finance costs and other
operating income, income tax expense, equity, intercompany,
current and deferred income tax, defined benefit plan
liabilities, assets and related OCI amounts and financial
liabilities (borrowings).
We then identified 5 of the components of the Group as
individually relevant due to materiality or financial size of the
component relative to the Group. We then identified a further 5
of the components as individually relevant to the Group based
on the materiality of specific accounts relative to the Group.
For the above 10 individually relevant components, we
identified the significant accounts where audit work needed to
be performed at these components by applying professional
judgement, having considered the Group significant accounts on
which centralised procedures will be performed, the reasons for
identifying the financial reporting component as an individually
relevant component and the size of the component’s account
balance relative to the Group significant financial statement
account balances.
We then considered whether the remaining Group significant
account balances not yet subject to audit procedures, in
aggregate, could give rise to a risk of material misstatement
of the Group financial statements. We selected 1 further
component of the Group to include in our audit scope to address
these risks.
Having identified the components for which work will
be performed, we determined the scope to assign to
each component.
Of the 11 components selected, we designed and performed
audit procedures on the entire financial information of 5
components (“full scope components”), some of which were
performed centrally as described above. For a further 5
components, we designed and performed audit procedures
on specific significant financial statement account balances
or disclosures of the financial information of the component
(“specific scope components”). For the remaining component, we
performed specified audit procedures to obtain evidence for one
or more relevant assertions over a significant financial statement
account balance.
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Our scoping to address the risk of material misstatement for
each key audit matter is set out in the Key audit matters section
of our report.
All audit work performed for the purposes of the audit was
undertaken by the Group audit team with the exception of
certain procedures in relation to one cash balance, where work
was performed by a non-EY firm.
The Group operates finance shared service centres in Belfast
and Manila, the outputs of which are included in the financial
information of the reporting components they service and
therefore they are not separate reporting components. Each
of the service centres is subject to specified risk-focused audit
procedures, predominantly the testing of transaction processing
and controls testing.
The audit procedures performed at the finance shared service
centres were performed by the Group audit team which included
staff members from EY teams in Belfast and Manila. The Senior
Statutory Auditor and other senior members of the London-
based team visited the Belfast and Manila locations.
The audit procedures over cash performed by the non-EY firm
were reviewed by the Group audit team and the Senior Statutory
Auditor held a virtual meeting with the non-EY auditor to discuss
the results of their testing.
Climate change
Stakeholders are increasingly interested in how climate change
will impact Pearson. The Group has determined that the
most significant future impacts from climate change on their
operations will be from physical risks in the medium and long
term. These risks are explained on page 44-48 in the required
Task Force on Climate-related Financial Disclosures. They have
also explained their climate commitments on page 41. All of
these disclosures form part of the “Other information”, rather
than the audited financial statement. Our procedures on these
unaudited disclosures therefore consisted solely of considering
whether they are materially inconsistent with the financial
statements or our knowledge obtained in the course of the audit
or otherwise appear to be materially misstated, in line with our
responsibilities on “Other information”.
In planning and performing our audit we assessed the potential
impacts of climate change on the Group’s business and any
consequential material impact on its financial statement.
The Group has explained in the Basis of Presentation note how
they have reflected the impact of climate change in their financial
statements including how this aligns with their commitment
to the aspirations of the Paris Agreement to achieve net zero
emissions by 2050. Significant judgements and estimates relating
to climate change are included in note 1c.
Our audit effort in considering the impact of climate change
on the financial statements was focused on evaluating
management’s assessment of the impact of physical and
transition climate risk, their climate commitments, the effects of
material climate risks disclosed on page 47 and whether these
have been appropriately reflected in asset values where these
are impacted by future cash flows and associated sensitivity
disclosures, this primarily being impairment assessments
following the requirements of UK-adopted international
accounting standards and IFRS accounting standards as issued
by the International Accounting Standards Board (IASB). As
part of this evaluation, we performed our own risk assessment,
supported by our climate change internal specialists, to
determine the risks of material misstatement in the financial
statements from climate change which needed to be considered
in our audit.
We also challenged the Directors’ considerations of climate
change risks in their assessment of going concern and viability
and associated disclosures. Where considerations of climate
change were relevant to our assessment of going concern, these
are described above.
Based on our work we have not identified the impact of climate
change on Group financial statements to be a key audit matter or
to impact a key audit matter.
Independent Auditor’s Report continued
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Key audit matters
Key audit matters are those matters that, in our professional judgement, were of most significance in our audit of the financial statements of the current period and include the most significant assessed risks
of material misstatement (whether or not due to fraud) that we identified. These matters included those which had the greatest effect on: the overall audit strategy, the allocation of resources in the audit; and
directing the efforts of the engagement team. These matters were addressed in the context of our audit of the financial statements as a whole, and in our opinion thereon, and we do not provide a separate
opinion on these matters.
Risk Our response to the risk
Fraud risk in revenue recognition
(Revenues of £3,552 million, 2023 £3,674 million)
Refer to the Audit Committee’s Report (page 110); Accounting policies (page 162); and note 3 of the
Group financial statements (page 167)
Given revenue is a key performance indicator, both in communication of the Group’s results and
for management incentives, we have identified a risk of management override of controls through
inappropriate topside manual journal entries or adjustments recorded by management to revenue.
The risk is consistent with the prior year.
We obtained an understanding and evaluation the design and tested the operating effectiveness of
controls over the Group’s material revenue processes.
The audit of topside manual journals included central testing of the consolidation and
close-process adjustments, testing any journals that had an entry against revenue and
obtaining corroborative evidence.
We have understood each significant revenue stream and considered for each individual process where
management override of controls is more likely to occur.
For Courseware revenue we have determined that the fraud risk procedures were targeted on
the manual process of deferral of revenue, particularly focused on the underlying calculations and
adjustments to the deferred revenue manual calculation that could lead to the manipulation of revenue
through the incorrect deferral of revenue. For the remaining revenue streams, we have determined
that the fraud risk procedures were targeted on the potential for recording fictitious manual journals
to revenue, particularly near the year-end, to achieve the target profit at year end. Our testing of these
manual journals and adjustments involved tracing these back to underlying source documentation, to
evaluate the appropriateness, completeness and accuracy of the postings.
Where it was deemed to be most effective, for certain revenue streams we extended the use of data
analytics. These incremental procedures involved testing full populations of transactions, including
performing a correlation analysis between invoiced revenue, receivables and cash. We performed
targeted audit procedures over material items that did not correlate as expected.
Key observations communicated to the Audit Committee
Revenue for the year to 31 December 2024 has been recognised in accordance with IFRS 15: Revenue from Contracts with Customers.
How we scoped our audit to respond to the risk
We performed testing over revenue recognition in 4 full scope components and 3 specific scope components, which covered 80% of the risk amount.
All audit work performed to address this risk was undertaken by the Group audit team.
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Risk Our response to the risk
Valuation of United Kingdom (UK) Group Pension Plan defined pension obligation
(Defined benefit obligation of £2,443 million, 2023 £2,569 million)
Refer to the Audit Committee’s Report (page 112); Accounting policies (page 162); and note 25 of
the Group financial statements (page 197)
Calculating the present value of the UK Group Pension Plan defined benefit pension obligation
is complex and requires the involvement of actuarial specialists due to the highly judgemental
nature of actuarial assumptions, including discount rates, price inflation and mortality rates, used
in the valuation.
The present value of the UK defined benefit pension obligation is very sensitive to changes in
these assumptions.
The risk is consistent with the prior year.
We obtained an understanding, evaluated the design and tested the operating effectiveness of controls
that address the measurement and valuation of the UK defined benefit pension obligation.
We performed audit procedures that included evaluating the methodology used by management’s
independent actuary for the significant actuarial assumptions, discount rates, price inflation and
mortality rates.
We involved our actuarial specialists to assist with our audit procedures specific to the valuation and
measurement of the defined benefit obligation.
We compared the actuarial assumptions used by management to historical trends, current investment
conditions, market practice and the requirements of the accounting standard.
We assessed the individual impact that changes in the key assumptions (discount rate, price
inflation and mortality rate) at year end has on the total benefit pension obligation. As part of
this evaluation, we compared management’s selected discount rate and price inflation to an
independently developed range.
To evaluate the mortality rate assumption, we compared the information with recent publicly available
mortality base tables, and whether a consistent approach to developing the mortality assumption was
applied against prior year.
Key observations communicated to the Audit Committee
Based on our procedures performed, we conclude that management’s valuation and measurement of the UK Group Pension Plan defined benefit obligation is in line within our independently developed
range of outcomes and the methodology used is in line with the requirements of IAS 19.
How we scoped our audit to respond to the risk
We performed audit procedures over the consolidated balance, covering 100% of the risk amount
All audit work performed to address this risk was undertaken by the Group audit team.
In the prior year, our auditor’s report included a key audit matter in relation to the Valuation of acquired intangible assets following the acquisition of Personnel Decisions Research Institutes, LLC (‘PDRI’). In
the current year, the Company has not acquired any material intangible assets. As such, this was removed as a key audit matter. Additionally in the prior year, our auditor’s report included a key audit matter in
relation to the EU State Aid uncertain tax position. In the current year, the Court of Justice of the European Union issued a final judgement. Since the case has concluded, no uncertainty or judgement remains
in respect of the potential exposure. As such, this was removed as a key audit matter.
Independent Auditor’s Report continued
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Our application of materiality
We apply the concept of materiality in planning and performing the audit, in evaluating the effect of
identified misstatements on the audit and in forming our opinion.
Materiality
The magnitude of an omission or misstatement that, individually or in the aggregate, could
reasonably be expected to influence the economic decisions of the users of the financial statements.
Materiality provided a basis for determining the nature and extent of our audit procedures.
We determined materiality for the Group to be £25.7 million (2023: £24.6 million), which is 5%
(2023: 5%) of adjusted Profit before tax, excluding intangible charges. We believe that adjusted
Profit before tax, excluding intangible charges is the appropriate basis since it is earning-based and
excludes certain non-recurring items.
We determined materiality for the Parent Company to be £55.9 million (2023: £44 million), which is
approximately 1% (2023: 1%) of net assets.
During the course of our audit, we reassessed initial materiality and updated it for actual 2024 results,
which resulted in a small increase to £25.7m.
Starting basis
Adjustments
Materiality
Profit before tax – £510 million
Add: £7 million other net gains and losses
Less: £2 million cost of major reorganisation
Less: £14 million other net finance income
Add: £13m UK pension discretionary increases
Adjusted Profit before tax £514 million (materiality basis)
Materiality of £25.7 million (5% of materiality basis)
Performance materiality
The application of materiality at the individual account or balance level. It is set at an amount
to reduce to an appropriately low level the probability that the aggregate of uncorrected and
undetected misstatements exceeds materiality.
On the basis of our risk assessments, together with our assessment of the group’s overall control
environment, our judgement was that performance materiality was 50% (2023: 50%) of our planning
materiality, namely £12.8 million (2023: £12.3 million). We have set performance materiality at this
percentage to reduce to an appropriately low level the probability that the aggregate of uncorrected
and corrected misstatements exceeds materiality.
Reporting threshold
An amount below which identified misstatements are considered as being clearly trivial.
We agreed with the Audit Committee that we would report to them all uncorrected audit differences
in excess of £1.3 million (2023: £1.2 million), which is set at 5% of planning materiality, as well as
differences below that threshold that, in our view, warranted reporting on qualitative grounds.
We evaluated any uncorrected misstatements against both the quantitative measures of materiality
discussed above and in light of other relevant qualitative considerations in forming our opinion.
Other information
The other information comprises the information included in the annual report set out on pages
1 to 140, other than the financial statements and our auditor’s report thereon. The directors are
responsible for the other information contained within the annual report.
Our opinion on the financial statements does not cover the other information and, except to the
extent otherwise explicitly stated in this report, we do not express any form of assurance conclusion
thereon.
Our responsibility is to read the other information and, in doing so, consider whether the other
information is materially inconsistent with the financial statements or our knowledge obtained in
the course of the audit or otherwise appears to be materially misstated. If we identify such material
inconsistencies or apparent material misstatements, we are required to determine whether this
gives rise to a material misstatement in the financial statements themselves. If, based on the work
we have performed, we conclude that there is a material misstatement of the other information, we
are required to report that fact.
We have nothing to report in this regard.
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Opinions on other matters
prescribed by the Companies
Act 2006
In our opinion, the part of the directors’ remuneration report to
be audited has been properly prepared in accordance with the
Companies Act 2006.
In our opinion, based on the work undertaken in the course of
the audit:
the information given in the strategic report and the directors’
report for the financial year for which the financial statements
are prepared is consistent with the financial statements; and
the strategic report and the directors’ report have been
prepared in accordance with applicable legal requirements.
Matters on which we are required to
report by exception
In the light of the knowledge and understanding of the Group
and the parent company and its environment obtained
in the course of the audit, we have not identified material
misstatements in the strategic report or the directors’ report.
We have nothing to report in respect of the following matters in
relation to which the Companies Act 2006 requires us to report
to you if, in our opinion:
adequate accounting records have not been kept by the
parent company, or returns adequate for our audit have not
been received from branches not visited by us; or
the parent company financial statements and the part of
the Directors’ Remuneration Report to be audited are not in
agreement with the accounting records and returns; or
certain disclosures of directors’ remuneration specified by law
are not made; or
we have not received all the information and explanations we
require for our audit
Corporate Governance Statement
We have reviewed the directors’ statement in relation to going
concern, longer-term viability and that part of the Corporate
Governance Statement relating to the Group and company’s
compliance with the provisions of the UK Corporate Governance
Code specified for our review by the UK Listing Rules.
Based on the work undertaken as part of our audit, we have
concluded that each of the following elements of the Corporate
Governance Statement is materially consistent with the financial
statements or our knowledge obtained during the audit:
Directors’ statement with regards to the appropriateness
of adopting the going concern basis of accounting and any
material uncertainties identified set out on page 156;
Directors’ explanation as to its assessment of the company’s
prospects, the period this assessment covers and why the
period is appropriate set out on page 67;
Director’s statement on whether it has a reasonable
expectation that the Group will be able to continue in
operation and meets its liabilities set out on page 67;
Directors’ statement on fair, balanced and understandable set
out on page 101;
Board’s confirmation that it has carried out a robust
assessment of the emerging and principal risks set out on
page 58;
The section of the annual report that describes the review of
effectiveness of risk management and internal control systems
set out on page 106; and
The section describing the work of the audit committee set out
on page 103.
Responsibilities of directors
As explained more fully in the directors’ responsibilities
statement set out on page 141, the directors are responsible
for the preparation of the financial statements and for being
satisfied that they give a true and fair view, and for such internal
control as the directors determine is necessary to enable the
preparation of financial statements that are free from material
misstatement, whether due to fraud or error.
In preparing the financial statements, the directors are
responsible for assessing the Group and parent company’s ability
to continue as a going concern, disclosing, as applicable, matters
related to going concern and using the going concern basis of
accounting unless the directors either intend to liquidate the
Group or the parent company or to cease operations, or have no
realistic alternative but to do so.
Auditor’s responsibilities for the audit of
the financial statements
Our objectives are to obtain reasonable assurance about
whether the financial statements as a whole are free from
material misstatement, whether due to fraud or error, and to
issue an auditor’s report that includes our opinion. Reasonable
assurance is a high level of assurance, but is not a guarantee
that an audit conducted in accordance with ISAs (UK) will always
detect a material misstatement when it exists. Misstatements
can arise from fraud or error and are considered material
if, individually or in the aggregate, they could reasonably be
expected to influence the economic decisions of users taken on
the basis of these financial statements.
Independent Auditor’s Report continued
Annual report and accounts 2024 Pearson plc 148
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Explanation as to what extent the audit was considered
capable of detecting irregularities, including fraud
Irregularities, including fraud, are instances of non-compliance
with laws and regulations. We design procedures in line with our
responsibilities, outlined above, to detect irregularities, including
fraud. The risk of not detecting a material misstatement due
to fraud is higher than the risk of not detecting one resulting
from error, as fraud may involve deliberate concealment by, for
example, forgery or intentional misrepresentations, or through
collusion. The extent to which our procedures are capable of
detecting irregularities, including fraud is detailed below.
However, the primary responsibility for the prevention and
detection of fraud rests with both those charged with governance
of the company and management.
We obtained an understanding of the legal and regulatory
frameworks that are applicable to the Group and determined
that the most significant frameworks which are directly
relevant to specific assertions in the financial statements are
those that relate to the reporting framework (UK-adopted
International Accounting Standards, IFRS accounting standards
as issued by the International Accounting Standards Board
(IASB), the Companies Act 2006 and the UK Corporate
Governance Code) and the relevant tax laws and regulations in
the countries in which the Group operates.
We understood how Pearson plc is complying with those
frameworks by making enquiries of management, Internal
Audit, those responsible for legal and compliance procedures
and the General Counsel. We corroborated our enquiries
through reading of Board minutes and papers provided to
the Audit Committee and observation in Audit Committee
meetings, as well as consideration of the results of our audit
procedures across the Group.
We assessed the susceptibility of the Group’s financial
statements to material misstatement, including how
fraud might occur and met with finance and operational
management from various parts of the business to understand
where they considered there was susceptibility to fraud. We
also considered performance targets and their potential to
influence management to manage earnings or influence the
perception of analysts. We have determined that there is a
fraud risk on revenue recognition referred to in the Key audit
matters section. We considered the policies, processes and
controls that the Group has established to address the risks
identified, including the design of controls over each significant
revenue stream. We also considered the controls that the
Group has that otherwise prevent, deter and detect fraud, and
how senior management monitors those controls.
Based on this understanding we designed our audit
procedures to identify non-compliance with such laws and
regulations including where necessary using our forensic and
other relevant specialists. Our procedures included reading
any correspondence with regulators, making enquiries of
management’s specialists, and journal entry testing, with a
focus on manual journal entries, consolidation journals and
journal entries indicating large or unusual transactions using
data analytics. We based this testing on our understanding
of the business, enquiries of management, including internal
audit and other advisors, the Company Secretary and reading
relevant reports. We performed specific searches derived
from forensic investigations experience and leveraged our
data analytics platform in performing our testing. We have also
reviewed the whistleblowing reports issued during the year.
A further description of our responsibilities for the audit of the
financial statements is located on the
Financial Reporting Council’s website at https://www.frc.org.
uk/auditorsresponsibilities. This description forms part of our
auditor’s report.
Other matters we are required to address
Following the recommendation from the Audit Committee we
were appointed by the company on 29 April 2022 to audit the
financial statements for the year ending 31 December 2022
and subsequent financial periods.
The period of total uninterrupted engagement including
previous renewals and reappointments is three years, covering
the years ending 31 December 2022 to 31 December 2024.
The audit opinion is consistent with the additional report to
the Audit Committee.
Use of our report
This report is made solely to the company’s members, as a body,
in accordance with Chapter 3 of Part 16 of the Companies Act
2006. Our audit work has been undertaken so that we might
state to the company’s members those matters we are required
to state to them in an auditor’s report and for no other purpose.
To the fullest extent permitted by law, we do not accept or
assume responsibility to anyone other than the company and
the company’s members as a body, for our audit work, for this
report, or for the opinions we have formed.
Ben Marles
(Senior statutory auditor)
for and on behalf of Ernst & Young LLP,
Statutory Auditor
London
13 March 2025
Annual report and accounts 2024 Pearson plc 149
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Strategic report Governance report Financial statements Other information
Consolidated income statement
Year ended 31 December 2024
All figures in £ millions
Notes
2024
2023
2022
Continuing operations
Sales
2,3
3,552
3,674
3,841
Cost of goods sold
4
(1,741)
(1,839)
(2,046)
Gross profit
1,811
1,835
1,795
Operating expenses
4
(1,265)
(1,322)
(1,549)
Other net gains and losses
4
(7)
(16)
24
Share of results of joint ventures and associates
12
2
1
1
Operating profit
2
541
498
271
Finance costs
6
(112)
(81)
(71)
Finance income
6
81
76
123
Profit before tax
510
493
323
Income tax
7
(75)
(113)
(79)
Profit for the year
435
380
244
Attributable to:
Equity holders of the company
434
378
242
Non-controlling interest
1
2
2
Earnings per share attributable to equity holders of the company during the year
(expressed in pence per share)
basic
8
64.5p
53.1p
32.8p
diluted
8
63.5p
52.7p
32.6p
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Consolidated statement of comprehensive income
Year ended 31 December 2024
All figures in £ millions
Notes
2024
2023
2022
Profit for the year
435
380
244
Items that may be reclassified to the income statement
Net exchange differences on translation of foreign operations
(35)
(177)
330
Currency translation adjustment disposed
31
(122)
(5)
Attributable tax
7
2
4
Items that are not reclassified to the income statement
Fair value (losses)/gains on other financial assets
15
(2)
1
18
Attributable tax
7
1
Remeasurement of retirement benefit obligations
25
5
(85)
54
Attributable tax
7
(2)
20
(12)
Other comprehensive (expense)/income for the year
29
(32)
(363)
390
Total comprehensive income for the year
403
17
634
Attributable to:
Equity holders of the company
402
16
630
Non-controlling interest
1
1
4
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Consolidated balance sheet
As at 31 December 2024
All figures in £ millions
Notes
2024
2023
Assets
Non-current assets
Property, plant and equipment
10
216
217
Investment property
10
77
79
Intangible assets
11
3,026
3,091
Investments in joint ventures and associates
12
12
22
Deferred income tax assets
13
52
35
Financial assets – derivative financial instruments
16
20
32
Retirement benefit assets
25
491
499
Other financial assets
15
141
143
Income tax assets
7
4
41
Trade and other receivables
22
125
135
4,164
4,294
Current assets
Intangible assets – product development
20
947
947
Inventories
21
74
91
Trade and other receivables
22
1,030
1,050
Financial assets – derivative financial instruments
16
31
16
Income tax assets
7
103
15
Cash and cash equivalents (excluding overdrafts)
17
543
312
2,728
2,431
Assets classified as held for sale
32
2
Total assets
6,892
6,727
Liabilities
Non-current liabilities
Financial liabilities – borrowings
18
(1,157)
(1,094)
Financial liabilities – derivative financial instruments
16
(4)
(38)
Deferred income tax liabilities
13
(63)
(46)
Retirement benefit obligations
25
(41)
(44)
Provisions for other liabilities and charges
23
(13)
(15)
Other liabilities
24
(83)
(98)
(1,361)
(1,335)
All figures in £ millions
Notes
2024
2023
Current liabilities
Trade and other liabilities
24
(1,054)
(1,275)
Financial liabilities – borrowings
18
(315)
(67)
Financial liabilities – derivative financial instruments
16
(54)
(5)
Income tax liabilities
7
(32)
(32)
Provisions for other liabilities and charges
23
(23)
(25)
(1,478)
(1,404)
Liabilities classified as held for sale
32
Total liabilities
(2,839)
(2,739)
Net assets
4,053
3,988
Equity
Share capital
27
166
174
Share premium
27
2,649
2,642
Treasury shares
28
(7)
(19)
Capital redemption reserve
41
33
Fair value reserve
(14)
(12)
Translation reserve
376
411
Retained earnings
827
745
Total equity attributable to equity holders of the company
4,038
3,974
Non-controlling interest
15
14
Total equity
4,053
3,988
These financial statements have been approved for issue by the Board of Directors on
13 March 2025 and signed on its behalf by
Sally Johnson
Chief Financial Officer
Pearson plc
Registered number: 00053723
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Consolidated statement of changes in equity
Year ended 31 December 2024
Equity attributable to equity holders of the company
Capital Fair Non-
Share Share Treasury redemption value Translation Retained controlling Total
All figures in £ millionscapitalpremiumsharesreservereservereserve
earnings
Total
interestequity
At 1 January 2024
174
2,642
(19)
33
(12)
411
745
3,974
14
3,988
Profit for the year
434
434
1
435
Other comprehensive (expense)/income
(2)
(35)
5
(32)
(32)
Total comprehensive (expense)/income
(2)
(35)
439
402
1
403
Equity-settled transactions
1
37
37
37
Taxation on equity-settled transactions
11
11
11
Issue of ordinary shares under share option schemes
7
7
7
Buyback of equity
(8)
8
(204)
(204)
(204)
Purchase of treasury shares
(33)
(33)
(33)
Release of treasury shares
45
(45)
Dividends
(156)
(156)
(156)
At 31 December 2024
166
2,649
(7)
41
(14)
376
827
4,038
15
4,053
1. Equity-settled transactions are presented net of withholding taxes that the Group is obligated to pay on behalf of employees. The payments to the tax authorities are accounted for as a deduction from equity for the shares withheld.
The capital redemption reserve reflects the nominal value of shares cancelled in the Group’s share buyback programme. The fair value reserve arises on revaluation of other financial assets. The translation
reserve includes exchange differences arising from the translation of the net investment in foreign operations and of borrowings and other currency instruments designated as hedges of such investments.
Equity attributable to equity holders of the company
Capital Non-
Share Share Treasury redemption Fair value Translation Retained controlling Total
All figures in £ millionscapitalpremiumsharesreservereservereserve
earnings
Total
interestequity
At 1 January 2023
179
2,633
(15)
28
(13)
709
881
4,402
13
4,415
Profit for the year
378
378
2
380
Other comprehensive (expense)/income
1
(298)
(65)
(362)
(1)
(363)
Total comprehensive (expense)/income
1
(298)
313
16
1
17
Equity-settled transactions
40
40
40
Taxation on equity-settled transactions
1
1
1
Issue of ordinary shares under share option schemes
9
9
9
Buyback of equity
(5)
5
(304)
(304)
(304)
Purchase of treasury shares
(35)
(35)
(35)
Release of treasury shares
31
(31)
Dividends
(155)
(155)
(155)
At 31 December 2023
174
2,642
(19)
33
(12)
411
745
3,974
14
3,988
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Equity attributable to equity holders of the company
Capital Non-
Share Share Treasury redemption Fair value Translation Retained controlling Total
All figures in £ millionscapitalpremiumsharesreservereservereserve
earnings
Total
interestequity
At 1 January 2022
189
2,626
(12)
18
(4)
386
1,067
4,270
10
4,280
Profit for the year
242
242
2
244
Other comprehensive income/(expense)
18
323
47
388
2
390
Total comprehensive income/(expense)
18
323
289
630
4
634
Equity-settled transactions
38
38
38
Taxation on equity-settled transactions
3
3
3
Issue of ordinary shares under share option schemes
7
7
7
Buyback of equity
(10)
10
(353)
(353)
(353)
Purchase of treasury shares
(37)
(37)
(37)
Release of treasury shares
34
(34)
Transfer of gain on disposal of FVOCI investment
(27)
27
Dividends
(156)
(156)
(1)
(157)
At 31 December 2022
179
2,633
(15)
28
(13)
709
881
4,402
13
4,415
Consolidated statement of changes in equity continued
Year ended 31 December 2024
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Consolidated cash flow statement
Year ended 31 December 2024
All figures in £ millions
Notes
2024
2023
2022
Cash flows from operating activities
Profit before tax
510
493
323
Net finance costs/(income)
31
5
(52)
Depreciation and impairment – PPE, investment
property and assets held for sale
77
90
136
Amortisation and impairment – software
117
123
125
Amortisation and impairment – acquired
intangible assets
41
46
54
Other net gains and losses
5
13
(24)
Product development capital expenditure
(284)
(300)
(357)
Amortisation and impairment – product development
291
284
303
Share-based payment costs
44
40
35
Change in inventories
15
9
(34)
Change in trade and other receivables
32
(24)
33
Change in trade and other liabilities
(99)
(20)
(84)
Change in provisions for other liabilities and charges
(1)
(61)
50
Other movements
32
(16)
19
Net cash generated from operations
811
682
527
Interest paid
(65)
(60)
(57)
Tax paid
(119)
(97)
(109)
Net cash generated from operating activities
627
525
361
Cash flows from investing activities
Acquisition of subsidiaries, net of cash acquired
30
(39)
(171)
(228)
Acquisition of joint ventures and associates
(5)
(5)
Purchase of investments
(7)
(8)
(12)
Purchase of property, plant and equipment and
investment property
(33)
(30)
(57)
Purchase of intangible assets
(91)
(96)
(90)
Disposal of subsidiaries, net of cash disposed
31
(7)
(38)
333
Proceeds from disposal of investments
7
17
Proceeds from disposal of property, plant
and equipment
6
5
14
Lease receivables repaid including disposals
18
15
18
Interest received
20
20
22
Dividends received
2
1
Net cash (used in)/generated from
investing activities
(131)
(301)
13
All figures in £ millions
Notes
2024
2023
2022
Cash flows from financing activities
Proceeds from issue of ordinary shares
27
7
9
7
Buyback of equity
27
(318)
(186)
(353)
Settlement of share-based payments
28
(40)
(35)
(37)
Proceeds from borrowings
1,265
285
Repayment of borrowings
(921)
(285)
(171)
Repayment of lease liabilities
(78)
(84)
(93)
Dividends paid to company’s shareholders
9
(156)
(154)
(156)
Dividends paid to non-controlling interest
(1)
Net cash used in financing activities
(241)
(450)
(804)
Effects of exchange rate changes on cash and
cash equivalents
(21)
(8)
36
Net increase/(decrease) in cash and cash
equivalents
234
(234)
(394)
Cash and cash equivalents at beginning of year
309
543
937
Cash and cash equivalents at end of year
17
543
309
543
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General information
Pearson plc (‘the company’), its subsidiaries and associates (together ‘the Group’) are international
businesses covering educational courseware, assessments and services.
The company is a public limited company incorporated in England and Wales and domiciled in the
United Kingdom. The address of its registered office is 80 Strand, London WC2R 0RL.
The company has its primary listing on the London Stock Exchange and is also listed on the New York
Stock Exchange.
These consolidated financial statements were approved for issue by the Board of Directors on
13 March 2025.
1a. Accounting policies
The material accounting policies applied in the preparation of these consolidated financial
statements are set out below.
Basis of preparation
These consolidated financial statements have been prepared on the going concern basis (see note
1b) and in accordance with the Disclosure and Transparency Rules of the Financial Conduct Authority
and in accordance with UK-adopted International Accounting Standards and with the requirements
of the Companies Act 2006. The consolidated financial statements have also been prepared in
accordance with IFRS Accounting Standards as issued by the International Accounting Standards
Board (IASB). These standards are collectively referred to as IFRS in these financial statements.
These consolidated financial statements have been prepared under the historical cost convention
as modified by the revaluation of financial assets and liabilities (including derivative financial
instruments) at fair value.
These accounting policies have been consistently applied to all years presented, unless
otherwise stated.
1. Interpretations and amendments to published standards effective 2024 – No new
standards were adopted in 2024.
A number of other new pronouncements are effective from 1 January 2024 but they do not have
a material impact on the consolidated financial statements. Additional disclosure has been given
where relevant.
2. Standards, interpretations and amendments to published standards that are not yet
effective – The following new accounting standards and amendments to new accounting standards
have been issued but are not yet effective and unless otherwise indicated, have been endorsed:
Amendments to IAS 21 ’Lack of exchangeability’;
Amendment to IFRS 9 and IFRS 7 ‘Classification and measurement of financial instruments’ (not
yet endorsed;
IFRS 18 ‘Presentation and disclosure in financial statements’ (not yet endorsed); and
IFRS 19 ’Subsidiaries without Public Accountability: Disclosures (not yet endorsed).
IFRS 18 will replace IAS 1 ’Presentation of financial statements’ for the period beginning 1 January
2027. The main new requirements in the standard will be a change in presentation of the income
statement with new categories and new sub-totals, management-defined performance measures
being presented in a single note in the financial statements, the cash flow statement using the
operating profit sub-total as the starting point, and certain other changes to how information is
grouped in the financial statements. The Group is still assessing the impact of the new standard.
The Group is currently assessing the impact of the remaining changes to other standards,
interpretations and amendments, but they are not expected to have a material impact. The Group
does not plan to early adopt any of the above new accounting standards or amendments. The Group
has not adopted any other standard, amendment or interpretation that has been issued but is not
yet effective.
3. Critical accounting assumptions and judgements – The preparation of financial statements
in conformity with IFRS requires the use of certain critical accounting assumptions and estimates.
It also requires management to exercise its judgement in the process of applying the Group’s
accounting policies.
All assumptions and estimates constitute management’s best judgement at the date of the financial
statements, however, in the future, actual experience may deviate from these estimates and
assumptions.
The areas requiring a higher degree of judgement or complexity, or areas where assumptions and
estimates have a significant risk of resulting in material adjustments to the carrying value of assets
and liabilities within the consolidated financial statements are:
Taxation; and
Employee benefits: pensions.
The key judgements and key areas of estimation are set out below, as well as in the relevant
accounting policies and in the notes to the accounts where appropriate.
Notes to the consolidated financial statements
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Strategic report Governance report Financial statements Other information
The Group has assessed the impact of the uncertainty presented by the volatile macro-economic
and geo-political environment on the financial statements, specifically considering the impact on key
judgements and significant estimates along with other areas of increased risk as follows:
Financial instruments and hedge accounting; and
Translation methodologies.
No material accounting impacts relating to the areas assessed above were recognised in the year.
The Group will continue to monitor these areas of increased judgement, estimation and risk.
Subsequent to the release of the 2024 unaudited preliminary results, a £10m adjustment has
been made which reduces other comprehensive income and which reduces net assets by increasing
tax liabilities.
KJ
Key judgements
The application of tax legislation in relation to provisions for uncertain tax positions. See
notes 7 and 34.
The Group is eligible to receive the surplus associated with the UK Group Pension Plan in
recognising a pension asset. See note 25.
KE
Key areas of estimation
The level of provisions required in relation to uncertain tax positions is complex and each
matter is separately assessed. The estimation of future settlement amounts is based on a
number of factors including the status of the unresolved matter, clarity of legislation, range
of possible outcomes and the statute of limitations. See notes 7 and 34.
The determination of the pension cost and defined benefit obligation of the Group’s
defined benefit pension schemes depends on the selection of certain assumptions, which
include the discount rate, inflation rate, salary growth and longevity. See note 25.
Consolidation
1. Business combinations – The acquisition method of accounting is used to account for
business combinations.
The consideration transferred for the acquisition of a subsidiary is the fair value of the assets
transferred, the liabilities incurred and the equity interest issued by the Group. The consideration
transferred includes the fair value of any asset or liability resulting from a contingent consideration
arrangement. Acquisition-related costs are expensed as incurred in the operating expenses line of
the income statement. Identifiable assets acquired and identifiable liabilities and contingent liabilities
assumed in a business combination are measured initially at their fair values at the acquisition date.
The determination of fair values often requires significant judgements and the use of estimates,
and, for material acquisitions, the fair value of the acquired intangible assets is determined by an
independent valuer. The excess of the consideration transferred, the amount of any non-controlling
interest in the acquiree and the acquisition date fair value of any previous equity interest in the
acquiree over the fair value of the identifiable net assets acquired is recorded as goodwill (note 30).
See the ‘Intangible assets’ policy for the accounting policy on goodwill. If this is less than the fair
value of the net assets of the subsidiary acquired, in the case of a bargain purchase, the difference is
recognised directly in the income statement.
On an acquisition-by-acquisition basis, the Group recognises any non-controlling interest in the
acquiree either at fair value or at the non-controlling interest’s proportionate share of the acquiree’s
net assets.
Management exercises judgement in determining the classification of its investments in its
businesses, in line with the following:
2. Subsidiaries – Subsidiaries are entities over which the Group has control. The Group controls
an entity when the Group is exposed to, or has rights to, variable returns from its involvement with
the entity and has the ability to affect those returns through its power over the entity. Subsidiaries
are fully consolidated from the date on which control is transferred to the Group. They are
deconsolidated from the date that control ceases.
3. Transactions with non-controlling interests – Transactions with non-controlling interests
that do not result in loss of control are accounted for as equity transactions, that is, as transactions
with the owners in their capacity as owners. Any surplus or deficit arising from disposals to a
non-controlling interest is recorded in equity. For purchases from a non-controlling interest, the
difference between consideration paid and the relevant share acquired of the carrying value of the
subsidiary is recorded in equity.
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1a. Accounting policies continued
Consolidation continued
4. Joint ventures and associates – Joint ventures are entities in which the Group holds an interest
on a long-term basis and has rights to the net assets through contractually agreed sharing of
control. Associates are entities over which the Group has significant influence but not the power to
control the financial and operating policies, generally accompanying a shareholding of between 20%
and 50% of the voting rights. Ownership percentage is likely to be the key indicator of investment
classification; however, other factors, such as Board representation, may also affect the accounting
classification. Judgement is required to assess all of the qualitative and quantitative factors which
may indicate that the Group does, or does not, have significant influence over an investment.
Investments in joint ventures and associates are accounted for by the equity method and are initially
recognised at the fair value of consideration transferred.
The Group’s share of its joint ventures’ and associates’ post-acquisition profits or losses is recognised
in the income statement and its share of post-acquisition movements in reserves is recognised
in reserves.
The Group’s share of its joint ventures’ and associates’ results is recognised as a component of
operating profit as these operations form part of the core business of the Group and are an integral
part of existing wholly-owned businesses. The cumulative post-acquisition movements are adjusted
against the carrying amount of the investment. When the Group’s share of losses in a joint venture
or associate equals or exceeds its interest in the joint venture or associate, the Group does not
recognise further losses unless the Group has incurred obligations or made payments on behalf of
the joint venture or associate.
Unrealised gains and losses on transactions between the Group and its joint ventures and associates
are eliminated to the extent of the Group’s interest in these entities.
Foreign currency translation
1. Functional and presentation currency – Items included in the financial statements of each of
the Group’s entities are measured using the currency of the primary economic environment in which
the entity operates (the functional currency). The consolidated financial statements are presented in
sterling, which is the company’s functional and presentation currency.
2. Transactions and balances – Foreign currency transactions are translated into the functional
currency using the exchange rates prevailing at the dates of the transactions. Foreign exchange
gains and losses resulting from the settlement of such transactions and from the translation at
year-end exchange rates of monetary assets and liabilities denominated in foreign currencies
are recognised in the income statement, except when deferred in equity as qualifying net
investment hedges.
3. Group companies – The results and financial position of all Group companies that have a
functional currency different from the presentation currency are translated into the presentation
currency as follows:
Assets and liabilities are translated at the closing rate at the date of the balance sheet;
Income and expenses are translated at average exchange rates; and
All resulting exchange differences are recognised as a separate component of equity.
On consolidation, exchange differences arising from the translation of the net investment in
foreign entities, and of borrowings and other currency instruments designated as hedges of such
investments, are taken to shareholders’ equity. The Group treats specific inter-company loan
balances, which are not intended to be repaid in the foreseeable future, as part of its net investment.
When a foreign operation is sold, such exchange differences are recognised in the income statement
as part of the gain or loss on sale.
The principal overseas currency for the Group is the US dollar. The average rate for the year
against sterling was $1.28 (2023: $1.25; 2022: $1.24) and the year-end rate was $1.25 (2023: $1.27;
2022: $1.21).
Property, plant and equipment
Property, plant and equipment are stated at historical cost less depreciation. Cost includes the
original purchase price of the asset and the costs attributable to bringing the asset to its working
condition for intended use. Land is not depreciated. Depreciation on other assets is calculated using
the straight-line method to allocate their cost less their residual values over their estimated useful
lives as follows:
Buildings (freehold):
20–50 years
Buildings (leasehold):
over the period of the lease
Plant and equipment:
3–10 years
The assets’ residual values and useful lives are reviewed, and adjusted if appropriate, at each balance
sheet date.
The carrying value of an asset is written down to its recoverable amount if the carrying value of the
asset is greater than its estimated recoverable amount.
Investment property
Properties that are no longer occupied by the Group and which are held for operating lease
rental are classified as investment property. Investment property assets are carried at cost less
accumulated depreciation and any recognised impairment in value. The depreciation policies for
investment property are consistent with those described for property, plant and equipment.
Notes to the consolidated financial statements continued
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4. Acquired intangible assets – Acquired intangible assets include customer lists, contracts and
relationships, trademarks and brands, publishing rights, content, technology and software rights.
These assets are capitalised on acquisition at cost and included in intangible assets. Intangible assets
acquired in material business combinations are capitalised at their fair value as determined with the
support of a third-party specialist. Intangible assets are amortised over their estimated useful lives
of between two and twenty years, using an amortisation method that reflects the pattern of their
consumption. The assets are assessed for impairment triggers on an annual basis or when triggering
events occur.
5. Product development assets – Product development assets represent direct costs incurred
in the development of educational programmes and titles prior to their publication. These costs
are recognised as current intangible assets where the title will generate probable future economic
benefits and costs can be measured reliably.
Product development assets relating to content are amortised upon publication of the title over
estimated economic lives of seven years or less, being an estimate of the expected operating
lifecycle of the title, with a higher proportion of the amortisation taken in the earlier years. Product
development assets relating to product platforms are amortised over ten years or less, being an
estimate of the expected useful life. Amortisation is included in the income statement in cost of
goods sold.
The assessment of the useful economic life and the recoverability of product development assets
involves judgement and is based on historical trends and management estimation of future
potential sales.
Product development assets are assessed for impairment triggers on an annual basis or when
triggering events occur. The carrying amount of product development assets is set out in note 20.
The investment in product development assets has been disclosed as part of net cash generated
from operating activities in the cash flow statement.
Other financial assets
Other financial assets are non-derivative financial assets classified and measured at estimated
fair value.
Marketable securities and cash deposits with maturities of greater than three months are classified
and subsequently measured at fair value through profit and loss (FVTPL). They are remeasured at
each balance sheet date by using market data and the use of established valuation techniques.
Any movement in the fair value is immediately recognised in finance income or finance costs in
the income statement.
Intangible assets
1. Goodwill – For the acquisition of subsidiaries made on or after 1 January 2010, goodwill
represents the excess of the consideration transferred, the amount of any non-controlling interest in
the acquiree and the acquisition date fair value of any previous equity interest in the acquiree over
the fair value of the identifiable net assets acquired. For the acquisition of subsidiaries made from
the date of transition to IFRS to 31 December 2009, goodwill represents the excess of the cost of an
acquisition over the fair value of the Group’s share of the net identifiable assets acquired. Goodwill
on acquisitions of subsidiaries is included in intangible assets.
Goodwill on acquisition of associates and joint ventures represents the excess of the cost of an
acquisition over the fair value of the Group’s share of the net identifiable assets acquired. Goodwill
on acquisitions of associates and joint ventures is included in investments in associates and joint
ventures.
Goodwill is tested at least annually for impairment and carried at cost less accumulated impairment
losses. An impairment loss is recognised to the extent that the carrying value of goodwill exceeds
the recoverable amount. The recoverable amount is the higher of fair value less costs of disposal and
value in use. These calculations require the use of estimates in respect of forecast cash flows and
discount rates and management judgement in respect of cash-generating unit (CGU) and
cost allocation.
Goodwill is allocated to aggregated CGUs for the purpose of impairment testing. The allocation is
made to those aggregated CGUs that are expected to benefit from the business combination in
which the goodwill arose. Where there are changes to CGUs, goodwill is reallocated to the new CGUs
and aggregation of CGUs using a relative value method.
Gains and losses on the disposal of an entity include the carrying amount of goodwill relating to the
entity sold.
2. Acquired software – Software separately acquired for internal use is capitalised at cost. Software
acquired in material business combinations is capitalised at its fair value, with the valuation being
determined with the support of a third-party specialist. The assets are assessed for impairment
triggers on an annual basis or when triggering events occur. Acquired software is amortised on a
straight-line basis over its estimated useful life of between three and eight years.
3. Internally developed software – Internal and external costs incurred during the preliminary
stage of developing computer software for internal use are expensed as incurred. Internal and
external costs incurred to develop computer software for internal use during the application
development stage are capitalised if the Group expects economic benefits from the development.
Capitalisation in the application development stage begins once the Group can reliably measure
the expenditure attributable to the software development and has demonstrated its intention to
complete and use the software. Internally developed software is amortised on a straight-line basis
over its estimated useful life of between three and ten years. The assets are assessed for impairment
triggers on an annual basis or when triggering events occur.
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1a. Accounting policies continued
Other financial assets continued
Investments in the equity instruments of other entities are classified and subsequently measured at
fair value through other comprehensive income (FVOCI) where the investment meets the definition
of equity from the perspective of the issuer. Changes in fair value are recorded in equity in the fair
value reserve via other comprehensive income. On subsequent disposal of the asset, the net fair
value gains or losses are reclassified from the fair value reserve to retained earnings. Any dividends
received from equity investments classified as FVOCI are recognised in the income statement unless
they represent a return of capital.
Investments in funds which have a limited life and those investment which do not meet the criteria
to be classified as FVOCI are classified and subsequently measured at fair value through profit and
loss (FVTPL). Changes in fair value are included within finance income or finance costs within the
income statement.
Inventories
Inventories are stated at the lower of cost and net realisable value. Cost is determined using the
weighted average method or an approximation thereof, such as the first in first out (FIFO) method.
The cost of finished goods and work in progress comprises raw materials, direct labour, other direct
costs and related production overheads. Net realisable value is the estimated selling price in the
ordinary course of business, less estimated costs necessary to make the sale. Provisions are made
for slow-moving and obsolete stock.
Royalty advances
Advances of royalties to authors are included within trade and other receivables when the advance is
paid less any provision required to adjust the advance to its net realisable value. The realisable value
of royalty advances relies on a degree of management estimation in determining the profitability of
individual author contracts. If the estimated realisable value of author contracts is overstated, this
will have an adverse effect on operating profits as these excess amounts will be written off.
The recoverability of royalty advances is based upon an annual detailed management review
of the age of the advance, the future sales projections for new authors and prior sales history of
repeat authors.
The royalty advance is expensed at the contracted or effective royalty rate as the related revenues
are earned. Royalty advances which will be consumed within one year are held in current assets.
Royalty advances which will be consumed after one year are held in non-current assets.
Cash and cash equivalents
Cash and cash equivalents in the cash flow statement include cash in hand, deposits held on call with
banks, other short-term highly liquid investments with original maturities of three months or less,
and bank overdrafts. Bank overdrafts are included in borrowings in current liabilities in the
balance sheet.
Short-term deposits and marketable securities with maturities of greater than three months do
not qualify as cash and cash equivalents and are reported as financial assets. Movements on these
financial assets are classified as cash flows from financing activities in the cash flow statement where
these amounts are used to offset the borrowings of the Group or as cash flows from investing
activities where these amounts are held to generate an investment return.
Share capital
Ordinary shares are classified as equity.
Incremental costs directly attributable to the issue of new shares or options are shown in equity as a
deduction, net of tax, from the proceeds.
Where any Group company purchases the company’s equity share capital (treasury shares), the
consideration paid, including any directly attributable incremental costs, net of income taxes, is
deducted from equity attributable to the company’s equity holders until the shares are cancelled,
reissued or disposed of. Where such shares are subsequently sold or reissued, any consideration
received, net of any directly attributable transaction costs and the related income tax effects, is
included in equity attributable to the company’s equity holders.
Ordinary shares purchased under a buyback programme are cancelled and the nominal value of the
shares is transferred to a capital redemption reserve.
Borrowings
Borrowings are recognised initially at fair value, which is proceeds received net of transaction costs
incurred. Borrowings are subsequently stated at amortised cost with any difference between the
proceeds (net of transaction costs) and the redemption value being recognised in the income
statement over the period of the borrowings using the effective interest method. Accrued interest is
included as part of borrowings.
Where a debt instrument is in a fair value hedging relationship, an adjustment is made to its carrying
value in the income statement to reflect the hedged risk.
Where a debt instrument is in a net investment hedge relationship, gains and losses on the effective
portion of the hedge are recognised in other comprehensive income.
Derivative financial instruments
Derivatives are recognised at fair value and remeasured at each balance sheet date. The fair value
of derivatives is determined by using market data and the use of established estimation techniques
such as discounted cash flow and option valuation models.
For derivatives in a hedge relationship, the currency basis spread is excluded from the designation
as a hedging instrument.
Changes in the fair value of derivatives are recognised immediately in finance income or costs.
However, derivatives relating to borrowings and certain foreign exchange contracts are designated
as part of a hedging transaction.
Notes to the consolidated financial statements continued
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The accounting treatment is summarised as follows:
Reporting of gains
and losses on effective Reporting of gains and losses
Typical reason for designation portion of the hedge on disposal
Net investment hedge
The derivative creates a foreign Recognised in other On the disposal of foreign
currency liability which is used comprehensive income. operations or subsidiaries,
to hedge changes in the value of the accumulated value of
a subsidiary which transacts in gains and losses reported
that currency. in other comprehensive
income is transferred to the
income statement.
Fair value hedges
The derivative transforms the Gains and losses on the If the debt and derivative are
interest profile on debt from derivative are reported in disposed of, the value of the
fixed rate to floating rate. finance income or finance derivative and the debt (including
Changes in the value of the debt costs. However, an equal and the fair value adjustment) are
as a result of changes in interest opposite change is made to reset to zero. Any resultant gain
rates and foreign exchange the carrying value of the debt or loss is recognised in finance
rates are offset by equal and (a ‘fair value adjustment’) with income or finance costs.
opposite changes in the value of the benefit/cost reported in
the derivative. When the Group’s finance income or finance
debt is swapped to floating costs. The net result should be
rates, the contracts used are a zero charge on a perfectly
designated as fair value hedges. effective hedge.
Non-hedge accounted contracts
These are not designated as Recognised in the income
hedging instruments. Typically, statement. No hedge
these are short-term contracts accounting applies.
to convert debt back to fixed
rates or foreign exchange
contracts where a natural
offset exists.
Taxation
Current tax is recognised at the amounts expected to be paid or recovered under the tax rates and
laws that have been enacted or substantively enacted at the balance sheet date.
Deferred income tax is provided, using the balance sheet liability method, on temporary differences
arising between the tax bases of assets and liabilities and their carrying amounts. Deferred income
tax is determined using tax rates and laws that have been enacted or substantively enacted by the
balance sheet date and are expected to apply when the related deferred tax asset is realised or the
deferred income tax liability is settled.
Deferred tax assets are recognised to the extent that it is probable that future taxable profit will be
available against which the temporary differences can be utilised.
Deferred income tax is provided in respect of the undistributed earnings of subsidiaries, associates
and joint ventures other than where it is intended that those undistributed earnings will not be
remitted in the foreseeable future.
Current and deferred tax are recognised in the income statement, except when the tax relates to
items charged or credited directly to equity or other comprehensive income, in which case the tax
is also recognised in equity or other comprehensive income. The Group has applied the exception
under IAS 12 to recognising and disclosing information about deferred tax assets and liabilities
related to Pillar Two income taxes.
The Group is subject to income taxes in numerous jurisdictions. Significant judgement is required
in determining the estimates in relation to the worldwide provision for income taxes. There are
many transactions and calculations for which the ultimate tax determination is uncertain during
the ordinary course of business. The Group recognises tax provisions when it is considered
probable that there will be a future outflow of funds to a tax authority. The provisions are based
on management’s best judgement of the application of tax legislation and best estimates of future
settlement amounts (see note 7). Where the final tax outcome of these matters is different from the
amounts that were initially recorded, such differences will impact the income tax and deferred tax
provisions in the period in which such determination is made.
Deferred tax assets and liabilities require management judgement and estimation in determining
the amounts to be recognised. In particular, when assessing the extent to which deferred tax
assets should be recognised, judgement is used when considering the timing of the recognition
and estimation is used to determine the level of future taxable income together with any future tax
planning strategies (see note 13).
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1a. Accounting policies continued
Employee benefits
1. Pensions – The retirement benefit asset and obligation recognised in the balance sheet represent
the net of the present value of the defined benefit obligation and the fair value of plan assets at the
balance sheet date. The defined benefit obligation is calculated annually by independent actuaries
using the projected unit credit method. The present value of the defined benefit obligation is
determined by discounting estimated future cash flows using yields on high-quality corporate bonds
which have terms to maturity approximating the terms of the related liability.
When the calculation results in a potential asset, the recognition of that asset is limited to the asset
ceiling – that is the present value of any economic benefits available in the form of refunds from the
plan or a reduction in future contributions. Management uses judgement to determine the level of
refunds available from the plan in recognising an asset.
The determination of the pension cost and defined benefit obligation of the Group’s defined benefit
pension schemes depends on the selection of certain assumptions, which include the discount rate,
inflation rate, salary growth and longevity (see note 25).
Actuarial gains and losses arising from experience adjustments and changes in actuarial
assumptions are charged or credited to equity in other comprehensive income in the period in
which they arise. The service cost, representing benefits accruing over the year, is included in the
income statement as an operating cost. Net interest is calculated by applying the discount rate to the
net defined benefit obligation and is presented as finance costs or finance income.
Obligations for contributions to defined contribution pension plans are recognised as an operating
expense in the income statement as incurred.
2. Other post-retirement obligations – The expected costs of post-retirement medical and
life assurance benefits are accrued over the period of employment, using a similar accounting
methodology as for defined benefit pension obligations. The liabilities and costs relating to significant
other post-retirement obligations are assessed annually by independent qualified actuaries.
3. Share-based payments – The fair value of options or shares granted under the Group’s share
and option plans is recognised as an employee expense after taking into account the Group’s
best estimate of the number of awards expected to vest. Fair value is measured at the date of
grant and is spread over the vesting period of the option or share. The fair value of the options
granted is measured using an option model that is most appropriate to the award. The fair value of
shares awarded is measured using the share price at the date of grant unless another method is
more appropriate. Any proceeds received are credited to share capital and share premium when
the options are exercised. Where options or shares are net settled in respect of withholding tax
obligations, these are accounted for as equity settled transactions. Payments to local tax authorities
are accounted for as a deduction from equity for the shares withheld.
Provisions
Provisions are recognised if the Group has a present legal or constructive obligation as a result
of past events; it is more likely than not that an outflow of resources will be required to settle the
obligation and the amount can be reliably estimated. Provisions are discounted to present value
where the effect is material.
Revenue recognition
The Group’s revenue streams are courseware, assessments and services. Courseware includes
curriculum materials provided in book form and/or via access to digital content. Assessments
includes test development, processing and scoring services provided to governments, educational
institutions, corporations and professional bodies. Services includes the operation of schools,
colleges and universities, as well as the provision of online learning services in partnership with
universities and other academic institutions.
Revenue is recognised in order to depict the transfer of control of promised goods and services
to customers in an amount that reflects the consideration to which we expect to be entitled in
exchange for those goods and services. This process begins with the identification of our contract
with a customer, which is generally through a master services agreement, customer purchase order,
or a combination thereof. Within each contract, judgement is applied to determine the extent to
which activities within the contract represent distinct performance obligations to be delivered and
the total amount of transaction price to which we expect to be entitled.
The transaction price determined is net of sales taxes, rebates and discounts, and after eliminating
sales within the Group. Where a contract contains multiple performance obligations such as the
provision of supplementary materials or online access with textbooks, revenue is allocated on
the basis of relative standalone selling prices. Where a contract contains variable consideration,
estimation is required to determine the amount to which the Group is expected to
be entitled.
Revenue is recognised on contracts with customers when or as performance obligations are
satisfied, which is the period or the point in time where control of goods or services transfers to
the customer. Judgement is applied to determine first whether control passes over time and if not,
then the point in time at which control passes. Where revenue is recognised over time, judgement
is used to determine the method which best depicts the transfer of control. Where an input
method is used, estimation is required to determine the progress towards delivering
the performance obligation.
If a contract with a customer is modified (change of scope, price or both), management uses
judgement to determine whether changes to existing rights and obligations should be accounted
for as a separate contract or as an adjustment to the existing contracts. Adjustments to existing
contracts are either accounted for prospectively or through a cumulative catch up adjustment.
Revenue from the sale of books is recognised net of a provision for anticipated returns. This
provision is based primarily on historical return rates, customer buying patterns and retailer
behaviours including stock levels. If these estimates do not reflect actual returns in future periods
then revenue could be understated or overstated for a particular period. When the provision for
returns is remeasured at each reporting date to reflect changes in estimates, a corresponding
adjustment is also recorded to revenue.
Notes to the consolidated financial statements continued
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The Group may enter into contracts with another party in addition to our customer. In making the
determination as to whether revenue should be recognised on a gross or net basis, the contract
with the customer is analysed to understand which party controls the relevant good or service
prior to transferring to the customer. This judgement is informed by facts and circumstances of the
contract in determining whether the Group has promised to provide the specified good or service
or whether the Group is arranging for the transfer of the specified good or service, including which
party is responsible for fulfilment, has discretion to set the price to the customer and is responsible
for inventory risk. On certain contracts, where the Group acts as an agent, only commissions and
fees receivable for services rendered are recognised as revenue. Any third-party costs incurred on
behalf of the principal that are rechargeable under the contractual arrangement are not included
in revenue.
Income from recharges of freight and other activities which are incidental to the normal revenue-
generating activities is included in other income.
Additional details on the Group’s revenue streams are also included in note 3.
Leases
1. The Group as a lessee – The Group assesses whether a contract is or contains a lease at the
inception of the contract. A contract is, or contains, a lease, if the contract conveys the right to
control the use of an identified asset for a period of time in exchange for consideration. The Group
recognises a right-of-use asset and a lease liability at the lease commencement date with respect to
all lease arrangements except for short-term leases (leases with a lease term of 12 months or less)
and leases of low-value assets. For these leases, the lease payments are recognised as an operating
expense on a straight-line basis over the term of the lease.
The right-of-use asset is initially measured at cost, comprising the initial amount of the lease liability
plus any initial direct costs incurred and an estimate of costs to restore the underlying asset, less
any lease incentives received. The right-of-use asset is subsequently depreciated using the straight-
line method from the commencement date to the earlier of the end of the useful life of the asset
or the end of the lease term. The Group applies IAS 36 to determine whether a right-of-use asset is
impaired. The lease liability is initially measured at the present value of the lease payments that are
not paid at the commencement date, discounted using the interest rate implicit in the lease or, if that
rate cannot be readily determined, the incremental borrowing rate. The lease liability is measured at
amortised cost using the effective interest method. It is remeasured when there is a change in future
lease payments arising from a change in an index or a rate or a change in the Group’s assessment of
whether it will exercise an extension or termination option. When the lease liability is remeasured, a
corresponding adjustment is made to the right-of-use asset.
Management uses judgement to determine the lease term where extension and termination options
are available within the lease.
2. The Group as a lessor – When the Group is an intermediate lessor, the head lease and sublease
are accounted for as two separate contracts. The head lease is accounted for as per the lessee policy
above. The sublease is classified as a finance lease or operating lease by reference to the right-of-use
asset arising from the head lease. Where the lease transfers substantially all the risks and rewards
of ownership to the lessee, the contract is classified as a finance lease; all other leases are classified
as operating leases. Rental income from operating leases is recognised on a straight-line basis over
the term of the relevant lease. Amounts due from lessees under finance subleases are recognised as
receivables at the amount of the Group’s net investment in the leases discounted using the interest
rate implicit in the lease or, if that rate cannot be readily determined, the discount rate used in the
head lease.
Dividends
Final dividends are recorded in the Group’s financial statements in the period in which they are
approved by the company’s shareholders. Interim dividends are recorded when paid.
Discontinued operations
A discontinued operation is a component of the Group’s business that represents a separate major
line of business or geographical area of operations that has been disposed of or meets the criteria to
be classified as held for sale.
When applicable, discontinued operations are presented in the income statement as a separate line
and are shown net of tax.
Assets and liabilities held for sale
Assets and liabilities are classified as held for sale and stated at the lower of carrying amount and fair
value less costs to sell if it is highly probable that the carrying amount will be recovered principally
through a sale transaction rather than through continuing use. No depreciation is charged in respect
of non-current assets classified as held for sale. Amounts relating to non-current assets and liabilities
held for sale are classified as discontinued operations in the income statement where appropriate.
Trade receivables
Trade receivables are stated at fair value after provision for bad and doubtful debts. Provisions for
bad and doubtful debts are based on the expected credit loss model. The ‘simplified approach’ is
used with the expected loss allowance measured at an amount equal to the lifetime expected credit
losses. A provision for anticipated future sales returns is included within trade and other liabilities
(also see Revenue recognition policy).
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1b. Going concern
In assessing the Group’s ability to continue as a going concern for the period to 30 June 2026, the
Board reviewed management’s five-year plan, which was used as the base case. The review included
available liquidity throughout the period and headroom against the Group’s two main covenants,
which require net debt to EBITDA to be a maximum of four times and interest cover to be at least
three times.
At 31 December 2024, the Group had available liquidity of c.£1.2bn, comprising central cash
balances and its undrawn $1bn Revolving Credit Facility (RCF) which matures in February 2028,
but which has options to extend the maturity to February 2030. Significant liquidity and covenant
headroom was observed throughout the assessment period in this base model.
A severe but plausible scenario was analysed, where the Group is impacted by all principal risks
in both 2025 and 2026, adjusted for probability weighting as well as other significant risks. The net
impact of the risks modelled was to reduce free cashflow by around 30% per year. Even under a
severe downside case, the company would maintain comfortable liquidity headroom and sufficient
headroom against covenant requirements during the period under assessment. That is, even before
modelling the mitigating effect of actions that management would take if these downside risks were
to crystalise.
A reverse stress test was performed to identify the reduction in profit required to exhaust liquidity at
30 June 2026. The model showed that significant profit declines in excess of the severe but plausible
were required in both 2025 and 2026 to exhaust liquidity.
The Directors have confirmed that there are no material uncertainties that cast doubt on the Group’s
going concern status and that they have a reasonable expectation that the Group has adequate
resources to continue in operational existence beyond 30 June 2026. The consolidated financial
statements have therefore been prepared on a going concern basis.
1c. Climate change
The Group has assessed the impacts of climate change on the Group’s financial statements,
including our commitment to achieving a 50% reduction in greenhouse gas (GHG) emissions across
our operations and supply chain by 2030, and achieve a 90% reduction in GHG emissions across our
value chain and meet our science-based (SBTi approved) net zero target by 2050, and the actions
the Group intends to take to achieve those targets. The assessment did not identify any material
impact on the Group’s significant judgements or estimates at 31 December 2024, or the assessment
of going concern for the period to June 2026 and the Group’s viability over the next five years.
Specifically, we have considered the following areas:
The physical and transition risks associated with climate change; and
The actions the Group is taking to meet its carbon reduction and net zero targets.
As a result, the Group has assessed the impacts of climate change on the financial statements, and
in particular, on the following areas:
The impact on the Group’s future cash flows, and the resulting impact that such adjustments
to our future cash flows would have on the outcome of the annual impairment testing of our
goodwill balances (see note 11 for further details), the recognition of deferred tax assets and our
assessment of going concern;
The carrying value of the Group’s assets, in particular the recoverable amounts of inventories,
product development assets, intangible assets and property, plant and equipment; and
Any changes to our estimates of the useful economic lives of product development assets,
intangible assets and property, plant and equipment.
2. Segment information
There are five main global business units, which are each considered separate operating segments
for management and reporting purposes, as these are reported separately to the Group’s chief
operating decision-maker, the Pearson Executive Management team. These five business units are
Assessment & Qualifications, Virtual Learning, English Language Learning, Higher Education and
Workforce Skills.
In addition, the International Courseware local publishing businesses, which were under strategic
review, were previously being managed as a separate business unit, known as Strategic Review. In
2022, some of the businesses from the Strategic Review business unit were disposed of (see note
31). There are no longer any reported results for the Strategic Review business unit.
The following describes the principal activities of the five main operating segments:
Assessment & Qualifications – Pearson VUE, US Student Assessment, Clinical Assessment, UK
GCSE and A Levels and International academic qualifications and associated courseware including
the English-speaking Canadian and Australian K-12 businesses, and PDRI;
Virtual Learning – Virtual Schools and Online Program Management (up to the point of disposal);
English Language Learning – Pearson Test of English, Institutional Courseware and English
Online Solutions;
Workforce Skills – BTEC, GED, TalentLens, Faethm, Credly, Pearson College and Apprenticeships;
and
Higher Education – US, Canadian and International Higher Education Courseware businesses.
The Pearson Executive Management team evaluates and allocates resources to operating segments,
and evaluates the performance of each of its operating segments on the basis of adjusted operating
profit, which is considered to be the segment measure.
Notes to the consolidated financial statements continued
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Sales
Adjusted operating profit
2024
2023
2022
2024
2023
2022
Assessment & Qualifications
1,591
1,559
1,444
368
350
258
Virtual Learning
489
616
820
66
76
70
English Language Learning
420
415
321
50
47
25
Workforce Skills
226
220
204
8
(8)
(3)
Higher Education
826
855
898
108
110
91
Strategic Review
9
154
(2)
15
Total
3,552
3,674
3,841
600
573
456
A reconciliation of the operating segments’ measure of profit to profit for the year is provided below:
2024
2023
2022
Adjusted operating profit
600
573
456
Cost of major reorganisation
2
(150)
Property charges
(11)
Intangible charges
(41)
(48)
(56)
UK pension discretionary increases
(13)
(3)
Other net gains and losses
(7)
(16)
24
Operating profit
541
498
271
Finance costs
6
(112)
(81)
(71)
Finance income
6
81
76
123
Profit before tax
510
493
323
Income tax
7
(75)
(113)
(79)
Profit for the year
435
380
244
There were no material inter-segment sales in either 2024, 2023 or 2022. Corporate costs are allocated to business segments on an appropriate basis depending on the nature of the cost and therefore the
total segment result is equal to the Group operating profit.
Other segment disclosures are as follows:
Amortisation, depreciation, and impairment
All figures in £ millions
2024
2023
2022
Assessment & Qualifications
196
196
202
Virtual Learning
64
76
108
English Language Learning
56
58
51
Workforce Skills
33
31
33
Higher Education
177
179
201
Strategic Review
3
23
Total
526
543
618
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2. Segment information continued
Adjusted operating profit is shown in the above tables as it is the key financial measure used by management to evaluate the performance of the Group. The measure also enables investors to more easily,
and consistently, track the underlying operational performance of the Group and its business segments over time by separating out those items of income and expenditure relating to acquisition and disposal
transactions, certain property charges, major reorganisation programmes and certain other items that are also not representative of underlying performance, which are explained below and reconciled within
this note.
Cost of major reorganisation – In 2024, there was a release of £2m relating to amounts previously accrued. In 2023, there were no costs of major reorganisation. In 2022, the reorganisation costs of £150m
mainly related to staff redundancies and impairment of right of use property assets. The 2022 charge includes the impact of updated assumptions related to the recoverability of right-of-use assets made in
2021. The costs of these reorganisation programmes are significant enough to exclude from the adjusted operating profit measure so as to better highlight the underlying performance.
Property charges – In 2024, there were no property charges. In 2023, charges of £11m related to impairments of property assets arising from the impact of updates in 2023 to assumptions initially made
during the 2022 and 2021 reorganisation programmes.
Intangible charges – These represent amortisation relating to intangibles acquired through business combinations. These amortisation charges are excluded as they reflect past acquisition activity and do
not necessarily reflect the current year performance of the Group. Intangible amortisation charges in 2024 were £41m compared to a charge of £48m in 2023. This is due to decreased amortisation from
disposals partially offset by additional amortisation from recent acquisitions. In 2022, intangible charges were £56m. In all three years, there were no impairment charges.
Other net gains and losses – These represent profits and losses on the sale of subsidiaries, joint ventures, associates and other financial assets and are excluded from adjusted operating profit in order to
show the performance of the Group on a more comparable basis year on year. Other net gains and losses also includes costs related to business closures and acquisitions. Other net gains and losses in 2024
relate to costs related to prior year acquisitions and disposals, which were partially offset by a gain on the partial disposal of our investment in an associate. Other net gains and losses in 2023 relate to the
gain on the disposal of the POLS business and gains related to the release of accruals and a provision related to historical acquisitions, offset by losses on the disposal of Pearson College and costs related to
current and prior year disposals and acquisitions. In 2022, they related to the gains on the disposal of our international courseware local publishing businesses in Europe, French-speaking Canada and Hong
Kong and a gain arising on a decrease in the deferred consideration payable on prior year acquisitions, offset by a loss on disposal of our international courseware local publishing businesses in South Africa
due to recycling of currency translation adjustments and costs related to disposals and acquisitions.
UK pension discretionary increases – Charges in 2024 and 2022 relate to one-off pension increases awarded to certain cohorts of pensioners in response to the cost of living crisis. There were no such awards
in 2023.
Adjusted operating profit should not be regarded as a complete picture of the Group’s financial performance. For example, adjusted operating profit includes the benefits of major reorganisation programmes
but excludes the significant associated costs, and adjusted operating profit excludes costs related to acquisitions, and the amortisation of intangibles acquired in business combinations, but does not exclude
the associated revenue. The Group’s definition of adjusted operating profit may not be comparable to other similarly titled measures reported by other companies.
The Group operates in the following main geographic areas:
Sales
Non-current assets
All figures in £ millions
2024
2023
2022
2024
2023
UK
487
450
424
505
518
Other European countries
120
130
192
160
179
US
2,444
2,504
2,668
2,310
2,320
Canada
68
83
110
174
186
Asia Pacific
313
386
290
169
186
Other countries
120
121
157
13
20
Total
3,552
3,674
3,841
3,331
3,409
Sales are allocated based on the country in which the customer is located. This does not differ materially from the location where the order is received. The geographical split of non-current assets is based
on the subsidiary’s country of domicile. This is not materially different to the location of the assets. Non-current assets comprise investment property, property, plant and equipment, intangible assets and
investments in joint ventures and associates.
Notes to the consolidated financial statements continued
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3. Revenue from contracts with customers
The following tables analyse the Group’s revenue streams. Courseware includes curriculum materials provided in book form and/or via access to digital content. Assessments includes integrated test
development, processing and scoring services provided to governments, educational institutions, corporations and professional bodies. Services includes the operation of schools, colleges and universities,
as well as the provision of online learning services to universities and other academic institutions.
The Group derived revenue from the transfer of goods and services over time and at a point in time in the following major product lines:
2024
English
Assessment & Virtual Language Workforce Higher Strategic
All figures in £ millions Qualifications Learning Learning Skills Education
Review
Total
Courseware
Products transferred at a point in time
56
142
1
230
429
Products and services transferred over time
17
13
596
626
73
155
1
826
1,055
Assessments
Products transferred at a point in time
184
11
5
200
Products and services transferred over time
1,334
198
179
1,711
1,518
209
184
1,911
Services
Products transferred at a point in time
35
35
Products and services transferred over time
489
21
41
551
489
56
41
586
Total
1,591
489
420
226
826
3,552
2023
English
Assessment & Virtual Language Workforce Higher Strategic
All figures in £ millions Qualifications Learning Learning Skills Education
Review
Total
Courseware
Products transferred at a point in time
57
135
2
254
9
457
Products and services transferred over time
20
15
595
630
77
150
2
849
9
1,087
Assessments
Products transferred at a point in time
198
5
5
208
Products and services transferred over time
1,284
204
170
1,658
1,482
209
175
1,866
Services
Products transferred at a point in time
35
35
Products and services transferred over time
616
21
43
6
686
616
56
43
6
721
Total
1,559
616
415
220
855
9
3,674
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3. Revenue from contracts with customers continued
2022
English
Assessment & Virtual Language Workforce Higher Strategic
All figures in £ millions Qualifications Learning Learning Skills Education
Review
Total
Courseware
Products transferred at a point in time
64
110
2
302
148
626
Products and services transferred over time
21
25
588
6
640
85
135
2
890
154
1,266
Assessments
Products transferred at a point in time
169
5
14
188
Products and services transferred over time
1,190
138
142
1,470
1,359
143
156
1,658
Services
Products transferred at a point in time
29
29
Products and services transferred over time
820
14
46
8
888
820
43
46
8
917
Total
1,444
820
321
204
898
154
3,841
a. Nature of goods and services
The following is a description of the nature of the Group’s performance obligations within contracts
with customers broken down by revenue stream, along with judgements and estimates made within
each of those revenue streams.
Courseware
Revenue is generated from customers through the sales of print and digital courseware materials to
schools, bookstores and direct to individual learners. Goods and services may be sold separately or
purchased together in bundled packages. The goods and services included in bundled arrangements
are considered distinct performance obligations, except for where Pearson provides both a licence
of intellectual property and an ongoing hosting service. As the licence of intellectual property is only
available with the concurrent hosting service, the licence is not treated as a distinct performance
obligation separate from the hosting service.
The transaction price is allocated between distinct performance obligations on the basis of their
relative standalone selling prices.
In determining the transaction price, variable consideration exists in the form of discounts and
anticipated returns. Discounts reduce the transaction price on a given transaction. A provision for
anticipated returns is made based primarily on historical return rates, customer buying patterns
and retailer behaviours including stock levels. If these estimates do not reflect actual returns in
future periods then revenue could be understated or overstated for a particular period. Variable
consideration as described above is determined using the expected value approach. The sales
return liability at the end of 2024 was £27m (2023: £31m; 2022: £53m).
While payment for these goods and services generally occurs at the start of these arrangements,
the length of time between payment and delivery of the performance obligations is generally short-
term in nature or the reason for early payment relates to reasons other than financing, including
customers securing a vendor in a longer-term arrangement or the transfer of goods or services is at
the discretion of the customer. For these reasons and the use of the practical expedient on short-
term financing, significant financing components are not recognised within Courseware transactions.
Notes to the consolidated financial statements continued
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Revenue from the sale of physical books is recognised at a point in time when control passes. This is
generally at the point of shipment when title passes to the customer, when the Group has a present
right to payment and the significant risks and rewards of ownership have passed to the customer.
Revenue from physical books sold through the direct print rental method is recognised over the
rental period, as the customer is simultaneously receiving and consuming the benefits of this rental
service through the passage of time.
Revenue from the sale of digital courseware products is recognised on a straight-line basis over the
subscription period, unless hosted by a third party or representative of a downloadable product, in
which case Pearson has no ongoing obligation and recognises revenue when control transfers as the
customer is granted access to the digital product.
Revenue from the sale of ‘off-the-shelf’ software is recognised on delivery or on installation of the
software where that is a condition of the contract. In certain circumstances, where installation is
complex, revenue is recognised when the customer has completed their acceptance procedures.
Assessments
Revenue is primarily generated from multi-year contractual arrangements related to large-scale
assessment delivery, such as contracts to process qualifying tests for individual professions and
government departments, and is recognised as performance occurs. Under these arrangements,
while the agreement spans multiple years, the contract duration has been determined to be each
testing cycle based on contract structure, including clauses regarding termination.
While in some cases the customer may have the ability to terminate during the term for convenience,
significant financial or qualitative barriers exist limiting the potential for such terminations in the
middle of a testing cycle.
Within each testing cycle, a variety of service activities are performed such as test administration,
delivery, scoring, reporting, item development, operational services and programme management.
These services are not treated as distinct in the context of the customer contract as Pearson
provides an integrated managed service offering and these activities are accounted for together as
one comprehensive performance obligation.
Within each testing cycle, the transaction price may contain both fixed and variable amounts.
Variable consideration within these transactions primarily relates to expected testing volumes to
be delivered in the cycle. The assumptions, risks and uncertainties inherent to long-term contract
accounting can affect the amounts and timing of revenue and related expenses reported. Variable
consideration is measured using the expected value method, except where amounts are contingent
upon a future event’s occurrence, such as performance bonuses. Such event-driven contingency
payments are measured using the most likely amount approach. In estimating and constraining
variable consideration, historical experience, current trends and local market conditions are
considered. To the extent that a higher degree of uncertainty exists regarding variable consideration,
these amounts are excluded from the transaction price and recognised when the uncertainty is
reasonably removed.
Customer payments are generally defined in the contract through a payment schedule, which may
require customer acceptance for services rendered. Pearson has a history of providing satisfactory
services which are accepted by the customer. While a delay between rendering of services and
payment may exist, payment terms are within 12 months and the Group has elected to use the
practical expedient available in IFRS 15 ‘Revenue from Contracts with Customers’ and not identify a
significant financing component on these transactions.
Revenue is recognised for Assessment contracts over time as the customer is benefiting as
performance takes place through a continuous transfer of control to the customer. This continuous
transfer of control to the customer is supported by clauses in the contracts which may allow the
customer to terminate for convenience, compensate us for work performed to date, and take
possession of work in process.
As control transfers over time, revenue is recognised based on the extent of progress towards
completion of the performance obligation. The selection of the method to measure progress
towards completion requires judgement and is based on the nature of the services provided.
Revenue is recognised on a percentage of costs basis, calculated using the proportion of the total
estimated costs incurred to date. Percentage of completion is used to recognise the transfer of
control of services provided as these services are not provided evenly throughout the testing cycle
and involve varying degrees of effort during the contract term.
Losses on contracts are recognised in the period in which the loss first becomes foreseeable.
Contract losses are determined to be the amount by which estimated total costs of the contract
exceed the estimated total revenue that will be generated.
In Assessments contracts driven primarily by transactions directly to end users, Pearson’s main
obligation to the customer involves test delivery and scoring. Test delivery and scoring are defined
as a single performance obligation delivered over time whether the test is subsequently manually
scored or digitally scored on the day of the assessment. Customers may also purchase print and
digital supplemental materials. Print products in this revenue stream are recognised at a point in
time when control passes to the customer upon shipment. Recognition of digital revenue will occur
based on the extent of Pearson’s ongoing hosting obligation.
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3. Revenue from contracts with customers continued
Services
Revenue is primarily generated from multi-year contractual arrangements related to large-scale
educational service delivery to academic institutions, such as schools and higher education
universities. Under these arrangements, while an agreement may span multiple years, the contract
duration has been determined to be each academic period based on the structure of contracts,
including clauses regarding termination. While in some cases the customer may have the ability
to terminate during the term for convenience, significant financial or qualitative barriers exist
limiting the potential for such terminations in the middle of an academic period. The academic
period for this customer base is normally an academic year for schools and a semester for higher
education universities.
Within each academic period, a variety of services are provided such as programme development,
student acquisition, education technology and student support services. These services are not
distinct in the context of the customer contract as Pearson provides an integrated managed service
offering and these activities are accounted for together as a comprehensive performance obligation.
Where Services are provided to university customers, volume and transaction price are fixed at the
start of the semester. Where Services are provided to school customers, the transaction price may
contain both fixed and variable amounts which require estimation during the academic period.
Estimation is required where consideration is based upon average enrolments or other metrics
which are not known at the start of the academic year. Variable consideration is measured using
the expected value method. Historical experience, current trends, local circumstances and customer-
specific funding formulas are considered in estimating and constraining variable consideration.
To the extent that a higher degree of uncertainty exists regarding variable consideration, these
amounts are excluded from the transaction price and recognised when the uncertainty is
reasonably removed.
Customer payments are generally defined in the contract as occurring shortly after invoicing. Where
there is a longer payment term offered to a customer through a payment schedule, payment terms
are within 12 months and the Group has elected to use the practical expedient available in IFRS 15
and not identify a significant financing component on these transactions.
Revenue is recognised for Service contracts over time as the customer is benefiting as performance
takes place through a continuous transfer of control to the customer. This continuous transfer of
control to the customer is supported by clauses in the contracts which may allow the customer to
terminate for convenience, compensate for work performed to date, and take possession of work
in process.
As control transfers over time, revenue is recognised based on the extent of progress towards
completion of the performance obligation. The selection of the method to measure progress
towards completion requires judgement and is based on the nature of the products or services
provided. Within the comprehensive service obligation, the timing of services occurs relatively evenly
over each academic period and, as such, time elapsed is used to recognise the transfer of control to
the customer on a straight-line basis.
Losses on contracts are recognised in the period in which the loss first becomes foreseeable.
Contract losses are determined to be the amount by which estimated total costs of the contract
exceed the estimated total revenue that will be generated.
In cases of optional or add-on purchases, institutions may purchase physical goods priced at their
standalone value, which are accounted for separately and recognised at the point in time when
control passes to the customer upon shipment.
b. Disaggregation of revenue
The tables in notes 2 and 3 show revenue from contracts with customers disaggregated by operating
segment, geography and revenue stream. These disaggregation categories are appropriate as they
represent the key groupings used in managing and evaluating underlying performance of each of the
businesses. The categories also reflect groups of similar types of transactional characteristics, among
similar customers, with similar accounting conclusions.
c. Contract balances
Transactions within the Courseware revenue stream generally entail customer billings at or near the
contract’s inception and accordingly Courseware deferred income balances are primarily related to
subscription performance obligations to be delivered over time.
Transactions within the Assessments and Services revenue streams generally entail customer billings
over time based on periodic intervals, progress towards milestones or enrolment census dates.
As the performance obligations within these arrangements are delivered over time, the extent of
accrued income or deferred income will ultimately depend upon the difference between revenue
recognised and billings to date.
Refer to note 22 for opening and closing balances of accrued income. Refer to note 24 for opening
and closing balances of deferred income. Revenue recognised during the period from changes in
deferred income was driven primarily by the release of revenue over time from digital subscriptions.
d. Contract costs
The Group capitalises incremental costs to obtain contracts with customers where it is expected
these costs will be recoverable. Incremental costs to obtain contracts with customers are considered
those which would not have been incurred if the contract had not been obtained. For the Group,
these costs relate primarily to sales commissions and royalty payments. The Group has elected
to use the practical expedient as allowable by IFRS 15 whereby such costs will be expensed as
incurred where the expected amortisation period is one year or less. Where the amortisation period
is greater than one year, these costs are amortised over the contract term on a systematic basis
consistent with the transfer of the underlying goods and services within the contract to which these
costs relate, which will generally be on a rateable basis.
The Group does not recognise any material costs to fulfil contracts with customers as these types of
activities are governed by other accounting standards.
Notes to the consolidated financial statements continued
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e. Remaining transaction price
The below table depicts the remaining transaction price on unsatisfied or partially unsatisfied performance obligations from contracts with customers.
2024
Total
remaining
Deferred Committed transaction 2027
All figures in £ millions Sales income sales
price
2025
2026
and later
Courseware
Products transferred at a point in time
429
Products and services transferred over time
626
94
94
50
17
27
Assessments
Products transferred at a point in time
200
1
1
1
Products and services transferred over time
1,711
273
253
526
469
56
1
Services
Products transferred at a point in time
35
Products and services transferred over time – subscriptions
533
7
7
7
Products and services transferred over time – other
18
16
232
248
248
Total
3,552
391
485
876
775
73
28
2023
Total
remaining
Deferred Committed transaction 2026
All figures in £ millions Sales income sales
price
2024
2025
and later
Courseware
Products transferred at a point in time
457
Products and services transferred over time
630
78
78
38
15
25
Assessments
Products transferred at a point in time
208
1
1
1
Products and services transferred over time
1,658
261
332
593
496
94
3
Services
Products transferred at a point in time
35
Products and services transferred over time – subscriptions
660
12
12
11
1
Products and services transferred over time – other
26
16
234
250
250
Total
3,674
368
566
934
796
110
28
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3. Revenue from contracts with customers continued
e. Remaining transaction price continued
All figures in £ millions
2022
Total
remaining
Deferred Committed transaction 2025
Sales income sales
price
2023
2024
and later
Courseware
Products transferred at a point in time
626
1
1
1
Products and services transferred over time
640
95
95
56
14
25
Assessments
Products transferred at a point in time
188
Products and services transferred over time
1,470
262
472
734
524
206
4
Services
Products transferred at a point in time
29
Products and services transferred over time – subscriptions
351
20
7
27
27
Products and services transferred over time – other
537
22
225
247
247
Total
3,841
400
704
1,104
855
220
29
Committed sales amounts are equal to the transaction price from contracts with customers, excluding those amounts previously recognised as revenue and amounts currently recognised in deferred
income. The total of committed sales and deferred income is equal to the remaining transaction price. Time bands stated above represent the expected timing of when the remaining transaction price will be
recognised as revenue.
Notes to the consolidated financial statements continued
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4. Operating expenses
All figures in £ millions
2024
2023
2022
By function:
Cost of goods sold
1,741
1,839
2,046
Operating expenses
Distribution costs
43
47
61
Selling, marketing and product development costs
510
549
564
Administrative and other expenses
754
767
823
Reorganisation costs
(2)
150
Other income
(40)
(41)
(49)
Total net operating expenses
1,265
1,322
1,549
Other net gains and losses
7
16
(24)
Total
3,013
3,177
3,571
Other income includes freight income and sublet income. Included in administrative and other
expenses are research and efficacy costs of £6m (2023: £8m; 2022: £10m). Costs capitalised relate
primarily to employee costs.
Other net gains and losses in 2024 relate to costs related to prior year acquisitions and disposals,
partially offset by a gain on the partial disposal of our investment in an associate. In 2023, other net
gains and losses relate to the gain on the disposal of the Pearson Online Learning Services business
and gains related to the release of accruals and a provision related to historical acquisitions, offset
by losses on the disposal of Pearson College and costs related to current and prior year disposals
and acquisitions. Other net gains in 2022, largely relate to the gain on the sales of certain businesses
and a gain arising on a decrease in the deferred consideration payable on prior year acquisitions,
offset by costs related to disposals and acquisitions.
In 2024, the costs of major reorganisation relate to a release of £2m for amounts previously
accrued that are no longer required. In 2023, there are no costs of major reorganisation. In 2022,
the reorganisation costs of £150m mainly related to staff redundancies and impairment of right-of-
use property assets. The 2022 charge includes the impact of updated assumptions related to the
recoverability of right-of-use assets made in 2021. In 2023, charges of £11m relating to impairments
of property assets arising from the impact of updates to assumptions made during the 2022 and
2021 reorganisation programmes are included within administrative and other expenses.
All figures in £ millions
Notes
2024
2023
2022
By nature:
Royalties expensed
162
164
194
Other product costs
371
393
412
Employee benefit expense
5
1,411
1,467
1,605
Contract labour
56
70
73
Employee-related expense
53
60
52
Promotional costs
113
146
268
Depreciation and impairment of property, plant
and equipment and investment property and
assets held for sale
10
77
90
136
Amortisation and impairment of intangible
assets – product development
20
291
284
303
Amortisation and impairment of intangible
assets – software
11
117
123
125
Amortisation and impairment of intangible
assets – other
11
41
46
54
Property and facilities
70
82
102
Technology and communications
215
215
221
Professional and outsourced services
395
443
501
Other general and administrative costs
72
43
76
Costs capitalised
(398)
(424)
(478)
Other net gains and losses
7
16
(24)
Other income
(40)
(41)
(49)
Total
3,013
3,177
3,571
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4. Operating expenses continued
During the year the Group obtained the following services from the Group’s auditors:
All figures in £ millions
2024
2023
2022
The audit of parent company and consolidated financial
statements
7
8
6
The audit of the company’s subsidiaries
2
2
1
Total audit fees*
9
10
7
Audit-related and other assurance services
Other non-audit services
Total other services
Total non-audit services
Total
9
10
7
Reconciliation between audit and non-audit service fees is shown below:
All figures in £ millions
2024
2023
2022
Group audit fees including fees for attestation under section
404 of the Sarbanes-Oxley Act
9
10
7
Non-audit fees
Total
9
10
7
* Includes fees in connection with the interim review, preliminary announcement and elements of the controls audit required under
Section 404 of the Sarbanes Oxley Act. In total this amounted to £1m in each of the years presented.
In 2024, 2023 and 2022, the external auditor performed several permitted non-audit services. In all
years the fees rounded to £nil.
5. Employee information
All figures in £ millions
Notes
2024
2023
2022
Employee benefit expense
Wages and salaries (including termination costs)
1,188
1,252
1,382
Social security costs
100
107
113
Share-based payment costs
26
42
37
35
Retirement benefits – defined contribution plans
25
41
45
46
Retirement benefits – defined benefit plans
25
40
26
29
Total
1,411
1,467
1,605
An additional £2m of share-based payment costs (2023: £3m; 2022: £3m) in respect of remuneration
for post-acquisition services for recent acquisitions is included in other net gains and losses in the
income statement.
The details of the emoluments of the Directors of Pearson plc are shown in the report on Directors’
remuneration.
Average number employed
2024
2023
2022
Employee numbers
UK
2,798
3,045
3,244
Other European countries
681
633
809
US
9,258
10,125
11,357
Canada
315
398
522
Asia Pacific
3,111
3,257
3,369
Other countries
861
902
1,137
Total
17,024
18,360
20,438
Notes to the consolidated financial statements continued
Annual report and accounts 2024 Pearson plc 174
Strategic report Governance report Financial statements Other information
6. Net finance costs
All figures in £ millions
Notes
2024
2023
2022
Interest payable on financial liabilities at
amortised cost and associated derivatives
(48)
(34)
(32)
Interest on lease liabilities
35
(22)
(23)
(25)
Interest on deferred and contingent
consideration
(2)
(4)
(5)
Fair value movements on investments held at
fair value
15
(11)
Net foreign exchange losses
(3)
Interest on provisions for uncertain tax positions
(7)
(7)
Fair value movement on derivatives
(19)
(20)
(2)
Finance costs
(112)
(81)
(71)
Interest receivable on financial assets at
amortised cost
25
16
18
Interest on lease receivables
35
4
4
5
Net finance income in respect of retirement
benefits
25
21
26
9
Fair value movements on investments held at
fair value
15
13
28
Net foreign exchange gains
3
1
Interest on provisions for uncertain tax positions
5
4
35
Fair value movement on derivatives
26
10
27
Finance income
81
76
123
Net finance (costs)/income
(31)
(5)
52
Net movement in the fair value of hedges is further explained in note 16. Derivatives not in a hedge
relationship include fair value movements in the interest rate and cross-currency interest rate swaps.
7. Income tax
All figures in £ millions
Notes
2024
2023
2022
Current tax
Charge in respect of current year
(132)
(105)
(127)
Adjustments in respect of prior years
60
20
18
Total current tax charge
(72)
(85)
(109)
Deferred tax
In respect of temporary differences
8
(11)
29
Other adjustments in respect of prior years
(11)
(17)
1
Total deferred tax credit/(charge)
13
(3)
(28)
30
Total tax charge
(75)
(113)
(79)
The adjustments in respect of prior years in 2024 is primarily driven by the State Aid provision
release (see page 176 for further details), with 2024 and 2023 also being impacted by revising the
previous year’s reported tax provision to reflect the tax returns subsequently filed. In 2022, the
difference is primarily due to movements in provisions for tax uncertainties. This results in a change
between deferred and current tax as well as an absolute benefit to the total tax charge.
The tax on the Group’s profit before tax differs from the theoretical amount that would arise using
the UK tax rate as follows:
All figures in £ millions
2024
2023
2022
Profit before tax
510
493
323
Tax calculated at UK rate (2024: 25%; 2023: 23.5%;
2022: 19%)
(127)
(116)
(62)
Effect of overseas tax rates
(1)
(1)
(12)
Effect of UK rate change
(1)
3
Net expense not subject to tax
3
(3)
(9)
Gains and losses on sale of businesses not subject to tax
5
2
Unrecognised tax losses
2
1
3
State Aid provision release
63
Movement in provisions for tax uncertainties – current year
(1)
(2)
(23)
Adjustments in respect of prior years – movement in
provisions for tax uncertainties
(12)
1
13
Adjustments in respect of prior years – other
(2)
3
6
Total tax charge
(75)
(113)
(79)
UK
21
(54)
(41)
Overseas
(96)
(59)
(38)
Total tax charge
(75)
(113)
(79)
Tax rate reflected in earnings
14.7%
23.0%
24.5%
Annual report and accounts 2024 Pearson plc 175
Strategic report Governance report Financial statements Other information
7. Income tax continued
KJ
Key judgements
The application of tax legislation in relation to provisions for uncertain tax positions.
KE
Key areas of estimation
The level of provisions required in relation to uncertain tax positions is complex and each
matter is separately assessed. The estimation of future settlement amounts is based on a
number of factors including the status of the unresolved matter, clarity of legislation, range
of possible outcomes and the statute of limitations.
The movement in provisions for tax uncertainties primarily reflects reassessment of existing
exposures based on currently available information and tax authority correspondence, releases
due to the expiry of relevant statutes of limitation and settlement of certain audits. The current
tax liability of £32m (2023: £32m) includes £35m (2023: £27m) of provisions for tax uncertainties,
whilst the net deferred income tax liability of £11m (2023: £11m) includes £25m (2023: £23m) of
provisions for tax uncertainties, both principally in respect of several matters in the US and the UK.
This includes matters under enquiry from the UK tax authorities with the relevant years being 2019
to 2021, as previously disclosed in note 34 of the 2023 Annual Report.
The Group is currently under audit in several countries, and the timing of any resolution of these
audits is uncertain. In most countries, tax years up to and including 2018 are now statute barred
from examination by tax authorities, however, a balance of £16m relates to certain remaining
open issues. Of the remaining £44m balance, £21m relates to 2019, £9m to 2020, £6m to 2021,
£3m to 2022, £3m to 2023 and £2m to 2024. The tax authorities may take a different view from
management and the final liability may be greater or lower than provided.
Refer to note 34 for details of other uncertain tax positions.
UK legislation in relation to Pillar Two was substantively enacted on 20 June 2023 and is effective
from 1 January 2024. The Group is in scope of this legislation and has performed an assessment
of the Group’s potential exposure to Pillar Two income taxes based on the most recent financial
information available for the constituent entities in the Group. Based on this assessment, the Pillar
Two effective tax rates in most of the jurisdictions in which the Group operates are above 15%.
However, there are a limited number of jurisdictions where the transitional safe harbour relief does
not apply, and the Pillar Two effective tax rate is close to 15%. The Group has concluded that it does
not have a material exposure to Pillar Two income taxes in those jurisdictions. In addition, we note
US President Trump’s Executive Order of 20 January 2025 withdrawing the US from the Pillar Two
agreement; this development does not impact our assessment of Pillar Two for 2024.
The tax benefit/(charge) recognised in other comprehensive income is as follows:
All figures in £ millions
2024
2023
2022
Net exchange differences on translation of
foreign operations
2
4
Fair value gains on other financial assets
1
Remeasurement of retirement benefit obligations
(2)
20
(12)
20
(7)
Notes to the consolidated financial statements continued
Included in net income not subject to tax is the benefit of available tax credits less the impact
of foreign taxes not creditable, the tax impact of share-based payments and other expenses
not deductible.
Factors which may affect future tax charges include changes in tax legislation, transfer
pricing regulations, the level and mix of profitability in different countries, and settlements
with tax authorities.
The State Aid provision release of £63m is a result of the Court of Justice of the European Union
(‘CJEU’) handing down its decision on 19 September 2024 determining that the United Kingdom
controlled foreign company group financing partial exemption (‘FCPE’) did not constitute State Aid.
Previously, on 25 April 2019, the European Commission published its final decision that the UK FCPE
partially constituted State Aid. This decision was appealed by the UK Government, and other parties.
Notwithstanding these appeals, the UK was obliged to recover the deemed unlawful State Aid with
Charging Notices issued in 2021. On 8 June 2022, the EU General Court found in the Commission’s
favour resulting in a further appeal to the CJEU by the UK Government and other parties. As a
consequence of the CJEU’s decision on 19 September 2024, the Commission’s decision was annulled
in full and the judgment of the EU General Court set aside. In light of this, the Group has now fully
released the £63m provision for tax and £5m provision for interest on tax held in relation to this
matter, leaving on the balance sheet a receivable for the £97m tax and £8m interest on tax paid
under the Charging Notices issued by HMRC in 2021. These receivables have been disclosed as
current assets. In addition HMRC Guidance issued to facilitate these pending repayments confirms
that interest will be paid on the tax element of the amounts previously collected and a £9m interest
accrual has also therefore been recorded.
Annual report and accounts 2024 Pearson plc 176
Strategic report Governance report Financial statements Other information
8. Earnings per share
Basic earnings per share is calculated by dividing the profit or loss attributable to equity
shareholders of the company (earnings) by the weighted average number of ordinary shares in issue
during the year, excluding ordinary shares purchased by the company and held as treasury shares.
Diluted earnings per share is calculated by adjusting the weighted average number of ordinary
shares to take account of all dilutive potential ordinary shares and adjusting the profit attributable, if
applicable, to account for any tax consequences that might arise from conversion of those shares.
Certain contingently issuable shares vested on 31 December 2023 and 31 December 2022 but had
not yet been issued. These shares were considered dilutive but did not materially impact basic EPS.
All figures in £ millions
2024
2023
2022
Earnings for the year
435
380
244
Non-controlling interest
(1)
(2)
(2)
Earnings attributable to equity shareholders
434
378
242
Weighted average number of shares (millions)
673.0
711.5
738.1
Effect of dilutive share options (millions)
11.0
5.8
3.9
Weighted average number of shares (millions) for diluted
earnings
684.0
717.3
742.0
Earnings per share (in pence per share)
Basic
64.5p
53.1p
32.8p
Diluted
63.5p
52.7p
32.6p
9. Dividends
All figures in £ millions
2024
2023
2022
Final paid in respect of prior year 15.7p (2023: 14.9p;
2022: 14.2p)
107
106
107
Interim paid in respect of current year 7.4p (2023: 7.0p;
2022: 6.6p)
49
49
49
156
155
156
The Directors are proposing a final dividend in respect of the financial year ended 31 December
2024 of 16.6p per equity share which will absorb an estimated £111m of shareholders’ funds. It will
be paid on 9 May 2025 to shareholders who are on the register of members on 21 March 2025.
These financial statements do not reflect this dividend as a liability.
10. Property, plant and equipment and investment property
Owned assets
Assets in
Investment Right-of-use Land and Plant and the course of
All figures in £ millions property assets buildings equipment construction Total
Cost
At 1 January 2023
190
359
178
257
22
1,006
Exchange differences
(14)
(9)
(11)
(1)
(35)
Additions
24
27
6
24
81
Disposals of businesses
(see note 31)
(4)
(3)
(2)
(9)
Disposals and retirements
(30)
(10)
(36)
(76)
Reclassifications
and transfers
10
24
(34)
At 31 December 2023
214
342
165
237
9
967
Exchange differences
2
1
1
1
5
Additions
7
39
4
27
77
Disposals of businesses
(note 31)
Disposals and retirements
(33)
(22)
(84)
(139)
Reclassifications and
transfers
7
21
(28)
At 31 December 2024
221
350
151
179
9
910
Annual report and accounts 2024 Pearson plc 177
10. Property, plant and equipment and investment property
continued
Owned assets
Investment Right-of-use Assets in
All figures in £ millions property assets Land and Plant and the course of Total
buildings equipment construction
Depreciation and
impairment
At 1 January 2023
(130)
(234)
(133)
(199)
(696)
Exchange differences
12
6
10
28
Charge for the year
(5)
(39)
(10)
(25)
(79)
Disposals of businesses
(note 31)
2
2
4
Disposals and retirements
29
10
35
74
Reclassifications
and transfers
Impairment
(2)
(2)
At 31 December 2023
(135)
(234)
(125)
(177)
(671)
Exchange differences
(2)
(2)
(2)
(6)
Charge for the year
(8)
(35)
(8)
(25)
(76)
Disposals of businesses
(note 31)
Disposals and retirements
32
22
83
137
Reclassifications
and transfers
Impairment
(1)
(1)
At 31 December 2024
(144)
(239)
(113)
(121)
(617)
Carrying amounts
At 1 January 2023
60
125
45
58
22
310
At 31 December 2023
79
108
40
60
9
296
At 31 December 2024
77
111
38
58
9
293
Depreciation expense of £42m (2023: £40m; 2022: £45m) has been included in the income
statement in cost of goods sold and £34m (2023: £39m; 2022: £45m) in operating expenses. The
impairment charge of £1m (2023: £2m; 2022: £46m) has been included within operating expenses
within the income statement.
Property, plant and equipment (including investment property) assets are assessed for impairment
triggers annually or when triggering events occur. In 2024, there were impairment charges of
£1m (2023: £11m) in respect of property assets including £nil (2023: £9m) in relation to property
assets which are classified as assets held for sale. The recoverability of certain of the Group’s right-
of-use assets is now based on the Group’s ability to sublease vacant space. This involves the use
of assumptions related to future subleases including the achievable rent, lease start dates, lease
incentives such as rent free periods and the discount rate applied. Should the future sublease
outcomes be more or less favourable than the assumptions used by management, this could result in
additional impairment charges or reversals of impairment charges.
In 2024, total additions to right-of-use-assets are £46m (2023: £42m) including £7m (2023: £15m) in
respect of investment property.
Investment property
Buildings, or portions of buildings, that are no longer occupied by the Group and are held for
operating lease rental are classified as investment property. Investment property includes both
right-of-use assets and owned assets. The Group recognised rental income of £9m (2023: £6m; 2022
£3m) in relation to properties classified as investment property. Investment property is measured
using the cost model. As a result of recent impairments, the fair value of investment property is
equal to the carrying value. The fair value of investment property has been determined using a
discounted cash flow model. The valuation model is internally generated but uses inputs from
external, independent property valuers, having appropriate recognised professional qualifications
and recent experience in the location and category of the property being valued. The valuations
require the application of judgement and involve the use of known inputs for existing contracted
subleases as well as assumptions related to future potential subleases including the achievable
rent, lease start dates, lease incentives such as rent free periods and the discount rate applied.
The fair value measurement of investment properties has been classified as level 3 within the fair
value hierarchy based on the inputs and valuation technique used. Should the future sublease
outcomes be more or less favourable than the assumptions used by management, this could result
in additional impairment charges or reversals of impairment charges.
Notes to the consolidated financial statements continued
Strategic report Governance report Financial statements Other information
Annual report and accounts 2024 Pearson plc 178
11. Intangible assets
Acquired
customer lists, Acquired Acquired Other
contracts and trademarks publishing intangibles
All figures in £ millions
Goodwill
Software
relationships and brands rights
acquired
Total
Cost
At 1 January 2023
2,480
1,115
838
186
103
430
5,152
Exchange differences
(107)
(40)
(42)
(5)
(3)
(12)
(209)
Additions – internal
development
96
96
Additions – purchased
Disposals and
retirements
(18)
(1)
(3)
(22)
Acquisition of business
(note 30)
61
82
6
29
178
Disposal of businesses
(note 31)
(15)
(298)
(2)
(315)
Transfers
(1)
(1)
At 31 December 2023
2,434
1,137
580
184
100
444
4,879
Exchange differences
2
12
6
(7)
(20)
(7)
Additions – internal
development
91
91
Additions – purchased
Disposals and
retirements
(89)
(1)
(5)
(95)
Acquisition of business
(note 30)
1
1
2
Disposal of businesses
(note 31)
Transfers
(5)
(5)
At 31 December 2024
2,437
1,146
586
176
100
420
4,865
Acquired
customer lists, Acquired Acquired Other
contracts and trademarks publishing intangibles
All figures in £ millions
Goodwill
Software
relationships and brands rights
acquired
Total
Amortisation and
impairment
At 1 January 2023
(693)
(698)
(155)
(101)
(328)
(1,975)
Exchange differences
24
31
4
3
9
71
Charge for the year
(123)
(19)
(7)
(1)
(19)
(169)
Disposals and
retirements
18
1
3
22
Disposal of businesses
(note 31)
8
252
2
262
Transfers
1
1
At 31 December 2023
(765)
(434)
(155)
(99)
(335)
(1,788)
Exchange differences
(8)
(6)
7
18
11
Charge for the year
(117)
(17)
(6)
(18)
(158)
Disposals and
retirements
89
1
5
95
Disposal of businesses
(note 31)
Transfers
1
1
At 31 December 2024
(800)
(457)
(153)
(99)
(330)
(1,839)
Carrying amounts
At 1 January 2023
2,480
422
140
31
2
102
3,177
At 31 December 2023
2,434
372
146
29
1
109
3,091
At 31 December 2024
2,437
346
129
23
1
90
3,026
Strategic report Governance report Financial statements Other information
Annual report and accounts 2024 Pearson plc 179
11. Intangible assets continued
Software and acquired intangible assets
Acquired intangible assets are valued separately for each acquisition. For material business
combinations, the valuation is determined with the support of a third-party specialist. The primary
method of valuation used is the discounted cash flow method. Acquired intangibles are amortised
either on a straight line basis or using an amortisation profile based on the projected cash flows
underlying the acquisition date valuation of the intangible asset, which generally results in a larger
proportion of amortisation being recognised in the early years of the asset’s life, depending
on the individual asset. The Group keeps the expected pattern of consumption under review. Other
intangibles acquired includes technology.
Amortisation of £40m (2023: £37m; 2022: £32m) is included in the income statement in cost of
goods sold and £118m (2023: £132m; 2022: £147m) in operating expenses. Impairment charges of
£nil (2023: £nil; 2022: £nil) are included in operating expenses within the income statement.
The range of useful economic lives for each major class of intangible asset (excluding goodwill and
software) is shown below:
At 31 December 2024
Useful economic life
Class of intangible asset
Acquired customer lists, contracts and relationships
3-20 years
Acquired trademarks and brands
2-20 years
Acquired publishing rights
5-20 years
Other intangibles acquired
2-20 years
The expected amortisation profile of acquired intangible assets is shown below:
At 31 December 2024
One to Six to Eleven to Sixteen to
All figures in £ millions five years ten years fifteen years
twenty years
Total
Class of intangible asset
Acquired customer lists, contracts
and relationships
63
38
24
4
129
Acquired trademarks and brands
18
5
23
Acquired publishing rights
1
1
Other intangibles acquired
73
11
6
90
Impairment tests for cash-generating units (CGUs) containing goodwill
Impairment tests have been carried out as described below. Goodwill was allocated to CGUs, or an
aggregation of CGUs, where goodwill could not be reasonably allocated to individual business units.
Impairment reviews were conducted on these aggregated CGUs as follows:
2024 2023
All figures in £ millions Goodwill Goodwill
Assessment & Qualifications
1,369
1,355
Virtual Learning
426
419
English Language Learning
246
255
Workforce Skills
330
337
Higher Education
66
68
Total
2,437
2,434
Goodwill is tested at least annually for impairment. The recoverable amount of each aggregated
CGU is based on the higher of value in use and fair value less costs of disposal. The impairment
assessment is based on value in use. Other than goodwill there are no intangible assets with
indefinite lives. No impairments of goodwill were recorded in 2024 or 2023.
Determination of CGUs and reallocation of goodwill
Pearson identifies its CGUs based on its operating model and how data is collected and
reviewed for management reporting and strategic planning purposes in accordance with IAS
36 ‘Impairment of Assets’. The CGUs and CGU aggregations reflect the level at which goodwill is
monitored by management.
In 2023, business disposals resulted in the disposal of £53m of intangible assets (see note 31 for
further details). A relative value method was used to allocate goodwill to the disposed business in
the Virtual Learning CGU aggregation. The result of this was that no goodwill was allocated to the
disposed business.
Key assumptions
For the purpose of estimating the value in use of the CGUs, management has used an income
approach based on present value techniques. The calculations for all CGUs use cash flow projections
based on financial budgets approved by the Board covering a five-year period.
The key assumptions used by management in the value in use calculations were:
Discount rates – The discount rates are based on the Group’s weighted average cost of capital,
where the cost of equity is calculated based on the risk-free rate of government bonds, adjusted
for a risk premium to reflect the increased risk in investing in equities. Where CGUs cover multiple
territories, a blended risk-free rate is used. Base discount rates were assessed as reflecting
underlying economic conditions, and so no further risk premiums were considered necessary. The
average pre-tax discount rates range from 10.8% to 13.2% (2023: pre-tax 10.4% to 13.0%).
Notes to the consolidated financial statements continued
Strategic report Governance report Financial statements Other information
Annual report and accounts 2024 Pearson plc 180
Perpetuity growth rates – The perpetuity growth rates are based on inflation trends. A perpetuity
growth rate of 2% (2023: 2%) was used for cash flows subsequent to the approved budget period for
CGUs operating primarily in mature markets. This perpetuity growth rate is a conservative rate and
is considered to be lower than the long-term historical growth rates of the underlying territories in
which the CGU operates and the long-term growth rate prospects of the sectors in which the CGU
operates. A blended growth rate of 3.5% (2023: 3.5%) was used for cash flows subsequent to the
approved budget period for English Language Learning which has a higher exposure to emerging
markets with higher inflation. This geographically blended growth rate is generally in line with the
long-term historical growth rates in those markets.
The key assumptions used by management in setting the financial budgets were as follows:
Forecast sales growth rates – Forecast sales growth rates are based on past experience adjusted
for the strategic direction and near-term investment priorities within each CGU. Key assumptions
include growth in English Language Learning and Workforce Skills – due to product-led share gains
and contribution from recent acquisitions, continued growth in Higher Education, growth in Virtual
Learning – albeit impacted by school churn in Virtual Schools in the short term, and steady growth
in Assessments and Qualifications. The sales forecasts use average nominal growth rates of low-mid
single digits for mature businesses in mature markets and double digit growth where there has been
significant organic and/or inorganic investment.
Operating profits – Operating profits are forecast based on historical experience of operating
margins, adjusted for the impact of changes to product costs, strategic developments and new
business cases to the extent they have been formally approved prior to the balance sheet date.
Management applies judgement in allocating corporate costs on a reasonable and consistent basis
in order to determine operating profit at a CGU level.
Management have considered the impact of climate change risks (including physical and transition
risks and the costs associated with achieving the Group’s net zero commitment) and are satisfied
that any related costs will not materially impact the Group’s cash flow projections or impairment
judgements at 31 December 2024.
The table below shows the key assumptions used by management in the value in use calculations.
2024
2023
Perpetuity Perpetuity
Discount rate
growth rate
Discount rate
growth rate
Assessment & Qualifications
11.0%
2.0%
10.8%
2.0%
Virtual Learning
10.9%
2.0%
11.0%
2.0%
English Language Learning
13.2%
3.5%
13.0%
3.5%
Workforce Skills
10.8%
2.0%
10.4%
2.0%
Higher Education
10.8%
2.0%
10.7%
2.0%
Sensitivities
Impairment testing for the year ended 31 December 2024 did not find any of the CGUs to be
sensitive to reasonably possible changes in key assumptions.
12. Investments in joint ventures and associates
The amounts recognised in the balance sheet are as follows:
All figures in £ millions
2024
2023
Associates
12
22
Total
12
22
The amounts recognised in the income statement for the year ended 31 December 2024 were £2m
(2023: £1m; 2022: £1m).
The Group has no material associates or joint ventures. The largest associate is a 49% interest in The
Egyptian International Publishing Company-Longman, which had a carrying value of £9m as at 31
December 2024 (2023: £13m).
During 2024, the Group sold part of its investment in its associate, Academy of Pop, for £4m,
resulting in a gain of £2m. The remaining stake is now classified as a financial investment.
Other than the £5m payment in respect of Academy of Pop in 2023 disclosed in note 36, there were
no material transactions with associates or joint ventures during 2024 or 2023.
13. Deferred income tax
All figures in £ millions
2024
2023
Deferred income tax assets
52
35
Deferred income tax liabilities
(63)
(46)
Net deferred income tax liability
(11)
(11)
Substantially all of the deferred income tax assets are expected to be recovered after more than
one year. See note 7 for details of provisions for tax uncertainties held within deferred tax.
Deferred income tax assets and liabilities shall be offset when there is a legally enforceable right to
offset current income tax assets with current income tax liabilities and where the deferred income
taxes relate to the same fiscal authority.
Strategic report Governance report Financial statements Other information
Annual report and accounts 2024 Pearson plc 181
13. Deferred income tax continued
At 31 December 2024, the Group has gross tax losses for which no deferred tax asset is recognised
of £965m (2023: £1,029m). The expiry date and key geographic split of these losses is set out in the
following table.
Gross
Tax effected
Year ended
31 December 2024
UK
US
Other
Total
UK
US
Other
Total
Tax losses expiring:
Within 10 years
443
21
464
92
5
97
Within 10-20 years
135
135
7
7
Available indefinitely
167
38
161
366
42
2
52
96
Total
167
616
182
965
42
101
57
200
Gross
Tax effected
Year ended
31 December 2023
UK
US
Other
Total
UK
US
Other
Total
Tax losses expiring:
Within 10 years
437
34
471
91
9
100
Within 10-20 years
143
143
7
7
Available indefinitely
168
48
199
415
42
2
65
109
Total
168
628
233
1,029
42
100
74
216
The decrease in unrecognised tax losses in Other is principally due to the increased recognition of
tax losses in Brazil during the period, as well as the expiry of tax losses in Japan and the impact of
foreign exchange movements. Other unrecognised tax losses includes £116m gross (2023: £155m)
and £39m tax effected (2023: £53m) relating to Brazil.
Other gross deductible temporary differences for which no deferred tax asset is recognised total
£194m (2023: £201m). This includes £188m (2023: £196m) in respect of interest limitations. The
amount of temporary differences associated with subsidiaries for which no deferred tax has been
provided totals £290m (2023: £268m).
Deferred income tax assets of £9m (2023: £18m) have been recognised in countries that reported
a tax loss in either the current or preceding year. This primarily arises in respect of tax losses in
Australia and Argentina. It is considered more likely than not that there will be sufficient future
taxable profits to realise these assets.
The recognition of the deferred income tax assets is supported by management’s forecasts of the
future profitability of the relevant countries. In some cases deferred income tax assets are forecast
to be recovered through taxable profits over a period that exceeds five years. Management consider
these forecasts are sufficiently reliable to support the recovery of the assets. Where there are
insufficient forecasts of future profits, deferred income tax assets have not been recognised.
The movement in deferred income tax assets and liabilities during the year is as follows:
Accruals Retirement Goodwill
Trading and other benefit Deferred and Interest
All figures in £ millions losses provisions obligations revenue intangibles
limitations
Other
Total
Deferred income tax
assets/(liabilities)
At 1 January 2023
130
67
(127)
63
(206)
55
38
20
Exchange differences
(1)
(3)
(1)
(3)
9
(2)
1
Acquisitions
and disposals of
subsidiaries
(3)
6
(26)
(23)
Income statement
benefit/(charge)
(25)
(11)
(6)
(17)
71
(19)
(21)
(28)
Tax charge in
OCI/equity
20
20
At 31 December 2023
101
59
(114)
43
(152)
34
18
(11)
Exchange differences
(2)
(1)
(3)
Acquisitions
and disposals of
subsidiaries
Income statement
benefit/(charge)
(23)
(2)
3
2
29
(16)
4
(3)
Tax charge in
OCI/equity
7
(2)
1
6
At 31 December 2024
76
64
(113)
45
(123)
18
22
(11)
Included within accruals and other provisions is an amount of £23m in respect of share based
payments. Other deferred income tax items include temporary differences in respect of right-of-use
assets (deferred tax asset of £47m, with an offsetting deferred tax liability of £37m), and accelerated
capital allowances of £11m.
Notes to the consolidated financial statements continued
Strategic report Governance report Financial statements Other information
Annual report and accounts 2024 Pearson plc 182
14. Classification of financial instruments
The accounting classification of each class of the Group’s financial assets, and their carrying values, is as follows:
2024
2023
Fair value
Amortised cost
Fair value
Amortised cost
Fair value Fair value
through other Fair value Fair value Total through other Fair value Fair value Total
comprehensive through profit – hedging Financial carrying comprehensive through profit – hedging carrying
All figures in £ millions
Notes
income and loss instrument assets value income and loss
instrument
Financial assets
value
Investments in listed and unlisted securities
15
28
113
141
23
120
143
Cash and cash equivalents
17
62
481
543
31
281
312
Derivative financial instruments
16
30
21
51
1
47
48
Trade receivables
22
614
614
695
695
Contract assets - unbilled
22
71
71
Investment in finance lease receivable
22
83
83
100
100
Other receivable
12
12
12
12
Total financial assets
28
217
21
1,249
1,515
23
152
47
1,088
1,310
The carrying value of the Group’s financial assets is equal to, or approximately equal to, the market value. The other receivable relates to the contingent consideration receivable on the disposal of POLS.
The accounting classification of each class of the Group’s financial liabilities, together with their carrying values and market values, is as follows:
2024
2023
Amortised
Fair value cost
Fair value
Amortised cost
Fair value Fair value Other Total Fair value Fair value Other Total Total
through profit – hedging financial Total market through profit – hedging financial carrying market
All figures in £ millions
Notes
and loss instrument liabilities carrying value value and loss instrument liabilities value value
Derivative financial instruments
16
(10)
(48)
(58)
(58)
(7)
(36)
(43)
(43)
Trade payables
24
(273)
(273)
(273)
(317)
(317)
(317)
Deferred and contingent consideration
24
(1)
(21)
(22)
(22)
(57)
(57)
(57)
Borrowings due within one year
18
(315)
(315)
(312)
(67)
(67)
(67)
Borrowings due after more than one year
18
(1,157)
(1,157)
(1,123)
(1,094)
(1,094)
(1,062)
Total financial liabilities
(11)
(48)
(1,766)
(1,825)
(1,788)
(64)
(36)
(1,478)
(1,578)
(1,546)
Strategic report Governance report Financial statements Other information
Annual report and accounts 2024 Pearson plc 183
14. Classification of financial instruments continued
Fair value measurement
Financial instruments that are measured subsequently to initial recognition at fair value are grouped
into levels 1 to 3, based on the degree to which the fair value is observable, as follows:
Level 1 fair value measurements are those derived from unadjusted quoted prices in active markets
for identical assets or liabilities. The Group’s bonds valued at £918m (2023: £611m) and money
market funds of £62m (2023: £31m) included within cash and cash equivalents, and listed securities
of £6m (2023: £nil) are classified as level 1.
Level 2 fair value measurements are those derived from inputs, other than quoted prices included
within level 1, that are observable for the asset or liability, either directly (as prices) or indirectly
(derived from prices). The Group’s derivative assets valued at £51m (2023: £48m) and derivative
liabilities valued at £58m (2023: £43m) are classified as level 2.
Level 3 fair value measurements are those derived from valuation techniques that include inputs
for the asset or liability that are not based on observable market data (unobservable inputs).
The Group’s investments in unlisted securities are valued at £135m (2023: £143m), contingent
consideration of £1m (2023: £57m) and the other receivable of £12m (2023: £12m) are classified as
level 3.
The movements in fair values of level 3 financial assets measured at fair value are shown in the
table below:
2024
2023
Investments
Other in unlisted
All figures in £ millions receivable
securities
Total
Total
At 1 January
12
143
155
136
Exchange differences
2
2
(5)
Acquisition of investments and other receivable
9
9
20
Repayments
(3)
Disposal of investments
(7)
Reclassification out of level 3
(6)
(6)
Fair value movements – OCI
(2)
(2)
1
Fair value movements – income statement
(11)
(11)
13
At 31 December
12
135
147
155
The fair value of the investments in unlisted securities is determined by reference to the financial
performance of the underlying asset, recent funding rounds and amounts realised on the sale of
similar assets. During the year, one of the investments held was listed, and therefore the investment
of £6m was reclassified out of level 3 and into level 1.
The other receivable relates to £12m (2023: £12m) in respect of the contingent consideration
receivable for the sale of the POLS business, which comprises a 27.5% share of positive adjusted
EBITDA in each calendar year for six years from the date of disposal, and 27.5% of the proceeds
received by the purchaser in relation to any future monetisation event.
The valuation of the contingent consideration receivable has been determined on the basis of
a discounted cash flow model, and valued by a third-party specialist. The key inputs into the
discounted cash flow model are the estimates of adjusted EBITDA for the 6 years from the date of
disposal and the estimate of the valuation of the business thereafter. Reasonably possible changes
in assumptions for the inputs into the model would not have a material impact on the carrying value
of the contingent consideration, and therefore sensitivities have not been disclosed.
The deferred and contingent consideration payable in respect of prior year acquisitions is measured
as the net present value of the expected cash flows. The movement in the fair value of the deferred
and contingent consideration payable is shown in the table below:
All figures in £ millions
2024
2023
At 1 January
(57)
(79)
Exchange differences
3
Acquisitions
(1)
Fair value movements – income statement
(2)
(4)
Repayments
38
23
At 31 December
(22)
(57)
15. Other financial assets
All figures in £ millions
2024
2023
At 1 January
143
133
Exchange differences
2
(5)
Acquisition of investments
9
8
Disposal of investments
(7)
Fair value movements – OCI
(2)
1
Fair value movements – income statement
(11)
13
At 31 December
141
143
Other financial assets are listed and unlisted securities of £141m (2023: £143m), of which £28m
(2023: £23m) are classified at fair value through other comprehensive income (FVOCI), with the
remaining £113m (2023: £120m) mainly relating to investments in funds, being required to be held
at fair value through profit and loss (FVTPL). The assets, which are not held for trading, relate to the
Group’s interests in new and innovative educational ventures across the world. These are strategic
investments and where permitted, the Group made the election to classify such investments as
FVOCI on initial recognition of the assets. None of the investments are individually significant to the
financial statements and therefore sensitivities have not been provided.
During the year, the Group did not dispose of any investments that were classified as FVOCI (2023:
£3m). In 2023, the cumulative loss on disposal was £2m.
Notes to the consolidated financial statements continued
Strategic report Governance report Financial statements Other information
Annual report and accounts 2024 Pearson plc 184
The Group uses a combination of interest rate and cross-currency swaps to convert its €300m
1.375% Euro notes 2025.
Receive Notional
Receive coupon
FX rate
Notional
Pay coupon
€100m
1.375%
GBPEUR: 1.1295
£87m
3.51%
€181m
1.375%
GBPUSD: 1.206
$193m
3.402%
€19m
1.375%
GBPUSD: 1.206
$27m
SOFR +1.36%
To create the synthetic debt positions outlined above, the Group converts €100m to £87m at a rate
of 3.51%. This is not in a hedge relationship. The remaining €200m of its EUR fixed debt is swapped
to EUR floating debt via interest rate swap contracts that are in a designated fair value hedge. The
EUR floating debt is then converted to GBP floating debt via cross-currency swap contracts that
are in a designated fair value hedge. The GBP floating debt is then converted to USD floating debt
through cross-currency swap contracts that are in a designated net investment hedging relationship.
Additionally, the Group uses FX derivatives including forwards, collars, cross-currency swaps and
swaptions to create synthetic USD debt as a hedge of its USD assets and to achieve reasonable
certainty of USD currency conversion rates, in line with the Group’s FX hedging policy. As at
31 December 2024, the Group held FX forwards and swaps with a notional of £690m, with an
additional £180m of collars.
The Group’s portfolio of derivatives is diversified by maturity, counterparty and type. Natural offsets
between transactions within the portfolio and the designation of certain derivatives as hedges
significantly reduce the risk of income statement volatility. The sensitivity of the portfolio to changes
in market rates is set out in note 19.
Fair value hedges
The Group uses interest rate swaps and cross-currency swaps as fair value hedges of the Group’s
euro issued debt.
Interest rate exposure arises from movements in the fair value of the Group’s euro debt attributable
to movements in euro interest rates. The hedged risk is the change in the euro bonds fair value
attributable to interest rate movements. The hedged items are the Group’s euro bonds which are
issued at a fixed rate. The hedging instruments are fixed to floating euro interest rate swaps where
the Group receives fixed interest payments and pays three-month Euribor.
As the critical terms of the interest rate swaps match the bonds, there is an expectation that the
value of the hedging instrument and the value of the hedged item will move equally in the opposite
direction as a result of movements in the zero coupon Euribor curve. Potential sources of hedge
ineffectiveness would be material changes in the credit risk of swap counterparties or a reduction or
modification in the hedge item.
A foreign currency exposure arises from foreign exchange fluctuations on translation of the Group’s
euro debt into GBP. The hedged risk is the risk of changes in the GBP:EUR spot rate that will result
in changes in the value of the euro debt when translated into GBP. The hedged items are a portion
of the Group’s euro bonds. The hedging instruments are floating to floating cross-currency swaps
which mitigates an exposure to the effect of euro strengthening against GBP within the hedge item.
16. Derivative financial instruments and hedge accounting
The Group’s approach to the management of financial risks is set out in note 19. The Group’s
outstanding derivative financial instruments are as follows:
2024
2023
Gross Gross
notional notional
All figures in £ millions
amounts
Assets
Liabilities
amounts
Assets
Liabilities
Interest rate derivatives – in a
fair value hedge relationship
166
(1)
174
(5)
Interest rate derivatives – not in
a hedge relationship
779
22
(6)
356
14
(1)
Cross-currency rate derivatives
– in a hedge relationship
342
21
(32)
352
26
(31)
Cross-currency rate derivatives
– not in a hedge relationship
83
(4)
87
(1)
FX derivatives – in a hedge
relationship
1,049
(15)
420
7
FX derivatives – not in a hedge
relationship
711
8
526
1
(5)
Total
3,130
51
(58)
1,915
48
(43)
Analysed as expiring:
In less than one year
2,505
31
(54)
1,047
16
(5)
Later than one year and not
later than five years
325
3
(1)
868
32
(38)
In greater than five years
300
17
(3)
Total
3,130
51
(58)
1,915
48
(43)
The Group’s treasury policies only allow derivatives to be entered into where the objective is risk
mitigation. These are then designated for hedge accounting using the following criteria:
Where interest rate and cross-currency interest rate swaps are used to convert fixed rate debt to
floating and we expect to receive inflows equal to the fixed rate debt interest, these are classified
as fair value hedges;
Where derivatives are used to create a future foreign currency exposure to provide protection
against currency movements affecting the foreign currency movements of an overseas
investment, these are designated as a net investment hedge;
All other derivatives are not designated in a hedge relationship.
The Group’s fixed rate GBP debt is held as fixed rate instruments at amortised cost.
Strategic report Governance report Financial statements Other information
Annual report and accounts 2024 Pearson plc 185
16. Derivative financial instruments and hedge
accounting continued
As the critical terms of the cross-currency swap match the bonds, there is an expectation that
the value of the hedging instrument and the value of the hedged item move in the opposite
direction as a result of movements in the EUR:GBP exchange rate. Potential sources of hedge
ineffectiveness are a reduction or modification in the hedged item or a material change in the credit
risk of swap counterparties.
The Group held the following instruments to hedge exposures to changes in interest rates and
foreign currency risk associated with borrowings:
2024
Change in fair
Carrying value of hedging Nominal
amount of instrument used to amounts
hedging determine hedge of hedging
All figures in £ millions instruments ineffectiveness instruments
Derivative financial instruments for interest rate risk
(1)
5
166
Derivative financial instruments for currency risk
21
(8)
166
2023
Change in fair
Carrying value of hedging Nominal
amount of instrument used to amounts
hedging determine hedge of hedging
All figures in £ millions instruments ineffectiveness instruments
Derivative financial instruments for interest rate risk
(6)
5
174
Derivative financial instruments for currency risk
26
(7)
174
The amounts at the reporting date relating to items designated as hedge items were as follows:
2024
Accumulated
amount of fair Change in
value hedge fair value
adjustments of hedged Line item
on the hedged item used to in profit or
Carrying item included determine loss that
amount of in the carrying hedge Hedge includes hedge
All figures in £ millions hedged items amount ineffectiveness ineffectiveness ineffectiveness
Interest rate risk Finance
Financial liabilities – borrowings
(166)
1
(5)
costs
Currency risk Finance
Financial liabilities – borrowings
(166)
n/a
8
costs
2023
Accumulated
amount of fair
value hedge Change in
adjustments fair value
on of hedged Line item
the hedged item used to in profit or
Carrying item included determine loss that
amount of in the carrying hedge Hedge includes hedge
All figures in £ millions hedged items amount ineffectiveness ineffectiveness ineffectiveness
Interest rate risk Finance
Financial liabilities – borrowings
(169)
6
5
1
costs
Currency risk
Financial liabilities – borrowings
(169)
n/a
5
n/a
Hedge of net investment in a foreign operation
A foreign currency exposure arises from the translation of the Group’s net investments in its
subsidiaries. The hedged risk is the risk of changes in the currency spot rate (eg GBP:USD) that
will result in changes in the value of the Group's net investment in its overseas subsidiaries when
translated into GBP. The hedged items are a portion of the Group's assets which are denominated
in USD. The hedging instruments are debt and derivative financial instruments, including cross-
currency swaps, FX forwards and FX collars, which mitigates an exposure to the effect of a weakening
USD on the hedged item against GBP. It is expected that the change in value of each of these items
will mirror each other as there is a clear and direct economic relationship between the hedging
instrument and the hedged item in the hedge relationship.
Hedge ineffectiveness would arise if the value of the hedged items fell below the value of the hedging
instruments; however, this is unlikely as the value of the Group’s assets denominated in USD is
significantly greater than the proposed net investment programme.
The amounts related to items designated as hedging instruments were as follows:
2024
Change in
Carrying value of hedging Nominal Hedging Hedge
amount of instrument used to amounts gains/(losses) ineffectiveness
hedging determine hedge of hedging recognised recognised in
All figures in £ millions instruments ineffectiveness instruments in OCI profit or loss
Derivative financial
instruments
(47)
(29)
1,225
(29)
Financial liabilities –
borrowings
Notes to the consolidated financial statements continued
Strategic report Governance report Financial statements Other information
Annual report and accounts 2024 Pearson plc 186
2023
Change in
Carrying value of hedging Nominal Hedging Hedge
amount of instrument used to amounts gains/(losses) ineffectiveness
hedging determine hedge of hedging recognised recognised in
All figures in £ millions instruments ineffectiveness instruments in OCI profit or loss
Derivative financial
instruments
(24)
26
599
26
Financial liabilities –
borrowings
Included in the translation reserve is a cost of hedging reserve relating to the time value of FX
collars which is not separately disclosed due to materiality. The value of that reserve will decrease
over the life of the hedge transaction. The balance as at 31 December 2024 was £3m (2023: £nil).
During the year £nil (2023: £nil) of hedging gains were recycled to the profit and loss.
Offsetting arrangements with derivative counterparties
All of the Group’s derivative financial instruments are subject to enforceable netting arrangements
with individual counterparties, allowing net settlement in the event of default of either party.
Derivative financial assets and liabilities subject to offsetting arrangements are as follows:
2024
2023
Net Net
Gross Gross derivative Gross Gross derivative
derivative derivative assets/ derivative derivative assets/
All figures in £ millions assets liabilities liabilities assets liabilities liabilities
Counterparties in an
asset position
24
(7)
17
26
(14)
12
Counterparties in a
liability position
27
(51)
(24)
22
(29)
(7)
Total as presented in
the balance sheet
51
(58)
(7)
48
(43)
5
Offset arrangements in respect of cash balances are described in note 17.
Counterparty exposure from all derivatives is managed, together with that from deposits and bank
account balances, within credit limits that reflect published credit ratings and by reference to other
market measures (e.g. market prices for credit default swaps) to ensure that there is no significant
exposure to any one counterparty’s credit risk.
The Group has no material embedded derivatives that are required to be separately accounted for
in accordance with IFRS 9 ‘Financial Instruments’.
17. Cash and cash equivalents (excluding overdrafts)
All figures in £ millions
2024
2023
Cash at bank and in hand
444
312
Short-term bank deposits
99
Cash and cash equivalents
543
312
All figures in £ millions
2024
2023
Cash and cash equivalents
543
312
Bank overdrafts
(3)
Cash and cash equivalents in the cash flow statement
543
309
Included within cash at bank and in hand is £62m (2023: £31m) of money market funds. Short-term
bank deposits are invested with banks and earn interest at the prevailing short-term deposit rates.
At the end of 2024, the currency split of cash and cash equivalents was US dollar 33% (2023: 16%),
sterling 27% (2023: 11%), and other 40% (2023: 73%).
Cash and cash equivalents have fair values that approximate to their carrying value due to their
short-term nature.
The Group has certain cash pooling arrangements in US dollars, sterling and Canadian dollars where
both the company and the bank have a legal right of offset. The company presents these amounts
net in the balance sheet where legal right of offset exists and the company has the intention to settle
net if required. As at 31 December 2024, £2m of financial liabilities (2023: £23m) were presented net
within financial assets.
18. Financial liabilities – borrowings
The Group’s current and non-current borrowings are as follows:
All figures in £ millions
2024
2023
Non-current
1.375% Euro notes 2025 (nominal amount €300m)
257
3.75% GBP notes 2030 (nominal amount £350m)
355
354
5.375% GBP notes 2034 (nominal amount £350m)
350
Lease liabilities (see note 35)
452
483
1,157
1,094
Current (due within one year or on demand)
1.375% Euro notes 2025 (nominal amount €300m)
250
Lease liabilities (see note 35)
65
64
Overdrafts
3
315
67
Total borrowings
1,472
1,161
Strategic report Governance report Financial statements Other information
Annual report and accounts 2024 Pearson plc 187
18. Financial liabilities – borrowings continued
Included in the non-current borrowings above is £13m of accrued interest (2023: £10m). £2m of
accrued interest is included in the current borrowings above (2023: £nil). The maturities of the
Group’s non-current borrowings are as follows:
All figures in £ millions
2024
2023
Between one and two years
71
70
Between two and five years
149
419
Over five years
937
605
1,157
1,094
In 2024, the Group issued a new £350m 5.375% GBP denominated Education Bond. The bond was
admitted to trading on the London Stock Exchange. The proceeds from the bond will be used to
finance or refinance projects or expenditure that meets the Eligible categories set out in the Group’s
Social Bond Framework.
The carrying amounts and market values of borrowings are as follows:
2024
2023
Effective Carrying Market Effective Carrying Market
All figures in £ millions interest rate value value interest rate value value
1.375% Euro
notes 2025
1.44%
250
247
1.44%
257
252
3.75% GBP
notes 2030
3.93%
355
328
3.93%
354
327
5.375% GBP notes
2034
5.6%
350
343
Overdrafts
n/a
n/a
3
3
955
918
614
582
The market values stated above are based on clean market prices at the year end or, where these
are not available, on the quoted market prices of comparable debt issued by other companies. The
effective interest rates above relate to the underlying debt instruments.
The carrying amounts of the Group’s borrowings before the effect of derivatives (see notes 16 and
19 for further information on the impact of derivatives) are denominated in the following currencies:
All figures in £ millions
2024
2023
US dollar
187
217
Sterling
1,013
667
Euro
253
261
Other
19
16
1,472
1,161
The Group had $1bn (£0.8bn) of undrawn capacity on its committed borrowing facilities as at
31 December 2024 (2023: $1bn (£0.8bn) undrawn). For this facility, the two main covenants require
net debt to EBITDA to be a maximum of four times and interest cover to be at least three times.
The Group reports against these criteria twice a year and has had significant headroom against
both criteria throughout the reporting period. Based on current projections, the covenants will not
be breached when they are next tested at the 2025 interim reporting date. There are no additional
significant covenants attached to any of the GBP or Euro denominated notes.
In addition, there are a number of short-term facilities that are utilised in the normal course of
business. All of the Group’s borrowings are unsecured. In respect of lease obligations, the rights to
the leased asset revert to the lessor in the event of default.
19. Financial risk management
The Group’s approach to the management of financial risks, together with sensitivity analyses of its
financial instruments, is set out below.
Treasury policy
Pearson’s treasury policies set out the Group’s principles for addressing key financial risks including
capital risk, liquidity risk, foreign exchange risk and interest rate risk, and sets out measurable targets
for each. The Audit Committee receives quarterly reports incorporating compliance with measurable
targets and reviews and approves any changes to treasury policies annually.
The treasury function is permitted to use derivatives where their use reduces a risk or allows a
transaction to be undertaken more cost effectively. Derivatives permitted include swaps, forwards
and collars to manage foreign exchange and interest rate risk, with foreign exchange swap and
forward contracts the most commonly executed. Speculative transactions are not permitted.
Capital risk
The Group’s objectives when managing capital are:
To maintain a strong balance sheet and a solid investment grade rating;
To continue to invest in the business organically and through acquisitions; and
To have a sustainable and progressive dividend policy.
At 31 December 2024, the Group and its bonds were rated BBB (stable outlook) with Fitch Ratings
Limited and Baa2 (stable outlook) with Moody’s Investor Services.
Net debt
The Group’s net debt position is set out below:
All figures in £ millions
2024
2023
Cash and cash equivalents
543
312
Overdrafts
(3)
Derivative financial instruments
(7)
5
Bonds
(955)
(611)
Investment in finance lease receivable
83
100
Lease liabilities
(517)
(547)
Net debt
(853)
(744)
Notes to the consolidated financial statements continued
Strategic report Governance report Financial statements Other information
Annual report and accounts 2024 Pearson plc 188
Interest and foreign exchange rate management
The Group’s principal currency exposure is to the US dollar which represents 69% of the
Group’s sales.
The Group’s long-term debt is primarily held in US dollars to provide a natural hedge of this
exposure, which is achieved through issued US dollar debt or converting euro debt to US dollars
using cross-currency swaps, forwards and collars. As at 31 December 2024 and 2023, the Group’s
debt of £1,472m (2023: £1,161m) is all issued at fixed rates.
See note 16 for details of the Group’s hedging programme which addresses interest rate risk and
foreign currency risk.
Overseas profits are converted to sterling to satisfy sterling cash outflows such as dividends at the
prevailing spot rate at the time of the transaction. To the extent the Group has sufficient sterling,
US dollars may be held as dollar cash to provide a natural offset to the Group’s debt or to satisfy
future US dollar cash outflows.
The Group does not have significant cross-border foreign exchange transactional exposures.
As at 31 December 2024, the sensitivity of the carrying value of the Group’s financial instruments to
fluctuations in interest rates and exchange rates is as follows:
2024
Impact of Impact of Impact
1% increase 1% decrease Impact of 10% of 10%
Carrying in interest in interest strengthening weakening in
All figures in £ millions value rates rates in sterling sterling
Investments in listed and unlisted
securities
141
(10)
12
Other receivable
12
(1)
1
Cash and cash equivalents
543
(32)
40
Derivative financial instruments
(7)
4
(4)
22
(24)
Bonds
(955)
23
(28)
Other borrowings
(517)
19
(23)
Investment in finance lease
receivable
83
(8)
9
Deferred and contingent
consideration
(22)
2
(2)
Other net financial assets
412
(32)
40
Total
(310)
4
(4)
(17)
25
2023
Impact of 1% Impact of 1% Impact of 10% Impact of 10%
Carrying increase in decrease in strengthening weakening in
All figures in £ millions value interest rates interest rates in sterling sterling
Investments in unlisted securities
143
(10)
12
Other receivable
12
(1)
1
Cash and cash equivalents
312
(24)
30
Derivative financial instruments
5
15
(15)
(5)
19
Bonds
(611)
2
(2)
24
(29)
Other borrowings
(550)
21
(26)
Investment in finance lease
receivable
100
(9)
11
Deferred and contingent
consideration
(57)
3
(4)
Other net financial assets
378
(31)
38
Total
(268)
17
(17)
(32)
52
The table above shows the sensitivities of the values of each class of financial instrument to an
isolated change in either interest rates or foreign exchange rates. Other net financial assets
comprise trade receivables less trade payables. When calculating the impact of the sensitivity of each
class of financial instrument to foreign exchange rates, with the exception of net debt (including
cash balances), the Group is mainly exposed to translational risk rather than transactional risk
as transactions are mainly carried out in the currency that they are recorded in. The calculation
excludes the impact of unhedged intercompany positions. As a result, a significant proportion of the
movements shown above would impact equity rather than the income statement due to the location
and functional currency of the entities in which they arise and the availability of net investment
hedging.
Liquidity and refinancing risk management
The Group regularly reviews the level of cash and debt facilities required to fund its activities. This
involves preparing a prudent cash flow forecast for the next three to five years, determining the level
of debt facilities required to fund the business, planning for shareholder returns and repayments
of maturing debt, and identifying an appropriate amount of headroom to provide a reserve against
unexpected outflows.
At 31 December 2024, the Group had cash of £0.5bn (2023: £0.3bn), and no outstanding drawings
(2023: £nil) on the US dollar denominated revolving credit facility due 2028 of $1bn (2023: $1bn).
The $1bn facility contains interest cover and leverage covenants which the Group has complied with
for the year ended 31 December 2024. The maturity of the carrying values of the Group’s borrowings
and trade payables are set out in notes 18 and 24 respectively.
In 2024, the Group issued a new £350m 5.375% GBP denominated Education Bond.
At the end of 2024, the currency split of the Group’s trade payables was US dollar £191m (2023:
£228m), sterling £51m (2023: £64m) and other currencies £31m (2023: £25m). Trade payables are all
due within one year (2023: all due within one year).
Strategic report Governance report Financial statements Other information
Annual report and accounts 2024 Pearson plc 189
19. Financial risk management continued
The table below analyses the Group’s bonds and derivative assets and liabilities into relevant maturity groupings based on the remaining period at the balance sheet date to the contractual maturity date.
Short dated derivative instruments have not been included in this table. The amounts disclosed in the table are the contractual undiscounted cash flows (including interest) and as such may differ from the
amounts disclosed on the balance sheet.
Any cash flows based on a floating rate are calculated using interest rates as set at the date of the last rate reset. Where this is not possible, floating rates are based on interest rates prevailing at 31 December
in the relevant year.
Analysed by maturity Analysed by currency
Greater than one Later than one
month and less year but less Five years
All figures in £ millions than one year than five years
or more
Total
USD
GBP
Other
Total
At 31 December 2024
Bonds
250
705
955
705
250
955
Rate derivatives – inflows
(394)
(3)
(17)
(414)
(2)
(163)
(249)
(414)
Rate derivatives – outflows
408
1
3
412
176
235
1
412
FX forwards – inflows
(1,034)
(1,034)
(1,034)
(1,034)
FX forwards – outflows
1,049
1,049
1,049
1,049
Total
279
(2)
691
968
1,223
(257)
2
968
At 31 December 2023
Bonds
257
354
611
354
257
611
Rate derivatives – inflows
(13)
(262)
(275)
(6)
(9)
(260)
(275)
Rate derivatives – outflows
5
268
273
178
89
6
273
FX forwards – inflows
(428)
(428)
(428)
(428)
FX forwards – outflows
421
421
421
421
Total
(15)
263
354
602
593
6
3
602
Financial counterparty and credit risk management
Financial counterparty and credit risk arises from cash and cash equivalents, favourable derivative financial instruments and deposits with banks and financial institutions, as well as credit exposures to
customers, including outstanding receivables. Counterparty credit limits, which take published credit rating and other factors into account, are set to cover the Group’s total aggregate exposure to a single
financial institution. The limits applicable to published credit rating bands are approved by the Chief Financial Officer within guidelines approved by the Board. Exposures and limits applicable to each financial
institution are reviewed on a regular basis.
Cash deposits and derivative transactions are made with approved counterparties up to pre-agreed limits. To manage counterparty risk associated with cash and cash equivalents, the Group uses a mixture of
money market funds as well as bank deposits. As at 31 December 2024, 86% (2023: 75%) of cash and cash equivalents was held with investment grade bank counterparties, 12% (2023: 10%) with AAA money
market funds and 2% (2023: 15%) with non-investment grade bank counterparties.
Notes to the consolidated financial statements continued
Strategic report Governance report Financial statements Other information
Annual report and accounts 2024 Pearson plc 190
For trade receivables and contract assets, the Group’s exposure to credit risk is influenced mainly
by the individual characteristics of each customer. However, risk associated with the industry
and country in which customers operate may also influence the credit risk. The credit quality of
customers is assessed by taking into account financial position, past experience and other relevant
factors. Individual credit limits are set for each customer based on internal ratings. The compliance
with credit limits is regularly monitored by the Group. A default on a trade receivable is when the
counterparty fails to make contractual payments within the stated payment terms. Trade receivables
and contract assets are written off when there is no reasonable expectation of recovery.
The carrying amounts of financial assets, trade receivables and contract assets represent the
maximum credit exposure.
Trade receivables and contract assets are subject to impairment using the expected credit loss
model. The Group applies the IFRS 9 simplified approach to measuring expected credit losses
which uses a lifetime expected credit loss allowance for all trade receivables and contract assets. To
measure the expected credit losses, trade receivables and contract assets have been grouped based
on shared credit risk characteristics and the days past due. See note 22 for further details about
trade receivables and contract assets including movements in provisions for bad and doubtful debts.
20. Intangible assets – product development
All figures in £ millions
2024
2023
Cost
At 1 January
2,517
2,918
Exchange differences
17
(121)
Additions
284
300
Disposals and retirements
(309)
(550)
Disposal of businesses (note 31)
(29)
Transfers
5
(1)
At 31 December
2,514
2,517
Amortisation
At 1 January
(1,570)
(1,943)
Exchange differences
(14)
92
Charge for the year
(287)
(280)
Impairment
(4)
(4)
Disposals and retirements
309
550
Disposal of businesses (note 31)
14
Transfers
(1)
1
At 31 December
(1,567)
(1,570)
Carrying amounts at 31 December
947
947
Product development assets are assessed for impairment triggers on an annual basis or when
triggering events occur. In 2024, of the £4m (2023: £4m; 2022: £15m) impairment charges, £nil
(2023: £nil; 2022: £13m) have been recognised as a result of asset write-offs related to the major
reorganisation programme.
21. Inventories
All figures in £ millions
2024
2023
Raw materials
5
4
Work in progress
2
1
Finished goods
63
81
Returns asset
4
5
74
91
The cost of inventories recognised as an expense and included in the income statement in cost of
goods sold amounted to £129m (2023: £155m; 2022: £166m) including £7m (2023: £19m; 2022:
£16m) of inventory provisions. None of the inventory is pledged as security. Included within the
inventory balance is the estimation of the right to receive goods from contracts with customers via
returns. The value of the returns asset is measured at the carrying amount of the assets at the time
of sale aligned to the Group’s normal inventory valuation methodology less any expected costs to
recover the asset and any expected reduction in value. Impairment charges against the inventory
returns asset are £nil in 2024 (2023: £nil; 2022: £nil). The returns asset all relates to finished
goods. The year-on-year reduction in inventories is due to the Group’s digital-first strategy and the
increasing shift towards print on demand.
22. Trade and other receivables
All figures in £ millions
2024
2023
Current
Trade receivables
605
694
Contract assets - unbilled
1
71
Investment in finance lease receivable
19
18
Prepayments and other receivables
335
338
1,030
1,050
Non-current
Trade receivables
9
1
Contract assets - unbilled
1
Investment in finance lease receivable
64
82
Prepayments and other receivables
52
52
125
135
1. In 2024, contract assets - unbilled have been shown separately from trade receivables. The 2023 comparative
has not been restated on the grounds of materiality.
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Annual report and accounts 2024 Pearson plc 191
22. Trade and other receivables continued
Contract assets - unbilled represents contract assets which are unbilled amounts generally resulting
from US assessments where the performance obligations are yet to be fully delivered and therefore
the revenue to be recognised over time has been recognised in excess of customer billings to date.
Impairment charges on these contract assets are £nil (2023: £nil). Where performance obligations
have been fully delivered but the amounts have not yet been billed, these are included within trade
receivables. Contract assets arising from costs incurred to obtain a contract are included in other
receivables. The carrying value of the Group’s trade and other receivables approximates its fair value.
Trade receivables are stated net of provisions for bad and doubtful debts.
The movements in the provision for bad and doubtful debts are as follows:
All figures in £ millions
2024
2023
At 1 January
(51)
(69)
Exchange differences
2
2
Income statement movements
(4)
3
Utilised
13
9
Disposal of businesses
4
At 31 December
(40)
(51)
Concentrations of credit risk with respect to trade receivables are limited due to the Group’s large
number of customers, who are internationally dispersed.
The ageing of the Group’s gross trade receivables is as follows:
All figures in £ millions
2024
2023
Contract assets - unbilled
1
71
Within due date and one month past due date
488
564
One to three months past due date
53
83
Three to six months past due date
22
25
Six to nine months past due date
24
12
Nine to 12 months past due date
13
8
More than 12 months past due date
54
54
Gross trade receivables
725
746
1. In 2024, contract assets - unbilled have been shown separately from trade receivables. The 2023 comparative
has not been restated on the grounds of materiality.
The Group reviews its bad debt provision at least twice a year following a detailed review of
receivable balances, historical payment profiles, and assessment of relevant forward-looking risk
factors including macroeconomic trends. Management believes all the remaining receivable balances
are fully recoverable.
23. Provisions for other liabilities and charges
Legal
All figures in £ millions
Property
and other
Total
At 1 January 2024
24
16
40
Provisions made during the year
1
23
24
Provisions reversed during the year
(9)
(2)
(11)
Provisions used during the year
(1)
(16)
(17)
At 31 December 2024
15
21
36
Analysis of provisions:
2024
Legal
All figures in £ millions Property
and other
Total
Current
3
20
23
Non-current
12
1
13
15
21
36
2023
Current
11
14
25
Non-current
13
2
15
24
16
40
Legal and other includes legal claims, contract disputes and potential contract losses with the
provisions utilised as the cases are settled. Also included in legal and other are other restructuring
provisions that are generally utilised within one year.
The year on year decrease in provisions is mainly due to the utilisation and release of reorganisation
and property provisions in the year, partially offset by an increase in provisions for ongoing legal
matters.
Notes to the consolidated financial statements continued
Strategic report Governance report Financial statements Other information
Annual report and accounts 2024 Pearson plc 192
24. Trade and other liabilities
All figures in £ millions
2024
2023
Current
Trade payables
273
317
Sales return liability
27
31
Deferred income
329
295
Interest payable
12
4
Accruals and other liabilities
413
628
1,054
1,275
Non-current
Deferred income
62
73
Accruals and other liabilities
21
25
83
98
The carrying value of the Group’s trade and other liabilities approximates its fair value. The deferred
income balance comprises contract liabilities in respect of advance payments in assessment, testing
and training businesses; subscription income in school and college businesses; and obligations to
deliver digital content in future periods. The decrease in trade and other liabilities held by the Group
is driven primarily by the reduction in the accrual for share buyback programmes, the payment of
deferred consideration in relation to previous acquisitions as well as the timing of certain working
capital payments.
25. Retirement benefit and other post-retirement obligations
Background
The Group operates a number of defined benefit and defined contribution retirement plans
throughout the world.
The largest plan is the Pearson Pension Plan (UK Group plan) in the UK, which is sectionalised to
provide both defined benefit and defined contribution pension benefits. The defined benefit section
was largely closed to new members from 1 November 2006. The defined contribution section,
opened in 2003, is open to new and existing employees. Finally, there is a separate section within the
UK Group plan set up for auto-enrolment.
The defined benefit section of the UK Group plan is a final salary pension plan which provides
benefits to members in the form of a guaranteed level of pension payable for life. The level of
benefits depends on the length of service and final pensionable pay.
KJ
Key judgements
Whether the Group will be eligible to receive the surplus associated with the UK Group
Pension Plan in recognising a pension asset.
KE
Key areas of estimation
The determination of the pension cost and defined benefit obligation of the Group’s
defined benefit pension schemes depends on the selection of certain assumptions, which
include the discount rate, inflation rate, salary growth and longevity.
The defined contribution section of the UK Group plan operates a Reference Scheme Test (RST)
pension underpin for its members. Where a member’s fund value is insufficient to purchase the RST
pension upon retirement, the UK Group plan is liable for the shortfall to cover the member’s RST
pension. In addition, in recent years, the scheme rules were amended to enable members who have
sufficient funds to purchase an RST pension the ability to convert their fund value into a pension in
the UK Group plan as an alternative to purchasing an annuity with an insurer. The Group recognises
any assets and liabilities relating to these features of the defined contribution section as part of
the overall UK Group plan obligation. The Group also recognises the assets and liabilities for all
members of the defined contribution section of the UK Group plan, accounting for the whole defined
contribution section as a defined benefit scheme under IAS 19 ‘Employee Benefits’ as there is a risk
the underpin will require the Group to pay further contributions to the scheme.
The UK Group plan is funded with benefit payments from trustee-administered funds. The UK Group
plan is administered in accordance with the Trust Deed and Rules in the interests of its beneficiaries
by Pearson Pension Trustee Limited.
At 31 December 2024, the UK Group plan had approximately 25,900 members, analysed in the
following table:
All figures in %
Active
Deferred
Pensioners
Total
Defined benefit
13
34
47
Defined contribution
11
42
53
Total
11
55
34
100
The other major defined benefit plans are based in the US. These are also final salary pension plans
which provide benefits to members in the form of a guaranteed pension payable for life, with the
level of benefits dependent on length of service and final pensionable pay. The majority of the US
plans are fully funded.
The Group also has several post-retirement medical benefit plans (PRMBs), principally in the US.
PRMBs are unfunded but are accounted for and valued similarly to defined benefit pension plans.
The defined benefit schemes expose the Group to actuarial risks, such as life expectancy, inflation
risks and investment risk including asset volatility and changes in bond yields. The Group is not
exposed to any unusual, entity-specific or plan-specific risks.
Strategic report Governance report Financial statements Other information
Annual report and accounts 2024 Pearson plc 193
25. Retirement benefit and other post-retirement obligations
continued
Assumptions
The principal assumptions used for the UK Group plan and the US PRMB are shown below.
Weighted average assumptions have been shown for the other plans, which primarily relate to
US pension plans.
2024
2023
2022
UK
Group Other UK Group Other UK Group Other
All figures in % plan
plans
PRMB
plan
plans
PRMB
plan
plans
PRMB
Inflation
3.1
2.0
3.0
2.0
3.4
2.0
Rate used to
discount plan
liabilities
5.5
5.1
5.4
4.6
4.9
5.0
4.9
5.3
5.3
Expected rate
of increase in
salaries
3.6
2.5
3.5
2.5
3.9
2.9
Expected rate
of increase
for pensions
in payment
and deferred 1.85 to 1.75 to 1.95 to
pensions
5.15
5.10
5.20
Initial rate of
increase in
healthcare rate
7.0
6.5
6.5
Ultimate rate
of increase in
healthcare rate
5.0
5.0
5.0
The UK discount rate is based on corporate bond yields adjusted to reflect the duration of liabilities.
The inflation rate for the UK Group plan of 3.1% (2023: 3.0%) reflects the RPI rate. In line with
changes to legislation in 2010, certain benefits have been calculated with reference to CPI as the
inflationary measure and in these instances a rate of 2.5% (2023: 2.3%) has been used. The CPI
rate is determined as a weighted average deduction from the RPI rate, and allows for the expected
change to the formula for calculating RPI to be in line with CPIH from 2030 onwards.
For the UK Group plan, the mortality base table assumptions are derived from the SAPS S4 for males
and females, adjusted to reflect the observed experience of the plan, with CMI model improvement
factors. A 1.5% long-term rate improvement on the CMI 2023 model is applied for both males and
females, with a weighting to 2022 and 2023 mortality experience in the CMI model of 20% to reflect
current trends in life expectancy. Life expectancy remains uncertain in the current environment and
is an area of judgement.
For the US plans, a mortality table (Pri – 2012) and 2021 improvement scale (MP – 2021) with
generational projection for male and female annuitants has been adopted.
Using the above tables, the remaining average life expectancy in years of a pensioner retiring at age
65 on the balance sheet date for the UK Group plan and US plans is as follows:
UK
US
All figures in years
2024
2023
2022
2024
2023
2022
Male
21.3
21.8
22.5
20.7
20.7
20.6
Female
24.5
24.1
24.7
22.7
22.6
22.6
The remaining average life expectancy in years of a pensioner retiring at age 65, 20 years after the
balance sheet date, for the UK and US Group plans is as follows:
UK
US
All figures in years
2024
2023
2022
2024
2023
2022
Male
22.9
23.4
24.1
22.2
22.2
22.1
Female
26.2
25.8
26.4
24.1
24.1
24.0
Although the Group anticipates that plan surpluses will be utilised during the life of the plan to
address member benefits, the Group recognises its pension surplus in full in respect of the UK
Group plan on the basis that it is management’s judgement that there are no substantive restrictions
on the return of residual plan assets in the event of a winding up of the plan after all member
obligations have been met.
Notes to the consolidated financial statements continued
Strategic report Governance report Financial statements Other information
Annual report and accounts 2024 Pearson plc 194
Financial statement information
The amounts recognised in the income statement are as follows:
2024
Defined
UK Group benefit Defined
All figures in £ millions plan
other
Sub-total
contribution
PRMB
Total
Current service cost
17
2
19
41
60
Past service cost
13
13
13
Settlements
Administration expenses
8
8
8
Total operating expense
38
2
40
41
81
Interest on plan assets
(138)
(5)
(143)
(143)
Interest on plan liabilities
116
5
121
1
122
Net finance
(income)/expense
(22)
(22)
1
(21)
Net income
statement charge
16
2
18
41
1
60
2023
Defined
UK Group benefit Defined
All figures in £ millions plan
other
Sub-total
contribution
PRMB
Total
Current service cost
16
2
18
45
63
Past service cost
Settlements
Administration expenses
8
8
8
Total operating expense
24
2
26
45
71
Interest on plan assets
(148)
(5)
(153)
(153)
Interest on plan liabilities
121
6
127
127
Net finance
(income)/expense
(27)
1
(26)
(26)
Net income
statement charge
(3)
3
45
45
2022
Defined
UK Group benefit Defined
All figures in £ millions plan
other
Sub-total
contribution
PRMB
Total
Current service cost
17
2
19
46
65
Past service cost
3
3
3
Settlements
Administration expenses
7
7
7
Total operating
expense
27
2
29
46
75
Interest on plan assets
(77)
(3)
(80)
(80)
Interest on plan liabilities
67
3
70
1
71
Net finance
(income)/expense
(10)
(10)
1
(9)
Net income
statement charge
17
2
19
46
1
66
The amounts recognised in the balance sheet are as follows:
2024
2023
Other Other Other Other
UK Group funded unfunded UK Group funded unfunded
All figures in £ millions plan plans
plans
Total
plan plans
plans
Total
Fair value of plan assets
2,927
84
3,011
3,060
107
3,167
Present value of defined
benefit obligation
(2,443)
(77)
(14)
(2,534)
(2,569)
(99)
(15)
(2,683)
Net pension asset/
(liability)
484
7
(14)
477
491
8
(15)
484
Other post-retirement
medical benefit obligation
(19)
(21)
Other pension accruals
(8)
(8)
Net retirement
benefit asset
450
455
Analysed as:
Retirement benefit assets
491
499
Retirement benefit
obligations
(41)
(44)
Strategic report Governance report Financial statements Other information
Annual report and accounts 2024 Pearson plc 195
25. Retirement benefit and other post-retirement obligations
continued
The following gains/(losses) have been recognised in other comprehensive income:
All figures in £ millions
2024
2023
2022
Amounts recognised for defined benefit plans
4
(86)
44
Amounts recognised for post-retirement medical benefit
plans
1
1
10
Total recognised in year
5
(85)
54
The fair value of plan assets comprises the following:
2024
2023
UK Group Other UK Group Other
All figures in % plan
funded plans
Total
plan
funded plans
Total
Insurance
31
31
33
33
Equities
17
1
18
15
1
16
Fixed interest
securities
7
2
9
6
2
8
Property
5
5
5
5
Pooled asset
investment funds
(including LDI)
22
22
24
24
Infrastructure
11
11
11
11
Cash and cash
equivalents
2
2
1
1
Other
2
2
2
2
The plan assets do not include any of the Group’s own financial instruments, or any property
occupied by the Group. The table below further disaggregates the plan assets into those assets
which have a quoted market price in an active market and those that do not:
2024
2023
Quoted No quoted Quoted No quoted
All figures in % market price market price market price market price
Insurance
31
33
Equities
18
16
Fixed-interest securities
9
8
Property
5
5
Pooled asset investment funds (including LDI)
22
24
Infrastructure
11
11
Cash and cash equivalents
2
1
Other
2
2
Total
49
51
48
52
The liquidity profile of the UK Group plan assets is as follows:
All figures in %
2024
2023
Liquid – call <1 month
50
48
Less liquid – call 1–3 months
2
2
Illiquid – call >3 months
48
50
Notes to the consolidated financial statements continued
Strategic report Governance report Financial statements Other information
Annual report and accounts 2024 Pearson plc 196
Changes in the values of plan assets and liabilities of the retirement benefit plans are as follows:
2024
2023
UK Group Other UK Group Other
All figures in £ millions plan
plans
Total
plan
plans
Total
Fair value of plan assets
Opening fair value of plan assets
3,060
107
3,167
3,088
104
3,192
Exchange differences
(2)
(2)
(6)
(6)
Interest on plan assets
138
5
143
148
5
153
Return on plan assets excluding interest
(144)
1
(143)
(48)
5
(43)
Contributions by employer
8
1
9
15
15
Contributions by employees
7
7
7
7
Benefits paid
(142)
(12)
(154)
(135)
(14)
(149)
Settlements
(16)
(16)
(2)
(2)
Closing fair value of plan assets
2,927
84
3,011
3,060
107
3,167
Present value of defined
benefit obligation
Opening defined benefit obligation
(2,569)
(114)
(2,683)
(2,514)
(123)
(2,637)
Exchange differences
6
6
Current service cost
(17)
(2)
(19)
(16)
(2)
(18)
Past service cost
(13)
(13)
Administration expenses
(8)
(8)
(8)
(8)
Interest on plan liabilities
(116)
(5)
(121)
(121)
(6)
(127)
Actuarial losses – experience
(53)
(53)
(61)
(2)
(63)
Actuarial gains – demographic
38
38
52
52
Actuarial gains/(losses) – financial
160
2
162
(29)
(3)
(32)
Contributions by employees
(7)
(7)
(7)
(7)
Benefits paid
142
12
154
135
14
149
Settlements
16
16
2
2
Closing defined benefit obligation
(2,443)
(91)
(2,534)
(2,569)
(114)
(2,683)
The weighted average duration of the defined benefit obligation is 11 years for the UK and six years
for the US.
Changes in the value of the US PRMB are as follows:
All figures in £ millions
2024
2023
Opening defined benefit obligation
(21)
(25)
Exchange differences
1
Interest on plan liabilities
(1)
Actuarial gains – experience
1
2
Actuarial losses – financial
(1)
Benefits paid
2
2
Closing defined benefit obligation
(19)
(21)
Funding
The UK Group plan is self-administered with the plan’s assets being held independently of the
Group in trust. The trustee of the UK Group plan is required to act in the best interest of the plan’s
beneficiaries. The most recent triennial actuarial valuation for funding purposes is being completed
as at 1 January 2024. It has not yet been finalised but it is expected to be completed in the first half
of 2025. We do not expect the finalisation of the triennial actuarial valuation to have any impact
on the IAS 19 actuarial valuation. The UK Group plan expects to be able to provide benefits (in
accordance with the plan rules) with a very low level of reliance on future funding from the Group.
Assets of the final salary section of the UK Group plan are divided into two main elements: liability
matching assets and return seeking assets. The UK Group plan’s investment strategy for the final
salary section allocates approximately 95% to matching assets and 5% to return-seeking assets.
Liability matching assets are assets that produce cash flows that can be expected to match the cash
flows for a proportion of the membership, and include a liability-driven investment mandate (LDI)
for which a Qualifying Investor Alternative Investment Fund (QIAIF) was established, managed by
a subsidiary of Legal & General Investment Management. The QIAIF invests in UK bonds, interest
rate/inflation swaps and other derivative instruments in order to reduce interest rate and inflation
risks using accurate cash flow matching and risk control. Other liability matching assets include
pensioner buy-in insurance policies, bonds and inflation-linked property and infrastructure.
Following the purchase of buy-in policies with Legal & General and Aviva in 2017 and 2019, 95% of
the UK Group plan’s pensioner liabilities were matched with buy-in policies. These transfer significant
longevity risk to Aviva and Legal & General, reducing the pension risks being underwritten by the
Group and providing additional security for members. Due to deferred members retiring since 2019
and becoming pensioner members the buy-in policies now cover approximately 75% of the UK
Group Plan's pensioner liabilities.
Return-seeking assets are assets invested with a longer-term horizon to generate the returns
needed to provide the remaining expected cash flows for the beneficiaries, and include diversified
growth funds, property and alternative asset classes. Continued economic and geopolitical
uncertainty has led to continued uncertainty and volatility in the valuation of certain assets, in
particular the LDI and insurance contracts.
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Annual report and accounts 2024 Pearson plc 197
26. Share-based payments
The Group recognised the following charges in the income statement in respect of its equity-settled
share-based payment plans:
All figures in £ millions
2024
2023
2022
Pearson plans
44
40
38
The Group operates the following equity-settled employee option and share plans:
Worldwide Save for Shares Plan – The Group has a Worldwide Save for Shares Plan. Under this plan,
employees can save a portion of their monthly salary over a period of three years. At the end of this
period, the employee has the option to purchase ordinary shares with the accumulated funds at a
purchase price equal to 80% of the market price prevailing at the time of the commencement of the
employee’s participation in the plan. Options that are not exercised within six months of the end of
the savings period lapse unconditionally.
Employee Stock Purchase Plan – In 2000, the Group established an Employee Stock Purchase
Plan which allows all employees in the US to save a portion of their monthly salary over six-month
periods. At the end of the period, the employee has the option to purchase American Depositary
Receipts (ADRs) with their accumulated funds at a purchase price equal to 85% of the lower of the
market prices prevailing at the beginning or end of the period.
Long-Term Incentive Plan – The plan was first introduced in 2001 and from time to time the plan
rules are renewed. The plan consists of restricted shares. The vesting of restricted shares is normally
dependent on continuing service over a three to five-year period, and in the case of Executive
Directors and senior management, upon the satisfaction of corporate performance targets over a
three-year period. These targets may be based on market and/or non-market performance criteria.
Restricted shares awarded to Executive Directors in May 2022 vest dependent on relative total
shareholder return (FTSE 100), net return on invested capital and adjusted earnings per share, and
the May 2024 and May 2023 awards vest based on relative total shareholder return (FTSE 100 and
S&P 500, excluding certain sectors), return on capital, adjusted earnings per share and strategic
measures. These awards are in addition to the share buy-out for Omar Abbosh for his forfeited
Microsoft shares which vests annually in three equal tranches. Other restricted shares awarded
in 2024, 2023, and 2022 generally vest depending on continuing service over periods of up to five
years. Included within the total share-based payments charge in 2024 was £2m (2023: £3m; 2022:
£3m) in respect of remuneration for post-acquisition services for recent acquisitions, which was
included within other net gains and losses in the income statement.
25. Retirement benefit and other post-retirement obligations
continued
Movements in the LDI and insurance contracts tend to be offset by equivalent movements in the
defined benefit obligation. The UK Group plan divides its assets between a number of investment
managers and across different types of assets, as such there is no significant concentration of risk.
Regular employer contributions to the UK Group plan in respect of the defined benefit sections are
estimated to be £1m for 2025.
Sensitivities
The effect of a one percentage point increase and decrease in the discount rate on the defined
benefit obligation and the total pension expense is as follows:
2024
All figures in £ millions
1% increase
1% decrease
Effect:
(Decrease)/increase in defined benefit obligation – UK Group plan
(158)
190
(Decrease)/increase in defined benefit obligation – US plan
(4)
4
The effect of members living one year more or one year less on the defined benefit obligation is as
follows:
2024
One year One year
All figures in £ millions increase decrease
Effect:
Increase/(decrease) in defined benefit obligation – UK Group plan
44
(43)
Increase/(decrease) in defined benefit obligation – US plan
2
(2)
The effect of a half percentage point increase and decrease in the inflation rate is as follows:
2024
All figures in £ millions
0.5% increase
0.5% decrease
Effect:
Increase/(decrease) in defined benefit obligation – UK Group plan
36
(36)
Increase/(decrease) in defined benefit obligation – US plan
The above sensitivity analyses are based on a change in an assumption while holding all other
assumptions constant, although in practice this is unlikely to occur and changes in some
assumptions may be correlated. When calculating these sensitivities, the same method has been
applied to calculate the defined benefit obligation as has been applied when calculating the liability
recognised in the balance sheet. This methodology is the same as prior periods.
Notes to the consolidated financial statements continued
Strategic report Governance report Financial statements Other information
Annual report and accounts 2024 Pearson plc 198
The following shares were granted under restricted share arrangements:
2024
2023
Number of Weighted average Number of Weighted average
shares fair value shares fair value
000s £ 000s £
Long-Term
Incentive Plan
6,262
8.96
5,572
6.99
In 2024, £36m (2023: £23m) of shares vested across the Worldwide Save for Shares Plan and the
Long-Term Incentive Plan.
The fair value of shares granted under the Long-Term Incentive Plan that vest unconditionally is
determined using the share price at the date of grant. Participants under the plans are entitled to
dividends during the vesting period and therefore the share price is not discounted.
Restricted shares with a market performance condition were valued by an independent actuary
using a Monte Carlo model. Restricted shares with a non-market performance condition were fair
valued based on the share price at the date of grant. Non-market performance conditions are taken
into consideration by adjusting the number of shares expected to vest based on the most likely
outcome of the relevant performance criteria.
27. Share capital and share premium
Number of Share Share
shares capital premium
000s £m £m
At 31 December 2022
715,733
179
2,633
Issue of ordinary shares – share option schemes
1,809
9
Buyback of equity
(20,243)
(5)
At 31 December 2023
697,299
174
2,642
Issue of ordinary shares – share option schemes
955
7
Buyback of equity
(31,989)
(8)
At 31 December 2024
666,265
166
2,649
The ordinary shares have a par value of 25p per share (2023: 25p per share). All issued shares are
fully paid. All shareholders are entitled to receive dividends and vote at general meetings of the
company. All shares have the same rights.
On 20 September 2023, the Board approved a £300m share buyback programme in order to return
capital to shareholders, with a £200m extension being announced by the Group on 1 March 2024.
This programme and the extension completed in 2024. During 2024, approximately 32m (2023:
20m) shares were bought back and cancelled at a cost of £318m (2023: £186m). The nominal value
of these shares, £8m (2023: £5m), was transferred to the capital redemption reserve, and the
remainder of the purchase price was recorded within retained earnings. At 31 December 2024, no
further liability remains (2023: £118m) for any shares contracted to be repurchased but where the
repurchases are still outstanding.
The Group manages its capital to ensure that entities in the Group will be able to continue as a going
concern while maximising the return to shareholders through the optimisation of the debt and
equity balance.
The capital structure of the Group consists of debt (see note 18), cash and cash equivalents (see
note 17) and equity attributable to equity holders of the parent, comprising issued capital, reserves
and retained earnings.
The Group reviews its capital structure on a regular basis and will balance its overall capital structure
through payments of dividends and new share issues as well as the issue of new debt or the
redemption of existing debt in line with the financial risk policies outlined in note 19.
Strategic report Governance report Financial statements Other information
Annual report and accounts 2024 Pearson plc 199
28. Treasury shares
Number of
shares
000s
£m
At 1 January 2022
1,864
15
Purchase of treasury shares
3,991
35
Release of treasury shares
(3,695)
(31)
At 31 December 2023
2,160
19
Purchase of treasury shares
3,273
33
Release of treasury shares
(4,754)
(45)
At 31 December 2024
679
7
The Group holds Pearson plc shares in trust to satisfy its obligations under its restricted share plans (see note 26). These shares, representing 0.1% (2023: 0.3%) of called-up share capital, are treated as
treasury shares for accounting purposes and have a par value of 25p per share.
The nominal value of Pearson plc treasury shares amounts to £0.2m (2023: £0.5m). Dividends on treasury shares are waived.
At 31 December 2024, the market value of Pearson plc treasury shares was £9m (2023: £21m). The gross book value of the shares at 31 December 2024 amounts to £7m (2023: £19m).
29. Other comprehensive income
2024
Attributable to equity holders of the company
Non-
Fair value Translation Retained controlling
All figures in £ millions reserve reserve
earnings
Total
interest
Total
Items that may be reclassified to the income statement
Net exchange differences on translation of foreign operations
(35)
(35)
(35)
Currency translation adjustment disposed
Attributable tax
2
2
2
Items that are not reclassified to the income statement
Fair value losses on other financial assets
(2)
(2)
(2)
Attributable tax
Remeasurement of retirement benefit obligations
5
5
5
Attributable tax
(2)
(2)
(2)
Other comprehensive income/(expense) for the year
(2)
(35)
5
(32)
(32)
Notes to the consolidated financial statements continued
Strategic report Governance report Financial statements Other information
Annual report and accounts 2024 Pearson plc 200
2023
Attributable to equity holders of the company
Non-
Fair value Translation Retained controlling
All figures in £ millions reserve reserve
earnings
Total
interest
Total
Items that may be reclassified to the income statement
Net exchange differences on translation of foreign operations
(176)
(176)
(1)
(177)
Currency translation adjustment disposed
(122)
(122)
(122)
Attributable tax
Items that are not reclassified to the income statement
Fair value gain on other financial assets
1
1
1
Attributable tax
Remeasurement of retirement benefit obligations
(85)
(85)
(85)
Attributable tax
20
20
20
Other comprehensive income/(expense) for the year
1
(298)
(65)
(362)
(1)
(363)
2022
Attributable to equity holders of the company
Non-
Fair value Translation Retained controlling
All figures in £ millions reserve reserve
earnings
Total
interest
Total
Items that may be reclassified to the income statement
Net exchange differences on translation of foreign operations
328
328
2
330
Currency translation adjustment disposed
(5)
(5)
(5)
Attributable tax
4
4
4
Items that are not reclassified to the income statement
Fair value gain on other financial assets
18
18
18
Attributable tax
1
1
1
Remeasurement of retirement benefit obligations
54
54
54
Attributable tax
(12)
(12)
(12)
Other comprehensive income/(expense) for the year
18
323
47
388
2
390
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Annual report and accounts 2024 Pearson plc 201
30. Business combinations
On 21 October 2024, NCS Pearson, Inc. acquired the trade and assets of Revibe Technologies, Inc.
for total consideration of £2m, which comprises £1m cash and contingent consideration of £1m. The
contingent consideration is determined based on gross profit from sales of certain product over the
next 8 years from the acquisition date. The acquired assets comprise mainly technology assets and
goodwill. The acquired business will form part of the Assessments & Qualifications business unit,
and is a provider of digital wearable software therapy for children and adults with attention-deficit/
hyperactivity disorder.
On 22 March 2023, the Group acquired 100% of the share capital of Personnel Decisions Research
Institutes, LLC (PDRI) for cash consideration of £152m ($187m). PDRI is a provider of workforce
assessment services and has significant expertise in providing recruitment assessment solutions to
the US federal government. It forms part of the Assessment & Qualifications business unit. There
was no contingent or deferred consideration. Net assets acquired of £91m were recognised on the
Group’s balance sheet including £117m of acquired intangible assets. This transaction resulted in the
recognition of £61m of goodwill.
On 28 January 2022, the Group acquired 100% of the share capital in Credly Inc (Credly), having
previously held a 19.9% interest in the company. Credly is a digital credential service provider
whose platform enables customers to design, create, issue and manage digital credentials. It forms
part of the Workforce Skills business unit. Total consideration was £149m comprising upfront
cash consideration of £107m, Pearson’s existing interest valued at £31m and £11m of deferred
consideration. The deferred consideration was payable two years from the acquisition date, and has
since been settled.
On 28 April 2022, the Group acquired 100% of the share capital of ATI STUDIOS A.P.P.S S.R.L
(Mondly), a global online learning platform offering customers learning in English and 40 other
languages via its app, website, virtual reality and augmented reality products. It forms part of the
English Language Learning business unit. Total consideration was £135m comprising upfront cash
consideration of £105m, and deferred consideration of £30m. The deferred consideration was
payable over two years from the acquisition date, with no performance conditions attached, and
has since been settled. In addition, a further £13m of cash and £7m in shares was incurred but was
dependent on continuing employment and therefore these amounts were expensed and not treated
as consideration. These will be paid out in the first half of 2025.
In 2022, these transactions resulted in the recognition of £202m of goodwill and £99m of intangibles.
In 2022, the Group also made three smaller acquisitions in the period for total consideration
of £11m.
The Group’s transactions regarding investments in associates are detailed in note 12, and are not
included below.
Details of the fair values of the assets and liabilities recognised at the acquisition date and the
related consideration is shown in the following table:
2024 2023 2022
All figures in £ millions Total Total Total
Intangible assets
1
117
110
Deferred tax asset
8
Trade and other receivables
8
8
Cash and cash equivalents
4
13
Trade and other liabilities
(7)
(26)
Deferred tax liabilities
(31)
(22)
Net assets acquired
1
91
91
Goodwill
1
61
204
Total
2
152
295
Satisfied by:
Cash consideration
1
152
223
Contingent or deferred consideration
1
41
Fair value of existing investment
31
Total consideration
2
152
295
If the acquisition of Revibe Technologies, Inc. had occurred on 1 January 2024, the Group’s revenue
and profit after tax would not have been significantly higher.
Total acquisition related costs of £5m (2023: £12m; 2022: £20m) were recognised within other net
gains and losses.
In 2023 and 2022, there were gains of £5m and £8m respectively, arising on decreases in the
deferred consideration payable on prior year acquisitions. No such items arose in 2024.
The net cash outflows related to the acquisitions are set out in the table below. In addition to
the current year acquisitions, the other net cash outflows on acquisition of subsidiaries relate to
deferred payments for prior year acquisitions.
2024 2023 2022
All figures in £ millions Total Total Total
Cash flow on acquisitions
Cash – current year acquisitions
(1)
(152)
(223)
Cash and cash equivalents acquired
4
13
Deferred payments for prior year acquisitions and other
items
(38)
(23)
(18)
Net cash outflow
(39)
(171)
(228)
Notes to the consolidated financial statements continued
Strategic report Governance report Financial statements Other information
Annual report and accounts 2024 Pearson plc 202
31. Disposals and business closures
There were no disposals in 2024.
On 30 June 2023, the Group disposed of its interests in its POLS businesses in the US, UK, Australia
and India. The businesses disposed excluded Pearson’s contract with ASU. The consideration to be
received was deferred and comprised a 27.5% share of positive adjusted EBITDA in each calendar
year for six years from the date of acquisition and 27.5% of the proceeds received by the purchaser
in relation to any future monetisation event. In 2023, the consideration was valued at £12m and a
pre-tax gain on disposal of £13m was recognised. In addition, in 2023, a gain of £9m was recognised
arising from the release of a provision related to a historical disposal, £19m of losses arose from the
disposals of Pearson College and the international courseware local publishing business in India and
£12m of costs related to previous disposals were recognised.
In 2022, the Group disposed of its interests in the Canadian educational publisher (ERPI), Pearson
Italia S.p.A, Stark Verlag GmbH, Austin Education (Hong Kong) Limited, Pearson South Africa (Pty) Ltd
and various other South African companies. Total cash consideration received was £287m resulting
in a pre-tax gain on disposal of £42m. All entities disposed of were previously in the Strategic Review
segment. £5m of losses arose from other immaterial disposals and costs related to the wind-down
of certain businesses.
Deferred proceeds relating to the K12 sale were received in 2022.
None of the 2023 or 2022 disposals met the criteria to be considered a discontinued operation on
the basis that they did not represent major lines of business or geographical areas of operations.
The table below shows a summary of the assets and liabilities disposed of:
All figures in £ millions
2024
2023
2022
Disposal of subsidiaries and associates
Intangible assets, including goodwill
(53)
(77)
Property, plant and equipment
(5)
(11)
Intangible assets – product development
(15)
(39)
Inventories
(1)
(33)
Trade and other receivables
(65)
(106)
Deferred tax
8
(12)
Current tax receivable
(2)
Cash and cash equivalents (excluding overdrafts)
(12)
(21)
Provisions for other liabilities and charges
1
Retirement benefit obligations
2
Trade and other liabilities
31
52
Financial liabilities – borrowings
8
Net assets disposed
(114)
(236)
Cumulative currency translation adjustment
122
5
Cash proceeds
1
291
Deferred proceeds
12
2
Costs of disposal
(5)
(30)
(25)
(Loss)/gain on disposal
(5)
(9)
37
All figures in £ millions
2024
2023
2022
Cash flow from disposals
Proceeds – current year disposals
1
291
Proceeds – prior year disposals
86
Cash and cash equivalents disposed
(12)
(21)
Costs and other disposal liabilities paid
(7)
(27)
(23)
Net cash (outflow)/inflow
(7)
(38)
333
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Annual report and accounts 2024 Pearson plc 203
32. Held for sale
At 31 December 2024, the Group has classified a property (2023: two), with a total carrying value of
£nil (2023: £2m), as held for sale.
33. Additional cash flow information
In the cash flow statement, proceeds from sale of property, plant and equipment, including assets
classified as held for sale, comprise:
All figures in £ millions
2024
2023
Net book amount
4
6
Profit/(loss) on sale of property, plant and equipment
2
(1)
Proceeds from sale of property, plant and equipment
6
5
The movements in the Group’s current and non-current borrowings are as follows:
Transfer
Fair value Foreign from non- New leases/
and other exchange Financing current to disposal of
All figures in £ millions
2023
movements movements cash flows current
leases
2024
Financial liabilities
Non-current
borrowings
1,100
(8)
3
344
(344)
46
1,141
Current borrowings
53
8
11
(78)
344
338
Total
1,153
14
266
46
1,479
Transfer
Fair value Foreign from non- New leases/
and other exchange Financing current to disposal of
All figures in £ millions
2022
movements movements cash flows current
leases
2023
Financial liabilities
Non-current
borrowings
1,155
(2)
(15)
(80)
42
1,100
Current borrowings
66
10
(18)
(84)
80
(1)
53
Total
1,221
8
(33)
(84)
41
1,153
Non-current borrowings include bonds, derivative financial instruments and leases. Current
borrowings include loans repayable within one year, derivative financial instruments and leases, but
exclude overdrafts classified within cash and cash equivalents.
34. Contingencies, tax uncertainties and commitments
KJ
Key judgements
The application of tax legislation in relation to provisions for uncertain tax positions.
Key areas of estimation
The level of provisions required in relation to uncertain tax positions is complex and each
matter is separately assessed. The estimation of future settlement amounts is based on a
number of factors including the status of the unresolved matter, clarity of legislation, range
of possible outcomes and the statute of limitations.
There are Group contingent liabilities that arise in the normal course of business in respect
of indemnities, warranties and guarantees in relation to former subsidiaries and in respect of
guarantees in relation to subsidiaries, joint ventures and associates. In addition, there are contingent
liabilities of the Group in respect of unsettled or disputed tax liabilities, legal claims, contract
disputes, royalties, copyright fees, permissions and other rights. None of these claims is expected to
result in a material gain or loss to the Group.
The Group is under assessment from the tax authorities in Brazil challenging the deduction for tax
purposes of goodwill amortisation for the years 2012 to 2020. Similar assessments may be raised
for other years. Potential total exposure (including possible interest and penalties) could be up to
BRL 1,314m (£169m) up to 31 December 2024, with additional potential exposure of BRL 46m (£6m)
in relation to deductions expected to be taken in future periods. Such assessments are common in
Brazil. The Group believes that the likelihood that the tax authorities will ultimately prevail is low and
that the Group’s position is strong. At present, the Group believes no provision is required.
At the balance sheet date there were no commitments for capital expenditure contracted for but not
yet incurred. Commitments in respect of leases are shown in note 35.
KE
Notes to the consolidated financial statements continued
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Annual report and accounts 2024 Pearson plc 204
Strategic report Governance report Financial statements Other information
Annual report and accounts 2024 Pearson plc 205
35. Leases
The Group’s lease portfolio consists of approximately 700 property leases, mainly offices and test
centres, together with a number of vehicle and equipment leases. The Group has elected not to
recognise right-of-use assets and lease liabilities for short-term leases that have a lease term of 12
months or less and leases of low-value assets. The Group recognises the lease payments associated
with these leases as an expense on a straight-line basis over the lease term.
As a lessee:
The amounts recognised in the income statement are as follows:
All figures in £ millions
Note
2024
2023
2022
Interest on lease liabilities
(22)
(23)
(25)
Expenses relating to short-term leases
Depreciation of right-of-use assets
10
(35)
(39)
(45)
Impairment of right-of-use assets
10
(2)
(34)
Lease liabilities are included within financial liabilities – borrowings in the balance sheet, see note 18.
The maturities of the Group’s lease liabilities are as follows:
All figures in £ millions
2024
2023
Less than one year
85
84
One to five years
270
286
More than five years
276
301
Total undiscounted lease liabilities
631
671
Lease liabilities included in the balance sheet
517
547
Analysed as:
Current
65
64
Non-current
452
483
The amounts recognised in the cash flow statement are as follows:
All figures in £ millions
2024
2023
2022
Total cash outflow for leases as a lessee
100
107
118
At 31 December 2024, commitments for capital leases contracted for but not yet incurred were
£14m (2023: £8m). Extension and termination options and variable lease payments are not
significant within the lease portfolio. Short-term leases to which the Group is committed at the
balance sheet date are similar to the portfolio of short-term leases to which the short-term lease
expense is disclosed above.
As a lessor:
In the event that the Group has excess capacity in its leased offices and warehouses, the Group
subleases some of its properties under operating and finance leases.
The amounts recognised in the income statement are as follows:
All figures in £ millions
2024
2023
2022
Interest on lease receivables
4
4
5
Income from subleasing right-of-use assets
(within other income)
9
6
4
The amounts recognised in the cash flow statement are as follows:
All figures in £ millions
2024
2023
2022
Total cash inflow for leases as a lessor
22
19
23
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Annual report and accounts 2024 Pearson plc 206
Notes to the consolidated financial statements continued
35. Leases continued
The following table sets out the maturity analysis of lease payments receivable for subleases
classified as operating leases, showing the undiscounted lease payments to be received after the
reporting date, and subleases classified as finance leases showing the undiscounted lease payments
to be received after the reporting date and the net investment in the finance lease receivable. During
the year, the investment in finance lease receivable decreased by £17m (2023: decreased £21m),
primarily due to payments received.
Operating Finance 2024 2023 2022
All figures in £ millions leases leases Total Total Total
Less than one year
9
22
31
31
24
One to two years
10
23
33
33
28
Two to three years
10
23
33
34
28
Three to four years
10
16
26
34
28
Four to five years
10
4
14
27
29
More than five years
34
2
36
54
44
Total undiscounted lease
payments receivable
83
90
173
213
181
Unearned finance income
(7)
Net investment in finance
lease receivable
83
36. Related party transactions
Joint ventures and associates
There are no material related transactions with joint ventures or associates in 2024.
At 31 December 2022, the Group had a current liability payable to Academy of Pop of £5m, which
related to the Group’s initial capital contribution that had not yet been paid. This balance was paid in
early 2023.
Key management personnel
Key management personnel are deemed to be the members of the Pearson Executive Management
team (see pages 74-76). It is this Committee which had responsibility for planning, directing and
controlling the activities of the Group in 2024. Key management personnel compensation is
disclosed below:
All figures in £ millions
2024
2023
2022
Short-term employee benefits
10
9
7
Retirement benefits
1
1
1
Share-based payment costs
19
11
9
Total
30
21
17
Short-term employee benefits and retirement benefits exclude Executive Directors which are shown
on page 127 of the Directors Remuneration Report.
There were no other material related party transactions. No guarantees have been provided to
related parties.
37. Events after the balance sheet date
On 27 February 2025, the Board approved a £350m share buyback programme in order to return
capital to shareholders. The programme will commence as soon as is practicable.
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Annual report and accounts 2024 Pearson plc 207
38. Accounts and audit exemptions
The Pearson plc subsidiary companies listed below are exempt from the requirements of the Companies Act 2006 relating to the audit of individual financial statements by virtue of section 479A.
Company number
Aldwych Finance Limited 04720439
Faethm Limited 11842984
Longman Group (Overseas Holdings) Limited 00690236
Pearson Australia Finance Unlimited 05578463
Pearson Dollar Finance Limited 05111013
Pearson Dollar Finance Two Limited 06507766
Pearson Education Holdings Limited 00210859
Pearson Education Investments Limited 08444933
Pearson Education Limited 00872828
Pearson International Finance Limited 02496206
Pearson Loan Finance No. 3 Limited 05052661
Company number
Pearson Loan Finance Unlimited 05144467
Pearson Management Services Limited 00096263
Pearson Overseas Holdings Limited 00145205
Pearson Professional Assessments Limited 04904325
Pearson Strand Limited 08561316
Pearson Services Limited 01341060
Pearson Shared Services Limited 04623186
Pearson Strand Finance Limited 11091691
PVNT Limited 08038068
TQ Global Limited 07802458
Strategic report Governance report Financial statements Other information
Annual report and accounts 2024 Pearson plc 208
Company balance sheet
As at 31 December 2024
All figures in £ millions Notes 2024 2023
Assets
Non-current assets
Investments in subsidiaries 2 6,695 6,702
Amounts due from subsidiaries 3 2,074
Deferred income tax assets 33 35
Financial assets – derivative financial instruments 4 12 32
6,743 8,843
Current assets
Amounts due from subsidiaries 2,439 277
Current income tax assets 53 22
Cash and cash equivalents (excluding overdrafts) 3 129 5
Financial assets – derivative financial instruments 4 31 15
Other assets 1 1
2,653 320
Total assets 9,396 9,163
Liabilities
Non-current liabilities
Amounts due to subsidiaries (1,179) (3,287)
Financial liabilities – derivative financial instruments 4 (3) (38)
(1,182) (3,325)
Current liabilities
Amounts due to subsidiaries (2,508) (1,240)
Other liabilities (8) (121)
Financial liabilities – derivative financial instruments 4 (51) (5)
(2,567) (1,366)
Total liabilities (3,749) (4,691)
Net assets 5,647 4,472
All figures in £ millions Notes 2024 2023
Equity
Share capital 5 166 174
Share premium 5 2,649 2,642
Treasury shares 6 (7) (19)
Capital redemption reserve 41 33
Special reserve 447 447
Retained earnings – including profit for the year of £1,517m
(2023: £467m) 2,351 1,195
Total equity attributable to equity holders
of the company 5,647 4,472
These financial statements have been approved for issue by the Board of Directors on
13 March 2025 and signed on its behalf by
Sally Johnson
Chief Financial Officer
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Annual report and accounts 2024 Pearson plc 209
Company statement of changes in equity
Year ended 31 December 2024
All figures in £ millions
Equity attributable to equity holders of the company
Share
capital
Share
premium
Treasury
shares
Capital
redemption
reserve
Special
reserve
Retained
earnings Total
At 1 January 2024 174 2,642 (19) 33 447 1,195 4,472
Profit for the year 1,517 1,517
Equity-settled transactions
1
44 44
Issue of ordinary shares under share option schemes
1
7 7
Purchase of treasury shares (33) (33)
Release of treasury shares 45 (45)
Buyback of equity (8) 8 (204) (204)
Dividends (156) (156)
At 31 December 2024 166 2,649 (7) 41 447 2,351 5,647
All figures in £ millions
Equity attributable to equity holders of the company
Share
capital
Share
premium
Treasury
shares
Capital
redemption
reserve
Special
reserve
Retained
earnings Total
At 1 January 2023 179 2,633 (15) 28 447 1,178 4,450
Profit for the year 467 467
Equity-settled transactions
1
40 40
Issue of ordinary shares under share option schemes
1
9 9
Purchase of treasury shares (35) (35)
Release of treasury shares 31 (31)
Buyback of equity (5) 5 (304) (304)
Dividends (155) (155)
At 31 December 2023 174 2,642 (19) 33 447 1,195 4,472
The capital redemption reserve reflects the nominal value of shares cancelled in the Group’s share buyback programme. The special reserve represents the cumulative effect of cancellation of the company’s
share premium account.
1. Full details of the share-based payment plans are disclosed in note 26 to the consolidated financial statements.
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Annual report and accounts 2024 Pearson plc 210
Notes to the company financial statements
1. Accounting policies
The financial statements on pages 208-216 comprise the separate financial statements of Pearson plc.
These company financial statements have been prepared on the going concern basis and in accordance
with Financial Reporting Standard 101 Reduced Disclosure Framework and with the requirements of the
Companies Act 2006.
The company financial statements have been prepared under the historical cost convention as modified by
the revaluation of financial assets and liabilities (including derivative financial instruments) at fair value.
As permitted by section 408 of the Companies Act 2006, the company income statement and statement of
comprehensive income have not been presented.
During the year, the company transitioned from IFRS accounting standards to FRS 101 Reduced Disclosure
Framework. The following exemptions from the requirements of IFRS have been applied in the preparation of
these financial statements, in accordance with FRS 101. Where required, equivalent disclosures are given in
the group financial statements of Pearson plc :
IFRS 7 ‘Financial Instruments: Disclosures’;
Paragraphs 91-99 of IFRS 13 ‘Fair Value Measurement’;
Paragraph 38 of IAS 1 ‘Presentation of Financial Statements’ to present comparative information in respect
of: paragraph 79(a)(iv) of IAS 1;
The following paragraphs of IAS 1 Presentation of Financial Statements;
paragraph 10(d)
paragraph 10(f)
paragraph 16
paragraph 38A
paragraph 40
paragraph 111
paragraphs 134-136;
IAS 7 ‘Statement of Cash Flows’;
Paragraphs 30 and 31 of IAS 8 ‘Accounting Policies, Changes in Accounting Estimates and Errors’;
The requirements in IAS 24 ‘Related Party Disclosures’ to disclose related party transactions entered into
between two or more members of a group, provided that any subsidiary which is a party to the transaction
is wholly owned by such a member; and
paragraphs 45(b) and 46 to 52 of IFRS 2 Share-based Payments.
The company has no employees (2023: nil).
A key judgement in the preparation of these financial statements is the trigger for the reversal of historical
impairments of investments in subsidiaries. See note 2 for further details. No critical accounting estimates
have been made in the preparation of these separate financial statements.
The basis of preparation and accounting policies applied in the preparation of these company financial
statements are the same as those set out in note 1a to the consolidated financial statements with the addition
of the following:
Investments
Investments in subsidiaries are stated at cost less provision for impairment, with the exception of certain
hedged investments that are held in a foreign currency and revalued at each balance sheet date.
The recoverability of investments is tested annually for impairment in accordance with IAS 36 ‘Impairment of
Assets’. The carrying value is compared to the asset’s recoverable amount which is generally assessed on a
value in use basis. Significant estimation is required to determine the recoverable amount. The value in use of
the assets is calculated using a discounted cash flow methodology using financial information related to the
subsidiaries including cash flow projections in conjunction with the goodwill impairment analysis performed by
the Group. The key assumptions used in the cash flow projections are discount rates, perpetuity growth rates,
forecast sales growth rates and forecast operating profits.
Amounts owed to/by subsidiaries
Amounts owed to or by subsidiaries are measured at amortised cost. They generally mature within five
years, but can be called upon at short notice, or are repayable on demand. Amounts owed by subsidiaries
are classified as current if they mature within one year of the balance sheet date or, in the case of loans
repayable on demand, if the company intends to call the loan within one year of the balance sheet date. All
other amounts are classified as non-current. Interest is charged on all intercompany loans at a rate based
on a benchmark rate plus a margin. The company has assessed and concluded that the amounts owed by
subsidiaries will be fully recovered. Therefore credit losses are considered to beimmaterial.
Parent company guarantees
The Company has guaranteed the repayment of bonds and certain other liabilities due by subsidiary
undertakings primarily to third parties. Such guarantees are accounted for by the Company under IFRS 9.
They are initially measured at fair value. Subsequently, they are measured at the higher of (i) the amount
initially recognised less the cumulative amount of revenue recognised in accordance with IFRS 15, and (ii) the
expected credit losses under IFRS 9. The Company has also entered into performance guarantees whereby
in respect of contracts entered into by subsidiary undertakings, the Company will settle any claims for non-
performance under the contract in the event that the subsidiary does not perform its responsibilities under
the contract, and it does not pay out any amounts due to the third party in the event of non-performance.
Such performance guarantees are accounted for as loan commitments under IFRS 9.
Going concern
In assessing the Company’s ability to continue as a going concern for the period to 30 June 2026, the Board
reviewed management’s five-year plan, which was used as the base case.
The review included available liquidity throughout the period and headroom against the Group’s two main
covenants, which require net debt to EBITDA to be a maximum of four times and interest cover to be at least
three times.
At 31 December 2024, the Group had available liquidity of c.£1.2bn, comprising central cash balances and
its undrawn $1bn Revolving Credit Facility (RCF). In both the base case and severe but plausible scenario, the
business has sufficient liquidity to repay this amount and does not rely on this refinancing in order to remain a
going concern. Significant liquidity and covenant headroom was observed throughout the assessment period
in this base model.
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Annual report and accounts 2024 Pearson plc 211
A severe but plausible scenario was analysed, where the Group is impacted by all principal risks in both
2025 and 2026, adjusted for probability weighting as well as other significant risks. The net impact of the
risks modelled was to reduce free cash flow by around 30% per year. Even under a severe downside case,
the company would maintain comfortable liquidity headroom and sufficient headroom against covenant
requirements during the period under assessment. That is, even before modelling the mitigating effect of
actions that management would take if these downside risks were to crystalise.
A reverse stress test was performed to identify the reduction in profit required to cease to be a going concern
at or before 30 June 2026. The model showed that significant profit declines in excess of the severe but
plausible were required in both 2025 and 2026 to exhaust liquidity.
The Directors have confirmed that there are no material uncertainties that cast doubt on the Company’s going
concern status and that they have a reasonable expectation that the Company has adequate resources to
continue in operational existence beyond 30June 2026. The Company financial statements have therefore
been prepared on a going concern basis.
2. Investments in subsidiaries
All figures in £ millions 2024 2023
At beginning of year 6,702 6,738
Impairment (1,369)
Impairment reversal 1,312 40
Capital contribution 44
Currency revaluations 6 (76)
At end of year 6,695 6,702
In 2024, the impairment in Pearson Plc’s investment in its subsidiary, Pearson Overseas Holdings Limited,
which was first impaired in 2016, was reversed in full, resulting in a £1.3bn gain in the income statement. The
timing of the impairment reversal is an area of significant judgement. In making the judgement, management
considered the recoverable amount of the investment (as determined by an internally generated value in use
model – see note 11 of the Consolidated Group Financial Statements for details of assumptions used including
the discount rates), as well as external factors such as the share price and market capitalisation. Management’s
judgement was that there was sufficient evidence in 2024 to demonstrate that there has been a stable and
permanent return to value in relation to the previously impaired investment and as such the impairment was
reversed. After reversing the impairment, the recoverable amount of the investment continues to exceed the
carrying value and the headroom is not sensitive to any reasonably possible changes in assumptions.
In 2024, the company settled a loan with its subsidiary, Pearson Dollar Finance Limited, and received dividend
income of the same amount. This resulted in an impairment of the company’s investment in Pearson Dollar
Finance Limited of £1.4bn. There were no impairments in 2023.
3. Cash and cash equivalents (excluding overdrafts)
All figures in £ millions 2024 2023
Cash at bank and in hand 129 5
129 5
At the end of 2024, the currency split of cash and cash equivalents was US dollar 19% (2023: 0%),
sterling 78% (2023: 44%) and other 3% (2023: 56%). Cash and cash equivalents have fair values that
approximate their carrying amounts due to their short-term nature.
In 2024, £1m of interest income on these cash balances was recognised within net finance costs
(2023: £4m).
4. Derivative financial instruments
The company’s outstanding derivative financial instruments are comprised of interest rate
derivatives, cross-currency rate derivatives and FX derivatives. The outstanding derivative balances at
31 December are as follows:
All figures in £ millions
2024 2023
Assets Liabilities Assets Liabilities
Current 31 (51) 15 (5)
Non-current 12 (3) 32 (38)
Total 43 (54) 47 (43)
The carrying value of the above derivative financial instruments equals their fair value. Derivatives are
categorised as level 2 on the fair value hierarchy.Fair values are determined by using market data
and the use of established estimation techniques such as discounted cash flow and option valuation
models. As at 31 December 2024, the outstanding contracts all mature within ten years. In 2024,
£7m of fair value gains were recognised within net finance costs (2023: £10m loss).
Fair value hedge accounting
A foreign currency exposure arises from foreign exchange fluctuations on translation of the
company’s investments in subsidiaries denominated in USD into GBP. The hedged risk is the risk of
changes in the GBP:USD spot rate that will result in changes in the value of the USD investments
when translated into GBP. The hedged items are a portion of the company’s equity investments
in subsidiaries denominated in USD. The hedging instruments are a portion of the company’s
intercompany loans due from subsidiaries which are denominated in USD.
It is expected that the change in value of each of these items will offset each other as there is a
clear and direct economic relationship between the hedge and the hedged item in the hedge
relationship. Hedge ineffectiveness would arise if the value of the hedged items fell below the
value of the hedging instruments.
In 2024, the portion of the company’s equity investments in subsidiaries denominated in USD was
reduced to £nil. As at 31 December 2024, the fair value hedge is no longer in place.
Strategic report Governance report Financial statements Other information
Annual report and accounts 2024 Pearson plc 212
Notes to the company financial statements continued
4. Derivative financial instruments continued
The value of the hedged items and the hedging instruments is £nil at 31 December 2024 (2023:
£1.4bn) and the change in value during the year which was used to assess hedge ineffectiveness was
£6m (2023: £76m). There was no hedge ineffectiveness.
Cash flows from the €300m EUR 2025 bond were received by the company from its subsidiary
creating a foreign currency exposure upon the translation from EUR to GBP. Changes in the
GBP:EUR spot rate will result in changes to the value of amounts due from subsidiaries when
translated into GBP. The hedged item is €100m of this amount due from subsidiaries denominated
in EUR. The hedging instrument is a €100m 2025 cross-currency swap. It is expected that the change
in value of these items will move in the opposite direction as a result of movements in the EUR:GBP
exchange rate.
5. Share capital and share premium
Number of
shares
000s
Share
capital
£m
Share
premium
£m
At 1 January 2024 697,299 174 2,642
Issue of ordinary shares – share option schemes 955 7
Buyback of equity (31,989) (8)
At 31 December 2024 666,265 166 2,649
The ordinary shares have a par value of 25p per share (2023: 25p per share). All issued shares are
fully paid. All shareholders are entitled to receive dividends and vote at general meetings of the
company. All shares have the same rights.
On 20 September 2023, the Board approved a £300m share buyback programme in order to return
capital to shareholders, with a £200m extension being announced by the Group on 1 March 2024.
This programme and the extension completed in 2024. During 2024, approximately 32m (2023:
20m) shares were bought back and cancelled at a cost of £318m (2023: £186m). The nominal value
of these shares, £8m (2023: £5m), was transferred to the capital redemption reserve, and the
remainder of the purchase price was recorded within retained earnings. At 31 December 2024, no
further liability remains (2023: £118m) for any shares contracted to be repurchased but where the
repurchases are still outstanding.
6. Treasury shares
Number of
shares
000s £m
At 1 January 2024 2,160 19
Purchase of treasury shares 3,273 33
Release of treasury shares (4,754) (45)
At 31 December 2024 679 7
The company holds its own shares in trust to satisfy its obligations under its restricted share plans.
These shares are treated as treasury shares for accounting purposes and have a par value of 25p
per share.
The nominal value of the company’s treasury shares amounts to £0.2m (2023: £0.5m). Dividends on
treasury shares are waived.
At 31 December 2024, the market value of the company’s treasury shares was £9m (2023: £21m).
The gross book value of the shares at 31 December2024 amounts to £7m (2023: £19m).
7. Dividends
The amounts recognised as distributions to equity shareholders in the year and the proposed final
dividend per equity share are disclosed in note 9 to the consolidated financial statements.
8. Contingencies
There are contingent liabilities that arise in the normal course of business in respect of indemnities,
warranties and guarantees in relation to former subsidiaries and in respect of guarantees in relation
to subsidiaries. The total value of guarantees made by the company in relation to its subsidiaries
is£1.2bn (2023: £0.9bn). In addition, there are contingent liabilities in respect of legal claims. None of
these claims is expected to result in a material gain or loss to the company.
9. Audit fees
Statutory audit fees relating to the company were £42,000 (2023: £40,700).
10. Related party transactions
Subsidiaries
The company has taken advantage of the exemption under paragraph 8(k) of FRS 101 not to disclose
transactions with fellow wholly owned subsidiaries.
Associates
There were no related party transactions with associates in 2024 or 2023.
Key management personnel
Key management personnel are deemed to be the members of the Pearson Executive
Management team.
It is this Committee which had responsibility for planning, directing and controlling the activities
of the company in 2024. Key management personnel compensation is disclosed in note 36 to the
consolidated financial statements.
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Annual report and accounts 2024 Pearson plc 213
11. Group companies
In accordance with section 409 of the Companies Act 2006, a full list of subsidiaries, partnerships, associates, joint ventures and joint arrangements, the country of incorporation, the registered address and
the effective percentage of equity owned, as at 31 December 2024, is disclosed below. Unless otherwise stated, the shares are all indirectly held by Pearson plc. Unless otherwise stated, all wholly-owned and
partly-owned subsidiaries are included in the consolidation and all associated undertakings are included in the Group’s financial statements using the equity method of accounting. Principal Group companies
are identified in bold.
Wholly-owned subsidiaries
Registered company name
Country
ofIncorp.
Reg
office
Addison Wesley Longman, Inc. US 3
Addison-Wesley Educational Publishers Inc. US 4
AEL (S) PTE Limited SG 73
Aldwych Finance Limited UK 1
ATI Professional Development LLC US 4
ATI Studios A.P.P.S. SRL RO 78
Camsaw, Inc. US 4
CamsawUSA, Inc. US 11
Century Consultants Ltd. US 13
Certiport China Holding, LLC US 4
Certiport, Inc. US 4
Clutch Learning, Inc. US 4
Cogmed Systems AB SE 14
Connections Academy of Florida, LLC US 20
Connections Academy of Iowa, LLC US 24
Connections Academy of Maine, LLC US 28
Connections Academy of Maryland, LLC US 29
Connections Academy of Nevada, LLC US 31
Connections Academy of New Mexico, LLC US 32
Connections Academy of Oregon, LLC US 37
Connections Academy of Pennsylvania LLC US 38
Connections Academy of Tennessee, LLC US 40
Connections Academy of Texas LLC US 41
Connections Education LLC US 4
Connections Education of Florida, LLC US 20
Connections Education, Inc. US 4
Credly, Inc. US 4
Dominie Press, Inc. US 17
Dorian Finance Limited IE 7
eCollege.com US 4
Education Development International Plc
UK 1
Education Resources (Cyprus) Limited CY 51
Registered company name
Country
ofIncorp.
Reg
office
Educational Management Group, Inc. US 52
English Language Learning and Instruction System, Inc. US 54
Faethm Holdings Pty. Limited AU 48
Faethm IP Pty. Limited AU 48
Faethm Ltd UK 1
Faethm Pty. Limited AU 48
Faethm USA LLC US 6
Falstaff Holdco Inc. US 4
Falstaff Inc. US 55
FBH, Inc. US 4
George (Shanghai) Commercial Information Consulting Co., Ltd CN 21
Globe Fearon Inc. US 17
Heinemann Educational Botswana (Publishers) Proprietary Limited BW 8
IndiaCan Education Private Limited IN 2
Integral 7, Inc. US 4
Intellipro, INC. US 13
Knowledge Analysis Technologies, LLC US 18
LCCIEB Training Consultancy., Ltd CN 64
LessonLab, Inc. US 17
Lignum Oil Company US 4
Lion SG Pte. Ltd.
*
SG 23
Longman (Malawi) Limited MW 65
Longman Group(Overseas Holdings) Limited UK 1
Longman Indochina Acquisition, L.L.C. US 4
Longman Tanzania Limited TZ 68
Longman Zambia Educational Publishers Limited ZM 69
Longman Zimbabwe (Private) Ltd ZW 47
Longmaned Ecuador S.A. EC 71
Lumerit Education, LLC US 41
MeasureUp of Delaware, LLC US 4
Modern Curriculum Inc. US 17
Multi Treinamento e Editora Ltda BR 60
Registered company name
Country
ofIncorp.
Reg
office
MZ Development Inc. US 4
National Computer Systems Japan Co. Ltd JP 74
Navvy Education, LLC US 22
NCS Information Technology Services (Beijing) Co Ltd CN 75
NCS Pearson Pty Ltd AU 48
NCS Pearson Puerto Rico, Inc. PR 76
NCS Pearson, Inc. US 30
Opinion Interactive LLC US 16
Ordinate Corporation US 17
Pearson (Beijing) Management Consulting Co., Ltd. CN 77
Pearson America LLC US 4
Pearson Amsterdam B.V. NL 79
Pearson Australia Finance Unlimited UK 1
Pearson Australia Group Pty Ltd AU 48
Pearson Australia Holdings Pty Ltd AU 48
Pearson Benelux B.V. NL 79
Pearson Business Services Inc. US 4
Pearson Canada Assessment Inc. CA 80
Pearson Canada Finance Unlimited UK 1
Pearson Canada Holdings Inc. CA 80
Pearson Canada Inc. CA 80
Pearson Central Europe Spółka z ograniczoną odpowiedzialnością PL 39
Pearson DBC Holdings Inc. US 4
Pearson Desarrollo y Capacitación Profesional Chile Limitada CL 81
Pearson Digital Learning Puerto Rico, Inc. PR 76
Pearson Dollar Finance Limited
UK 1
Pearson Dollar Finance Two Limited UK 1
Pearson Educacion de Chile Limitada CL 81
Pearson Educacion de Colombia S.A.S. CO 84
Pearson Educacion de Mexico, S.A. de C.V. MX 85
Pearson Educacion de Panama SA PA 86
Pearson Educacion de Peru S.A. PE 87
Strategic report Governance report Financial statements Other information
Annual report and accounts 2024 Pearson plc 214
Notes to the company financial statements continued
Registered company name
Country
ofIncorp.
Reg
office
Pearson Educacion SA ES 88
Pearson Education Achievement Solutions (RF) (Pty) Ltd ZA 62
Pearson Education Africa (Pty) Ltd ZA 62
Pearson Education Asia Limited HK 53
Pearson Education Botswana (Proprietary) Limited BW 8
Pearson Education do Brasil Ltda BR 60
Pearson Education Hellas SA GR 26
Pearson Education Holdings Limited
UK 1
Pearson Education Indochina Limited TH 89
Pearson Education Investments Limited UK 1
Pearson Education Korea Limited KR 90
Pearson Education Limited UK 1
Pearson Education Namibia (Pty) Limited NA 58
Pearson Education Publishing Limited NG 44
Pearson Education S.A. UY 5
Pearson Education SA AR 67
Pearson Education South Africa (Pty) Ltd ZA 62
Pearson Education South Asia Pte. Ltd. SG 73
Pearson Education Taiwan Ltd TW 9
Pearson Education, Inc. US 4
Pearson Educational Measurement Canada, Inc. CA 36
Pearson Educational Publishers, LLC US 4
Pearson Eğitim Çözümleri Tikaret Limited Şirketi TR 61
Pearson Falstaff (Holdings) Inc. US 4
Pearson Falstaff Holdco LLC US 4
Pearson Federal Holding Company, LLC US 4
Pearson France FR 70
Pearson Funding plc
UK 1
Pearson Holdings Inc. US 4
Pearson Holdings Southern Africa (Pty) Limited ZA 62
Pearson Hungary LLC HU 25
Pearson India Education Services Private Limited IN 2
Pearson International Finance Limited
UK 1
Pearson Investment Holdings, Inc. US 4
Pearson Israel (P.I.) Ltd IL 66
Pearson Japan K.K. JP 49
Pearson Lanka (Private) Limited LK 63
Registered company name
Country
ofIncorp.
Reg
office
Pearson Lanka Support Services (Private) Limited LK 12
Pearson Lesotho (Pty) Ltd LS 62
Pearson Loan Finance No. 3 Limited UK 1
Pearson Loan Finance No. 5 Limited UK 1
Pearson Loan Finance No. 6 Limited UK 1
Pearson Loan Finance Unlimited UK 1
Pearson Longman Uganda Limited UG 43
Pearson Malaysia Sdn. Bhd. MY 59
Pearson Management Services Limited
UK 1
Pearson Management Services Philippines Inc. PH 33
Pearson Maryland, Inc. US 11
Pearson Moçambique, Limitada* MZ 42
Pearson Netherlands B.V. NL 79
Pearson Netherlands Holdings B.V. NL 79
Pearson Nominees Limited
UK 1
Pearson Online Tutoring LLC US 4
Pearson Overseas Holdings Limited
UK 1
Pearson Pakistan Services (Private) Limited PK 50
Pearson PEM P.R., Inc. PR 19
Pearson Phoenix Pty Ltd AU 48
Pearson Professional Assessments Limited UK 1
Pearson Real Estate Holdings Inc. US 4
Pearson Regional Headquarters Arabia SA 57
Pearson Schweiz AG CH 34
Pearson Services Limited
UK 1
Pearson Shared Services Limited
UK 1
Pearson Strand Finance Limited
UK 1
Pearson Strand Limited UK 1
Pearson Sweden AB SE 14
Pearson VUE Europe B.V. NL 79
Pearson VUE Philippines, Inc. PH 27
Pearson Vue Testing Services Kenya Limited KE 15
Penguin Capital, LLC US 4
Personnel Decisions Research Institutes, LLC US 30
PN Holdings Inc. US 4
ProctorCam, Inc. US 4
PT Efficient English Services ID 83
Registered company name
Country
ofIncorp.
Reg
office
PVNT Limited UK 1
Reading Property Holdings LLC US 3
Rebus Planning Associates, Inc. US 10
Reston Publishing Co, Inc. US 4
Rycade Capital Corporation US 4
Shanghai AWL Education Software Ltd
*
CN 72
Silver Burdett Ginn Inc. US 4
Skylight Training and Publishing Inc. US 52
Smarthinking, Inc. US 4
Sound Holdings Inc. US 4
Sparrow Phoenix Pty Ltd AU 48
Spear Insurance Company Limited
BM 45
The Waite Group, Inc. US 17
TQ Education and Training Limited UK 1
TQ Education and Training Limited SA 56
TQ Global Limited UK 1
TQ Group Limited UK 1
TQ Holdings Limited UK 1
Vue Testing Services Israel Ltd IL 46
Vue Testing Services Korea Limited KR 35
Williams Education GmbH DE 82
* In liquidation.
Directly owned by Pearson plc.
11. Group companies continued
Strategic report Governance report Financial statements Other information
Annual report and accounts 2024 Pearson plc 215
Subsidiary addresses
The following list includes all Pearson registered offices worldwide.
Registered office address
1 80 Strand, London, WC2R 0RL, England
2 Featherlite, ‘The Address’, 5th Floor, Survey No 203/10B, 200 Ft MMRD Road, Zamin,
Pallavaram, Chennai, TN 600044, India
3 C T Corporation System, 155 Federal St., Suite 700, Boston, MA, 02110, United States
4 The Corporation Trust Company, Corporation Trust Center, 1209 Orange Street,
Wilmington, New Castle, DE, 19801, United States
5 Juan Benito Blanco 780 – Plaza Business Center, Montevideo, Uruguay
6 340 Halsa Dr, Chattahoochee Hills, GA, GA 30268, United States
7 1
st
Floor The Liffey Trust Centre, 117-126 Sheriff Street Upper, Dublin 1, Ireland
8 Plot 28892, Twin Towers, West Wing, First Floor Fairground, PO Box 1453, Gaborone,
Botswana
9 10F, No 209, Sec. 1, Civic Blvd., Datong District, Taipei City, 10351, Taiwan
(ProvinceofChina)
10 The Corporation Company, 40600 Ann Arbor Rd, E Suite 201, Plymouth, MI, 48170,
United States
11 The Corporation Trust Incorporated, Suite 201, 2405 York Road, Lutherville Timonium,
MD, 21093, United States
12 #1, 3, 5
th
Floor, East Tower, World Trade Centre, Echelon Square, Colombo, 01,
SriLanka
13 C T Corporation System, 820, Bear Tavern Road, West Trenton, Mercer, NJ, 08628,
United States
14 Gustavslundsvägen 137, 167 51 Bromma, Stockholm, Sweden
15 3, 2nd Floor, Plaza 2000, Mombasa Road, Embakasi, PO Box 0721175878, 00200
Nairobi
16 105 E Street #2A, Davis, CA, CA 95616, United States
17 C T Corporation System, 330 N Brand Blvd., Glendale, CA, 91203-2336
18 The Corporation Company, 7700 E Arapahoe Rd, Suite 220, Centennial, CO, 80112-
1268, United States
19 500, 401, Calle de la Tanca Edificio Ochoa, San Juan, 00901-1969, Puerto Rico
20 C T Corporation System, 1200, South Pine Island Road, Plantation, FL, 33324,
UnitedStates
21 Suite A7b, 3/F, No. 586 Longchang Road, Yangpu District, Shanghai, China
22 CT Corportion System, 289 S Culver St, Lawrenceville, GA, 30046-4805, United States
23 Kroll Pte. Limited, One Raffles Place, Tower 2, #10-62, Singapore, 048616, Singapore
24 C T Corporation System, 400 E Court Ave, Des Moines, IA, 50309, United States
25 22 B, 13 em, Népfürdő utca, Budapest, 1138, Hungary
26 4 Zalogou Str., 15343 Agia Paraskevi, Athens, Greece
27 27/F Trident Tower, 312 Sen. Gil Puyat Avenue, Makati City, Metro Manila, Philippines
28 C T Corporation System, 3 Chase Avenue, Augusta, ME, United States
29 CSC - Lawyers Incorporating Service Company, 7 St. Paul Street, Suite 820, Baltimore,
MD, 21202, United States
30 C T Corporation System Inc., 1010 Dale Street North, Saint Paul, MN, 55117-5603,
UnitedStates
Registered office address
31 The Corporation Trust Company of Nevada, 701 S Carson St, Suite 200, Carson City,
NV, 89701, United States
32 C T Corporation System, 206 S Coronado Ave, Espanola, NM, 87532-2792,
UnitedStates
33 7/F North Tower, Rockwell Business Center COR. Sheridan & United Street, Brgy.
Highway Hills, Mandaluyong, Philippines
34 10 Gewerbestrasse, Cham, 6330, Switzerland
35 21, Mugyo-ro Jung-gu, Seoul, Korea (the Republic of)
36 199 Bay Street, Commerce Court West, Suite 2800, Toronto, ON, M5L1A9, Canada
37 C T Corporation System, 780 Commercial Street SE, STE 100, Salem, OR, OR 97301,
United States
38 C T Corporation System, 600 N. 2
nd
Street, Suite 401, Harrisburg, PA, 17101-1071,
United States
39 Ulica Szamocka 8 01-748, Warszawa, Poland
40 C T Corporation System, 300 Montvue Rd, Knoxville, TN, 37919-5546, United States
41 CT Corporation System, 1999 Bryan Street, Suite 900, Dallas, TX, 75201, United States
42 Numero 776, Avenida 24 de Julho, Maputo, Mozambique
43 Plot 8, Berkley Road, Old Kampala, Uganda
44 8, Secretariat Road, Obafemi Awolowo Way, Alausa, Ikeja, Lagos State, Nigeria
45 Power House, 7 Par-la-ville Road, PO Box 1826, Hamilton, HM 11, Bermuda
46 Derech Ben Gurion 2, BSR Building 9
th
Floor, Ramat Gan, 5257334, Israel
47 4
th
Floor, Corner Hertzog Boulevard and Heerengracht, Cape Town, South Africa
48 459-471 Church Street, Richmond, Melbourne, VIC, 3121, Australia
49 11F Kanda Square, 2-2-1 Kanda-Nishikicho, Chiyoda-ku, Tokyo, 101-0054, Japan
50 Office #13, First Floor, Mall of Lahore, Lahore, Pakistan
51 195, Archbishop Makarios III Avenue, Neocleous House, Limassol, 3030, Cyprus
52 Illinois Corporation Service Company, 700 S 2
nd
Street, Springfield, IL, 62703,
UnitedStates
53 18/F, 1063 King’s Road, Quarry Bay, Hong Kong
54 251, Little Falls Drive, Corporation Service Company, Wilmington, DE, 19808,
UnitedStates
55 C T Corporation System, 28 Liberty Street, New York, NY, 10005, United States
56 King Fayad Road, Olaya, Riyadh, 58774, 11515, Saudi Arabia
57 Al Tawuniyya Towers, King Fahd Road, North Block, 2nd floor, Riyadh, Saudi Arabia
58 Bougain Villas, 78 Sam NJJOMA Drive, Windhoek, Postal address PO Box 21683
Windhoek, Namibia
59 Unit 30-01, Level 30, Tower A, Vertical Business Suite, Avenue 3, Bangsar South, No 8,
Jalan Kerinchi, 59200 Kuala Lumpur, Malaysia
60 Avenida José Luiz Mazzali, nº 450, Sala H, Setor Módulo 03B, GLP Louveira I, Santo
Antônio, Louveira, SP, CEP 13.290-000, Brazil
61 İçerenköy Mah. Umut Sk. Quick Tower Sitesi No: 10-12 İç Kapı No: 77 Ataşehir, Istanbul,
34742, Turkey
Registered office address
62 The Towers, 21st Floor, Unit 21B, 2 Heerengracht Cnr, Hertzog Boulevard, Foreshore
Cape Town, WC, 8001, South Africa
63 MAGA ONE-Level 8, No. 200, Nawala Road, Narahenpita, Colombo 05, 00500, SriLanka
64 Room 305, Building 2, 6555 Shangchuan Road, Pudong District, Shanghai, China
65 Alliance House, PO Box 30698, Blantyre, Malawi
66 Meitar Law Offices, 16 Abba Hillel Rd., Ramat Gan, 5250608, Israel
67 498, Libertador Ave, City of Buenos Aires, 3rd floor, Buenos Aires, Argentina
68 Plot No 108, Makuyuni Road, Mikocheni Block”B” Kinondoni District, PO Box 10801, Dar
es Salaam, Tanzania
69 Plot 1281, Lungwebungu Road, Rhodes Park, Lusaka, Zambia
70 8 Rue des Pirogues de Bercy, Paris 75012, France
71 Andalucía y cordero E12-35. Edificio CYEDE piso 1, Oficina 11, Sector “La Floresta”,
Quito, Pichincha, Ecuador
72 Suite 302-9,Block 3, No. 333 Weining Road, Changning District, Shanghai, China
73 3 Temasek Avenue, #21-23 Centennial Tower, 039190, Singapore
74 Shiodome City Center 18F, 1-5-2, Higashi Shimbashi, Minato-Ku, Tokyo,
105-7118, Japan
75 Suite 1201, Tower 2, No. 36 North Third Ring East Road, Dongcheng District,
Beijing,China
76 268 Munoz Rivera Avenue, Suite 1400, San Juan, 00918, Puerto Rico
77 Room 902, Tower W2, Oriental Plaza, No. 1 East Chang’an Street, Dongcheng District,
Beijing, 11, 100738, China
78 3 Politehnicii St., Braşov, Municipality, Braşov County, Romania
79 Kabelweg 37, Amsterdam, 1014 BA, Netherlands
80 357 Bay Street, 3rd Floor, Toronto, ON, M5H 4A6, Canada
81 Oficina N° 117, edificio Casa Colorada, calle Merced N°838-A Santiago Centro,
Santiago,Chile
82 Williams Education GmbH c/o Pearson Benelux B.V. (Zweignl. Deutschland), St.-Martin-
Str. 82, Munich, 81541, Germany
83 30th Floor, Ratu Plaza Office Tower, Jl. Jend. Sudirman Kav 9, Jakarta, 10270, Indonesia
84 Carrera 7 Nro 156 – 68, Piso 26, Bogota, Colombia
85 Avenida Javier Barros Sierra, número 495, piso 3, oficina 138, Santa Fe, Alcaldía Álvaro
Obregón, Cuidad de México, C.P. 01219, Mexico
86 Punta Pacifica, Torres de las Americas, Torre A Piso 15 Ofic. 1517, Panama,
0832-0588, Panama
87 Cal. Los Halcones, no. 275, Urb. Limatombo, Lima, Peru
88 85, Paseo de la Castellana, Planta 8, Madrid, 28046, Spain
89 87/1 Capital Tower Building, All Seasons Place unit 1604 – 6 16th floor, Wireless Road,
Lumpini, Pathumwan, Bangkok, Thailand
90 #512, 5th Floor, 12, Mapo-daero 10-gil, Mapo-gu, Seoul, Korea (the Republic of)
Strategic report Governance report Financial statements Other information
Annual report and accounts 2024 Pearson plc 216
11. Group companies continued
Partly-owned subsidiaries
Registered company Name
Country
ofIncorp. % Owned Reg office
Certiport China Co Ltd CN 50.69 1
Educational Publishers LLP UK 85 2
GED Domains LLC US 70 3
GED Testing Service LLC US 70 4
Associated undertakings
Registered company Name
Country
ofIncorp. % Owned Reg office
Learn Capital Special Opportunities Fund I, L.P.
US 99.59 8
Learn Capital Venture Partners II, L.P.
US 72.93 8
Learn Capital Venture Partners IIIA, L.P.
KY 99 9
Learn Capital Venture Partners, L.P.
US 99.15 8
Pearson Pension Nominees Limited UK 50 2
Pearson Pension Property Fund Limited UK 50 2
Pearson Pension Trustee Limited UK 50 2
Pearson Pension Trustee Services Limited UK 50 2
Peking University Pearson (Beijing) Cultural Development Co., Ltd CN 45 10
Prepona Sistemas de Testagem e Avaliação S.A. BR 22.2 7
Pui Man Publishing Limited MO 49 11
Smashcut, Inc. US 25.93 6
The Egyptian International Publishing Company-Longman EG 49 5
* In liquidation.
Accounted for as an ‘Other financial asset’ within non-current assets.
Partly-owned subsidiaries and associated undertakings
companyaddresses
Registered office address
1 Suite 1804, No.99 Huichuan Road, Changning District, Shanghai City, China
2 80 Strand, London, WC2R 0RL, England
3 C T Corporation System, 4701 Cox Road, Suite 285, Glen Allen, Henrico, VA, 23060-0000, United States
4 The Corporation Trust Company, Corporation Trust Center, 1209 Orange Street, Wilmington, New Castle, DE, 19801, United States
5 9 Rashdan St., Messaha Square, Dokki, Giza City, Egypt
6 C/o Corporation Service Company, 2711 Centerville Road, Suite 400, Wilmington, Delaware, 19808, UnitedStates
7 SIS 1107A1112, 35 Rua Pedro Lessa, Centro, Rio de Janeiro, RJ, 20030-030, Brazil
8 Incorporating Services, Ltd. 3500 S Dupont Way, Dover, Kent, DE, 19901, United States
9 Campbells Corporate Services Limited, Floor 4, Willow House, Cricket Square, GrandCayman, KY1-9010, Cayman Islands
10 Suite 216, No. 127-1 Zhongguancun North Street, Haidian District, Beijing, China
11 Rua de Pequim No. 230–246 17-L, Macau Finance Centre, Macau, China
Notes to the company financial statements continued
Annual report and accounts 2024 Pearson plc 217
Strategic report Governance report Financial statements Other information
Five-year summary
All figures in £ millions 2024 2023 2022 2021 2020
Sales: By operating segment
Assessment & Qualifications 1,591 1,559 1,444 1,238 1,118
Virtual Learning 489 616 820 713 692
English Language Learning 420 415 321 238 218
Workforce Skills 226 220 204 172 163
Higher Education 826 855 898 849 956
Strategic review 9 154 218 250
Total sales 3,552 3,674 3,841 3,428 3,397
Adjusted operating profit: By operating segment
Assessment & Qualifications 368 350 258 219 147
Virtual Learning 66 76 70 32 29
English Language Learning 50 47 25 15 1
Workforce Skills 8 (8) (3) 27 26
Higher Education 108 110 91 73 93
Strategic review (2) 15 19 16
Penguin Random House 1
Total adjusted operating profit 600 573 456 385 313
Operating margin – continuing 16.9% 15.6% 11.9% 11.2% 9.2%
Adjusted earnings
Total adjusted operating profit 600 573 456 385 313
Net finance costs (45) (33) (1) (57) (61)
Income tax (136) (124) (71) (64) (35)
Non-controlling interest (1) (2) (2) (1)
Adjusted earnings 418 414 382 263 217
Weighted average number of shares (millions) 673.0 711.5 738.1 754.1 755.4
Adjusted earnings per share 62.1p 58.2p 51.8p 34.9p 28.7p
Annual report and accounts 2024 Pearson plc 218
Strategic report Governance report Financial statements Other information
All figures in £ millions 2024 2023 2022 2021 2020
Cash flow
Operating cash flow 662 587 401 388 315
Operating cash conversion 110% 102% 88% 101% 101%
Free cash flow 490 387 222 133 229
Free cash flow per share 72.8p 54.4p 30.0p 17.6p 30.3p
Net assets 4,053 3,988 4,415 4,280 4,134
Net debt 853 744 557 350 463
Return on invested capital
Total adjusted operating profit 600 573 456 385 313
Operating tax paid (119) (96) (95) (60) (10)
Return 481 477 361 325 303
Net basis:
Average invested capital 7,358 7,711 7,896 7,161 7,708
Return on invested capital 6.5% 6.2% 4.6% 4.5% 3.9%
Return on capital
Total adjusted operating profit 600 573 456 385 313
Adjusted income tax charge (136) (124) (71) (64) (35)
Return 464 449 385 321 278
Capital 4,433 4,380 4,439 4,086 4,196
Return on capital 10.5% 10.3% 8.7% 7.9% 6.6%
Dividend per share 24.0p 22.7p 21.5p 20.5p 19.5p
Five-year summary continued
Annual report and accounts 2024 Pearson plc 219
Strategic report Governance report Financial statements Other information
Financial key performance indicators
The following tables and narrative provide further analysis of the financial key performance
indicators which are described in the financial review of the annual report on pages 26-32, shown
within the key performance indicators on page 25 of the annual report and shown in note 2 of the
notes to the consolidated financial statements.
Adjusted performance measures
The annual report and accounts reports results and performance on a headline basis which
compares the reported results both on a statutory and ona non-GAAP (non-statutory) basis.
The Group’s adjusted performance measures are non-GAAP (non-statutory) financial measures
and are also included in the annual report as they are key financial measures used by management
to evaluate performance. The measures also enable investors to more easily, and consistently,
track the underlying operational performance of the Group and its business segments by
separating out those items of income and expenditure relating to acquisition and disposal
transactions, major reorganisation programmes and certain other items that are also not
representative of underlying performance.
The Group’s definition of adjusted performance measures may not be comparable to other similarly
titled measures reported by other companies. Areconciliation of the adjusted measures to their
corresponding statutory measures is shown within this section.
Sales
Underlying sales movements exclude the effect of exchange, the impact of portfolio changes arising
from acquisitions and disposals and the impact ofadopting new accounting standards that are not
retrospectively applied. Portfolio changes are calculated by taking account of the additional sales
(atconstant exchange rates) from acquisitions made in both the current year and the prior year. For
acquisitions made in the prior year, the additional sales excluded is calculated as the sales made in
the period of the current year that corresponds to the pre-acquisition period in the prior year. Sales
made by businesses disposed in either the current year or the prior year are also excluded. Constant
exchange rates are calculated by assuming the average exchange rates in the prior year prevailed
throughout the current year. These non-GAAP measures enable management and investors to track
more easily, and consistently, the underlying sales performance of the Group.
All figures in £ millions
Assessment &
Qualifications
Virtual
Learning
English
Language
Learning
Workforce
Skills
Higher
Education
Strategic
Review Total
Statutory sales 2024 1,591 489 420 226 826 3,552
Statutory sales 2023 1,559 616 415 220 855 9 3,674
Statutory sales
increase/(decrease) 32 (127) 5 6 (29) (9) (122)
Comprising:
Portfolio changes 13 (92) (4) (10) (4) (97)
Exchange differences (35) (13) (30) (2) (24) (104)
Underlying
increase/(decrease) 54 (22) 35 12 5 (5) 79
Remove OPM and Strategic
Review from underlying 19 5 24
Underlying increase/
(decrease) excluding OPM
and Strategic Review 54 (3) 35 12 5 103
Statutory sales increase/
(decrease) 2% (21)% 1% 3% (3)% (100)% (3)%
Constant exchange rate
increase/(decrease) 4% (19)% 8% 4% (1)% (100)% –%
Underlying
increase/(decrease) 3% (4)% 8% 6% 1% (100)% 2%
Underlying increase/
(decrease) excluding OPM
and Strategic Review 3% (1)% 8% 6% 1% –% 3%
Adjusted operating profit
Adjusted operating profit excludes the cost of major reorganisation, certain property charges, other
net gains and losses on the sale or closure of subsidiaries, joint ventures, associates and other
financial assets, and intangible charges, including impairment, relating only to goodwill and intangible
assets acquired through business combinations or relating to associates. Other net gains and losses
also includes costs related to business closures and acquisitions. Further details are given below
under ‘Adjusted earnings per share’. Underlying adjusted operating profit movements exclude the
effect of exchange, the impact of portfolio changes arising from acquisitions and disposals and the
impact of adopting new accounting standards that are not retrospectively applied. Portfolio changes
are calculated by taking account of the additional contribution (at constant exchange rates) from
acquisitions made in both the current year and the prior year.
Annual report and accounts 2024 Pearson plc 220
Strategic report Governance report Financial statements Other information
Adjusted operating profit continued
For acquisitions made in the prior year, the additional contribution excluded is calculated as the
operating profit made in the period of the current year that corresponds to the pre-acquisition
period in the prior year. Operating profit made by businesses disposed in either the current year
or the prior year is also excluded. Constant exchange rates are calculated by assuming the average
exchange rates in the prior year prevailed throughout the current year. This non-GAAP measure
enables management and investors to track more easily, and consistently, the underlying operating
profit performance of the Group.
All figures in £ millions 2024 2023 2022
Operating profit 541 498 271
Cost of major reorganisation (2) 150
Property charges 11
Other net gains and losses 7 16 (24)
Intangible charges 41 48 56
UK pension discretionary increase 13 3
Adjusted operating profit 600 573 456
All figures in £ millions
Assessment &
Qualifications
Virtual
Learning
English
Language
Learning
Workforce
Skills
Higher
Education
Strategic
Review Total
Adjusted operating
profit increase/
(decrease) 18 (10) 3 16 (2) 2 27
Comprising:
Exchange differences (9) (3) (11) 1 (4) (26)
Portfolio changes 4 1 (10) (1) (6)
Underlying
increase/(decrease) 23 (7) 14 14 12 3 59
Constant exchange
rate increase/
(decrease) 8% (9)% 30% 188% 2% 100% 9%
Underlying
increase/(decrease) 7% (9)% 30% 200% 12% 100% 10%
Adjusted operating profit translated at year-end closing rates would be £7m higher (2023: £10m
lower) than the reported figure of £600m (2023: £573m) at £607m (2023: £563m).
Adjusted earnings
Adjusted earnings includes adjusted operating profit and adjusted finance and tax charges. Adjusted
earnings is included as a non-GAAP measure as it is used by management to evaluate performance
and by investors to more easily, and consistently, track the underlying operational performance of
the Group over time.
All figures in £ millions 2024 2023 2022
Profit for the year 435 380 244
Non-controlling interest (1) (2) (2)
Cost of major reorganisation (2) 150
Property charges 11
Other net gains and losses 7 16 (24)
Intangible charges 41 48 56
UK pension discretionary increase 13 3
Other net finance income (14) (28) (53)
Income tax (61) (11) 8
Adjusted earnings 418 414 382
The following items are excluded from adjusted earnings:
Cost of major reorganisation – In 2024, there is a release of £2m relating to amounts previously
accrued. In 2023, there were no costs of major reorganisation. In 2022, the reorganisation costs of
£150m mainly related to staff redundancies and impairment of right of use property assets. The
2022 charge includes the impact of updated assumptions related to the recoverability of right-of-
use assets made in 2021. The costs of these reorganisation programmes are significant enough
to exclude from the adjusted operating profit measure so as to better highlight the underlying
performance (see note 4).
Property charges – In 2024, there were no property charges. In 2023, charges of £11m related to
impairments of property assets arising from the impact of updates in 2023 to assumptions initially
made during the 2022 and 2021 reorganisation programmes.
Other net gains and losses – These represent profits and losses on the sale of subsidiaries, joint
ventures, associates and other financial assets and are excluded from adjusted operating profit in
order to show the performance of the Group on a more comparable basis year on year. Other net
gains and losses also includes costs related to business closures and acquisitions. Other net gains
and losses in 2024 relate to costs related to prior year acquisitions and disposals, partially offset
by a gain on the partial disposal of our investment in an associate. Other net gains and losses in
2023 relate to the gain on the disposal of the POLS business and gains related to the release of
accruals and a provision related to historical acquisitions, offset by losses on the disposal of Pearson
College and costs related to current and previous year disposals and acquisitions. In 2022, they
related to the gains on the disposal of our international courseware local publishing businesses in
Europe, French-speaking Canada and Hong Kong and a gain arising on a decrease in the deferred
consideration payable on prior year acquisitions, offset by a loss on disposal of our international
courseware local publishing businesses in South Africa due to recycling of currency translation
adjustments and costs related to disposals and acquisitions.
Financial key performance indicators continued
Annual report and accounts 2024 Pearson plc 221
Strategic report Governance report Financial statements Other information
UK pension discretionary increases – Charges in 2024 and 2022 relate to one-off pension increases
awarded to certain cohorts of pensioners in response to the cost of living crisis. There were no such
awards in 2023.
Intangible charges – These represent amortisation relating to intangibles acquired through business
combinations. These amortisation charges are excluded as they reflect past acquisition activity
and do not necessarily reflect the current year performance of the Group. Intangible amortisation
charges in 2024 were £41m compared to a charge of £48m in 2023. This is due to decreased
amortisation from disposals partially offset by additional amortisation from recent acquisitions.
In2022, intangible charges were £56m. In all three years, there were no impairment charges.
Other net finance income/costs – These include finance costs in respect of retirement benefits,
finance costs of deferred consideration, fair value movements in relation to financial assets held at
fair value through profit and loss and foreign exchange and other gains and losses. Finance income
relating to retirement benefits is excluded as management does not believe that the consolidated
income statement presentation under IAS 19 reflects the economic substance of the underlying
assets and liabilities. Finance costs relating to acquisition transactions are excluded as these relate
to future earn-outs or acquisition expenses and are not part of the underlying financing. Foreign
exchange and other gains and losses are excluded as they represent short-term fluctuations in
market value and are subject to significant volatility. Other gains and losses may not be realised in
due course as it is normally the intention to hold the related instruments to maturity.
All figures in £ millions 2024 2023 2022
Net finance (costs)/income (31) (5) 52
Net finance income in respect of retirement benefits (21) (26) (9)
Interest on deferred and contingent consideration 2 4 5
Fair value movements on investments 11 (13) (28)
Net foreign exchange losses/(gains) 3 (3) (1)
Fair value movement on derivatives (7) 10 (25)
Interest on provisions for uncertain tax positions (2) 5
Net interest payable in adjusted earnings (45) (33) (1)
Tax – Tax on the above items is excluded from adjusted earnings. Where relevant the Group also
excludes the benefit from recognising previously unrecognised pre-acquisition and capital losses.
The tax benefit from tax deductible goodwill and intangibles is added to the adjusted income tax
charge as this benefit more accurately aligns the adjusted tax charge with the expected rate of cash
tax payments.
The tax rate reflected in adjusted earnings is calculated as follows:
All figures in £ millions 2024 2023 2022
Profit before tax 510 493 323
Adjustments:
Cost of major reorganisation (2) 150
Property charges 11
Other net gains and losses 7 16 (24)
Intangible charges 41 48 56
UK Pension discretionary increases 13 3
Other net finance income (14) (28) (53)
Adjusted profit before tax 555 540 455
Total tax charge (75) (113) (79)
Adjustments:
Tax on cost of major reorganisation 1 (37)
Tax on property charges (3)
Tax on other net gains and losses (10) 10
Tax on intangible charges (10) (11) (11)
Tax on UK pensions discretionary increases (3) (1)
Tax on other net finance costs 5 7 13
Tax on goodwill and intangibles 4 4 16
Tax benefit on UK tax rate change 1 (1)
State Aid provision release (63)
Movement in provision for tax uncertainties 6
Other tax items (1) 1 19
Adjusted tax charge (136) (124) (71)
Tax rate reflected in adjusted earnings 24.4% 23.0% 15.6%
Annual report and accounts 2024 Pearson plc 222
Strategic report Governance report Financial statements Other information
Adjusted earnings per share
Adjusted earnings per share is calculated as adjusted earnings divided by the weighted average
number of shares in issue on an undiluted basis.
All figures in £ millions 2024 2023 2022
Adjusted operating profit 600 573 456
Adjusted net finance costs (45) (33) (1)
Adjusted profit before tax 555 540 455
Adjusted income tax (136) (124) (71)
Adjusted profit for the year 419 416 384
Non-controlling interest (1) (2) (2)
Adjusted earnings 418 414 382
Weighted average number of shares (millions) 673.0 711.5 738.1
Weighted average number of shares (millions)
for diluted earnings 684.0 717.3 742.0
Adjusted earnings per share
Basic 62.1p 58.2p 51.8p
Diluted 61.1p 57.7p 51.5p
Financial key performance indicators continued
Return on invested capital
Return on invested capital (ROIC) is included as a non-GAAP measure as it is used by management to
help inform capital allocation decisions within the business. ROIC is calculated as adjusted operating
profit less operating cash tax paid expressed as a percentage of average invested capital. Invested
capital includes the original unamortised goodwill and intangibles. Average values for total invested
capital are calculated as the average monthly balance for the year. ROIC is also presented on a net
basis after removing impaired goodwill from the invested capital balance. The net approach assumes
that goodwill which has been impaired is treated consistently to goodwill disposed as it is no longer
being used to generate returns. We have removed the gross measure as it is no longer used in
managing the business.
All figures in £ millions
2024
Gross
2024
Net
2023
Net
Adjusted operating profit 600 573
Operating tax paid (119) (96)
Return 481 477
Average goodwill 3,432 3,530
Average other non-current intangibles 1,635 1,826
Average intangible assets – product development 937 967
Average tangible fixed assets and working capital 1,354 1,388
Average invested capital 7,358 7,711
Return on invested capital 6.5% 6.2%
Annual report and accounts 2024 Pearson plc 223
Strategic report Governance report Financial statements Other information
Return on capital
Return on capital (ROC) is included as a non-GAAP measure of how efficiently we are generating
returns from our asset base. ROC is calculated as adjusted operating profit less adjusted income tax
as a proportion of capital, where capital adjusts net statutory assets for net debt, retirement benefit
assets, other post-retirement medical obligations and other non-operating items. The other non-
operating items in 2023 include the liability recorded for the remainder of the 2023 share buyback
scheme. These adjustments to net statutory assets have been made to better reflect the asset base
that generates returns.
All figures in £ millions 2024 2023
Adjusted operating profit 600 573
Adjusted income tax charge (136) (124)
Return 464 449
Net statutory assets 4,053 3,988
Adjustments for:
Net debt 853 744
Retirement benefit assets (491) (499)
Other post-retirement medical benefit obligation 19 21
Other non-operating assets (1) 126
Capital 4,433 4,380
Return on capital 10.5% 10.3%
Subsequent to the release of the 2024 unaudited preliminary results, an adjustment has been made
which reduces net statutory assets by £10m. As a result of this adjustment, ROC has increased from
10.4% to 10.5%.
Operating cash flow
Operating cash flow is calculated as net cash generated from operations before the impact of items
excluded from the adjusted income statement plus dividends from joint ventures and associates
(less the re-capitalisation dividends from Penguin Random House); less capital expenditure on
property, plant and equipment (including additions to right-of-use assets) and intangible software
assets; plus proceeds from the sale of property, plant and equipment (including the impacts of
transfers to/from investment in finance lease receivable) and intangible software assets; plus special
pension contributions paid; and plus costs of major reorganisation paid. Operating cash flow is
included as a non-GAAP measure in order to align the cash flows with the corresponding adjusted
operating profit measures.
All figures in £ millions 2024 2023
Net cash generated from operations 811 682
Dividends received 2
Purchase/disposal of PPE and software (118) (121)
Net addition of right-of-use assets (46) (41)
Net costs paid for major reorganisation 8 63
Other net gains and losses 5 4
Operating cash flow 662 587
Cash conversion, calculated as operating cash flow as a percentage of adjusted operating profit, is
also shown as a non-GAAP measure as this is used by management and investors to measure cash
generation by the Group.
All figures in £ millions 2024 2023
Adjusted operating profit 600 573
Operating cash flow 662 587
Cash conversion 110% 102%
Annual report and accounts 2024 Pearson plc 224
Strategic report Governance report Financial statements Other information
Operating cash flow continued
Operating cash flow, operating free cash flow and total free cash flow, which are non-GAAP
measures, are commonly used by investors to measure the cash performance of the Group.
The table below reconciles operating cash flow to net debt:
All figures in £ millions 2024 2023 2022
Operating cash flow 662 587 401
Tax paid (119) (97) (109)
Net finance costs paid (45) (40) (35)
Net costs paid for major reorganisation (8) (63) (35)
Free cash flow 490 387 222
Dividends paid (including to non-controlling interests) (156) (154) (157)
Net movement of funds from operations 334 233 65
Acquisitions and disposals (58) (219) 105
Disposal of lease liabilities 8
Net equity transactions (351) (212) (383)
Other movements on financial instruments (34) 11 (2)
Movement in net debt (109) (187) (207)
Opening net debt (744) (557) (350)
Closing net debt (853) (744) (557)
Net cash generated from operations is translated at an exchange rate approximating the rate at
the dateof cash flow. The difference between this rate and the average rate used to translate profit
gives riseto a currency adjustment in the reconciliation between net profit and net cash generated
from operations. Thisadjustment reflects the timing difference between recognition of profit and the
related cash receipts or payments.
Financial key performance indicators continued
Net debt and adjusted earnings before interest, tax, depreciation
and amortisation (EBITDA)
For information, the net debt/adjusted EBITDA ratio is shown as a non-GAAP measure as it is
commonly used by investors to measure balance sheet strength. Adjusted EBITDA is calculated as
adjusted operating profit less depreciation on property, plant and equipment, and amortisation on
intangible software assets.
All figures in £ millions 2024 2023
Adjusted operating profit 600 573
Depreciation (excluding items included in ‘cost of major reorganisation’
and ‘property charges’) 76 79
Amortisation on intangible software assets (excluding items included in
‘cost of major reorganisation’) 117 123
Adjusted EBITDA 793 775
Cash and cash equivalents 543 312
Overdrafts (3)
Investment in finance lease receivable 83 100
Derivative financial instruments (7) 5
Bonds (955) (611)
Lease liabilities (517) (547)
Net debt (853) (744)
Net debt/adjusted EBITDA ratio 1.1x 1.0x
Adjusted EBITDA translated at year-end closing rates would be £10m higher (2023: £13m lower) than
the reported figure of £793m (2023: £775m) at £803m (2023: £762m).
Cross Reference Table:
Item Form 20-F Caption Location in this Document
Page
Reference
Item 1 Identity of Directors, Senior
Management and Advisers
Not applicable n/a
Item 2 Offer Statistics and
Expected Timetable
Not applicable n/a
Item 3 Key Information
A. Reserved Not applicable n/a
B. Capitalisation and
indebtedness
Not applicable n/a
C. Reasons for the offer and
use of proceeds
Not applicable n/a
D. Risk factors Additional Information: Risk factors
Strategic Report: Risk management
228-233
57-67
Item 4 Information on the Company
A. History and development of
the Company
Strategic Report: At a Glance
Information on the Company
Shareholder Information
Strategic Review: Financial Review
Note 18: Borrowings
Note 19: Financial Risk Management
Note 30: Business Combinations
Note 31: Disposals
Note 35: Leases
2
233
245-246
26-32
187-188
188-191
202
203
205-206
B. Business overview Strategic Report
Note 2: Segmental Information
Additional Information: Certain
additional information on
the Company
2-67
164-166
233-235
C. Organisational structure Parent Company Note 11 213-216
Item Form 20-F Caption Location in this Document
Page
Reference
D. Property, plant and equipment Note 10: Property, plant and
Equipment and Investment Property
Additional Information: Property, plant
and equipment
Strategic Report: Sustainability
Additional Information: Risk Factors
177-178
235
33-56
228-233
Item 4A Unresolved staff comments None n/a
Item 5 Operating and Financial
Review and Prospects
A. Operating results Additional Information:
Operating and Financial Review
Strategic Report:
Key performance indicators
Strategic Report: Financial review
Strategic Report: Risk management
(including Viability Statement)
Financial Statements
235
24-25
26-32
57-67
150-216
B. Liquidity and capital resources Strategic Report: Financial review
Note 16: Derivatives and
Hedge Accounting
Note 18: Borrowings
Note 19: Financial Risk Management
Note 35: Leases
26-32
185-187
187-188
188-191
205-206
C. Research and development,
patents and licenses etc
Not applicable n/a
D. Trend information Strategic Report: Key
performance indicators
Strategic Report: Financial review
24-25
26-32
E. Critical Accounting Estimates Note 1: Accounting Policies 156-164
Additional information for US listing purposes
Annual report and accounts 2024 Pearson plc 225
Strategic report Governance report Financial statements Other information
(unaudited)
Item Form 20-F Caption Location in this Document
Page
Reference
Item 6 Directors, Senior Management
and Employees
A. Directors and senior
management
Corporate Governance:
Board of Directors
Corporate Governance:
Pearson Executive Management
70-72
74-76
B. Compensation Directors’ Remuneration Report 113-136
C. Board practices Corporate Governance:
Board of Directors
Directors’ Remuneration Report
Corporate Governance:
Audit Committee report
70-72
113-136
99-112
D. Employees Note 5: Employee Information 174
E. Share ownership Directors’ Remuneration Report
Note 26: Share Based Payments
113-136
198-199
F. Disclosure of a registrant’s
action to recover erroneously
awarded compensation
None n/a
Item 7 Major Shareholders and
Related Party Transactions
A. Major shareholders Additional Disclosures 137
B. Related party transactions Note 12: Investments in Joint Ventures
and Associates
Note 36: Related Party Transactions
181
206
C. Interests of experts and
counsel
Not applicable n/a
Item 8 Financial Information
A. Consolidated statements and
other financial information
Financial Statements 150-216
B. Significant changes None n/a
C. Interests of experts and
counsel
Not applicable n/a
Item Form 20-F Caption Location in this Document
Page
Reference
Item 9 The Offer and Listing
A. Offer and listing details Additional Information: Listing 235
B. Plan of distribution Not applicable n/a
C. Markets Additional Information: Listing 235
D. Selling shareholders Not applicable n/a
E. Dilution Not applicable n/a
F. Expenses of the issue Not applicable n/a
Item 10 Additional Information
A. Share capital Not applicable n/a
B. Articles of association Additional Information:
Articles of Association
236-239
C. Material contracts Additional Information:
Material Contracts
239
D. Exchange controls Additional Information:
Exchange Controls
239
E. Taxation Additional Information:
Tax Considerations
239-241
F. Dividends and paying agents Not applicable n/a
G. Statement by experts Not applicable n/a
H. Documents on display Additional Information: Documents
on Display
241
I. Subsidiary information Parent company Note 11:
Group Companies
213-216
J. Annual report to Security
Holders
Not applicable n/a
Item 11 Quantitative and Qualitative
Disclosures about Market Risk
Note 19: Financial Risk Management
Note 14: Classification of
Financial Instruments
Note 16: Derivative Financial
Instruments and Hedge Accounting
188-191
183-184
185-187
Additional information for US listing purposes continued
Annual report and accounts 2024 Pearson plc 226
Strategic report Governance report Financial statements Other information
(unaudited)
Item Form 20-F Caption Location in this Document
Page
Reference
Item 12 Description of Securities other
than Equity Securities
A. Description of debt securities Not applicable n/a
B. Description of warrants
and rights
Not applicable n/a
C. Description of other securities Not applicable n/a
D. American Depository Shares Additional Information: Description of
Securities Other than Equity Securities
241-242
D. 1 Name of depositary
and address of principal
executive office
Not applicable n/a
D. 2 Title of ADRs and brief
description of provisions
Not applicable n/a
D. 3 Depositary fees and charges Additional Information: Description of
Securities Other than Equity Securities
241-242
D. 4 Depositary payments Additional Information: Description of
Securities Other than Equity Securities
241-242
Item 13 Defaults, Dividend Arrearages
and Delinquencies
Not applicable n/a
Item 14 Material Modifications to the
Rights of Security Holders and
Use of Proceeds
Not applicable n/a
Item 15 Controls and Procedures Additional Information: Controls and
Procedures
242-243
Item 16 Reserved
A. Audit Committee
Financial Expert
Additional Information: Audit
Committee Financial Expert
243
B. Code of Ethics Additional Information: Code of Ethics 243
C. Principal Accountant Fees Note 4: Operating Expenses
Principal accountant fees and services
173-174
243
D. Exemptions from The Listing
Standards for Audit Committees
Not applicable n/a
Item Form 20-F Caption Location in this Document
Page
Reference
E. Purchases of Equity
Securities by the Issuer and
Affiliated Purchasers
Additional Information: Purchases of
Equity Securities by the Issuer and
Affiliated Purchases
243
F. Change in Registrants
Certifying Accountant
Not applicable n/a
G. Corporate Governance Additional Information: Corporate
Governance
68-140
H. Mine Safety Disclosures Not applicable n/a
I. Disclosure regarding
foreign jurisdiction that
prevent inspections
Not applicable n/a
J. Insider Trading Policies Additional Information: Insider
Trading Policies
243
K. Cyber security Additional Information: Cyber security;
Strategic Report: Data privacy and
cyber security
244, 37, 50
Item 17 Financial Statements Not applicable n/a
Item 18 Financial Statements Financial Statements 150-216
Item 19 Exhibits Refer to Exhibits list immediately
following the signature page for this
document as filed with the SEC
n/a
Annual report and accounts 2024 Pearson plc 227
Strategic report Governance report Financial statements Other information
(unaudited)
Risk Factors
You should carefully consider the risk factors described below, as well as the other information
included in the rest of this document. The Group’s business, financial condition or results from
operations could be materially adversely affected by any or all of these risks, or by other risks that it
presently cannot identify. Any forward-looking statements are made subject to the Forward-Looking
Statement section located on page 247.
Risks relating to regulation, including accreditation
Changes in government policy and/or regulations have the potential to affect the Group’s business model
and/or decisions across all markets.
The Group’s educational services, assessment and qualifications businesses may be affected
by shifts in government funding and regulation due to external factors beyond its control,
including general economic conditions, changes in education funding, policy decisions, legislation,
or procurement processes. This also includes potential amendments to, or suspensions, or
cancellations of high-stakes testing, which could affect our assessments businesses, including
but not limited to our Pearson Test of English business or our UK or International qualifications
businesses, or result in the loss of schools and/or a decrease in the number of students engaged in
our Virtual Learning business.
In 2025, a large number of contracts are up for renewal, especially within US Student Assessment,
with the financial plan assuming successful renewals. The loss of any of these contracts, whether
or not as a result of changes in policy or processes described above, would lead to lower sales and
profits in the future unless replaced by other contract wins.
The performance and growth of the Group’s US educational services and assessment businesses
rely on federal and state education funding, which depends on state financial health and budget
allocations for education. Pressures on state and local funding, competition from low-cost or
disruptive new business models, and the promotion of open-source materials to cut costs may
impact the Group’s sales. Additionally, changes in state leadership and education policy can alter
funding priorities, while shifts in procurement processes, curriculum changes, and delays in textbook
adoptions or testing procedures may also affect the size of the market. Any of these factors could
negatively impact the Group’s financial results and growth prospects in the US education sector.
The Group has businesses in a variety of geographies globally and is subject to numerous different
regulatory regimes and uncertain international environments and regulatory changes which could impact
the Group’s operations and financial condition.
The Group faces risks related to government restrictions on market access for non-local companies
and limitations on profit repatriation. Operating across multiple geographies also exposes the
Group to regulatory hurdles and tariffs including in respect of trade tensions, changes to foreign
trade policies, and evolving sentiment towards multinational companies following changes in the
governments of the countries in which we operate or trade. The Group has a central compliance
team and a network of local compliance representatives within the legal function to ensure that the
Group meets its obligations. However, we are subject to evolving laws, international accords and
policies or the changing of their interpretation or application, including those on environmental
sustainability, human capital and governance topics.
Additional information for US listing purposes continued
The political, regulatory, economic, and currency risks, along with the risk of compliance failures (e.g.,
fraud, sanctions, bribery), or conflicting legislation or regulation across countries and states, including
its interpretation or application, have in the past, and could in the future, affect the realisation or
the results of our objectives, as well as possibly reducing investment returns and impact the Group’s
ability to reinvest or distribute profits.
Sanctions against specific countries or entities may require the Group to exit certain markets.
Regulatory investigations related to sanctions have in the past and could in the future be costly,
consume management resources, harm the Group’s reputation, and lead to legal and financial
consequences. We have in the past, and could in the future, face scrutiny from stakeholders,
including from multiple domestic or international governmental authorities who may have different
or conflicting views on our business practices and activities, which could lead to fines or other costs,
reputational damage, legal issues, enforcement actions, or operational changes and, which could
therefore have an adverse effect on our business, operations and financial condition.
Risks relating to Artificial Intelligence, Content & Channel
The Group could face additional cost and diversion of personnel (i) to meet any new regulation or law
applicable to its use of Artificial Intelligence (AI) in its products and services and/or (ii) to protect any
ofitsintellectual property developed using AI.
The Group has a history of utilising AI in its products and services, and incorporation is expected
only to increase as AI technologies (including generative AI) continue to develop. Our ability to do
this successfully depends in part on the public willingness to use AI in the learning sector. If the
content that AI applications assist us in producing are or are perceived or alleged to be deficient
or inaccurate, our reputation may be adversely affected, and/or the effectiveness of the Group’s
products may be undermined.
In 2024, there was development of AI features in many products, for example, the embedding
of AI study tools into Virtual Learning content and the development of an AI-powered tool
designed to assist educators in generating lesson content and activities in English Language
Learning. Although these developments have shown encouraging signs, an inability to sustain
the positive momentum would result in lower sales and profit. In addition, if our competitors
incorporate AI into their products more quickly or more successfully than us, our ability to compete
effectively could be impaired.
The increasing interest in AI by governments and regulators around the world and the different
approaches they are taking continue to bring a level of regulatory uncertainty which may increase
costs and liabilities in a manner that is beyond the Group’s control and could result in conflicting
legal requirements, potentially further increasing costs and/or adversely impacting the Group’s ability
to operate.
In addition, there remains uncertainty regarding existing or evolving legal protections that are
afforded to the Group’s intellectual property developed (in whole or in part) with the use of AI (or
software including any AI).
Annual report and accounts 2024 Pearson plc 228
Strategic report Governance report Financial statements Other information
(unaudited)
If the Group fails to successfully invest in and deliver the right products and services and to respond
togovernment concerns and/or competitive threats, its sales and profits could be adversely impacted.
A common trend facing all the Group’s businesses is the digitisation of content and proliferation
ofdistribution channels, either over the internet, or via other electronic means, replacing traditional
print formats. The digital migration has led to changes in consumers’ perception of value and the
publisher’s position between consumers, retailers, and authors, and has required the Group to
makechanges in product and content distribution.
A proliferation of available supply routes for content, in addition to buying or subscribing to the
Group’s content, means that the Group is not guaranteed to be rewarded for its investment in
developing and distributing this content. Alternatives such as second hand and rental copies, open
educational resources, online discounters, file sharing and use of pirated copies all offer either lower
or no financial returns to the Group. Where the purchaser is a school or institution, they will typically
use educational funding to purchase our materials or assessments.
However, there are multiple competing demands for educational funds and there is no guarantee
that new courseware or testing or training programmes will be funded, or that the Group will win or
retain this business.
If the Group does not adapt rapidly to such and other market trends, it may lose business to
‘faster’ and more ‘agile’ competitors, who increasingly are non-traditional competitors, making their
identification all the more difficult. The Group may be required to invest significant resources to
further adapt to the changing competitive environment, which requires continued development of
both content and the method of delivery to be able to provide differentiated products and services
and can result incompetitive disadvantage and missed opportunity for sales and growth.
An example of this is where the Group’s products and services may potentially face competition
fromthose developed by non-traditional competitors using advanced Generative AI tools. Generative
AI in particular offers new ways of creating content which could disrupt the sectors in which the
Group focuses and failure to adapt could in the future lead to adverse impact for its businesses.
Failure to use the Group’s data effectively to enhance the quality and scope of current products and
services in order to improve learning outcomes could adversely affect the Group’s business.
The Group seeks to maximise data to enhance the quality and scope of current products and
services to improve learning outcomes while managing associated risks. The Group’s ability to
continue to do so may be subject to factors beyond the Group’s control. In addition, the lack of
availability of timely, complete, and accurate data, limits informed decision-making and increases
the risk of non-compliance with legal, regulatory, and reporting requirements. Business change
and transformation success is dependent on migration of a significant number of datasets and
ourinability to effectively accomplish this could adversely affect the Group’s results.
If the Group does not adequately protect its intellectual property and proprietary rights, its competitive
position and results may be adversely affected and its ability to grow restricted.
Some of the Group’s products and services comprise intellectual property delivered through a
variety of print and digital media, online software applications and platforms. The Group relies
on trademark, patent, copyright and other intellectual property laws to establish and protect
its proprietary rights in these products and services. Reference is made to the section above
regarding the risk of the evolving AI legal and regulatory framework globally and the applicability
and interpretation of the existing legal protection of intellectual property. The Group also faces
uncertainty on its ability toadequately protect its content from its unauthorised use in training Large
Language Models and other AI Models, for example, those on which generative AI Tools are built.
Failure, or an inability, to adequately manage, procure, register or protect intellectual property
rights(including trademarks, patents, trade secrets and copyright) in the Group’s brands, content
and technology, may (1) prevent the Group from enforcing its rights, and (2) increase the risk that
others will infringe the Group’s rights (print and digital counterfeit, digital piracy), which may reduce
sales and/or erode sales.
The Group’s intellectual property rights (IPR) in brands and content – historically its core assets – are
generally well established in key markets. As technology and digital delivery of content have become
an increasingly critical component of the Group’s business strategy, the Group has grownitspatent
portfolio to expand its protection of high value technology in the US and key international markets.
Online copying and security circumvention have become increasingly sophisticated and resistant
to available countermeasures. Advancements in technology, including advancements in generative
AI technology, have made unauthorised copying and wide dissemination of unlicensed content
more accessible. At the same time, detection of unauthorised use of our intellectual property and
enforcement of our intellectual property rights has become more challenging, in part due to the
increasing volume and sophistication of attempts at unauthorised use of our intellectual property
through the use of generative AI. Notably, in recent years ‘digital counterfeit’ websites have offered
or attempted to offer unprotected PDF files of many of Pearson’s titles, at scale, using modern and
sophisticated ecommerce methods, with a professional or legitimate appearance. Additionally, such
websites may have acted as potential sources of data for Large Language Models. From an IPR
perspective, increasing the Group’s digital business continues to expose it to evolving trademark,
copyright, and patent infringement risks.
The Group’s forward-looking IPR strategy includes efforts to maintain a broad footprint of
intellectual property rights in key markets outside the US. However, the Group also conducts
business in other countries where its intellectual property protection efforts have been limited or
where legal protection for intellectual property may be uncertain and these limitations could affect
futuregrowth.
Where the Group has registered or otherwise established its IPR, it cannot guarantee that such
rights will provide competitive advantages due to: the challenges and costs of monitoring and
enforcement in jurisdictions where competition may be intense; the limited and/or ineffective IPR
protection and enforcement mechanisms available to it in many countries; the potential that its IPR
may lapse, be invalidated, circumvented, challenged, or abandoned, or that it may otherwise lose the
ability to assert its intellectual property rights against others. The loss or diminution in value of these
proprietary rights or the Group’s intellectual property could have a material adverse effect on the
Group’s business and financial performance.
Annual report and accounts 2024 Pearson plc 229
Strategic report Governance report Financial statements Other information
(unaudited)
Additional information for US listing purposes continued
Risks relating to Capability
The Group’s strategy involves significant change, including moving into new markets. This increases the
risk of failure to realise anticipated benefits or of costs being higher than anticipated, or that the Group’s
business as usual activities are adversely impacted.
The Group’s strategy aims, among other things, to achieve significant growth in markets in which
Pearson has less experience, including enterprise sales. The Group’s financial plan assumes that
the costs associated with such new market strategies will be successfully managed in all business
units, but should this cost management not be successful, theGroup is likely to report lower than
anticipated profits.
If the Group fails to attract, retain and develop appropriately skilled employees, it may limit its ability
toachieve its strategic and operational goals and its business may be harmed.
The Group’s success depends on the skill, experience and engagement of its employees. Their
expertise has allowed the Group to demonstrate agility, notably in how the Group has been able
to develop and deploy beta tests of products using large language models (including, in the areas
of AI and machine learning). Training and development of staff is a focus area for managers
throughout the organisation, but there is no guarantee that workers will continue to have the
required skills prospectively.
The Group has a key dependency on the Chief Executive and certain other key employees. If it
is unable to attract, retain and develop sufficiently experienced and capable staff, especially in
technology, product development, sales and leadership, its business and financial results may suffer.
When talented employees leave, the Group may have difficulty replacing those skills, and its business
may suffer. There can be no assurance that the Group will be able to successfully attract and retain
the skills that it needs.
Failure to develop robust go-to-market strategies could negatively impact the Group's financial
performance.
In October, Higher Education began to directly distribute our proprietary Advanced Placement (AP®),
Dual Enrolment, and Career and Technical Education (CTE) materials into states and school districts,
which were previously distributed by a third party, investing in an in-house dedicated sales team. Our
performance is contingent on how our existing customers respond to the shift from the third party
and our ability to establish a robust go-to-market strategy and high-quality customer service. Failure
of this new distribution model to succeed could negatively impact the Group’s sales, financial results
and prospects.
All the Group’s businesses depend on Information Technology (IT) systems and technological change.
Failure to maintain and support customer facing services, systems, and platforms, including addressing
quality issues and execution on time of new products and enhancements, could negatively impact the
Group’s sales and reputation.
All the Group’s businesses, to a greater or lesser extent, are dependent on IT. It either provides
software and/or internet services to its customers or uses complex IT systems and products to
support its business activities, including customer-facing systems, back-office processing and
infrastructure. The Group migrated several key data centres to the cloud during the year and further
migrations are scheduled in 2025.
Nevertheless, the Group faces several technological risks associated with such migration as well as
software product development (including risks associated with the use of AI in the Group’s products
and services) and service delivery, information technology security (including viruses and cyber-
attacks), e-commerce, enterprise resource planning system implementation and upgrades. Although
plans and procedures are in place to reduce such risks, as well as training and security measures
with further progress made during 2024 in this area, from time to time the Group has experienced
and could in future experience verifiable impact or disruption on the Group services, including
by attacks on its systems by unauthorised parties. To date, such impacts and disruptions have
not resulted in any material damage, but the Group’s businesses could be adversely affected if its
systems and infrastructure experience a significant failure or interruption.
Operational disruption to its business, including that caused by third-party providers and partners, a
major disaster, and/or external threats, could restrict the Group’s ability to supply products and services
to its customers.
Across all its businesses, the Group manages complex operational and logistical arrangements
including, but not limited to, distribution centres, data centres, cloud computing, and educational
and office facilities, as well as relationships with third-party print sites and with other third-party
partners. It has outsourced some support functions, including elements of information technology,
warehousing and logistics to third-party providers, and it has also partnered with third-parties
including in relation to joint go-to-market models or otherwise.
The failure of the partnerships, third parties to whom it has outsourced business functions or who
manage directly or indirectly the Group’s information and operations, could adversely affect its
reputation or financial condition. Failure to recover from a major disaster, (e.g., fire, flood, etc.) at a
key facility and/or a major failure of a key facility, system or platform, such as a data centre outage
or cloud computing or the disruption of supply from a key third-party vendor or partner (e.g. due
to bankruptcy) could restrict the Group’s ability to service its customers and meet the terms of
its contractual relationships with both government agencies and commercial customers. Penalty
clauses and/or the failure to retain these contracts at the end of thecontract term could adversely
impact future sales and/or operations.
Risks Related to the Competitive Marketplace
Global economy and cyclical market factors may adversely impact the Group’s financial performance.
With continued pressure and uncertainty in worldwide economies, particularly in the Group’s major
markets in the US and UK, there is a risk of a weakening in trading conditions, which could adversely
impact the Group’s future financial performance. The effect of continued deterioration or lack of
recovery in the global economy will vary across different businesses and will depend on the depth,
length and severity of any economic downturn. The education market can be affected by cyclical
factors which, although they can have a positive impact for some of the Group’s businesses, could
for others lead to a reduction in demand for the Group’s products and services.
Increased competitive pressure, reduced demand due to changing consumer learning preferences,
structural market headwinds due to demographic decline, and limits on international study, mayadversely
impact the Group’s financial performance and reduce the expected return on investment.
The Group faces a number of large value contract renewals each year and the long-range plan
assumes that these are successfully retained. The loss of any of these contracts would lead to lower
sales and profits in the future unless replaced by other contract wins.
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The Group competes in a highly competitive market that is subject to rapid change in some
areas. The Group also faces competitive threats both from large media players and from smaller
businesses, online and mobile portals and operators in the digital arena that provide alternative
sources of content. The content space continues to face the risk of price compression, driven by the
growing prevalence of open educational resources, particularly those enhanced by large language
models and generative AI technologies. Alternative distribution channels, such as digital format, the
internet, online retailers, and growing delivery platforms, pose both threats to and opportunities for
traditional publishing business models, potentially impacting both sales volumes and pricing.
In addition, new competitive entrants, increased price competition or shifts in learners away from
educational institutions (as seen previously in reduced Higher Education enrolments) as well as
demographic decline and limits on international study may lead to lower profitability and cash flow
performance. The level of competition is placing financial strain on some of Higher Education’s
channel partners and the failure of one of these companies would risk the loss of any outstanding
debtor balances.
Despite sales declines in the Higher Education International business, particularly in Canada,
Australia, and New Zealand, enhanced product offerings and improvements in sales capabilities have
stabilised market share in the Higher Education US market and led to a return to growth.
In Virtual Learning, we expect positive trends in retention, driven by operational improvements and
investments in initiatives such as career and technical curriculum for schools.
Notwithstanding the above, there is no guarantee that these measures will be sufficient in the future
to prevent loss of sales and profit in any of those businesses, which could negatively impact the
Group’s financial performance and prospects.
The Group’s investment in new markets may deliver returns that are lower than anticipated.
The Group has invested in, and has plans to continue to invest in, new markets such as workforce
and enterprise learning experiences, of which the Group has less experience, and which is a very
competitive market. Failure to achieve our planned outcomes may lead to lower than expected sales
and profitability.
A significant deterioration in the Group’s profitability and/or cash flows caused by prolonged economic
instability or recession could reduce its liquidity and/or impair its financial ratios and trigger a need to raise
additional funds from the capital markets and/or renegotiate its banking covenants.
A significant deterioration in the Group’s profitability and/or cash flows caused by prolonged
economic instability or recession could reduce its liquidity and/or impair its financial ratios
and trigger a need to raiseadditional funds from the capital markets and/or renegotiate its
banking covenants.
To the extent that worldwide economic conditions materially deteriorate, the Group’s sales,
profitability and cash flows could be significantly reduced as customers could be unable to purchase
products and services in the expected quantities and/or pay for them within normal agreed terms.
Disruption in capital markets or potential concerns about the Group’s credit rating, for instance
manifested in downgrades or negative outlooks by the credit rating agencies, may mean that this
capital may not be available on favourable terms or may not be available at all.
Risks Related to Customer Expectations
Failure to meet our customers’ rapidly changing expectations in our products and services and not
beingable to anticipate new customer demands could result in reduced market share, profitability,
andbrand erosion.
We continue to adjust our business model in an effort to keep a pace with the increasing end user
demands. The Group may not be able to adapt, change and succeed in a rapidly changing and
uncertain environment, resulting in competitive disadvantage, higher costs and brand erosion.
Thiscould result from failing to identify changes in learner preferences or from failing to create
products and services which meet these revised expectations.
With the launch of new products, we risk that the customer experience expectations which
increasingly vary from country to country are not met with regard to how the products and services
aredelivered e.g. quality and timeliness, impacting the customer’s brand loyalty and propensity
topurchase; resulting in customer complaints, less favourable social media sentiment, bad reviews,
lowrecommendations, and/or customer attrition.
There is also the risk that our technology and data dependent products and services do not meet
accessibility requirements in respect of customers’ and prospective customers’ ability to access
theproducts and services, and this could result in increased costs, restrictions, fines and/or legal
claims.
Risks Related to the Group’s Portfolio of Businesses
The Group’s failure to generate anticipated sales growth, synergies and/or cost savings from acquisitions,
mergers and other business combinations, could lead to goodwill and intangible asset impairments.
The Group periodically acquires and disposes of businesses to achieve its strategic objectives, and
will continue to consider both as a means to pursue its strategic priorities.
Acquisitions may involve significant risks and uncertainties, including difficulties in integrating
acquired businesses to realise anticipated sales growth, synergies and/or cost savings; diversion of
management attention from other business concerns or resources; and diversion of resources that
are needed in other parts of our business. If these risks are not managed, acquisitions could result
ingoodwill and intangible asset impairments.
Divestitures also involve risks and uncertainties that could adversely affect our business, results of
operations and financial condition including, among others, the inability to find potential buyers on
favourable terms, disruption to our business and/or diversion of management attention from other
business concerns, loss of key employees and possible retention of certain liabilities related to the
divested business.
Risks Related to the Group’s Responsibility & Reputation
The Group’s business depends on a strong brand, and any failure to maintain, protect and enhance its
brand would hurt its ability to retain or expand its business.
Protecting the Group’s brands and reputation is critical to maintaining and expanding the Group’s
business and willdepend largely on its ability to maintain its customers’ trust in its solutions and in
the quality andintegrity of its products and services, including how it protects the data and privacy of
customers and users.
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The Group must also navigate the increasing divergence of stakeholder perspectives in some of our
largest markets and ensure that our brand continues to reflect shifting views on certain matters,
while maintaining our key values and objectives. If the Group does not successfully maintain a strong
brand, its business could be harmed. Beyond protection, strengthening the Pearson brand will
enable the Group to engage with governments, administrators, teachers, learners, and influencers
more effectively.
Security breaches involving our information technology systems could harm our ability to run our business
and expose us to potential liability and loss of sales.
While we believe the monitoring and security measures we have in place are robust, the Group still
faces some risks from malicious attacks on its systems. These attacks have, in the past, and could in
the future, lead to temporary loss of system availability or breaches of sensitive information. Such
incidents have previously impacted customer experience and the Group’s reputation and could
result in financial loss. Despite our best efforts, unauthorised disclosures of personal information
have occurred and may happen again, often due to software malfunctions affecting IT controls.
Information security and cyber risk are constantly evolving, influenced by factors such as increasing
customer demand for strong security, compliance requirements, the digital revolution, greater use
of the cloud, larger data volumes, and more sophisticated attack strategies, which among others
also use generative AI in an effort to defeat security measures. The Group manages large volumes
of personal data, including that of employees, customers, students, and citizens, as well as other
sensitive business-critical data like financial information and intellectual property. Despite our
security measures, threat actors, including individuals, criminal organisations and state-sponsored
operatives, have occasionally gained unauthorised access to the Group’s data and may do so in
the future.
Any perceived or actual unauthorised disclosure of personal data or confidential information,
whether through a breach of the Group’s network, a third-party partner, unauthorised access,
employee theft, misuse, or error, could harm the Group’s reputation, affect its ability to attract and
retain customers, disrupt business operations, or lead to regulatory investigations and/or claims or
litigation. Additionally, the Group could incur significant costs in complying with relevant laws and
regulations regarding the protection of personal data and confidential information, payments due to
cyber extortion, or responding to regulatory investigations.
Changes to data privacy legislation must also be monitored and acted upon to ensure the Group
remains in compliance across different markets, many of which are taking increasingly divergent
approaches to the protection of personal information in the age of AI. This will require the Group
to adapt further to accommodate jurisdictional variations, including by developing our products
in a more flexible way to meet such requirements, which may result in additional cost and/or
investments Countries where the Group operates or serves customers continue to adopt data
protection legislation, with enforcement increasingly emphasising transparency and customer
choice. This includes AI-driven personalised services and data breach management, reflecting
customers’ growing awareness and sophistication regarding data protection.
Failure to provide the appropriate level of transparency and control in the Group’s products could
increase the regulatory, commercial and/or reputational risks that the Group faces with any or all
ofits various stakeholders.
A control breakdown or service failure in the Group’s testing businesses could result in financial loss and
reputational damage.
The Group’s testing businesses, including those in Assessment & Qualifications, Workforce and
English Language Learning involve complex contractual relationships with both government agencies
and commercial customers for the provision of various testing services. The Group’s financial results,
growth prospects and/or reputation may be adversely affected if these contracts and relationships
are poorly managed or face increased competitive pressures.
There are inherent risks associated with the Group’s testing businesses, both in the US and the UK.
A service failure caused by a breakdown in testing and assessment processes could lead to a mis-
grading of student tests and/or late delivery of test results to students and their schools. The failure
to meet expected service standards and/or a late or erroneous delivery of qualification results have
in the past and/or could in the future leave the Group subject to regulatory sanctions (including
fines), legal claims, penalty charges under contracts, non-renewal of contracts and/or suspension or
withdrawal of its accreditation to conduct tests. It is possible that any such events described above
would result in adverse publicity, which may affect the Group’s ability to retain existing contracts and/
or obtain new customers.
Risks associated with identity verification could lead to financial losses.
The Group is often contractually required to take measures to validate the identity of learners,
especially those completing assessments. In certain jurisdictions, companies, including Pearson,
have faced legal claims for the collection of or use of information obtained, particularly in relation
to biometric information, which have resulted and could in the future result in settlements. The
Group takes steps to comply with evolving legal requirements but there is no guarantee that its
efforts will be sufficient to protect the Group from all potential issues, which could result in potential
fines, penalties, judgements or settlements for the Group, especially if not covered by the Group’s
insurance cover.
Failure to effectively manage risks associated with compliance with global and local anti-bribery and
corruption (ABC) legislation could result in costly legal investigations and/or adversely impact the
Group’sreputation.
The Group is committed to an effective compliance programme in keeping with changing regulatory
expectations, and it is also committed to conducting business in a legal and ethical manner in
compliance with local and international statutory requirements and standards applicable to its
business. Despite those commitments, there is a risk that the Group’s management, employees or
representatives may take actions that violate applicable laws and regulations, including regarding
accurate keeping of books and records or prohibiting the making of improper payments for the
purposes of obtaining or keeping business, including laws such as the US Foreign Corrupt Practices
Act or the UK Bribery Act. Any regulatory inquiry or investigations could be costly, require a
significant amount of management’s time and attention, adversely impact the Group’s reputation,
orlead to litigation and financial impacts.
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Inflation – High levels of global inflation could increase costs and adversely impact the Group’s profits and
financial performance.
High ongoing global inflation factors have increased and could further increase the cost of
production for Pearson, particularly through wage inflation. There is no guarantee that the Group
would be able to manage cost or generate sales successfully to mitigate the effects of inflation, which
could lead to reduced earnings and ability to invest in future growth.
Geopolitical conflict – Conflict could negatively affect Pearson’s operations.
Pearson has staff and offices globally, which could be impacted by conflict or blockades as a result
of geopolitical issues. Notably, Pearson has offices in Israel which support Pearson’s digital products,
which if affected by conflict could negatively impact the pace of innovation or the quality of Pearson’s
products and thereby adversely impact the Group’s operations, sales and financial performance.
Certain additional information on the Company
Information on the Company
Pearson was incorporated and registered in 1897 under the laws of England and Wales as a limited
company and re-registered under the UK Companies Act as a public limited company in 1981. The
Group conducts its operations primarily through its subsidiaries and other affiliates. Its principal
executive offices are located at 80 Strand, London WC2R 0RL, United Kingdom (telephone: +44
20 7010 2000) and its website address is https://plc.pearson.com/. The Company is registered in
England and Wales under the company number 00053723. The SEC maintains an Internet site that
contains reports, proxy and information statements, and other information regarding issuers that file
electronically with the SEC. The address of that site is http://www.sec.gov.
Operating cycles
The Group determines a normal operating cycle separately for each entity/cash generating unit with
distinct economic characteristics. The ‘normal operating cycle’ for each of the Group’s businesses
is primarily based on the expected period over which content or services will generate cash flows.
The Higher Education courseware market is primarily driven by an adoption cycle, with colleges and
professors typically refreshing their courses and selecting revised programs on a regular basis, often
in line with the release of new content or new technology offerings. The Company renews its product
development assets to reflect new content and capabilities which enhance the attractiveness of its
offering to both educators and learners.
Analysis of historical data shows that the typical life cycle of Higher Education content is up to five
years but varies by product. In addition to content, the Group also develops technology platforms
for products and the life cycle for these platforms can be in excess of the five years cycle for content.
Again, the operating cycle for content and platforms mirrors the market cycle.
Historically for a major content refresh a development phase of typically 12 to 18 months for Higher
Education precedes the period during which the Company receives and delivers against orders for
the products it has developed for the programme.
The operating cycles in respect of the Group’s professional and clinical content are more specialised
in nature as they relate to educational or heavy reference products released into smaller markets
(e.g. the financial training and IT sectors).
Failure to comply with antitrust and competition legislation and/or legal or regulatory proceedings could
result in substantial financial cost and/or adversely impact the Group’s reputation.
The Group is subject to global and local antitrust and competition law and although it is
committedto conducting business in compliance with local and international laws, there is a risk that
management, employees or representatives may act in a way that violates applicable antitrust or
competition laws. Further, the Group and its subsidiaries have been and may in the future be subject
to legal and regulatory investigation and proceedings in the countries in which the Group operates.
These proceedings could result in greater scrutiny of the Group’s operations in other countries for
anti-competitive behaviour and, in the worst case, incur a substantial financial cost. This would also
have an adverse impact on the Group’s reputation.
Failure to adequately protect the health, safety and well-being of the Group’s employees, learners and other
stakeholders could adversely impact the Group’s reputation, profitability, and future growth.
Although the Group has invested in global policies, procedures and controls to safeguard the health,
safety and wellbeing of its employees, learners and other stakeholders, accidents or incidents have
occurred and could still occur due to unforeseen risks, causing injury or harm to individuals and
impacting the Group’s business operations. This has the potential to lead to legal impact, including
criminal and civil litigation, reputational impact and/or business disruption leading to operational loss
for, and reduction in the profitability of the Group.
Failure to ensure security for the Group’s staff, learners, and assets, due to increasing numbers of,
and variety of, local and global threats, could impact the Group’s operations, financial performance
and reputation.
Pearson is a global business with locations in diverse, sometimes high-risk, locations worldwide.
Although it has protective measures in place to secure its staff, learners and assets, the Group could
still be impacted by external threats, such as localised incidents, terrorist attacks, strikes or extreme
weather. Future occurrences could cause harm to individuals and/or disrupt business operations.
These have the potential to lead to operational loss, a reduction in profitability and impact on the
Group’s global reputation.
Other Significant Near-term and Emerging Risks
Sustainability risks may adversely impact the Group’s business, if not managed appropriately
The Group considers sustainability risks no differently to the way it manages any other business
risk. Expectations around climate commitments and measurements change on a regular basis.
A failure to comply with relevant standards, or other sustainability-related laws or regulations,
whether in the UK or elsewhere, could adversely affect the Group’s reputation and have a negative
impact on its relations with employees, customers and/or business partners. Costs associated
with climate-transition which cannot be fully managed by decarbonisation activities may lead to
decreased margins.
Financial markets disruption – A lack of sufficient capital resources could adversely impact the Group’s
ability to operate.
Financial crises impact financial markets periodically, which could result in bank failures and loss of
capital for the Group, or an inability to access debt capital markets as planned.
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Nevertheless, in these markets, there is still a regular cycle of product renewal, in line with demand
which management monitor. Typically, the life cycle is five years for Professional content and seven
years for Clinical content. Elsewhere in the Group, operating cycles are typically less than one year.
Competition
The Group’s businesses operate in highly competitive markets. The Group faces competitive
threats both from large media players and from smaller businesses, online and mobile portals and
operators in the digital arena that provide alternative sources of content. Alternative distribution
channels, e.g. digital format, the internet, online retailers, growing delivery platforms (e.g. e-readers
or tablets), pose both threats and opportunities to traditional publishing business models, potentially
impacting both sales volumes and pricing.
In Assessment & Qualifications, the Group competes with other companies offering test
development and administration including Cambium, Data Recognition Corp (DRC), Educational
Testing Service (ETS), and NWEA, and others. The Professional Certification business competes with
companies such as Prometric PSI and Meazure Learning, as well as a number of other modular
players. The Clinical Assessment business competes with companies such as MHS and WPS. The
UK and International qualifications business competes with companies such as AQA, Cambridge
Assessment and OCR, as well as a number of specialisedplayers.
In Virtual Learning, the Group competes with companies such as Stride in virtual schools, alongside
players that specialise in a particular academic discipline or focus on a learning technology.
In Institutional English Language Learning, the Group competes with Oxford University Press,
Macmillan and other publishers. In English High Stakes Assessments, Pearson Test of English
competes with alternative tests including iELTS and TOEFL. In the online language learning market,
the Group competes with businesses such as Duolingo, Babbel and Busuu, as well as a number of
smaller players.
In Enterprise Learning and Skills (formerly Workforce Skills), the vocational qualifications business
competes with companies such as City & Guilds, alongside other niche and local market providers
and the assessments businesses compete with companies such as HiSET in high school equivalency
and SHL in skills and ability testing. In addition, the business of content/courseware creation for
enterprises competes with providers such as Skillsoft, and the enterprise data, technology and
learning businesses compete with Learning platforms such as Guild in education-as-a-benefit,
credential platforms such as Accredible, talent management platforms such as Eightfold.ai, and data
services such as Emsi.
In Higher Education, the Group competes with other publishers and creators of educational
materials and services. These companies include publishers such as Cengage Learning and
McGraw-Hill Education, as well as non-mainstream publishers.
Competition is based on the ability to deliver quality products and services that address the specified
curriculum needs and appeal to the student, organisations, school boards, educators, employers
and government officials making purchasing decisions.
Intellectual property
The Group’s principal intellectual property assets consist of its:
trademarks and other rights via its brands (including corporate and business unit brands and
imprints, as well as product and service brands);
copyrights for its textbook and related educational content and software code; and
patents and trade secrets related to the innovative methods deployed in its key technologies.
The Group believes it has taken reasonable legal steps to protect its key brands in its major markets
and copyright in its content and has taken appropriate steps to develop a comprehensive patent
programme to ensure appropriate protection of emerging inventions that are critical to its new
business strategies.
Licenses, patents and contracts
The Group is not dependent upon any particular licenses, patents or new manufacturing processes
that are material to its business or profitability. Notwithstanding the foregoing, the Group’s
education business is dependent upon licensed rights since most textbooks and digital learning
tools include content and/or software that is licensed to it by third parties (or assigned subject to
royalty arrangements). In addition, some software products in various business lines rely upon
patents licensed from third parties.
The Group is not materially dependent upon any particular contracts with suppliers or customers,
including contracts of an industrial, commercial or financial nature. The Group’s sales are diversified,
no individual customer comprised more than 5% of sales in 2024.
Raw materials
Paper remains the principal raw material used by the Group although its use is declining given the
shift to digital products. The bulk of the paper used by Pearson is supplied by its printers. The Group
has not experienced and does not anticipate difficulty in obtaining adequate supplies of paper for
its operations, with sourcing available from numerous suppliers. While prices fluctuate depending
upon local market conditions, the Group has not experienced extensive volatility in fulfilling paper
requirements. In the event of a sharp increase in paper prices, including those driven by tariffs, the
Group has a number of alternatives to minimise the impact on its operating margins, which include
modifying the grades of paper used in production.
Government regulation
The manufacture of certain products in various markets is subject to governmental regulation
relating to the discharge of materials into the environment. Operations are also subject to the risks
and uncertainties attendant to doing business in numerous countries. Some of the countries in
which the Group conducts these operations maintain controls on the repatriation of earnings and
capital and restrict the means available for hedging potential currency fluctuation risks.
The operations that are affected by these controls, however, are not material. Accordingly, these
controls have not significantly affected the Group’s international operations. Regulatory authorities
may have enforcement powers that could have an impact. The Group believes, however, that in light
of the nature of its business the risk of these sanctions does not represent a material threat.
Legal proceedings
The Group and its subsidiaries are from time to time the subject of legal proceedings incidental
to the nature of its and their operations, including private litigation or arbitrations, governmental
proceedings and investigations by regulatory bodies.
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Property, plant and equipment
The Group’s headquarters are located at leasehold premises in London, England. As at 31 December
2024, it owned or leased approximately 700 properties, including approximately 534 testing/teaching
centres in over 55 countries worldwide, the majority of which are located in the United Kingdom and
the United States. The other properties owned and leased by the Group consist mainly of offices and
distribution centres. In some cases properties leased by the Group are then sublet to third parties.
The vast majority of printing is carried out by third-party suppliers. The Group operates a small digital
print operation as part of its Pearson Assessment & Testing businesses which provides short-run
and print-on-demand products, typically custom client applications.
The Group owns the following principal properties at 31 December 2024:
General use of property Location Area in square feet
Office Iowa City, Iowa, USA* 314,538
Warehouse/office Cedar Rapids, Iowa, USA 205,000
Testing Owatonna, Minnesota, USA 126,450
* Property is recorded as held for sale at 31 December 2024.
The Group leased the following principal properties at 31 December 2024:
General use of property Location Area in square feet
Office Hudson, New York, USA* 313,285
Office Westminster, London, UK* 274,488
Office Hoboken, New Jersey, USA* 216,273
Office Bloomington, Minnesota, USA* 147,159
Warehouse/office Cedar Rapids, Iowa, USA* 119,682
* Properties have either been fully or partially sublet or are being marketed for sublet.
Off-balance sheet arrangements
The Group does not have any off-balance sheet arrangements, as defined by the SEC for the
purposes of the Form 20-F, that have or are reasonably likely to have a material current or future
effect on the Group’s financial position or results of operations.
Operating and financial review
The financial review for the year ended 31 December 2024 compared to the year ended
31 December 2023 can be found on pages 26-32 of the Strategic report. The financial review for
the year ended 31 December 2023 compared to the year ended 31 December 2022 can be found
on pages 26-33 of our 2023 Annual Report and Accounts on Form 20-F filed with the United States
Securities and Exchange Commission on 14 March 2023.
Directors, senior management and employees
Board practices
As at 28 February 2025, the Group’s Board comprises the Chair, two Executive Directors and seven
Non-Executive Directors. The Articles of Association (as defined below) provide that all the Directors
at the date of the notice convening the Annual General Meeting (AGM) shall retire from office at the
meeting. A retiring Director shall, if willing to act, be eligible for re-appointment. If they are not re-
appointed, they shall retain office until the meeting appoints someone in their place, or if it does not
do so, until the end of the meeting or, if the meeting is adjourned, the end of the adjourned meeting.
The Articles of Association also provide that every Director appointed by the Board be subject to re-
appointment by shareholders at the next AGM following their appointment.
On 7 March 2025, the company announced the appointment of an independent Non-Executive
Director with effect from 1 June 2025.
Pearson is listed on the New York Stock Exchange (NYSE). As a listed non-US issuer, the Group is not
required to comply with some of the NYSE’s corporate governance rules, but must disclose on its
website any significant ways in which its corporate governance practices differ from those followed
by US companies under the NYSE listing standards. At this time, the Group believes that it is in
compliance in all material respects with all the NYSE rules except that the Nomination & Governance
Committee is not composed entirely of independent Directors as the Chair, who is not considered
independent under NYSE rules, is a member of this Committee in addition to independent Directors.
Employees
Through its subsidiaries, the Group has entered into collective bargaining agreements with
employees in various locations. The Group’s management has no reason to believe that it would
not be able to renegotiate any such agreements on satisfactory terms. The Group encourages
employees to contribute actively to the business in the context of their particular job roles and
believes that the relations with its employees are generally good.
Significant changes
Other than those events described in note 37 in the consolidated financial statements, and seasonal
fluctuations in borrowings, there has been no significant change to the Group’s financial condition
or results of operations since 31 December 2024. The Group’s borrowings fluctuate by season
due to the effect of the school year on working capital requirements. Assuming no share buyback
programmes, acquisitions or disposals, the maximum level of net debt normally occurs in the third
quarter, and the minimum level of net debt normally occurs in December.
Listing
The principal trading market for the Group’s ordinary shares is the London Stock Exchange which
trade under the symbol ‘PSON’. Its ordinary shares also trade in the United States in the form of
ADSs evidenced by ADRs under a sponsored ADR facility with JPMorgan Chase Bank, as depositary.
The Group established this facility in March 1995 and amended it in August 2014 in connection with
its NYSE listing, and in January 2025 in connection with the appointment of JPMorgan Chase Bank as
depositary thereunder. Each ADS represents one ordinary share.
The ADSs trade on the New York Stock Exchange under the symbol ‘PSO’.
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Articles of Association
The Group summarises below the material provisions of its articles of association, as amended
(the ‘Articles of Association’), which have been filed as an exhibit to this annual report on Form 20-F
for the year ended 31 December 2024. The summary below is qualified entirely by reference to
the Articles of Association. In conformity with the UK Companies Act 2006 (the Act), the Group has
multiple business objectives and purposes and is authorised to do such things as the Board may
consider fit to further its interests or incidental or conducive to the attainment of its objectives
and purposes.
Directors’ powers
The Group’s business shall be managed by the Board of Directors and the Board may exercise all
such of its powers as are not required by law or by the Articles of Association or by any directions
given by the Company by special resolution, to be exercised in a general meeting.
Interested Directors
For the purposes of section 175 of the Act, the Board may authorise any matter proposed to it which
would, if not so authorised, involve a breach of duty by a Director under that section, including,
without limitation, any matter which relates to a situation in which a Director has, or can have,
an interest which conflicts, or possibly may conflict, with the interests of the Company. Any such
authorisation will be effective only if:
a. any requirement as to quorum at the meeting at which the matter is considered is met without
counting the Director in question or any other interested Director; and
b. the matter was agreed to without their voting or would have been agreed to if their votes had not
been counted.
The Board may (whether at the time of the giving of the authorisation or subsequently) make any
such authorisation subject to any limits or conditions it expressly imposes but such authorisation
is otherwise given to the fullest extent permitted. The Board may vary or terminate any such
authorisation at any time.
Provided that he or she has disclosed to the Board the nature and extent of his or her interest (or
else that the Director is not aware of the interest or not aware of the transaction or arrangement in
question, or else that the interest cannot be reasonably regarded to give rise to a conflict of interest),
a Director notwithstanding his or her office:
a. may be a party to, or otherwise interested in, any transaction or arrangement with the Company
or in which the Company is otherwise (directly or indirectly) interested;
b. may act by himself or herself or his or her firm in a professional capacity for the Company
(otherwise than as auditor) and he or she or his or her firm shall be entitled to remuneration for
professional services as if he or she were not a Director;
c. may be a Director or other officer of, or employed by, or a party to a transaction or arrangement
with, or otherwise interested in, any body corporate in which the Company is otherwise (directly
or indirectly) interested.
A Director shall not, by reason of his or her office, be accountable to the Company for any
remuneration or other benefit which he or she derives from any office or employment or from any
transaction or arrangement or from any interest in any body corporate:
a. the acceptance, entry into or existence of which has been approved by the Board (subject, in any
such case, to any limits or conditions to which such approval was subject); or
b. which he or she is permitted to hold or enter into by virtue of paragraph (a), (b) or (c) above;
nor shall the receipt of any such remuneration or other benefit constitute a breach of his or her duty
under section 176 of the Act.A Director shall be under no duty to the Company with respect to any
information which he or she obtains or has obtained otherwise than as a Director of the Company
and in respect of which he or she owes a duty of confidentiality to another person. However, to
the extent that his or her relationship with that other person gives rise to a conflict of interest or
possible conflict of interest, the preceding sentence only applies if the existence of such relationship
has been approved by the Board. In such circumstances, the Director shall not be in breach of the
general duties he or she owes to the Company by virtue of sections 171 to 177 of the Act because
he or she fails:
a. to disclose any such information to the Board or to any Director or other officer or employee of
the Company; and/or
b. to use or apply any such information in performing his or her duties as a Director of
the Company.
Where the existence of a Director’s relationship with another person has been approved by the
Board and his or her relationship with that person gives rise to a conflict of interest or possible
conflict of interest, the Director shall not be in breach of the general duties he or she owes to the
Company by virtue of sections 171 to 177 of the Act because he or she:
a. absents himself or herself from meetings of the Board at which any matter relating to the conflict
of interest or possible conflict of interest will or may be discussed or from the discussion of any
such matter at a meeting or otherwise; and/or
b. makes arrangements not to receive documents and information relating to any matter which
gives rise to the conflict of interest or possible conflict of interest sent or supplied by the
Company and/or for such documents and information to be received and read by a professional
adviser, for so long as he or she reasonably believes such conflict of interest or possible conflict
of interest subsists.
Except as stated below, a Director shall not vote in respect of any contract or arrangement or any
other proposal whatsoever in which he or she has an interest which is, to his or her knowledge, a
material interest, otherwise than by virtue of his or her interests in shares or debentures or other
securities of or otherwise in or through the Company. A Director shall not be counted in the quorum
at a meeting of the Board in relation to any resolution on which he or she is debarred from voting.
Notwithstanding the foregoing, a Director will be entitled to vote, and be counted in the quorum, on
any resolution concerning any of the following matters:
the giving of any guarantee, security or indemnity in respect of money lent or obligations incurred
by him or her or by any other person at the request of or for the benefit of the Company or any of
its subsidiaries;
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the giving of any guarantee, security or indemnity to a third party in respect of a debt or obligation
of the Company or any of its subsidiaries for which he himself or she herself has assumed
responsibility in whole or in part and whether alone or jointly with others under a guarantee or
indemnity or by the giving of security;
any proposal relating to the Company or any of its subsidiary undertakings where it is offering
securities in which offer a Director is or may be entitled to participate as a holder of securities or
in the underwriting or sub-underwriting of which a Director is to participate;
any proposal relating to another Company in which he or she and any persons connected with
him or her do not to his or her knowledge hold an interest in shares (as that term is used in
sections 820 to 825 of the Act) representing one percent or more of either any class of the equity
share capital, or the voting rights, in such Company;
any proposal relating to an arrangement for the benefit of the employees of the Company or
any of its subsidiary undertakings which does not award him or her any privilege or benefit not
generally awarded to the employees to whom such arrangement relates; and
any proposal concerning insurance that the Company proposes to maintain or purchase for the
benefit of Directors or for the benefit of persons, including Directors.
Where proposals are under consideration concerning the appointment of two or more Directors to
offices or employment with us or any Company in which the Group is interested, these proposals
may be divided and considered separately and each of these Directors, if not prohibited from voting
under the provisions of the eighth paragraph before this one, will be entitled to vote and be counted
in the quorum with respect to each resolution except that concerning his or her own appointment.
Retirement and re-appointment of Directors
At every AGM, all the Directors at the date of the notice convening the AGM shall retire from office. A
retiring Director shall, if willing to act, be eligible for re-appointment. If he or she is not re-appointed,
he or she shall retain office until the meeting appoints someone in his or her place, or if it does not
do so, until of the end of the meeting, or until the end of the adjourned meeting if the meeting is
adjourned.
Where a Director has been reappointed after notice of the AGM has been given, that Director shall
retire at the next AGM of which notice is first given after his or her appointment as Director.
If there is an insufficient number of appointed or re-appointed Directors at any of the Company’s
AGMs rendering the Board inquorate, all Directors shall be automatically re-appointed only for the
purposes of filling vacancies and convening general meetings of the Company and to perform such
duties as are appropriate to maintain the Company as a going concern and to enable it to comply
with its legal and regulatory obligations. The Directors are required to convene a further general
meeting of the Company as soon as reasonably practicable to allow new Directors to be appointed,
and such Directors who were not appointed at the original general meeting shall subsequently retire.
Borrowing powers
The Board of Directors may exercise all powers to borrow money and to mortgage or charge the
Group’s undertaking, property and uncalled capital and to issue debentures and other securities,
whether outright or as collateral security for any of its or any third party’s debts, liabilities or
obligations.
The Board of Directors must restrict the borrowings in order to secure that the aggregate amount of
undischarged monies borrowed by the Group (and any of its subsidiaries), but excluding any intra-
group debts, shall not at any time (without the previous sanction of the Company in the form of an
ordinary resolution) exceed a sum equal to twice the aggregate of the adjusted capital and reserves.
Other provisions relating to Directors
Under the Articles of Association, Directors are paid out of the Group’s funds for their services as it
may from time to time determine by ordinary resolution and, in the case of Non-Executive Directors,
up to an aggregate of £1,000,000 per year or such other amounts as resolved by the shareholders
at a general meeting. Any Director who is not an Executive Director and who performs special
services which in the opinion of the Board are outside the scope of the ordinary duties of a Director,
may be paid such extra remuneration by way of additional fee, salary, commission or otherwise as
the Board may determine in accordance with the Group’s remuneration policy. Under the Articles
of Association, Directors currently are not required to hold any share qualification. However, the
remuneration policy mandates a shareholding guideline for Executive Directors which they are
expected to build towards over a specified period.
General meetings
Pursuant to the Act, the Company must hold an AGM (within six months beginning with the day
following its accounting reference date) at a place and time determined by the Board. The following
matters are usually considered at an AGM:
approval of final dividend;
consideration of the Company’s annual accounts together with associated reports of the Board of
Directors and auditors;
appointment or re-appointment of Directors;
appointment or re-appointment of the auditors, and authorisation for the Audit Committee to
determine and fix the remuneration of the auditors; and
renewal, limitation, extension, variation or grant of any authority to the Board in relation to the
allotment and repurchase of securities.
The Board may call a general meeting whenever it thinks fit. If at any time there are not within the
United Kingdom sufficient Directors capable of acting to form a quorum, any Director or any two
members may convene a general meeting in the same manner as nearly as possible as that in which
meetings may be convened by the Board.
No business shall be dealt with at any general meeting unless a quorum is present when the meeting
proceeds to business. Three members present in person or by proxy and entitled to vote shall be a
quorum for all purposes. A corporation being a member shall be deemed to be personally present if
represented by its duly authorised representative.
If a quorum for a meeting convened at the request of shareholders is not present within 15 minutes
of the appointed time (or if during a meeting such a quorum ceases to be present), the meeting
will be dissolved. In any other case, the general meeting will be adjourned to such time and with
such means of attendance and participation as the Chair of the meeting may determine. If at that
rescheduled meeting a quorum is not present within fifteen minutes from the time appointed for
holding the meeting, the shareholders present in person or by proxy will be a quorum.
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Additional information for US listing purposes continued
The Chair or, in his or her absence, the Deputy Chair or any other Director nominated by the Board,
will preside as Chair at every general meeting. If no Director is present at the general meeting or no
Director consents to act as Chair, the shareholders present shall elect one of their number to be
Chair of the meeting.
The Board may resolve to enable persons entitled to attend and participate in a general meeting
to do so by simultaneous attendance and participation by means of electronic facility or facilities
and determine the means, or all different means, of attendance and participation used in relation
to a general meeting. The members present in person or by proxy by means of electronic facility
or facilities shall be counted in the quorum for, and entitled to participate in the general meeting in
question. That meeting shall be duly constituted and its proceedings valid if the Chair of the meeting
is satisfied that adequate facilities are available throughout the meeting to ensure that members
attending the meeting by all means (including by means of electronic facility or facilities) are able to:
c. participate in the business for which the meeting has been convened;
d. hear all persons who speak at the meeting; and
e. be heard by all persons present at the meeting.
A member seeking to be present in person or by proxy at a general meeting by means of electronic
facility or facilities is responsible for ensuring they have access to and can use the facility or facilities.
The meeting shall be duly constituted and its proceedings valid notwithstanding the inability of the
member to gain access to use the facility or facilities, or the loss of access to or use of the facility or
facilities during the meeting.
Share certificates
Every person whose name is entered as a member in the Company’s Register of Members shall
be entitled to one certificate in respect of each class of shares held (the law regarding this does
not apply to stock exchange nominees). Subject to the terms of issue of the shares, certificates are
issued following allotment or receipt of the relevant transfer by the Group’s registrar, Computershare
Investor Services PLC, The Pavilions, Bridgwater Road, Bristol, BS99 6ZY, United Kingdom.
Share capital
Any share may be issued with such preferred, deferred or other special rights or other restrictions
as may be determined by way of a shareholders’ vote in a general meeting. Subject to the Act, any
shares may be issued which are to be redeemed or are liable to be redeemed at the option of the
Company or the shareholders.
There are no provisions in the Articles of Association which discriminate against any existing or
prospective shareholder as a result of such shareholder owning a substantial number of shares.
Subject to the terms of the shares which have been issued, the Directors may from time to time
make calls upon the shareholders in respect of any moneys unpaid on their shares, provided that
(subject to the terms of the shares so issued) no call on any share shall be payable at less than 14
clear days from the last call. The Directors may, if they see fit, receive from any shareholder willing to
advance the same, all and any part of the moneys uncalled and unpaid upon any shares held by him
or her.
Changes in capital
The Group may, from time to time by ordinary resolution subject to the Act:
consolidate and divide all or any of its share capital into shares of a larger nominal amount than its
existing shares; or
sub-divide all of or any of its existing shares into shares of smaller nominal amounts.
The Group may, from time to time, increase its share capital by allotting new shares in accordance
with the prescribed threshold authorised by shareholders at the last AGM and subject to the
consents and procedures required by the Act. The Group may also, by special resolution, reduce its
share capital.
Voting rights
Every holder of ordinary shares present in person or by proxy at a meeting of shareholders has one
vote on a vote taken by a show of hands. On a poll, every holder of ordinary shares who is present
in person or by proxy has one vote for every 25 pence of nominal share capital (being one ordinary
share) of which he or she is the holder. Voting at any meeting of shareholders is usually on a poll
rather than by show of hands. Voting on a poll is more transparent and equitable because it includes
the votes of all shareholders, including those cast by proxies, rather than just the votes of those
shareholders who attend the meeting. A poll may also be demanded by:
the Chair of the meeting;
at least three shareholders present in person or by proxy and entitled to vote;
any shareholder or shareholders present in person or by proxy representing not less than one-
tenth of the total voting rights of all shareholders having the right to vote at the meeting; or
any shareholder or shareholders present in person or by proxy holding shares conferring a right
to vote at the meeting being shares on which the aggregate sum paid up is equal to not less than
one-tenth of the total sum paid up on all shares conferring that right.
Dividends
Holders of ordinary shares are entitled to receive dividends out of Group profits that are available by
law for distribution, as the Group may declare by ordinary resolution, subject to the terms of issue
thereof.
However, no dividends may be declared in excess of an amount recommended by the Board of
Directors. The Board may pay interim dividends on the shares of any class as it deems fit. It may
invest or otherwise use all dividends left unclaimed for six months after having been declared for its
benefit, until claimed. All dividends unclaimed for a period of eight years after having been declared
will be forfeited and revert to the Group.
The Directors may, with the sanction of an ordinary resolution of the shareholders, offer any holders
of ordinary shares the right to elect to receive ordinary shares credited as fully paid, in whole or in
part, instead of cash in respect of such dividend.
The Directors may deduct from any dividend payable to any shareholder all sums of money (if any)
presently payable by that shareholder to the Group on account of calls or otherwise in relation to its
shares.
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Dividends may be paid by such method or combination of methods as the Board, in its absolute
discretion, may decide. Different methods of payment may apply to different holders or groups
of holders.
Liquidation rights
In the event of the Group’s liquidation, after payment of all liabilities, its remaining assets would
be used to repay the holders of ordinary shares the amount they paid for their ordinary shares.
Any balance would be divided among the holders of ordinary shares in proportion to the nominal
amount of the ordinary shares held by them.
Other provisions of the Articles of Association
Whenever the Group’s capital is divided into different classes of shares, the special rights attached
to any class may, unless otherwise provided by the terms of the issue of the shares of that class,
be varied or abrogated, either with the written consent of the holders of 75% of the issued shares
of theclass (excluding any issued as treasury shares) or with the sanction of a special resolution
passed at a separate meeting of these holders. Conditions set out in the Articles of Association
with respect to the variation of rights are subject to the provisions of the Act. In the event that a
shareholder or other person appearing to the Board of Directors to be interested in ordinary shares
fails to comply with a notice requiring him or her to provide information with respect to their interest
in voting shares pursuant to section 793 of the Act, the Board may serve that shareholder with a
notice ofdefault. After service of a default notice, that shareholder shall not be entitled to attend or
vote atany general meeting or at a separate meeting of holders of a class of shares or on a poll until
heor she has complied in full with the Group’s information request.
If the shares described in the default notice represent at least a quarter of 1% in nominal value
of the issued ordinary shares, then the default notice may additionally direct that in respect of
those shares:
the Group will not pay dividends (or issue shares in lieu of dividends); and
the Group will not register transfers of shares unless (i) the shareholder is not itself in default as
regards supplying the information requested and the transfer, when presented for registration,
is accompanied by a certificate from the shareholder in such form as the Board of Directors may
require to the effect that, after due and careful inquiry, the shareholder is satisfied that no person
in default is interested in any of the ordinary shares which are being transferred; (ii) the transfer
is an approved transfer, as defined in the Articles of Association; or (iii) the registration of the
transfer is required by the Uncertificated Securities Regulations 2001.
No provision of the Articles of Association expressly governs the ordinary share ownership
thresholdabove which shareholder ownership must be disclosed. Under the Disclosure Guidance
and Transparency Rules of the Financial Conduct Authority, any person who acquires, either alone
or, in specified circumstances, with others an interest in the Company’s voting share capital equal
to or in excess of 3% comes under an obligation to disclose prescribed particulars to the Company
in respect of those ordinary shares. A disclosure obligation also arises where a person’s notifiable
interests fall below 3%, or where, at or above 3%, the percentage of the Company’s voting share
capital in which a person has a notifiable interest reaches, exceeds or falls below 3%, 4%, 5%, 6%,
7%, 8%, 9%, 10%, and each 1% threshold thereafter up to 100%.
Limitations affecting holders of ordinary shares or ADSs
Under English law and Articles of Association, persons who are neither UK residents nor UK nationals
may freely hold, vote and transfer ordinary shares in the same manner as UK residents or nationals.
Material contracts
The Group is not currently party to any contracts outside the ordinary course of business,
other than the Trust Deed entered into with respect to the (i) €300.0 million aggregate principal
amount of 1.375% guaranteed notes due 2025, (ii) £350.0 million aggregate principal amount of
3.750% guaranteed notes due 2030 and (iii) £350.0 million aggregate principal amount of 5.375%
guaranteed notes due 2034, in each case issued by a subsidiary of, and guaranteed by, Pearson,
which are filed as Exhibit 2.1, Exhibit 2.2 and Exhibit 2.3 to the annual report on Form 20-F for the
year ended 31 December 2024, respectively.
Executive employment contracts
The Group has entered into agreements with each of its Executive Directors pursuant to which
such Executive Director is employed by the Group. These agreements describe the duties of such
Executive Director and the compensation to be paid by us.
It is the Group’s policy that it may terminate the Executive Directors’ service agreements by giving
no more than 12 months’ notice. As an alternative, the Group may at its discretion pay in lieu of
that notice. Payment-in-lieu of notice may be made in equal monthly instalments from the date
of termination to the end of any unexpired notice period. In the case of Executive Directors,
payment-in-lieu of notice in instalments may also be subject to mitigation and reduced, taking
into account earnings from alternative employment. For Executive Directors, pay in lieu of notice
comprises 100% of the annual salary at the date of termination and the annual cost to the Company
of providing pension and all other benefits. The Group may, depending on the circumstances
of thetermination, determine that it will not pay the Director in lieu of notice and may instead
terminate a Director’s contract in breach and make a damages payment, taking into account as
appropriate the Director’s ability to mitigate their loss.
Exchange controls
There are no UK Government laws, decrees, regulations or other legislation which restrict or which
may affect the import or export of capital, including the availability of cash and cash equivalents for
use by us or the remittance of dividends, interest or other payments to non-resident holders of the
Group’s securities, except as otherwise described under ‘Tax Considerations’ below.
Tax considerations
The following is a discussion of the material US federal income tax considerations and UK tax
considerations arising from the acquisition, ownership and disposition of ordinary shares and ADSs
by a US holder. A US holder is:
an individual citizen or resident of the US, or
a corporation created or organised in or under the laws of the US or any of its political
subdivisions, or
an estate or trust the income of which is subject to US federal income taxation regardless
ofitssource.
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This discussion deals only with ordinary shares and ADSs that are held as capital assets by a US
holder, and does not address tax considerations applicable to US holders that may be subject to
special tax rules, such as:
dealers or traders in securities or currencies,
financial institutions or other US holders that treat income in respect of the ordinary shares or
ADSs as financial services income,
insurance companies,
tax-exempt entities,
persons acquiring shares or ADSs in connection with employment,
US holders that hold the ordinary shares or ADSs as a part of a straddle or conversion transaction
or other arrangement involving more than one position,
US holders that own, or are deemed for US tax purposes to own, 10% or more of the total
combined voting power of all classes of the Group’s voting stock,
US holders that have a principal place of business or ‘tax home’ outside the United States, or
US holders whose ‘functional currency’ is not the US dollar.
For US federal income tax purposes, holders of ADSs will be treated as the owners of the ordinary
shares represented by those ADSs. In practice, HM Revenue & Customs (HMRC) will also regard
holders of ADSs as the beneficial owners of the ordinary shares represented by those ADSs,
although case law has cast some doubt on this. The discussion below assumes that HMRC’s position
is followed.
In addition, the following discussion assumes that JP Morgan Chase Bank will perform its obligations as
depositary in accordance with the terms of the depositary agreement and any related agreements.
Because US and UK tax consequences may differ from one holder to the next, the discussion set
out below does not purport to describe all of the tax considerations that may be relevant to you
and your particular situation. Accordingly, you are advised to consult your own tax adviser as to the
US federal, state and local, UK and other, including foreign, tax consequences of investing in the
ordinary shares or ADSs. Except where otherwise indicated, the statements of US and UK tax law
set out below are based on the laws, interpretations and tax authority practice in force or applicable
as of 28 February 2025 and are subject to any changes occurring after that date, possibly with
retroactive effect.
UK income taxation of distributions
The UK does not impose dividend withholding tax on dividends paid by the Company.
A US holder that is not resident in the UK for UK tax purposes and does not carry on a trade,
profession or vocation in the UK through a branch or agency (or in the case of a company a
permanent establishment) to which the ordinary shares or ADSs are attributable will not generally be
liable to pay UK tax on dividends paid by the Company.
US income taxation of distributions
Distributions that the Group makes with respect to the ordinary shares or ADSs, other than
distributions in liquidation and distributions in redemption of stock that are treated as exchanges,
will be taxed to US holders as ordinary dividend income to the extent that the distributions do not
exceed the Group’s current and accumulated earnings and profits. The amount of any distribution
will equal the amount of the cash distribution. Distributions, if any, in excess of the Group’s current
and accumulated earnings and profits will constitute a non-taxable return of capital to a US holder
and will be applied against and reduce the US holder’s tax basis in its ordinary shares or ADSs. To
the extent that these distributions exceed the tax basis of the US holder in its ordinary shares or
ADSs, the excess generally will be treated as capital gain.
Dividends that the Group pays will not be eligible for the dividends received deduction generally
allowed to US corporations under Section 243 of the Code.
In the case of distributions in pounds sterling, the amount of the distributions generally will equal
the US dollar value of the pounds sterling distributed, determined by reference to the spot currency
exchange rate on the date of receipt of the distribution by the US holder in the case of shares or by
JP Morgan Chase Bank in the case of ADSs, regardless of whether the US holder reports income on a
cash basis or an accrual basis. The US holder will realise separate foreign currency gain or loss only
to the extent that this gain or loss arises on the actual disposition of pounds sterling received. For US
holders claiming tax credits on a cash basis, taxes withheld from the distribution are translated into
US dollars at the spot rate on the date of the distribution; for US holders claiming tax credits on an
accrual basis, taxes withheld from the distribution are translated into US dollars at the average rate
for the taxable year.
A distribution by the Company to non-corporate shareholders will be taxed as net capital gain at a
maximum rate of 20%, provided certain holding periods are met, to the extent such distribution is
treated as a dividend under US federal income tax principles. In addition, a 3.8% Medicare tax will
generally be imposed on the net investment income, which generally would include distributions
treated as dividends under US federal income tax principles, of non-corporate taxpayers whose
adjusted gross income exceeds a threshold amount.
UK taxation of capital gains
A US holder that is not resident in the UK for UK tax purposes and does not carry on a trade,
profession or vocation in the UK through a branch or agency (or in the case of a company a
permanent establishment) to which the ordinary shares or ADSs are attributable will not generally be
liable for UK taxation on capital gains or eligible for relief for allowable losses, realised on the sale or
other disposal of the ordinary shares or ADSs.
A US holder who is an individual who has been resident for tax purposes in the UK but who ceases
to be so resident or becomes regarded as resident outside the UK for the purposes of any double
tax treaty (‘Treaty Non-resident’) and continues to not be resident in the UK, or continues to be
Treaty Non-resident, for a period of five years or less and who disposes of his ordinary shares or
ADSs during that period may also be liable on his return to the UK to UK tax on capital gains, subject
to any available exemption or relief, even though he or she is not resident in the UK, or is Treaty
Non-resident, at the time of the disposal.
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US income taxation of capital gains
Upon a sale or exchange of ordinary shares or ADSs to a person other than Pearson, a US holder
will recognise gain or loss in an amount equal to the difference between the amount realised on the
sale or exchange and the US holder’s adjusted tax basis in the ordinary shares or ADSs. Any gain or
loss recognised will be capital gain or loss and will be long-term capital gain or loss if the US holder
has held the ordinary shares or ADSs for more than one year. Long-term capital gain of a non-
corporate US holder is generally taxed at a maximum rate of 20%. In addition, a 3.8% Medicare tax
will generally be imposed on the net investment income, which generally would include capital gains,
of non-corporate taxpayers whose adjusted gross income exceeds a threshold amount.
The gain or loss realised by a US holder on the sale or exchange of ordinary shares or ADSs generally
will be treated as US-source gain or loss for US foreign tax credit purposes.
Estate and gift tax
The current Estate and Gift Tax Convention (referred to in this paragraph as the ‘Convention’),
between the US and the UK generally relieves from UK inheritance tax (the equivalent of US estate
and gift tax) the transfer of ordinary shares or of ADSs where the transferor is domiciled in the US
for the purposes of the Convention. This relief will not apply if the ordinary shares or ADSs are part
of the business property of an individual’s permanent establishment in the UK or pertain to the fixed
base in the UK of a person providing independent personal services. If no relief is given under the
Convention, inheritance tax may be charged on death and also on the amount by which the value of
an individual’s estate is reduced as a result of any transfer made by way of gift or other gratuitous
or undervalue transfer, in general within seven years of death, and in certain other circumstances.
In the unusual case where ordinary shares or ADSs are subject to both UK inheritance tax and US
estate or gift tax, the Convention generally provides for tax paid in the UK to be credited against tax
payable in the US or for tax paid in the US to be credited against tax payable in the UK based on
priority rules set forth in the Convention.
Stamp duty
No stamp duty or stamp duty reserve tax (SDRT) will generally be payable in the UK on the purchase
or transfer of an ADS, provided that the ADS, and any separate instrument or written agreement of
transfer, remain at all times outside the UK and that the instrument or written agreement of transfer
is not executed in the UK.
There is, however, a charge to SDRT or stamp duty at the rate of 1.5% of the amount or value of the
consideration or, in some circumstances, the value of the ordinary shares (rounded up to the next
multiple of £5 in the case of stamp duty), where ordinary shares are transferred to a person whose
business is or includes issuing depositary receipts (or to a nominee or agent for such a person), or
to a person whose business is or includes the provision of clearance services (or to a nominee or
agent for such a person). Such 1.5% charge is subject to exceptions, including for (i) transfers which
are made in the course of ‘capital-raising arrangements’ (as defined in sections 72ZA and 97AB of the
Finance Act 1986), and (ii) transfers which are made in the course of ‘qualifying listing arrangements’
(as defined in sections 72ZB and 97AC of the Finance Act 1986) and which do not affect the
beneficial ownership of the ordinary shares in question. Specific professional advice should be
sought in any case where the 1.5% SDRT or stamp duty charge may be applicable.
A transfer for value of the underlying ordinary shares will generally be subject to either stamp duty
or SDRT, normally at the rate of 0.5% of the amount or value of the consideration (rounded up to
the next multiple of £5 in the case of stamp duty). A transfer of ordinary shares from a nominee to
its beneficial owner, including the transfer of underlying ordinary shares from the depositary to an
ADS holder, under which no beneficial interest passes will not be subject to stamp duty or SDRT.
Close company status
The Group believes that the close company provisions of the UK Corporation Tax Act 2010 do not
apply to it.
Documents on display
Copies of the Group’s Memorandum and Articles of Association are filed as exhibits to its annual
report on Form 20-F for the year ended 31 December 2024. We also file reports and other
information with the SEC. These materials, including this annual report and the accompanying
exhibits, are available on the Investors page of the Company’s website at pearsonplc.com (the
contents of which are not incorporated by reference herein). In addition, shareholders may request a
copy of certain documents referred to in this annual report by writing to us at the following address:
Pearson plc, c/o the Company Secretary, 80 Strand, London WC2R 0RL.
Description of securities other than equity securities
American Depositary Shares
The Group’s ordinary shares trade in the form of ADSs evidenced by ADRs under a sponsored ADR
facility with JPMorgan Chase Bank, as depositary. Each ADS represents one ordinary share.
The principal executive office of JPMorgan Chase Bank is located at 383 Madison Avenue, Floor 11,
New York, New York 10179.
Annual report and accounts 2024 Pearson plc 241
Strategic report Governance report Financial statements Other information
(unaudited)
Additional information for US listing purposes continued
Fees paid by ADR holders
The depositary collects its fees for delivery and surrender of ADSs directly from investors depositing
shares or surrendering ADSs for the purpose of withdrawal, or from intermediaries acting for them.
The depositary collects fees for making distributions to investors by deducting those fees from the
amounts distributed or by selling a portion of distributable property to pay the fees. The depositary
may collect its annual fee for depositary services by deductions from cash distributions or by directly
billing investors or by charging the book-entry system accounts of participants acting for them. The
depositary may generally refuse to provide fee-attracting services until its fees for those services are
paid.
The following table summarises various fees currently charged by JPMorgan Chase Bank:
Person depositing or withdrawing shares must pay to the
depositary: For:
$5.00 (or less) per 100 ADSs (or portion of 100
ADSs)
Issuance of ADSs, including issuances
resulting from a distribution of shares or
rights or other property
Cancellation of ADSs for the purpose
of withdrawal, including if the deposit
agreement terminates
$.05 (or less) per ADS Any cash distribution to ADS registered
holders
A fee equivalent to the fee that would be payable
if securities distributed had been shares and the
shares had been deposited for issuance of ADSs
Distribution of securities by the depositary
to ADS registered holders of deposited
securities
$.05 (or less) per ADS per calendar year Depositary services
Registration of transfer fees Transfer and registration of shares on the
share register to or from the name of the
depositary or its agent when shares are
deposited or withdrawn
Expenses of the depositary Cable, telex and facsimile transmissions
(when expressly provided in the deposit
agreement)
Converting foreign currency to US dollars
Taxes and other governmental charges the
depositary or the custodian have to pay on any
ADS or share underlying an ADS, for example,
stock transfer taxes, stamp duty or withholding
taxes
As necessary
Any charges incurred by the depositary or its
agents for servicing the deposited securities
As necessary
Fees incurred in past annual period and fees to be paid in the future
The depositary reimburses the Company for certain expenses it incurs in relation to the ADS
programme. The depositary also pays the standard out-of-pocket maintenance costs for the
registered ADSs, which consist of the expenses for the mailing and printing of proxy materials,
distributing dividend cheques, electronic filing of US federal tax information, mailing required tax
forms, stationery, postage, facsimile and telephone calls. It also reimburses the Company for certain
investor relationship programmes or special investor relations promotional activities. There are
limits on the amount of expenses for which the depositary will reimburse the Company, but the
amount ofreimbursement is not necessarily tied to the amount of fees the depositary collects from
investors. The Company received $50,000 as reimbursement from the depositary, The Bank of New
York Mellon, for 2024.
Controls and procedures
Disclosure controls and procedures
An evaluation of the effectiveness of the Group’s disclosure controls and procedures as
of31 December 2024 was carried out by management, under the supervision and with the
participation of the Chief Executive Officer and Chief Financial Officer. Based on that evaluation,
the Chief Executive Officer and Chief Financial Officer concluded that the Company’s disclosure
controls and procedures (as defined in Rules 13a-15(e) and 15d-15(e) under the Securities Exchange
Act of 1934, as amended) were effective as at 31 December 2024 at a reasonable assurance level.
Acontrols system, no matter how well designed and operated, cannot provide absolute assurance
toachieve its objectives.
Management’s annual report on internal control over
financial reporting
Management is responsible for establishing and maintaining adequate internal control over
financial reporting for the Company. Internal control over financial reporting is a process designed
by, or under the supervision of, the Chief Executive Officer and Chief Financial Officer, or persons
performing similar functions, and effected by the Company’s Board of Directors, management and
other personnel to provide reasonable assurance regarding the reliability of financial reporting
and the preparation of financial statements for external purposes in accordance with generally
accepted accounting principles. Management has assessed the effectiveness of internal control
over financial reporting as of 31 December 2024 based on the framework in Internal Control –
Integrated Framework (2013) issued by the Committee of Sponsoring Organizations of the Treadway
Commission (COSO). Based on this evaluation, management has concluded that the Company’s
internal control over financial reporting was effective as of 31 December 2024 based on criteria in
Internal Control – Integrated Framework (2013) issued by the COSO.
Ernst & Young LLP, an independent registered public accounting firm, has audited the effectiveness
of the Company’s internal control over financial reporting as of 31 December 2024, as stated in
their report.
Annual report and accounts 2024 Pearson plc 242
Strategic report Governance report Financial statements Other information
(unaudited)
Change in internal control over financial reporting
There have been no significant changes in our internal control over financial reporting during the
year ended 31 December 2024 that have materially affected, or are reasonably likely to materially
affect, the Company’s internal control over financial reporting.
Audit Committee financial expert
The members of the Board of Directors of Pearson plc have determined that Graeme Pitkethly is
an Audit Committee financial expert within the meaning of the applicable rules and regulations of
the SEC.
Code of ethics
Pearson has adopted a code of ethics (the Pearson Code of Conduct) which applies to all employees
including the Chief Executive Officer and Chief Financial Officer and other senior financial
management. This code of ethics is available on the Group’s website (www.pearson.com/corporate/
code-of-conduct.html). The information on this website is not incorporated by reference into this
report.
Principal accountant fees and services
In line with best practice, the Group’s relationship with Ernst & Young LLP (EY) is governed by its
external auditor policy, which is reviewed and approved annually by the Audit Committee. The policy
establishes procedures to ensure the auditors’ independence is not compromised as well as defining
those non-audit services that EY may or may not provide to Pearson. These allowable services are in
accordance with relevant UK and US legislation.
The Audit Committee approves all audit and non-audit services provided by EY, unless clearly trivial.
Where appropriate, services will be tendered prior to awarding this work to the auditor.
No fees were incurred in relation to taxation, including tax compliance, tax advice and tax planning.
Purchases of equity securities by the issuer and affiliated purchases
Period
Total number
of shares
purchased
Average price
paid per share
Total number of
units purchased
as part of publicly
announced plans
or programmes
Approximate
maximum value of
shares that may
yet be purchased
under the plans or
programmes
1 April 2022 – 30 April 2022 11,176,349 £ 7.77 9,885,524 £ 275m
1 May 2022 – 31 May 2022 4,518,993 £ 7.55 4,518,993 £ 241m
1 June 2022 – 30 June 2022 7,203,444 £ 7.52 5,363,132 £ 201m
1 July 2022 – 31 July 2022 2,897,074 £ 7.57 2,897,074 £ 179m
1 August 2022 – 31 August 2022 2,567,366 £ 8.75 2,567,366 £ 156m
1 September 2022 – 30 September 2022 5,496,817 £ 8.91 5,496,817 £ 107m
1 October 2022 – 31 October 2022 6,315,733 £ 9.03 6,315,733 £ 50m
1 November 2022 – 30 November 2022 3,017,726 £ 9.72 3,017,726 £ 21m
1 December 2022 – 31 December 2022 3,587,362 £ 9.46 2,205,695
1 March 2023 – 31 March 2023 1,757,098 £8.54 £301m
Period
Total number
of shares
purchased
Average price
paid per share
Total number of
units purchased
as part of publicly
announced plans
or programmes
Approximate
maximum value of
shares that may
yet be purchased
under the plans or
programmes
1 May 2023 – 31 May 2023 1,191,462 £8.39 £301m
1 September 2023 – 30 September 2023 2,459,066 £8.69 2,459,066 £280m
1 October 2023 – 31 October 2023 11,239,824 £9.03 11,239,824 £178m
1 November 2023 – 30 November 2023 3,108,579 £9.48 3,108,579 £149m
1 December 2023 – 31 December 2023 4,479,186 £9.44 3,436,047 £117m
1 January 2024 – 31 January 2024 4,522,458 £10.48 4,522,458 £69m
1 February 2024 – 29 February 2024 5,115,720 £9.56 5,115,720 £20m
1 March 2024 – 31 March 2024 4,622,468 £10.22 4,622,468 £173m
1 April 2024 – 30 April 2024 9,172,818 £10.10 6,810,586 £105m
1 May 2024 – 31 May 2024 6,472,448 £9.71 6,472,448 £42m
1 June 2024 – 30 June 2024 811,773 £9.62 241,083 £39m
1 July 2024 – 31 July 2024 2,128,176 £10.08 2,128,176 £18m
1 August 2024 – 31 August 2024 1,706,435 £10.46 1,706,435
1 November 2024 - 30 November 2024 330,409 £12.11
On 20 September 2023, the Board approved a £300m share buyback programme in order to
return capital to shareholders, with a £200m extension being announced by the Group on 1 March
2024. This programme and the extension completed in 2024. During 2024, approximately 32m
(2023: 20m) shares were bought back and cancelled at a cost of £318m (2023: £186m). The nominal
value of these shares, £8m (2023: £5m), was transferred to the capital redemption reserve, and the
remainder of the purchase price was recorded within retained earnings. At 31 December 2024, no
further liability remains (2023: £118m) for any shares contracted to be repurchased but where the
repurchases are still outstanding.
On 24 February 2022, the Board approved a £350m share buyback programme in order to return
capital to shareholders. During the year, all of the shares were bought back and cancelled at a cost
of £353m. The nominal value of these shares, £10m, was transferred to the capital redemption
reserve, and the remainder of the cost is recorded within retained earnings.
Shares were also purchased and held in Trust for the satisfaction of employee share schemes. All
purchases were made in open-market transactions in London in accordance with applicable law.
Pearson did not structure such purchases to fall within the safe harbour provisions of the US SEC’s
Rule 10b-18.
Insider trading policies
We have adopted an Insider Trading Policy, which, among other things, governs the purchase, sale
and other dispositions of Pearson securities by our Directors, executive officers and employees. Our
Insider Trading Policy aims to promote compliance with applicable insider trading laws, rules and
regulations and the NYSE listing standards. A copy of our Insider Trading Policy is filed as Exhibit 11.1
and 11.2 to the annual report on Form 20-F for the year ended 31 December 2024.
Annual report and accounts 2024 Pearson plc 243
Strategic report Governance report Financial statements Other information
(unaudited)
Additional information for US listing purposes continued
Cyber security
We believe cyber security is of critical importance to our success. We are susceptible to a number
of significant, persistent and evolving cyber security threats, including those common to most
industries as well as those we face as a worldwide learning company with principal operations in
the education, assessment and certifications markets. The Group holds large volumes of personal
data on individuals worldwide, including that of employees, customers, students, teachers and
learners in the workforce, as well as other highly sensitive business critical data such as financial
data, internal sensitive information, and intellectual property. Despite our implementation of security
measures, threat actors of all types, including individuals, criminal organisations and state sponsored
operatives, have from time to time gained access, and may in the future gain access to the Group’s
data through unauthorised means in order to misappropriate such information for fraudulent or
other purposes. Failure to prevent or detect a malicious attack on the Group’s systems has in the
past and could in future result in loss of system availability, breach of confidentiality, integrity and/
or availability of sensitive information, and damage to the customer experience and the Group’s
reputation and financial loss. Accordingly, we continuously evaluate the impact of cyber security
threats, and are committed to the highest standards of data management and these will naturally
evolve with our business as we continue our digital transformation.
Pearson’s Executive team has overall responsibility for data privacy and security. Our reporting and
risk management structure feeds upwards from individual businesses to Board level. Under the
oversight of our Board of Directors, and the Audit Committee, our management has established
comprehensive processes for identifying, assessing and managing material risks from cyber
security threats, and these processes are integrated into our overall enterprise risk management
programme. We have established lines of accountability and reporting procedures designed to
enable senior management executives and business unit privacy owners to have greater visibility
over managing data privacy and security risks. Our approach is proactive and adaptive, featuring
regular security assessments, third-party audits and continuous improvement of our cyber security
infrastructure. We also provide all colleagues with training on our updated and strengthened data
privacy and cyber security principles and processes. We work to align our practices with industry
best practices and regulatory standards. Our processes include detailed response procedures
to be followed in the event of a cybersecurity incident, which outline steps to be followed from
detection to assessment and escalation to notification and recovery, including internal notifications
to management, the Audit Committee and the Board, as appropriate.
The Audit Committee of our Board is primarily responsible for oversight of risks, including those
from cyber security threats, and is currently chaired by a Director with functional expertise in
cyber security matters. Members of management, including our Chief Information Officer provide
the Executive Team and the Trust & Safety committees that have been established with updates
on cyber security risk matters on a quarterly basis and more frequently if circumstances dictate.
In these updates, members of the committees are apprised of cyber security incidents that
are deemed to have had a moderate or higher impact even if immaterial to us. In addition, the
committees review and actively discusses with management and among themselves the risks related
to cyber security and critical systems in order to provide input on the appropriate level of risk for
our Company and reviews management’s strategies for adequately mitigating and managing the
identified risks. The Audit Committee and management regularly update our full Board with respect
to cyber security matters.
Our Chief Information Officer is primarily responsible for managing material risks from cyber security
threats, and is supported by a dedicated team of internal cyber security specialists led by a Chief
Information Security Officer. Both our Chief Information Officer and Chief Information Security
Officer have extensive information technology and cybersecurity experience respectively, and many
of our internal team hold cyber security certifications such as Certified Information Systems Security
Professional or Certified Information Security Manager. We also engage specialised cyber security
consultants and leverage third-party expertise to bolster our cyber security defences.
In addition, our third-party vendors and service providers play a role in our cyber security. These
third parties are integral to our operations but pose cyber security challenges due to their access
to our data and our reliance for various aspects of our operations, including our supply chain. We
have developed a third-party vendor risk management programme to assess and manage the
risks associated with third-party partnerships, particularly in data security and cyber security. We
conduct due diligence before onboarding new vendors and maintain ongoing evaluations to ensure
compliance with our security standards.
As of the date of this report, no cyber security incidents have had, either individually or in the
aggregate, a material adverse effect on our business, financial condition or results of operations.
Notwithstanding the extensive approach we take to cyber security, we may not be successful in
preventing or mitigating a cyber security incident that could have a material adverse effect on us.
While we maintain cyber risk insurance, the costs relating to certain kinds of security incidents could
be substantial, and our insurance may not be sufficient to cover all losses related to any future
incidents involving our data or systems.
See ‘Risk Factors’ on pages 228-233 for a discussion of cyber security risks that may materially
impact us.
Annual report and accounts 2024 Pearson plc 244
Strategic report Governance report Financial statements Other information
(unaudited)
Shareholder Information
Shareholder information
Pearson ordinary shares are listed on the London Stock Exchange and on the New York Stock
Exchange in the form of American Depositary Receipts.
Corporate website
The investors’ section of our corporate website www.pearsonplc.com/investors provides a wealth
of information for shareholders. It is also possible to sign up to receive email alerts for reports and
press releases relating to Pearson at www.pearsonplc.com.
Shareholder information online
Shareholder information can be found on our website at www.pearsonplc.com/investors.
Our registrar, Computershare, also provides a range of shareholder information online. You can
check your holding and find practical help on transferring shares or updating your details at
www.investorcentre.co.uk. For more information, please contact our registrar, Computershare,
The Pavilions, Bridgwater Road, Bristol, BS99 6ZZ. Telephone 0370 889 3250*.
Information about the Pearson share price
The company’s share price can be found on our website at www.pearsonplc.com/investors/
performance/share-price-dividend. It also appears in the financial columns of the national press.
2024 dividends
Payment Date Amount per share
Interim 16 September 2024 7.4 pence
Final
1
9 May 2025 16.6 pence
1. Subject to approval by shareholders at the 2025 Annual General Meeting.
2025 financial calendar
Ex-dividend date 20 March 2025
Record date 21 March 2025
Last date for dividend reinvestment election 15 April 2025
Annual General Meeting 2 May 2025
Payment date for dividend and share purchase date for dividend reinvestment 9 May 2025
Payment of dividends to mandated accounts
Should you elect to have your dividends paid through BACS, this can be done directly into a bank or
building society account, with the dividend confirmation voucher sent to the shareholder’s registered
address. Computershare can be contacted for information on 0370 889 3250*.
Dividend reinvestment plan (DRIP)
The DRIP gives shareholders the right to buy the company’s shares on the London stock market with
their cash dividend. For further information, please contact Computershare on 0370 889 3250*.
Individual Savings Accounts (ISAs)
Computershare offers a Flexible Stocks and Shares ISA (other providers are available). For more
information, please visit www.investorcentre.co.uk or call customer services on 0370 889 3250*.
Share dealing facilities
Computershare offers telephone and internet services for dealing in Pearson shares (other providers
are available). For further information, please contact their telephone dealing helpline on 0370 889
3250* or, for online dealing, log on to www.investorcentre.co.uk. You will need your shareholder
reference number as shown on your share certificate.
A postal dealing service is also available through Computershare. Please telephone 0370 889 3250*
for details or log on to www.investorcentre.co.uk to download a form.
ShareGift
Shareholders with small holdings of shares, whose value makes them uneconomic to sell, may wish
to donate them to ShareGift, the share donation charity (registered charity number 1052686).
Further information about ShareGift and the charities it has supported may be obtained from their
website, www.ShareGift.org, or by contacting them at ShareGift, 6
th
Floor, 2 London Wall Place,
London, EC2Y 5AU.
American Depositary Receipts (ADRs)
Pearson’s ADRs are listed on the New York Stock Exchange and traded under the symbol PSO.
Each ADR represents one ordinary share. For enquiries regarding registered ADR holder accounts
and dividends, please contact JP Morgan via their Transfer Agent, EQ Shareowner Services, P.O.
Box 64504, St. Paul, MN 55164-0504, telephone 1 (800) 990 1135 (toll free within the US) or 001
651 453 2128 (outside the US). Alternatively, you may email via www.shareowneronline.com/
informational/contact-us/.
Voting rights for registered ADR holders can be exercised through JP Morgan, and for beneficial ADR
holders (and/or nominee accounts) through your US brokerage institution. Pearson will file with the
Securities and Exchange Commission a Form 20-F.
* Lines open 8.30 am to 5.30 pm Monday to Friday (excluding UK public holidays).
Annual report and accounts 2024 Pearson plc 245
Strategic report Governance report Financial statements Other information
Shareholder Information continued
Share register fraud: protecting your investment
Pearson does not contact its shareholders directly to provide recommendations or investment
advice and neither does it appoint third parties to do so. As required by law, our shareholder
register is available for public inspection, but we cannot control the use of information obtained by
persons inspecting the register. Please treat any approaches purporting to originate from Pearson
with caution.
For more information, please log on to our website at www.pearsonplc.com/en-GB/investors/
shareholders/shares-shareholding
Tips on protecting your shares
Keep any documentation that contains your shareholder reference number in a safe place and
shred any unwanted documentation.
Inform our registrar, Computershare, promptly when you change address.
Be aware of dividend payment dates and contact the registrar if you do not receive your
dividend cheque or, better still, make arrangements to have the dividend paid directly into
your bank account.
Consider holding your shares electronically in a CREST account via a nominee.
Annual report and accounts 2024 Pearson plc 246
Strategic report Governance report Financial statements Other information
Reliance on this document
The intention of this document is to provide information to shareholders and is not designed to be
relied upon by any other party or for any other purpose.
Forward-looking statements
This document includes forward-looking statements concerning Pearson’s financial condition,
business and operations and its strategy, plans and objectives, including but not limited to the way in
which forward-looking statements are defined under Section 27A of the U.S. Securities Act of 1933,
as amended, and Section 21E of the Securities Exchange Act of 1934, as amended. Readers are
cautioned not to place undue reliance on such forward-looking statements. In some cases, you can
identify forward-looking statements by terms such as “may”, “will”, “should”, “expect”, “intend”, “plan”,
“anticipate”, “believe”, “estimate”, “predict”, “potential”, “continue” or the negative of these terms or
other comparable terminology.
By their nature, forward-looking statements involve known and unknown risks and uncertainties and
other factors that may cause Pearson or its industry’s actual results, levels of activity, performance
or achievements to be materially different from any future results, levels of activity, performance or
achievements expressed or implied by the forward-looking statements. This is because they relate
to events and depend on circumstances that may occur in the future. They are based on numerous
expectations, assumptions and beliefs regarding Pearson’s present and future business strategies
and the environment in which it will operate in the future. Pearson believes that the expectations
reflected in the forward-looking statements are reasonable, although it cannot guarantee future
results, levels of activity, performance or achievements.
There are various factors which could cause Pearson’s actual financial condition, results and
development to differ materially from the plans, goals, objectives and expectations expressed or
implied by these forward-looking statements, many of which are outside Pearson’s control. These
include international, national and local conditions, as well as the impact of competition. Such
risks and other risks and uncertainties are detailed from time to time in Pearson’s publicly-filed
documents and, in particular, the risk factors set out in this document, which you are advised
toread.
Any forward-looking statements speak only as of the date they are made and, except as required
by law, Pearson gives no undertaking to update any forward-looking statements in this document,
whether as a result of new information, future developments, changes in its expectations or otherwise.
Finally, as an example, all statements that express forecasts, expectations and projections, including
trends in results of operations, margins, growth rates, overall market trends, the impact of interest
or exchange rates, the availability of financing, anticipated cost savings and synergies and the
execution of Pearson’s strategy, are forward-looking statements. The forward-looking statements,
specifically the margin target, financial expectations, 2025 outlook and 2026 ambition information,
included on page 27 of this document have been prepared by, and is the responsibility of, Pearson’s
management. Ernst & Young LLP has not audited, reviewed, examined, compiled nor applied agreed-
upon procedures with respect to these forward-looking statements and, accordingly, Ernst & Young
LLP does not express an opinion or any other form of assurance with respect thereto.
Annual report and accounts 2024 Pearson plc 247
Strategic report Governance report Financial statements Other information
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Principal offices
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221 River Street,
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T +1 201 236 7000
Pearson plc
Registered number 53723 (England)
Pearson plc Annual report and accounts 2024